Advertisement display generation platform based on basic sample

By designing an advertisement display generation platform based on basic samples, using the collection module to obtain user target information and perform advertising adjustments through intelligent display devices, the problem that existing platforms cannot automatically adjust the size and position of the advertisements is solved, and the user experience and advertising effect are improved.

CN119536605APending Publication Date: 2025-02-28SHANGHAI ZHIYANG CULTURE COMM CO LTD
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Patent Information

Application Number
CN202311104100.4
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2023-08-30
Publication Date
2025-02-28

AI Technical Summary

Technical Problem

The existing advertising display generation platform lacks flexibility and customization, and cannot automatically adjust the size and display position of the ad based on the user's target information, such as height, position and line of sight, resulting in poor user experience and interactivity.

Method used

A basic sample-based advertising display generation platform is designed to obtain user target information through the collection module, and intelligently push and display advertisements based on this information through the intelligent display device. The platform includes a display module, a storage module, an intelligent display device and a collection module. Through a height determination strategy, a stance determination strategy and a line of sight determination strategy, the display height, size and position of the advertisement are adjusted.

Benefits of technology

It realizes automatic adjustment of advertisement display according to the actual situation of the user, improves user browsing comfort and experience, and enhances the personalization and effect of advertisements.

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Abstract

The invention relates to the technical field of advertisement display, and discloses an advertisement display generation platform based on a basic sample, which comprises a storage module for storing the basic sample, a display module including a touch display screen and used for pushing and displaying various advertisement contents, and a display module including a display screen and used for displaying various advertisement contents. The advertisement display generation platform based on the basic sample comprises a height adjustment strategy, a size adjustment strategy, an intelligent display device for pushing and displaying according to target information of a target person, and a collection module for obtaining the target information of the target person. The display height and the display size of the advertisement to be pushed and displayed are adjusted according to the height of the target person, the display position of the advertisement to be pushed and displayed is adjusted according to the position of the target person through a standing position adjusting strategy, and the display position of the advertisement to be pushed and displayed is adjusted according to the sight line condition of the target person through a sight line adjusting strategy.
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Description

Technical Field

[0001] The present invention relates to the technical field of advertisement display, and in particular to an advertisement display generation platform based on basic samples. Background Art

[0002] The ad display generation platform based on basic samples refers to a platform that uses a set of predefined samples and templates to generate personalized ad display content. It is usually composed of the following core components: basic sample library, template system, data-driven content generation, ad material management, effect evaluation and optimization. The ad display generation platform based on basic samples can improve the efficiency and personalization of ad display, reduce the time cost of design and production, and enhance user participation and experience.

[0003] The basic sample library contains various types of advertising display samples, such as pictures, texts, videos, etc. These samples can be pre-designed or uploaded by users. The template system provides a series of customizable templates for flexibly combining and arranging basic samples to generate the final advertising display content. The template system usually supports users to customize styles and layouts to meet different needs. Data-driven content generation uses key information, behavioral data or other data sources provided by users, combined with algorithms and machine learning technologies, to dynamically generate personalized advertising display content, which can increase the effectiveness of advertising and user experience. Advertising material management provides a visual interface for managing and organizing advertising materials in the basic sample library. Users can easily browse, search and select suitable materials for generating advertising displays. The effect evaluation and optimization platform can track the effects of advertising displays, such as click-through rate, conversion rate, etc., and provide data analysis and optimization suggestions to help users improve the effectiveness of advertising displays.

[0004] Existing advertising display generation platforms lack flexibility and customization, and the data quality is not high enough. When facing users of different heights, different positions, and those with vision problems, they cannot make automatic adjustments in time, and users need to actively adapt to the platform, resulting in poor user experience and interactivity. Its practicality also has certain limitations. Summary of the invention

[0005] The present invention provides an advertisement display generation platform based on basic samples, which promotes solving the problem that in the automatic adjustment process mentioned in the above background technology, the advertisement display generation platform needs to adjust the size and display position of the advertisement according to the obtained user's target information, including height, position, and line of sight. The collection module in the advertisement display generation platform needs to collect the height, position, and line of sight of the target person, and transmit the collected data to the intelligent display device for intelligent advertisement push and display. The existing advertisement display generation platform generally directly displays the advertisement push, and will not automatically make timely adjustments according to the target person, requiring the user to actively adapt to the platform, and its practicality has certain limitations.

