Virtual Card Benefit Display for Personalized GUI Awareness
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Solution Overview
Problem
Existing methods for communicating benefits associated with financial cards are inefficient and inaccessible, leading to low user awareness and utilization.
Innovation Solution
A system and method for displaying benefits directly on physical and virtual financial cards using removable indicators or integrated designs, and integrating these benefits into the card design, along with personalized messages and reminders based on user behavior.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of information
If benefits information is communicated through existing methods (emails, statements, separate communications), then information can be delivered to users, but user awareness and accessibility of benefits remain low
Solution Approach 1:
The patent merges benefit information directly with the visual design of the physical card itself. Instead of communicating benefits through separate channels (emails, statements), the benefits are integrated into the card's graphical user interface and physical appearance, making information accessible immediately when the user views or uses the card.
Solution Approach 2:
The patent creates a visual representation (copy) of the benefit information that is displayed directly on the card interface and physical design. This visual copy of benefit data allows users to see and understand their benefits without needing to access separate communication channels or interpret text-based information.
2Productivity
If benefit information is provided through traditional communication channels, then information delivery is possible, but card utilization remains low
Solution Approach 1:
The patent displays benefit information in advance on the card interface and physical design before users need to use the card. By pre-presenting benefit information visually on the card itself, users are informed of available benefits beforehand, which encourages them to use the card for transactions that would allow them to earn or utilize those benefits.
3Adaptability or versatility
If generic benefit communication methods are used, then all users can receive information, but personalized user experience and satisfaction are not improved
Solution Approach 1:
The patent applies local quality by customizing the visual display of benefit information on each user's specific card interface and physical card design. Instead of a generic communication sent to all users, each user sees their specific benefits personalized on their own card, with the information tailored to their individual account and benefit structure.
Data Source
AI summary
Systems and methods access stored object information of a tangible object associated with a user account of a user, the stored object information being stored to data storage location(s) and indicating parameters associated with use of the tangible object. Parameter(s) are ascertained from the stored object information, with at least one parameter including benefit(s) available to the user upon use of the tangible object. Customized interface content to be depicted via a GUI of the user device is generated, where the customized interface content represents a virtual depiction of the tangible object and at least one of the benefit(s) available upon use of the tangible object. Display of the customized interface content via the GUI of the user device is initiated, where the customized interface content depicts at least one of the benefit(s) as part of a design of the virtual depiction of the tangible object.


