Live interactive content generation method and device, electronic equipment and storage medium

Abstract

The present disclosure relates to a live broadcast interactive content generation method and device, electronic equipment and storage medium. The method comprises: in response to a resource selection operation, determining a to-be-recommended resource selected by the resource selection operation; the to-be-recommended resource comprises at least one resource recommended in a resource recommendation live broadcast task; in response to an interactive content generation operation triggered on the to-be-recommended resource, displaying live broadcast interactive content for presentation in the resource recommendation live broadcast task, wherein the live broadcast interactive content comprises resource recommendation text generated based on resource attribute information of the to-be-recommended resource. The present disclosure can improve the generation efficiency of live broadcast interactive content.

Description

TECHNICAL FIELD

[0001] The present disclosure relates to the technical field of artificial intelligence, and particularly relates to a live broadcast interactive content generation method and device, electronic equipment and a storage medium. BACKGROUND

[0002] With the development of Internet technology, more and more resource providing accounts recommend resources to audience accounts through live broadcast rooms, such as letting anchors explain goods in live broadcast rooms.

[0003] At present, the interactive content generated by the traditional technology for recommending resources in a live broadcast room cannot meet the requirements of different goods with different attribute information, the usability of the generated interactive content is poor, and users need to perform a series of complex and tedious operations to configure the live broadcast interactive content, so that the live broadcast interactive content generation efficiency is low in the traditional technology. SUMMARY

[0004] The present disclosure provides a live broadcast interactive content generation method and device based on artificial intelligence, electronic equipment and a storage medium to at least solve the problem of low live broadcast interactive content generation efficiency in related technologies. The technical solutions of the present disclosure are as follows:

[0005] According to a first aspect of the embodiments of the present disclosure, a live broadcast interactive content generation method is provided, including:

[0006] In response to a resource selection operation, determining a to-be-recommended resource selected by the resource selection operation; the to-be-recommended resource includes at least one resource recommended in a resource recommendation live broadcast task;

[0007] In response to an interactive content generation operation triggered by the to-be-recommended resource, displaying live broadcast interactive content for presentation in the resource recommendation live broadcast task, the live broadcast interactive content including resource recommendation text generated based on resource attribute information of the to-be-recommended resource.

[0008] In a possible implementation manner, the response to the interactive content generation operation triggered by the to-be-recommended resource and the display of the live broadcast interactive content for presentation in the resource recommendation live broadcast task include:

[0009] In response to a recommendation requirement setting operation on the to-be-recommended resource, obtaining resource recommendation requirements input for the to-be-recommended resource;

[0010] In response to a triggering operation on an interactive content generation entry, displaying resource recommendation text generated based on resource attribute information of the to-be-recommended resource and meeting the resource recommendation requirements.

[0011] In a possible implementation manner, the method further includes:

[0012] In response to an editing operation triggered by the resource attribute information of the to-be-recommended resource, new resource attribute information input by the editing operation is displayed.

[0013] In response to a triggering operation on the interactive content generation portal, new resource recommendation text generated based on the new resource attribute information and meeting the resource recommendation requirement is displayed.

[0014] In a possible implementation, the resource recommendation requirement includes at least one of a resource recommendation target, a resource recommendation style, or a resource recommendation duration.

[0015] In a possible implementation, the method further includes:

[0016] Displaying a content generation state of the live interactive content; the content generation state at least includes remaining time information for generating the live interactive content, or generation progress information of the resource recommendation text.

[0017] In a possible implementation, the live interactive content further includes live interactive content corresponding to different links in the resource recommendation live task.

[0018] In a possible implementation, the method further includes:

[0019] For any resource in the to-be-recommended resource, in response to an adjustment instruction triggered by the resource recommendation text of the any resource, a text adjustment interface is displayed.

[0020] In response to a text adjustment requirement input through the text adjustment interface, new resource recommendation text generated based on the resource attribute information of the to-be-recommended resource and meeting the text adjustment requirement is displayed.

[0021] According to a second aspect of the embodiments of the present disclosure, a live interactive content apparatus is provided, including:

[0022] The selection unit is configured to determine, in response to a resource selection operation, a to-be-recommended resource selected by the resource selection operation; the to-be-recommended resource includes at least one resource recommended in a resource recommendation live task.

[0023] The display unit is configured to display, in response to an interactive content generation operation triggered by the to-be-recommended resource, live interactive content for presentation in the resource recommendation live task, the live interactive content including resource recommendation text generated based on resource attribute information of the to-be-recommended resource.

[0024] In a possible implementation, the display unit is specifically configured to perform the following operations: obtaining resource recommendation requirements input for the resource to be recommended in response to a recommendation requirement setting operation on the resource to be recommended; and displaying resource recommendation text generated based on resource attribute information of the resource to be recommended and meeting the resource recommendation requirements in response to a triggering operation on the interactive content generation portal.

