Environment special effect shaping system for new media marketing live broadcast

By adopting the combination of projection equipment, cylinder frame and curtain components in new media marketing live broadcast, the effect storage playback control terminal and synchronous drive structure is used to solve the gap period problem during multi-scene switching, and the quality and practicality of live broadcast are improved.

CN119937220AInactive Publication Date: 2025-05-06SICHUAN INST OF CULTURE & ART
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Patent Information

Application Number
CN202411977342.9
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2024-12-31
Publication Date
2025-05-06
Estimated Expiration
Not applicable · inactive patent

AI Technical Summary

Technical Problem

The existing technology has a gap period when switching multiple scenes in new media marketing live broadcasts, and the equipment settings and venue requirements are high, so practicality and live broadcast quality need to be improved.

Method used

A new media marketing live broadcast environment special effects shaping system is adopted, including projection equipment, cylinder frame and curtain components. Through effect storage, playback control terminal and synchronous driving structure, it realizes rapid switching of multiple scenes and rich transition methods, reducing background gaps.

Benefits of technology

It realizes rapid switching of multiple scenarios during the live broadcast process, reduces the gap in background during the transition process, improves the quality of live broadcast, and is convenient to set up, occupy a small area and has good practicality.

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Abstract

The invention relates to the technical field of environment special effect shaping, and provides an environment special effect shaping system for new media marketing live broadcast, which can realize the formation of multiple scenes in a live broadcast process so as to facilitate the switching of the multiple scenes in the live broadcast process, meanwhile, the scene switching modes are rich, the background neutral period in the transition process is reduced, and the scene switching efficiency is improved. The projection device further improves the live broadcast quality, is convenient to erect, small in occupied area after being folded and stored and good in practicability, and comprises a projection device, a cylinder frame and a curtain assembly, the bottom end of the cylinder frame is rotationally connected with a base, a vertical motor used for enabling the cylinder frame to rotate relative to the base is installed in the base, and an annular opening is formed in the cylinder frame. An annular opening is formed in the cylinder frame, an outer prismatic surface ring is rotationally connected into the annular opening, an adjusting motor used for driving the outer prismatic surface ring to rotate is installed in the cylinder frame, installation cavities are formed in multiple prismatic surfaces of the outer prismatic surface ring, the projection equipment comprises multiple scene projectors, and the multiple scene projectors are installed in the multiple installation cavities respectively.
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Description

Technical Field

[0001] The present invention relates to the technical field of environmental special effects shaping, and in particular to an environmental special effects shaping system for new media marketing live broadcast. Background Art

[0002] During the live broadcast of new media marketing, usually multiple products will be launched in one live broadcast. In order to improve the promotion effect of the products, it is mostly necessary to shape the live broadcast environment with the corresponding products and live broadcast content. For this reason, we propose an environment special effects shaping system for new media marketing live broadcast.

[0003] As we all know, with the explosion of new media, the number of people participating in and watching live broadcasts continues to increase, and the overall live broadcast quality of new media live broadcasts has also been continuously improved. At the same time, the visual requirements for watching live broadcasts are also getting higher and higher. In order to improve the quality of live broadcasts and cater to the visual requirements of live broadcast audiences, more and more live broadcasters are directly shooting outdoors. This will not only have a certain impact on the corresponding landscape, but also increase the cost of live broadcasts. In order to save costs and meet the switching of multiple scenes during live broadcasts, more live broadcasters will use projection equipment in conjunction with screens to render live broadcast scenes and use computer switching scenes to switch multiple live broadcast scenes.

[0004] Although the existing technical solution of the projection of the above-mentioned projection equipment can realize the shaping of the live broadcast background, when switching between multiple scenes, there will inevitably be a gap between the previous scene and the next scene. At the same time, it has certain requirements for the live broadcast venue. Therefore, the practicality is poor and the live broadcast quality needs to be further improved. Summary of the invention

[0005] 1. Technical issues to be resolved

[0006] In view of the shortcomings of the prior art, the present invention provides an environmental special effects shaping system for new media marketing live broadcasts, which can realize the formation of multiple scenes during the live broadcast process, and then facilitate the switching of multiple scenes during the live broadcast process. At the same time, the scene switching methods are relatively rich, which reduces the background gap period during the transition process, further improves the live broadcast quality, and is easy to set up, takes up little space when folded and stored, and has good practicality.

