Dynamic Package Customization System for E-Commerce Listing Optimization
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Solution Overview
Problem
In multi-seller network-based marketplaces, sellers face the challenge of creating numerous pre-determined combination packages, which is time-consuming and costly due to listing fees, as buyers seek customized item combinations for potential discounts.
Innovation Solution
A system and method allowing buyers to customize combination packages, reducing the need for multiple listings by enabling sellers to offer discounts on customized packages of multiple items, with a best offer engine that processes and manages these offers, including qualification modules for sellers and buyers, and a price history module to guide offer pricing.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If sellers create multiple pre-determined combination package listings to satisfy buyer customization needs, then buyer satisfaction and discount opportunities improve, but listing costs and time consumption increase
Solution Approach 1:
The patent implements a universal package creation system that allows a single base package listing to serve multiple customization purposes. The system enables buyers to modify existing packages by substituting items, adjusting quantities, and combining packages, all through a unified interface. This multi-functional approach eliminates the need for sellers to create separate listings for each possible package variation, directly resolving the contradiction between adaptability and complexity.
Solution Approach 2:
The patent introduces dynamic package configuration capabilities where package compositions can be flexibly adjusted based on buyer preferences and inventory availability. The system dynamically generates customized packages from base listings, allowing real-time modifications without creating static, pre-determined listings for every possible combination. This dynamic approach maintains adaptability while reducing the fixed complexity of managing numerous static listings.
2Adaptability or versatility
If sellers create more individual and combination package listings to satisfy diverse buyer preferences, then buyer choice and satisfaction improve, but listing fees and time investment increase
Solution Approach 1:
The patent implements preliminary package template creation where sellers define base packages with configurable parameters, item pools, and substitution rules in advance. These pre-configured templates serve as reusable foundations that automatically generate customized packages without requiring sellers to manually create each listing. This preliminary action significantly reduces the time and effort needed to provide diverse package options while maintaining adaptability.
Solution Approach 2:
The system enables copying and reusing of base package templates across multiple customizations. Once a seller creates a validated package template, it can be copied and adapted for numerous buyer-specific customizations without recreating the entire package structure each time. This copying mechanism dramatically reduces repetitive listing creation work while maintaining package variety and adaptability.
3Adaptability or versatility
If sellers create numerous pre-determined package listings to offer discounts, then discount opportunities for buyers improve, but the number of active listings and associated fees increase
Solution Approach 1:
The patent introduces an intermediary package configuration system that sits between the seller's base listings and the buyer's customization requests. This intermediary layer automatically generates optimized package combinations, calculates discounts, and manages variations without requiring sellers to manually create and manage numerous individual listings. The intermediary handles the complexity of listing management while preserving discount opportunities and adaptability for buyers.
Data Source
AI summary
In various exemplary embodiments, a system and associated method to provide customized combination package best offers is disclosed. The method includes receiving a selection of a plurality of items from a potential buyer, the selection of the plurality of items creating a customized combination package. A determination is made as to whether the potential buyer is qualified to make the best offer. Available price history associated with the customized combination package is provided to a qualified buyer. A best offer from the qualified buyer is then received and provided to a seller selling the plurality of items.