[0006] The present invention provides the following technical solution: an advertisement display generation platform based on a basic sample, comprising:

[0007] Display module: including a touch screen, which pushes and displays various advertising contents. Users can search for items of interest by touching the screen. Users with vision problems can adjust the display screen by touching the screen to a comfortable position for them to browse;

[0008] Storage module: Stores basic samples. Merchants store advertisements in the storage module through internal or external storage. When pushing and displaying advertisements, the storage module transmits the stored advertisements to the smart display device for display. At the same time, the storage module also stores the target information collected and transmitted by the acquisition module, including the height, position, and sight line of the target person, in the storage module, and transmits it to the smart display device to make timely adjustments based on the actual situation of the target person.

[0009] Smart display device: pushes and displays ads based on the target person's target information. When the target person's target information changes, the displayed ads are adjusted. Different adjustments are made based on the target information of different target persons, adjusting the ads to a position and size that is comfortable for the target person to browse.

[0010] Acquisition module: obtains the target information of the target person, including the target person's height, position and line of sight, and transmits the acquired information data to the storage module for storage, and then transmits it to the intelligent display device through the storage module, so that the intelligent display device can automatically make adjustments according to the collected information in time.

[0011] As an optional solution of the basic sample-based advertising display generation platform described in the present invention, wherein: the intelligent display device forms an intelligent display strategy, and a collection module is provided on the intelligent display device. The collection module includes data collection devices such as cameras and infrared sensors, and the target information of the target person is obtained through the data collection device, and a height determination strategy, a standing position determination strategy and a line of sight determination strategy are formed. Different determination strategies and adjustment strategies are formed according to the three determination strategies, and finally the displayed advertisement is adjusted according to the actual information of the target user;

[0012] The intelligent display strategy includes a first judgment strategy and a first display strategy;

[0013] First judgment strategy: the acquisition module obtains the target information of the target person through the height judgment strategy and the position judgment strategy, judges that the height of the target person is the first height, the position is at the first position, and judges that the sight line of the target person is the first sight line through the sight line judgment strategy;

[0014] Through the first judgment strategy, a first display strategy is formed to display and push advertisements to the target person;

[0015] The first display strategy: display the advertisement of the storage module on the touch display screen of the display module, and display the advertisement in a predetermined size at a predetermined display position of the touch display screen, the predetermined size is a size pre-set by the intelligent display device according to the first height, that is, a default size. When the target information of the target person changes, the default size will be adjusted according to different adjustment strategies to a size that is comfortable for the target person to browse. The predetermined display position is a display position pre-set by the intelligent display device according to the first position, that is, a default position. The default position is set to the center of the touch display screen. If the target information of the target person changes, the default position will be adjusted according to different adjustment strategies to a position that is comfortable for the target person to browse.

[0016] As an optional solution of the basic sample-based advertisement display generation platform of the present invention, wherein: the intelligent display strategy also includes a second judgment strategy, a height adjustment strategy, a size adjustment strategy, and a second display strategy;

[0017] Second judgment strategy: the acquisition module obtains the target information of the target person through the height judgment strategy, and judges that the height of the target person is the second height;

[0018] Through the second judgment strategy, a height adjustment strategy and a size adjustment strategy are formed;

[0019] Height adjustment strategy: according to the height of the target person, the position of the target person's sight line on the screen is obtained, and the advertisement display height is adjusted according to the sight line position. The second height is divided into two second heights, high and low. If the height of the target person is the high part of the second height, the advertisement display position is moved upward to adjust the touch screen; if the height of the target person is the low part of the second height, the advertisement display position is moved downward to adjust the touch screen;

[0020] Size adjustment strategy: According to the target person's height, the target person's field of vision is obtained, and the ad display size is adjusted according to the obtained field of vision;

[0021] Through height adjustment strategy and size adjustment strategy, a second display strategy is formed to display and push advertisements to target people;

[0022] The second display strategy: display the advertisement of the storage module on the touch screen of the display module, and display the advertisement in the adjusted size at the adjusted display position.

