Wearable Display Reward Tracking via Decentralized Ledger
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Solution Overview
Problem
Companies face difficulties in accurately determining the consideration and extent of product promotion through the use of digital content items, as the nature of digital content items complicates the assessment of promotion efforts.
Innovation Solution
A system is developed to track the display of digital content items on wearable devices, utilizing decentralized ledgers to record ownership and interactions, and distribute rewards based on factors such as display duration, location, and user interaction, using machine-readable instructions and hardware processors to facilitate this process.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If digital content items are used for promotion, then promotional flexibility and digital content versatility are improved, but accurate measurement of promotion extent and consideration determination become difficult
Solution Approach 1:
The patent introduces a tracking system as an intermediary between the digital content item and the promotion measurement. This system includes tracking components that monitor display duration, location, and interaction data, serving as a mediator to bridge the gap between versatile digital content usage and accurate promotion measurement.
Solution Approach 2:
The system implements feedback mechanisms by collecting display information from wearable devices and using this feedback to determine promotion extent. The tracking component continuously monitors and reports back on display metrics, enabling accurate measurement of promotion effectiveness despite the versatile nature of digital content.
2Measurement precision
If tracking components monitor display information, then measurement precision of promotion extent is improved, but system complexity increases
Solution Approach 1:
The tracking system is designed with multi-functionality, where the same tracking components monitor multiple aspects of display (duration, location, interaction) using a unified approach. This universal tracking mechanism reduces overall system complexity while maintaining high measurement precision across different promotion scenarios.
Solution Approach 2:
The patent merges multiple tracking functions into a single integrated system. The tracking component combines monitoring of display duration, geographical location, and user interaction into one cohesive mechanism, reducing the complexity that would otherwise arise from separate tracking systems for each metric.
3Productivity
If rewards are distributed based on display metrics, then promotional effectiveness is improved, but loss of time in reward distribution process increases
Solution Approach 1:
The system performs preliminary actions by pre-configuring reward structures and pre-establishing tracking parameters. This allows the reward distribution process to be streamlined and automated, reducing the time required for actual reward dispensing while maintaining high promotional effectiveness through accurate metric-based distribution.
Solution Approach 2:
The reward distribution system operates on a self-service basis where the tracking component automatically collects display information and the reward component automatically processes and distributes rewards based on predefined criteria. This automation eliminates manual intervention and reduces time loss in the reward distribution process.
Data Source
AI summary
Systems and methods to track display of a digital content item and distribute rewards based on the display are disclosed. Exemplary implementations may receive a display request identifying the digital content item, effectuate display of the digital content item on a wearable device, receive display information associated with the display of the digital content item on the wearable device, determine and distribute rewards to the user in accordance with the display information, and/or perform other operations.


