Information processing systems, information processing methods, and programs

Abstract

An information processing system comprising: an item information storage unit that stores item-related information linked to identification information of an electronic tag attached to an item; an item data output unit that outputs a UI that presents item-related information to a general user terminal by reading the electronic tag using a general user terminal; an owner registration unit that accepts owner registration from general users who own an item via the UI and generates owner information; an action management unit that identifies the execution of a predetermined action using the UI; and a reward distribution processing unit that identifies the recipients to whom at least a portion of the intermediary reward corresponding to the predetermined action will be distributed based on the item-related information and / or owner information.

Description

Technical Field

[0001] The present disclosure relates to an information processing system, an information processing method, and a program.

Background Art

[0002] In recent years, the importance of circular economy has been increasing in order to realize a sustainable society. Circular economy is a circular economic model that breaks away from the conventional one-way economic model of "production, consumption, disposal", extends the lifespan of products while efficiently using resources, and reduces waste.

[0003] As a framework for promoting circular economy, for example, Patent Document 1 discloses an information processing system including terminal devices and a server of manufacturers, distributors, consumers, and recyclers that manufacture products. In this information processing system, product information, sales information, consumer information, collection information, and recycling information are collected from each terminal, and statistical information that contributes to improving the efficiency of product recycling in circular economy is generated using these information.

Prior Art Documents

Patent Documents

[0004]

Patent Document 1

Summary of the Invention

Problems to be Solved by the Invention

[0005] As demonstrated by the technology disclosed in Patent Document 1, realizing a circular economy requires recording and managing information throughout the entire product lifecycle. However, this necessitates effort that was previously unnecessary for businesses involved in providing products and for consumers who use them. In particular, for manufacturers and distributors involved in the primary distribution of products, the conventional economic model dictates that revenue opportunities end once the product is sold. Without legal regulations, it is difficult to incentivize them to focus on collecting and managing product information after the sale.

[0006] To promote a circular economy, it is essential to have a system that allows businesses and consumers to experience the benefits. This requires a framework that streamlines the product cycle by generating continuous revenue through the use of product information and improving the customer lifetime value (LTV) of products.

[0007] One objective of the exemplary embodiments of this disclosure is to provide information processing systems, information processing methods, and programs that contribute to improving the customer lifetime value of a product. [Means for solving the problem]

[0008] An information processing system relating to one aspect of this disclosure is: An item information storage unit stores item-related information about an item, linked to the identification information of an electronic tag attached to the item, An item data output unit that obtains identification information of an electronic tag by reading the electronic tag using a general user terminal and outputs a UI that displays the item-related information to the general user terminal, An owner registration unit that accepts owner registration from general users who own the item via the UI and generates owner information linked to the identification information of the item, An action management unit that identifies the execution of a predetermined action using the aforementioned UI, The system includes a reward distribution processing unit that identifies recipients to whom at least a portion of the mediation reward corresponding to the predetermined action is distributed, based on the aforementioned item-related information and / or the aforementioned owner information.

[0009] The information management system, by possessing the above-mentioned features, can contribute to improving the customer lifetime value of the product. Other issues and other solutions disclosed herein will be made clear by the embodiments and drawings of this disclosure. [Brief explanation of the drawing]

[0010] [Figure 1] Figure 1 is a diagram illustrating the configuration of an information processing system according to one embodiment of the present disclosure. [Figure 2] Figure 2 is a block diagram illustrating the hardware configuration of the management server 1 shown in Figure 1. [Figure 3] Figure 3 is a block diagram illustrating the software configuration of the management server 1 and user terminal 3. [Figure 4] Figure 4 is a conceptual diagram showing an example of an application of an information processing system according to one embodiment of the present disclosure. [Figure 5] Figure 5 is a schematic diagram showing an example of item-related information. [Figure 6] Figure 6 is a schematic diagram illustrating the UI output when an electronic tag is read. [Figure 7] Figure 7 is a flowchart illustrating an example of information processing related to reward distribution. [Figure 8] Figure 8 is a sequence diagram showing an example of an information processing process related to the distribution of advertising revenue. [Figure 9] Figure 9 is a sequence diagram showing an example of the information processing process related to purchasing goods via a user interface (UI). [Figure 10] Figure 10 is a sequence diagram showing an example of the information processing process involved in listing items for secondary market distribution. [Modes for carrying out the invention]

[0011] Hereinafter, an information processing system relating to one embodiment of this disclosure will be described with reference to the drawings. In the attached drawings, identical or similar elements are given identical or similar reference numerals and names, and redundant descriptions of identical or similar elements may be omitted in the description of the embodiment. The contents shown in each drawing are merely examples for explaining this embodiment and are only schematic examples to facilitate explanation of this embodiment. The contents of each drawing may be modified or changed to the extent that no technical problems arise.

[0012] <System Overview> The information processing system according to this embodiment is a platform system that manages information related to goods and supports transactions. Figure 4 is a conceptual diagram showing an example of application of the information processing system according to this embodiment. As shown in Figure 4, the information processing system according to this embodiment includes various players such as primary distributors, secondary distributors, manufacturers, creators, general users (consumers), and advertisers, and constitutes an ecosystem centered on a product circulation support platform. NFC

[0013] In the information processing system of this embodiment, general users (consumers) can access services provided by the product recycling support platform via electronic tags attached to items. Specifically, by reading the electronic tags attached to items using the user terminal 3, a user interface (UI; hereinafter sometimes referred to as UI or item page) that presents information related to the item is output from the management server 1 to the user terminal 3.

[0014] Here, the "article" to be managed by the information processing system is a tangible commodity that is the subject of commercial transactions. For example, physical products having a series of life cycles from manufacturing to sales, use, resale, and recycling, such as clothing, bags, household appliances, toys, furniture, etc., fall under the category of articles. The articles to be managed in this embodiment may be of any item as long as they are consumer goods, and are not particularly limited. In the information processing system of this embodiment, one electronic tag is assigned to each individual article, which is the minimum unit when sold to consumers.

[0015] The electronic tag used in the information processing system of this embodiment means an electronic tag capable of writing and / or reading information. Examples of electronic tags include one-dimensional codes (e.g., barcodes) in which information is encoded, two-dimensional codes (e.g., QR codes (registered trademarks)), RFID (Radio Frequency Indentifier) tags capable of wireless communication by radio waves, etc., NFC (Near Field Communication) tags, invisible watermarks, etc. Note that an invisible watermark is an electronic watermark embedded in the article itself or its packaging so that it cannot be identified by the naked eye. The type of electronic tag adopted by the information processing system is not particularly limited.

[0016] In the information processing system of this embodiment, the basic information of the article and the information recorded and accumulated in the life cycle of the article are linked to the identification information of the electronic tag and managed, and access information (e.g., URL, link to a dedicated application program) to the above-described UI (article page) that presents such article-related information in a browsable manner is written in the electronic tag. That is, the electronic tag in this embodiment functions as a digital product passport that records and provides various information unique to the article along the life cycle of the article.

[0017] The general user can view the item-related information recorded in the item's life cycle through the UI output by reading the electronic tag, and can also perform various actions such as purchasing the item, viewing advertisements, registering the owner, repurchasing, repairing and maintaining, introducing and sharing the item with third parties, presenting, offering for secondary circulation, canceling the owner registration, managing the item as a possession, etc. When such an action is executed, an economic consideration for intervening in the execution of the action occurs as an intermediation reward (for example, advertising reward, referral fee, intermediation fee for transactions, etc.). In the information processing system of this embodiment, when a predetermined intermediation reward occurs according to an action executed through the UI, a process of distributing this intermediation reward among the parties related to the item's life cycle is executed. Thereby, while supporting the circulation of items, continuous revenue opportunities can be provided to the primary distribution operators, etc. after the sale of the item, and an improvement in the LTV of the item can be expected.

[0018] <Components of the Information Processing System> As shown in FIG. 1, the information processing system of this embodiment includes a management server 1, one or more operator terminals 2, and one or more user terminals 3. These devices (management server 1, operator terminal 2, user terminal 3) included in the information processing system are communicably connected via a network NW. In this embodiment, the network NW is mainly assumed to be the Internet, but the network NW is not limited to the Internet and may be constructed by, for example, a public telephone line network, a mobile phone line network, a wireless communication network, Ethernet (registered trademark), etc. Also, in the information processing system, in addition to the above components, external servers such as an ad server related to the distribution of advertisements, a server that manages the sales management system of the primary distribution operator, and a server that manages the arbitration service for secondary circulation may be communicably connected to the management server 1, the operator terminal 2, and the user terminal 3 via the network NW.

[0019] Management Server 1 is an information processing device managed by an operator that provides services related to information processing systems (product circulation support platform). Management Server 1 (and external servers as well) may be configured on-premises using general-purpose computers such as workstations and personal computers, or it may be logically implemented by cloud computing. Some of the functions of Management Server 1 described later may be implemented as functions realized by the processor on the operator terminal 2 or user terminal 2 side, or as functions realized by the processor of an external server.

[0020] Business Terminal 2 is an information processing device deployed to businesses involved in the lifecycle of goods that have entered into a usage agreement for the product recycling support platform provided by the information processing system. Examples of such businesses include primary distributors that sell goods (e.g., manufacturers, wholesalers, retailers, online retailers, e-commerce site operators, etc.), manufacturers that undertake the production of goods or their raw materials (e.g., raw material manufacturers, manufacturers, etc.), creators who are involved in the design, production, creation, or ownership of intellectual property rights such as copyrights of goods (e.g., designers, creators, artists, original authors, craftspeople, artisans, etc.), secondary distributors involved in the sale of goods that have already been sold (e.g., second-hand goods dealers, flea market / app operators, antique auction brokers, etc.), advertisers who request to place advertisements on the platform (e.g., advertisers, network advertising companies, advertising agencies, affiliate businesses, etc.), repair / maintenance-related businesses, leasing-related businesses, and recycling-related businesses. In the information processing system, one or more business terminals 2, each deployed to one of the above-mentioned businesses, may be connected to a management server 1 via a network NW in a way that allows them to communicate. Business terminals 2 may be general-purpose computers such as workstations or personal computers, or mobile terminals such as smartphones or tablets.

[0021] User terminal 3 is an information processing terminal used by general users who are consumers purchasing and / or using goods. In the information processing system, each general user's user terminal 3 is connected to the management server 1 via a network NW. User terminal 3 may be a general-purpose computer such as a workstation or personal computer, or it may be a mobile terminal such as a smartphone or tablet.

[0022] <Hardware configuration of management server 1> As shown in Figure 2, the management server 1 includes at least a processor 10, memory 11, storage 12, a transceiver 13, an input / output device 14, etc., which are electrically connected to each other via a bus 16. Note that the illustrated configuration is just one example, and the management server 1 may have a different configuration.

[0023] The processor 10 is a computing unit that controls the operation of the entire management server 1, controls the transmission and reception of data between each element, and performs information processing necessary for application execution and authentication processing. For example, the processor 10 is a CPU (Central Processing Unit) and / or a GPU (Graphics Processing Unit). Each functional unit of the processing unit 100 of the management server 1 is realized by the processor 10 executing programs stored in the storage 12 and loaded into the memory 11.

[0024] Memory 11 includes main memory composed of volatile storage devices such as DRAM (Dynamic Random Access Memory) and auxiliary memory composed of non-volatile storage devices such as flash memory and HDD (Hard Disk Drive). Memory 11 is used as a work area for the processor 10 and also stores the BIOS (Basic Input / Output System) executed when the management server 1 starts up, as well as various configuration information.

[0025] Storage 12 stores various programs, such as application programs. A database containing data used for each process may also be built in storage 12. For example, the memory unit 120 described later is implemented as part of the memory area of ​​memory 11 and / or storage 12.

[0026] The transmitting / receiving unit 13 is a communication interface for the management server 1 to communicate with various information processing terminals such as the business terminal 2 and / or user terminal 3 via a communication network. The transmitting / receiving unit 13 may further include short-range communication interfaces such as Bluetooth® and BLE (Bluetooth Low Energy) and / or USB (Universal Serial Bus) terminals.

[0027] The input / output device 14 includes information input devices such as keyboards and mice, and output devices such as displays. The input / output device 14 may also include a touch panel that combines both information input and output functions, and may include a printer, speaker, etc., as output devices.

[0028] Bus 16 is connected in common to all of the above elements and transmits, for example, address signals, data signals, and various control signals.

[0029] <Hardware configuration of carrier terminal 2 and user terminal 3> Both the operator terminal 2 and the user terminal 3 are equipped with, for example, a processor, memory, storage, transceiver unit, input / output device, etc., similar to the management server 1, and are electrically connected to each other via a bus. The above components of operator terminal 2 and user terminal 3 are the same as those of the management server 1's processor 10, memory 11, storage 12, transceiver unit 13, input / output device 14, and bus 16, and are therefore omitted from the explanation. User terminal 2 may also have a configuration other than that described above, similar to the management server 1. For example, operator terminal 2 and user terminal 3 are equipped with a reader for reading electronic tags. Examples of such readers include cameras and RFID readers, and may be built into the terminal or connected externally to the terminal.