[0025] In a possible implementation, the apparatus is further configured to perform the following operations: in response to an editing operation triggered on the resource attribute information of the resource to be recommended, displaying new resource attribute information input by the editing operation; and in response to a triggering operation on the interactive content generation portal, displaying new resource recommendation text generated based on the new resource attribute information and meeting the resource recommendation requirements.

[0026] In a possible implementation, the resource recommendation requirements include at least one of a resource recommendation target, a resource recommendation style, or a resource recommendation duration.

[0027] In a possible implementation, the apparatus is further configured to perform the following operation: displaying a content generation state of the live interactive content, wherein the content generation state includes at least remaining time information of generating the live interactive content or generation progress information of generating the resource recommendation text.

[0028] In a possible implementation, the live interactive content further includes live interactive content corresponding to different links in the resource recommendation live task.

[0029] In a possible implementation, the apparatus is further configured to perform the following operations: for any resource in the resource to be recommended, in response to an adjustment instruction triggered on resource recommendation text of the any resource, displaying a text adjustment interface; and in response to a text adjustment requirement input through the text adjustment interface, displaying new resource recommendation text generated based on resource attribute information of the resource to be recommended and meeting the text adjustment requirement.

[0030] According to a third aspect of the embodiments of the present disclosure, an electronic device is provided, including a memory and a processor, the memory stores a computer program, and the processor implements a live interactive content method according to the first aspect or any possible implementation manner of the first aspect when executing the computer program.

[0031] According to a fourth aspect of the embodiments of the present disclosure, a storage medium is provided, which stores a computer program, and the computer program is executed by a processor to implement a live interactive content method according to the first aspect or any possible implementation manner of the first aspect.

[0032] According to a fifth aspect of the embodiments of the present disclosure, a computer program product is provided, the program product comprising a computer program stored in a readable storage medium, at least one processor of a device reading and executing the computer program from the readable storage medium, so that the device is enabled to implement the live interactive content method according to the first aspect or any possible implementation manner of the first aspect when executed.

[0033] The embodiments of the present disclosure provide at least the following beneficial effects: by responding to the resource selection operation, determining the to-be-recommended resource selected by the resource selection operation; the to-be-recommended resource includes at least one resource recommended in the resource recommendation live broadcast task; and by responding to the interactive content generation operation triggered on the to-be-recommended resource, displaying the live interactive content used for presentation in the resource recommendation live broadcast task, the live interactive content including the resource recommendation text generated based on the resource attribute information of the to-be-recommended resource; in this way, the user can select at least one resource to be recommended in the resource recommendation live broadcast task, and by inputting the interactive content generation operation triggered on the to-be-recommended resource to the electronic device, the user can instruct the electronic device to acquire the resource attribute information of the to-be-recommended resource, and generate the live interactive content used for display of the resource recommendation live broadcast task based on the resource attribute information of the to-be-recommended resource, the live interactive content including the resource recommendation text of each to-be-recommended resource, so that the user does not need to input too many cumbersome operations, and does not need to have experience in writing the live interactive content, which can effectively improve the efficiency of generating the live interactive content used for recommending the resource.

[0034] It should be understood that the foregoing general description and the following detailed description are only exemplary and explanatory, and cannot limit the present disclosure. BRIEF DESCRIPTION OF DRAWINGS

[0035] The accompanying drawings, which are incorporated into and form part of the specification, illustrate embodiments consistent with the present disclosure and, together with the specification, serve to explain the principles of the present disclosure, and do not constitute an undue limitation on the present disclosure.

[0036] Figure 1 is an application environment diagram of a live interactive content generation method according to an exemplary embodiment.

[0037] Figure 2 is a flowchart of a live interactive content generation method according to an exemplary embodiment.

[0038] Figure 3 is a schematic diagram of an interactive content display page display according to an exemplary embodiment.

[0039] Figure 4 is a schematic diagram of a configuration interface according to an exemplary embodiment.

[0040] Figure 5 FIG. 8 is a schematic diagram of an interactive content preview page according to an example embodiment.

[0041] Figure 6 FIG. 9 is a schematic diagram of a text adjustment interface according to an example embodiment.

[0042] Figure 7 FIG. 10 is a flowchart of a live interactive content generation method according to an example embodiment.

[0043] Figure 8 FIG. 11 is a block diagram of a live interactive content generation apparatus according to an example embodiment.

[0044] Figure 9 FIG. 12 is a block diagram of an electronic device according to an example embodiment. DETAILED DESCRIPTION

[0045] In order to make the ordinary person in the art better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be described clearly and completely below in conjunction with the drawings.

[0046] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and do not necessarily indicate a specific order or sequence. It should be understood that the data used in this way can be interchanged under appropriate circumstances, so that the embodiments of the present disclosure described herein can be implemented in an order other than those illustrated or described herein. The implementation described in the following example embodiments does not represent all implementations consistent with the present disclosure. Rather, they are only examples of devices and methods consistent with some aspects of the present disclosure.

[0047] It should also be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data for display, analyzed data, etc.) involved in the present disclosure are all information and data authorized by the user or authorized by all parties.

