Live broadcast room recommendation method and device, electronic equipment and storage medium

By displaying multiple live recommendation information in the preset area of ​​the live recommendation page and updating it in response to the information update instructions, the problem of low live recommendation information presentation in the existing technology is solved, and more efficient live room recommendation and system performance improvement is achieved.

CN120201206APending Publication Date: 2025-06-24BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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Patent Information

Application Number
CN202510109958.2
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2025-01-23
Publication Date
2025-06-24

AI Technical Summary

Technical Problem

In the prior art, the presentation efficiency of live broadcast recommendation information is too low and the communication effect is poor, resulting in poor recommendation results in live broadcast room recommendations and problems of waste of system resources and reduced performance.

Method used

Display multiple live recommendation information associated with the live broadcast room to be recommended in the preset area of ​​the live broadcast page, and update the live broadcast recommendation information displayed in response to the information update command, and improve the presentation efficiency and communication effect by setting recommendation title information and automatic carousel.

Benefits of technology

It effectively improves the presentation efficiency and communication effect of live broadcast recommendation information, improves the effect of live broadcast room recommendation, avoids waste of system resources, and improves system performance.

✦ Generated by Eureka AI based on patent content.

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Patent Text Reader

Abstract

The invention relates to a live broadcast room recommendation method and apparatus, an electronic device and a storage medium. The method comprises the steps of displaying at least one piece of first live broadcast recommendation information associated with a to-be-recommended live broadcast room in a preset area in a live broadcast recommendation page; the preset area is an area used for presenting multiple pieces of live broadcast recommendation information associated with the to-be-recommended live broadcast room; the preset area comprises at least one information display position, and under the condition that the at least one information display position is one information display position, the at least one piece of first live broadcast recommendation information comprises first recommendation title information and first recommendation information corresponding to the first recommendation title information; the multiple pieces of live broadcast recommendation information comprise at least one piece of first live broadcast recommendation information; and in response to the information updating instruction, updating the at least one piece of first live broadcast recommendation information displayed in the preset area. According to the embodiment of the invention, the presentation efficiency and transmission effect of the live broadcast recommendation information in the live broadcast room recommendation process can be greatly improved, and then the live broadcast room recommendation effect can be improved.
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Description

Technical Field

[0001] The present disclosure relates to the field of Internet technologies, and in particular, to a live broadcast room recommendation method, apparatus, electronic device, and storage medium. Background Art

[0002] With the continuous development of Internet technologies, webcasting has become more and more popular; in related technologies, live broadcast cover images are often distributed in information flows such as short videos to recommend live broadcast rooms. The live broadcast cover image often includes a live broadcast room entrance, a host nickname, a live broadcast title, and a live broadcast recommendation area; however, the live broadcast recommendation area in related technologies can often only present a single live broadcast recommendation message, resulting in too low presentation efficiency of live broadcast recommendation messages, poor communication effect of live broadcast recommendation messages, poor live broadcast room recommendation effect, and further problems such as waste of system resources and reduction of system performance caused by ineffective live broadcast recommendations. Summary of the Invention

[0003] The present disclosure provides a live broadcast room recommendation method, apparatus, electronic device, and storage medium to at least solve the technical problems in related technologies that the presentation efficiency of live broadcast recommendation messages is too low, the communication effect of live broadcast recommendation messages is poor, the live broadcast room recommendation effect is poor, and further, waste of system resources and reduction of system performance caused by ineffective live broadcast recommendations. The technical solution of the present disclosure is as follows:

[0004] According to a first aspect of an embodiment of the present disclosure, a live broadcast room recommendation method is provided, including:

[0005] Displaying at least one first live broadcast recommendation message associated with a live broadcast room to be recommended in a preset area on a live broadcast recommendation page; the preset area is an area for presenting a plurality of live broadcast recommendation messages associated with the live broadcast room to be recommended; the plurality of live broadcast recommendation messages include the at least one first live broadcast recommendation message;

[0006] Responding to an information update instruction to update the at least one first live broadcast recommendation message displayed in the preset area.

[0007] In an optional embodiment, the plurality of live broadcast recommendation messages correspond to at least one type of recommendation message, and when the at least one first live broadcast recommendation message includes at least two first live broadcast recommendation messages, the at least two first live broadcast recommendation messages correspond to at least one type of recommendation message.

[0008] In an optional embodiment, when the at least one first live broadcast recommendation message includes a first recommendation title message and a first recommendation message corresponding to the first recommendation title message, the responding to an information update instruction to update the at least one first live broadcast recommendation message displayed in the preset area includes:

[0009] In response to the information update instruction, update the first recommended information displayed in the preset area to the second recommended information corresponding to the first recommended title information;

[0010] Wherein, the multiple live broadcast recommended information includes the second recommended information; and the first recommended information and the second recommended information are two live broadcast recommended information with the first recommended title information as the recommended title information.

[0011] In an alternative embodiment, when the at least one first live broadcast recommended information includes the first recommended title information and the first recommended information corresponding to the first recommended title information, the response to the information update instruction to update the at least one first live broadcast recommended information displayed in the preset area includes:

[0012] In response to the information update instruction, update the first recommended title information displayed in the preset area to the second recommended title information corresponding to the first recommended information;

[0013] Wherein, the multiple live broadcast recommended information includes the second recommended title information, and the first recommended title information and the second recommended title information are two types of recommended title information corresponding to the first recommended information.

[0014] In an alternative embodiment, when the at least one first live broadcast recommended information includes the third recommended information and the fourth recommended information, the preset area includes a first information display position and a second information display position; the display of the at least one first live broadcast recommended information associated with the live broadcast room to be recommended in the preset area on the live broadcast recommendation page includes:

[0015] Display the third recommended information in the first information display position and display the fourth recommended information in the second information display position.

[0016] In an alternative embodiment, when the preset area includes a third information display position and a fourth information display position, the at least one first live broadcast recommended information includes the fifth recommended information, and the fifth recommended information is any one of the multiple live broadcast recommended information. The display of the at least one first live broadcast recommended information associated with the live broadcast room to be recommended in the preset area on the live broadcast recommendation page includes:

[0017] Display the fifth recommended information in the third information display position and display the first combined recommended information of at least one other live broadcast recommended information in the fourth information display position;

[0018] Wherein, the at least one other live broadcast recommended information is the live broadcast recommended information other than the fifth recommended information among the multiple live broadcast recommended information.

[0019] In an alternative embodiment, updating the at least one first live recommendation information displayed in the preset area in response to an information update instruction includes:

[0020] In response to the information update instruction, updating the fifth recommendation information displayed in the third information display position to the sixth recommendation information, and updating the first combined recommendation information displayed in the fourth information display position to the second combined recommendation information;

[0021] Wherein, the sixth recommendation information is any live recommendation information among the at least one other live recommendation information; the second combined recommendation information is the combined recommendation information of the live recommendation information other than the sixth recommendation information among the at least one other live recommendation information.

[0022] In an alternative embodiment, when the preset area includes at least two information display positions and the at least one first live recommendation information includes at least two first live recommendation information, updating the at least one first live recommendation information displayed in the preset area in response to an information update instruction includes:

[0023] When the display duration corresponding to the at least two first live recommendation information reaches a preset duration, triggering the information update instruction, and updating the at least two first live recommendation information displayed in the at least two information display positions to at least two second live recommendation information;

[0024] Wherein, the multiple live recommendation information includes the at least two second live recommendation information, and the at least two second live recommendation information is determined based on a preset carousel order corresponding to the multiple live recommendation information.

