Voice-Based Digital Promotion System Using Intelligent Personal Assistant

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Solution Overview

Problem

Existing digital promotion systems require manual interaction with user interfaces to search and select coupons, which is inefficient and may not accurately provide relevant promotions to users, limiting redemption rates and campaign effectiveness.

Innovation Solution

A voice-based digital promotion system utilizing an intelligent personal assistant and a remote server that receives voice requests, determines corresponding retailer loyalty programs, and communicates relevant digital promotions to users, allowing hands-free selection and storage in a digital wallet based on historical purchase data.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If manual interaction with user interfaces is used to search and select coupons, then users can access digital promotions, but the process is inefficient and time-consuming

Engineering Contradiction:

Improveease of accessing digital promotionsVSAvoidtime required to search and select coupons

Core Design Contradiction:

Ease of operationVSLoss of time

Solution Approach 1:

The patent replaces manual mechanical interaction with voice-based acoustic input. Users speak natural language requests instead of manually navigating interfaces, and the system uses speech recognition to interpret and execute promotion search and selection tasks, significantly reducing interaction time and effort

Inventive Principle:

Principle #28Mechanics substitution (Replace mechanical system)

Solution Approach 2:

The system enables self-service by automatically searching for, selecting, and adding relevant digital promotions to the user's wallet based on voice requests and historical purchase data, without requiring manual intervention at each step of the process

Inventive Principle:

Principle #25Self-service

2Productivity

If generic digital promotion systems are used, then promotions can be distributed, but they do not accurately provide relevant promotions to users

Engineering Contradiction:

Improveredemption rate of digital promotionsVSAvoidrelevance of promotions to user needs

Core Design Contradiction:

ProductivityVSLoss of information

Solution Approach 1:

The system uses historical purchase data as feedback to understand user preferences and behavior patterns. This feedback loop enables the system to continuously improve promotion relevance by analyzing past purchases and recommending promotions that match user preferences, thereby increasing redemption rates

Inventive Principle:

Principle #23Feedback

Solution Approach 2:

The system performs preliminary analysis of user purchase history and preferences before generating promotion recommendations. By pre-processing and understanding user data in advance, the system can quickly provide highly relevant promotions when users make voice requests, ensuring accuracy and relevance

Inventive Principle:

Principle #10Preliminary action

Data Source

PatentUS11250458B1Voice-based digital promotion system and related methods

Publication Date: 2022.02.15 INMAR CLEARING INC

AI summary

A voice-based digital promotion system may include an intelligent personal assistant. The voice-based digital promotion system may also include a remote sever configured to receive a request for a digital promotion from a given user via the intelligent personal assistant and determine a corresponding retailer loyalty program associated with the given user. The remote server may also be configured to determine at least one digital promotion for the given user based upon the retailer loyalty program, and communicate the at least one digital promotion to the given user via the intelligent personal assistant.