[0030] <Management Server 1 Functions (Software Configuration)> Figure 3 is a block diagram illustrating the functions (software configuration) implemented in the management server 1. The management server 1 comprises a processing unit 100 and a storage unit 120. The processing unit 100 may include, for example, an electronic tag management unit 101, an information reception unit 102, an item data output unit 103, a presentation information control unit 104, a UI operation control unit 105, a purchase-related processing unit 1051, an owner registration unit 1052, a login-related processing unit 1053, an advertising-related processing unit 1054, an item introduction processing unit 1055, a redistribution processing unit 1056, an action management unit 106, a reward distribution processing unit 107, and an information provision unit 108. The functions of the processing unit 100 of the management server 1 shown in Figure 3 are illustrated as functions realized by the processor 10 of the management server 1, but some or all of the various functions may be realized by the processors of other information processing devices such as the business terminal 2, user terminal 3, and external servers.

[0031] The storage unit 120 may include an item information storage unit 121, a business information storage unit 122, an advertising information storage unit 123, and a general user information storage unit 124. Each of these storage units stores data necessary for various processes in the information processing system and is configured to be accessible from each functional unit executed by the processor 10.

[0032] The item information storage unit 121 stores information about items that are managed by the product circulation support platform. Specifically, as shown in Figure 5, the item information storage unit 121 stores item-related information about an item, linked to the identification information (electronic tag ID) of the electronic tag attached to the item. The item-related information may include, for example, item identification information for uniquely identifying an item (which may be a unique identification number (item ID) assigned to the item itself, or the identification information of the electronic tag may be used in conjunction with the item identification information), as well as basic information, history information, and setting information. Since one electronic tag is assigned to each item, the identification information of the electronic tag may be used as item identification information for uniquely identifying each item.

[0033] Basic information related to goods is information that can be common to goods of the same type, and may include, for example, the item name, product number / model number, item description, item specifications, standard price, usage instructions, recycling instructions, disposal instructions, online access information, and offline access information. Online access information includes information that indicates where to access the site where the item can be purchased, such as the URL of the online sales site if the item is sold online. Offline access information includes information such as the address, telephone number, and business hours of the physical store where the item can be purchased.

[0034] History information is information accumulated throughout the lifecycle of an item and may include "manufacturing and distribution history information" and "usage history information." Manufacturing and distribution history information is history information from manufacturing (including production and procurement of raw materials) to sales (sales in primary distribution) and is information accumulated at the production unit and / or distribution unit up to the sale. The same data may be applied to items of the same production unit and / or the same distribution unit. Manufacturing and distribution history information may include the date of manufacture, manufacturer, raw material information, raw material production location, manufacturing process information, quality inspection information, distributor (seller), logistics history information, creator (designer, creator, etc.) information, content of environmentally harmful substances, content of recycled materials, carbon footprint, etc. Usage history information is history information accumulated after the sale in primary distribution. Usage history information includes history information of actions performed via the item page (UI) deployed from the electronic tag, owner registration history, repair / maintenance history, and history related to secondary distribution, and data is accumulated for each individual item.

[0035] The configuration information defines settings related to the management and display of item-related information. This configuration information may include display setting information that defines data items that can be displayed on the item page accessed via the electronic tag. While item-related information may include various types of information recorded throughout the entire lifecycle, primary distributors may select which data items to present to consumers. In this case, display setting information indicating the data items specified as being displayed in the UI is associated with the electronic tag's identification information and stored in the item information storage unit 121. This allows for the hiding of information that is considered trade secrets or detailed information of little necessity to consumers, while appropriately presenting the information consumers need.

[0036] Furthermore, the display settings information may include settings such as display conditions for the "Introduction of Other Items" section on the item page, which stipulate or restrict the information displayed in the "Advertisement Display Section" on the item page, and display conditions for the advertisement display section, which stipulate or restrict the information displayed in the "Advertisement Display Section" on the item page. The display conditions for the introduction section and the display conditions for the advertisement display section may be set by the primary distributor providing the goods. In addition, the settings information may include access control settings that stipulate access rights to item-related information (for example, settings that allow only specific businesses to view some information), update control settings that stipulate access rights to information (for example, settings that allow only primary distributors to update some manufacturing and distribution history information), and data lifecycle settings that stipulate data retention periods and / or deletion conditions.

[0037] When an owner is registered for an item, the item information storage unit 121 stores owner information linked to the item's identification information for each item that has become the owner. This owner information is generated by the owner registration unit 1052, described later, and includes, for example, the personal verification information of the general user entered during owner registration. The personal verification information is determined according to the user authentication method performed during owner registration. For example, it may include a telephone number for telephone number authentication, an email address for authentication using an email address, SNS account information for authentication linked to an SNS account, or personal information linked to an official personal number for official personal authentication such as a My Number Card. In addition to the personal verification information mentioned above, the owner information may also include an ID and password for login processing, and may also include attribute information of the general user registered as the owner (name, contact information, age, gender, etc.).

[0038] The business information storage unit 122 stores information about businesses that have entered into a usage agreement for the product circulation support platform provided by the information processing system (hereinafter referred to as business-related information). Business-related information is generated and managed for each business, and may include business identification information to uniquely identify the business, business classification (classification such as primary distributor, creator, secondary distributor, etc.), basic information including the business's account information (username, password, contact information, etc.), contract information with the product circulation support platform (contract type, contract period, fee plan, etc.), a list of goods handled by the business, and a list of identification information (ID) of electronic tags issued (or sold) to the business.

[0039] Business-related information may include various setting information regarding compensation distribution. For example, it may include setting the compensation distribution ratio between primary distributors and creators (such as setting the distribution compensation to creators to be paid through primary distributors), and setting the ratio for distributing incentive compensation to consumers. These compensation distribution settings may be arbitrarily specified by each business, the compensation ratio may be changed depending on the period, and the compensation ratio may be set individually for each item.

[0040] Furthermore, the business information storage unit 122 may store different individual account information for each department, even for the same business company. In this case, the business-related information described above may be stored in association with the individual account information for each department linked to the overall identification number of the business company, and different contract information and compensation distribution settings may be registered for each department.

[0041] Business-related information may include link information to external systems of each business. For example, in this information processing system, in order to determine whether an item to be registered as an owner has been legitimately purchased, the system may access or communicate with the sales management system of a primary distributor to obtain purchase history information about the item in question. Link information (such as URL format, API information, or other connection information) for realizing such cooperation with external systems may be stored in the business information storage unit 122 as part of the business-related information. The link information is not particularly limited as long as it is in a format that allows the purchase history information to be obtained.

[0042] The above example illustrates a sales management system for a primary distributor, but it is not limited to this, and the same applies to external systems of secondary distributors such as used goods dealers and flea market app operators. Link information to a used goods dealer's sales management system for obtaining purchase history information in secondary markets, or link information to a secondary market intermediary's (flea market app operator, online auction operator, etc.) intermediary management system for obtaining listing information, sales completion information, etc. in secondary markets, may be registered in the business information storage unit 122, linked to the identification information of each business.

[0043] The advertising information storage unit 123 stores information related to advertisements to be displayed on the UI output by reading the electronic tag (hereinafter referred to as advertising-related information). The advertising-related information stored in the advertising information storage unit 123 may include, for example, advertising identification information, advertiser business identification information, advertising content (advertising image, advertising text, destination URL, etc.), advertising display conditions (category of goods to be displayed, attribute conditions of users to be displayed, etc.), advertising display period, and maximum number of impressions.

[0044] Furthermore, the advertising-related information may include setting information regarding advertising compensation. Examples of advertising compensation models include impression-based compensation, where compensation is generated simply by displaying the ad; click-based compensation, where compensation is generated when the ad is clicked and its details are viewed; and performance-based compensation, where compensation is generated when a specific outcome (e.g., product purchase, membership registration, or document request) occurs through the ad. The advertising-related information for each ad may include detailed settings such as the type of compensation, compensation amount, and compensation generation conditions. In addition, the advertising-related information may be stored in a dedicated ad server that specializes in controlling ad delivery, separate from the management server 1. In such a configuration, the presentation information control unit 104, described later, sends instruction information to the ad server specifying the attributes of the ad to be displayed on the UI, and the ad server supplies the advertising information corresponding to that instruction information to the management server 1.

[0045] The general user information storage unit 124 stores information about general users (consumers) who use the platform. User-related information stored in the general user information storage unit 124 may include, for example, basic information such as user identification information to uniquely identify a general user and general user account information, and personal verification information at the time of owner registration may be set as general user account information. Specifically, if telephone number authentication is used at the time of owner registration, only the user's telephone number may be set as account information, and other attribute information such as an ID for login processing, password, and user's name may be added to the account information.

[0046] Furthermore, the general user information storage unit 124 may store, for each user, owned item information that lists items registered as owned by a general user, grouping together items registered as owned with the same identity verification information. The owned item information may include a list of items registered as owned, the date ownership began for each item, the date of ownership registration, etc. In addition, the owned item information may include information such as the history of incentive rewards granted in connection with ownership registration, the history of various actions taken via the item page UI, and the history of reward distribution.

[0047] Furthermore, the general user information storage unit 124 may also store other information that can be utilized in the information processing system of this embodiment. For example, the general user information storage unit 124 may store behavioral history data such as the general user's purchasing trends, browsing history, and UI usage patterns, user attribute information (age, gender, residential area, etc.), user preference information (interest categories, etc.), reward receiving method settings (points, electronic money, cash, coupons, etc.), notification settings (email, push notifications, SMS, etc.).

[0048] In addition to the above, the storage unit 120 stores various information used in the product recycling support platform. For example, the storage unit 120 may have a storage area for storing information related to electronic tags registered on the platform (hereinafter referred to as tag-related information). Tag-related information may include, for example, identification information that uniquely identifies the electronic tag, the type of electronic tag (classification such as NFC, RFID, etc.), the issuer of the electronic tag, the date of issue of the electronic tag, information on the recipient of the electronic tag (such as information identifying the primary distributor to whom the electronic tag was distributed), and the usage status of the electronic tag (unused, used, deactivated, etc.).

[0049] Furthermore, tag-related information may include access information to the UI (item page) that is displayed when the electronic tag is read (such as URLs and links to dedicated applications), the identification number of the item to which the electronic tag is attached, encryption key information, and signature information. In addition, the reading history of the electronic tag (information such as when, where, and by whom it was read), the update history of the electronic tag (such as the history of changes to the information written), and the authentication information of the electronic tag (information for verifying the authenticity of the electronic tag) may be stored in the storage unit 120 in association with the identification information of the electronic tag.

[0050] The following describes in detail each functional unit of the processing unit 100 of the management server 1.

[0051] The electronic tag management unit 101 is a functional unit that performs electronic tag-related processing, such as the registration process of electronic tags used in the product circulation support platform, and / or the registration process of target items for electronic tags (processing of registering item-related information to electronic tags).

[0052] Electronic tags may be issued by the operator of the product recycling support platform or its partner companies and distributed (sold) to contracted businesses such as primary distributors. When using electronic tags with built-in integrated circuits (IC chips) such as RFID tags and NFC tags, data may be directly recorded in the memory within the integrated circuit of the electronic tag. For example, access information to the UI of the product page (e.g., URL information or link information to a dedicated application) may be recorded in the integrated circuit of the electronic tag. Also, when using electronic tags with encoded information such as one-dimensional codes (e.g., barcodes) and two-dimensional codes (e.g., QR codes), access information to the UI of the product page may be encoded and recorded on the electronic tag.

[0053] It is not limited to cases where data is directly encoded into the electronic tag; the electronic tag itself may only encode its identification information (or only the identification information of the electronic tag and access information to the item page). In this case, data associated with the electronic tag, such as item-related information, is stored in the database (storage unit 120) of an information processing device such as the management server 1, in association with the identification information of the electronic tag. Data can be read by transferring the identification information of the electronic tag obtained by reading the electronic tag from the terminal to the management server 1, thereby reading the item-related information stored in the database based on that identification information of the electronic tag. Note that recording and / or reading data via the electronic tag may be performed using a dedicated application program (which may be a program provided on the internet or a downloadable program).

[0054] In this embodiment, various information processing methods are illustrated assuming a case where data is managed by linking it with the identification information of electronic tags on the management server 1. However, the embodiment is not limited to this case, and other configurations may be adopted as long as data registration and retrieval are possible using electronic tags.

[0055] In the electronic tag registration process, first, the person in charge of performing the registration process launches a dedicated application program for managing electronic tags on the information processing terminal operated by that person and performs the electronic tag reading operation. The identification information of the electronic tag obtained by reading the electronic tag is notified to the electronic tag management unit 101 via the information reception unit 102, and the electronic tag management unit 101 registers the notified identification information in the storage unit 120 as an electronic tag that can be attached to an item. The electronic tag registration process may be performed by personnel such as the operating company, partner companies that manufacture and sell electronic tags, or primary distributors that attach electronic tags to items. Furthermore, the electronic tag registration process may be performed at a stage before the manufacture of the item, or at the stage when the electronic tag is attached to the item, or when item-related information is linked to the electronic tag, and there are no particular limitations on the timing of the execution of the registration process.

