Video Overlay Rendering for Interactive Playback

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Solution Overview

Problem

Existing online video playback systems lack interactivity and fail to enrich the viewing experience, leading to user boredom during video playback, as they only transmit and display video content without additional information.

Innovation Solution

A video play-based information processing method and system where a server transmits video content along with associated information and render information, including display start time, duration, and position, to a client, allowing the client to display this information during video playback, enhancing interactivity and user engagement.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If only video content is transmitted without additional information, then transmission simplicity is maintained, but user engagement and interactivity deteriorate

Engineering Contradiction:
Improvetransmission simplicityVSAvoiduser engagement
Core Design Contradiction:
Ease of operationVSProductivity

Solution Approach 1:

The patent merges video content transmission with additional information transmission (titles, descriptions, links) into a single unified process. The server transmits both the video content and associated information simultaneously through the same communication channel, eliminating the need for separate transmission mechanisms while enriching the user experience with interactive elements.

Inventive Principle:
Principle #5Merging (Combining)

2Productivity

If additional information is transmitted with video content, then user engagement is improved, but transmission complexity increases

Engineering Contradiction:
Improveuser engagementVSAvoidtransmission complexity
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The server is designed with multi-functionality, handling both video content delivery and associated information transmission through a single unified system. This universal approach allows the same transmission infrastructure to serve multiple purposes (video streaming and information delivery) without requiring separate specialized systems, thereby managing complexity while enhancing user engagement.

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Adaptability or versatility

If information is displayed during video playback, then interactivity is enhanced, but video playback performance may deteriorate

Engineering Contradiction:
ImproveinteractivityVSAvoidvideo playback performance
Core Design Contradiction:
Adaptability or versatilityVSReliability

Solution Approach 1:

The patent segments the information display into discrete, time-bound elements that are independently rendered during video playback. Each piece of associated information (titles, descriptions, links) is processed and displayed as a separate overlay layer, allowing the video playback to continue uninterrupted while providing interactive information elements at specific timestamps or positions.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS10271104B2Video play-based information processing method and system, client terminal and server
Publication Date: 2019.04.23 TENCENT TECHNOLOGY (SHENZHEN) CO LTD
  • US10271104B2 patent drawing
  • US10271104B2 patent drawing
  • US10271104B2 patent drawing

AI summary

A video play-based information processing method is realized with a multimedia information processing system, a first client and server for video play, a computer storage medium, and a server used for video play. The method includes: receiving a video content request transmitted by a first client, obtaining a video content requested by the first client, and transmitting the video content to the first client; and during transmission of the video content, transmitting first information associated with the video content and render information of the first information to the first client, for the first client to display the first information associated with the video content via a play interface during playing of the video content. The render information of the first information includes a display start time point, a display duration and display position information of the first information.