Method, computer device, and computer program to provide commerce service based on relationship within community

Abstract

A method, a computer device, and a computer program for providing relationship-based commerce services within a community are disclosed. The method for providing commerce services involves providing commerce services through a commerce platform built on a community platform, and includes the steps of: establishing a commerce relationship to be applied to commerce using a relationship established in the community; managing products registered on the commerce platform based on the commerce relationship; and providing an interface for trading the products using a chat function provided by the community.

Description

Technology Field

[0001] The following description concerns the technology that provides a C2C (customer to customer) commerce platform. Background Technology

[0002] Community services such as social network services (SNS) or messengers support interaction through posts by forming relationships among users.

[0003] Community services can provide information to users in different contexts. For example, community services can provide updates on users' connections, updates on posts, content recommendations, and various other types of information items.

[0004] For example, Korean Registered Patent No. 10-1754373 (registered on June 29, 2017) discloses a technology for managing posts using SNS. The problem to be solved

[0005] We can provide a commerce platform that enables transactions based on trust built through relationships within the community.

[0006] You can filter products on a commerce platform using kinship degrees based on relationships within a community.

[0007] In addition to displaying a list of tradable products on the commerce platform, relationship information can be displayed for each product.

[0008] In addition to displaying a list of friends available for trading on the commerce platform, the commerce status of each friend can be displayed.

[0009] The intimacy of relationships between users can be managed based on transaction history through the commerce platform. means of solving the problem

[0010] A commerce service method executed on a computer device, wherein the computer device comprises at least one processor configured to execute computer-readable instructions contained in memory, and the commerce service method provides a commerce service through a commerce platform built on a community platform, wherein the at least one processor includes the step of establishing a commerce relationship to be applied to commerce using a relationship established in the community; the at least one processor includes the step of managing products registered on the commerce platform based on the commerce relationship; and the at least one processor includes the step of providing an interface for trading products using a chat function provided in the community. The managing step includes the step of providing a list of products registered by a user and a friend who is in a commerce relationship on a service screen of the commerce platform. The step of providing the product list includes the step of displaying relationship information indicating the degree of kinship on the community between the user and the friend who registered the product for each product included in the product list; and the step of displaying relationship similarity information indicating a common network on the community between the user and the friend who registered the specific product for each of at least one specific product among the products included in the product list according to the relationship information.

[0011] A commerce service method executed on a computer device comprises at least one processor configured to execute computer-readable instructions contained in memory, and the commerce service method provides a commerce service through a commerce platform built on a community platform, wherein the at least one processor includes: a step of establishing a commerce relationship to be applied to commerce using a relationship established in the community; a step of managing a product registered on the commerce platform based on the commerce relationship by the at least one processor; and a step of providing an interface for trading the product using a chat function provided by the community by the at least one processor, wherein the managing step includes a step of providing a list of friends who have a commerce relationship with a user on a service screen of the commerce platform, and the step of providing the friend list includes a step of displaying commerce status information indicating the recent product registration status for a friend who has registered a product to be sold or a product to be purchased during a recent period among the friends included in the friend list, wherein the commerce status information of the friend who registered the product to be sold and the commerce status information of the friend who registered the product to be purchased are displayed differently.

[0012] A computer program stored on a computer-readable recording medium is provided to execute the above-mentioned commerce service method on the computer device.

[0013] A computer device comprises at least one processor configured to execute computer-readable instructions contained in memory, wherein the at least one processor provides a commerce service through a commerce platform built on a community platform, and comprises: a relationship setting unit for establishing a commerce relationship to be applied to commerce using a relationship established in the community; a product management unit for managing products registered on the commerce platform based on the commerce relationship; and a product trading unit for providing an interface for trading the products using a chat function provided by the community, wherein the product management unit provides a list of products registered by a user and a friend who is in a commerce relationship on a service screen of the commerce platform, and the product trading unit displays relationship information indicating the degree of kinship on the community between the user and the friend who registered the product for each product included in the product list, and displays relationship similarity information indicating a common network on the community between the user and the friend who registered the specific product for each of at least one specific product among the products included in the product list according to the relationship information.

[0014] A computer device comprises at least one processor configured to execute computer-readable instructions contained in memory, wherein the at least one processor provides a commerce service through a commerce platform built on a community platform, and comprises: a relationship setting unit for establishing a commerce relationship to be applied to commerce using a relationship established in the community; a product management unit for managing products registered on the commerce platform based on the commerce relationship; and a product trading unit for providing an interface for trading the products using a chat function provided by the community, wherein the product management unit provides a list of friends who have a commerce relationship with the user on a service screen of the commerce platform, and the product trading unit displays commerce status information indicating the recent product registration status for friends included in the friend list who have registered products they wish to sell or products they wish to purchase during a recent period, and distinguishes and displays the commerce status information of the friend who registered the products they wish to sell and the commerce status information of the friend who registered the products they wish to purchase differently. Brief explanation of the drawing

[0015] FIG. 1 is a drawing illustrating an example of a network environment according to an embodiment of the present invention. FIG. 2 is a block diagram illustrating an example of a computer device according to an embodiment of the present invention. FIG. 3 is a drawing illustrating an example of a component that may be included in a processor of a computer device according to an embodiment of the present invention. FIG. 4 is a flowchart illustrating an example of a commerce service method that can be performed by a computer device according to an embodiment of the present invention. FIGS. 5 to 13 illustrate examples of interface screens for a commerce service in an embodiment of the present invention. Specific details for implementing the invention

[0016] Hereinafter, embodiments of the present invention will be described in detail with reference to the attached drawings.