[0056] In the process of registering items to electronic tags, first, the person in charge (manufacturer, primary distributor, etc.) launches a dedicated application program on their information processing terminal and performs an operation to read the target electronic tag. The identification information of the read electronic tag is notified to the electronic tag management unit 101 via the information reception unit 102, and the electronic tag management unit 101 outputs a UI for data registration to the person in charge's information processing terminal. The person in charge inputs data such as the identification information of the item to be associated with the electronic tag via the UI, and the input data is notified to the electronic tag management unit 101 via the information reception unit 102. The electronic tag management unit 101 links the notified data with the identification information of the electronic tag and registers it in the storage unit 120.

[0057] The registration of items to electronic tags may be performed at a stage before the items are completed, such as during the production planning stage. In this case, the production plan number of the items may be registered to the electronic tags, and information regarding each stage of the lifecycle, from the initial stages of raw material production and procurement to sales, may be sequentially linked and registered to the electronic tags. Alternatively, the registration of items to electronic tags may be performed after the items are completed, such as when the electronic tags are attached to the items or before sales. In this case, the data accumulated at each stage from the manufacture to the sale of the items may be pre-registered in the storage unit 120 by the functions of the information receiving unit 102 described later, or may be managed in a separate information management system. If a separate information management system is used, the information recorded in that system can be obtained via the information receiving unit 102 and linked to the identification information of the electronic tags.

[0058] As mentioned above, access information to the product page UI may be written directly to the integrated circuit of the electronic tag, or it may be recorded in the storage unit 120 linked to the identification information of the electronic tag. The timing at which access information to the product page, such as the URL, is issued is not particularly limited. For example, access information to the product page may be generated at the same time as the electronic tag is issued, or it may be generated when the electronic tag is registered with the information processing system. Alternatively, access information to the product page may be issued in template format before the product is registered to the electronic tag (before the registration of product-related information), and updated to a state where it can be accessed by general users after the registration of product-related information. Or, access information to the product page may be generated after the preparation of product-related information to be presented on the product page is completed in the pre-sale process.

[0059] In addition to the electronic tag registration process and data registration process exemplified above, the electronic tag management unit 101 may also perform security-related processes for electronic tags. For example, when the electronic tag management unit 101 receives a request to deactivate an electronic tag via the information reception unit 102, it may perform a process to update the usage status of the target electronic tag to "deactivated". Deactivation of an electronic tag may be performed when an item to which an electronic tag is attached is discarded, or when unauthorized use is detected. The electronic tag management unit 101 may also generate authentication information to verify the authenticity of the electronic tag and record it in the storage unit 120. Examples of authentication information include a digital signature generated using the identification information of the electronic tag and its corresponding secret key. When the electronic tag management unit 101 receives electronic tag reading information from a user terminal 3 or the like, it may perform a process to verify the authenticity of the electronic tag based on the authentication information recorded in the storage unit 120.

[0060] Although the electronic tag management unit 101 is exemplified as a function provided by the management server 1, the functions of the electronic tag management unit 101 may also be implemented in a dedicated system for managing electronic tags.

[0061] The information receiving unit 102 collects information from various information processing devices such as business terminals 2 and performs processing related to recording the collected information. For example, the information receiving unit 102 receives various types of information from each business operator, such as product-related information, business operator-related information, and advertising-related information, and registers this information in the database of the storage unit 120. The acquisition of information from business terminals 2 may be performed using a dedicated application program. The information receiving unit 102 receives a registration request for predetermined information from business terminals 2 and outputs an input form containing data items corresponding to the registration request to the business terminal. Then, it registers the information entered into this input form in the storage unit 120.

[0062] The information receiving unit 102 may perform processing to acquire information in cooperation with an external system. Specifically, the information receiving unit 102 may communicate with external systems such as a primary distributor's sales management system, a secondary distributor's sales management system, or a secondary distribution intermediary management system to acquire purchase history information, listing information, sales completion information, etc. In addition, when displaying performance-based advertisements on the UI of the product page, the information receiving unit 102 may receive information indicating that the advertising reward conditions have been met from the advertiser's business terminal 2 or an external ad server.

[0063] These external system interactions are performed by referring to link information recorded in the business information storage unit 122. For example, when a predetermined input operation (e.g., owner registration request) is performed on a UI that displays goods-related information, the information receiving unit 102 identifies the information necessary for processing the information corresponding to the input operation (e.g., purchase history information) and / or the information necessary to confirm the establishment of the intermediary fee, and generates instruction information requesting the external system to provide this information. Then, referring to the link information recorded in the business information storage unit 122, it transmits the generated instruction information to the external system. On the external system side, the necessary information is extracted based on this instruction information and transmitted to the information receiving unit 102. The information receiving unit 102 receives the information transmitted from the external system and performs processing to record it in the storage unit 120 as needed.

[0064] The item data output unit 103 acquires identification information of an electronic tag by reading the electronic tag using a general user terminal 3, and outputs a UI that presents item-related information to the general user terminal 3. For example, when a general user operates the user terminal 3 to read an electronic tag attached to an item, the identification information of the electronic tag acquired by the reading is transmitted to the management server 1 via the transmitting / receiving unit 33 of the user terminal 3. When the item data output unit 103 receives the read identification information of the electronic tag, it outputs a UI for the item page corresponding to the identification information to the general user terminal 3. In this case, the item data output unit 103 may also read item-related information corresponding to the identification information of the electronic tag from the item information storage unit 121, and generate a UI that presents item-related information by applying the read item-related information to a pre-prepared item page template.

[0065] The method of outputting the UI is not limited to the example above. For example, if access information to the item page (such as a URL link) is directly encoded in the electronic tag, the general user terminal 3 may read the electronic tag and notify the item data output unit 103 of an access request to the item page corresponding to the access information. In this case, the item data output unit 103 will output a UI that presents item-related information to the general user terminal 3 in response to this access request. The UI for the item page may be deployed on a website, or it may be deployed on an application program that can be downloaded to the general user terminal 3.

[0066] Figure 6 is a schematic diagram illustrating the UI (item page) output by the item data output unit 103 upon reading the electronic tag. Figure 6(a) shows the UI for general viewing, and Figure 6(b) shows the UI after owner login. The UI of the item page may include components such as, for example, a section for displaying item-related information, a section for introducing other items, an advertisement display section, and an area for accepting input operations by general users.

[0067] The section for displaying product-related information shows information related to the entire lifecycle of the product. For example, in addition to basic information such as product name, product number / model number, and price, manufacturing and distribution history information such as manufacturing date, manufacturer, raw material information, raw material production location, manufacturing process information, distributor (seller), logistics history information, creator (designer, creator, etc.) information, content of environmentally harmful substances, content of recycled materials, and carbon footprint may be displayed. Product lifecycle information such as usage instructions, repair / maintenance information, recycling methods, and appropriate disposal methods may also be displayed, as may information useful when distributing the product to the secondary market, such as the average buying and selling price in the secondary market. The data items to be displayed may be defined in advance in a template, or they may be selectable and set by the primary distributor providing the product.

[0068] The item data output unit 103 may display in the UI a section introducing other items besides the one corresponding to the read electronic tag, along with the information of the item corresponding to the electronic tag as described above. The section introducing other items may be displayed as "Recommended / Related Products," for example, as shown in Figure 6, and may contain links to other item pages registered on the platform. The other items introduced in this section may be items provided by the same primary distributor as the item on the relevant page, or items provided by other primary distributors. Primary distributors may be able to set what attributes of items can be introduced in the section (the display conditions for the section can be set). For example, it may be possible to set it so that products from competitors are excluded from the section.

[0069] The ad display area is placed in a designated location within the UI of the product page, and displays advertisements registered on the platform. Primary distributors providing the products on the relevant page may be able to set the attributes of the displayed advertisements (i.e., set the display conditions for the ad display area). For example, they may be able to set it to display only advertisements from a specific category or to exclude advertisements from competitors.

[0070] Areas that accept input operations from general users may include, for example, operation buttons (tabs) for performing predetermined actions via the UI. The UI for general viewing shown in Figure 6(a) may include buttons such as "Purchase" and "Register Owner". The "Purchase" button may link to the online sales page of a primary distributor, or it may allow direct order requests (online orders or orders to physical stores). The "Register Owner" button may display an input form for registering as the owner of an item, and owner registration processing such as phone number authentication may be performed via this button. In addition, the UI for general viewing may include operation buttons (login buttons) that accept logins by owners.

[0071] The owner UI shown in Figure 6(b) may include owner-specific operation buttons such as "Repurchase," "Refer / Share," "Gift," "List," "Repair / Maintenance," "Deregister Ownership," and "Return." The "List" button may have a link to a secondary market operator's website, and it may be possible to transition to an external system from the input operation button. Other possible input operation buttons include buttons for registering the usage history of owned items, buttons for applying for a lease (which may lead to a lease intermediary's website), and buttons for requesting recycling or disposal. Although not shown in Figure 6(b), the owner UI may also include a function that allows general users who have logged into the platform to view a list of items they own in a predetermined format, such as a dashboard.

[0072] Note that the UI configuration and data items shown in Figure 6 are merely examples, and the actual data items and display layout presented on the product page may be changed depending on the business operator's settings, the type of product, the type of terminal used by the general user, etc.

[0073] The information display control unit 104 performs tasks such as selecting the information to be displayed on the UI of the item page and controlling the display format. For example, the information display control unit 104 may extract information to be displayed on the UI from the item-related information based on the display setting information set by the primary distributor, and display only the data items specified as to be displayed on the UI. For example, if the primary distributor has set detailed information of the manufacturing process, which is considered a trade secret, to be hidden, the information display control unit 104 will control the system so that such information is not displayed on the UI.

[0074] Furthermore, the information display control unit 104 may perform processing to control the advertising information and / or information introducing other items to be displayed on the UI of the item page, based on one or more data from among the owned item information, display setting information, and general user attribute information.

[0075] For example, if a primary distributor supplying goods specifies the display conditions for the introduction section, the display information control unit 104 extracts items that meet the display conditions for the introduction section from among the items registered on the platform (excluding the target item corresponding to the UI output from the electronic tag), and determines other items to be displayed in the introduction section from among the extracted items. In this case, items for display in the introduction section may be randomly selected from items that meet the display conditions for the introduction section, or filtering conditions for secondary selection may be specified in addition to the display conditions for the introduction section (for example, displaying the top XX items in the popularity ranking). After determining the other items for the introduction section, the display information control unit 104 refers to the item-related information of the determined other items and displays predetermined information such as an image of the other items and a link to transition to the page of the other items in the introduction section of the other items.

[0076] The control of the ad display area is the same as described above. The display information control unit 104 extracts ads that meet the display conditions for the ad display area from among the ads registered in the ad information storage unit 123, and displays the extracted ads in the ad display area of ​​the product page. If the ad information is managed by an ad server, an instruction message is sent to the ad server instructing it to provide ad information that meets the display conditions for the ad display area, and the ad information is received from the ad server. The display information control unit 104 checks whether the ad information received from the ad server meets the specified display conditions, and if it does, it displays the provided ad information in the ad display area of ​​the product page.

[0077] When selecting advertisements and / or other items to display on the owner's UI, the display information control unit 104 may obtain information about items registered as owned by the general user (owned item information) from the general user information storage unit 124, and based on the trends of the owned items, select highly relevant advertisements and other items to display on the UI. In selecting advertisements and / or other items, the display information control unit 104 may perform a primary selection (primary extraction) based on display setting conditions specified by the primary distributor, and then perform a secondary selection (narrowing) based on the general user's owned item information to determine the advertisements and / or other items to display on the UI.

[0078] Furthermore, the information display control unit 104 may also refer to the general user's browsing history and UI operation history in addition to the information on owned items to estimate the user's preferences and / or interests, and select other items to display in the advertisement and introduction section according to the estimation results. For example, for a general user who owns multiple products of a particular brand, the system may control the display to prioritize the display of advertisements for new products of the same brand and related products. In addition, for a general user who owns many luxury items, the system may introduce products in a similar price range, thus providing personalized information tailored to the user's characteristics.

[0079] Furthermore, the information display control unit 104 may adjust the information displayed according to the characteristics of the item. For example, in the case of apparel products, information such as material, size, and care instructions may be displayed with emphasis, while in the case of electronic devices, specifications, compatibility, and support information may be displayed preferentially. The information displayed on the UI may be controlled to provide optimal information according to the category of the item. In addition, the information display control unit 104 may analyze data such as the access status of the item page and the user's operation patterns, and perform processing to optimize the UI layout. For example, if certain information is viewed frequently, that information may be placed in a more prominent position, or the screen layout may be adjusted based on the user's operation patterns to facilitate access to frequently used functions.

[0080] The UI operation control unit 105 is a functional unit that performs information processing related to predetermined actions in response to input operations from general users received through the UI of the item page. The UI operation control unit 105 may also perform processing to record a history (a record of the transitions in the information processing flow) so that the electronic tag that was the starting point of the executed action and the item page corresponding to that tag can be identified. Depending on the type of action performed through the UI, the UI operation control unit 105 includes functional units such as a purchase-related processing unit 1051, an owner registration unit 1052, a login-related processing unit 1053, an advertising-related processing unit 1054, an item introduction processing unit 1055, and a redistribution processing unit 1056.

