Camera-Based Push Information Interaction via Overlay Feedback

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Solution Overview

Problem

Existing information pushing methods have poor effectiveness, leading to low user awareness and low value of pushed information, resulting in network resource waste and inefficient communication.

Innovation Solution

A method that involves a terminal device starting a camera upon selecting a preset region in an interaction interface, transmitting images to a server, and updating the interaction or information display interfaces based on processing instructions to enhance user interaction and awareness of push information.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If traditional information pushing methods are used, then information can be delivered to users, but user awareness and engagement are low

Engineering Contradiction:
Improveuser awareness of push informationVSAvoidinformation push effectiveness
Core Design Contradiction:
Loss of informationVSProductivity

Solution Approach 1:

The patent introduces an interaction interface that provides feedback mechanisms between the push information system and the user. The user can interact with the push information through the overlay interface, and the system responds by adjusting or removing the overlay based on user actions, creating a closed-loop feedback system that enhances user awareness and engagement

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The patent adds a new dimensional layer by overlaying an interaction interface on top of the information display interface. This creates a multi-layered display structure where the interaction interface exists in a higher visual layer, allowing users to engage with push information in a new spatial dimension without blocking the underlying content

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

2Duration of action of moving object

If push information is displayed continuously, then information exposure is maximized, but network resources are wasted and communication efficiency decreases

Engineering Contradiction:
Improvepush information display durationVSAvoidnetwork resource waste
Core Design Contradiction:
Duration of action of moving objectVSLoss of energy

Solution Approach 1:

The patent makes the push information display dynamic by allowing the overlay interface to be adjusted or removed based on user interaction. The system transitions from a static continuous display to a dynamic display that adapts to user behavior, maintaining information exposure while enabling early termination when users have received the necessary information

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The patent provides users with preliminary control over the push information display through the interaction interface. Users can preemptively dismiss or adjust the overlay before the full display duration elapses, allowing the system to stop transmitting or displaying information in advance when the user has already engaged with the content

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS11140315B2Method, storage medium, terminal device, and server for managing push information
Publication Date: 2021.10.05 TENCENT TECHNOLOGY (SHENZHEN) CO LTD
  • US11140315B2 patent drawing
  • US11140315B2 patent drawing
  • US11140315B2 patent drawing

AI summary

An information pushing method, a storage medium, a terminal device and a server are provided. The method is performed by the terminal device, including: starting a camera in that the terminal device upon detecting that a preset region in an interaction interface is selected. The interaction interface is displayed on an upper layer of an information display interface, and the information display interface is used for displaying push information. The method also includes transmitting an image captured by the camera to the server; obtaining a processing instruction returned by the server; and updating at least one of the interaction interface or the information display interface according to the processing instruction, including: when the server determines that the image satisfies a preset requirement, stopping displaying the push information on the information display interface according to the processing instruction.