Automatic Advertisement Generation from Image Data

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Solution Overview

Problem

Conventional procedures for posting and listing advertisements online are time-consuming, inefficient, and require significant user involvement, deterring users and reducing the effectiveness and reach of online transactions.

Innovation Solution

A system and method that enables automatic generation and posting of advertisements using image data, employing a 'one-click' feature to capture and create advertisements with descriptive data, and publish them to online environments with minimal user intervention, utilizing components like automatic posting, populate, template, exclusivity, and location components.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If conventional procedures are used for posting advertisements online, then the advertisement can be posted with complete information, but the process is time-consuming and requires significant user involvement

Engineering Contradiction:
Improveuser involvementVSAvoidtime-consuming
Core Design Contradiction:
Ease of operationVSLoss of time

Solution Approach 1:

The system automatically extracts descriptive data from image files and populates advertisement fields without requiring user input. The automatic posting component retrieves image data, extracts descriptive information, and completes the posting process autonomously, eliminating the need for manual user involvement while reducing posting time

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system performs preliminary data extraction and processing before the actual posting action. By pre-extracting descriptive data from images and preparing advertisement content in advance, the system eliminates the need for time-consuming manual data entry during the posting process

Inventive Principle:
Principle #10Preliminary action

2Productivity

If automatic posting is implemented, then the posting process is simplified and time is reduced, but the system complexity increases

Engineering Contradiction:
Improveposting efficiencyVSAvoidsystem complexity
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The automatic posting component serves multiple functions: retrieving image data, extracting descriptive information, populating advertisement fields, and completing the posting process. By consolidating these diverse functions into a single multi-functional component, the system achieves high productivity without proportionally increasing overall system complexity

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The system introduces an automatic posting component as an intermediary between the user and the posting system. This intermediary handles the complex automated processes of image analysis and data extraction, shielding users from complexity while maintaining high posting efficiency

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS8694379B2One-click posting
Publication Date: 2014.04.08 MICROSOFT TECHNOLOGY LICENSING LLC
  • US8694379B2 patent drawing
  • US8694379B2 patent drawing
  • US8694379B2 patent drawing

AI summary

The claimed subject matter provides a system and/or a method that facilitates automatically generating an advertisement. An interface component can receive a portion of image data related to at least one of a good or a service associated with a transaction. An automatic posting component can automatically generate an advertisement with a portion of descriptive data related to at least one of the good or the service based at least in part upon the image data, wherein the created advertisement is published to an environment for exposure.