[0081] The purchase-related processing unit 1051 executes processes related to the purchase of goods via the UI. Purchase-related buttons on the item page (such as the "Purchase" button and the "Repurchase" button) may have links to online sales sites. In this case, when a purchase-related button on the item page is operated, the purchase-related processing unit 1051 executes an intermediary process to guide the user to the online sales site of the primary distributor. It is also possible to purchase other items from the introduction section of other items that displays related products on the item page. In this case, the guidance to purchase related products may either transition directly from the introduction section to the online sales site of the primary distributor, or it may transition to the item page of the related product first and then guide the user to the purchase site. In either case, the purchase-related processing unit 1051 receives information about the item page that was first accessed by reading the electronic tag (footprint information indicating the source item page, such as the identification information of the electronic tag) and outputs it to the next destination.

[0082] Specifically, the purchase-related processing unit 1051 outputs the identification information of the referring page as a URL parameter or session information when transitioning between item pages, and may also output information of both the initial referrer and the direct referrer as a request parameter or session information when transitioning to an online sales site. When the information receiving unit 102 requests purchase history information from the sales management system of the purchasing destination, it also associates this instruction information with footprint information indicating the initial referring item page. Since the response information (purchase history information) sent from the sales management system corresponds to the instruction information, receiving this response information allows for confirmation of the completion of the purchase procedure and identification of which item page was the starting point for the completed purchase procedure.

[0083] The purchase-related processing unit 1051 may perform mediation processing for purchases made at physical stores. For example, when the "Purchase at Physical Store" button on the product page is operated, the purchase-related processing unit 1051 displays an order form for the physical store on the user terminal 3 and accepts order information from the general user. The order information includes, for example, the desired store for pickup, the desired date and time, and the quantity to be purchased. The purchase-related processing unit 1051 associates the entered order information with the identification information (electronic tag ID) of the product page to generate purchase history information, registers it in the storage unit 120, and transmits the order information to the primary distributor. This makes it possible to track purchase actions and distribute rewards starting from the product page, not only for online purchases but also for purchases made at physical stores. The method for tracking purchase actions starting from the product page is not particularly limited, and in addition to the above example, publicly known tracking tools may be used.

[0084] The purchase-related processing unit 1051 may perform processing to provide benefits and / or discounts for purchases made through the product page. Specifically, it can perform processing to apply preferential conditions (discounts, coupon issuance, point accrual, free shipping, special services, etc.) compared to normal purchase routes for purchases made from the product page, repeat purchases, or purchases of other products made through the product page's introduction section. The content of the benefits, discount rates, and application conditions may be set by the primary distributor or uniformly set by the information processing system. For example, benefits such as a 10% discount off the regular price for repeat purchases from the product page and a 5% point return for purchases of related products made through the product page's introduction section can be set. Providing such purchase incentives is expected to promote access to the product page and increase purchase behavior through the product page. Furthermore, such benefits are perceived by general users as added value that cannot be obtained through normal purchase routes, and become an element that enhances the value of using the product page.

[0085] The owner registration unit 1052 accepts owner registration from general users who own an item via the UI and generates owner information linked to the item's identification information. Specifically, when a general user clicks the "Owner Registration" button on the item page output by reading the electronic tag, the owner registration unit 1052 displays an authentication screen for owner registration and executes an authentication process (e.g., phone number authentication). Once authentication is complete, the owner registration unit 1052 generates owner information by linking the general user's identity verification information used in the authentication process with the electronic tag's identification information and records it in the item information storage unit 121 (or general user information storage unit 124). The identity verification information accepted from the general user during the authentication process may be used as the general user's account information. In this case, the login process described later may allow the owner to log in by accepting the same identity verification information as during owner registration. Note that account information may be registered separately from the identity verification information used during owner registration.

[0086] In the authentication process performed by the owner registration unit 1052, various authentication methods can be employed, such as telephone number authentication, email address authentication, SNS account linking authentication, and public personal authentication using My Number cards, and the authentication method is not particularly limited. As for the system implementation, for example, telephone number authentication may be adopted as the basic authentication method in order to reduce consumer resistance to owner registration. Alternatively, multiple authentication methods may be implemented, allowing general users to select an authentication method for owner registration from among the multiple authentication methods. In this case, the owner registration unit 1052 may assign a trust level to the owner information according to the different authentication method, and for items registered with a high-level authentication method (especially public personal authentication), additional functions may be provided according to the authentication method, such as attaching a trust certification mark or applying preferential conditions during secondary market transactions.

[0087] The owner registration unit 1052 may, upon receiving an application for owner registration, perform a process to verify whether the item in question has actually been purchased. This verification process may be employed to prevent fraudulent owner registration and ensure the reliability of the platform. If the purchase of the item in question was made via a link on the platform's item page (e.g., a purchase button), the system may generate transition history information linking the item's identification information with the terminal information of the general user who performed the operation when transitioning from the item page to the purchase destination, and determine whether the item has been purchased based on this transition history information. Alternatively, the system may be configured to automatically retrieve purchase history information from the linked sales management system. In cases where the purchase was not made via a link on the item page, for example, the owner registration unit 1052 may send inquiry information including the item's identification information to the primary distributor's sales management system and retrieve purchase history information for the item from the sales management system to confirm that it has been purchased. Similar verification processes are possible not only for online purchases but also for items purchased at physical stores by retrieving purchase history information such as POS data from the sales management system of the primary distributor operating the store.

[0088] Furthermore, if it is difficult to link with the sales management system, the owner registration unit 1052 may obtain information from the receipt issued when the item was purchased at a physical store and determine whether the item has been purchased based on the information on the receipt. The receipt information may be obtained by reading the code (barcode or two-dimensional code, etc.) printed on the receipt, analyzing the text of the receipt image, or directly entering the receipt number, and the method of obtaining the receipt information is not particularly limited. If the owner registration unit 1052 confirms that the item corresponding to the read electronic tag has been purchased, it will authorize owner registration and execute the authentication process described above.

[0089] The owner registration unit 1052 may perform a process to reward general users who have registered as owners for performing the owner registration. This reward provision is a function that promotes owner registration and motivates continued access to the item page. Examples of rewards include the awarding of points, the issuance of coupons, discount benefits, and preferential treatment for repair and maintenance services, and the content of the reward is not particularly limited. The content of the reward, such as the type of reward, amount, and expiration date, may be set by the primary distributor that provides the target item. Alternatively, the owner registration unit 1052 may determine the content of the reward according to the attributes of the item, such as the type of item, price range, and whether it is an environmentally friendly product. Furthermore, cumulative or tiered rewards may be given for owner registration of multiple items by the same user. By providing rewards for owner registration, it is expected that user engagement will increase and opportunities for advertising display and various actions via the item page will increase.

[0090] Furthermore, when registering an owner, the owner registration unit 1052 may determine whether there is existing valid consumer information, and if a request for owner registration is made later for an item for which valid owner information is already registered, it may execute a process to reject the later owner registration request. In addition, when an item is transferred from the owner to a third party, sold to a secondary market business, or listed on a secondary market, the owner registration unit 1052 may execute a process to cancel the owner registration. Specifically, the owner registration unit 1052 accepts a request from the owner to cancel the owner registration via the UI and updates the owner information of the item corresponding to the UI to an unregistered state. When canceling owner registration, the owner registration unit 1052 may display a confirmation screen on the user terminal 3 to confirm the final intention. By canceling the owner information when an owner transfers or resells an item to another person, the new owner can be registered as the owner of that item.

[0091] The login-related processing unit 1053 accepts logins from general users registered as owners via a UI output when the electronic tag is read. Specifically, when the login button on the item page output when the electronic tag is read is operated, the login-related processing unit 1053 accepts information input for owner authentication. Various authentication methods can be adopted, including accepting input of personal verification information (telephone number, email address, SNS account information, etc.) similar to that used during owner registration, authentication using the ID and password set during owner registration, and biometric authentication. The login-related processing unit 1053 compares the entered authentication information with the owner information recorded in association with the item, and if they match, it determines that authentication is successful and permits login to the platform.

[0092] The login-related processing unit 1053 executes a process to switch the general-view UI, which is normally output by reading the electronic tag, to an owner-only UI that reflects the owner's information, in response to the owner's login. The general-view UI does not reflect the owner's information and is an item page with limited functionality, such as information viewing and transitioning to purchasing items, whereas the owner-only UI provides additional functions specific to the owner. For example, as shown in Figure 6(b), the owner-only UI may have operation buttons for the owner, such as "Repurchase," "Refer / Share," "Gift," "List," "Repair / Maintenance," and "Deregister Ownership." The owner-only UI may also be able to output a list of items for which the logged-in general user is registered as the owner. As described above, switching the UI in response to login and reflecting owner information only when logged in helps protect the owner's personal information.

[0093] The login-related processing unit 1053 may record the usage history of an item in response to the owner's login. For example, the login-related processing unit 1053 recognizes the owner's login operation as an item usage event, generates usage history information including the item's identification information, the login date and time, and the identification information of the owner who performed the login, and records it in the storage unit 120. As for how the usage history is recorded, it may be recorded automatically in conjunction with the login, or it may be recorded by receiving an input operation from the user requesting the recording of the usage history via an operation button (e.g., a "Usage Record" button) set in the owner's UI.

[0094] Furthermore, the login-related processing unit 1053 may calculate usage statistics such as the number of uses, frequency of use, interval between uses, and usage patterns based on the recorded usage history, and may update this usage statistics in response to a login or usage history recording request. The usage history information (including usage statistics) described above may be used as reference information when selecting information to display in the "Other Items Introduction Section" or "Advertisement Display Section" on the item page, and when estimating user characteristics such as user preferences and / or interests.

[0095] The login-related processing unit 1053 may perform a process to grant rewards to the owner, a general user, based on the recorded usage history. The timing of reward granting may be such that rewards are granted when predetermined usage history conditions (e.g., number of consecutive logins, cumulative number of logins, number of consecutive days of use, cumulative number of uses, etc.) are met, or rewards may be granted each time the owner logs in or each time they record usage history. Rewards granted for logging in and / or recording usage history may include, but are not limited to, points, coupon issuance, and digital lottery tickets. In addition, by continuously logging in to one or more of the same items or owned items, usage records such as number of consecutive days of use and cumulative number of uses may be accumulated, and points may be granted that increase in stages according to the accumulation of usage records.

[0096] The content, conditions for granting, and amount of rewards can be set by the primary distributor providing the goods, or the platform can set predetermined rewards according to the attributes of the goods (category, price range, whether it is an environmentally friendly product, etc.). For example, it is possible to design rewards according to the characteristics of the goods, such as setting a high amount of points for high-priced products or setting special incentives for products made with environmentally friendly materials. By granting rewards based on usage history or login, it is expected that the continued use of goods will be promoted and owners will be motivated to regularly access the goods page.

[0097] The login-related processing unit 1053 may provide functions such as displaying usage records, generating usage statistics, and setting and displaying the degree of achievement of usage goals. For example, by visually displaying statistical information such as frequency of use, usage patterns, and usage period of an item in a graph or other format on the owner's UI, the owner can understand their own usage status of the item. It may also provide a function to set usage goals according to the characteristics of the item, and provide special incentive rewards when the goal is achieved. For example, for home exercise equipment, the goal could be "use it at least three times a week," for a smart scale, "measure your weight daily," and for an environmentally friendly reusable bag, "use it at least 10 times a month to reduce the use of disposable bags." By setting goals and providing additional points or rewards when the goals are achieved, it is possible to create an incentive to access the item page and promote the continuous and effective use of the item.

[0098] The login-related functions and reward system described above have the function of creating an incentive for owners to access the item page. As owners scan electronic tags and access the item page more frequently, various actions may be triggered, such as displaying advertisements on the item page, viewing advertisements, making purchases through advertisements, purchasing other items, and making referrals. Each of these actions leads to the generation and distribution of intermediary rewards, allowing stakeholders (primary distributors, creators, etc.) to continue generating revenue even after the sale of the item. As a result, it can contribute to improving the customer lifetime value (LTV) of the item and promote the circular economy.

[0099] The advertising-related processing unit 1054 performs processing related to advertisements displayed in the UI. Specifically, when a general user clicks on an advertisement on an item page, it sends redirect information, including the destination URL of the advertisement, to the user terminal 3. The user terminal 3 displays the advertiser's web page based on this redirect information. Furthermore, when a click operation (selection operation) is performed on a performance-based advertisement, the advertising-related processing unit 1054 may send a data request for performance confirmation to an external system such as the advertiser's system and receive response data including information indicating whether or not a result has occurred. When an action such as displaying an advertisement, clicking, or a result occurs, the advertising-related processing unit 1054 sends a notification of the advertising-related information processing result, including the type of action, the date and time of occurrence, the target advertisement information, and the identification information of the item page, to the action management unit 106. Note that when recording the history of advertisement display, viewing operations (clicks), and the occurrence of results via advertisements, publicly known tracking tools may be used, and the method of obtaining advertising-related information processing results is not necessarily limited.