[0017] Embodiments of the present invention relate to technology for providing community-specific C2C commerce services.

[0018] Embodiments including those specifically disclosed in this specification can provide a commerce platform capable of transactions based on trust through relationships within a community, thereby achieving significant advantages in various aspects such as service expansion, efficiency, reliability, and convenience.

[0019] FIG. 1 is a diagram illustrating an example of a network environment according to an embodiment of the present invention. The network environment of FIG. 1 is an example including a plurality of electronic devices (110, 120, 130, 140), a plurality of servers (150, 160), and a network (170). FIG. 1 is an example for explaining the invention, and the number of electronic devices or servers is not limited to that shown in FIG. 1.

[0020] Multiple electronic devices (110, 120, 130, 140) may be fixed terminals or mobile terminals implemented as computer systems. Examples of multiple electronic devices (110, 120, 130, 140) include smartphones, mobile phones, navigation systems, computers, laptops, digital broadcasting terminals, PDAs (Personal Digital Assistants), PMPs (Portable Multimedia Players), tablet PCs, game consoles, wearable devices, IoT (Internet of Things) devices, VR (Virtual Reality) devices, AR (Augmented Reality) devices, etc. For example, FIG. 1 shows the shape of a smartphone as an example of an electronic device (110), but in embodiments of the present invention, the electronic device (110) may refer to one of various physical computer systems capable of communicating with other electronic devices (120, 130, 140) and / or servers (150, 160) through a network (170) using a substantially wireless or wired communication method.

[0021] The communication method is not limited and may include not only communication methods utilizing communication networks that the network (170) may include (e.g., mobile communication networks, wired internet, wireless internet, broadcasting networks, satellite networks, etc.) but also short-range wireless communication between devices. For example, the network (170) may include any one or more networks such as a PAN (personal area network), LAN (local area network), CAN (campus area network), MAN (metropolitan area network), WAN (wide area network), BBN (broadband network), and the Internet. Additionally, the network (170) may include any one or more network topologies such as a bus network, star network, ring network, mesh network, star-bus network, tree or hierarchical network, but is not limited thereto.

[0022] Each of the servers (150, 160) may be implemented as a computer device or multiple computer devices that communicate with multiple electronic devices (110, 120, 130, 140) through a network (170) to provide commands, code, files, content, services, etc. For example, the server (150) may be a system that provides a first service to multiple electronic devices (110, 120, 130, 140) connected through the network (170), and the server (160) may also be a system that provides a second service to multiple electronic devices (110, 120, 130, 140) connected through the network (170). As a more specific example, the server (150) can provide a service intended by the application (e.g., community service, etc.) as a first service to the multiple electronic devices (110, 120, 130, 140) through an application as a computer program installed and running on multiple electronic devices (110, 120, 130, 140). As another example, the server (160) can provide a service as a second service for distributing a file for installing and running the above-described application to the multiple electronic devices (110, 120, 130, 140).

[0023] FIG. 2 is a block diagram illustrating an example of a computer device according to an embodiment of the present invention. Each of the plurality of electronic devices (110, 120, 130, 140) or servers (150, 160) described above can be implemented by the computer device (200) illustrated in FIG. 2.

[0024] As illustrated in FIG. 2, such a computer device (200) may include memory (210), a processor (220), a communication interface (230), and an input / output interface (240). The memory (210) is a computer-readable recording medium and may include a non-perishable mass storage device such as RAM (random access memory), ROM (read only memory), and a disk drive. Here, a non-perishable mass storage device such as a ROM and a disk drive may be included in the computer device (200) as a separate permanent storage device distinct from the memory (210). Additionally, an operating system and at least one program code may be stored in the memory (210). These software components may be loaded into the memory (210) from a computer-readable recording medium separate from the memory (210). This separate computer-readable recording medium may include a computer-readable recording medium such as a floppy drive, a disk, a tape, a DVD / CD-ROM drive, or a memory card. In another embodiment, software components may be loaded into memory (210) via a communication interface (230) rather than a computer-readable recording medium. For example, software components may be loaded into memory (210) of a computer device (200) based on a computer program installed by files received through a network (170).

[0025] The processor (220) may be configured to process instructions of a computer program by performing basic arithmetic, logic, and input / output operations. Instructions may be provided to the processor (220) via memory (210) or a communication interface (230). For example, the processor (220) may be configured to execute instructions received according to program code stored in a recording device such as memory (210).