[0048] The live interactive content method based on artificial intelligence provided by the present disclosure can be applied to, for example Figure 1The application environment is shown. Among them, the electronic device 102 communicates with the server 104 through the network. The data storage system can store the data required to be processed by the server 104. The data storage system can be integrated on the server 104, or placed on the cloud or other network servers. The electronic device 102 determines the to-be-recommended resource selected by the resource selection operation in response to the resource selection operation; the to-be-recommended resource includes at least one resource recommended in the resource recommendation live broadcast task; the electronic device 102 displays the live interactive content for presenting in the resource recommendation live broadcast task in response to the interactive content generation operation triggered by the to-be-recommended resource. The live interactive content includes resource recommendation text generated based on the resource attribute information of the to-be-recommended resource. Among them, the electronic device 102 can be, but is not limited to, various personal computers, notebook computers, smart phones, tablet computers, Internet of Things devices and portable wearable devices. The Internet of Things device can be a smart speaker, a smart TV, a smart air conditioner, a smart vehicle-mounted device, etc. The portable wearable device can be a smart watch, a smart bracelet, a head-mounted device, etc. The server 104 can be implemented by an independent server or a server cluster composed of multiple servers.

[0049] Figure 2 A flowchart of a live interactive content generation method according to an exemplary embodiment is shown in FIG. 2, which is used in an electronic device in Figure 2 Figure 1 The method comprises the following steps.

[0050] In step S202, in response to the resource selection operation, the to-be-recommended resource selected by the resource selection operation is determined; the to-be-recommended resource includes at least one resource recommended in the resource recommendation live broadcast task.

[0051] Among them, the resource selection operation can refer to the operation of selecting a resource that meets a certain demand in the resource pool or resource set by the user account. In actual application, the resource pool or resource set can have a preset association relationship with the user account.

[0052] Among them, the resource can be a commodity provided in an e-commerce platform. In actual application, the commodity can be a physical commodity or a virtual commodity, or a service.

[0053] Among them, the to-be-recommended resource can refer to at least one resource that needs to be recommended in the resource recommendation live broadcast task. In actual application, the to-be-recommended resource can be a list composed of multiple resources recommended in the resource recommendation live broadcast task. In actual application, the to-be-recommended resource can refer to a resource list.

[0054] Among them, the resource recommendation live broadcast task can refer to a task of recommending resources in a live broadcast room. In actual application, the resource recommendation live broadcast task can also be referred to as a resource recommendation live broadcast plan, for example, a commodity recommendation live broadcast plan.​

[0055] In a specific implementation, when a user account (e.g., a resource provider account) needs to provide a resource through the live room recommendation, the user account can control the electronic device to display a configuration interface, and the configuration interface displays a resource selection entry. The user account inputs a triggering operation on the resource selection entry to the electronic device, and controls the electronic device to display a resource selection interface for displaying a plurality of candidate resources. The user account can input a resource selection operation through the resource selection interface to select a to-be-recommended resource from the plurality of candidate resources. Then, the electronic device displays the to-be-recommended resource selected by the user account through the configuration interface.

[0056] In step S204, in response to the triggering of the interactive content generation operation on the to-be-recommended resource, live interactive content for presentation in the resource recommendation live task is displayed.

[0057] The live interactive content can be content for live interaction between a host account in the live room and a viewer account in the live room in the resource recommendation live task.

[0058] The live interactive content includes resource recommendation text generated based on resource attribute information of the to-be-recommended resource.

[0059] For example, the host account in the live room can read or perform the live interactive content in the live room to interact with the viewer account in the live room. In actual applications, the live interactive content can be a script, i.e., a script. The script is a collection of text to be spoken by the host account in the live room.

[0060] The live interactive content includes resource recommendation text corresponding to the to-be-recommended resource.

[0061] Optionally, the live interactive content further includes scripts corresponding to different links in the resource recommendation live task. For example, the resource recommendation live task can include a live hot field link, a product recommendation link, and a live ending link. The live interactive content can include script text corresponding to the live hot field link, script text corresponding to the product recommendation link, and script text corresponding to the live ending link. The script text corresponding to the product recommendation link includes product recommendation scripts or product recommendation live dialogues corresponding to each product in the to-be-recommended product.

[0062] The resource recommendation text includes text generated by a generative AI processing resource attribute information of the to-be-recommended resource, and the text is used to recommend the to-be-recommended resource in the resource recommendation live task.

[0063] The resource attribute information can include, but is not limited to, price, model, style, evaluation, appearance, comparison information and various attribute information associated with the resource of the resource to be recommended. The comparison information can refer to comparison information between resources with the same attribute as the resource to be recommended.

[0064] In practical applications, the resource attribute information can be obtained by performing big data analysis on resource data in a resource interaction platform. The resource interaction platform can be an interaction platform that provides the above-mentioned resource to be recommended, such as an e-commerce platform.