[0100] The item introduction processing unit 1055 performs processing related to item introductions by the item's owner. For example, when the "Introduce / Share" button on the owner's UI is operated, the item introduction processing unit 1055 may display an introduction link generation screen on the user terminal 3. This introduction link generation screen displays the item's image, product name, basic information, etc., and presents options such as "Share on SNS," "Send by email," "Copy link," and "Display QR code." The owner can select their preferred sharing method from these options and send the generated introduction link information to their acquaintances. In another embodiment, a simpler method may be used in response to the operation of the "Introduce" button, without displaying a special selection screen, to automatically generate introduction link information including owner identification information, copy it to the clipboard, or directly activate the default sharing method (e.g., the standard sharing function of a smartphone).

[0101] The product referral processing unit 1055 adds identification information to the referral link when generating the referral link, allowing it to identify the owner of the referring product. Specifically, it performs processes such as adding owner identification information as a parameter to the URL of the referral link, or associating owner identification information with the session information used when accessing the linked page. This makes it possible to identify which owner the referral came from when a general user (referred person) clicks on the referral link.

[0102] The product referral processing unit 1055 may display a message to the person who accessed the product page via the referral link indicating that the product page was accessed through a referral from a specific owner. For example, by displaying a message such as "This product is displayed through a referral from Mr. / Ms. XX" on the product page, the person who accessed the product can recognize the referring owner. Furthermore, indicating that the access was through a referral can be expected to stimulate the person's desire to purchase the product.

[0103] The product referral processing unit 1055 tracks the purchase operation of the product by the referred person who accessed the product page via the referral link. If the referred person starts the purchase process by operating the purchase button on the product page, the product referral processing unit 1055 may generate referral history information that includes information indicating that the purchase action occurred via a referral, and the owner information of the referrer. The method for identifying the owner who made the referral and / or determining whether the referred person has purchased the product is not necessarily limited, and in addition to the examples above, tracking tools that track access history to sites, etc., may be used.

[0104] The item referral processing unit 1055 may send a purchase completion notification to the referring owner when a purchase made through a referral is completed. This notification may include information such as which item was purchased through the referral and what kind of reward will be given. The owner can confirm that the item they referred has actually been purchased, which will help to increase their motivation to refer items.

[0105] The item referral processing unit 1055 may generate and provide referral statistics to the owner. For example, by displaying statistics such as the number of times a referral link is generated, the number of accesses via the referral link, the number of purchases via referrals, and the amount of rewards earned on the owner's UI, the owner can understand the results of their referral activities. Furthermore, if the owner owns multiple items, they may be able to compare the referral performance for each item. Providing such statistical information is expected to encourage owners to actively refer items.

[0106] The redistribution processing unit 1056 receives requests from owners to supply items for secondary distribution (requests to list or sell items) via a UI output by reading electronic tags, and executes processing related to the redistribution of items corresponding to the UI. For example, when an owner operates the "List / Sell" button on the owner's UI, the redistribution processing unit 1056 may present options related to secondary distribution (e.g., "List on a flea market app," "List on an online auction," "Sell to a second-hand store," etc.).

[0107] As an example of a process to guide users to a secondary marketplace, if the owner selects "List on flea market app," the resale processing unit 1056 may provide a link to the corresponding secondary marketplace, allowing the owner to transition to the listing page of the flea market app via that link. The owner then logs into their account on the destination secondary marketplace and completes the listing procedure. As a simpler implementation example, a link to a specific secondary marketplace could be pre-set on the "List" button, allowing users to transition directly to that site by clicking the button.

[0108] The redistribution processing unit 1056 may perform processing to support the supply of goods to secondary markets by the owner. For example, the redistribution processing unit 1056 may automatically generate listing information (product name, category, condition, recommended price, etc.) based on item-related information and output a screen to the user terminal 3 that allows the owner to confirm and edit the listing information. The generated listing information may be made available for copying to the clipboard or outputting as a text file. The owner can simplify the input process by pasting this information into the input form on the secondary market site.

[0109] Furthermore, the listing information may be temporarily stored in the browser's session storage or local storage, and the secondary market site may be configured to access this data. In this case, the information will be automatically entered into the listing form on the secondary market site. Also, if data can be shared with the secondary market operator's system through API integration, the resale processing unit 1056 may directly send the listing information to the secondary market operator's system. Data communication of listing information, etc., via API integration may be performed when accessing the secondary market system (such as a secondary market site) from a link on the item page, or it may be performed in response to user operations on the secondary market system.

[0110] The redistribution processing unit 1056 may cancel the owner registration and change the owner information of the item to an unregistered state in response to a request from the owner to supply the item to the secondary market and / or the completion of a sale in the secondary market. The timing of canceling the owner registration is not necessarily limited; for example, in the case of an implementation that only provides a link to a secondary market site from the item page, the owner registration may be canceled when the owner requests supply (when the owner operates the "List / Sell" button, etc.). Alternatively, if notification of the completion of a sale can be obtained from a secondary market system such as a flea market app, the owner registration may be canceled when the sale in the secondary market is completed.

[0111] Furthermore, the redistribution processing unit 1056 may read item-related information of an item in response to a supply request for secondary distribution by the owner, and output certificate information related to the item based on said item-related information. This certificate information includes information useful for determining the authenticity of the item and is an element for ensuring the reliability of the item in the secondary market. The data structure of the certificate information is not particularly limited, and may include, for example, basic item information (item name, part number / model number, etc.), as well as manufacturing and distribution history information such as manufacturing date, raw material information, creator information, usage history information such as owner's usage history, repair and maintenance history, and other information indicating whether or not the owner is registered, and information proving the original owner.

[0112] The redistribution processing unit 1056 may format this certificate information into a certificate format for the secondary market and output it in a format such as text, PDF, or image. In this case, the owner attaches the outputted certificate information themselves when listing an item on a secondary market site. Alternatively, similar to the case of listing information, the redistribution processing unit 1056 may temporarily store the certificate information in the browser's session storage or local storage and configure it so that the secondary market site can access the data, or it may send the certificate information directly to the secondary market operator's system via API integration, etc.

[0113] As described above, when supplying owned items to the secondary market, certificate information can be issued by using the item page of this system (by transitioning from the item page link to the secondary market operator's system). This certificate information enables secondary market operators to streamline authenticity verification, owners to sell at a fair price, and subsequent buyers to conduct transactions with peace of mind, thereby contributing to the reliability and revitalization of the entire secondary market.

[0114] Furthermore, even if an item has been distributed to the secondary market without going through the item page of this information processing system, if the item is registered in this information processing system, certificate information may be issued upon request from the secondary market operator. In this case, the redistribution processing unit 1056 receives a genuineness determination request including the item's identification information from the secondary market operator's system and identifies the item-related information corresponding to the received item's identification information. Based on this item-related information, it then issues certificate information and notifies the secondary market operator's system.

[0115] In addition to the purchase-related processing units 1051 to the resale processing unit 1056 described above, the UI operation control unit 105 may also perform processing to mediate various actions related to items. For example, the UI operation control unit 105 may accept operations and records related to the management of owned items via the item page, or it may accept operations such as item return requests, item repair requests, maintenance reservations, temporary lease requests, recycling requests, and appropriate disposal requests, and perform processing to coordinate with corresponding external services. Furthermore, the UI operation control unit 105 may record information related to these actions (type of action, date and time of occurrence, target item, performer, etc.).

[0116] In addition, the UI operation control unit 105 may also have a function to accept notification settings. Examples of notifications to general users who have registered as owners include notifications introducing products related to the registered possessions, notifications introducing new products from the provider (seller) of the possessions, notifications from secondary market businesses such as reuse businesses that wish to purchase the possessions, notifications from prospective lessees or lease intermediaries that wish to lease (borrow) the possessions, and notifications of various reference information such as the average selling price of the same item in the secondary market. General users who have registered as owners may be allowed to set whether or not to accept these notifications and to set contact information to receive notifications via the item page. Furthermore, in conjunction with these notification settings, the item page may also be used to accept various settings related to possessions, such as setting the desired selling price when selling the possessions in the secondary market or setting the lease fee (the owner's desired amount) when leasing the possessions to a third party.

[0117] Furthermore, when providing notifications to general users who are owners as described above, the UI operation control unit 105 may provide detailed information about the notification and accept input operations from the owner in connection with the notification via the page relating to the item in question (the item page (UI) associated with the electronic tag). For example, when a secondary market business operator (which may also be an individual consumer using a secondary market site) requests to purchase a specific item, the information provision unit 108, described below, notifies the general user who owns the item in question that there is a purchase request (a link to the item page may be attached to the notification). When the owner who receives the notification accesses the item page, the UI operation control unit 105 provides detailed information about the purchase request on the item page and accepts an option from the owner to accept or reject the purchase request. At this time, the UI operation control unit 105 may also accept requests from the owner to negotiate the purchase price (i.e., the owner's desired selling price) on the item page, and the UI operation control unit 105 notifies the requesting secondary market business operator of the input information received from the owner (response to the purchase request, desired selling price, etc.). Thus, the UI operation control unit 105 may perform processing to mediate between the owner and the prospective buyer via the item page. The same information processing as described above may also be used when receiving a lease request.

[0118] The action management unit 106 identifies the execution of predetermined actions using the UI. Predetermined actions refer to operations and / or information provision performed using the UI of an item page, which may result in intermediary compensation. The action management unit 106 monitors the results of information processing performed by each functional unit, such as the UI operation control unit 105, and detects the execution of predetermined actions that may result in intermediary compensation.

[0119] For example, the action management unit 106 detects one or more of the following as predetermined actions: displaying an advertisement on the UI output by reading an electronic tag, viewing an advertisement by a general user via the UI, or generating a result through an advertisement presented on the UI. When detecting these advertisement-related actions, the action management unit 106 receives data from various functional units such as the presentation information control unit 104 and the advertisement-related processing unit 1054, indicating that the advertisement display has been completed, that the advertisement has been clicked, and that a result has been generated through the advertisement, and identifies the occurrence of the advertisement-related action based on this data. The action management unit 106 may also determine whether the reward conditions for the target advertisement have been met by the advertisement-related action that occurred after identifying the advertisement-related action. Furthermore, in order to determine the amount of the advertisement's reward, the action management unit 106 may sequentially aggregate, record, and update data such as the number of advertisement displays, clicks, click-through rate, number of results generated, and result generation rate for each product page based on the information notified by each functional unit.

[0120] The action management unit 106 detects the purchase of other items via the UI's referral section as a predetermined action. In detecting this referral section-related action, the action management unit 106 receives data from various functional units such as the purchase-related processing unit 1051 indicating that a link to another item was clicked from the referral section of a certain item page, and data indicating that the purchase of the other item was completed via that link, and identifies the occurrence of a purchase action via the referral section based on this data. Furthermore, after identifying the referral section-related action, the action management unit 106 may sequentially aggregate, record, and update data such as the number of referral section views for each item page, the number of referral link clicks, the number of completed purchases, and the purchase amount, based on the information notified by each functional unit, in order to determine the amount of the referral commission.

[0121] The action management unit 106 detects, as predetermined actions, the introduction of an item by the owner to other general users using the UI, and / or the purchase of the item by other general users who have been introduced by the owner. In detecting these owner introduction-related actions, the action management unit 106 receives data from various functional units such as the item introduction processing unit 1055 and the purchase-related processing unit 1051, indicating that the owner has generated an introduction link, that other users have accessed the item via the owner's introduction link, and that other users who have been introduced have purchased the item. Based on this data, the action management unit 106 identifies the occurrence of owner introduction-related actions. Furthermore, after identifying owner introduction-related actions, the action management unit 106 may sequentially aggregate, record, and update data such as the number of times an introduction link was generated for each owner, the number of accesses via the introduction link, the number of purchases via the introduction, and the purchase amount, based on the information notified by each functional unit, in order to determine the amount of the intermediary fee.

[0122] The action management unit 106 detects, as a predetermined action, the listing of an item on the secondary market via the UI of the item page, and / or the completion of a sale in the said secondary market. When detecting this secondary market-related action, the action management unit 106 receives data from each functional unit, such as the resale processing unit 1056, indicating that the listing process for the item on the secondary market has been completed, data indicating that a sale has been completed in the secondary market, and data regarding the sale amount, and identifies the occurrence of the secondary market-related action based on this data. Furthermore, after identifying the secondary market-related action, the action management unit 106 may sequentially aggregate, record, and update data such as the number of listings, the number of sales completed, or the sale amount for each item, based on the information notified by each functional unit, in order to determine the amount of the intermediary fee.

[0123] When the action management unit 106 identifies the occurrence of a predetermined action as described above, it generates action history data including the type of action, the date and time of occurrence, identification information of related items, and user information, and transmits the action history data to the reward distribution processing unit 107.