[0026] The communication interface (230) may provide a function for the computer device (200) to communicate with other devices (e.g., storage devices described above) through the network (170). For example, requests, commands, data, files, etc. generated by the processor (220) of the computer device (200) according to program code stored in a recording device such as memory (210) may be transmitted to other devices through the network (170) under the control of the communication interface (230). Conversely, signals, commands, data, files, etc. from other devices may be received by the computer device (200) through the communication interface (230) of the computer device (200) via the network (170). Signals, commands, data, etc. received through the communication interface (230) may be transmitted to the processor (220) or memory (210), and files, etc. may be stored in a storage medium (the permanent storage device described above) that the computer device (200) may further include.

[0027] The input / output interface (240) may be a means for interfacing with an input / output device (250). For example, the input device may include a device such as a microphone, keyboard, or mouse, and the output device may include a device such as a display or speaker. As another example, the input / output interface (240) may be a means for interfacing with a device in which the functions for input and output are integrated into one, such as a touchscreen. The input / output device (250) may be composed of a computer device (200) and a single device.

[0028] Additionally, in other embodiments, the computer device (200) may include fewer or more components than the components of FIG. 2. However, it is not necessary to clearly illustrate most of the prior art components. For example, the computer device (200) may be implemented to include at least some of the input / output devices (250) described above, or may include other components such as a transceiver, a database, etc.

[0029] In the following, specific embodiments of a method and system for providing relationship-based commerce services within a community will be described.

[0030] These embodiments relate to technology for providing community-specific C2C commerce services.

[0031] In this specification, the term "community" may encompass communication platforms on the Internet, such as messengers or social networking services. However, it is not limited thereto and can be broadly applied to any space where users can communicate with each other based on relationships through various communication functions, such as chatting, posts, messages, and comments.

[0032] FIG. 3 is a block diagram illustrating an example of a component that may be included in a processor of a computer device according to an embodiment of the present invention, and FIG. 4 is a flowchart illustrating an example of a method that a computer device according to an embodiment of the present invention may perform.

[0033] A computer device (200) according to the present embodiment may be configured with a computer-implemented commerce service system. For example, the commerce service system may be implemented in the form of a program that operates independently, or configured as an in-app of a specific application so as to be able to operate on said specific application.

[0034] A commerce service system implemented in a computer device (200) based on commands provided by an application installed in the computer device (200) can perform the commerce service method illustrated in FIG. 4.

[0035] To perform the commerce service method according to FIG. 4, the processor (220) of the computer device (200) may include a relationship setting unit (310), a product management unit (320), and a product transaction unit (330) as components, as illustrated in FIG. 3. Depending on the embodiment, the components of the processor (220) may be optionally included in or excluded from the processor (220). Additionally, depending on the embodiment, the components of the processor (220) may be separated or merged to represent the function of the processor (220).

[0036] These processors (220) and components of the processor (220) can control a computer device (200) to perform steps (S410 to S430) included in the commerce service method of FIG. 4. For example, the processor (220) and components of the processor (220) may be implemented to execute instructions according to the code of an operating system included in memory (210) and the code of at least one program.

[0037] Here, the components of the processor (220) may be representations of different functions of the processor (220) performed by the processor (220) according to instructions provided by program code stored in the computer device (200) (e.g., instructions provided by an application running on the computer device (200)). For example, a relationship setting unit (310) may be used as a functional representation of the processor (220) that controls the computer device (200) according to the instructions described above to set up a relationship for the computer device (200) to apply to commerce.

[0038] The processor (220) can read necessary instructions from memory (210) in which instructions related to the control of the computer device (200) are loaded. In this case, the read instructions may include instructions for controlling the processor (220) to execute steps (S410 to S430) to be described later.

[0039] Referring to FIG. 4, in step (S410), the relationship setting unit (310) can set up a relationship (hereinafter referred to as a "commerce relationship") to be applied to commerce within the community using the relationship established between users in the community. The relationship setting unit (310) can set up a commerce relationship corresponding to the user's market activity range. For example, the relationship setting unit (310) can set up a first degree of friendship with the user in the community, and a second degree of friendship with the user's first degree friend, as commerce relationships with the user. Furthermore, the relationship setting unit (310) can also add a third degree of friendship with the user's second degree friend, or a relationship of three degrees or higher, to the commerce relationships. As another example, the relationship setting unit (310) can set up commerce relationships according to user settings. The relationship setting unit (310) can set up commerce relationships in the community relationships of the user based on friend units or degree of friendship units selected by the user. For example, a user may set at least one of their sales and purchase history market activities to be disclosed only to first-degree friends or specific first-degree friends. Depending on the embodiment, it is also possible to set targets to be excluded from the commerce relationship—that is, targets to be hidden from the user's market activities—on a friend basis or a degree of kinship basis. As described above, it is possible to set the scope of the user's market activity to a partially public form, as well as to set it to a fully public form on the community according to user settings. In this case, in the case of full public, anonymity between users can be guaranteed.