[0065] In practical applications, the resource recommendation text can refer to the script that the anchor account needs to say when recommending the resource to be recommended. For example, assuming that the resource to be recommended is a hat, the resource recommendation text of the resource to be recommended can be “As for the price, my hat is really affordable. The ordinary version of the hat is sold for 29, while my version of the hat is originally priced at 29, but today it is only 19, is it affordable enough?”.

[0066] In practical applications, the resource recommendation text is generated by the generative AI processing the resource attribute information of the resource to be recommended.

[0067] In specific implementations, the electronic device displays the resource to be recommended selected by the user account through the configuration interface, and can further display an interactive content generation entry in the configuration interface. The user can input a trigger operation on the interactive content generation entry to the electronic device by clicking the interactive content generation entry, so as to realize inputting an interactive content generation operation triggered by the resource to be recommended to the electronic device. The electronic device can display the live interactive content of the resource recommendation live broadcast task in response to the trigger operation of the interactive content generation entry.

[0068] Specifically, the electronic device can respond to the trigger operation of the interactive content generation entry to call the generative AI to process the resource attribute information of the resource to be recommended, generate the resource recommendation text of the resource to be recommended, and display the live interactive content of the resource recommendation live broadcast task. In practical applications, the electronic device can display the above-mentioned live interactive content in the configuration interface; or the above-mentioned live interactive content can be displayed through an interactive content display page. As shown in Figure 3 Figure 3 An example of an interactive content display page is provided. The interactive content display page 300 can display multiple links of the resource recommendation live broadcast task, which can specifically include a live hot field link 302, a product recommendation link 304, and a live ending link 306. The live interactive content can include script text corresponding to the live hot field link, script text corresponding to the product recommendation link, and script text corresponding to the live ending link. The script text corresponding to the product recommendation link includes product recommendation script or product recommendation live broadcast script corresponding to each product in the product to be recommended.​

[0069] In the live interaction content generation method, the to-be-recommended resource selected by the resource selection operation is determined in response to the resource selection operation. The to-be-recommended resource includes at least one resource recommended in the resource recommendation live task. The live interaction content for presentation in the resource recommendation live task is displayed in response to the interaction content generation operation triggered on the to-be-recommended resource. The live interaction content includes resource recommendation text generated based on resource attribute information of the to-be-recommended resource. In this way, the user can select at least one resource to be recommended in the resource recommendation live task, and input the interaction content generation operation triggered on the to-be-recommended resource to the electronic device. The electronic device can obtain the resource attribute information of the to-be-recommended resource, and generate the live interaction content for display in the resource recommendation live task based on the resource attribute information of the to-be-recommended resource. The live interaction content includes resource recommendation text of each to-be-recommended resource. The user does not need to input too many cumbersome operations, and does not need to have experience in writing the live interaction content. This can effectively improve the efficiency of generating the live interaction content for recommending the resource.

[0070] In an example embodiment, in response to the interaction content generation operation triggered on the to-be-recommended resource, displaying the live interaction content for presentation in the resource recommendation live task includes: obtaining resource recommendation requirements input for the to-be-recommended resource in response to a recommendation requirement setting operation on the to-be-recommended resource; and displaying resource recommendation text generated based on resource attribute information of the to-be-recommended resource and meeting the resource recommendation requirements in response to a trigger operation on an interaction content generation portal.

[0071] The resource recommendation requirements include at least one of a resource recommendation target, a resource recommendation style, or a resource recommendation duration.

[0072] The resource recommendation duration can refer to a product explanation duration.

[0073] The resource recommendation style includes a text style of the resource recommendation text or a call for a target object in the resource recommendation text. The target object can refer to a viewer account in a live room.

[0074] In a specific implementation, in the process of displaying the live interaction content for presentation in the resource recommendation live task in response to the interaction content generation operation triggered on the to-be-recommended resource, the electronic device can obtain resource recommendation requirements input for the to-be-recommended resource in response to a recommendation requirement setting operation on the to-be-recommended resource. The electronic device can display resource recommendation text generated based on resource attribute information of the to-be-recommended resource and meeting the resource recommendation requirements in response to a trigger operation on an interaction content generation portal.

[0075] For the understanding of those skilled in the art, please refer toFigure 4 , Figure 4 An exemplary schematic diagram of a configuration interface is provided. The electronic device can display the user's selected recommended products (i.e., products to be explained) on the configuration page 400. The configuration page 400 can then display setting modules for different resource recommendation requirements, including a setting module 402 for resource recommendation goals, a setting module 404 for resource recommendation style, a setting module 406 for resource recommendation duration, and a setting module 408 for the naming of the target object in the resource recommendation text. Users can input resource recommendation requirements for the recommended resources to the electronic device through these setting modules. Additionally, the configuration interface displays a live interactive content generation entry 410. Users can trigger the live interactive content generation entry 410 by clicking it, causing the electronic device to invoke generative AI to generate resource recommendation text based on the resource recommendation requirements and the resource attribute information of the recommended resources. This enables the electronic device to display resource recommendation text generated based on the resource attribute information of the recommended resources and meeting the resource recommendation requirements.