[0124] When the reward distribution processing unit 107 receives action history data from the action management unit 106, it performs a process to identify recipients of at least a portion of the intermediary reward corresponding to a predetermined action, based on item-related information and / or owner information. Specifically, the reward distribution processing unit 107 analyzes the action history data received from the action management unit 106 and performs a process to identify recipients of the intermediary reward according to the type of action that occurred.

[0125] For example, if the action management unit 106 detects one or more of the following as predetermined actions: displaying an advertisement on the UI, viewing an advertisement by a general user via the UI, or generating results via an advertisement presented on the UI, the reward distribution processing unit 107 identifies the primary distributor and / or creator of the goods corresponding to the electronic tag used for the UI output as recipients of at least a portion of the advertising reward. For example, if an advertisement is displayed on an goods page, or if the advertisement is clicked and viewed, the primary distributor who provided the goods corresponding to that goods page and / or the creator who designed the goods may be identified as recipients of the advertising reward. The reward distribution processing unit 107 obtains information on the primary distributor and / or creator related to the goods in question based on the goods-related information recorded in the goods information storage unit 121.

[0126] When the Action Management Unit 106 detects the purchase of another item via the UI's introduction section as a predetermined action, the Reward Distribution Processing Unit 107 identifies the primary distributor and / or creator of the item corresponding to the electronic tag as recipients of at least a portion of the intermediary reward associated with the purchase of the other item. For example, if another item is purchased through the introduction section of an item page, the primary distributor and / or creator of the item corresponding to the first item page is identified as a recipient of a portion of the commission associated with that purchase. The Reward Distribution Processing Unit 107 obtains information on the primary distributor and / or creator related to the item that was introduced, based on the item-related information recorded in the item information storage unit 121. However, if the primary distributor, etc. (primary distributor and / or creator) of the other item is the same as the primary distributor, etc. of the item that was referred, the same distributor is excluded from the reward distribution (because they have already received consideration from the purchase of the other item).

[0127] When the Action Management Unit 106 detects, as a predetermined action, that the owner of an item has introduced the item to another general user using the UI, and / or that another general user who was introduced by the owner has purchased the item, the Reward Distribution Processing Unit 107 identifies the general user registered as the owner of the item corresponding to the electronic tag as a person to whom at least a portion of the mediation reward associated with the purchase of the item by the other general user will be distributed. For example, if an owner introduces an item they own to someone else, and the person introduced purchases the item, the introducing owner is identified as a person to whom the reward will be distributed. The Reward Distribution Processing Unit 107 obtains information about the owner who made the introduction based on the owner information recorded in the Item Information Storage Unit 121 or the General User Information Storage Unit 124.

[0128] When the Action Management Unit 106 detects, as a predetermined action, the listing of an item on the secondary market via the UI, and / or the completion of a sale in the said secondary market, the Reward Distribution Processing Unit 107 identifies the primary distributor and / or creator of the item corresponding to the electronic tag used for the UI output as recipients of at least a portion of the intermediary rewards in the secondary market. For example, if an item is listed on a secondary market site such as a flea market app and a sale is completed, the primary distributor and / or creator of that item are identified as recipients of a portion of the commission in the secondary market. Based on the item-related information recorded in the item information storage unit 121, the Reward Distribution Processing Unit 107 obtains information on the primary distributor and / or creator related to the item that became the subject of the secondary market.

[0129] The reward distribution processing unit 107 identifies the recipients of the reward and then identifies the details of the intermediary reward (such as the reward amount). The reward amount may be set according to the type of action. For example, in the case of advertising-related actions, the reward amount is calculated based on the number of impressions, clicks, and results, depending on the type of advertising reward (impression-based, click-based, performance-based, etc.). When related goods are purchased through the referral section, the reward amount may be calculated by multiplying the purchase price by a certain rate, and this rate may be set by the primary distributor providing the goods. In the case of purchases made through referrals by the owner, the affiliate reward amount may also be calculated based on the purchase price, and in this case as well, the primary distributor may set this rate. In the case of a sale completed in the secondary market, the secondary market commission may be calculated by multiplying the sale price by a certain rate, and the amount obtained by subtracting the secondary distributor's commission from the secondary market commission may be distributed to the primary distributor and / or the creator.

[0130] The reward distribution processing unit 107 determines how to distribute the specified reward amount to each recipient. The distribution ratio may be determined based on contract information recorded in the business information storage unit 122. For example, in the case of advertising-related actions or purchases made through referrals, a ratio may be set to distribute 70% of the reward to the primary distributor and 30% to the creator. In the case of purchases made through referrals by the owner, the entire reward may be distributed to the owner who made the referral. If the referred person purchases other items presented in the UI in place of (or along with) the item they were referred to, a portion may also be distributed to the other business. In the case of a sale completed in the secondary market, a portion of the secondary market commission (e.g., 20%) may be distributed to the primary distributor and the creator, and the distribution ratio may be set accordingly. The distribution ratio can be set individually depending on the type of action, the category of the item, the contractual relationship between the primary distributor and the creator, etc.

[0131] The reward distribution processing unit 107 executes a process to grant rewards to each recipient based on the determined recipients and distribution amounts. Various payment methods may be used for granting rewards, such as granting points to each recipient's account, granting coupons, providing discounts on purchase amounts and / or fees, sending electronic money, or transferring funds to a bank account. Reward granting may be performed sequentially each time an action occurs, or rewards may be aggregated and granted in a lump sum at predetermined intervals such as daily, weekly, or monthly. If aggregation processing at predetermined intervals is adopted, the reward distribution processing unit 107 may aggregate the rewards from all actions that occurred during the period for each recipient and set conditions such as executing a payment process when it exceeds a predetermined threshold (e.g., minimum payment amount).

[0132] The reward distribution processing unit 107 may also perform a process to notify each recipient of the results of the reward granting process. For example, it may send a reward granting notification to the business terminal 2 for primary distributors and creators, and a reward granting notification to the user terminal 3 for owners. The notification may include the reward amount, the type of action that generated the reward, information about the item on which the action occurred, and the method of receiving the reward. The reward distribution processing unit 107 may also record the reward granting history in the storage unit 120 so that each recipient can check their past reward history.

[0133] In addition to the above examples, the platform may also process a portion of the media fees for using this platform to be distributed to primary distributors and other related parties. For example, if the platform accepts requests from secondary distributors (which may also be general consumers using secondary distribution sites) to purchase certain items, it may collect an intermediary fee from such secondary distributors for the purpose of requesting the purchase. In this case, the reward distribution processing unit 107 may identify the primary distributor and / or creator who provides the items corresponding to the purchase request as the recipients of the distribution, and may process a portion of the intermediary fee for the purchase request to be distributed to the identified recipients. Regarding the intermediary fee for the purchase request, the platform may identify the owner (general user) who accepted the purchase request as the recipient of the distribution, either in place of the primary distributor or together with the primary distributor.

[0134] Furthermore, while the above example shows a scenario where the primary distributor, creator, and owner are the beneficiaries of the compensation distribution, the system is not limited to this example. Depending on the collaborative relationship between the primary distributor and the manufacturer, a portion of the compensation may also be distributed to the manufacturer. Additionally, in certain circumstances, secondary distributors may be identified as beneficiaries of the intermediary compensation. For example, if a general user who purchased an item through a secondary distributor registers as the owner (referred to as the secondary owner), the actions performed by this secondary owner through the item's UI may be set so that not only the primary distributor and creator, but also the secondary distributor who intermediaried or sold the item, are included as beneficiaries of advertising compensation, etc.

[0135] Furthermore, if certificate information generated via the UI of the item page is used in transactions on secondary market sites, the reward distribution processing unit 107 may distribute a portion of the intermediary fee to the secondary market operator in accordance with the use of that certificate information. Specifically, if the reliability of transactions is improved and buying and selling is promoted by linking the certificate information issued by the system's platform to the secondary market operator's system and displaying and utilizing it on the secondary market site, a portion of the usage fee for the certificate information may be distributed to the secondary market operator. Such distribution is expected to provide secondary market operators with an incentive to actively link with the system.

[0136] Furthermore, if the primary owner lists an item on a secondary market site via the UI of the item page, and a secondary market operator completes the sale of that item through their own customer base or promotional activities, the reward distribution processing unit 107 may distribute an appropriate proportion of the intermediary fee in the secondary market to the secondary market operator, taking into account their contribution to the intermediation of the sale. In this pattern, an additional intermediary fee may be generated in addition to the normal listing fee as compensation for special treatment within the secondary market site, such as preferential display of the listing information from the item page, with a portion of this fee distributed to the primary market operator and / or creator, and the remainder to the secondary market operator.

[0137] Furthermore, in cases where a secondary market business partners with a platform and acquires customers through the UI of the product page, the reward distribution processing unit 107 may distribute a portion of the referral fee for acquiring those customers to the platform operator, with the remainder being received by the secondary market business. For example, if a user transitions from the product page to the secondary market business's member registration page and a new member registers, a portion of the reward for acquiring that member may be distributed to the platform. Through such reward distribution for customer referrals, it is expected that a collaborative relationship based on mutual customer referrals will be established between secondary market businesses and platforms.

[0138] The information provision unit 108 analyzes one or more data points stored in the storage unit 120, such as item-related information, owner information, and action history information, and generates and provides useful information to businesses and / or general users. Specifically, the information provision unit 108 performs statistical analysis based on data stored on the platform, such as the history of actions performed via item pages, and outputs the analysis results to the business terminal 2 or the general user terminal 3.

[0139] Information provided by the Information Provision Department 108 to businesses may include, for example, statistical information regarding owned items. The Information Provision Department 108 may also collect data such as the status of owner registration for items sold by primary distributors, the distribution of ownership periods, the frequency of use, the location of use, the frequency of access to the item page, the repurchase rate, and the rate of inflow into secondary markets (the ratio of sales to secondary markets by general users, etc., to the number of sales in primary markets) and generate analytical reports for primary distributors. Such analytical reports allow primary distributors to understand the actual usage of their products and feed this information back into product design or sales strategies. The Information Provision Department 108 may also analyze data on the usage of UI functions, such as purchasing items via item pages, and provide primary distributors with information on usage trends by consumer attribute. This allows primary distributors to understand which customer segments are purchasing and using their products and is expected to help optimize their marketing strategies.

[0140] Furthermore, the information provision unit 108 may generate statistical information regarding the secondary market for goods. For example, the information provision unit 108 may aggregate data such as the number of items listed for secondary market through the item page, the success rate of sales, and the average selling price, and perform processing to provide primary distributors with information on the residual value of goods and demand trends in the second-hand market. Such information is useful for primary distributors in building and promoting a circular economy and can be used as a basis for product development and pricing decisions.

[0141] Information provided by the information provision unit 108 to general users includes, for example, information related to owned items. The information provision unit 108 extracts information such as new product information, related accessory information, and repair / maintenance information related to items registered by the general user as the owner, and notifies the general user of this information. The notification may be displayed when the owner accesses the item page, or it may be sent periodically to the owner's email address or smartphone using a push notification function.

[0142] Furthermore, the information provision unit 108 may generate and provide general users with reports on usage status, tips on optimal usage methods, etc., based on the usage history of owned items. For example, the information provision unit 108 may send a notification such as "Not used recently" if the frequency of use of owned items has decreased, or suggest ways to use items according to the season. By providing such information on the item page along with notifications to general users, it is expected that an incentive for general users to access the item page will be created, promoting the continued use of the platform.

[0143] Furthermore, the Information Provision Unit 108 may provide general users with information regarding the secondary market for their owned items. For example, if the platform receives a request from a secondary market business or the like to purchase a specific item, the Information Provision Unit 108 may notify general users who own the item in question that such a request exists (that there is a request to purchase their item). The unit may then provide detailed information about the request on the item's page and perform mediation for the sale between the requester and the owner via the item page. By notifying and mediating requests for purchase through the platform in this way, it is possible to create an incentive for users to access the item page, and owners can expect to be able to sell their items at a higher price and / or to a more reliable trading partner than if they were to list them on the secondary market themselves. When the platform accepts lease requests, it may also notify and provide information to general users who have registered as owners, in the same manner as in the case of purchase requests described above.

[0144] Furthermore, the Information Provision Unit 108 may analyze price trends in the secondary market for items of the same type as the owned item and provide the owner with the analysis results via the item page. For example, it may provide reference information for the owner when considering listing an item on the secondary market, such as "The current market price (average buying and selling price in the secondary market) is around XX yen." Also, if the owner has set a desired selling price in the secondary market, the Information Provision Unit 108 may notify the registered owner of a reference information related to selling, such as a notification that it is a good time to sell, or information suggesting potential buyers, when one or more of the following meets a predetermined requirement (for example, when the market price, predicted value, or desired purchase price falls within a predetermined price range with the desired selling price as the median): the market price in the secondary market, the predicted value of the item based on the period of ownership, or the desired purchase price by a third party (secondary market dealer, etc.).

[0145] Furthermore, the analytical processing performed by the information provision unit 108 is not limited to simple aggregation and statistical processing; advanced analytical methods such as machine learning may also be applied. For example, the information provision unit 108 may input data such as product usage patterns, purchasing behavior, and responses to advertisements into a machine learning model to construct a model that predicts user preferences and future behavior. Based on such a predictive model, it becomes possible to provide personalized information to general users or provide future demand forecast information to primary distributors.

