Virtual Shopping Cart Collaborative Funding and Popularity Analytics

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Conventional e-commerce platforms limit shopping experiences by allowing only one user to pay for items in a virtual shopping cart, restricting collaborative purchasing and lacking features to gauge item interest or incentivize buyers.

Innovation Solution

Implementing systems and methods that enable users to create and share virtual shopping carts, allowing multiple users to contribute funds, view, and modify items, with features for statistical data on item popularity and seller incentives to encourage purchases.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If conventional e-commerce platforms allow only one user to pay for items in a virtual shopping cart, then the payment process is simple and straightforward, but collaborative purchasing is restricted and user engagement is limited

Engineering Contradiction:
Improvecollaborative purchasing capabilityVSAvoidshopping cart system complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent segments the payment responsibility by introducing multiple users who can each contribute funds toward the purchase of items in a shared shopping cart. The system divides the total payment amount into portions that different users can pay, allowing collaborative purchasing while maintaining individual payment transactions.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent merges multiple users' payment capabilities into a single shopping cart system. Multiple users can be associated with one shopping cart and collectively contribute funds, combining their purchasing power while the system manages the consolidated payment process.

Inventive Principle:
Principle #5Merging (Combining)

2Adaptability or versatility

If e-commerce platforms implement shared shopping carts with multiple user contributions, then collaborative purchasing is enabled, but the system complexity and fund management become more complex

Engineering Contradiction:
Improveshared cart functionalityVSAvoidfund management system complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent introduces an intermediary system (the e-commerce platform) that manages fund contributions from multiple users. The platform acts as a mediator that collects funds from different users, tracks contributions, and coordinates the final payment processing, simplifying the complexity for individual users while enabling shared cart functionality.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The shopping cart system is designed with multi-functionality to handle both traditional single-user payments and new collaborative multi-user contributions. The system can accommodate different payment scenarios within the same interface and process flow, reducing the need for separate complex systems.

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Loss of information

If e-commerce platforms provide statistical data on item popularity and shared cart information, then user engagement and informed decision-making are improved, but information privacy and system complexity increase

Engineering Contradiction:
Improveitem popularity information availabilityVSAvoiddata tracking and privacy management complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The patent implements feedback mechanisms that provide users with statistical information about item popularity and shared cart status. This feedback helps users make informed purchasing decisions by showing them how many other users are interested in or have added items to their carts, creating a social proof effect that enhances engagement.

Inventive Principle:
Principle #23Feedback

Data Source

PatentUS12014390B2Systems and methods for shopping in an electronic commerce environment
Publication Date: 2024.06.18 ETSY INC
  • US12014390B2 patent drawing
  • US12014390B2 patent drawing
  • US12014390B2 patent drawing

AI summary

A method of shopping within an electronic commerce environment includes enabling a first user of a plurality of users to add one or more items to a virtual shopping cart of the first user that is maintained by a server computer system, generating, by the server computer system, statistical data related to the one or more items, and providing the statistical data to the first user in a web page that is generated by the server computer system. The statistical data includes a total quantity of at least one of the one or more items that are contained in the virtual shopping carts of all of the plurality of users.