Intelligent VR Object Recognition with Interactive Hotspots
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Solution Overview
Problem
Current VR content is passively presented, lacking interactivity, requiring viewers to exit the environment for ecommerce activities and routine tasks, and faces challenges in accurately placing hotspots within dynamic VR environments.
Innovation Solution
An intelligent VR system that analyzes VR content to identify valid objects and associate them with hotspots, allowing viewers to access ancillary content, including ecommerce options, by employing facial recognition and deep pattern matching techniques to provide spatial and temporal attributes for interactive content.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If VR content is passively presented without interactive elements, then the system complexity is low, but user engagement and interactivity are reduced
Solution Approach 1:
The system performs preliminary analysis of VR content to identify valid objects and pre-positions hotspots before user interaction. This allows interactive elements to be ready and waiting, enabling seamless user engagement without adding complex real-time processing requirements during user interaction.
Solution Approach 2:
Hotspots serve as intermediary elements between the passive VR content and user interaction. These hotspots are positioned on valid objects and act as mediators that users can select to access ancillary content, thereby enabling interactivity without fundamentally changing the passive nature of the core VR content.
2Ease of operation
If users must exit VR environment for ecommerce activities, then system resources are conserved, but user experience and convenience deteriorate
Solution Approach 1:
The system merges ecommerce functionality directly into the VR environment by integrating ancillary content delivery within the immersive space. Users can access product information, make purchases, and complete transactions without exiting the VR environment, combining entertainment and commercial activities in a single unified experience.
Solution Approach 2:
The VR system is designed with multi-functionality, serving both as an immersive entertainment environment and as a platform for ecommerce activities. The same VR environment that provides visual engagement also supports commercial transactions through hotspots and ancillary content, eliminating the need for separate systems.
3Measurement precision
If hotspots are placed without accurate object recognition, then processing time is reduced, but hotspot placement precision and user interaction quality worsen
Solution Approach 1:
The system performs preliminary analysis of VR content to identify valid objects and position hotspots before the user experiences the content. This advance processing allows complex object recognition and hotspot placement to be completed beforehand, ensuring high placement accuracy without adding delays during actual user interaction.
Solution Approach 2:
The content processing is segmented into distinct phases: first identifying valid objects through pattern recognition, then positioning hotspots on those objects, and finally delivering ancillary content. This segmentation allows each task to be optimized independently, with object recognition focused on accuracy and hotspot placement focused on precision.
Data Source
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AI summary
An intelligent VR (IVR) system receives a VR content item and automatically augments the VR content item with additional or ancillary content. The intelligent VR system initially identifies within the VR content item, valid textual and non-textual objects that have ancillary content associated therewith. The IVR system provides hotspots that signify presence of the ancillary content for the valid objects during a display of the VR content item. The hotspots and the ancillary content are positioned for display corresponding to pixel blocks including the valid objects. The ancillary content is selected for the hotspots based on a spatial and temporal extent of display of the valid objects. The hotspots with respective ancillary content items and the VR content item are streamed to a head mounted display (HMD) for display to a viewer.