[0076] The technical solution of this embodiment obtains resource recommendation requirements for the resource to be recommended by responding to the operation of setting recommendation requirements for the resource to be recommended; and displays resource recommendation text generated based on the resource attribute information of the resource to be recommended and meeting the resource recommendation requirements by responding to the trigger operation of the interactive content generation entry. This enables the electronic device to effectively obtain the live interactive content generation requirements set by the user, and allows the user to personally instruct the electronic device to generate live interactive content that meets the user's resource recommendation requirements.

[0077] In one exemplary embodiment, the method further includes: displaying the live interactive content generation status; the content generation status includes at least the remaining time information for the generative AI to generate the live interactive content, or the generation progress information for the generative AI to generate the resource recommendation text corresponding to each resource to be recommended.

[0078] In specific implementations, the electronic device can display the generation status of the generative AI-generated live interactive content. Specifically, the electronic device can display the remaining time for the generative AI to generate the live interactive content, or the generation progress information of the resource recommendation text corresponding to each resource to be recommended. For ease of understanding by those skilled in the art, please refer to [link to relevant documentation]. Figure 5 , Figure 5An exemplary schematic diagram of an interactive content preview page is provided; wherein the interactive content preview page 500 can generate a preview module of the script text corresponding to multiple different links in the resource recommendation live broadcast task, including: a preview module 502 of the script text corresponding to the live hot field link, a preview module 504 of the script text corresponding to the commodity recommendation link, and a preview module 506 of the script text corresponding to the live ending link. Wherein the electronic device can also display the remaining time information 508 of the live interactive content generated by the generative AI through the interactive content preview page, and the progress information 510 of the resource recommendation text corresponding to each recommended resource generated by the generative AI.

[0079] The technical solution of the embodiment displays the live interactive content generation state; the content generation state at least includes the remaining time information of the live interactive content generated by the generative AI, or the generation progress information of the resource recommendation text corresponding to each recommended resource generated by the generative AI, so that the user can timely and effectively obtain the real-time state of the live interactive content generated by the generative AI.

[0080] In an exemplary embodiment, after the step of displaying the live interactive content for presentation in the resource recommendation live broadcast task, the method further comprises: for any one of the recommended resources, in response to the adjustment instruction triggered by the resource recommendation text of any one resource, displaying a text adjustment interface; in response to the text adjustment requirement input through the text adjustment interface, displaying a new resource recommendation text generated based on the resource attribute information of the recommended resource and meeting the text adjustment requirement.

[0081] In a specific implementation, after the step of displaying the live interactive content of the resource recommendation live broadcast task, the electronic device can also display, for any one of the recommended resources, a new resource recommendation text generated based on the resource attribute information of the recommended resource and meeting the text adjustment requirement in response to the text adjustment requirement input through the text adjustment interface.

[0082] Wherein, the text adjustment requirement can include increasing the number of words of the resource recommendation text generated by the electronic device, reducing the number of words of the resource recommendation text generated by the electronic device, and instructing the electronic device to generate a new version of the resource recommendation text.

[0083] For the convenience of those skilled in the art, please see Figure 6 , Figure 6An exemplary schematic diagram of a text adjustment interface is provided; the text adjustment interface 600 corresponds to any of the resources to be recommended. The text adjustment interface 600 includes a text box 602 for displaying a resource recommendation text; the text box 602 includes a plurality of text adjustment requirement controls 604, and a user can input corresponding text adjustment requirements to the electronic device by clicking the text adjustment requirement controls 604. An interactive content generation portal 410 can also be displayed in the text adjustment interface 600, and the user can indicate the electronic device to display a new resource recommendation text generated based on the resource attribute information of the resource to be recommended and meeting the text adjustment requirements by clicking the interactive content generation portal 410. Of course, the user can manually adjust the text content of the resource recommendation text in the text box 602.

[0084] In actual applications, the text adjustment interface 600 can also display resource attribute information 606 of the resource to be recommended, and the resource attribute information 606 is configured with an editing portal; a user can input an editing operation triggered by the resource attribute information of the resource to be recommended through the editing portal, and display new resource attribute information input by the editing operation; then, the electronic device can display a new resource recommendation text generated based on the new resource attribute information and meeting the resource recommendation requirements in response to the triggering operation of the interactive content generation portal 410. In actual applications, the resource attribute information can include attribute keywords (i.e., detail keywords), titles, and other information of the resource.

[0085] The technical solution of the embodiment can display a text adjustment interface in response to an adjustment instruction triggered by a resource recommendation text of any of the resources to be recommended, and display a new resource recommendation text generated based on the resource attribute information of the resource to be recommended and meeting the text adjustment requirements in response to text adjustment requirements input through the text adjustment interface, thereby facilitating a user to freely manually or instruct the electronic device to adjust the generated resource recommendation text and meeting the personalized needs of the user.

