Digital Coupon Timing and Integrity Validation System

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Solution Overview

Problem

Digital coupons introduce flexibility and cost advantages but also pose security risks and require novel approaches to manage timing and validation, especially in mobile environments.

Innovation Solution

A system allowing vendors to specify timing aspects for digital coupons, including start and end dates, recurrence patterns, and validation through a coding system using reference and sequence numbers to ensure integrity and prevent counterfeiting.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If digital coupons are implemented with flexible timing and distribution, then ease of operation and adaptability improve, but security risks increase

Engineering Contradiction:
Improveease of digital coupon disseminationVSAvoidsecurity risks
Core Design Contradiction:
Ease of operationVSReliability

Solution Approach 1:

The system performs preliminary validation checks before coupon redemption by verifying the coupon code against the database, checking expiration dates, and confirming redemption status. This preliminary action prevents unauthorized or duplicate redemptions, addressing security concerns while maintaining ease of distribution.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system implements feedback mechanisms where coupon redemption data is continuously monitored and fed back to update the database. This allows real-time tracking of coupon usage, detection of suspicious patterns, and dynamic adjustment of security measures, balancing flexibility with security.

Inventive Principle:
Principle #23Feedback

2Adaptability or versatility

If digital coupons include detailed timing specifications and recurrence patterns, then adaptability improves, but device complexity increases

Engineering Contradiction:
Improvetiming aspects specificationVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system uses a universal database structure and validation protocol that can handle multiple coupon types, timing patterns, and distribution methods through a single platform. This multi-functionality allows complex timing specifications without requiring separate systems for each coupon variant, managing complexity while maintaining adaptability.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The system manages complexity by parameterizing timing specifications (start dates, end dates, recurrence patterns) rather than hardcoding different coupon types. This allows flexible adaptation to various marketing scenarios while maintaining a consistent, manageable system architecture through parameter variation rather than structural complexity.

Inventive Principle:
Principle #35Parameter changes

3Reliability

If a coding system with reference numbers and sequence numbers is implemented, then reliability improves, but manufacturing precision requirements increase

Engineering Contradiction:
Improveintegrity protectionVSAvoidcoding accuracy
Core Design Contradiction:
ReliabilityVSManufacturing precision

Solution Approach 1:

The system generates digital copies of coupon codes with embedded reference and sequence numbers through automated database operations. This copying process ensures consistency and accuracy without manual intervention, reducing manufacturing precision requirements while maintaining high reliability through systematic generation and validation of coded information.

Inventive Principle:
Principle #26Copying

Data Source

PatentUS8103519B2System for marketing campaign specification and secure digital coupon redemption
Publication Date: 2012.01.24 BYTEDANCE INC
  • US8103519B2 patent drawing
  • US8103519B2 patent drawing

AI summary

Product vendors are provided with a system for performing a marketing campaign to mobile communication device users, providing offers as instruments, such as digital coupons, to a selected group of users of the mobile communication devices and validating the integrity of the instruments. The invention has two phases: the selection of the components of the instrument from a menu provided by a social networking organization; and validating the instrument upon redemption from the product vendor. In the first phase, the product vendor selects elements from the menu relevant to the campaign, such as timing, nature of the offer, targeting of the recipients, etc. In the second phase, the instrument is encoded as to the marketing campaign and an arbitrary designation which initiates a pattern as the instrument is redeemed. The product vendor inspects the instrument to ensure that the encoding is correct during the redemption process.