[0023] As an optional solution of the basic sample-based advertising display generation platform of the present invention, wherein: the intelligent display strategy also includes a third judgment strategy, a position adjustment strategy, and a third display strategy;

[0024] Third judgment strategy: the acquisition module obtains the target information of the target person through the position judgment strategy, and judges that the position of the target person is the second position;

[0025] Through the third judgment strategy, a position adjustment strategy is formed;

[0026] Position adjustment strategy: according to the position of the target person, the position of the target person's sight on the screen is obtained, and the advertisement display position is adjusted according to the sight position. The position of the target person may be different due to different paths to the touch screen. The second position is divided into left and right parts. If the target person is located in the left part of the second position, the advertisement display position is moved to the left side of the touch screen. If the target person is located in the right part of the second position, the advertisement display position is moved to the right side of the touch screen.

[0027] Through the positioning adjustment strategy, a third display strategy is formed to display and push advertisements to target people;

[0028] The third display strategy: display the advertisement of the storage module on the touch screen of the display module, and display the advertisement in the adjusted size at the adjusted display position.

[0029] As an optional solution of the basic sample-based advertising display generation platform of the present invention, wherein: the intelligent display strategy also includes a fourth judgment strategy, a sight adjustment strategy, and a fourth display strategy;

[0030] Fourth judgment strategy: the acquisition module obtains the target information of the target person through the line of sight judgment strategy, and judges that the line of sight of the target person is the second line of sight;

[0031] Through the fourth judgment strategy, a sight adjustment strategy is formed;

[0032] Sight adjustment strategy: Determine the actual sight position of the target person based on the position of the target person's movement to the first display screen, and adjust the ad display position based on the actual sight position. If the target person may have sight problems, make a judgment based on whether the target person moves his or her own position and the first display screen. If any of the conditions changes, move and adjust the next ad to be displayed based on the target person's moving direction.

[0033] Through the sight adjustment strategy, the fourth display strategy is formed to display and push advertisements to the target person;

[0034] The fourth display strategy: displaying the advertisement of the storage module on the touch screen of the display module, and displaying the advertisement in the adjusted size at the adjusted display position.

[0035] As an optional solution of the basic sample-based advertisement display generation platform of the present invention, wherein: a height determination strategy is formed according to the height of the target person obtained by the acquisition module;

[0036] Height determination strategy: Figure 2 , a first threshold is set for the height data, the height of the target person within the first threshold range is the first height, and the height exceeding the first threshold range is the second height.

[0037] As an optional solution of the basic sample-based advertisement display generation platform of the present invention, wherein: a standing position determination strategy is formed according to the target person position obtained by the acquisition module;

[0038] Position determination strategy: Figure 3 , a second threshold is set for the standing area, the position of the target person within the second threshold range is the first standing position, and the position beyond the second threshold range is the second standing position.

[0039] As an optional solution of the basic sample-based advertisement display generation platform of the present invention, wherein: a sight line determination strategy is formed according to the sight line of the target person acquired by the acquisition module;

[0040] Line of sight determination strategy: Figure 4, first push the first display screen, the target person's unchanged standing position and screen position are the first sight line, and the moving standing position or screen position are the second sight line.

[0041] As an optional solution of the basic sample-based advertisement display generation platform of the present invention, wherein: the storage module includes external storage and internal storage, the external storage includes a USB flash drive, an external hard disk, etc., and the internal storage includes a memory stick, etc.;

[0042] The basic samples stored in the storage module include advertisement data, target information of target persons, etc.;

[0043] The target information acquired by the acquisition module includes the height, sight line and location of the target person.

[0044] The present invention has the following beneficial effects:

[0045] 1. The advertising display generation platform based on the basic sample obtains the sight height of the target person through the height determination strategy, and adjusts the display height and display size of the advertisement to be pushed and displayed according to the height of the target person through the height adjustment strategy and the size adjustment strategy.

[0046] 2. The advertising display generation platform based on the basic sample obtains the location of the target person through the position determination strategy, and adjusts the display position of the advertisement to be pushed and displayed according to the location of the target person through the position adjustment strategy.

