Viewing Rights Allocation for Digital Content Access
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Solution Overview
Problem
Existing methods for providing webtoon and other digital content struggle to retain steady users and induce continuous consumption, as they often require users to purchase charged content without offering economical access or preventing unnecessary expenditure.
Innovation Solution
A method and system that allocates viewing rights for charged content, allowing users to access content for a preset time, with reallocation and notification of previously viewed content, and offering free content conversion after a period, thereby encouraging continuous consumption and preventing unnecessary spending.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Reliability
If users are required to purchase charged content to access it, then content providers can generate revenue, but users may waste money on content they are not interested in and access barriers increase
Solution Approach 1:
The patent introduces a viewing right as an intermediary mechanism between content providers and users. Instead of direct purchase, users receive viewing rights that can be used to access charged content. This mediator (viewing right) allows content providers to control access and generate revenue while giving users flexible, low-risk access to content without direct purchase commitment.
Solution Approach 2:
The patent implements viewing rights as disposable, short-lived access tokens. Each viewing right can be used once to access charged content and then expires. This allows users to try content risk-free without long-term commitment or large financial investment, reducing the barrier to access while maintaining content protection.
2Productivity
If users can freely access charged content, then user engagement increases, but content providers lose revenue opportunities
Solution Approach 1:
The viewing right acts as a mediator that enables content consumption without direct purchase. Users can access charged content using viewing rights, increasing consumption volume. Meanwhile, content providers receive compensation through the viewing right system (either through purchase of viewing rights or conversion to free content), maintaining revenue generation capability.
Solution Approach 2:
The patent changes the access parameter from direct monetary payment to viewing right consumption. Users can consume more content when using viewing rights instead of direct payment, increasing productivity. The system maintains revenue through viewing right transactions and selective conversion to free content, balancing access freedom with revenue generation.
3Productivity
If viewing rights are allocated for a preset time, then users are induced to consume content continuously, but unused rights are wasted
Solution Approach 1:
The patent implements periodic reallocation of viewing rights. Viewing rights are allocated for preset time periods, creating periodic cycles of content consumption opportunities. This periodic structure induces users to consume content continuously within each period while the system recycles unused rights through reallocation, reducing waste.
Solution Approach 2:
The patent applies discarding and recovering to viewing rights. When viewing rights expire unused, they are discarded from the user's account but recovered by the system for reallocation to other users. This mechanism eliminates waste by ensuring viewing rights continue to serve their purpose through reallocation rather than permanent loss.
4Ease of operation
If charged content is converted to free content after a period, then users benefit from economical access, but content providers reduce revenue opportunities
Solution Approach 1:
The patent implements preliminary conversion of charged content to free content after a preset period. This preliminary action benefits users by providing economical access to content they have already consumed or are interested in. Content providers maintain revenue stability through the conversion mechanism itself, which can be tied to viewing right purchases or targeted advertising.
Solution Approach 2:
The patent converts what could be harmful (loss of revenue opportunity) into benefit through selective conversion to free content. By converting only specific charged content to free after a period, the system user benefits from economical access while content providers maintain revenue from other charged content and viewing right transactions, transforming potential revenue loss into user engagement benefit.
Data Source
AI summary
A method for providing contents includes receiving a selection request to view specific contents, from an electronic device; providing a plurality of items corresponding to a plurality of episodes included in the specific contents, in response to the selection request; and performing one of a first process and a second process, related to a provision of the specific episode, according to a product type of the specific episode, in response to a selection of one of the plurality of items through the electronic device.