[0146] <Functions of User Terminal 3> As shown in Figure 3, the user terminal 3 may include a display control unit 301 and an operation information receiving unit 302. The display control unit 301 receives information transmitted from the management server 1 (for example, the UI of the item page output by reading the electronic tag, item-related information, advertising information, information introducing other items, etc.) and then performs processing to reflect the received data on the display unit of the input / output device 34 of the user terminal 3. The operation information receiving unit 302 receives operation information entered by the user via the input / output device 34 (for example, an operation to read the electronic tag, an operation to register the owner, an operation to click on an advertisement, an operation to request listing for secondary market, etc.) and transmits the operation information to the management server 1. Although the business operator terminal 2 is omitted in Figure 3, the business operator terminal 2 may have the same configuration as the user terminal 3.

[0147] <An example of an information processing method> Next, an example of information processing performed by the information processing system of this embodiment will be described with reference to the sequence diagrams or flowcharts illustrated in Figures 7-10. Figure 7 is a flowchart illustrating an example of information processing related to reward distribution. First, in step S101, a general user reads an electronic tag attached to an item using a user terminal 3. This reading acquires the identification information of the electronic tag, which is then transmitted from the user terminal 3 to the management server 1. In step S102, the item data output unit 103 outputs a UI to the general user terminal 3 that presents item-related information corresponding to the identification information of the electronic tag.

[0148] After the UI for the item page is output, if a general user inputs a request operation to register as owner via this UI, step S103 determines whether there is an existing owner registration for the item. If there is no owner registration, in step S104 the owner registration unit 1052 accepts the owner registration from the general user and generates owner information linked to the item's identification information. In step S105, an incentive reward is given to the general user who has registered as owner.

[0149] If an owner is registered, or after a new owner is registered, step S106 switches from the general viewing UI to the owner's UI upon the owner's login. An incentive reward may be given to the general user who is the owner for performing this login. Alternatively, the login-related processing unit 1053 may record the usage history of the item in response to the login and provide an incentive reward to the general user who is the owner based on the recorded usage history. In step S107, various actions are processed in response to input operations by the general user (owner) via the UI.

[0150] In step S108, the action management unit 106 identifies the execution of a predetermined action using the UI (such as viewing an advertisement, purchasing other items, introducing an item, or listing an item on the secondary market) based on the information notified from each functional unit, and generates action history data. In step S109, the reward distribution processing unit 107 receives the action history data and identifies the recipients of the intermediary reward (primary market operators, creators, owners, etc.) based on item-related information and / or owner information. Then, in step S110, the reward distribution processing unit 107 sends a notification of reward grant to the recipients and executes the reward distribution process in any format, such as granting points to each recipient's account or sending electronic money.

[0151] Figure 8 is a sequence diagram showing the information processing process related to the distribution of advertising rewards. A general user reads the electronic tag of an item (S101), and the management server 1 outputs a UI containing item-related information and advertising information (S102). An advertisement is displayed on the item page on the general user terminal 3 (S1071), and the user can view detailed information about the advertisement by clicking on it (S1072). Subsequently, an action such as purchasing a product or registering as a member is performed based on the content of the advertisement, and a transaction via the advertisement is completed (S1073). These actions result in different conditions for generating intermediary rewards depending on the advertising reward format, such as impression-based (ad display), click-based (ad view), or success-based (transaction completion).

[0152] The action management unit 106 of the management server 1 detects actions that satisfy the advertising reward conditions (ad display, ad viewing, result generation) based on information notified from the advertising-related processing unit 1054 (S1081), generates action history data, and transmits it to the reward distribution processing unit 107. The reward distribution processing unit 107 reads item-related information corresponding to the electronic tag from the item information storage unit 121 and identifies the primary distributor providing the item and / or the creator who designed the item as the recipient of the reward (S1091). Then, a reward notification is sent to the business terminal 2 of the identified recipient, and a certain percentage of the advertising reward paid by the advertiser is distributed to the recipient (S1101).

[0153] Figure 9 is a sequence diagram showing the information processing process related to purchasing items via a UI. The basic processes of reading the electronic tag (S101) and outputting item-related information (S102) are the same as in Figure 8. In this case, the item data output unit 103 of the management server 1 outputs a UI to the general user terminal 3 that includes item-related information along with introduction information for other items selected by the presentation information control unit 104. The introduction section of the item page is displayed on the general user terminal 3 (S1074), and the user clicks on a link to another item displayed in the introduction section and executes the purchase procedure for that item, thereby completing the purchase of the other item via the introduction section (S1075).

[0154] The action management unit 106 of the management server 1 detects the purchase of other items via the referral section based on information notified by the purchase-related processing unit 1051 (S1082), generates action history data, and sends it to the reward distribution processing unit 107. The reward distribution processing unit 107 identifies the primary distributor and / or creator of the item that was referred as the recipient of the reward (S1092). A reward notification is then sent to the identified recipient, and a predetermined percentage of the purchase amount is paid to the recipient as a commission (S1102).

[0155] Figure 10 is a sequence diagram showing the information processing process related to listing items on the secondary market. The basic processes of reading the electronic tag (S101) and outputting item-related information (S102) are the same as in Figures 8 and 9. In this case, the item data output unit 103 of the management server 1 outputs a UI including a link to the secondary market site along with the item-related information to the general user terminal 3. The general user requests to list an item on the secondary market through the item page by operating the "List Item" button or other buttons on the owner's UI (S1074).

[0156] The redistribution processing unit 1056 of the management server 1 executes the process of deregistering the owner (S201), reads item-related information from the item information storage unit 121, performs authenticity determination, generates certificate information, and outputs it (S202). The business terminal 2 of the secondary distribution business receives the certificate information and executes the listing registration process (S203), and performs mediation processing to post the listing information on the secondary distribution site and solicit potential buyers (S204). When a potential buyer appears, an exchange of purchase request notifications takes place between the business and the general user (S205), and when the terms of sale are agreed upon, sales completion information is generated (S206).

[0157] The action management unit 106 of the management server 1 detects the completion of a sale in secondary market based on information notified from the resale processing unit 1056 or the secondary market business operator's system (S1083), generates action history data, and transmits it to the reward distribution processing unit 107. The reward distribution processing unit 107 identifies the primary market business operator and / or creator of the listed item as the recipient of the reward (S1093). A reward notification is then sent to the identified recipient, and a certain percentage of the sale price in secondary market is given to the recipient as a commission (S1103).

[0158] The information processing flows shown in Figures 7-10 are merely examples, and the flow of information processing, the order of each step, and the content of the processing performed at each step may be changed as appropriate. For example, instead of starting with reading an electronic tag, a flow could be adopted in which a general user accesses the management server 1 to display a list of owned items, selects a specific item from that list, and displays the item page. Furthermore, the timing of owner registration is not limited to any particular method, such as automatically registering the owner at the time of purchase at the retailer, or registering the owner in conjunction with product registration on the primary distributor's website. Regarding reward distribution, a method of processing sequentially each time an action occurs may be adopted, or a method of aggregating and processing in a batch at regular intervals may be adopted.

[0159] <Summary of Embodiments> As described above, the information processing system according to this embodiment stores item-related information linked to the identification information of an electronic tag attached to an item, and outputs a UI that presents item-related information upon reading the electronic tag. It then accepts owner registration via the UI and enables various actions such as operations by the owner using the UI and provision of information using the UI. Among these, it identifies predetermined actions and identifies recipients of intermediary compensation corresponding to those actions. With this configuration, it is possible to continuously create revenue opportunities even after the sale of an item and improve the customer lifetime value (LTV) of the item.

[0160] In particular, by distributing intermediary fees to primary distributors and creators in response to various actions such as displaying ads on the UI, viewing ads, generating results through ads, purchasing other items through the UI's introduction section, item owners introducing items using the UI, and listing items on secondary markets, it is possible to provide continuous revenue opportunities even after the sale of an item.

[0161] Furthermore, by providing general users who have registered as owners with rewards for completing the owner registration process, recording the usage history of items based on owner logins and providing rewards based on that history, and offering various information such as information on items that owners wish to sell and reference information related to sales (information corresponding to the desired selling price), it is possible to create incentives for general users to access item pages. By creating such incentives for access, the frequency of access to item pages will increase, inducing various actions such as viewing advertisements, purchasing items, and making referrals, thereby increasing opportunities for generating intermediary rewards and contributing to a further improvement in the customer lifetime value (LTV) of items. In addition, features such as a function to switch to an owner-only UI that reflects owner information, a function to accept supply requests for secondary markets, and a function to output certificate information related to items are expected to enhance the convenience for general users, promote the circular use of items, and contribute to the realization of a circular economy.

[0162] The embodiments described above are merely illustrative to facilitate understanding of the Disclosure and are not intended to limit the Disclosure. The Disclosure may be modified and improved without departing from its spirit, and it goes without saying that the Disclosure includes its equivalents. For example, the following modifications may be applied to the information processing system of the Disclosure. These modifications may be applied individually or in combination.

[0163] (Variation 1) The technologies that can be used as electronic tags are not limited to the examples described above. For example, various technologies that can attach identification information to items can be used, such as hologram tags, infrared markers, magnetic codes, and tags linked to biometric authentication. In addition, an authentication system with enhanced security can be constructed by combining multiple tag technologies.

[0164] (Variation 2) As a method of registering ownership, an ownership verification system utilizing blockchain technology may be introduced. For example, ownership of an item may be recorded as an NFT (Non-Fungible Token), and the transfer of ownership during secondary trading may be managed on the blockchain.

[0165] (Variation 3) Regarding the reward distribution mechanism, a dynamic reward distribution system utilizing AI may be introduced. For example, an approach is conceivable in which data such as the popularity of an item, seasonality, and market trends are analyzed using a machine learning model to calculate the optimal reward rate in real time. Alternatively, a dynamic reward distribution system that corresponds to the characteristics of an item and / or its usage status may be introduced. For example, an approach is conceivable in which the reward rate is varied based on factors such as the price range of the item, the degree of environmental impact reduction, and the period of use. Furthermore, by increasing the reward rate for items that have exceeded a predetermined period of use, it is also expected that the effect of promoting long-term use can be expected.

[0166] (Variation 4) Community features for owners may be added. For example, providing a forum where users who own items of the same brand or category can communicate with each other, or a platform where they can share usage methods and ways of utilizing the items, can increase attachment to the items and the frequency of use.

[0167] (Modification 5) Integration with a subscription model is also possible. For example, a system could be introduced in which a subscription service or consumables is provided to the owner of an item, and the compensation according to that contract is distributed to the primary distributor and / or the creator.

[0168] (Modification 6) Interoperability between different items may be implemented. For example, this could involve granting additional benefits to users who own multiple related items, or making new functions or services available through specific combinations of items. This is expected to encourage the purchase and continued use of multiple items.

[0169] (Variation 7) Service extensions covering the entire lifecycle of goods are also possible. For example, by incorporating functions that support every stage from the start to the end of use of goods, such as booking repair and maintenance services, applying for recycling and proper disposal, and goods upgrade programs, into the information processing system, it becomes possible to further promote the circular economy.

[0170] The information processing system described herein may be implemented as a single information processing device, or it may be implemented by multiple information processing devices (e.g., cloud servers) that are partially or entirely connected by a network. For example, the functions of the control unit (processor 10) and storage 12 of the management server 1 may be implemented by two or more servers that are connected to each other by a network.

[0171] Furthermore, the series of processes performed by the information processing system described herein may be implemented using software, hardware, or a combination of software and hardware. It is also possible to create a computer program to implement each function of the management server 1 according to this embodiment and implement it on a PC or the like. A computer-readable recording medium on which such a computer program is stored can also be provided. Examples of recording media include magnetic disks, optical disks, magneto-optical disks, flash memory, etc. In addition, the above-mentioned computer program may be distributed, for example, via a network, without using a recording medium.

[0172] Furthermore, the effects described herein are merely descriptive or illustrative and not limiting. In other words, the technology relating to this disclosure may produce other effects that will be apparent to those skilled in the art from the description herein, in addition to or in lieu of the effects described herein.

