Information interaction method and device, electronic equipment, storage medium and program product

Abstract

The embodiment of the invention provides an information interaction method and device, electronic equipment, a storage medium and a program product. The method comprises the following steps: displaying information identifiers of a plurality of target multimedia feature dimensions of a first media resource and interactive multimedia information under at least one target multimedia feature dimension on a first interface; the display opportunity of the first interface comprises the condition that the first media resource is displayed to a preset progress in response to triggering of the first media resource; wherein the target multimedia feature dimensions are determined based on the attribute features of the first media resource, and the interactive multimedia information is matched with the target multimedia feature dimensions. According to the technical scheme provided by the embodiment of the invention, the differentiated interactive multimedia information under different target multimedia feature dimensions is accurately matched from the interactive multimedia information of the first media resource according to the attribute features of the first media resource; and the information access entry corresponding to the matched interactive multimedia information is visually displayed.

Description

Technical Field

[0001] The embodiments of the present disclosure relate to the field of computer processing technology, and more particularly to an information interaction method, apparatus, electronic device, storage medium, and program product. Background Art

[0002] With the continuous development of the Internet, in the process of displaying media resources through application software, users can perform interactive operations on media resources in various ways. In the scenario where a large number of users participate in the interaction, a large amount of interactive information may be generated.

[0003] In related technologies, users often browse or search to view interactive information of their interest. However, faced with a large amount of interactive information, users often find it difficult to quickly or accurately filter out the content they focus on, which reduces the efficiency of viewing interactive information and affects the interactive experience of media resources. Summary of the Invention

[0004] The present disclosure provides an information interaction method, device, electronic device, storage medium and program product to achieve the effect of accurately matching differentiated interactive multimedia information under different target multimedia feature dimensions from the interactive multimedia information of the first media resource based on the attribute characteristics of the first media resource, and visually displaying the information access entrance corresponding to the matched interactive multimedia information.

[0005] In a first aspect, an embodiment of the present disclosure provides an information interaction method, the method comprising:

[0006] Displaying, on a first interface, information identifiers of multiple target multimedia feature dimensions of a first media resource and interactive multimedia information under at least one of the target multimedia feature dimensions; the first interface is displayed in response to a triggering of the first media resource and when the first media resource has been displayed to a preset progress;

[0007] The target multimedia feature dimensions are determined based on the attribute characteristics of the first media resource, and the interactive multimedia information matches each of the target multimedia feature dimensions.

[0008] In a second aspect, an embodiment of the present disclosure further provides an information interaction device, the device comprising:

[0009] An information display module is used to display information identifiers of multiple target multimedia feature dimensions of a first media resource and interactive multimedia information under at least one of the target multimedia feature dimensions on a first interface; the display timing of the first interface includes responding to the triggering of the first media resource and the first media resource has been displayed to a preset progress; wherein, the target multimedia feature dimension is determined based on the attribute characteristics of the first media resource, and the interactive multimedia information matches each of the target multimedia feature dimensions.

[0010] In a third aspect, an embodiment of the present disclosure further provides an electronic device, the electronic device comprising:

[0011] one or more processors;

[0012] a storage device for storing one or more programs,

[0013] When the one or more programs are executed by the one or more processors, the one or more processors implement the information interaction method as described in any one of the embodiments of the present disclosure.

[0014] In a fourth aspect, an embodiment of the present disclosure further provides a storage medium containing computer-executable instructions, which, when executed by a computer processor, are used to execute the information interaction method as described in any one of the embodiments of the present disclosure.

[0015] In a fifth aspect, an embodiment of the present disclosure further provides a computer program product, including a computer program, which, when executed by a processor, implements the information interaction method as described in any one of the embodiments of the present disclosure.

[0016] The technical solution provided by the embodiment of the present disclosure matches the interactive multimedia information with each target multimedia feature dimension by displaying information identifiers of multiple target multimedia feature dimensions of the first media resource and interactive multimedia information under at least one target multimedia feature dimension on the first interface, supports differentiated display of target multimedia feature dimensions of different media resources, and can visually display the information access portal corresponding to the matched interactive multimedia information. Since the display timing of the first interface includes responding to the triggering of the first media resource and the display of the first media resource to a preset progress, flexible triggering of the first interface is achieved. Since the target multimedia feature dimension is determined based on the attribute characteristics of the first media resource, differentiated interactive multimedia information under different target multimedia feature dimensions can be accurately matched from the interactive multimedia information of the first media resource based on the attribute characteristics of the first media resource. This solves the problem in the related art that it is difficult for comment viewers to quickly filter out the comment data they focus on or want to view from a large amount of comment data. This improves the viewing efficiency and interaction efficiency of interactive information while ensuring the simplicity of the first interface, thereby enhancing the viewing and interactive experience of media resources. BRIEF DESCRIPTION OF THE DRAWINGS

