Dynamic VOD Channel Generation from Live Feeds
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Solution Overview
Problem
The existing video-on-demand (VOD) content delivery systems face challenges in reducing costs and speeding up content delivery from content providers to multichannel video programming distributors (MVPDs), leading to delayed revenue generation due to the need for re-encoding and re-pitching processes, which increase time and costs, especially during delayed viewing periods.
Innovation Solution
A dynamic VOD content assets generation system that sanitizes live video feeds, inserts discontinuities for dynamic ad insertion, and includes unique identifiers and promotional content, encoded with metadata for efficient delivery via new communication mediums, aligning with specified playout schedules.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If re-encoding and re-pitching processes are performed to deliver VOD content to MVPDs, then content delivery is achieved, but time and costs increase
Solution Approach 1:
The system performs preliminary actions by capturing and processing live video feeds in advance, creating VOD content assets before they are needed. The automated system pre-processes content, inserts discontinuities for ad insertion, and prepares metadata ahead of time, eliminating the need for time-consuming re-encoding when content is requested by MVPDs.
Solution Approach 2:
The system creates copies of live video content in multiple formats and resolutions simultaneously during the capture phase. Instead of re-encoding from original sources later, pre-formatted copies are readily available for immediate delivery to different MVPD platforms, significantly reducing delivery time.
2Productivity
If re-encoding and re-pitching processes are performed to deliver VOD content to MVPDs, then content delivery is achieved, but costs increase
Solution Approach 1:
The system performs all encoding, formatting, and metadata preparation in advance during the live capture phase. By pre-processing content into multiple formats and preparing all necessary assets before delivery is needed, the system eliminates expensive last-minute re-encoding operations and reduces overall content delivery costs.
Solution Approach 2:
The system changes parameters by capturing video feeds at multiple resolutions and formats simultaneously from the source. This allows content to be delivered in different quality levels (HD, SD, mobile formats) without requiring additional encoding resources, reducing energy consumption and costs.
3Speed
If automated system generates VOD content assets from live video feeds, then delivery speed increases, but system complexity increases
Solution Approach 1:
The automated system is divided into distinct functional modules: video capture module, processing module, metadata generation module, and delivery module. Each module performs a specific function independently, making the complex system manageable and maintainable while operating at high speed through parallel processing of different content assets.
Data Source
AI summary
A system is provided for creation of channel to support legacy video-on-demand (VOD) systems. The system comprises a memory for storing instructions and a processor configured to execute the instructions. Based on the executed instructions, the processor is further configured to receive a playout schedule that corresponds to a live video feed of a first channel. A plurality of segments of the live video feed is stored in the memory based on a version specified in the playout schedule. A second channel comprising VOD content assets is generated based on the live video feed of the first channel, one or more scheduling rules received in the playout schedule that corresponds to the live video feed, and the version of the plurality of segments of the live video feed. Based on the playout schedule, an encoded second channel is transmitted to a plurality of multichannel video program distributors (MVPDs).