XR Content Augmentation via Context-Aware Secondary Item Selection

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Solution Overview

Problem

Extended reality (XR) content, such as augmented reality (AR) and virtual reality (VR), is typically experienced and distributed independently, limiting the ability to enhance traditional media experiences like video content or live performances with immersive and personalized XR elements.

Innovation Solution

A system and method for customizing the augmentation of primary content by correlating XR content with traditional media, allowing simultaneous broadcasting or integration of XR elements that are tailored to individual user preferences, device capabilities, and environmental contexts, using a presentation context dataset to select and present relevant secondary content items alongside primary content.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If XR content is distributed and experienced independently like traditional media, then the system complexity remains manageable and content delivery is straightforward, but the ability to enhance traditional media with personalized and context-aware XR elements is limited

Engineering Contradiction:

Improvepersonalization capabilityVSAvoidsystem complexity

Core Design Contradiction:

Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system segments XR content into discrete secondary content items that can be independently selected and delivered. Each secondary content item is a self-contained unit that can be correlated with primary content through time codes or other synchronization mechanisms, allowing personalized augmentation without requiring complete system reconfiguration.

Inventive Principle:

Principle #1Segmentation

Solution Approach 2:

The system performs preliminary actions by pre-processing primary content to identify segment boundaries, time codes, and correlation points. This pre-processing enables efficient runtime selection and delivery of relevant secondary content items based on user context without requiring complex real-time analysis of the entire content stream.

Inventive Principle:

Principle #10Preliminary action

2Adaptability or versatility

If multiple secondary content items are provided for different user contexts, then the personalization and relevance of XR augmentation is improved, but the quantity of content to be managed and delivered increases

Engineering Contradiction:

Improvecontext-aware customizationVSAvoidcontent volume

Core Design Contradiction:

Adaptability or versatilityVSQuantity of substance

Solution Approach 1:

The system implements universality by designing secondary content items that can serve multiple functions and contexts. A single secondary content item can be correlated with different primary content segments and adapted for various user contexts through the selection criteria, reducing the need to create entirely separate content variants for each possible context.

Inventive Principle:

Principle #6Universality (Multi-functionality)

Solution Approach 2:

The system applies parameter changes by modifying delivery parameters (such as selection criteria, time codes, and presentation timing) rather than creating entirely different content variants. The same secondary content item can be delivered with different parameters based on user context, device capabilities, and environmental factors, enabling context-aware customization without proportionally increasing content volume.

Inventive Principle:

Principle #35Parameter changes

3Manufacturing precision

If XR content is synchronized with primary content using time codes and correlation data, then the integration quality and user experience are improved, but the processing requirements and system complexity increase

Engineering Contradiction:

Improvesynchronization accuracyVSAvoidprocessing complexity

Core Design Contradiction:

Manufacturing precisionVSDevice complexity

Solution Approach 1:

The system performs preliminary synchronization by embedding time codes and correlation data into primary content during production or pre-processing. This pre-established synchronization framework enables efficient runtime matching of secondary content items with primary content segments without requiring complex real-time synchronization algorithms.

Inventive Principle:

Principle #10Preliminary action

Solution Approach 2:

The system uses copying by creating simplified representation data (time codes, correlation markers) that mirror the structure and timing of primary content. These copied temporal references enable accurate synchronization of secondary content with primary content without requiring the system to process and analyze the entire primary content stream in real-time.

Inventive Principle:

Principle #26Copying

Data Source

PatentUS11715270B2Methods and systems for customizing augmentation of a presentation of primary content

Publication Date: 2023.08.01 VERIZON PATENT & LICENSING INC

AI summary

An illustrative content augmentation system identifies a presentation context dataset indicating how an extended reality (XR) presentation device is to present XR content in connection with a presentation of primary content. Based on the presentation context dataset, the content augmentation system selects a subset of secondary content items from a set of secondary content items each configured for presentation as XR content that augments the presentation of the primary content. The content augmentation system also provides the selected subset of secondary content items for presentation by the XR presentation device in connection with the presentation of the primary content. Corresponding methods and systems are also disclosed.