Virtual Chance Item Rewards for Task Completion Motivation
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Solution Overview
Problem
Existing games face challenges in incentivizing task completion through chance-based awards, as providing high-value awards to all users can negatively impact business metrics and manual winner selection is time-consuming and prone to errors, while non-winning users may lose motivation.
Innovation Solution
A system that distributes virtual chance items to users upon task completion, where these items have assigned probabilities for obtaining primary and secondary awards, allowing users to receive awards even if they don't win the primary award, thereby maintaining motivation and reducing discouragement.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If every user is provided with a high-value award for completing a task, then user incentive and engagement are improved, but core business metrics are negatively impacted
Solution Approach 1:
The award distribution is segmented into multiple tiers: primary awards for a subset of users and secondary awards for other users. This segmentation allows the system to provide meaningful rewards to all users while controlling the overall cost by not distributing high-value awards to everyone uniformly.
Solution Approach 2:
Different types of awards (primary and secondary) are provided with different values and characteristics tailored to different user groups. Primary awards have higher value and are distributed to a select subset, while secondary awards have lower value and are distributed to remaining users, optimizing the reward distribution strategy.
2Reliability
If manual winner selection is used, then award distribution control is maintained, but the process becomes time-consuming and prone to human errors
Solution Approach 1:
The system automatically determines winners and distributes awards based on pre-defined criteria and probabilities. The completion determination module automatically identifies users who completed tasks, and the item distribution module automatically assigns virtual chance items and awards, eliminating manual intervention and reducing errors.
Solution Approach 2:
Manual mechanical processes of winner selection and award distribution are replaced with automated computer-based systems that use algorithms to determine winners and distribute awards, improving speed and reducing human error.
3Loss of energy
If only primary awards are offered with low win probability, then cost control is maintained, but non-winning users become discouraged and lose motivation
Solution Approach 1:
Instead of providing high-value primary awards to all users (excessive action), the system provides a mix of primary and secondary awards. Secondary awards serve as consolation prizes that provide partial recognition to non-winning users, maintaining their motivation without the full cost burden of primary awards.
Solution Approach 2:
The system converts the potential harm of non-winning users becoming discouraged into a benefit by introducing secondary awards. These consolation prizes transform the negative experience of not winning a primary award into a positive experience, maintaining user engagement and motivation.
Data Source
AI summary
A game provided to users of a game space may include a task to be performed by the users. A plurality of virtual chance items may be composed. Individual ones of the virtual chance items may be configured to be activated by the users in the game space to obtain virtual awards in the game space. The virtual awards may include one or more primary awards and one or more secondary awards. Composing the virtual chance items may include determining probabilities that the individual virtual chance items will provide a primary award and/or a secondary award upon activation. The virtual chance items may be distributed to the users that complete the task responsive to these users completing the task. The virtual awards may be provided to the users in accordance with the probabilities assigned to the virtual chance items in response to the users activating the virtual chance items.