[0040] In addition, the relationship setting unit (310) can manage relationship intimacy based on transaction history through the commerce platform for a friend (hereinafter referred to as "commerce friend") who has a commerce relationship with the user. At this time, relationship intimacy refers to the strength of the relationship between the user and the commerce friend and can be used to determine friend rankings or product rankings within the commerce platform. For example, relationship intimacy can be determined in proportion to transaction history, which includes the number of transactions indicating how much or how often transactions were made, the time of the last transaction indicating how recently transactions were made, and evaluation information indicating how many positive evaluations were received as reviews related to the transaction.

[0041] In step (S420), the product management unit (320) can manage products on the commerce platform within the community based on commerce relationships. Each product registered on the commerce platform can be managed in conjunction with the user information of the user who registered the product, and the commerce relationship can be verified through the user information. The user's commerce relationship can be applied collectively to all of the user's products, and depending on the embodiment, it is also possible to set the commerce relationship on a product-by-product basis. In other words, the disclosure and transaction scope of the product can be set individually during the product registration process. At this time, the product management unit (320) can filter products on the commerce platform using commerce relationships. For example, the product management unit (320) can select and display products from commerce friends among the products registered on the commerce platform. As another example, the product management unit (320) can support product filtering among the products of commerce friends based on specific transaction types or degrees of kinship. Transaction types can be classified into transactions where the seller wishes to sell products and transactions where the buyer wishes to purchase products. Furthermore, the product management department (320) can manage a product selected by the user from among the products of a commerce friend as an introduction product that can be exposed to other people through at least one channel.

[0042] The product management department (320) can perform monitoring for product inspection and sanctions. For example, the product management department (320) can monitor keywords entered during the product registration process and apply a sanction prohibiting registration if a pre-determined forbidden word is entered. As another example, the product management department (320) can apply a pre-determined sanction based on reports regarding products or user accounts registered on the commerce platform. If the cumulative number of reports regarding a user account exceeds a certain number, the product management department (320) can temporarily suspend the market activity of the account or send warning notifications, and if such sanctions are repeated more than a certain number of times, the market activity can be permanently suspended. If the cumulative number of reports regarding a product exceeds a certain number, the product management department (320) can delete the post of the product or switch it to a non-tradable state, and if such sanctions are repeated more than a certain number of times for the same user account, the market activity of the account can be permanently suspended.

[0043] The product management unit (320) can provide an evaluation function for users of the commerce platform, and the evaluation function may include user evaluation and system evaluation. User evaluation is an evaluation by other users, and mutual evaluation of the seller and the buyer is possible. User evaluation is provided regardless of whether the transaction is completed, but evaluation information based on reviews of completed transactions can be distinguished through transaction verification, etc. Additionally, system evaluation can be based on the number of products registered on the commerce platform, the ratio of products with completed transactions to registered products, transaction satisfaction based on user evaluation, the number of accumulated reports, the number of accumulated sanctions, etc.

[0044] In step (S430), the product trading unit (330) can provide an interface for product trading by utilizing the chat function provided by the community. When a user wishes to trade a product on the commerce platform, the product trading unit (330) can provide a chat screen with the user who registered the product as a product trading screen. At this time, the product trading unit (330) can transmit product information registered on the commerce platform in the form of a message to be displayed on the chat screen at the time the user enters the chat screen for the product they wish to trade. Additionally, the product trading unit (330) can also use the community's chat function as an interface to introduce a commerce friend's product to others.

[0045] The product trading unit (330) can provide not only transactions with acquaintances but also anonymous transactions depending on the scope of the commerce relationship setting. If the commerce relationship is set to a partially public form, a one-on-one chat room in the community can be provided as an interface for product trading as a transaction with acquaintances, and in this case, the profile within the chat room can be a personal profile set in the community. Meanwhile, if the commerce relationship is set to a fully public form, anonymity can be guaranteed by providing an open chat room that allows chatting without the process of adding friends using a phone number or ID as an interface for product trading. In such an open chat room for anonymous trading, an anonymously processed profile can be applied instead of a personal profile.

[0046] FIGS. 5 to 13 illustrate examples of interface screens for a commerce service in an embodiment of the present invention.

[0047] Figure 5 shows an example of a commerce main screen (500).

[0048] A menu is provided that allows entry to the commerce main screen (500) from various interface screens related to the community, such as the community's home screen or an interface screen containing a list of services available in the community, or the home screen of other services linked to the community (e.g., wallet, game, etc.).

[0049] As illustrated in FIG. 5, the commerce main screen (500) may include a list of friends (510) who have a commerce relationship with the user, and a list of products (520) registered by friends who have a commerce relationship.

[0050] The friend list (510) is a list of friends available for transaction, and depending on user settings, it may consist of first-degree friends or first-degree and second-degree friends, and depending on the embodiment, may include more friends of third degree or higher. For example, the processor (220) may sort and display the friend list (510) in the order of names registered in the profile, and as another example, may sort and display the friend list (510) based on relationship intimacy, for example, in order of high relationship intimacy. As yet another example, the processor (220) may sort and display the friend list (510) in the order of the most recent products registered on the commerce platform.