[0086] Figure 7 is a flowchart of another live interactive content generation method according to an exemplary embodiment, as shown in Figure 3 The method is used in the electronic device in Figure 1 , and includes the following steps.

[0087] In step S702, the resource to be recommended selected by the resource selection operation is determined in response to the resource selection operation; the resource to be recommended includes at least one resource recommended in the resource recommendation live task.

[0088] In step S704, the resource recommendation requirements input for the resource to be recommended are obtained in response to the recommendation requirement setting operation of the resource to be recommended.

[0089] In step S706, in response to the triggering operation on the live interactive content generation entry, a live interactive content generation state of the generation AI is displayed.

[0090] In step S708, a resource recommendation text that is generated based on the resource attribute information of the to-be-recommended resource and that meets the resource recommendation requirement is displayed.

[0091] It should be noted that the specific definition of the above steps can refer to the specific definition of the live interactive content generation method described above, and will not be described here.

[0092] It should be understood that, although Figure 2 and Figure 7 The steps in the flowcharts are displayed in sequence according to the arrows, but these steps are not necessarily executed in the order indicated by the arrows. Unless otherwise specified herein, the execution of these steps has no strict order limitation, and these steps can be executed in other orders. Moreover, Figure 2 and Figure 7 At least part of the steps in may include multiple steps or multiple stages, which are not necessarily executed at the same time, but can be executed at different times, and the execution order of these steps or stages is not necessarily sequential, but can be alternately executed with other steps or steps or stages in other steps.

[0093] It can be understood that the same / similar parts in the above methods in the specification can be referred to each other, and each embodiment focuses on the differences from other embodiments, and the related parts can be referred to the description of other method embodiments.

[0094] Figure 8 is a block diagram of a live interactive content generation device according to an exemplary embodiment. Referring to Figure 8 , the device comprises:

[0095] The selection unit 810 is configured to execute the determination of the to-be-recommended resource selected by the resource selection operation in response to the resource selection operation; the to-be-recommended resource includes at least one resource recommended in the resource recommendation live task;

[0096] The display unit 820 is configured to execute the display of the live interactive content for presentation in the resource recommendation live task in response to the interactive content generation operation triggered on the to-be-recommended resource, the live interactive content including a resource recommendation text generated based on the resource attribute information of the to-be-recommended resource.

[0097] In a possible implementation, the display unit is specifically configured to perform the following operations: obtaining resource recommendation requirements input for the resource to be recommended in response to a recommendation requirement setting operation on the resource to be recommended; and displaying resource recommendation text generated based on resource attribute information of the resource to be recommended and meeting the resource recommendation requirements in response to a triggering operation on the interactive content generation portal.

[0098] In a possible implementation, the apparatus is further configured to perform the following operations: in response to an editing operation triggered on the resource attribute information of the resource to be recommended, displaying new resource attribute information input by the editing operation; and displaying new resource recommendation text generated based on the new resource attribute information and meeting the resource recommendation requirements in response to a triggering operation on the interactive content generation portal.

[0099] In a possible implementation, the resource recommendation requirements include at least one of a resource recommendation target, a resource recommendation style, or a resource recommendation duration.

[0100] In a possible implementation, the apparatus is further configured to perform the following operation: displaying a content generation state of the live interactive content, where the content generation state includes at least remaining time information for generating the live interactive content or generation progress information of the resource recommendation text.

[0101] In a possible implementation, the live interactive content further includes live interactive content corresponding to different links in the resource recommendation live task.

[0102] In a possible implementation, the apparatus is further configured to perform the following operations: for any resource in the resource to be recommended, displaying a text adjustment interface in response to an adjustment instruction triggered on resource recommendation text of the any resource; and displaying new resource recommendation text generated based on resource attribute information of the resource to be recommended and meeting text adjustment requirements input through the text adjustment interface.

[0103] As to the apparatuses in the above-described embodiments, specific manners in which various modules perform operations have been described in detail in the embodiments of the method, and thus will not be described here in detail.

[0104] Figure 9 FIG. 9 is a block diagram of an electronic device 900 for performing a live interactive content generation method according to an example embodiment. The electronic device 900 can be, for example, a mobile phone, a computer, a digital broadcast terminal, a messaging device, a game console, a tablet device, a medical device, a fitness device, a personal digital assistant, or the like.

[0105] Reference is made to Figure 9The electronic device 900 can include one or more of the following components: a processing component 902, a memory 904, a power supply component 906, a multimedia component 908, an audio component 910, an input / output (I / O) interface 912, a sensor component 914, and a communication component 916.

[0106] The processing component 902 usually controls overall operations of the electronic device 900, such as operations associated with displaying, making phone calls, data communications, camera operations, and recording operations. The processing component 902 can include one or more processors 920 to execute instructions to complete all or part of steps of the above methods. In addition, the processing component 902 can include one or more modules to facilitate the interaction between the processing component 902 and other components. For example, the processing component 902 can include a multimedia module to facilitate the interaction between the multimedia component 908 and the processing component 902.

