Vehicle Display Pixel Layout for Switchable Viewing Angles

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Display apparatuses used in vehicles require high-quality images while accommodating both driver and passenger viewing needs, necessitating a solution that allows for both a driver viewable and non-viewable mode.

Innovation Solution

A display apparatus design featuring a substrate with main and sub light-emitting diodes, separated by a central separator and surrounded by outer separators, along with a light-blocking layer to control viewing angles, enabling both driver viewable and non-viewable modes.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If a display apparatus is designed to provide high-quality images for both driver and passenger viewing, then image quality and versatility are improved, but device complexity and difficulty of controlling viewing angles increase

Engineering Contradiction:
Improveviewing mode adaptabilityVSAvoidstructure complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The display apparatus is segmented into multiple sub-pixels (first sub-pixel, second sub-pixel, third sub-pixel, fourth sub-pixel) with different light emission characteristics. Each sub-pixel group is controlled independently to achieve different viewing modes, allowing the display to switch between driver-viewable and passenger-viewable modes without requiring separate display devices.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

Different regions of the display have different light emission properties. The first and second sub-pixels emit light in directions suitable for passenger viewing, while the third and fourth sub-pixels emit light in directions suitable for driver viewing. This local differentiation of light emission quality enables the single display to serve multiple viewing purposes effectively.

Inventive Principle:
Principle #3Local quality

2Area of stationary object

If light-emitting diodes are placed close together to reduce device size, then area is reduced, but leakage currents and color mixing increase

Engineering Contradiction:
Improvedisplay areaVSAvoidleakage current and color mixing
Core Design Contradiction:
Area of stationary objectVSObject-generated harmful factors

Solution Approach 1:

A bank layer is introduced as an intermediary structure between adjacent light-emitting diodes. The bank layer includes a first bank region, second bank region, third bank region, and fourth bank region that physically separate the sub-pixels while maintaining compact arrangement. This intermediary structure prevents direct contact between adjacent LEDs, thereby eliminating leakage currents and color mixing while allowing the display to maintain a small area.

Inventive Principle:
Principle #24Intermediary (Mediator)

3Reliability

If viewing angle control is implemented to protect driver privacy, then image security is improved, but device complexity and manufacturing difficulty increase

Engineering Contradiction:
Improveimage securityVSAvoidmanufacturing ease
Core Design Contradiction:
ReliabilityVSEase of manufacture

Solution Approach 1:

The display apparatus implements dynamic control of light emission directions through independent control of different sub-pixel groups. The display can switch between different viewing modes (driver viewable mode and passenger viewable mode) by controlling which sub-pixels are activated, providing adaptive privacy protection without requiring complex mechanical adjustment mechanisms.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The display is divided into multiple independently controllable sub-pixel groups with different light emission directions. This segmentation allows the system to selectively activate specific sub-pixel groups based on the intended viewer, providing privacy control through software-driven selection rather than complex hardware mechanisms, thereby maintaining manufacturing simplicity.

Inventive Principle:
Principle #1Segmentation

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

The design effectively prevents leakage currents and color mixing, allowing the display to operate in both modes by controlling light emission directions, ensuring high-quality images are visible only to intended viewers.

Implementation Method 1

a light-blocking layer to control viewing angles, enabling both driver viewable and non-viewable modes

Methodology Applied
Scientific EffectLight blocking: Absorption (EM radiation)

Implementation Method 2

a first main light-emitting diode disposed on the substrate, a first sub light-emitting diode disposed on the substrate to be adjacent to the first main light-emitting diode

Methodology Applied
Scientific EffectLight emission from LED: Light Emitting Diode

Data Source

PatentUS20250359440A1Display apparatus
Publication Date: 2025.11.20 SAMSUNG DISPLAY CO LTD
  • US20250359440A1 patent drawing
  • US20250359440A1 patent drawing
  • US20250359440A1 patent drawing

AI summary

A display apparatus includes a substrate, a first main light-emitting diode disposed on the substrate, a first sub light-emitting diode disposed on the substrate to be adjacent to the first main light-emitting diode, where the first sub light-emitting diode emits light of a same color as a color of light of the first main light-emitting diode, a bank layer defining a first main opening exposing the first main light-emitting diode and a first sub-opening exposing the first sub light-emitting diode, and a first central separator disposed on an upper surface of the bank layer, where when viewed in a direction perpendicular to the substrate, the first central separator is disposed between the first main opening and the first sub-opening.