[0051] The processor (220) can display commerce status information (511) for each friend included in the friend list (510) using a separate display element. For example, the commerce status information (511) may include status information regarding recently registered products for sale or purchase. For example, the commerce status information (511) may be displayed by highlighting the profile of a friend for whom products for sale or purchase were registered during the past day. The commerce status information (511) may be displayed differently for friends who have registered products for sale and friends who have registered products for purchase.

[0052] The processor (220) can display the product list (520) sorted in the order of registration on the commerce platform. For each product included in the product list (520), the processor (220) can display relationship information (521) between the person who registered the product and the user. In other words, the processor (220) can show the degree of kinship between the commerce friend who registered the product and the user in the community through the relationship information (521). Additionally, the processor (220) can additionally display relationship similarity information (522) with the user for products registered by a commerce friend of two degrees or more. The relationship similarity information (522) refers to how many common connections exist between the user's network (i.e., community friends) and the commerce friend's network, and can be defined, for example, as the number of friends that overlap with the user's community friend list in the commerce friend's community friend list.

[0053] The processor (220) may provide at least one of a search function and a filter function for the product list (520). The commerce main screen (500) may include a search menu (501) for searching for products by entering a search term. In particular, the commerce main screen (500) may include a transaction type filter (502) for filtering products according to transaction type and a kinship filter (503) for filtering products by kinship unit. In addition to the transaction type filter (502) and the kinship filter (503), the filter list for filtering products may additionally include filters using product category, region, price, etc.

[0054] The transaction type filter (502) may include a ‘Sell’ filter for viewing only products to be sold, a ‘Buy’ filter for viewing only products to be purchased, and the kinship filter (503) may include a ‘1st degree’ filter for viewing only products from 1st degree friends, a ‘2nd degree’ filter for viewing only products from 2nd degree friends, a ‘3rd degree’ filter for viewing only products from 3rd degree friends, etc. Additionally, it may include an ‘All’ filter that allows for anonymous transactions.

[0055] The processor (220) can display a list of results sorted based on relationship intimacy, for example, in order of highest relationship intimacy, when providing product search results using a search function or product filtering results using a filter function.

[0056] The commerce main screen (500) may include a plus menu (505) for calling main menus related to the commerce service.

[0057] The processor (220) can provide a main menu list (630) as illustrated in FIG. 6 when the plus menu (505) is selected on the commerce main screen (500).

[0058] The main menu list (630) may include a ‘Sell’ menu (631) for registering product information to be sold, a ‘Buy’ menu (632) for registering product information to be purchased, a ‘Keyword Notification’ menu (633) for setting a notification for registering products corresponding to a specific keyword among the registered products, etc.

[0059] When the 'Sell' menu (631) is selected, the processor (220) provides a product registration screen (640) for registering a product to be sold. The product registration screen (640) may include an interface for entering product information such as a product name, product price, product description, related keywords or tags, photos or videos, and an interface for setting the scope of public access for the product.

[0060] When the 'Buy' menu (632) is selected, the processor (220) provides a product registration screen for registering the desired product for purchase, and the desired product for purchase may also be provided with an interface similar to that of the desired product for sale.

[0061] Referring to FIG. 7, the processor (220) provides a keyword notification setting screen (750) when the 'keyword notification' menu (633) is selected, and the keyword notification setting screen (750) may include an interface for registering keywords to receive notifications as notifications for registered products, and an interface for setting the range of products to be notified in units of kinship.

[0062] The processor (220) can provide a notification for a product when a product corresponding to the notification conditions (keyword and / or notification target product range) set by the user through the keyword notification setting screen (750) is registered on the commerce platform, and the user can immediately access the product detail screen of the desired conditions through the notification.

[0063] In addition to keyword notifications, a function can be provided that allows users to register products of interest among those listed on the commerce platform, and it is also possible to provide relevant notifications regarding the user's list of interest products. For example, an interface for registering interest products can be provided on the product list screen or the product detail screen, and notifications related to changes in the status of interest products can be provided (e.g., when there is an inquiry about a transaction for an interest product, when a transaction for an interest product is completed, when price information, etc., of an interest product is changed, etc.).

[0064] When a specific product is selected from various paths, such as a product list (520) on the commerce main screen (500), product search results, or product filtering results, the processor (220) may provide a product detail screen (800) as illustrated in FIG. 8. Through the product detail screen (800), the processor (220) may display the profile information of the commerce friend who registered the product, along with relationship information between the commerce friend and the user (i.e., degree of kinship), and if the commerce friend is at least two degrees of kinship with the user, information on the similarity of the relationship with the user, and may display product information registered by the commerce friend, such as the product name, product price, product description, related keywords or tags, photos or videos, etc.

