Webpage Comment Ordering via Referrer Analysis
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Users face difficulty in finding interesting comments on webpages with numerous comments, as existing technologies lack effective methods to personalize comment presentation based on user referrer web addresses.
Innovation Solution
A computer-implemented method that modifies a webpage display by arranging comments and determining advertisements based on referrer web addresses, allowing for personalized content presentation without requiring additional user information beyond standard HTTP protocol data.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If comments are presented in a traditional list format on webpages, then users can access all comments, but users struggle to find interesting comments among hundreds or thousands of comments
Solution Approach 1:
The patent changes the parameter of comment presentation from a uniform list format to a personalized ordered list based on referrer web address. Comments are ranked and ordered according to user behavior patterns associated with the referrer, transforming the static presentation into a dynamic, context-aware arrangement that adapts to user interests without requiring additional data collection.
2Ease of operation
If personalized comment presentation is implemented using traditional methods, then relevant comments can be presented, but additional user information and data collection are required
Solution Approach 1:
The system uses the referrer web address information that is already automatically provided by standard HTTP protocols to enable personalization. Instead of requiring active data collection or additional user information, the system leverages the self-providing referrer data to automatically determine comment ordering, eliminating the need for complex data gathering mechanisms while still achieving personalized presentation.
3Quantity of substance
If webpages include multiple different content items, then webpage comprehensiveness is improved, but user focus on specific content decreases
Solution Approach 1:
The patent segments the comment section into an ordered list where comments are differentiated by their relevance to the user based on referrer information. By creating distinct visual or positional segments for differently ranked comments, the system helps users quickly identify and focus on the most relevant comments while still maintaining access to the complete comment set, thus resolving the conflict between comprehensiveness and user focus.
Data Source
AI summary
Systems and methods for modifying a webpage display based on a referrer web address are provided. In some aspects, a method includes receiving a request for a webpage. The request includes one or more referrer web addresses. The webpage includes multiple comments. The method also includes modifying a representation of an output for the webpage based on the one or more referrer web addresses. Modifying the representation of the output for the webpage includes arranging at least a subset of the multiple comments according to an order based on the one or more referrer web addresses. The method also includes providing the modified representation of the output for the webpage for generating a display on a client computing device.