Web Page Tracking Element for Unauthorized Use Detection

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Solution Overview

Problem

Unauthorized use of Web page code and content facilitates online fraud, such as phishing attacks, where malicious users create duplicate legitimate Web pages to steal sensitive information, and existing methods fail to effectively detect and prevent such misuse.

Innovation Solution

A system and method that embeds a tracking element within Web pages, which is monitored and checked every time it is requested, alerting authorized parties to unauthorized use, allowing for immediate detection and response to potential fraud.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Measurement precision

If tracking elements are embedded in Web pages to detect unauthorized use, then detection capability is improved, but device complexity increases

Engineering Contradiction:
Improvedetection capabilityVSAvoidsystem complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The system divides the detection functionality into separate tracking elements that can be independently embedded in Web pages. Each tracking element operates autonomously to monitor unauthorized use, allowing the detection capability to be distributed across multiple components rather than requiring a monolithic complex system.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent introduces tracking elements as intermediary components between the Web page content and the detection system. These elements act as mediators that collect and report unauthorized use information without requiring direct integration of the entire Web page infrastructure into the detection system, thereby reducing overall complexity.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Speed

If tracking elements are monitored every time they are requested, then response time is improved, but use of energy increases

Engineering Contradiction:
Improveresponse timeVSAvoidenergy consumption
Core Design Contradiction:
SpeedVSUse of energy by moving object

Solution Approach 1:

The system implements periodic monitoring of tracking elements where detection checks are performed at regular intervals or triggered by specific events such as page requests. This periodic approach ensures timely detection of unauthorized use while avoiding continuous monitoring that would consume excessive energy resources.

Inventive Principle:
Principle #19Periodic action

3Reliability

If unauthorized use is detected immediately, then reliability is improved, but loss of time increases

Engineering Contradiction:
Improvedetection accuracyVSAvoidprocessing time
Core Design Contradiction:
ReliabilityVSLoss of time

Solution Approach 1:

The system performs preliminary verification of tracking element requests by checking against authorized source lists before processing. This preliminary action filters out legitimate requests early in the process, allowing immediate detection of unauthorized use cases while minimizing processing time for the majority of legitimate traffic.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS9769184B2Method and system for misuse detection
Publication Date: 2017.09.19 ZEROFOX INC
  • US9769184B2 patent drawing
  • US9769184B2 patent drawing
  • US9769184B2 patent drawing

AI summary

A method and system for discovering inappropriate and/or illegitimate use of Web page content, comprising: monitoring access to a first Web page by a user; comparing information from the first Web page to information from a second known legitimate Web page; and determining whether the first Web page is legitimate based on the compared information.