[0065] The product detail screen (800) may include a 'purchase inquiry' menu (806) for entering the product transaction stage. If the user wishes to trade a product from a commerce friend, they may be connected to a chat provided by the community. When the 'purchase inquiry' menu (806) is selected, the processor (220) may link the community's chat function and, as illustrated in FIG. 9, may connect a chat channel between the commerce friend who registered the product and the user to provide the chat screen (900) as a product transaction screen.

[0066] At the time the processor (220) provides the chat screen (900) for product trading, it may transmit a product message (960) containing a portion of the product information on the product detail screen (800) as product information that the user wishes to trade, and display it on the chat screen (900). Additionally, at the time the processor (220) provides the chat screen (900), it may display a system message on the chat screen (900) indicating that the chat was received through a commerce platform.

[0067] In the case of a product that a commerce friend wishes to purchase, the user can enter the chat screen (900) with the commerce friend through the product detail screen (800) of the product and propose a transaction to the commerce friend who wishes to purchase the product first.

[0068] Furthermore, as illustrated in FIG. 10, the product detail screen (800) may further include an ‘introduction’ menu (807) for introducing a commerce friend’s product to another person.

[0069] The processor (220) may provide a list (1070) of possible introduction methods in the commerce service when the 'Introduction' menu (807) is selected. The list of introduction methods (1070) may include a 'Introduce via Chat' menu (1071) which allows product information on the product detail screen (800) to be introduced by being delivered directly through a chat channel, and a 'Introduce to My Market' menu (1072) which allows product information to be introduced by being posted to a personal market that collects and displays the user's personal product list.

[0070] The processor (220) can provide a list of community friends of the user to select an introduction target when the 'Introduce via chat' menu (1071) is selected, and can deliver a product message containing some of the product information on the product detail screen (800) as introduction product information through a chat screen with a friend selected from the community friends list.

[0071] When the 'Introduce to My Market' menu (1072) is selected, the processor (220) can register product information on the product detail screen (800) in the product introduction list within the user's personal market.

[0072] Figure 11 shows an example of a personal market screen (1100).

[0073] The processor (220) can provide a link that allows users using the commerce service to enter the personal market screen (1100) through various paths, such as a community profile screen. The processor (220) can allow access to the personal market screen (1100) between community friends or commerce friends.

[0074] The processor (220) can distinguish and display commerce friends among the friends included in the friend list from other friends when the user's friend list is displayed on the community's home screen, etc. For example, it is possible to highlight and display the profile of a commerce friend on the friend list, or to display a separate icon indicating that it is a commerce friend. Through the friend list, one can enter the personal profile screen of a commerce friend, and at this time, a path can be provided to enter the friend's personal market screen (1100) from the personal profile screen.

[0075] The personal market screen (1100) can display the profile information of a commerce friend, along with information on the relationship between the commerce friend and the user (i.e., degree of kinship), and information on the similarity of the relationship with the user if the commerce friend is at least two degrees of kinship with the user.

[0076] In particular, the personal market screen (1100) is an interface screen that collects and displays a list of products registered by a commerce friend, and may be composed of a ‘Sell’ page (1101) that provides a list of products the commerce friend wishes to sell, and a ‘Buy’ page (1102) that provides a list of products the commerce friend wishes to buy. Each of the ‘Sell’ page (1101) and the ‘Buy’ page (1102) may be composed of a ‘Sell Products’ page (or ‘Buy Products’ page) (1103) that provides a list of products directly registered by the commerce friend, a ‘Introduction Products’ page (1104) that provides a list of introduction products to introduce other people’s products, and a ‘Completed Products’ page (1105) that provides a list of products in a completed transaction state.

[0077] The user can visit the personal market screen (1100) of a commerce friend to view products registered or introduced by the friend, and can proceed with product transactions by entering the product detail screen (800) from the personal market screen (1100).

[0078] Figure 12 shows an example of a My Page screen (1200) of a commerce service.

[0079] The processor (220) can provide a link to enter the My Page screen (1200) through various paths, such as the commerce main screen (500) and the personal market screen (1100), for users using the commerce service.

[0080] The My Page screen (1200) may include a profile containing the user's account information, nickname, image, etc., and a 'Edit Profile' menu (1201) for modifying the user's profile information. The My Page screen (1200) may be composed of a profile screen linked to the community profile. In other words, for the commerce service, the user profile can be applied exactly as the profile used in the community service. If necessary, the 'Edit Profile' menu (1201) can be used to modify the profile to a commerce-specific profile that is different from the profile on the community.

[0081] The My Page screen (1200) may include a ‘Sell’ menu (1202) for checking a list of products the user has registered for sale, a ‘Buy’ menu (1203) for checking a list of products the user has registered for purchase, a ‘Wishlist’ menu (1204) for checking a list of products of interest saved among products of commerce friends, a ‘Keyword Notification’ menu (1205) for setting notification keywords and a range of products to be notified, and a ‘Friend Management’ menu (1206) for setting commerce friends as the user’s market activity range in terms of friends or kinship.