[0025] In an alternative embodiment, when the preset area includes at least two information display positions and the at least one first live recommendation information includes at least two first live recommendation information, updating the at least one first live recommendation information displayed in the preset area in response to an information update instruction includes:

[0026] In response to the information update instruction triggered by the target account, updating the at least two first live recommendation information displayed in the at least two information display positions to at least two third live recommendation information;

[0027] Wherein, the at least two third live recommendation information is determined based on a preset display order corresponding to the multiple live recommendation information.

[0028] According to a second aspect of the embodiments of the present disclosure, there is provided a live broadcast room recommendation device, including:

[0029] The live recommendation information display module is configured to execute and display at least one first live recommendation information associated with a live broadcast room to be recommended in a preset area on the live recommendation page; the preset area is an area for presenting multiple live recommendation information associated with the live broadcast room to be recommended; the multiple live recommendation information includes the at least one first live recommendation information;

[0030] The live recommendation information update module is configured to execute and update the at least one first live recommendation information displayed in the preset area in response to an information update instruction.

[0031] In an optional embodiment, the multiple live recommendation information corresponds to at least one type of recommendation information, and when the at least one first live recommendation information includes at least two first live recommendation information, the at least two first live recommendation information corresponds to at least one type of recommendation information.

[0032] In an optional embodiment, when the at least one first live recommendation information includes a first recommendation title information and a first recommendation information corresponding to the first recommendation title information, the live recommendation information update module includes:

[0033] The first information update unit is configured to execute and update the first recommendation information displayed in the preset area to a second recommendation information corresponding to the first recommendation title information in response to the information update instruction;

[0034] wherein, the multiple live recommendation information includes the second recommendation information; and the first recommendation information and the second recommendation information are two live recommendation information with the first recommendation title information as the recommendation title information.

[0035] In an optional embodiment, when the at least one first live recommendation information includes a first recommendation title information and a first recommendation information corresponding to the first recommendation title information, the live recommendation information update module includes:

[0036] The second information update unit is configured to execute and update the first recommendation title information displayed in the preset area to a second recommendation title information corresponding to the first recommendation information in response to the information update instruction;

[0037] wherein, the multiple live recommendation information includes the second recommendation title information, and the first recommendation title information and the second recommendation title information are two types of recommendation title information corresponding to the first recommendation information.

[0038] In an optional embodiment, when the at least one first live recommendation information includes third recommendation information and fourth recommendation information, the preset area includes a first information display position and a second information display position; the live recommendation information display module includes:

[0039] A first information display unit, configured to display the third recommendation information at the first information display position and display the fourth recommendation information at the second information display position.

[0040] In an optional embodiment, when the preset area includes a third information display position and a fourth information display position, the at least one first live recommendation information includes fifth recommendation information, and the fifth recommendation information is any one of the multiple live recommendation information. The live recommendation information display module includes:

[0041] A second information display unit, configured to display the fifth recommendation information at the third information display position and display a first combined recommendation information of at least one other live recommendation information at the fourth information display position;

[0042] Wherein, the at least one other live recommendation information is the live recommendation information other than the fifth recommendation information among the multiple live recommendation information.

[0043] In an optional embodiment, the live recommendation information update module includes:

[0044] A combined recommendation information update unit, configured to, in response to an information update instruction, update the fifth recommendation information displayed at the third information display position to sixth recommendation information and update the first combined recommendation information displayed at the fourth information display position to second combined recommendation information;

[0045] Wherein, the sixth recommendation information is any one of the at least one other live recommendation information; the second combined recommendation information is a combined recommendation information of the at least one other live recommendation information other than the sixth recommendation information.

[0046] In an optional embodiment, when the preset area includes at least two information display positions and the at least one first live recommendation information includes at least two first live recommendation information, the live recommendation information update module includes:

[0047] A third information update unit, configured to trigger the information update instruction when the display duration corresponding to the at least two first live recommendation information reaches a preset duration, and update the at least two first live recommendation information displayed at the at least two information display positions to at least two second live recommendation information;

[0048] Among them, the multiple live broadcast recommendation messages include the at least two second live broadcast recommendation messages, and the at least two second live broadcast recommendation messages are determined based on a preset carousel order corresponding to the multiple live broadcast recommendation messages.

[0049] In an alternative embodiment, when the preset area includes at least two information display positions and the at least one first live broadcast recommendation message includes at least two first live broadcast recommendation messages, the live broadcast recommendation message update module includes:

[0050] A fourth information update unit, configured to execute in response to the information update instruction triggered by the target account, and update the at least two first live broadcast recommendation messages displayed in the at least two information display positions to at least two third live broadcast recommendation messages;

[0051] Among them, the at least two third live broadcast recommendation messages are determined based on a preset display order corresponding to the multiple live broadcast recommendation messages.

[0052] According to a third aspect of the embodiments of the present disclosure, there is provided an electronic device, including: a processor; a memory for storing executable instructions of the processor; wherein, the processor is configured to execute the instructions to implement any one of the methods in the live broadcast room recommendation method of the embodiments of the present disclosure.

[0053] According to a fourth aspect of the embodiments of the present disclosure, there is provided a computer-readable storage medium, when the instructions in the storage medium are executed by a processor of an electronic device, enabling the electronic device to execute any one of the methods in the live broadcast room recommendation method of the embodiments of the present disclosure.

[0054] According to a fifth aspect of the embodiments of the present disclosure, there is provided a computer program product containing instructions, when it runs on a computer, enabling the computer to execute any one of the methods in the live broadcast room recommendation method of the embodiments of the present disclosure.

[0055] The technical solutions provided by the embodiments of the present disclosure at least bring the following beneficial effects:

[0056] Displaying at least one first live recommendation information associated with a live broadcast room to be recommended in a preset area on the live broadcast recommendation page allows users to understand the recommended content in the live broadcast room in advance, enhancing the user's sense of participation. Moreover, the preset area is an area for presenting multiple live broadcast recommendation information associated with the live broadcast room to be recommended, including at least one information display position. When there is only one information display position, the at least one first live recommendation information includes a first recommendation title information and a first recommendation information corresponding to the first recommendation title information. That is, when there is only one information display position, by setting the recommendation title information in the live broadcast recommendation information, the presentation efficiency and communication effect of the live broadcast recommendation information can be effectively improved. In response to an information update instruction, updating at least one first live recommendation information displayed in the preset area can achieve the update of the live broadcast recommendation information currently presented in the preset area, better improving the presentation efficiency and communication effect of the live broadcast recommendation information during the live broadcast room recommendation process, as well as the recommendation effect of the live broadcast room. Furthermore, it can also avoid wasting system resources and improve system performance.

[0057] It should be understood that the above general description and the following detailed description are merely exemplary and explanatory, and do not limit the present disclosure. Brief Description of the Drawings

[0058] The accompanying drawings herein are incorporated into the specification and form a part of the specification, showing embodiments consistent with the present disclosure, and are used together with the specification to explain the principles of the present disclosure, and do not constitute an improper limitation of the present disclosure.