[0007] (II) Technical solution

[0008] To achieve the above-mentioned purpose, the present invention provides the following technical solutions: an environmental special effects shaping system for new media marketing live broadcast, comprising a projection device, a column frame and a curtain assembly, the bottom end of the column frame is rotatably connected to a base, a vertical motor for rotating the column frame relative to the base is installed in the base, an annular opening is provided on the column frame, an outer facet ring is rotatably connected in the annular opening, an adjusting motor for rotating and driving the outer facet ring is installed in the column frame, and installation cavities are provided on multiple facets of the outer facet ring, the projection device comprises multiple scene projectors, multiple scene projectors are respectively installed in multiple installation cavities, multiple scene projectors are equipped with effect storage and playback control terminals, the effect storage and playback control terminals realize the storage and call playback of images projected by multiple scene projectors, and multiple column frames A plurality of mounting grooves are provided on the top, and a first rotating sleeve and a second rotating sleeve are rotatably connected in each of the plurality of mounting grooves, a first telescopic rod is slidably connected in each of the plurality of first rotating sleeves, a second telescopic rod is slidably connected in each of the plurality of second rotating sleeves, and a synchronous driving structure is installed in each of the plurality of mounting grooves, and the plurality of synchronous driving structures are respectively used for driving the plurality of first telescopic rods and also respectively for driving the plurality of second telescopic rods. The curtain assembly comprises a curtain ring and a plurality of vertical mounting frames, the plurality of vertical mounting frames are respectively rotatably connected to the plurality of first telescopic rods, and the plurality of vertical mounting frames are also respectively rotatably connected to the plurality of second telescopic rods, the curtain ring is installed on the plurality of vertical mounting frames, and a folding driving structure is installed in the column frame, and the folding driving structure is used for folding drive and unfolding control of the plurality of first rotating sleeves.

[0009] On the basis of the above-mentioned scheme, the folding drive structure includes a center frame and an electric lifting rod, the electric lifting rod is installed in the column frame, the center frame is slidably connected in the column frame, the electric lifting rod is used for driving and adjusting the height of the center frame relative to the column frame, and a plurality of linkage rods are hinged on the center frame, and the plurality of linkage rods are respectively connected to the plurality of the first rotating sleeves.

[0010] On the basis of the above-mentioned scheme, the multiple synchronous drive structures all include synchronous rods and electric telescopic rods, the multiple synchronous rods are respectively hinged to the multiple first telescopic rods, the multiple synchronous rods are respectively hinged to the multiple second telescopic rods, and the multiple electric telescopic rods are respectively equipped with hinged ears and hinged seats, the multiple hinged ears are respectively hinged in the multiple mounting grooves, and the multiple hinged seats are respectively hinged to the multiple synchronous rods.

[0011] Based on the above solution, the effect storage and playback control terminal is provided with a network access permission and a plurality of data interfaces.

[0012] Based on the above scheme, driving gears are installed on the output shafts of the adjusting motor and the vertically mounted motor, and internally cut gear rings are fixedly connected inside the outer facet ring and the column frame, and the two internally cut gear rings are respectively meshed with the two driving gears.

[0013] On the basis of the above-mentioned scheme, a plurality of storage grooves are arranged on the column frame, the plurality of storage grooves are respectively connected with the plurality of mounting grooves, and the plurality of storage grooves are respectively used for folding and storing the plurality of vertical mounting frames.

[0014] On the basis of the above-mentioned solution, a tightening rope is arranged inside the curtain ring.

[0015] On the basis of the above-mentioned solution, a plurality of side notches are arranged on the base, and a hand pull ring is arranged in each of the plurality of side notches.

