Video Object Tagging System for Interactive Media Playback
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Solution Overview
Problem
Current technologies lack an efficient method to associate and interact with objects within video content, such as products or faces, to provide additional information or advertisements during playback, limiting user engagement and interactive experiences.
Innovation Solution
A system that allows users to tag objects in video content with references to media items, such as URLs or videos, enabling users to access additional information or advertisements by selecting the tagged objects during playback, using preprocessing to identify and associate these objects across frames.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If video content is made interactive with tagged objects, then user engagement is improved, but device complexity increases
Solution Approach 1:
The system performs preprocessing of video content to identify and tag objects before playback. Tags are associated with objects in advance, storing references to additional media content. During playback, the system only needs to retrieve and display pre-tagged content, reducing real-time processing complexity while maintaining interactive capabilities.
Solution Approach 2:
The patent introduces tags as intermediary elements that connect video objects with additional media content. These tags act as mediators, storing reference information that enables interaction without requiring complex direct linking mechanisms between video frames and external content, thereby simplifying the overall system architecture.
2Ease of operation
If object tagging is performed during video playback, then user interaction is enabled, but processing time increases
Solution Approach 1:
Object identification and tagging are performed during a preprocessing phase before video playback. The system analyzes video frames, identifies objects, and associates tags with these objects in advance. This eliminates the need for real-time object recognition during playback, reducing processing time while maintaining full interactive functionality.
3Loss of information
If multiple tags are associated with video frames, then information availability is improved, but data storage requirements increase
Solution Approach 1:
The patent extracts only the essential reference information from media content and stores it as compact tags associated with video objects. Instead of storing complete media files or extensive metadata, the system stores concise reference data that points to additional content, reducing storage requirements while maintaining information availability during interaction.
Data Source
AI summary
Methods, and systems, including computer programs encoded on computer-readable storage mediums, including a method for presenting a video content item in a first display area; concurrently presenting, with the video content item in the first display area, objects that are displayed during the presentation of the video content item in a second display area, wherein the objects persist in the second display area after the object is no longer displayed during the presentation of the video content item in the first display area; receiving an indication identifying one of the objects presented in the first display area or the second display area; and processing a tag associated with the object, the tag comprising a reference to a media item, wherein the processing comprises: accessing the media item referenced by the tag; and presenting the media item at least partially in the first display area or the second display area.