[0059] Figure 1 is a schematic diagram of an application environment shown according to an exemplary embodiment;

[0060] Figure 2 is a flowchart of a live broadcast room recommendation method shown according to an exemplary embodiment;

[0061] Figure 3 is a page schematic diagram of a live broadcast recommendation page shown according to an exemplary embodiment;

[0062] Figure 4 is a page schematic diagram of another live broadcast recommendation page shown according to an exemplary embodiment;

[0063] Figure 5 is a page schematic diagram of another live broadcast recommendation page shown according to an exemplary embodiment;

[0064] Figure 6 is a page schematic diagram of another live broadcast recommendation page shown according to an exemplary embodiment;

[0065] Figure 7It is a page schematic diagram of another live broadcast recommendation page shown according to an exemplary embodiment;

[0066] Figure 8 It is a page schematic diagram of another live broadcast recommendation page shown according to an exemplary embodiment;

[0067] Figure 9 It is a block diagram of a live broadcast room recommendation device shown according to an exemplary embodiment;

[0068] Figure 10 It is a block diagram of an electronic device for live broadcast room recommendation shown according to an exemplary embodiment. Detailed implementation manners

[0069] In order to enable those of ordinary skill in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

[0070] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and do not necessarily need to describe a specific order or sequence. It should be understood that such used data can be interchanged under appropriate circumstances so that the embodiments of the present disclosure described here can be implemented in an order other than those illustrated or described here. The implementation manners described in the following exemplary embodiments do not represent all implementation manners consistent with the present disclosure. On the contrary, they are only examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0071] It should be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data for display, data for analysis, etc.) involved in the present disclosure are all information and data authorized by the user or fully authorized by all parties.

[0072] Please refer to Figure 1 , Figure 1 It is a schematic diagram of an application environment shown according to an exemplary embodiment. The application environment may include a terminal 100 and a server 200.

[0073] In an optional embodiment, the terminal 100 can be used to provide services such as information stream browsing and human-computer interaction for any user. Specifically, the terminal 100 can include, but is not limited to, electronic devices such as smart phones, desktop computers, tablet computers, laptop computers, smart speakers, digital assistants, augmented reality (AR) / virtual reality (VR) devices, and smart wearable devices, or can also be software running on the above-mentioned electronic devices, such as application programs. Optionally, the operating systems running on the electronic devices can include, but are not limited to, Android system, IOS system, Linux, Windows, etc.

[0074] In an optional embodiment, the server 200 can provide background services for the terminal 100. Specifically, the server 200 can be an independent physical server, or a server cluster or distributed system composed of multiple physical servers, or can also be a cloud server providing cloud computing services.

[0075] In addition, it should be noted that Figure 1 What is shown is only an application environment provided by the present disclosure. In actual applications, other application environments can also be included, for example, more terminals can be included.

[0076] In the embodiments of this specification, the above-mentioned terminal 100 and server 200 can be directly or indirectly connected through wired or wireless communication methods, and the present disclosure does not limit this.

[0077] Figure 2 is a flowchart of a live broadcast room recommendation method shown according to an exemplary embodiment. This method can be applied to a terminal, such as Figure 2 As shown, this method can include the following steps:

[0078] In step S201, at least one first live broadcast recommendation information associated with the live broadcast room to be recommended is displayed in a preset area on the live broadcast recommendation page.

[0079] In a specific embodiment, the live broadcast recommendation page can be a page for recommending the above-mentioned live broadcast room to be recommended. Exemplarily, this live broadcast recommendation page can be an information stream browsing page. The above-mentioned preset area is an area for presenting multiple live broadcast recommendation information associated with the live broadcast room to be recommended. The preset area can include at least one information display position; specifically, the multiple live broadcast recommendation information associated with the live broadcast room to be recommended can be information associated with the recommended content in the live broadcast room to be recommended, and can be set in advance in combination with actual applications. Specifically, the multiple live broadcast recommendation information includes at least one first live broadcast recommendation information. Specifically, at least one first live broadcast recommendation information can be the live broadcast recommendation information currently displayed in the preset area among the multiple live broadcast recommendation information.

[0080] In an optional embodiment, the multiple live broadcast recommendation messages correspond to at least one type of recommendation message, and in the case where at least one first live broadcast recommendation message includes at least two first live broadcast recommendation messages, the at least two first live broadcast recommendation messages correspond to at least one type of recommendation message.

[0081] In a specific embodiment, at least one type of recommendation message may be at least one of an object recommendation message type, a resource recommendation type, and an activity recommendation type; specifically, the live broadcast recommendation message of the object recommendation message type is the object recommendation message corresponding to the recommended object in the live broadcast room to be recommended; specifically, the recommended object may be a physical commodity or a virtual commodity; specifically, the object recommendation message may include information for introducing the object; exemplarily, the object recommendation message may include object introduction information such as an object image, the amount of resources required to obtain the object, object description title information, object tags (such as tags reflecting the live broadcast characteristics of the object during the explanation, live broadcast exclusive, etc.), and optionally, may also include recommended title information (i.e., the summary information corresponding to the theme of the current live broadcast recommendation message). The live broadcast recommendation message of the resource recommendation type is the resource recommendation message corresponding to the preset virtual resources (virtual resources that can be deducted for obtaining the recommended object), such as resource recommendation messages such as coupons and red envelopes. Exemplarily, the resource recommendation message may include preview images of coupons, red envelopes, etc., and may also include recommended title information; the live broadcast recommendation message of the activity recommendation type is the activity recommendation message corresponding to the activity held in the live broadcast room to be recommended, such as the recommendation message of a receiving activity for a certain commodity, etc. Specifically, the activity recommendation message may include a preview image of the commodity that can be received in the activity, and may also include recommended title information.

[0082] In the above embodiment, the multiple live broadcast recommendation messages may correspond to at least one type of recommendation message, and in the case where at least one first live broadcast recommendation message includes at least two first live broadcast recommendation messages, the at least two first live broadcast recommendation messages specifically correspond to at least one type of recommendation message, which can greatly improve the diversity and richness of the types of live broadcast recommendation messages during the live broadcast room recommendation process, and thus can more comprehensively meet the user's needs and improve the recommendation effect of recommended content such as objects in the live broadcast room.

[0083] In an optional embodiment, in the case where the above at least one first live broadcast recommendation message includes a third recommendation message and a fourth recommendation message, the above preset area may include a first information display position and a second information display position; the displaying of at least one first live broadcast recommendation message associated with the live broadcast room to be recommended in the preset area on the live broadcast recommendation page may include:

[0084] Displaying the third recommendation message at the first information display position and displaying the fourth recommendation message at the second information display position.

[0085] In a specific embodiment, the first information display position and the second information display position may be different sub-regions in a preset region; the third recommended information and the fourth recommended information may be any two live recommended information among the above-mentioned multiple live recommended information, or may be part of any one live recommended information and another live recommended information among the multiple live recommended information.

[0086] In an alternative embodiment, taking the third recommended information as the object recommended information corresponding to a certain recommended object in the live broadcast room to be recommended, and the fourth recommended information as part of the object recommended information corresponding to another recommended object in the live broadcast room to be recommended as an example, as Figure 3 shown, Figure 3 is a schematic diagram of a live recommendation page shown according to an exemplary embodiment; among them, the information corresponding to 301 is the third recommended information, and the information corresponding to 302 may be the fourth recommended information.

