Management Server Rewarding Video Providers for Sales
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Solution Overview
Problem
There is no mechanism to evaluate the contribution of video introduction videos to sales promotion and reward video providers for their content, which can enhance sales and quality of the videos.
Innovation Solution
A management server and program that registers commodity introduction rules, verifies video compliance, issues viewing completion IDs, certifies purchases, and determines rewards based on predetermined rules, ensuring appropriate compensation for video providers who contribute to sales.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If commodity introduction videos are distributed to promote sales, then sales promotion effectiveness is improved, but there is no evaluation mechanism and reward system for video providers
Solution Approach 1:
The system segments the video evaluation and reward process into distinct functional modules: video registration unit, viewing completion detection unit, purchase detection unit, and reward determination unit. Each module handles a specific aspect of the evaluation chain, making the complex system manageable and maintainable while enabling comprehensive tracking of video contribution to sales
Solution Approach 2:
The management server acts as an intermediary between video providers, users, and stores. It receives video information, issues viewing completion IDs to users, detects purchases at recommended stores, and determines rewards for providers. This intermediary role enables the evaluation mechanism without requiring direct integration between all parties, thus managing system complexity
2Manufacturing precision
If video providers are rewarded based on purchase outcomes, then video quality and contribution to sales are improved, but tracking and verification mechanisms become complex
Solution Approach 1:
The system performs preliminary actions by issuing viewing completion IDs to users before they make purchases. This pre-established tracking mechanism enables later verification of whether viewed videos led to purchases at recommended stores, simplifying the measurement process while ensuring accurate attribution of sales to specific video content
Solution Approach 2:
The system establishes a feedback loop where purchase information is detected and fed back to the reward determination unit, which then calculates and distributes rewards to video providers. This feedback mechanism ensures that video quality improvements directly translate to measurable rewards, motivating providers while maintaining verifiable tracking
3Ease of operation
If a reward system is implemented for video providers, then motivation for creating high-quality videos is improved, but system operation complexity increases
Solution Approach 1:
The system enables self-service operation by automatically issuing viewing completion IDs to users and automatically detecting purchases at recommended stores. This automation reduces manual intervention requirements, allowing the reward system to operate with minimal human oversight while maintaining complexity in the background processes
Solution Approach 2:
The management server performs multiple functions: registering video information, issuing viewing completion IDs, detecting purchases, determining rewards, and managing the overall evaluation process. This multi-functionality consolidates complexity into a single system rather than distributing it across multiple separate components, simplifying system operation
Data Source
AI summary
A management server grants a reward to a provider of a video contributing to commodity's sales. The server determines whether a commodity introduction video conforms to a commodity introduction rule, registers the commodity introduction video, recommended store information in association with the commodity introduction video when a recommended store is introduced at a commodity purchase time, issues a viewing completion ID and registers the viewing completion ID in association with a user ID when viewing of the commodity introduction video by the user satisfies a predetermined condition, certifies that the user has purchased a commodity in the recommended store, and determines a reward to the video provider according to a predetermined reward determination rule when the purchase of the commodity in the recommended store by the user who has acquired the viewing completion ID is certified.