[0082] The user's list of products they wish to sell and products they wish to buy may include products from other people that the user wishes to introduce.

[0083] The My Page screen (1200), like the commerce main screen (500), may further include a plus menu (505) for calling main menus related to the commerce service.

[0084] The processor (220) can provide two profile screens, namely an acquaintance transaction profile screen and an anonymous transaction profile screen, as a My Page screen, depending on the commerce relationship.

[0085] The above-mentioned My Page screen (1200) is composed of a friend transaction profile screen linked to a community profile. Here, multiple profiles may be provided on the My Page screen (1200) at the product level. That is, when registering a product, the visibility range of the corresponding product is set individually, and at this time, menus where product lists for friend transactions, such as first degree or second degree, are stored may be managed as sub-lists on different profiles.

[0086] Meanwhile, Fig. 13 shows a My Page screen (1300) composed of an anonymous transaction profile screen.

[0087] Referring to FIG. 13, the My Page screen (1300) may display a profile containing anonymous nicknames and images, rather than personal information that allows user identification, and may include a 'Edit Profile' menu (1301) that allows the profile to be modified within a category that guarantees anonymity.

[0088] The My Page screen (1300) may also include a ‘Sell’ menu (1302) for checking a list of products the user has registered for sale, a ‘Buy’ menu (1303) for checking a list of products the user has registered for purchase, a ‘Wishlist’ menu (1304) for checking a list of products the user has saved among the products of a commerce friend, and a ‘Keyword Notification’ menu (1305) for setting notification keywords and a range of products to be notified.

[0089] Among the menus provided on the My Page screen (1200), menus that are not relevant to or unnecessary for anonymous transactions, such as the 'Friend Management' menu (1206), are omitted from the My Page screen (1300).

[0090] The My Page screen (1300), like the Commerce Main screen (500) and My Page screen (1200), may further include a Plus menu (505) for calling main menus related to the commerce service.

[0091] The processor (220) can manage the product list (product list for sale, product list for purchase, product list of interest) displayed through the My Page screen (1300) based on commerce relationships as a separate list from the product list displayed through the My Page screen (1200). In other words, if the product list is set to a publicly visible form for anonymous transactions during the product registration process, this product list can be managed as a sub-list of the My Page screen (1300) that is different from the My Page screen (1200).

[0092] Product lists for transactions with acquaintances and anonymous transactions, as well as lists of products to be sold, products to be purchased, and products of interest, can be organized and managed as individual lists, and different product lists cannot be shared with each other.

[0093] However, if the user changes the commerce relationship for a product list, the product list may be managed as a product list within the profile of the changed commerce relationship.

[0094] For example, if you want to change the product list for transactions with acquaintances to anonymous transactions, you can collectively change the commerce relationship of at least some of the product lists, such as the list of products you wish to sell or the list of products you wish to buy, from transactions with acquaintances to anonymous transactions on the My Page screen (1200). At this time, the product list with the changed commerce relationship can be moved and managed as a product list for anonymous transactions on the My Page screen (1300).

[0095] Accordingly, the user can manage various settings or product lists related to the commerce service through the My Page screen (1200, 1300).

[0096] As such, according to the embodiments of the present invention, a commerce platform capable of online market activities can be constructed on a community platform that provides communication functions based on relationships between users, and a commerce service capable of trading based on trust within the community can be provided by establishing a commerce relationship based on community relationships.

[0097] The device described above may be implemented as a hardware component, a software component, and / or a combination of a hardware component and a software component. For example, the device and components described in the embodiments may be implemented using one or more general-purpose or special-purpose computers, such as a processor, a controller, an arithmetic logic unit (ALU), a digital signal processor, a microcomputer, a field programmable gate array (FPGA), a programmable logic unit (PLU), a microprocessor, or any other device capable of executing and responding to instructions. The processing unit may execute an operating system (OS) and one or more software applications executed on said operating system. Additionally, the processing unit may access, store, manipulate, process, and generate data in response to the execution of the software. For ease of understanding, the processing unit may be described as being used as a single unit, but those skilled in the art will understand that the processing unit may include multiple processing elements and / or multiple types of processing elements. For example, the processing unit may include multiple processors or one processor and one controller. In addition, other processing configurations, such as parallel processors, are also possible.

[0098] Software may include computer programs, code, instructions, or a combination of one or more of these, and may configure a processing unit to operate as desired or instruct the processing unit independently or collectively. Software and / or data may be embodied in any type of machine, component, physical device, computer storage medium, or device so as to be interpreted by the processing unit or to provide instructions or data to the processing unit. Software may be distributed over networked computer systems and may be stored or executed in a distributed manner. Software and data may be stored on one or more computer-readable recording media.