[0087] In an alternative embodiment, taking the third recommended information as the object recommended information corresponding to a certain recommended object in the live broadcast room to be recommended, and the fourth recommended information as the recommended information of a preset virtual resource as an example, as Figure 4 shown, Figure 4 is a schematic diagram of another live recommendation page shown according to an exemplary embodiment; among them, the information corresponding to 401 is the third recommended information, and the information corresponding to 402 may be the fourth recommended information.

[0088] In an alternative embodiment, taking the third recommended information as the object recommended information corresponding to a certain recommended object in the live broadcast room to be recommended, and the fourth recommended information as the recommended information of an event held in the live broadcast room to be recommended (the recommended information of a receiving event of a certain commodity) as an example, as Figure 5 shown, Figure 5 is a schematic diagram of another live recommendation page shown according to an exemplary embodiment; among them, the information corresponding to 501 is the third recommended information, and the information corresponding to 502 may be the fourth recommended information.

[0089] In addition, it should be noted that the above Figures 3 to 5 is only an example of the present application for simultaneously displaying two recommended information. In practical applications, it is also possible to simultaneously display two live recommended information of the resource recommendation type, or simultaneously display the live recommended information of the resource recommendation type and the live recommended information of the event recommendation type, etc.

[0090] In the above embodiment, when at least one first live recommended information includes the third recommended information and the fourth recommended information, the third recommended information is displayed in the first information display position, and the fourth recommended information is displayed in the second information display position, so as to achieve partition display of different live recommended information, and further enable users to view different live recommended information more intuitively and clearly.

[0091] In an optional embodiment, the preset area may include a third information display position and a fourth information display position. Specifically, the third information display position and the fourth information display position may be different sub-areas in the preset area; optionally, at least one first live broadcast recommendation information may include a fifth recommendation information, and the fifth recommendation information is any one of the multiple live broadcast recommendation information. Optionally, the above-mentioned displaying at least one first live broadcast recommendation information associated with the live broadcast room to be recommended in the preset area on the live broadcast recommendation page may include:

[0092] Display the fifth recommendation information at the third information display position, and display the first combined recommendation information of at least one other live broadcast recommendation information at the fourth information display position;

[0093] In a specific embodiment, the above-mentioned at least one other live broadcast recommendation information may be the live broadcast recommendation information other than the fifth recommendation information among the multiple live broadcast recommendation information. The first combined recommendation information may be the combined recommendation information of at least one other live broadcast recommendation information, that is, at least one other live broadcast recommendation information is presented in the preset area (the fourth information display position) in the form of the corresponding combined recommendation information. Specifically, the first combined recommendation information may be used to indicate the above-mentioned at least one other live broadcast recommendation information, such as the total number of information of at least one other live broadcast recommendation information, etc.

[0094] In a specific embodiment, as Figure 6 shown Figure 6 is a page schematic diagram of another live broadcast recommendation page shown according to an exemplary embodiment; among them, the information corresponding to 601 is the fifth recommendation information, and the information corresponding to 602 may be the first combined recommendation information.

[0095] In the above embodiment, in the case where the preset area includes two different sub-areas, while displaying any one of the multiple live broadcast recommendation information in one sub-area, the combined recommendation information corresponding to the other live broadcast recommendation information may be displayed in the other sub-area, which can enable the user to quickly and comprehensively understand the live broadcast recommendation information associated with the live broadcast room.

[0096] In step S203, in response to the information update instruction, update at least one first live broadcast recommendation information displayed in the preset area.

[0097] In an alternative embodiment, the information update instruction may be an instruction to update the live broadcast recommendation information displayed in a preset area; when the preset area includes at least two information display positions and at least one first live broadcast recommendation information includes at least two first live broadcast recommendation information, the information update instruction is automatically triggered. Correspondingly, the above-mentioned multiple live broadcast recommendation information can be presented in the preset area in an automatic carousel manner; Correspondingly, the update of at least one first live broadcast recommendation information displayed in the preset area in response to the information update instruction may include:

[0098] When the display duration corresponding to at least two first live broadcast recommendation information reaches a preset duration, trigger the information update instruction to update at least two first live broadcast recommendation information displayed in at least two information display positions to at least two second live broadcast recommendation information;

[0099] In a specific embodiment, the number of information display positions corresponding to at least two information display positions is the same as the number of information of the first live broadcast recommendation information corresponding to at least two first live broadcast recommendation information, that is, at least two first live broadcast recommendation information are displayed in different information display positions. During the update process of at least two first live broadcast recommendation information, at least two first live broadcast recommendation information can be updated as a whole to other live broadcast recommendation information, or only part of the information in at least two first live broadcast recommendation information can be updated; Correspondingly, the display duration corresponding to at least two first live broadcast recommendation information can be the display duration of at least two first live broadcast recommendation information as a whole, or the display duration of the currently updated live broadcast recommendation information in at least two first live broadcast recommendation information; Specifically, the preset duration can be set in combination with the actual application.

[0100] In a specific embodiment, the above-mentioned multiple live broadcast recommendation information includes at least two second live broadcast recommendation information, and at least two second live broadcast recommendation information are determined based on the preset carousel order corresponding to the multiple live broadcast recommendation information. The preset carousel order may be the order of automatic carousel of multiple live broadcast recommendation information set in advance. In the scenario where at least two first live broadcast recommendation information are updated as a whole to other live broadcast recommendation information, at least two second live broadcast recommendation information may be at least two live broadcast recommendation information displayed after at least two first live broadcast recommendation information among the multiple live broadcast recommendation information. In the scenario where only part of the information in at least two first live broadcast recommendation information is updated, at least two second live broadcast recommendation information may include the live broadcast recommendation information that is not updated in at least two first live broadcast recommendation information and the live broadcast recommendation information displayed after the currently updated live broadcast recommendation information in at least two first live broadcast recommendation information.

[0101] In the above embodiments, when the display duration of at least two first live recommendation messages reaches a preset duration, an information update instruction is triggered, and the at least two first live recommendation messages displayed in at least two information display positions are updated to at least two second live recommendation messages, which can achieve the automatic carousel of multiple live recommendation messages in a preset area, allowing users to quickly understand different live recommendation messages and improving the presentation efficiency and communication effect of live recommendation messages during the live room recommendation process.

[0102] In an alternative embodiment, the information update instruction may be triggered by a user (target account). Correspondingly, the above-mentioned multiple live recommendation messages may be presented in the preset area in a carousel manner triggered by a preset update operation of the target account. Correspondingly, the above-mentioned updating of at least one first live recommendation message displayed in the preset area in response to the information update instruction includes:

[0103] In response to the information update instruction triggered by the target account, the at least two first live recommendation messages displayed in at least two information display positions are updated to at least two third live recommendation messages;

[0104] In a specific embodiment, the above-mentioned information update instruction may be triggered by a preset update operation such as a sliding operation in a preset direction for the preset area. Optionally, the preset direction may be set in combination with the actual application. Optionally, the above-mentioned information update instruction may also be triggered by a preset update operation such as a voice control operation or a device movement control operation.

