Visual Token Trend Analysis for E-commerce Image Search

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Solution Overview

Problem

Current image search technologies in e-commerce are inefficient and inaccurate, leading to issues with inventory management and customer satisfaction due to poor handling of out-of-stock items, as they rely on metadata and cannot effectively analyze large image collections to identify consumer trends.

Innovation Solution

A method and system for efficient and accurate image classification using visual tokens generated from images, which are stored in a database and analyzed to identify trends and match products, enabling better inventory management and customer satisfaction by suggesting similar products based on image analysis.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Measurement precision

If current image search technologies based on metadata and histograms are used, then the system is simple to operate, but the search accuracy and ability to identify consumer trends deteriorates

Engineering Contradiction:
Improveimage search accuracyVSAvoidimage processing system complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The patent segments images into multiple feature dimensions including color histograms, texture features, shape descriptors, and semantic tags. Each dimension is processed independently to extract specific visual characteristics, allowing comprehensive image analysis without requiring a single complex processing system. This segmentation enables accurate image search by comparing multiple feature vectors rather than relying on simple metadata.

Inventive Principle:
Principle #1Segmentation

2Productivity

If visual token analysis is implemented to identify consumer trends, then the ability to analyze large image collections improves, but the processing time and computational resources increase

Engineering Contradiction:
Improveimage collection analysis capabilityVSAvoidtrend analysis processing time
Core Design Contradiction:
ProductivityVSLoss of time

Solution Approach 1:

The patent implements preliminary action by pre-processing images to extract and store visual tokens (color palettes, texture descriptors, shape features) in a database before trend analysis is needed. When consumer trends need to be identified, the system queries pre-extracted visual tokens rather than analyzing raw images in real-time. This approach enables rapid trend identification by comparing pre-computed visual features across large image collections without the time penalty of real-time image processing.

Inventive Principle:
Principle #10Preliminary action

3Reliability

If out-of-stock item suggestions are provided based on image similarity, then customer satisfaction improves, but the requirement for accurate image classification increases

Engineering Contradiction:
Improveproduct suggestion accuracyVSAvoidimage classification difficulty
Core Design Contradiction:
ReliabilityVSDifficulty of detecting and measuring

Solution Approach 1:

The patent implements a universal image classification system that extracts multiple types of visual features (color, texture, shape, semantic content) from a single image analysis process. These multi-functional visual tokens serve multiple purposes: they enable accurate image search, support trend identification, and facilitate out-of-stock product suggestions. By making the image classification system universal and multi-functional, the patent achieves reliable product suggestions without requiring separate specialized classification processes for each application.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS11961280B2System and method for image processing for trend analysis
Publication Date: 2024.04.16 INCOGNA INC
  • US11961280B2 patent drawing
  • US11961280B2 patent drawing
  • US11961280B2 patent drawing

AI summary

Systems and methods for analyzing trends in image data is disclosed. A trend query is received relating to an object category and defining two or more groups of interest for which trend data is to be determined with a defined time period. Visual tokens of interest are identified relating to the object category for use in searching a token database. One or more image data sets are identified that are associated with each of the two or more groups of interest. Visual tokens are analyzed matching the visual tokens of interest that are associated with the identified image data sets to generate trend data for each of the two or more groups of interest for the defined period of time. An output is generated based on a comparison of the trend data generated for the two or more groups of interest for the defined period of time.