Visual Tracking Identifier for Consent Compliance

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Solution Overview

Problem

The legal and practical challenges of capturing and processing digital images of individuals without their consent in public or private venues, particularly in jurisdictions where consent is required, are compounded by the impracticality of obtaining signed waivers from every individual.

Innovation Solution

Implementing an 'opt-in' or 'opt-out' visual tracking system using a visual tracking identifier, where individuals can choose to indicate their preference for computer vision processing by wearing or displaying a specific symbol, allowing the system to determine their consent through image detection, thereby avoiding the need for explicit signatures.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If signed waivers are collected from each person whose image is captured, then consent requirements are met, but the process becomes impractical and difficult to implement

Engineering Contradiction:
Improveconsent complianceVSAvoidimplementation difficulty
Core Design Contradiction:
ReliabilityVSEase of operation

Solution Approach 1:

The patent extracts the consent indication from the traditional signed waiver form and embeds it as a visual tracking identifier (e.g., sticker, badge, clothing item) that can be detected by computer vision systems. This allows consent to be captured without requiring physical signatures or paper forms, making the process scalable and practical for large numbers of people.

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The patent replaces the mechanical process of collecting and storing physical signed waivers with an automated computer vision system that detects visual tracking identifiers in digital images. This substitution eliminates the need for manual waiver collection, storage, and verification, significantly reducing implementation complexity.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

2Measurement precision

If visual tracking identifiers are always required to be clearly distinguishable, then detection accuracy is high, but the system becomes overly restrictive and may miss valid identifiers

Engineering Contradiction:
Improveidentifier detection accuracyVSAvoidsystem flexibility
Core Design Contradiction:
Measurement precisionVSAdaptability or versatility

Solution Approach 1:

The patent implements dynamic thresholds for identifier distinguishability that can be adjusted based on image quality, distance, lighting conditions, and other contextual factors. This allows the system to adapt to varying conditions rather than applying a fixed strictness level, improving both detection accuracy and system flexibility.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The patent changes the parameters used to evaluate identifier detectability, such as adjusting size thresholds, contrast requirements, and position constraints based on the specific image and context. This allows the system to maintain high detection accuracy while being flexible enough to handle diverse real-world scenarios.

Inventive Principle:
Principle #35Parameter changes

3Object-affected harmful factors

If the system defaults to opting-out when identifier is not distinguishable, then privacy protection is maximized, but legitimate tracking opportunities are lost

Engineering Contradiction:
Improveprivacy violation riskVSAvoidtracking efficiency
Core Design Contradiction:
Object-affected harmful factorsVSProductivity

Solution Approach 1:

The patent implements feedback mechanisms where the system can notify users when their visual tracking identifier is not properly detected or is distinguishable. Users can then correct the issue (e.g., reposition a sticker, adjust clothing) to enable tracking. This feedback loop reduces privacy risks while maintaining tracking efficiency by giving users control.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The patent performs preliminary detection and notification before final tracking decisions are made. If an identifier is not initially distinguishable, the system can alert the user to correct it before defaulting to opt-out behavior, thereby preserving legitimate tracking opportunities while maintaining privacy protection.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS10902274B2Opting-in or opting-out of visual tracking
Publication Date: 2021.01.26 ADOBE INC
  • US10902274B2 patent drawing
  • US10902274B2 patent drawing
  • US10902274B2 patent drawing

AI summary

In implementations of opting-in or opting-out of visual tracking, a computing device maintains digital images received for scanning, and includes an image scanning system that receives a digital image depicting one or more faces of persons captured in the digital image. The image scanning system is implemented to detect a face of a person who is depicted in the digital image from a scan of the digital image. The image scanning system can then scan the digital image for a visual tracking identifier that indicates a preference of the person for one of opting-in or opting-out of visual tracking. The image scanning system can detect the visual tracking identifier associated with the person from the scan of the digital image, and continue or discontinue the visual tracking of the person based on the visual tracking identifier indicating that the person opt-in or opts-out of visual tracking.