[0105] In a specific embodiment, the above-mentioned at least two third live recommendation messages are determined based on a preset display order corresponding to multiple live recommendation messages. Specifically, the preset display order may be the order of display of multiple live recommendation messages set in advance. In the scenario of updating the at least two first live recommendation messages as a whole to other live recommendation messages, the at least two third live recommendation messages may be at least two live recommendation messages that are displayed after the at least two first live recommendation messages among the multiple live recommendation messages. In the scenario of only updating some of the at least two first live recommendation messages, the at least two third live recommendation messages may include the live recommendation messages that are not updated among the at least two first live recommendation messages and the live recommendation messages that are displayed after the currently updated live recommendation messages among the at least two first live recommendation messages.

[0106] In an alternative embodiment, in the scenario where the information update instruction is triggered by an operation such as a sliding operation that involves a corresponding moving distance during the execution process, the above-mentioned at least two third live recommendation messages may be determined based on a preset display order corresponding to multiple live recommendation messages and the moving distance corresponding to the operation.

[0107] In the above embodiments, in the case of an information update instruction triggered by a target account, updating at least two first live recommendation messages displayed in at least two information display positions to at least two third live recommendation messages can enable a user to independently switch and display multiple live recommendation messages in a preset area, improving the accessibility of information and the user's sense of participation. Furthermore, on the basis of enabling the user to understand different live recommendation messages and improving the presentation efficiency and communication effect of live recommendation messages during the live room recommendation process, the interactivity during the live room recommendation process can be greatly enhanced.

[0108] In an alternative embodiment, when at least one information display position is one information display position, at least one first live recommendation message may include first recommendation title information and first recommendation information corresponding to the first recommendation title information. Optionally, the above updating of at least one first live recommendation message displayed in a preset area in response to an information update instruction includes:

[0109] In response to the information update instruction, updating the first recommendation message displayed in the preset area to second recommendation information corresponding to the first recommendation title information;

[0110] In a specific embodiment, the first recommendation title information may be summary information of the theme corresponding to the first recommendation information; the first recommendation title information and the first recommendation information corresponding to the first recommendation title information may be recommendation information other than the recommendation title information in any live recommendation message (any one of multiple live recommendation messages). The above multiple live recommendation messages may include second recommendation information; and the first recommendation information and the second recommendation information are two live recommendation messages with the first recommendation title information as the recommendation title information. That is, the summary information of the theme corresponding to the second recommendation information is also the first recommendation title information, the first recommendation title information may correspond to multiple recommendation messages, and the first recommendation information is any one of the multiple recommendation messages corresponding to the first recommendation title information.

[0111] In the above embodiments, when at least one first live recommendation message includes first recommendation title information and first recommendation information corresponding to the first recommendation title information, if an information update instruction is triggered, by updating the first recommendation message displayed in the preset area to second recommendation information corresponding to the first recommendation title information, the updated display of different recommendation messages under the same recommendation title can be realized. On the basis of enabling the user to understand different live recommendation messages and improving the presentation efficiency and communication effect of live recommendation messages during the live room recommendation process, the orderliness during the updated display of live recommendation messages can be greatly enhanced, and thus the user experience can be better improved.

[0112] In an optional embodiment, when at least one first live recommendation information includes first recommendation title information and first recommendation information corresponding to the first recommendation title information, updating, in response to an information update instruction, at least one first live recommendation information displayed in a preset area may include:

[0113] In response to the information update instruction, updating the first recommendation title information displayed in the preset area to second recommendation title information corresponding to the first recommendation information;

[0114] In a specific embodiment, the multiple live recommendation information includes second recommendation title information, and the first recommendation title information and the second recommendation title information are two types of recommendation title information corresponding to the first recommendation information. The second recommendation title information may also be a summary information of the theme corresponding to the first recommendation information (i.e., another summary information of the theme corresponding to the first recommendation information), that is, the recommendation information (the first recommendation information) other than the recommendation title information in the live recommendation information including the recommendation title information may correspond to multiple recommendation title information.

[0115] In the above embodiment, when at least one first live recommendation information includes first recommendation title information and first recommendation information corresponding to the first recommendation title information, if an information update instruction is triggered, the first recommendation title information displayed in the preset area may be updated to second recommendation title information corresponding to the first recommendation information, so as to realize the updated display of the same recommendation information corresponding to different recommendation theme information, which can enable users to more comprehensively understand the currently displayed live recommendation information.

[0116] In a specific embodiment, taking at least one first live recommendation information including first recommendation title information and first recommendation information corresponding to the first recommendation title information, and the first recommendation information being the object introduction information of a certain recommended object in the to-be-recommended live room as an example, as Figure 7 shown, Figure 7 FIG. is a schematic diagram of another live recommendation page shown according to an exemplary embodiment, wherein the information corresponding to 701 may be the first recommendation title information; the information corresponding to 702 may be the first recommendation information.

[0117] In a specific embodiment, taking at least one first live recommendation information including first recommendation title information and first recommendation information corresponding to the first recommendation title information, and the first recommendation information being the preview image of a coupon in the to-be-recommended live room as an example, as Figure 8 shown, Figure 8 FIG. is a schematic diagram of another live recommendation page shown according to an exemplary embodiment, wherein the information corresponding to 801 may be the first recommendation title information; the information corresponding to 802 may be the first recommendation information.

[0118] In addition, it should be noted that in the case where at least one first live recommendation information includes first recommendation title information and the first recommendation information corresponding to the first recommendation title information, the first recommendation title information and the first recommendation information corresponding to the first recommendation title information as a whole can also be updated to other live recommendation information; in the case where three update methods of only updating the recommendation title information, only updating the recommendation information corresponding to the recommendation title information, and overall update are supported simultaneously, the user can trigger the execution of the above different update methods by combining different preset update operations; in the scenario of automatic carousel, the information update order corresponding to the above three update methods can be preset in advance.

[0119] In an optional embodiment, in the scenario where the above at least one first live recommendation information includes fifth recommendation information, and during the display process of the fifth recommendation information, at least one first combined recommendation information of other live recommendation information is displayed, the update of at least one first live recommendation information displayed in the preset area in response to the information update instruction may include:

[0120] In response to the information update instruction, update the fifth recommendation information displayed in the third information display position to the sixth recommendation information, and update the first combined recommendation information displayed in the fourth information display position to the second combined recommendation information;

[0121] In a specific embodiment, the above sixth recommendation information may be any live recommendation information among at least one other live recommendation information; the above second combined recommendation information is the combined recommendation information of the live recommendation information other than the sixth recommendation information among at least one other live recommendation information, that is, the live recommendation information other than the sixth recommendation information among at least one other live recommendation information is presented in the preset area (the fourth information display position) in the form of the corresponding combined recommendation information. Specifically, the second combined recommendation information may be used to indicate the live recommendation information other than the sixth recommendation information among at least one other live recommendation information, such as the total number of pieces of information of the live recommendation information other than the sixth recommendation information among at least one other live recommendation information.

[0122] In the above embodiment, when updating the fifth recommendation information displayed in the third information display position to the sixth recommendation information, and at the same time updating the first combined recommendation information displayed in the fourth information display position to the second combined recommendation information, it is possible to update the combined recommendation information corresponding to the live recommendation information to be displayed while updating the currently displayed live recommendation information, thereby facilitating the user to more intuitively and clearly understand the situation of the live recommendation information to be displayed.

[0123] In an optional embodiment, the above method may further include:

[0124] In response to the live viewing instruction, jump to the live page corresponding to the live broadcast room to be recommended.