[0107] The memory 904 is configured to store various types of data to support operations of the electronic device 900. Examples of these data include instructions for any application or method operating on the electronic device 900, contact data, phonebook data, messages, pictures, videos, and the like. The memory 904 can be implemented by any type of volatile or non-volatile storage devices or a combination thereof, such as static random access memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic storage, flash memory, magnetic disk, optical disk, or graphene memory.

[0108] The power supply component 906 provides power for the various components of the electronic device 900. The power supply component 906 can include a power supply management system, one or more power supplies, and other components associated with generating, managing, and distributing power for the electronic device 900.

[0109] The multimedia component 908 includes a screen to provide an output interface between the electronic device 900 and a user. In some embodiments, the screen can include a liquid crystal display (LCD) and a touch panel (TP). If the screen includes a touch panel, the screen can be implemented as a touch screen to receive an input signal from a user. The touch panel includes one or more touch sensors to sense a touch, a slide, and a gesture on the touch panel. The touch sensor can not only sense a boundary of a touching or a sliding action, but also detect duration and pressure related to the touching or sliding action. In some embodiments, the multimedia component 908 includes a front camera and / or a rear camera. When the electronic device 900 is in an operating mode, such as a shooting mode or a video mode, the front camera and / or the rear camera can receive external multimedia data. Each of the front camera and the rear camera can be a fixed optical lens system or have a focal length and optical zoom ability.

[0110] The audio component 910 is configured to output and / or input an audio signal. For example, the audio component 910 includes a microphone (MIC) to receive an external audio signal when the electronic device 900 is in an operating mode, such as a call mode, a recording mode, and a voice recognition mode. The received audio signal can be further stored in the memory 904 or transmitted via the communication component 916. In some embodiments, the audio component 910 also includes a speaker to output an audio signal.

[0111] The I / O interface 912 provides an interface between the processing component 902 and peripheral interface modules, which can be a keypad, a click wheel, buttons, and the like. The buttons can include, but are not limited to, a home button, a volume button, a start button, and a lock button.

[0112] The sensor component 914 includes one or more sensors to provide various state assessments for the electronic device 900. For example, the sensor component 914 can detect an open / closed state of the electronic device 900, a relative positioning of components, such as a display and a keypad of the electronic device 900, a change in position of the electronic device 900 or components of the electronic device 900, the presence or absence of user contact with the electronic device 900, the orientation or acceleration / deceleration of the device 900, and a temperature change of the electronic device 900. The sensor component 914 can include a proximity sensor configured to detect the presence of a nearby object without any physical touch. The sensor component 914 can also include a light sensor, such as a CMOS or CCD image sensor, for use in an imaging application. In some embodiments, the sensor component 914 can also include an acceleration sensor, a gyroscope sensor, a magnetic sensor, a pressure sensor, or a temperature sensor.

[0113] The communication component 916 is configured to facilitate wired or wireless communication between the electronic device 900 and other devices. The electronic device 900 can access a wireless network based on a communication standard, such as WiFi, a cellular network (e.g., 2G, 3G, 4G or 5G), or a combination thereof. In an example embodiment, the communication component 916 receives broadcast signals or broadcast-related information from external broadcast management systems via a broadcast channel. In an example embodiment, the communication component 916 further includes a Near Field Communication (NFC) module to facilitate short-range communication. For example, the NFC module can be implemented based on Radio Frequency Identification (RFID) techniques, infrared data association (IrDA) techniques, ultra-wideband (UWB) techniques, Bluetooth (BT) techniques and other techniques.

[0114] In an example embodiment, the electronic device 900 can be implemented with one or more application-specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), field programmable gate arrays (FPGAs), controllers, micro-controllers, microprocessors or other electronic elements, to perform the above-described methods.

[0115] In an example embodiment, a computer-readable storage medium including instructions, such as the memory 904 including instructions, is also provided, which can be executed by the processor 920 of the electronic device 900 to complete the above-described methods. For example, the computer-readable storage medium can be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disc, and an optical data storage device, etc.

[0116] In an example embodiment, a computer program product including instructions, which can be executed by the processor 920 of the electronic device 900 to complete the above-described methods, is also provided.

[0117] It should be noted that the above-described apparatus, electronic device, computer-readable storage medium, computer program product, etc. according to the description of the method embodiments can also include other implementation manners, and the specific implementation manners can be referred to the description of the related method embodiments, which will not be repeated here.

[0118] Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the features of the disclosure disclosed herein. It is intended that the specification and examples be considered as exemplary only, with the true scope and spirit of the disclosure being indicated by the following claims.

[0119] It should be understood that the present disclosure is not limited to the precise construction that has been described above and shown in the accompanying drawings, and that various modifications and changes can be made by those skilled in the art without departing from the scope of the present disclosure. The scope of the present disclosure is limited only by the appended claims.