[0016] (III) Beneficial effects

[0017] Compared with the prior art, the present invention provides an environment special effects shaping system for new media marketing live broadcast, which has the following beneficial effects:

[0018] 1. In the present invention, through the cooperation of the projection device, the effect storage and playback control terminal and the curtain assembly, it is convenient to form multiple scenes during the live broadcast process, and then to switch multiple scenes during the live broadcast process. At the same time, the scene switching method is relatively rich, which reduces the background gap period during the transition process and further improves the live broadcast quality.

[0019] 2. In the present invention, the mounting bracket structure of the curtain assembly is formed by the cooperation of the column frame, the first rotating sleeve, the first telescopic rod, the second rotating sleeve, the second telescopic rod and the vertical mounting frame. At the same time, the structure is easy to erect, occupies a small area when folded and stored, and has good practicality. BRIEF DESCRIPTION OF THE DRAWINGS

[0020] Figure 1 It is a schematic diagram of a partially cutaway three-dimensional structure of the present invention;

[0021] Figure 2 For the present invention Figure 1 A schematic diagram of the local enlarged structure at point A in the middle;

[0022] Figure 3 For the present invention Figure 1 A schematic diagram of the local enlarged structure at B in the middle;

[0023] Figure 4 For the present invention Figure 1 A schematic diagram of the local enlarged structure at C in the middle;

[0024] Figure 5 It is a cross-sectional three-dimensional structural schematic diagram of the column frame, the base and the first telescopic rod of the present invention;

[0025] Figure 6 For the present invention Figure 5 A schematic diagram of the local enlarged structure at D in the middle;

[0026] Figure 7 It is a schematic diagram of the overall three-dimensional structure of the present invention;

[0027] Figure 8 For the present invention Figure 7 A schematic diagram of the local enlarged structure at E in the middle;

[0028] Fig. 9 For the present invention Figure 7 A schematic diagram of the local enlarged structure at F in the middle;

[0029] Fig.10 It is a schematic diagram of the three-dimensional structure of the synchronization rod, the hinge ear and the hinge seat of the present invention;

[0030] Fig.11 The present invention provides a framework diagram for storing and playing control terminals for connection and operation.

[0031] In the figure: 1. column frame; 2. base; 3. outer facet ring; 4. mounting cavity; 5. mounting groove; 6. first rotating sleeve; 7. second rotating sleeve; 8. first telescopic rod; 9. second telescopic rod; 10. vertical mounting frame; 11. center frame; 12. linkage rod; 13. synchronization rod; 14. hinged ear; 15. hinged seat; 16. driving gear; 17. incisional gear ring; 18. storage groove; 19. curtain ring; 20. tightening rope; 21. side notch; 22. hand pull ring. DETAILED DESCRIPTION

[0032] The following will be combined with the drawings in the embodiments of the present invention to clearly and completely describe the technical solutions in the embodiments of the present invention. Obviously, the described embodiments are only part of the embodiments of the present invention, not all of the embodiments. Based on the embodiments of the present invention, all other embodiments obtained by ordinary technicians in this field without creative work are within the scope of protection of the present invention.