[0125] In a specific embodiment, the above-mentioned live viewing instruction may be triggered by combining the live entry in the live recommendation page, or by a preset operation such as clicking on the first combined recommendation information to trigger the above-mentioned live viewing instruction.

[0126] As can be seen from the technical solutions provided in the embodiments of this specification above, in this specification, at least one first live recommendation information associated with the live broadcast room to be recommended is displayed in a preset area on the live recommendation page, which allows users to understand the recommended content in the live broadcast room in advance, enhancing the user's sense of participation. And this preset area is an area for presenting multiple live recommendation information associated with the live broadcast room to be recommended, including at least one information display position. When at least one information display position is one information display position, at least one first live recommendation information includes a first recommended title information and a first recommendation information corresponding to the first recommended title information. That is, when there is only one information display position, the presentation efficiency and communication effect of the live recommendation information can be effectively improved by setting the recommended title information in the live recommendation information. And in response to the information update instruction, updating at least one first live recommendation information displayed in the preset area can achieve the update of the live recommendation information currently presented in the preset area, better improving the presentation efficiency and communication effect of the live recommendation information during the live broadcast room recommendation process, as well as the recommendation effect of the live broadcast room, and further avoiding waste of system resources and improving system performance.

[0127] Figure 9 It is a block diagram of a live broadcast room recommendation device shown according to an exemplary embodiment. Refer to Figure 9 , the device includes:

[0128] A live recommendation information display module 910, configured to execute displaying at least one first live recommendation information associated with the live broadcast room to be recommended in a preset area on the live recommendation page; the preset area is an area for presenting multiple live recommendation information associated with the live broadcast room to be recommended; the multiple live recommendation information includes at least one first live recommendation information;

[0129] A live recommendation information update module 920, configured to execute updating at least one first live recommendation information displayed in the preset area in response to an information update instruction.

[0130] In an optional embodiment, the multiple live recommendation information corresponds to at least one type of recommendation information, and when at least one first live recommendation information includes at least two first live recommendation information, the at least two first live recommendation information corresponds to at least one type of recommendation information.

[0131] In an optional embodiment, when at least one first live recommendation information includes a first recommended title information and a first recommendation information corresponding to the first recommended title information, the live recommendation information update module 920 includes:

[0132] A first information updating unit, configured to execute in response to an information update instruction to update the first recommended information displayed in a preset area to second recommended information corresponding to first recommended title information;

[0133] Wherein, the multiple live broadcast recommended information includes the second recommended information; and the first recommended information and the second recommended information are two live broadcast recommended information with the first recommended title information as the recommended title information.

[0134] In an optional embodiment, when at least one first live broadcast recommended information includes first recommended title information and first recommended information corresponding to the first recommended title information, the live broadcast recommended information updating module 920 includes:

[0135] A second information updating unit, configured to execute in response to an information update instruction to update the first recommended title information displayed in a preset area to second recommended title information corresponding to the first recommended information;

[0136] Wherein, the multiple live broadcast recommended information includes the second recommended title information, and the first recommended title information and the second recommended title information are two types of recommended title information corresponding to the first recommended information.

[0137] In an optional embodiment, when at least one first live broadcast recommended information includes third recommended information and fourth recommended information, the preset area includes a first information display position and a second information display position; the live broadcast recommended information display module 910 includes:

[0138] A first information display unit, configured to execute to display the third recommended information at the first information display position and display the fourth recommended information at the second information display position.

[0139] In an optional embodiment, when the preset area includes a third information display position and a fourth information display position, at least one first live broadcast recommended information includes fifth recommended information, and the fifth recommended information is any one of the multiple live broadcast recommended information, the live broadcast recommended information display module 910 includes:

[0140] A second information display unit, configured to execute to display the fifth recommended information at the third information display position and display a first combined recommended information of at least one other live broadcast recommended information at the fourth information display position;

[0141] Wherein, at least one other live broadcast recommended information is live broadcast recommended information other than the fifth recommended information among the multiple live broadcast recommended information.

[0142] In an optional embodiment, the live broadcast recommended information updating module 920 includes:

[0143] A combined recommendation information update unit, configured to execute in response to an information update instruction to update the fifth recommendation information displayed in the third information display position to the sixth recommendation information, and update the first combined recommendation information displayed in the fourth information display position to the second combined recommendation information;

[0144] Wherein, the sixth recommendation information is any live recommendation information among at least one other live recommendation information; the second combined recommendation information is the combined recommendation information of the live recommendation information other than the sixth recommendation information among at least one other live recommendation information.

[0145] In an optional embodiment, when the preset area includes at least two information display positions, and at least one first live recommendation information includes at least two first live recommendation information, the live recommendation information update module 920 includes:

[0146] A third information update unit, configured to execute when the display duration corresponding to at least two first live recommendation information reaches a preset duration, trigger an information update instruction, and update the at least two first live recommendation information displayed in at least two information display positions to at least two second live recommendation information;

[0147] Wherein, the multiple live recommendation information includes at least two second live recommendation information, and at least two second live recommendation information are determined based on a preset carousel order corresponding to the multiple live recommendation information.

[0148] In an optional embodiment, when the preset area includes at least two information display positions, and at least one first live recommendation information includes at least two first live recommendation information, the live recommendation information update module 920 includes:

[0149] A fourth information update unit, configured to execute in response to an information update instruction triggered by a target account, and update the at least two first live recommendation information displayed in at least two information display positions to at least two third live recommendation information;

[0150] Wherein, at least two third live recommendation information are determined based on a preset display order corresponding to the multiple live recommendation information.

[0151] Regarding the device in the above embodiments, the specific manner in which each module performs operations has been described in detail in the embodiments related to the method, and will not be elaborated here.

[0152] Figure 10 It is a block diagram of an electronic device for live room recommendation shown according to an exemplary embodiment. The electronic device may be a terminal, and its internal structure diagram may be as Figure 10 shown.

[0153] The electronic device may include components such as an RF (Radio Frequency) circuit 1010, a memory 1020 including one or more computer-readable storage media, an input unit 1030, a display unit 1040, sensors 1050, an audio circuit 1060, a WiFi (wireless fidelity) module 1070, a processor 1080 including one or more processing cores, and a power supply 1090. Those skilled in the art can understand that Figure 10 the terminal structure shown in

[0154] does not limit the terminal and may include more or fewer components than shown in the figure, or combine certain components, or have a different component arrangement. Among them:

[0155] The RF circuit 1010 can be used for receiving and sending information or signals during a call. Specifically, after receiving the downlink information from the base station, it is handed over to one or more processors 1080 for processing; in addition, the data related to the uplink is sent to the base station. Generally, the RF circuit 1010 includes but is not limited to antennas, at least one amplifier, a tuner, one or more oscillators, a subscriber identity module (SIM) card, a transceiver, a coupler, an LNA (Low Noise Amplifier), a duplexer, etc. In addition, the RF circuit 1010 can also communicate with the network and other terminals wirelessly. The wireless communication can use any communication standard or protocol, including but not limited to GSM (Global System of Mobile communication), GPRS (General Packet Radio Service), CDMA (Code Division Multiple Access), WCDMA (Wideband Code Division Multiple Access), LTE (Long Term Evolution), email, SMS (Short Messaging Service), etc.