[0173] The information processing system, information processing method, and program disclosed herein may have the following configuration. [Item 1] An item information storage unit stores item-related information about an item, linked to the identification information of an electronic tag attached to the item, An item data output unit that obtains identification information of an electronic tag by reading the electronic tag using a general user terminal and outputs a UI that displays the item-related information to the general user terminal, An owner registration unit that accepts owner registration from general users who own the item via the UI and generates owner information linked to the identification information of the item, An action management unit that identifies the execution of a predetermined action using the aforementioned UI, An information processing system comprising: a reward distribution processing unit that identifies persons to whom at least a portion of the mediation reward corresponding to the predetermined action is distributed, based on the aforementioned item-related information and / or the aforementioned owner information. [Item 2] The action management unit detects one or more of the following as predetermined actions: displaying an advertisement on the UI, viewing an advertisement by a general user via the UI, or generating a result through an advertisement presented on the UI. The information processing system according to item 1, wherein the reward distribution processing unit identifies the primary distributor and / or creator of the goods corresponding to the electronic tag used for the output of the UI as recipients of at least a portion of the advertising reward. [Item 3] The item data output unit displays information about the item corresponding to the read electronic tag, along with a section for introducing other items other than the item corresponding to the electronic tag, on the UI. The action management unit detects the purchase of the other item via the introduction section of the UI as the predetermined action, The information processing system according to item 1, wherein the reward distribution processing unit identifies the primary distributor and / or creator of the goods corresponding to the electronic tag as recipients of at least a portion of the intermediary rewards associated with the purchase of the other goods. [Item 4] The action management unit detects, as a predetermined action, the introduction of the item by the owner of the item to other general users using the UI, and / or the purchase of the item by other general users who have been introduced by the owner. The information processing system according to item 1, wherein the reward distribution processing unit identifies the general user, who is registered as the owner of the item corresponding to the electronic tag, as a recipient of at least a portion of the intermediary rewards associated with the purchase of the item by other general users. [Item 5] The action management unit detects, as a predetermined action, the listing of the item on the secondary market via the UI, and / or the completion of a sale in the said secondary market. The information processing system according to item 1, wherein the reward distribution processing unit identifies the primary distributor and / or creator of the goods corresponding to the electronic tag used for the output of the UI as recipients of at least a portion of the intermediary rewards in secondary distribution. [Item 6] The owner registration unit is an information processing system according to any one of items 1-5, which performs a process to grant a reward to a general user who has been registered as an owner for performing the owner registration. [Item 7] The information processing system according to any one of items 1-5, wherein the owner registration unit receives an application from the owner to cancel the owner registration via the UI and updates the owner information of the item corresponding to the UI to an unregistered state. [Item 8] The information processing system according to any one of items 1-5 further comprises a login-related processing unit that accepts logins by general users registered as owners via the UI output by reading the electronic tag. [Item 9] The aforementioned login-related processing unit is In response to the owner logging in, the usage history of the said item is recorded. An information processing system as described in item 8, which performs a process to reward the owner, a regular user, based on the recorded usage history. [Item 10] The information processing system described in item 8, wherein the login-related processing unit executes a process to switch the UI for general viewing, which is normally output by reading the electronic tag, to a UI for the owner that reflects the owner's information, in response to the owner performing a login. [Item 11] The information processing system according to any one of items 1-5, further comprising: a redistribution processing unit that receives a request from the owner to supply the item for secondary distribution via the UI output by reading the electronic tag, and performs processing related to the redistribution of the item corresponding to the UI. [Item 12] The redistribution processing unit reads item-related information of the item in response to the owner's request for supply to secondary distribution, and outputs certificate information relating to the item based on the item-related information, as described in item 11. [Item 13] The redistribution processing unit is an information processing system according to item 11, which performs a process to cancel the owner registration in response to a request from the owner to supply the product to the secondary market and / or to the conclusion of a sale in the secondary market. [Item 14] A user information storage unit that stores ownership information for each general user, indicating the items registered as owned by the user, An information processing system according to any one of items 1-5, further comprising: a presentation information control unit that determines advertising information and / or information introducing other items to be presented on the UI based on the aforementioned owned item information. [Item 15] The system stores item-related information about the item by linking it with the identification information of the electronic tag attached to the item. The system obtains identification information of an electronic tag by reading the electronic tag using a general user terminal, and outputs a UI that displays the item-related information to the general user terminal. The system accepts owner registrations from general users who own the item via the aforementioned UI, and generates owner information linked to the identification information of the item. Identifying the execution of a predetermined action using the aforementioned UI, An information processing method performed by a computer, which involves identifying persons to whom at least a portion of the mediation reward corresponding to the predetermined action will be distributed, based on the aforementioned item-related information and / or the aforementioned owner information. [Item 16] The system stores item-related information about the item by linking it with the identification information of the electronic tag attached to the item. The system obtains identification information of an electronic tag by reading the electronic tag using a general user terminal, and outputs a UI that displays the item-related information to the general user terminal. The system accepts owner registrations from general users who own the item via the aforementioned UI, and generates owner information linked to the identification information of the item. Identifying the execution of a predetermined action using the aforementioned UI, A program for causing a computer to perform the following actions: identify persons to whom at least a portion of the mediation reward corresponding to the predetermined action will be distributed, based on the aforementioned item-related information and / or the aforementioned owner information. [Explanation of Symbols]

[0174] 1. Management Server 2. Carrier terminals 3. User terminals

Claims

1. An article information storage unit that stores article-related information concerning an article, linked to the identification information of an electronic tag attached to the article, An item data output unit that obtains identification information of an electronic tag by reading the electronic tag using a general user terminal and outputs a UI that displays the item-related information to the general user terminal, An owner registration unit that accepts owner registration from general users who own the item via the UI and generates owner information linked to the identification information of the item, An action management unit that identifies the execution of a predetermined action using the aforementioned UI, The system includes a reward distribution processing unit that identifies recipients to whom at least a portion of the mediation reward corresponding to the predetermined action is distributed, based on the aforementioned item-related information and / or the aforementioned owner information. The action management unit detects one or more of the following as predetermined actions: displaying an advertisement on the UI, viewing an advertisement by a general user via the UI, and generating results through an advertisement presented on the UI. The reward distribution processing unit is an information processing system that identifies primary distributors and / or creators of goods corresponding to the electronic tags used for the output of the UI as recipients of at least a portion of the advertising rewards.

2. An article information storage unit that stores article-related information concerning an article, linked to the identification information of an electronic tag attached to the article, An item data output unit that obtains identification information of an electronic tag by reading the electronic tag using a general user terminal and outputs a UI that displays the item-related information to the general user terminal, An owner registration unit that accepts owner registration from general users who own the item via the UI and generates owner information linked to the identification information of the item, An action management unit that identifies the execution of a predetermined action using the aforementioned UI, The system includes a reward distribution processing unit that identifies recipients to whom at least a portion of the mediation reward corresponding to the predetermined action is distributed, based on the aforementioned item-related information and / or the aforementioned owner information. The item data output unit causes the UI to display information about the item corresponding to the read electronic tag, along with a section introducing other items other than the item corresponding to the electronic tag. The action management unit detects the purchase of other items via the introduction section of the UI as a predetermined action, The reward distribution processing unit is an information processing system that identifies primary distributors and / or creators of goods corresponding to the electronic tags as recipients of at least a portion of the intermediary rewards associated with the purchase of the other goods.

3. The action management unit detects, as a predetermined action, the introduction of the item by the owner of the item to other general users using the UI, and / or the purchase of the item by other general users who have been introduced by the owner. The information processing system according to claim 1 or 2, wherein the reward distribution processing unit identifies the general user who is registered as the owner of the item corresponding to the electronic tag as a person to whom at least a portion of the intermediary rewards associated with the purchase of the item by other general users will be distributed.

4. The action management unit detects, as a predetermined action, the listing of the item on the secondary market via the UI, and / or the completion of a sale in the said secondary market. The information processing system according to claim 1 or 2, wherein the reward distribution processing unit identifies the primary distributor and / or creator of the article corresponding to the electronic tag used for the output of the UI as recipients of at least a portion of the intermediary rewards in secondary distribution.

5. The information processing system according to claim 1 or 2, wherein the owner registration unit performs a process to grant a reward to a general user who has been registered as an owner for performing the owner registration.

6. The information processing system according to claim 1 or 2, wherein the owner registration unit receives an application from the owner to cancel the owner registration via the UI and updates the owner information of the article corresponding to the UI to an unregistered state.

7. The information processing system according to claim 1 or 2, further comprising a login-related processing unit that accepts logins by general users registered as owners via the UI output by reading the electronic tag.

8. The aforementioned login-related processing unit is In response to the owner logging in, the usage history of the said item is recorded. The information processing system according to claim 7, which performs a process of granting a reward to the owner, a general user, based on the recorded usage history.

9. The information processing system according to claim 7, wherein the login-related processing unit performs a process to switch the general viewing UI, which is normally output by reading the electronic tag, to the owner's UI, which reflects the owner's information, in response to the owner performing a login.

10. The information processing system according to claim 1 or 2, further comprising: a redistribution processing unit that receives a request from the owner to supply the item for secondary distribution via the UI output by reading the electronic tag, and performs processing related to the redistribution of the item corresponding to the UI.

11. The redistribution processing unit reads article-related information of the article in response to a supply request for secondary distribution by the owner, and outputs certificate information relating to the article based on the article-related information, as described in claim 10.

12. The information processing system according to claim 10, wherein the redistribution processing unit performs a process to cancel the owner registration in response to a request from the owner to supply the product to the secondary market and / or to the conclusion of a sale in the secondary market.

13. A user information storage unit that stores ownership information for each general user, indicating the items registered as owned by the user, The information processing system according to claim 1 or 2, further comprising: a presentation information control unit that determines advertising information and / or information introducing other items to be presented on the UI based on the information of owned items.

14. The information processing system according to claim 1 or 2, further comprising an information provision unit that notifies a general user who has registered as the owner of a predetermined article of information regarding the secondary distribution of the predetermined article.

15. The information processing system according to claim 14, wherein the information relating to secondary market includes one or more of the following: information relating to a desire to purchase the predetermined item, the market price of the predetermined item in secondary market, and the predicted value of the predetermined item.

16. The system stores item-related information about the item by linking it with the identification information of the electronic tag attached to the item. The system obtains identification information of an electronic tag by reading the electronic tag using a general user terminal, and outputs a UI that displays the item-related information to the general user terminal. The system accepts owner registrations from general users who own the item via the aforementioned UI, and generates owner information linked to the identification information of the item. Identifying the execution of a predetermined action using the aforementioned UI, An information processing method performed by a computer, which involves identifying persons to whom at least a portion of the mediation reward corresponding to the predetermined action will be distributed, based on the aforementioned item-related information and / or the aforementioned owner information. The aforementioned computer, As the predetermined action, one or more of the following are detected: displaying an advertisement on the UI, viewing an advertisement by a general user via the UI, or generating a result through an advertisement presented on the UI. An information processing method for identifying primary distributors and / or creators of goods corresponding to the electronic tags used in the output of the UI as recipients of at least a portion of the advertising revenue.

17. The system stores item-related information about the item by linking it with the identification information of the electronic tag attached to the item. The system obtains identification information of an electronic tag by reading the electronic tag using a general user terminal, and outputs a UI that displays the item-related information to the general user terminal. The system accepts owner registrations from general users who own the item via the aforementioned UI, and generates owner information linked to the identification information of the item. Identifying the execution of a predetermined action using the aforementioned UI, A program for causing a computer to perform the following actions: identify persons to whom at least a portion of the mediation reward corresponding to the predetermined action will be distributed, based on the aforementioned item-related information and / or the aforementioned owner information. As a predetermined action, one or more of the following are detected: displaying an advertisement on the UI, viewing an advertisement by a general user via the UI, or generating a result through an advertisement presented on the UI. A program for causing the computer to identify the primary distributor and / or creator of the goods corresponding to the electronic tags used in the output of the UI as recipients of at least a portion of the advertising revenue.

18. To store article-related information concerning an article, linked to the identification information of an electronic tag attached to the article, The system obtains identification information of an electronic tag by reading the electronic tag using a general user terminal, and outputs a UI that displays the item-related information to the general user terminal. The system accepts owner registrations from general users who own the item via the aforementioned UI, and generates owner information linked to the identification information of the item. Identifying the execution of a predetermined action using the aforementioned UI, An information processing method performed by a computer, which involves identifying persons to whom at least a portion of the mediation reward corresponding to the predetermined action will be distributed, based on the aforementioned item-related information and / or the aforementioned owner information. The aforementioned computer, In the process of outputting the aforementioned UI to a general user terminal, the UI is made to display information about the item corresponding to the read electronic tag, along with a section introducing other items other than the item corresponding to the electronic tag. As the predetermined action, the purchase of the other items via the introduction section of the UI is detected, An information processing method for identifying primary distributors and / or creators of goods corresponding to the electronic tags as recipients of at least a portion of the intermediary fees associated with the purchase of the other goods.

19. To store article-related information concerning an article, linked to the identification information of an electronic tag attached to the article, The system obtains identification information of an electronic tag by reading the electronic tag using a general user terminal, and outputs a UI that displays the item-related information to the general user terminal. The system accepts owner registrations from general users who own the item via the aforementioned UI, and generates owner information linked to the identification information of the item. Identifying the execution of a predetermined action using the aforementioned UI, A program for causing a computer to perform the following actions: identify persons to whom at least a portion of the mediation reward corresponding to the predetermined action will be distributed, based on the aforementioned item-related information and / or the aforementioned owner information. In the process of outputting the aforementioned UI to a general user terminal, the UI is made to display information about the item corresponding to the read electronic tag, along with a section introducing other items other than the item corresponding to the electronic tag. As the predetermined action, the purchase of the other items via the introduction section of the UI is detected, A program for causing the computer to identify primary distributors and / or creators of the goods corresponding to the electronic tags as recipients of at least a portion of the intermediary fees associated with the purchase of the other goods.

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