[0017] The above and other features, advantages, and aspects of the various embodiments of the present disclosure will become more apparent with reference to the following detailed description in conjunction with the accompanying drawings. Throughout the drawings, the same or similar reference numerals represent the same or similar elements. It should be understood that the drawings are schematic and that the originals and elements are not necessarily drawn to scale.

[0018] Figure 1 A flowchart of an information interaction method provided by an embodiment of the present disclosure;

[0019] Figure 2 A schematic diagram of a display process of third interactive data provided by an embodiment of the present disclosure;

[0020] Figure 3 A schematic diagram of another display effect of displaying the data access identifier provided by the embodiment of the present disclosure in the form of a hyperlink;

[0021] Figure 4 A schematic diagram comparing an interactive interface display effect obtained by using the information interaction method of the embodiment of the present disclosure and an interactive interface display effect obtained by using related technologies;

[0022] Figure 5 A flowchart of another information interaction method provided by an embodiment of the present disclosure;

[0023] Figure 6 A flowchart of another information interaction method provided by an embodiment of the present disclosure;

[0024] Figure 7 A flowchart of another information interaction method provided by an embodiment of the present disclosure;

[0025] Figure 8 A schematic diagram of the structure of an information interaction device provided by an embodiment of the present disclosure;

[0026] Figure 9 A schematic structural diagram of an electronic device provided by an embodiment of the present disclosure for implementing the embodiment of the present disclosure is provided. DETAILED DESCRIPTION

[0027] The following describes embodiments of the present disclosure in more detail with reference to the accompanying drawings. Although certain embodiments of the present disclosure are shown in the accompanying drawings, it should be understood that the present disclosure can be implemented in various forms and should not be construed as limited to the embodiments described herein. Rather, these embodiments are provided to provide a more thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the present disclosure are for illustrative purposes only and are not intended to limit the scope of protection of the present disclosure.

[0028] It should be understood that the various steps described in the method embodiments of the present disclosure may be performed in different orders and / or in parallel. In addition, the method embodiments may include additional steps and / or omit the steps shown. The scope of the present disclosure is not limited in this respect.

[0029] As used herein, the term "including" and its variations are open-ended, i.e., "including but not limited to." The term "based on" means "based, at least in part, on." The term "one embodiment" means "at least one embodiment," the term "another embodiment" means "at least one additional embodiment," and the term "some embodiments" means "at least some embodiments." Other terms are defined in the following description.

[0030] It should be noted that the concepts of "first" and "second" mentioned in this disclosure are only used to distinguish different devices, modules or units, and are not used to limit the order or interdependence of the functions performed by these devices, modules or units.

[0031] It should be noted that the modifications of "one" and "multiple" mentioned in the present disclosure are illustrative rather than restrictive, and those skilled in the art should understand that unless otherwise clearly indicated in the context, they should be understood as "one or more".

[0032] The names of the messages or information exchanged between multiple devices in the embodiments of the present disclosure are only used for illustrative purposes and are not used to limit the scope of these messages or information.

[0033] It is understandable that before using the technical solutions disclosed in the various embodiments of this disclosure, the type, scope of use, usage scenarios, etc. of the personal information involved in this disclosure should be informed to the user and the user's authorization should be obtained in an appropriate manner in accordance with relevant laws and regulations.

[0034] For example, in response to a user's active request, a prompt message is sent to the user to clearly inform the user that the operation requested will require the acquisition and use of the user's personal information. This allows the user to independently choose whether to provide personal information to the electronic device, application, server, storage medium, or other software or hardware that performs the operations of the disclosed technical solution based on the prompt message.

[0035] As an optional but non-limiting implementation, in response to receiving a user's active request, the prompt information may be sent to the user in the form of a pop-up window, in which the prompt information may be presented in text form. Furthermore, the pop-up window may also contain a selection control for the user to select "agree" or "disagree" to provide personal information to the electronic device.

[0036] It is understandable that the above notification and user authorization process are merely illustrative and do not limit the implementation of the present disclosure. Other methods that comply with relevant laws and regulations may also be applied to the implementation of the present disclosure.