[0155] The memory 1020 can be used to store software programs and modules. The processor 1080 executes various functional applications and data processing by running the software programs and modules stored in the memory 1020. The memory 1020 may mainly include a program storage area and a data storage area. Among them, the program storage area can store an operating system, application programs required for functions, etc.; the data storage area can store data created according to the use of the terminal. In addition, the memory 1020 may include high-speed random access memory and may also include non-volatile memory, such as at least one magnetic disk storage device, a flash memory device, or other volatile solid-state storage devices. Correspondingly, the memory 1020 may also include a memory controller to provide access to the memory 1020 by the processor 1080 and the input unit 1030.

[0156] The input unit 1030 can be used to receive input digital or character information, and generate keyboard, mouse, joystick, optical or trackball signal inputs related to user settings and function controls. Specifically, the input unit 1030 may include a touch-sensitive surface 1031 and other input devices 1032. The touch-sensitive surface 1031, also known as a touch display screen or a touchpad, can collect touch operations of the user thereon or nearby (such as operations of the user using a finger, a stylus, or any suitable object or accessory on or near the touch-sensitive surface 1031), and drive the corresponding connection device according to a pre-set program. Optionally, the touch-sensitive surface 1031 may include two parts: a touch detection device and a touch controller. Among them, the touch detection device detects the touch position of the user, detects the signal brought by the touch operation, and transmits the signal to the touch controller; the touch controller receives the touch information from the touch detection device, converts it into contact coordinates, and then sends it to the processor 1080, and can receive and execute commands sent by the processor 1080. In addition, various types such as resistive, capacitive, infrared, and surface acoustic wave can be used to implement the touch-sensitive surface 1031. In addition to the touch-sensitive surface 1031, the input unit 1030 may also include other input devices 1032. Specifically, the other input devices 1032 may include, but are not limited to, one or more of a physical keyboard, function keys (such as volume control keys, switch keys, etc.), a trackball, a mouse, a joystick, etc.

[0157] The display unit 1040 can be used to display information input by the user or information provided to the user, as well as various graphical user interfaces of the terminal. These graphical user interfaces can be composed of graphics, text, icons, videos, and any combination thereof. The display unit 1040 may include a display panel 1041. Optionally, the display panel 1041 can be configured in the form of an LCD (Liquid Crystal Display), an OLED (Organic Light-Emitting Diode), etc. Further, the touch-sensitive surface 1031 can cover the display panel 1041. When the touch-sensitive surface 1031 detects a touch operation on or near it, it is transmitted to the processor 1080 to determine the type of touch event. Subsequently, the processor 1080 provides a corresponding visual output on the display panel 1041 according to the type of touch event. Among them, the touch-sensitive surface 1031 and the display panel 1041 can be implemented as two independent components for input and input functions. However, in some embodiments, the touch-sensitive surface 1031 and the display panel 1041 can also be integrated to implement input and output functions.

[0158] The terminal may further include at least one sensor 1050, such as a light sensor, a motion sensor, and other sensors. Specifically, the light sensor may include an ambient light sensor and a proximity sensor. Among them, the ambient light sensor can adjust the brightness of the display panel 1041 according to the brightness of the ambient light. The proximity sensor can turn off the display panel 1041 and / or the backlight when the terminal is moved to the ear. As a type of motion sensor, the gravity acceleration sensor can detect the magnitude of acceleration in all directions (generally three axes). When stationary, it can detect the magnitude and direction of gravity and can be used in applications for identifying the posture of the terminal (such as horizontal and vertical screen switching, related games, magnetometer posture calibration), vibration recognition-related functions (such as pedometers, tapping), etc. As for other sensors that the terminal may also be configured with, such as gyroscopes, barometers, hygrometers, thermometers, infrared sensors, etc., they will not be elaborated here.

[0159] The audio circuit 1060, the speaker 1061, and the microphone 1062 can provide an audio interface between the user and the terminal. The audio circuit 1060 can transmit the electrical signal converted from the received audio data to the speaker 1061, and the speaker 1061 converts it into a sound signal for output. On the other hand, the microphone 1062 converts the collected sound signal into an electrical signal, which is received by the audio circuit 1060 and then converted into audio data. After the audio data is output to the processor 1080 for processing, it is sent through the RF circuit 1010 to, for example, another terminal, or the audio data is output to the memory 1020 for further processing. The audio circuit 1060 may also include an earphone jack to provide communication between the peripheral earphone and the terminal.

[0160] WiFi belongs to short - range wireless transmission technology. Through the WiFi module 1070, this terminal can help users send and receive emails, browse the web, and access streaming media, etc. It provides users with wireless broadband Internet access. Although Figure 10 the WiFi module 1070 is shown, it can be understood that it does not belong to the essential components of this terminal and can be omitted entirely within the scope of not changing the essence of the invention as needed.

[0161] The processor 1080 is the control center of this terminal. It connects various parts of the entire terminal using various interfaces and circuits. By running or executing software programs and / or modules stored in the memory 1020, and by calling the data stored in the memory 1020, it executes various functions of this terminal and processes data, thereby monitoring the terminal as a whole. Optionally, the processor 1080 may include one or more processing cores; preferably, the processor 1080 may integrate an application processor and a modem processor. Among them, the application processor mainly processes the operating system, user interface, and application programs, etc., and the modem processor mainly processes wireless communication. It can be understood that the above - mentioned modem processor may not be integrated into the processor 1080 either.

[0162] This terminal further includes a power source 1090 (such as a battery) for powering each component. Preferably, the power source can be logically connected to the processor 1080 through a power management system, thereby realizing functions such as management of charging, discharging, and power consumption management through the power management system. The power source 1090 may also include any components such as one or more DC or AC power sources, a recharge system, a power failure detection circuit, a power converter or inverter, a power status indicator, etc.

[0163] Although not shown, the above - mentioned terminal may also include a camera, a Bluetooth module, etc., which will not be elaborated here. Specifically, in this embodiment, the display unit of the terminal is a touch - screen display, and the terminal also includes a memory, as well as one or more programs. One or more of the programs are stored in the memory and are configured to be executed by one or more processors to execute the instructions in the method embodiments of the present invention.

[0164] In an exemplary embodiment, an electronic device is also provided, including: a processor; a memory for storing instructions executable by the processor; wherein, the processor is configured to execute the instructions to implement the live - broadcast room recommendation method as in the embodiments of the present disclosure.

[0165] In an exemplary embodiment, a computer - readable storage medium is also provided. When the instructions in the storage medium are executed by the processor of an electronic device, the electronic device can execute the live - broadcast room recommendation method in the embodiments of the present disclosure.

[0166] In an exemplary embodiment, there is also provided a computer program product including instructions that, when running on a computer, cause the computer to execute the live broadcast room recommendation method in the embodiments of the present disclosure.

[0167] Those of ordinary skill in the art can understand that all or part of the processes in the methods of the above embodiments can be completed by instructing relevant hardware through a computer program. The computer program can be stored in a non-volatile computer-readable storage medium. When the computer program is executed, it can include the processes of the embodiments of the above methods. Among them, any reference to a memory, storage, database, or other medium used in the embodiments provided in the present application can include non-volatile and / or volatile memories. Non-volatile memories can include read-only memory (ROM), programmable ROM (PROM), electrically programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM), or flash memory. Volatile memories can include random access memory (RAM) or external cache memory. By way of illustration and not limitation, RAM is available in various forms, such as static RAM (SRAM), dynamic RAM (DRAM), synchronous DRAM (SDRAM), double data rate SDRAM (DDR SDRAM), enhanced SDRAM (ESDRAM), synchronous link DRAM (SLDRAM), Rambus direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and Rambus dynamic RAM (RDRAM), etc.

