Voice-Based Discount Offers via Acoustic Signal Analysis
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Solution Overview
Problem
Current audio advertisements are not flexible enough to cater to individual user interests or needs, making discount offers irrelevant to most users, necessitating a method to deliver relevant offers effectively.
Innovation Solution
A system and method utilizing a user device with an acoustic sensor and processors to sense user selections from questions played, sending the selected item to a remote computing system for relevant offer selection and delivery.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Quantity of substance
If audio advertisements target a broad group of people, then the advertisement can reach more users, but the discount offers become irrelevant to most users
Solution Approach 1:
The patent segments the broad user group into specific user profiles based on demographic information, listening habits, and preferences. By dividing the general audience into targeted segments, the system can deliver relevant discount offers to each segment while maintaining broad reach through personalized content.
Solution Approach 2:
The system performs preliminary actions by collecting user data, analyzing listening patterns, and pre-segmenting audiences before advertisements are delivered. This advance preparation enables the system to match discount offers with relevant user segments in real-time, ensuring relevance without sacrificing reach.
2Device complexity
If audio advertisements are delivered via media stream, then the delivery method is simple, but the flexibility to cater to individual user interests is insufficient
Solution Approach 1:
The patent implements feedback mechanisms that monitor user responses to advertisements, analyze listening behavior, and continuously refine user profiles. This feedback loop enables the system to adapt discount offers to individual user interests while maintaining the simplicity of media stream delivery, as the system automatically adjusts content based on collected data.
Solution Approach 2:
The advertisement delivery system transitions from static, one-size-fits-all content to dynamic, adaptive content that changes based on user characteristics. The system dynamically adjusts discount offers according to real-time user data, listening context, and profile information, enabling flexibility within the simple media stream framework.
3Ease of operation
If discount offers are generalized for broad audiences, then the advertisement system is easier to manage, but the offers are irrelevant to specific users
Solution Approach 1:
The patent enables the advertisement system to automatically segment users, personalize offers, and optimize delivery without requiring manual intervention for each user. The system self-manages the complexity of personalization by automatically collecting data, analyzing patterns, and generating tailored discount offers, maintaining ease of operation while delivering user-specific relevance.
Applied Scientific Principles
This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.
Function Achieved in This Case
Enables the delivery of relevant voice-based discount offers to users based on their selections, increasing the effectiveness of advertisements by tailoring offers to individual user preferences and locations.
Implementation Method 1
an acoustic sensor... may be configured to sense an ambient acoustic signal
Data Source
AI summary
Methods and systems for providing voice-based discount offers are provided. An example method includes sensing, by an acoustic sensor, an ambient acoustic signal; determining, by one or more processors communicatively coupled to a user device and the acoustic sensor, that the user device has played a question prompting a user to select an item from a plurality of items; in response to the determination, analyzing, by the one or more processors, the ambient acoustic signal to determine that the user has selected the item; and sending, by the one or more processors and via the user device, a message including the selected item to a remote computing system. The remote computing system is configured to select, based on the selected item, an offer from a plurality of offers and send the offer to the user device.