[0047] 3. The advertisement display generation platform based on the basic sample obtains the sight line status of the target person through the sight line determination strategy, and adjusts the display position of the advertisement to be pushed and displayed according to the sight line status of the target person through the sight line adjustment strategy. BRIEF DESCRIPTION OF THE DRAWINGS

[0048] Figure 1 This is a system block diagram of an advertisement display generation platform based on basic samples of the present invention;

[0049] Figure 2 This is a schematic diagram of the height determination range of the present invention;

[0050] Figure 3 This is a schematic diagram of the station position determination range of the present invention;

[0051] Figure 4 This is a schematic diagram of a first display screen for determining the sight range of the present invention. DETAILED DESCRIPTION

[0052] The following will be combined with the drawings in the embodiments of the present invention to clearly and completely describe the technical solutions in the embodiments of the present invention. Obviously, the described embodiments are only part of the embodiments of the present invention, not all of the embodiments. Based on the embodiments of the present invention, all other embodiments obtained by ordinary technicians in this field without creative work are within the scope of protection of the present invention.

[0053] Example 1

[0054] like Figure 1 , an advertisement display generation platform based on basic samples, comprising:

[0055] Display module: including a touch screen, which pushes and displays various advertising contents. Users can search for items of interest by touching the screen. Users with vision problems can adjust the display screen by touching the screen to a comfortable position for them to browse;

[0056] Storage module: stores basic samples and advertisements in the storage module. When advertisements are pushed and displayed, the storage module transmits the stored advertisements to the smart display device for display. At the same time, the storage module also stores the target information collected and transmitted by the acquisition module, including the height, position, and sight line of the target person, in the storage module, and transmits it to the smart display device to make timely adjustments based on the actual situation of the target person.

[0057] Smart display device: pushes and displays ads based on the target person's target information. When the target person's target information changes, the displayed ads are adjusted. Different adjustments are made based on the target information of different target persons, adjusting the ads to a position and size that is comfortable for the target person to browse.

[0058] Collection module: obtain target information of target person.

[0059] The storage module includes external storage and internal storage, the external storage includes a USB flash drive, an external hard disk, etc., and the internal storage includes a memory stick, etc.;

[0060] The basic samples stored in the storage module include advertisement data, target information of target persons, etc.;

[0061] The target information acquired by the acquisition module includes the height, sight line and location of the target person.

[0062] The advertising display generation platform based on basic samples, the intelligent display device, forms an intelligent display strategy, the intelligent display device is provided with a collection module, the collection module includes data collection devices such as cameras and infrared sensors, obtains target information of the target person through the data collection device, and forms a height determination strategy, a standing position determination strategy and a line of sight determination strategy, and forms different judgment strategies and adjustment strategies according to the three determination strategies, and finally adjusts the displayed advertisement according to the actual information of the target user.

[0063] Example 2

[0064] This embodiment is an improvement made on the basis of embodiment 1, wherein the intelligent display strategy includes a first judgment strategy and a first display strategy;

[0065] First judgment strategy: the acquisition module obtains the target information of the target person through the height judgment strategy and the position judgment strategy, judges that the height of the target person is the first height, the position is at the first position, and judges that the sight line of the target person is the first sight line through the sight line judgment strategy;

[0066] Through the first judgment strategy, a first display strategy is formed to display and push advertisements to the target person;

[0067] The first display strategy: display the advertisement of the storage module on the touch screen of the display module, and display the advertisement at a predetermined size at a predetermined display position of the touch screen. The predetermined size is a size pre-set by the intelligent display device according to the first height, and the predetermined size is the size of an A1 drawing. When the target information of the target person changes, such as the target person's height is different, the browsing habits are different, etc., the predetermined size will be adjusted according to the corresponding size adjustment strategy to a size that the target person can browse comfortably. The predetermined display position is a display position pre-set by the intelligent display device according to the first position, and the predetermined display position is set to the center of the touch screen. If the target information of the target person changes, such as the target person himself moves left and right, the target person's line of sight is tilted, etc., the predetermined display position will be adjusted according to the corresponding position adjustment strategy and line of sight adjustment strategy to a position that the target person can browse comfortably.

[0068] This solution takes into account that the target person's different heights, different positions, and different sight lines may cause the predetermined advertisement size and advertisement position to be inconvenient for the target person to browse.