[0033] Example

[0034] See also Figure 1-11A new media marketing live broadcast environment special effect shaping system includes a projection device, a column frame 1 and a screen assembly. The bottom end of the column frame 1 is rotatably connected to a base 2, and a vertical motor for rotating the column frame 1 relative to the base 2 is installed in the base 2. An annular opening is provided on the column frame 1, and an outer facet ring 3 is rotatably connected in the annular opening. An adjusting motor for rotating and driving the outer facet ring 3 is installed in the column frame 1. Multiple facets of the outer facet ring 3 are provided with installation cavities 4. The projection device includes multiple scene projectors, and the multiple scene projectors are respectively installed in the multiple installation cavities 4. The multiple scene projectors are equipped with effect The storage and playback control terminal is provided with a network access license and multiple data interfaces. The effect storage and playback control terminal realizes the storage and call playback of images projected by multiple scene projectors. Multiple installation slots 5 are opened on multiple column frames 1. The multiple installation slots 5 are rotatably connected with the first rotating sleeve 6 and the second rotating sleeve 7. The multiple first rotating sleeves 6 are slidably connected with the first telescopic rod 8. The multiple second rotating sleeves 7 are slidably connected with the second telescopic rod 9. The multiple installation slots 5 are installed with synchronous drive structures. The multiple synchronous drive structures include synchronous rods 13 and electric telescopic rods. The multiple synchronous rods 13 are divided into The plurality of electric telescopic rods are respectively hinged with the plurality of first telescopic rods 8, the plurality of synchronous rods 13 are respectively hinged with the plurality of second telescopic rods 9, the plurality of electric telescopic rods are respectively installed with hinged ears 14 and hinged seats 15, the plurality of hinged ears 14 are respectively hinged in the plurality of mounting grooves 5, the plurality of hinged seats 15 are respectively hinged with the plurality of synchronous rods 13, the plurality of synchronous drive structures are respectively used for driving the plurality of first telescopic rods 8 and also respectively for driving the plurality of second telescopic rods 9, the curtain assembly comprises a curtain ring 19 and a plurality of vertical mounting frames 10, the plurality of vertical mounting frames 10 are respectively rotatably connected with the plurality of first telescopic rods 8, through the column frame 1, the first rotating sleeve 6, the first telescopic rod 8, The cooperation of the second rotating sleeve 7, the second telescopic rod 9 and the vertical mounting frame 10 forms a mounting bracket structure of the curtain assembly. At the same time, the structure is easy to erect, occupies a small area when folded and stored, and has good practicality. The multiple vertical mounting frames 10 are also rotatably connected to the multiple second telescopic rods 9 respectively, and the curtain ring 19 is installed on the multiple vertical mounting frames 10. Through the cooperation of the projection equipment, the effect storage and playback control terminal and the curtain assembly, the formation of multiple scenes during the live broadcast process is facilitated, and then the switching of multiple scenes during the live broadcast process is facilitated. At the same time, the scene switching methods are relatively rich, which reduces the background gap period during the transition process and further improves the live broadcast quality.

[0035] It should be further explained that a folding drive structure is installed in the column frame 1, and the folding drive structure includes a center frame 11 and an electric lifting rod. The electric lifting rod is installed in the column frame 1, and the center frame 11 is slidably connected in the column frame 1. The electric lifting rod is used to drive and adjust the height of the center frame 11 relative to the column frame 1. A plurality of linkage rods 12 are hinged on the center frame 11, and the plurality of linkage rods 12 are respectively connected to a plurality of first rotating sleeves 6. The folding drive structure is used for folding drive and unfolding control of the plurality of first rotating sleeves 6. A driving gear 16 is installed on the output shaft of the adjusting motor and the output shaft of the vertically mounted motor. An incisional tooth ring 17 is fixedly connected to the outer facet ring 3 and the column frame 1. The two incisional tooth rings 17 are respectively connected to the two driving gears 1 6 meshes to realize the specific display of the relative driving structure between the column frame 1 and the base 2, as well as the specific driving structure of the outer facet ring 3 relative to the column frame 1. A plurality of storage grooves 18 are arranged on the column frame 1, and the plurality of storage grooves 18 are respectively connected with the plurality of mounting grooves 5. The plurality of storage grooves 18 are respectively used for the folding and storage of the plurality of vertical mounting frames 10. A tightening rope 20 is arranged in the curtain ring 19 to facilitate the winding contact of the curtain ring 19 relative to the column frame 1, and can also be used to form follow-up adjustment when the vertical mounting frame 10 is folded, stowed or unfolded. A plurality of side notches 21 are arranged on the base 2, and a hand pull ring 22 is arranged in each of the plurality of side notches 21 to facilitate the handling, grasping and force application of the new media marketing live broadcast environment special effects shaping system after the whole is folded.

