Virtual Wallet Enrollment via API Token and PII Transfer
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Solution Overview
Problem
Consumers face inefficiencies and security concerns when enrolling in loyalty programs, as they must manually provide personal identifying information through physical forms, which can be time-consuming and requires direct interaction with merchants.
Innovation Solution
The system allows consumers to use virtual wallet applications and platforms to interact with merchants, where a merchant-specific token is generated, authenticated, and personal identifying information is transmitted to populate loyalty account applications, reducing direct merchant-consumer interaction while ensuring secure data transfer.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If consumers manually provide personal identifying information through physical forms, then merchants can enroll consumers in loyalty programs, but the process becomes time-consuming and requires direct interaction between consumers and merchants
Solution Approach 1:
The system pre-populates loyalty account application fields with consumer information stored in the virtual wallet before the consumer submits the application. This preliminary action of having information ready and automatically filled in eliminates the need for consumers to manually enter data during the enrollment process, thereby improving productivity and reducing time loss.
2Reliability
If consumers directly share personal identifying information with merchants, then enrollment can be completed, but security concerns arise from direct information sharing
Solution Approach 1:
The virtual wallet acts as an intermediary between the consumer and the merchant during the enrollment process. Instead of the consumer directly sharing personal information with the merchant, the information is securely stored in the virtual wallet and automatically transmitted to the merchant through the virtual wallet platform. This intermediary mechanism enhances security by minimizing direct information sharing while enabling successful enrollment.
3Reliability
If consumers use virtual wallet platforms to transmit personal identifying information, then security is enhanced by minimizing direct information sharing, but the system complexity increases
Solution Approach 1:
The virtual wallet platform performs multiple functions: it stores consumer personal information, authenticates consumers, pre-populates loyalty account applications, and securely transmits data to merchants. By consolidating these multiple functions into a single universal platform, the system manages complexity while delivering enhanced security and streamlined enrollment.
4Extent of automation
If merchants rely on information provided by consumers through physical forms, then enrollment can proceed, but the process lacks automation and requires manual processing
Solution Approach 1:
The system enables self-service enrollment where the consumer's virtual wallet automatically provides the necessary personal identifying information to populate the loyalty account application. The virtual wallet platform handles data retrieval, formatting, and transmission without requiring manual processing by merchant staff, thereby increasing automation while maintaining ease of operation for both consumers and merchants.
Data Source
AI summary
Systems and methods are provided for facilitating enrollment of consumers in programs associated with entities. One exemplary method includes, in response to a selection of registration for an account with an entity, calling an application programming interface (API) associated with a virtual wallet platform, and receiving from the virtual wallet platform, via the API, a token associated with the entity. The method also includes displaying the token to a user and receiving, from the virtual wallet platform, a packet of personal identifying information for the user. The method further includes populating an application for registration of the user for the account with the personal identifying information included in the packet, and, upon an input from the user, enrolling the user in a program associated with the entity, based on the personal identifying information included in the packet, and providing the account to the user.