[0069] Example 3

[0070] This embodiment is an improvement made on the basis of embodiment 2. Figure 2-Figure 4 ,In this embodiment, the intelligent display strategy also includes a second judgment strategy, a height adjustment strategy, a size adjustment strategy, and a second display strategy;

[0071] Second judgment strategy: the acquisition module obtains the height information of the target person in the target information through the height judgment strategy, and judges that the height of the target person is the second height;

[0072] Through the second judgment strategy, a height adjustment strategy and a size adjustment strategy are formed;

[0073] Height adjustment strategy: according to the height of the target person, the height of the position where the target person's sight line falls on the screen is obtained, and the advertisement display height is adjusted according to the height of the sight line position. The second height is divided into two second heights, high and low. If the height of the target person is the high part of the second height, the advertisement display position is moved upward to adjust the touch screen; if the height of the target person is the low part of the second height, the advertisement display position is moved downward to adjust the touch screen;

[0074] Size adjustment strategy: According to the height of the target person, the distance between the target person's sight line and the touch screen is obtained, and the size of the first display screen is adjusted according to the obtained distance. If the target person actively changes the display size of the first display screen, the browsing habits of the target person are obtained and recorded. The advertisements pushed and displayed are then displayed according to the browsing habit size of the target person. The target person has different heights, and the distance between the sight line and the touch screen is also different. Generally, the lower the height, the closer the distance to the screen, and the higher the height, the farther the distance to the screen. Therefore, the size of the first display screen is first adjusted according to the distance, and then the habitual browsing size of the target person is obtained according to whether the target person adjusts the display size of the first display screen, and the advertisement display size is adjusted according to the habitual browsing size of the target person;

[0075] The display height and display size of the advertisement are adjusted through the height adjustment strategy and the size adjustment strategy, so as to form a second display strategy to display and push advertisements to the target person;

[0076] The second display strategy: display the advertisement of the storage module on the touch screen of the display module, and display the advertisement in the adjusted size at the adjusted display position.

[0077] The intelligent display strategy also includes a third judgment strategy, a position adjustment strategy, and a third display strategy;

[0078] Third judgment strategy: the acquisition module obtains the position information of the target person in the target information through the position judgment strategy, and judges that the position of the target person is the second position;

[0079] Through the third judgment strategy, a position adjustment strategy is formed;

[0080] Position adjustment strategy: according to the position of the target person relative to the center point of the touch screen, the position of the target person's sight on the screen is obtained, and the left and right positions of the advertisement display are adjusted according to the left and right positions of the sight compared to the center point of the touch screen. The position of the target person may be offset to the left and right compared to the fixed position of the touch screen due to different paths and habits to reach the touch screen. The second position is divided into left and right parts. If the target person is located in the left part of the second position, the advertisement display position is moved to the left side of the touch screen. If the target person is located in the right part of the second position, the advertisement display position is moved to the right side of the touch screen.

[0081] The position adjustment strategy is used to adjust the advertisement display position left and right, forming a third display strategy to display and push advertisements to target people;

[0082] The third display strategy: display the advertisement of the storage module on the touch screen of the display module, and display the advertisement in the adjusted size at the adjusted left and right display position.

[0083] The intelligent display strategy also includes a fourth judgment strategy, a sight adjustment strategy, and a fourth display strategy;

[0084] Fourth judgment strategy: the acquisition module obtains the sight line information in the target information of the target person through the sight line judgment strategy, and judges that the sight line of the target person is the second sight line;

[0085] Through the fourth judgment strategy, a sight adjustment strategy is formed;

[0086] Sight adjustment strategy: Determine the actual sight position of the target person based on the position of the target person's movement on the first display screen, such as up, down, left, or right, and adjust the specific position of the advertisement display based on the actual sight position. If the target person may have sight problems, make a judgment based on whether the target person moves his or her own position and the first display screen. If any of the conditions changes, adjust the next advertisement to be displayed based on the direction of the target person's own movement or the movement of the first display screen.

[0087] The fourth display strategy is formed by adjusting the advertisement display position up, down, left, and right through the sight adjustment strategy to display and push advertisements to the target person;

[0088] Fourth display strategy: display the advertisement of the storage module on the touch screen of the display module, and display the advertisement in the adjusted size at the adjusted display position up, down, left, and right.

[0089] This embodiment also provides, according to the height of the target person acquired by the acquisition module, forming a height determination strategy;

[0090] Height determination strategy: Figure 2 , a first threshold is set for the height data, the height of the target person within the first threshold range is the first height, and the height exceeding the first threshold range is the second height, and the first threshold range is (160, 180) cm.