[0036] The vertically mounted motor, adjustment motor, electric lifting rod and electric telescopic rod in this embodiment are all conventional equipment purchased on the market and well known to those skilled in the art. In this patent, we only use them and do not improve their structure and function. For those skilled in the art, their setting method, installation method and electrical connection method only need to be debugged and operated according to the requirements of their instruction manual, and will not be described in detail here.

[0037] To sum up, the working process of the new media marketing live broadcast environment special effects shaping system is that when in use, the new media marketing live broadcast environment special effects shaping system is first transported to the desired location. During transportation, multiple vertical mounting frames 10 are respectively stored in multiple storage slots 18, and the curtain ring 19 is in a folded state as a whole. After the new media marketing live broadcast environment special effects shaping system is placed at the use location, the base 2 is in contact with the ground to form a placement, and then the electric lifting rod is powered on. The electric lifting rod works to reduce the relative height of the center frame 11 relative to the column frame 1. Under the linkage action of the linkage rod 12 and the first rotating sleeve 6, the height of the center frame 11 is reduced to realize the first rotation. The movable sleeve 6 and the second rotating sleeve 7 are both unfolded relative to the rotation of the column frame 1, and then the electric telescopic rod is powered on to realize the sliding out of the first telescopic rod 8 relative to the first rotating sleeve 6, and the sliding out of the second telescopic rod 9 relative to the second rotating sleeve 7, so as to realize the relative distance between the multiple vertical mounting frames 10, and the relatively distant multiple vertical mounting frames 10 will tighten the curtain ring 19. Due to the elastic effect of the tightening rope 20, and the part of the curtain ring 19 where the tightening rope 20 is installed also has a certain fold margin, the curtain ring 19 can match the falling of the multiple vertical mounting frames 10 to form a relative follow-up sliding adjustment relative to the column frame 1, and can also match the rising of the multiple vertical mounting frames 10 to form a relative follow-up sliding adjustment relative to the column. The frame 1 forms a relative follow-up sliding adjustment. When the curtain ring 19 is fully propped up and unfolded, the electric lifting rod and the electric telescopic rod both realize the parking operation to maintain the current state of the environmental special effects shaping system for the new media marketing live broadcast. The live broadcast environment scene is called through the effect storage and playback control terminal, and multiple live broadcast scenes are sequentially projected into the curtain ring 19 through multiple scene projectors. Then the live broadcast personnel can broadcast live in the area surrounded by the curtain ring 19. During the live broadcast, the column frame 1 can be rotated and adjusted relative to the base 2 and the outer facet ring 3 can be rotated and adjusted relative to the column frame 1 through the cooperation of the vertical motor and the adjustment motor, and then the curtain ring 1 can be realized. 9 Along with the synchronous rotation and switching of the image projected on the curtain ring 19 by the scene projector, the scene projector can also be rotated and displaced relative to the curtain ring 19 to achieve the switching of the live broadcast background. Since the live broadcast background has been projected before the switching, the transition gap period is small during the scene switching process. At the same time, the transition scene can be preset between different scenes to improve the switching coupling between the front and rear scenes and reduce the overly abrupt situation during the switching between the front and rear scenes. For the live broadcast personnel entering and exiting the curtain ring 19, an entry slit can be set on the curtain ring 19, and a zipper is set at the slit to match the closure of the slit after the live broadcast personnel complete the entry and exit.

[0038] Although embodiments of the present invention have been shown and described, it will be appreciated by those skilled in the art that various changes, modifications, substitutions and variations may be made to the embodiments without departing from the principles and spirit of the present invention, and that the scope of the present invention is defined by the appended claims and their equivalents.

