Video Playing Detection Method for Accurate User Engagement Analysis

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Solution Overview

Problem

Current video playing behavior analysis methods are inaccurate due to issues like cyclic video playback inflating user video watching counts and inability to differentiate between video completion and skipping, leading to flawed analysis of user engagement and content quality.

Innovation Solution

A video playing detection method that determines video playback completion by analyzing the sequence of playing and quitting moments, introduces counting for quitting, jumping, and playback behaviors to accurately assess user engagement, and adjusts for abnormal cyclic playback.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Productivity

If video playing counts of all users are simply summated at each moment, then the total count of playing the video by users at this moment can be obtained, but the accuracy of analysis on user watching behavior and favor degree is influenced due to cyclic playback inflation

Engineering Contradiction:
Improvevideo playing count aggregationVSAvoiduser watching behavior analysis accuracy
Core Design Contradiction:
ProductivityVSMeasurement precision

Solution Approach 1:

The patent segments the video playing process into distinct states: playing state (count > 0) and non-playing state (count = 0). By tracking transitions between these states and recording quitting moments, the system can distinguish between actual viewing behavior and cyclic playback, thereby improving measurement precision while maintaining aggregation capability.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent performs preliminary recording of quitting moments and playing state transitions before final analysis. By pre-identifying when users quit viewing and when cyclic playback occurs, the system can adjust the aggregation counts to reflect true user engagement behavior rather than inflated cyclic playback numbers.

Inventive Principle:
Principle #10Preliminary action

2Ease of manufacture

If only simple summation of playing counts is used, then the calculation process is simple, but the ability to differentiate between video completion and skipping is lost

Engineering Contradiction:
Improvecalculation process simplicityVSAvoidvideo completion behavior information
Core Design Contradiction:
Ease of manufactureVSLoss of information

Solution Approach 1:

The patent segments the playing count data into meaningful categories by tracking quitting moments and playing state transitions. This segmentation enables differentiation between users who complete videos, skip videos, or engage in cyclic playback, thereby preventing information loss while maintaining relatively simple calculation processes through state-based classification.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent introduces quitting moments as an intermediary element between raw playing count data and final behavior analysis. This intermediary recording mechanism preserves crucial information about when users stop viewing, enabling distinction between completion and skipping behaviors without requiring complex real-time analysis during playback.

Inventive Principle:
Principle #24Intermediary (Mediator)

3Quantity of substance

If playing count at a moment is zero, then no video playback is detected at this moment, but it cannot be judged whether user completes video watching or skips over video contents

Engineering Contradiction:
Improvedetectable playing countVSAvoiduser behavior judgment capability
Core Design Contradiction:
Quantity of substanceVSLoss of information

Solution Approach 1:

The patent performs preliminary recording of quitting moments and playing state transitions even when current playing count is zero. By pre-tracking when users quit and maintaining state information, the system can later determine whether a zero count represents video completion or skipping, thereby preserving user behavior judgment capability without requiring non-zero playing counts for detection.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent introduces quitting moment records as an intermediary that bridges the gap between zero playing counts and meaningful behavior interpretation. This intermediary data structure enables the system to infer user behavior (completion vs. skipping) even when the immediate playing count is zero, preventing loss of behavioral information.

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS10104428B2Video playing detection method and apparatus
Publication Date: 2018.10.16 BEIJING GRIDSUM TECH CO LTD
  • US10104428B2 patent drawing
  • US10104428B2 patent drawing
  • US10104428B2 patent drawing

AI summary

Disclosed in the disclosure are a video playing detection method and apparatus. The video playing detection method includes: obtaining a playing count of a video at a detection pending moment; obtaining a quitting moment of the video, wherein the quitting moment is a video playing completion moment; judging whether the playing count of the video at the detection pending moment is zero; if the playing count of the video at the detection pending moment is zero, judging whether the detection pending moment is before the quitting moment; and if the detection pending moment is before the quitting moment, determining that video playing is not completed at the detection pending moment. The disclosure solves the problem in the related art where a video playing behavior cannot be accurately analyzed.