Claims

1. A method for generating interactive live streaming content, characterized in that, The method comprises: in response to a resource selection operation, displaying, in a configuration interface, a to-be-recommended resource selected by the resource selection operation; the to-be-recommended resource comprises at least one resource recommended in a resource recommendation live broadcast task; the configuration interface is further configured to display a setting module of different resource recommendation requirements, and is configured to receive a resource recommendation requirement input by the to-be-recommended resource; the resource recommendation requirement comprises a resource recommendation target, a resource recommendation style, a resource recommendation duration, and a call for a target object in the resource recommendation live broadcast task; in response to an interactive content generation operation triggered by the to-be-recommended resource, display live interactive content for presentation in the resource recommendation live broadcast task, wherein the live interactive content comprises resource recommendation text generated based on resource attribute information of the to-be-recommended resource and meeting the input resource recommendation requirement, and the resource recommendation text comprises a script for different links in the resource recommendation live broadcast task; in response to an adjustment instruction triggered by resource recommendation text of any resource in the to-be-recommended resource, display a text adjustment interface, wherein the text adjustment interface comprises resource attribute information of the any resource, and is configured with an editing entry, the editing entry is configured to input new resource attribute information of the any resource; the text adjustment interface is further configured to display new resource recommendation text of the any resource generated based on the new resource attribute information and meeting the resource recommendation requirement; the resource attribute information comprises an attribute keyword and a title of the resource.

2. The live interaction content generation method of claim 1, wherein, The method further comprises: in response to a recommendation requirement setting operation on the to-be-recommended resource, obtaining a resource recommendation requirement input for the to-be-recommended resource; in response to a trigger operation on the interactive content generation entry, display resource recommendation text generated based on resource attribute information of the to-be-recommended resource and meeting the resource recommendation requirement.

3. The live interaction content generation method of claim 2, wherein, The method further comprises: in response to an editing operation triggered by resource attribute information of the to-be-recommended resource, display new resource attribute information input by the editing operation; in response to a trigger operation on the interactive content generation entry, display new resource recommendation text generated based on the new resource attribute information and meeting the resource recommendation requirement.

4. The live interaction content generation method of claim 2, wherein, The resource recommendation requirement comprises at least one of a resource recommendation target, a resource recommendation style, or a resource recommendation duration.

5. The live interactive content generation method of claim 1, wherein, The method further comprises: display a content generation state of the live interactive content; the content generation state comprises at least remaining time information for generating the live interactive content, or generation progress information of the resource recommendation text.

6. The live interactive content generation method of claim 1, wherein, The live interactive content further comprises live interactive content corresponding to different links in the resource recommendation live broadcast task.

7. The live interactive content generation method of any one of claims 1 to 6, wherein, The method further comprises: for any resource in the to-be-recommended resource, in response to an adjustment instruction triggered by resource recommendation text of the any resource, display a text adjustment interface; In response to a text adjustment requirement input through the text adjustment interface, display a new resource recommendation text generated based on resource attribute information of the to-be-recommended resource and meeting the text adjustment requirement.

8. A live interactive content generation apparatus characterized by comprising: Comprise: A selection unit configured to display, in response to a resource selection operation, a to-be-recommended resource selected by the resource selection operation in a configuration interface; The to-be-recommended resource includes at least one resource recommended in a resource recommendation live broadcast task; the configuration interface is also used to display a setting module of different resource recommendation requirements for receiving resource recommendation requirements input for the to-be-recommended resource; the resource recommendation requirements include resource recommendation target, resource recommendation style, resource recommendation duration, and address of target object in the resource recommendation live broadcast task; A display unit configured to display, in response to an interactive content generation operation triggered for the to-be-recommended resource, live interactive content for presentation in the resource recommendation live broadcast task, the live interactive content including resource recommendation text generated based on resource attribute information of the to-be-recommended resource and meeting the input resource recommendation requirements, the resource recommendation text including dialogue scripts of multiple different links in the resource recommendation live broadcast task; The device is also configured to display, in response to an adjustment instruction triggered for resource recommendation text of any resource in the to-be-recommended resource, a text adjustment interface, the text adjustment interface including resource attribute information of the any resource and being configured with an editing entry, the editing entry being used to input new resource attribute information of the any resource; the text adjustment interface is also used to display new resource recommendation text of the any resource generated based on the new resource attribute information and meeting the resource recommendation requirements; the resource attribute information includes attribute keywords and title of the resource.

9. An electronic device, comprising: Comprise: A processor; A memory for storing instructions executable by the processor; The processor is configured to execute the instructions to implement the live interactive content generation method of any one of claims 1-7.

10. A computer-readable storage medium, characterized in that, When the instructions in the computer readable storage medium are executed by the processor of the electronic device, the electronic device can execute the live interactive content generation method of any one of claims 1-7.

11. A computer program product, comprising instructions therein, characterised in that, The instructions are executed by the processor of the electronic device, so that the electronic device can execute the live interactive content generation method of any one of claims 1-7.

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