[0091] This embodiment also provides that, according to the position of the target person acquired by the acquisition module, a standing position determination strategy is formed;

[0092] Position determination strategy: Figure 3 , a second threshold is set for the standing area, the position of the target person within the second threshold range is the first standing position, and the position beyond the second threshold range is the second standing position. The second threshold range is the zero point line of the central axis z of the touch display screen, and the set value x distance is added to the left and right, that is, the second threshold range is (zx, z+x).

[0093] This embodiment also provides, according to the sight line of the target person acquired by the acquisition module, forming a sight line determination strategy;

[0094] Line of sight determination strategy: Figure 4 First, the first display screen is pushed. The target person does not move his own position and the screen position as the first sight line, and moves his own position or the screen position as the second sight line.

[0095] The intelligent display device in the embodiments of the present disclosure may include, but is not limited to, mobile terminals such as laptop computers, PADs (tablet computers), vehicle-mounted terminals (such as vehicle-mounted navigation terminals), and the like, as well as fixed terminals.

[0096] The intelligent display device may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.), which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) or a program loaded from a storage device into a random access memory (RAM). In the RAM, various programs and data required for the operation of the intelligent display device are also stored. The processing device, ROM, and RAM are connected to each other via a bus. An input / output (I / O) interface is also connected to the bus.

[0097] Typically, the following devices may be connected to the I / O interface: input devices including, for example, a touch screen, a touch pad, an image sensor, a microphone, etc.; output devices including, for example, a liquid crystal display (LCD), a speaker, etc.; storage devices including, for example, a magnetic tape, a hard disk, etc.; and communication devices. The communication devices may allow the smart display device to communicate with other devices wirelessly or by wire to exchange data.

[0098] The embodiments of the present disclosure also provide a non-transitory computer-readable storage medium, which stores computer instructions, and the computer instructions are used to enable the computer to execute the basic sample-based advertising display generation platform in the aforementioned method embodiment.

[0099] It should be noted that more specific examples of computer-readable storage media may include portable computer disks, hard disks, erasable programmable read-only memories (EPROM or flash memory), optical storage devices, magnetic storage devices, or any suitable combination thereof. In the present disclosure, computer-readable storage media may be any tangible medium that contains or stores a program, which may be used by or in combination with an instruction execution system, apparatus, or device, and the computer-readable medium may be included in the smart display device; or it may exist independently without being assembled into the smart display device.

[0100] The computer-readable medium carries one or more programs. When the one or more programs are executed by the smart display device, the smart display device can implement the solution provided by the above method embodiment.

[0101] Computer program code for performing operations of the present disclosure may be written in one or more programming languages ​​or a combination thereof, and may be executed entirely on a user's computer, partially on a user's computer, as a stand-alone software package, partially on a user's computer and partially on a remote computer, or entirely on a remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., through the Internet using an Internet service provider).

[0102] It should be noted that, in this article, relational terms such as first and second, etc. are only used to distinguish one entity or operation from another entity or operation, and do not necessarily require or imply any such actual relationship or order between these entities or operations. Moreover, the terms "include", "comprise" or any other variants thereof are intended to cover non-exclusive inclusion, so that a process, method, article or device including a series of elements includes not only those elements, but also other elements not explicitly listed, or also includes elements inherent to such process, method, article or device.

[0103] The above is only a preferred embodiment of the present invention. It should be pointed out that for ordinary technicians in this technical field, several improvements and modifications can be made without departing from the technical principles of the present invention. These improvements and modifications should also be regarded as the scope of protection of the present invention.

Claims

1. An advertisement display generation platform based on basic samples, characterized by: include: Display module: including touch screen, push and display various advertising contents; Storage module: stores basic samples; Intelligent display device: push and display target information according to the target person; Collection module: obtain target information of target person.

2. The advertisement display generation platform based on basic samples according to claim 1, characterized in that: The intelligent display device forms an intelligent display strategy; The intelligent display strategy includes a first judgment strategy and a first display strategy; First judgment strategy: the acquisition module obtains the target information of the target person through the height judgment strategy and the position judgment strategy, judges that the height of the target person is the first height, the position is at the first position, and judges that the sight line of the target person is the first sight line through the sight line judgment strategy; Through the first judgment strategy, a first display strategy is formed to display and push advertisements to the target person; The first display strategy: displaying the advertisement of the storage module on the touch screen of the display module, and displaying the advertisement in a predetermined size at a predetermined display position of the touch screen.

