Shared Virtual Environment Control via Mobile Reflector
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Current advertising technologies lack interactive capabilities in public spaces due to technical limitations, resulting in reduced user engagement and missed opportunities for compelling promotional experiences.
Innovation Solution
A system and method for controlling a public virtual environment using a mobile device, where a public display connects to a reflector via a network, allowing users to scan a QR code to download a controller interface and control avatars or pointers within a shared virtual environment, enabling interactive experiences with haptic feedback.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If interactive advertisements are placed on electronic pages (e.g., Facebook), then user engagement is maintained through interactivity, but user attention is reduced due to competition with other compelling content
Solution Approach 1:
The patent transitions advertising from traditional 2D electronic pages to immersive 3D shared virtual spaces where users can physically navigate and interact with advertisements in a persistent virtual environment, creating a new dimensional layer of engagement that captures attention through spatial presence rather than competing for screen real estate
2Object-affected harmful factors
If static or dynamic advertisements are placed in public spaces (e.g., billboards), then user attention is captured in captive audiences, but interactivity is lost due to technical limitations
Solution Approach 1:
The patent replaces traditional mechanical billboard systems with a distributed virtual reality system where users wear headsets to access interactive 3D advertisements in shared virtual spaces, substituting physical mechanical interactivity with immersive digital experiences that enable both attention capture and interaction
3Ease of operation
If a shared virtual environment is replicated on public displays with multiple users, then user interaction and engagement are enhanced, but system complexity and latency increase
Solution Approach 1:
The patent segments the shared virtual environment into discrete persistent virtual spaces (such as individual billboards or display locations) that can be independently replicated and managed, allowing each segment to operate with optimized complexity while maintaining overall system coordination through the shared virtual reality infrastructure
4Manufacturing precision
If high fidelity shared virtual experiences are delivered with low bandwidth, then user experience quality is maintained, but data transmission requirements increase
Solution Approach 1:
The patent creates replicated copies of the shared virtual environment on each user's local device, allowing high fidelity visual and spatial experiences to be rendered locally rather than continuously transmitted over the network, significantly reducing bandwidth requirements while maintaining immersive quality through local rendering of copied virtual spaces
Data Source
AI summary
Systems and methods for a controlling a shared virtual environment are provided. The systems and methods includes a public display connects to a reflector via a network. A shared virtual environment is replicated on the public display. A QR code is displayed on the public display for scanning by a mobile device. The QR code includes instructions to download a controller interface and location of the reflector. The mobile device provides inputs, via the reflector, to the shared virtual environment. This causes mirroring of computations on each of the plurality of objects across the shared virtual environment deterministically. Further, a new message from the reflector with an appended timestamp is transmitted to advance time within the public display. Inputs from the mobile device may include a touchscreen input corresponding to rendered joysticks and buttons, and/or an accelerometer input after position of the mobile device has been calibrated related to the public display.