[0168] After considering the specification and practicing the invention disclosed herein, those skilled in the art will readily conceive of other embodiments of the present disclosure. This application is intended to cover any variations, uses, or adaptations of the present disclosure that follow the general principles of the present disclosure and include known common knowledge or conventional technical means in the technical field not disclosed in the present disclosure. The specification and embodiments are only regarded as exemplary, and the true scope and spirit of the present disclosure are pointed out by the following claims.

[0169] It should be understood that the present disclosure is not limited to the exact structures described above and shown in the drawings, and various modifications and changes can be made without departing from its scope. The scope of the present disclosure is only limited by the appended claims.

Claims

1. A live broadcast room recommendation method, characterized in that: include: Displaying at least one first live broadcast recommendation information associated with the live broadcast room to be recommended in a preset area on the live broadcast recommendation page; The preset area is an area for presenting a plurality of live broadcast recommendation information associated with the live broadcast room to be recommended; the plurality of live broadcast recommendation information includes the at least one first live broadcast recommendation information; And the preset area includes at least one information display position, and when the at least one information display position is one information display position, the at least one first live broadcast recommendation information includes first recommended title information and first recommended information corresponding to the first recommended title information; In response to the information update instruction, the at least one first live broadcast recommendation information displayed in the preset area is updated.

2. The live broadcast room recommendation method according to claim 1, characterized in that: The multiple live broadcast recommendation information correspond to at least one recommendation information type, and when the at least one first live broadcast recommendation information includes at least two first live broadcast recommendation information, the at least two first live broadcast recommendation information correspond to at least one recommendation information type.

3. The live broadcast room recommendation method according to any one of claims 1 or 2, characterized in that: In a case where the at least one first live broadcast recommendation information includes first recommended title information and first recommended information corresponding to the first recommended title information, in response to the information update instruction, updating the at least one first live broadcast recommendation information displayed in the preset area includes: In response to the information update instruction, updating the first recommended information displayed in the preset area to the second recommended information corresponding to the first recommended title information; The multiple live broadcast recommendation information include second recommendation information; and the first recommendation information and the second recommendation information are two live broadcast recommendation information with the first recommendation title information as the recommended title information.

4. The live broadcast room recommendation method according to any one of claims 1 or 2, characterized in that: In a case where the at least one first live broadcast recommendation information includes first recommended title information and first recommended information corresponding to the first recommended title information, in response to the information update instruction, updating the at least one first live broadcast recommendation information displayed in the preset area includes: In response to the information update instruction, updating the first recommended title information displayed in the preset area to the second recommended title information corresponding to the first recommended information; The multiple live broadcast recommendation information includes second recommended title information, and the first recommended title information and the second recommended title information are two types of recommended title information corresponding to the first recommended information.

5. The method for recommending a live broadcast room according to any one of claims 1 or 2, characterized in that: When the at least one first live broadcast recommendation information includes third recommendation information and fourth recommendation information, the preset area includes a first information display position and a second information display position; The displaying of at least one first live broadcast recommendation information associated with the live broadcast room to be recommended in the preset area of ​​the live broadcast recommendation page includes: The third recommended information is displayed at the first information display position, and the fourth recommended information is displayed at the second information display position.

6. The method for recommending a live broadcast room according to any one of claims 1 or 2, characterized in that: In the case where the preset area includes the third information display position and the fourth information display position, the at least one first live broadcast recommendation information includes fifth recommendation information, the fifth recommendation information is any live broadcast recommendation information among the multiple live broadcast recommendation information, and the preset area in the live broadcast recommendation page displays at least one first live broadcast recommendation information associated with the live broadcast room to be recommended, including: Display the fifth recommendation information at the third information display position, and display the first joint recommendation information of at least one other live broadcast recommendation information at the fourth information display position; The at least one other live broadcast recommendation information is live broadcast recommendation information among the multiple live broadcast recommendation information except the fifth recommendation information.

7. The method for recommending a live broadcast room according to claim 6, characterized in that: In response to the information update instruction, updating the at least one first live broadcast recommendation information displayed in the preset area includes: In response to the information update instruction, the fifth recommended information displayed at the third information display position is updated to the sixth recommended information, and the first joint recommended information displayed at the fourth information display position is updated to the second joint recommended information; The sixth recommendation information is any live broadcast recommendation information in the at least one other live broadcast recommendation information; and the second joint recommendation information is joint recommendation information of the live broadcast recommendation information in the at least one other live broadcast recommendation information except the sixth recommendation information.

8. The method for recommending a live broadcast room according to any one of claims 1 or 2, characterized in that: In a case where the preset area includes at least two information display positions, and the at least one first live broadcast recommendation information includes at least two first live broadcast recommendation information, in response to the information update instruction, updating the at least one first live broadcast recommendation information displayed in the preset area includes: When the display durations corresponding to the at least two first live broadcast recommendation information reach a preset duration, triggering the information update instruction, and updating the at least two first live broadcast recommendation information displayed in the at least two information display positions to at least two second live broadcast recommendation information; The multiple live broadcast recommendation information include the at least two second live broadcast recommendation information, and the at least two second live broadcast recommendation information are determined based on a preset carousel sequence corresponding to the multiple live broadcast recommendation information.

9. The method for recommending a live broadcast room according to any one of claims 1 or 2, characterized in that: In a case where the preset area includes at least two information display positions, and the at least one first live broadcast recommendation information includes at least two first live broadcast recommendation information, in response to the information update instruction, updating the at least one first live broadcast recommendation information displayed in the preset area includes: In response to the information update instruction triggered by the target account, updating the at least two first live broadcast recommendation information displayed in the at least two information display positions to at least two third live broadcast recommendation information; The at least two third live broadcast recommendation information are determined based on a preset display order corresponding to the multiple live broadcast recommendation information.

10. A live broadcast room recommendation device, characterized in that: include: A live broadcast recommendation information display module is configured to display at least one first live broadcast recommendation information associated with the live broadcast room to be recommended in a preset area of ​​the live broadcast recommendation page; The preset area is an area for presenting a plurality of live broadcast recommendation information associated with the live broadcast room to be recommended; the plurality of live broadcast recommendation information includes the at least one first live broadcast recommendation information; And the preset area includes at least one information display position, and when the at least one information display position is one information display position, the at least one first live broadcast recommendation information includes first recommended title information and first recommended information corresponding to the first recommended title information; The live broadcast recommendation information updating module is configured to execute in response to the information updating instruction and update the at least one first live broadcast recommendation information displayed in the preset area.

11. An electronic device, characterized in that: include: processor; a memory for storing instructions executable by the processor; Wherein, the processor is configured to execute the instructions to implement the live broadcast room recommendation method as described in any one of claims 1 to 9.

12. A computer-readable storage medium, characterized in that: When the instructions in the storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute the live broadcast room recommendation method as described in any one of claims 1 to 9.

13. A computer program product, characterized in that When the computer program product runs on a computer, the computer is enabled to execute the live broadcast room recommendation method as described in any one of claims 1 to 9.

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