Volatile Marketing Message Display for Chatroom Consent Management
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Solution Overview
Problem
Existing methods for providing marketing information often result in indiscriminate information accumulation and marketing fatigue, as they typically require user consent and save messages as permanent history, limiting the ability to reach users who have not consented to receive marketing information.
Innovation Solution
A temporary message processing method that displays marketing information as a volatile, temporary message for users who have not consented, using a dedicated message template that does not accumulate in the user's inbox and can be deleted upon user action, allowing for one-time display without saving as conversation history.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Quantity of substance
If marketing information is provided as a permanent message to users who have not consented, then the reach of marketing information is limited, but information accumulation and marketing fatigue increase
Solution Approach 1:
The patent applies the disposable principle by implementing temporary messages that automatically disappear after being viewed or after a set time period. These temporary marketing messages are designed to be short-lived and non-persistent, allowing marketers to reach users without consent while the messages automatically vanish after use, preventing accumulation in user inboxes and eliminating the need for manual deletion.
Solution Approach 2:
The patent changes the persistence parameter of marketing messages from permanent to temporary. By modifying the message lifecycle parameter - setting automatic expiration times and disposable characteristics - the system enables broader distribution to non-consenting users while controlling information accumulation through parameter-based message management.
2Loss of information
If marketing information is saved as conversation history, then message redundancy increases, but user privacy and consent preferences are violated
Solution Approach 1:
The patent extracts temporary marketing messages from the permanent conversation history storage system. By separating temporary messages into a distinct storage category with different retention policies, the system prevents these messages from being saved in the user's permanent inbox, thereby eliminating redundancy while respecting user privacy preferences and consent choices.
Solution Approach 2:
The patent implements disposable temporary messages that are automatically deleted after viewing or time expiration, preventing them from accumulating in conversation history. This disposable approach eliminates message redundancy while inherently respecting user privacy by not persisting information that users have not consented to receive.
3Quantity of substance
If a dedicated message template is created for non-consenting users, then marketing information can be displayed, but system complexity increases
Solution Approach 1:
The patent creates a universal temporary message template that serves multiple functions: it displays marketing information to non-consenting users, automatically manages its own lifecycle through expiration logic, and integrates with existing messaging infrastructure. This multi-functional template reduces overall system complexity by handling multiple concerns within a single standardized component.
Solution Approach 2:
The patent segments message templates into distinct types - permanent conversation messages and temporary marketing messages - each with specific rendering rules and storage behaviors. This segmentation allows the system to handle different message types through specialized, simplified logic rather than complex conditional processing within a single template system.
Data Source
AI summary
A temporary message processing method includes, in response to an entry request from a user for entry into a chatroom, verifying whether the user has consented to receiving marketing information from a business operator related to the chatroom; and when the user has not consented to receiving marketing information, configuring a marketing message of the business operator in a form of a volatile temporary message and displaying the same in the chatroom.