Visual Media Item Modification Based on Viewer Identity

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Solution Overview

Problem

Users face challenges in modifying visual media items to suit their individual viewing preferences, as existing technologies lack a straightforward method to tailor visual emphasis based on the identity and preferences of the intended viewer.

Innovation Solution

An apparatus and method that determine the identity of the intended viewer and apply visual effects to modify visual media items by emphasizing or de-emphasizing objects within the media, using techniques such as bokeh effects, brightness adjustments, and object recognition to enhance or diminish visual representations based on relevance to the viewer.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If visual media items are modified to suit individual viewing preferences, then viewer engagement and satisfaction are improved, but device complexity and processing requirements increase

Engineering Contradiction:
Improvepersonalization capabilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system performs preliminary actions by determining the identity of the intended viewer and identifying visual representations of objects before generating the modified visual media item. This advance preparation allows for efficient processing during the actual modification phase, reducing overall system complexity while maintaining high adaptability.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system applies local quality by selectively emphasizing or de-emphasizing specific visual representations of objects based on their relevance to the identified viewer, rather than uniformly modifying the entire visual media item. This targeted approach enables personalization without requiring complex global transformations.

Inventive Principle:
Principle #3Local quality

2Illumination intensity

If visual effects are applied to emphasize objects based on viewer relevance, then visual emphasis and viewer engagement are improved, but processing time and computational resources increase

Engineering Contradiction:
Improvevisual emphasisVSAvoidprocessing time
Core Design Contradiction:
Illumination intensityVSLoss of time

Solution Approach 1:

The system changes parameters by adjusting visual effects such as brightness, contrast, and emphasis levels based on the relevance of objects to the viewer's identity. This parameter-based approach allows for efficient computational processing compared to more complex visual transformations, reducing processing time while maintaining effective visual emphasis.

Inventive Principle:
Principle #35Parameter changes

3Ease of operation

If the visual media item is customized for each viewer, then user satisfaction is improved, but the complexity of generating and managing multiple versions increases

Engineering Contradiction:
Improveuser satisfactionVSAvoidversion management complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The system uses copying by generating a modified visual media item based on the original item, applying selective visual effects to create a customized version. This approach allows for efficient version management by maintaining the original item and creating derived copies with specific modifications, rather than managing entirely separate versions.

Inventive Principle:
Principle #26Copying

Data Source

PatentUS10515472B2Relevance based visual media item modification
Publication Date: 2019.12.24 NOKIA TECHNOLOGIES OY
  • US10515472B2 patent drawing
  • US10515472B2 patent drawing
  • US10515472B2 patent drawing

AI summary

A method that receives a visual media item and determines an identity of at least one intended viewer of the visual media item is disclosed. The method may further identify a visual representation of an object that is comprised by the visual media item and determine a relevance of the object based, at least in part, on the identity. The method may further generate a modified visual media item such that the modified visual media item differs from the visual media item, at least, by visual emphasis of the visual representation of the object.