[0099] The method according to the embodiment may be implemented in the form of program instructions that can be executed through various computer means and recorded on a computer-readable medium. In this case, the medium may continuously store a program executable by a computer, or temporarily store it for execution or download. Additionally, the medium may be various recording or storage means in the form of a single or several hardware combined, and may not be limited to a medium directly connected to a computer system but may exist distributed over a network. Examples of media may include magnetic media such as hard disks, floppy disks, and magnetic tapes; optical recording media such as CD-ROMs and DVDs; magneto-optical media such as floptical disks; and media configured to store program instructions, including ROM, RAM, and flash memory. Additionally, other examples of media may include recording or storage media managed by app stores that distribute applications or sites and servers that supply or distribute various other software.

[0100] Although the embodiments have been described above with reference to limited examples and drawings, those skilled in the art can make various modifications and variations from the description above. For example, suitable results can be achieved even if the described techniques are performed in a different order than described, and / or the components of the described system, structure, device, circuit, etc. are combined or assembled in a form different from described, or replaced or substituted by other components or equivalents.

[0101] Therefore, other implementations, other embodiments, and equivalents to the claims also fall within the scope of the claims set forth below.

Claims

Claim 1 A commerce service method executed on a computer device, wherein the computer device comprises at least one processor configured to execute computer-readable instructions contained in memory, and the commerce service method provides a commerce service through a commerce platform built on a community platform, wherein the at least one processor comprises: a step of establishing a commerce relationship to be applied to commerce using a relationship established in the community; wherein the at least one processor comprises: a step of managing products registered on the commerce platform based on the commerce relationship; and wherein the at least one processor comprises: a step of providing a list of products registered by a user and a friend who has the commerce relationship on a service screen of the commerce platform, wherein the step of providing the list of products comprises: a step of displaying relationship information indicating the degree of kinship on the community between the user and the friend who registered the product for each product included in the list of products;A commerce service method characterized by comprising the step of displaying relationship similarity information indicating a common network on the community between the user and a friend who registered the specific product, for each of at least one specific product according to the relationship information among the products included in the product list; wherein the service screen includes, as a menu related to the product list, a search menu for searching for products by entering a search term, a transaction type filter for filtering products according to transaction type, and a kinship filter for filtering products by kinship unit; wherein the service screen includes, as a menu related to the product list, a filter using at least one of product category, region, and price; and wherein the managing step further includes the step of managing a product selected from the product list as an introductory product exposed to another person through at least one path; wherein the product detail screen provided upon selection from the product list includes an introduction menu for introducing the product to another person; and wherein the introduction menu includes a menu for conveying information about the introductory product through a chat screen with the other person, and a menu for posting information about the introductory product on a user personal market screen providing the user's product list. Claim 2 delete Claim 3 A commerce service method according to claim 1, wherein the setting step is characterized by setting a first-degree friend who is in a friend relationship with the user in the community and a second-degree friend who is in a friend relationship with the first-degree friend as the commerce relationship. Claim 4 A commerce service method according to claim 1, wherein the setting step is characterized by setting the commerce relationship in units of friends or degrees of kinship according to the user's setting in the relationship set in the community. Claim 5 delete Claim 6 A commerce service method according to claim 1, further comprising the step of determining the relationship intimacy of the commerce relationship based on a transaction history including at least one of the number of transactions on the commerce platform, the time of the most recent transaction, and evaluation information for the transaction, by the at least one processor. Claim 7 In claim 6, the step of providing the product list comprises a commerce service method including the step of sorting and displaying the product list corresponding to the filtering result based on the relationship intimacy. Claim 8 delete Claim 9 delete Claim 10 delete Claim 11 A computer program stored on a computer-readable recording medium to execute a commerce service method of any one of paragraphs 1, 3, 4, 6, and 7 on the computer device. Claim 12 A computer device comprises at least one processor configured to execute computer-readable instructions contained in memory, wherein the at least one processor provides a commerce service through a commerce platform built on a community platform, and comprises: a relationship setting unit for establishing a commerce relationship to be applied to commerce using a relationship established in the community; and a product management unit for managing products registered on the commerce platform based on the commerce relationship.The system includes a product trading unit that provides an interface for trading the product using a chat function provided by the community, and the product management unit provides a list of products registered by a user and a friend who has a commerce relationship on a service screen of the commerce platform, and the product trading unit displays relationship information indicating the degree of kinship on the community between the user and the friend who registered the product for each product included in the product list, and for each of at least one specific product among the products included in the product list according to the relationship information, displays relationship similarity information indicating the common network on the community between the user and the friend who registered the specific product, and the service screen includes a search menu for searching for products by entering a search term, a transaction type filter for filtering products according to transaction type, and a degree of kinship filter for filtering products by degree of kinship as a menu related to the product list, and the service screen includes a filter using at least one of product category, region, and price as a menu related to the product list, and the product management unit manages a product selected from the product list as an introduction product exposed to other people through at least one path, and the product detail screen provided upon selection from the product list includes an introduction menu for introducing the product to other people. A computer device characterized by including, wherein the introduction menu comprises a menu for conveying information about the introduction product through a chat screen with another person, and a menu for posting information about the introduction product on a user personal market screen that provides a list of products from the user. Claim 13 delete

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