[0037] It is understandable that the data involved in this technical solution (including but not limited to the data itself, the acquisition or use of the data) must comply with the requirements of relevant laws, regulations and relevant provisions.

[0038] Figure 1 This is a flow chart of an information interaction method provided by an embodiment of the present disclosure. The embodiment of the present disclosure is applicable to the scenario of viewing comment data of media resources. The method can be executed by an information interaction device, which can be implemented in the form of software and / or hardware. Optionally, it can be implemented by an electronic device, which can be a mobile terminal, PC or server, etc.

[0039] like Figure 1 As shown, the method of this embodiment may specifically include:

[0040] S110. Displaying information identifiers of multiple target multimedia feature dimensions of a first media resource and interactive multimedia information under at least one target multimedia feature dimension on a first interface; the display timing of the first interface includes responding to a trigger of the first media resource and the first media resource has been displayed to a preset progress.

[0041] It should be noted that the technical solutions provided by the embodiments of the present disclosure may only be executed when the preset interactive multimedia information classification mode is enabled. When the interactive multimedia information classification mode is disabled, multiple interactive multimedia information items of the first media resource are directly displayed on the first interface without the need to display the interactive multimedia information according to the target multimedia feature dimension.

[0042] Among them, the first interface can be understood as a visual interface that supports interactive operations on interactive multimedia information and displays related interactive multimedia information. The first interface can be used to display interactive multimedia information associated with the first media resource, and can also be used to provide an operation entry for performing interactive operations on the first media resource and / or the displayed interactive multimedia information. The first media resource can be multimedia content that can be displayed on the display interface and can be accessed and interacted with by users. The first media resource can include media content in any media form, optionally including at least one of video, audio, picture, and text. Exemplarily, the first media resource can be a short play, a drama, news, a documentary or a novel, wherein the playing time of the short play is less than the playing time of the drama.

[0043] In an embodiment of the present disclosure, the display timing of the first interface may include responding to the triggering of the first media resource and / or the first media resource has been displayed to a preset progress. That is, when a triggering operation for the first media resource is detected, the first interface may be displayed; and / or, when the first media resource has been displayed to a preset progress, the first interface may be displayed. There are multiple ways to display the first interface. Optionally, the first interface may be displayed in the playback interface of the first media resource in the form of a pop-up window; or, the playback interface of the first media resource and the first interface may be displayed in a double-column display in the display interface, that is, one column of the interface is the playback interface of the first media resource, and the other column of the interface is the first interface; or, the first interface may be displayed in the playback interface of the first media resource in the form of a display panel (including a pull-down display panel, a pull-up display panel, a left-pull display panel, or a right-pull display panel), etc.

[0044] The target multimedia feature dimension can be understood as the basis or standard for classifying interactive multimedia information. An information identifier can be an icon, text, or other visual element that identifies and distinguishes different target multimedia feature dimensions on the first interface. An information identifier can be an access point displayed on the first interface for accessing the corresponding interactive multimedia information. It should be noted that, in addition to the information identifier representing the target multimedia feature dimension of the interactive multimedia information, the information identifier also includes a default access identifier for displaying all interactive multimedia information. In response to a triggering operation targeting this default access identifier, the interactive multimedia information of the first media resource is displayed on the first interface. Interactive multimedia information can refer to data generated by a user performing a specific type of interactive operation on the first media resource and / or other media resources associated with the first media resource, and this data can be displayed within the interactive information display area associated with the first media resource, i.e., on the first interface. Interactive multimedia information can include interactive multimedia information associated with the first media resource and / or interactive multimedia information corresponding to other media resources associated with the first media resource. Optionally, the interactive multimedia information can include at least one of commentary information, rating information, display status adjustment information, and sharing information regarding the first media resource. Comment information includes comments on the first media resource and replies to comments on the first media resource. Evaluation information includes evaluation data on the first media resource and evaluation data on interactive information about the first media resource. Sharing information includes sharing of the first media resource or interactive information. Interactive multimedia information can include multiple formats, including at least one of text, static images, dynamic images, and video.

[0045] Optionally, the target multimedia feature dimension includes at least one of a display object dimension in the first media resource, a display status dimension of the display object, a content excerpt dimension in the first media resource, a plot description dimension in the first media resource, an application scenario dimension of the interactive multimedia information, and a secondary creation data dimension of the first media resource. The advantage of such a setting is that it covers the multi-dimensional attributes of the interactive multimedia information of the first media resource, realizes cross-dimensional information association and integration, and accurately matches the diverse browsing needs for interactive multimedia information, thereby improving interaction efficiency and experience. Furthermore, the multi-dimensional information identifier serves as an access portal, which can quickly narrow the scope of the interactive multimedia information through dimensional switching, and realizes differentiated management of the interactive multimedia information based on dimensional characteristics.