Claims

1. A new media marketing live broadcast environment special effects shaping system, including a projection device, characterized in that: The invention also comprises a column frame (1) and a screen assembly, wherein the bottom end of the column frame (1) is rotatably connected to a base (2), a vertical motor for rotating the column frame (1) relative to the base (2) is installed in the base (2), an annular opening is provided on the column frame (1), an outer face ring (3) is rotatably connected in the annular opening, an adjusting motor for driving the outer face ring (3) to rotate is installed in the column frame (1), a plurality of facets on the outer face ring (3) are provided with mounting cavities (4), the projection device comprises a plurality of scene projectors, a plurality of the scene projectors are respectively installed in a plurality of the mounting cavities (4), a plurality of the scene projectors are equipped with effect storage and playback control terminals, the effect storage and playback control terminals realize the storage and call playback of images projected by the plurality of scene projectors, a plurality of the column frames (1) are provided with a plurality of mounting slots (5), a plurality of the mounting slots (5) are rotatably connected to a first rotating sleeve (6) ) and a second rotating sleeve (7), a plurality of the first rotating sleeves (6) are slidably connected with a first telescopic rod (8), a plurality of the second rotating sleeves (7) are slidably connected with a second telescopic rod (9), a plurality of mounting grooves (5) are installed with a synchronous driving structure, a plurality of the synchronous driving structures are respectively used for driving a plurality of the first telescopic rods (8) and also respectively used for driving a plurality of the second telescopic rods (9), the curtain assembly comprises a curtain ring (19) and a plurality of vertical mounting frames (10), a plurality of the vertical mounting frames (10) are respectively rotatably connected with a plurality of the first telescopic rods (8), a plurality of the vertical mounting frames (10) are also respectively rotatably connected with a plurality of the second telescopic rods (9), the curtain ring (19) is installed on a plurality of the vertical mounting frames (10), a folding driving structure is installed in the column frame (1), the folding driving structure is used for folding drive and unfolding control of a plurality of the first rotating sleeves (6).

2. The environmental special effects shaping system for new media marketing live broadcast according to claim 1 is characterized in that: The folding drive structure comprises a center frame (11) and an electric lifting rod, wherein the electric lifting rod is installed in the column frame (1), the center frame (11) is slidably connected in the column frame (1), and the electric lifting rod is used for driving and adjusting the height of the center frame (11) relative to the column frame (1). A plurality of linkage rods (12) are hinged on the center frame (11), and the plurality of linkage rods (12) are respectively connected to the plurality of first rotating sleeves (6).

3. The environmental special effects shaping system for new media marketing live broadcast according to claim 2 is characterized in that: The plurality of synchronous drive structures each comprise a synchronous rod (13) and an electric telescopic rod; the plurality of synchronous rods (13) are respectively hinged to the plurality of first telescopic rods (8); the plurality of synchronous rods (13) are respectively hinged to the plurality of second telescopic rods (9); the plurality of electric telescopic rods are each provided with an articulated ear (14) and an articulated seat (15); the plurality of articulated ears (14) are respectively articulated in the plurality of mounting grooves (5); and the plurality of articulated seats (15) are respectively articulated to the plurality of synchronous rods (13).

4. The environmental special effects shaping system for new media marketing live broadcast according to claim 3 is characterized in that: The effect storage and playback control terminal is provided with a network access permit and a plurality of data interfaces.

5. The environmental special effects shaping system for new media marketing live broadcast according to claim 4 is characterized in that: A driving gear (16) is installed on the output shaft of the regulating motor and the output shaft of the vertically mounted motor. An internally cut toothed ring (17) is fixedly connected inside the outer facet ring (3) and inside the column frame (1). The two internally cut toothed rings (17) are respectively meshed with the two driving gears (16).

6. The environmental special effects shaping system for new media marketing live broadcast according to claim 5, characterized in that: The column frame (1) is provided with a plurality of storage grooves (18), the plurality of storage grooves (18) are respectively connected to the plurality of mounting grooves (5), and the plurality of storage grooves (18) are respectively used for folding and storing a plurality of vertical mounting frames (10).

7. The environmental special effects shaping system for new media marketing live broadcast according to claim 6, characterized in that: A tightening rope (20) is arranged inside the curtain ring (19).

8. The environmental special effects shaping system for new media marketing live broadcast according to claim 7, characterized in that: The base (2) is provided with a plurality of side notches (21), and a hand pull ring (22) is provided in each of the plurality of side notches (21).