3. The advertisement display generation platform based on basic samples according to claim 2, characterized in that: The intelligent display strategy also includes a second judgment strategy, a height adjustment strategy, a size adjustment strategy, and a second display strategy; Second judgment strategy: the acquisition module obtains the height information of the target person in the target information through the height judgment strategy, and judges that the height of the target person is the second height; Through the second judgment strategy, a height adjustment strategy and a size adjustment strategy are formed; Height adjustment strategy: Based on the height of the target person, obtain the height of the position where the target person's line of sight falls on the screen, and adjust the ad display height according to the line of sight position; Size adjustment strategy: Based on the height of the target person, the distance between the target person's sight and the screen is obtained, and the size of the first display screen is adjusted according to the obtained distance. If the target person actively changes the display size of the first display screen, the browsing habits of the target person are obtained and recorded, and the ads pushed and displayed next are displayed according to the browsing habit size of the target person; The display height and display size of the advertisement are adjusted through the height adjustment strategy and the size adjustment strategy, so as to form a second display strategy to display and push advertisements to the target person; The second display strategy: display the advertisement of the storage module on the touch screen of the display module, and display the advertisement in the adjusted size at the adjusted display position.

4. The advertisement display generation platform based on basic samples according to claim 2, characterized in that: The intelligent display strategy also includes a third judgment strategy, a position adjustment strategy, and a third display strategy; Third judgment strategy: the acquisition module obtains the position information of the target person in the target information through the position judgment strategy, and judges that the position of the target person is the second position; Through the third judgment strategy, a position adjustment strategy is formed; Position adjustment strategy: Based on the target person's position, obtain the position of the target person's line of sight on the screen, and adjust the ad display position based on the line of sight; The position adjustment strategy is used to adjust the advertisement display position left and right, forming a third display strategy to display and push advertisements to target people; The third display strategy: display the advertisement of the storage module on the touch screen of the display module, and display the advertisement in the adjusted size at the adjusted left and right display position.

5. The advertisement display generation platform based on basic samples according to claim 2, characterized in that: The intelligent display strategy also includes a fourth judgment strategy, a sight adjustment strategy, and a fourth display strategy; Fourth judgment strategy: the acquisition module obtains the sight line information in the target information of the target person through the sight line judgment strategy, and judges that the sight line of the target person is the second sight line; Through the fourth judgment strategy, a sight adjustment strategy is formed; Sight adjustment strategy: According to the position of the target person moving to the first display screen, such as up, down, left, or right, determine the actual sight position of the target person, and adjust the specific position of the advertisement display according to the actual sight position; Through the sight adjustment strategy, the fourth display strategy is formed to display and push advertisements to the target person; Fourth display strategy: display the advertisement of the storage module on the touch screen of the display module, and display the advertisement in the adjusted size at the adjusted display position up, down, left, and right.

6. The advertisement display generation platform based on basic samples according to claim 2, characterized in that: According to the height of the target person obtained by the acquisition module, a height determination strategy is formed; Height determination strategy: a first threshold is set for the height data; the height of the target person within the first threshold is the first height, and the height exceeding the first threshold is the second height.

7. The basic sample-based advertisement display generation platform according to claim 2, characterized in that: According to the position of the target person obtained by the acquisition module, a position determination strategy is formed; Position determination strategy: a second threshold is set for the position area, the position of the target person within the second threshold range is the first position, and the position beyond the second threshold range is the second position.

8. The advertisement display generation platform based on basic samples according to claim 2, characterized in that: According to the sight line of the target person obtained by the acquisition module, a sight line determination strategy is formed; Line of sight determination strategy: First push the first display screen. If the target person does not move his own position and the screen position, it is the first line of sight. If he moves his own position or the screen position, it is the second line of sight.

9. The advertisement display generation platform based on basic samples according to claim 1, characterized in that: The storage module includes external storage and internal storage, the external storage includes a USB flash drive, an external hard disk, etc., and the internal storage includes a memory stick, etc.; The basic samples stored in the storage module include advertisement data, target information of target persons, etc.; The target information acquired by the acquisition module includes the height, sight line and location of the target person.