Virtual Agent Personality Optimization via Satisfaction Prediction

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Solution Overview

Problem

Virtual agents used for customer support struggle to optimize personality traits effectively, impacting customer satisfaction, as existing methods lack the ability to dynamically adjust traits based on individual customer interactions and preferences.

Innovation Solution

A method and system that utilize a customer satisfaction prediction model to analyze data from customer interactions, extracting personality traits and optimizing virtual agent traits to maximize customer satisfaction by applying constraints and machine learning algorithms to determine optimal personality levels for each customer.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If virtual agents use fixed personality traits, then implementation is simple, but customer satisfaction cannot be optimized for individual preferences

Engineering Contradiction:
Improvepersonality trait adaptabilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent implements dynamic personality traits by enabling virtual agents to adjust their personality characteristics in real-time based on customer satisfaction prediction models. The system transitions from static, pre-defined personality configurations to dynamic adaptation where traits such as warmth, competence, and politeness are continuously optimized during customer interactions to maximize satisfaction.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system changes the parameters of personality traits by using machine learning models to identify optimal trait configurations. The customer satisfaction prediction model analyzes various personality parameter combinations and determines the most effective traits for specific customer segments, enabling precise parameter optimization rather than fixed configurations.

Inventive Principle:
Principle #35Parameter changes

2Reliability

If virtual agents dynamically adjust personality traits based on customer data, then customer satisfaction is improved, but data processing requirements and computational resources increase

Engineering Contradiction:
Improvecustomer satisfactionVSAvoidcomputational resource consumption
Core Design Contradiction:
ReliabilityVSUse of energy by moving object

Solution Approach 1:

The system performs preliminary actions by pre-processing and analyzing customer data before interactions occur. The customer satisfaction prediction model is trained in advance on historical data to establish patterns and relationships, enabling the virtual agent to quickly determine optimal personality traits without extensive real-time computation during actual customer service interactions.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system implements feedback mechanisms where customer satisfaction outcomes from previous interactions are fed back into the prediction model. This continuous learning process allows the model to refine its personality trait recommendations based on actual customer responses, improving accuracy over time and reducing the computational burden by learning from experience rather than requiring exhaustive real-time analysis.

Inventive Principle:
Principle #23Feedback

Data Source

PatentUS11188809B2Optimizing personality traits of virtual agents
Publication Date: 2021.11.30 INTERNATIONAL BUSINESS MACHINE CORPORATION
  • US11188809B2 patent drawing
  • US11188809B2 patent drawing
  • US11188809B2 patent drawing

AI summary

A method, computer system, and a computer program product for optimizing a plurality of personality traits of a virtual agent based on a predicted customer satisfaction value is provided. The present invention may include identifying a customer. The present invention may also include retrieving a plurality of data associated with the customer. The present invention may then include analyzing the received plurality of data using a customer satisfaction prediction model. The present invention may further include generating a plurality of analyzed data from the customer satisfaction prediction model based on the analyzed plurality of data. The present invention may also include generating a plurality of personality traits for a virtual agent from the generated plurality of analyzed data.