VR Interactive Objects for Personalized In-Session Service Access
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Solution Overview
Problem
Existing VR systems provide non-personalized and cumbersome options for users to engage with content or services, requiring users to leave the VR environment to perform actions like purchasing or subscribing to services, leading to a frustrating experience and missed opportunities for service providers.
Innovation Solution
A VR environment system that generates interactive objects associated with service providers based on user profiles, allowing seamless actions like subscription or service access without leaving the VR environment, using user input detection and personalized engagement options.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If users are provided with generic options to engage with content in VR environment, then the system complexity is reduced, but the user experience becomes non-personalized and frustrating
Solution Approach 1:
The system performs preliminary actions by detecting user interest in content before presenting engagement options. The system monitors user interactions, gaze direction, and engagement time to pre-identify content that the user is interested in, then proactively presents personalized engagement options without requiring the user to manually search or request them.
Solution Approach 2:
The system implements feedback mechanisms by continuously monitoring user interactions with content in the VR environment. User actions such as gaze duration, interaction frequency, and engagement patterns are fed back to the system, which then adjusts and personalizes the engagement options presented to the user in real-time.
2Productivity
If users must leave VR environment to perform actions like purchasing or subscribing, then the external service access is enabled, but the user engagement time and experience continuity are reduced
Solution Approach 1:
The system introduces an intermediary mechanism that bridges the VR environment and external services. Instead of requiring users to exit the VR environment, the system acts as a mediator by detecting user interest, presenting engagement options within the VR context, and seamlessly transmitting user selections to external services, thereby maintaining continuous user engagement.
Solution Approach 2:
The system performs preliminary actions by preparing and presenting engagement options within the VR environment before users would need to exit. User selections are captured and processed in-context, enabling service actions to be initiated without breaking the immersive experience or requiring users to leave the VR environment.
3Ease of operation
If personalized engagement options are provided based on user profiles, then the user experience is enhanced, but the data processing complexity and computational requirements increase
Solution Approach 1:
The system applies local quality by personalizing engagement options based on specific user characteristics and contextual factors rather than implementing a comprehensive global personalization system. It focuses on analyzing relevant local data such as current content interaction patterns, gaze behavior, and immediate engagement context to generate personalized options without processing the entire user profile history.
Solution Approach 2:
The system implements partial action by selecting and processing only the most relevant user profile attributes and interaction data needed for personalization, rather than analyzing all available user data. This selective approach enables personalization while limiting computational complexity to only the essential data processing required for effective engagement options.
4Adaptability or versatility
If multiple steps are required to purchase or subscribe to services, then the external service integration is achieved, but the operation simplicity and user satisfaction are reduced
Solution Approach 1:
The system merges multiple service integration steps into a single streamlined process within the VR environment. Instead of requiring separate actions for content selection, service selection, and purchase confirmation, the system combines these steps by presenting integrated engagement options that encompass the entire service acquisition process in one user action.
Solution Approach 2:
The system performs preliminary actions by pre-configuring service integration pathways and preparing engagement options that encapsulate multiple service steps. When a user expresses interest in content, the system has already prepared the associated service options and integration pathways, enabling the user to complete service acquisition with a single selection rather than navigating through multiple separate steps.
Data Source
AI summary
Systems and methods are described for generating a virtual reality (VR) environment comprising an interactive object, wherein the interactive object is associated with a service provider and is generated based on a user profile associated with a current VR session in the VR environment. The systems and methods may detect user input in association with one or more options associated with the interactive object, and, based on the detecting, cause an action to be performed in association with the user profile and the service provider associated with the interactive object, wherein the action comprises accessing a service provided by the service provider, the service being external to the VR environment.