Web Serving System for Simultaneous Multi-Item Cart Addition
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Solution Overview
Problem
The existing electronic purchasing systems are inefficient as they require customers to add items to their online shopping cart one at a time, leading to increased time consumption and resource usage, especially when purchasing multiple items, and do not effectively coordinate items for compatibility or visual harmony.
Innovation Solution
A web serving system that allows multiple items to be added to an online shopping cart simultaneously, with pre-coordinated items displayed on a single webpage, reducing website traffic and resource usage by enabling a single transaction and displaying all relevant items on one page, thereby streamlining the purchasing process.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of time
If customers add items to their online shopping cart one at a time, then they can carefully review each item before purchase, but the purchasing process takes more time and requires more transactions
Solution Approach 1:
The system pre-coordinates items into groups that are compatible or visually harmonious, and pre-displays them together on a single webpage. This preliminary organization allows customers to add multiple coordinated items to their cart simultaneously without having to search for and navigate to multiple separate product pages, thereby reducing purchasing time while maintaining selection control through the coordinated grouping.
Solution Approach 2:
The patent merges multiple related items into a single display page and enables their simultaneous addition to the shopping cart through one transaction. This combining of items that coordinate well together (functionally or visually) allows customers to purchase multiple items at once, reducing the number of transactions and time required while preserving the ability to review and select specific items within the coordinated group.
2Loss of energy
If customers navigate to multiple webpages to view and purchase several items, then they can see detailed information about each item, but website traffic and resource usage increase
Solution Approach 1:
The system combines multiple item displays and their detailed information onto a single webpage, allowing customers to view comprehensive details about multiple coordinated items without navigating to separate pages. This merging reduces website traffic and resource usage while maintaining full visibility of item information, as all relevant details are presented together in one location.
Solution Approach 2:
The patent organizes items in a multi-dimensional layout on a single webpage, displaying items in rows and columns with detailed information accessible within the same page view. This dimensional arrangement allows comprehensive item information to be presented without requiring multiple page navigations, reducing server load and resource consumption while maintaining information accessibility.
3Productivity
If retailers display pre-coordinated items together on a single webpage, then customers can purchase multiple coordinating items simultaneously, but the webpage structure becomes more complex
Solution Approach 1:
The system segments the webpage into distinct functional sections: a coordinated items display area showing multiple items with their details, and a shopping cart interface area showing selected items and purchase options. This segmentation allows complex information to be organized into manageable, functionally-separated sections that improve purchasing efficiency while keeping the overall structure organized and navigable.
Solution Approach 2:
The webpage is designed with multi-functional elements that serve multiple purposes: the item display area also serves as the selection interface, the cart interface handles both viewing and purchasing functions, and the coordinated grouping system automatically manages item relationships. This multi-functionality reduces the need for separate dedicated sections for each function, simplifying the overall webpage structure while maintaining high purchasing efficiency.
Data Source
AI summary
A webpage serving system is provided and generally includes a server and a computing device. The server may receive a webpage data request for a webpage from the computing device. In response, the server may transmit data identifying a webpage that allows a plurality of items to be added to an online shopping cart in one transaction. The data may include a document, such as an HTML document, based on the type of webpage requested. The document may include instructions to download a particular bundle from a server. The server may also receive a request from the computing device to add at least one item of the plurality of items to the online shopping cart. In response, the server may add the requested item to the online shopping cart. The server may also transmit data confirming that the requested item was added to the online shopping cart.