[0046] Among them, the display object may include a first object existing in the first media resource and / or a second object that actually interprets the first object. The second object may include an object that interprets the first object through sound and / or an object that interprets the first object through form. Exemplarily, when the first media resource is a novel, the display object may include any object that appears in the novel, such as the protagonist, supporting role, and animals. When the first media resource is a short play, the display object may include the character in the short play and the actual object that interprets the character (such as an actor, a voice actor, etc.). When the interactive multimedia information of the first media resource is classified according to the display object dimension, it is classified according to the display objects contained in the first media resource involved in the interactive multimedia information, so that the interactive multimedia information under the target multimedia feature dimension is information including the display object.

[0047] The display form may be the state of at least part of the display object presented in the first media resource, and the state may be the state mentioned in the interactive multimedia information. The display form of the display object may include the facial expression state (e.g., eye state, mouth state, etc.) and / or body expression state (e.g., actions, wearing objects, etc.) of the display object. When classifying the interactive multimedia information of the first media resource based on the display form dimension, the classification is based on the display form of the display object involved in the interactive multimedia information, so that the interactive multimedia information under the target multimedia feature dimension is information containing the display form of the display object.

[0048] Among them, the content excerpt in the first media resource can be understood as at least part of the media content in the first media resource, and the at least part of the media content can be the media content that is paid attention to and interacted by users in all the media content of the first media resource. For example, assuming that the first media resource is a short drama, the content excerpt can be an episode of the short drama, a plot in an episode of the short drama, etc. Assuming that the first media resource is a novel, the content excerpt can be a chapter in the novel, a paragraph in a chapter, etc. When classifying the interactive multimedia information of the first media resource according to the content excerpt dimension in the first media resource, it is classified according to the first media resource excerpt content included in the interactive multimedia information, so that the interactive multimedia information under the target multimedia feature dimension is information containing the first media resource excerpt content.

[0049] Among them, the plot description in the first media resource can be understood as content that summarizes at least part of the plot in the first media resource. The plot description can be a summary description of all media resources of the first media resource, or it can be a summary description of part of the plot in the first media resource. For example, assuming that the first media resource is a short play, the plot description can be a summary description of the content of a certain episode of the short play; or, it can also be a summary description of a certain plot in the short play, etc. When classifying the interactive multimedia information of the first media resource according to the plot description dimension in the first media resource, it is classified according to the plot description content for the first media resource included in the interactive multimedia information, so that the interactive multimedia information under the target multimedia feature dimension is information containing the plot description of the first media resource.

[0050] Among them, the application scenario of interactive multimedia information can be understood as the purpose of users publishing interactive multimedia information. For example, assuming that a certain interactive multimedia information of the first media resource is "Requesting wallpaper!", then the application scenario of this interactive multimedia information is the wallpaper request scenario; assuming that a certain interactive multimedia information of the first media resource is "Requesting novels of the same type", then the application scenario of this interactive multimedia information is the resource request scenario. When classifying the interactive multimedia information of the first media resource according to the application scenario dimension in the first media resource, it is classified according to the information content included in the interactive multimedia information, so that the interactive multimedia information under the target multimedia feature dimension is information containing information content that represents the application scenario.

[0051] Among them, the secondary creation data of the first media resource can be understood as the data generated after the user processes and re-creates the first media resource. For example, assuming that the first media resource is video data, the secondary creation data of the video data can be a new video clip generated by editing the video data and / or adding special effects; or, it can also be a literary work that is secondary created based on the existing characters, storylines, worldviews and other elements in the video data. Assuming that the first media resource is picture data, the secondary creation data of the picture data can be a new picture obtained by modifying and / or synthesizing the picture data. Assuming that the first media resource is audio data, the secondary creation data can be new work data generated by composing lyrics, arranging and adapting music based on the audio content of the audio data. When classifying the interactive multimedia information of the first media resource based on the secondary creation data dimension in the first media resource, it is classified based on the information content included in the interactive multimedia information, so that the interactive multimedia information under the target multimedia feature dimension is information containing the secondary creation data of the first media resource.

[0052] For example, taking the first media resource as a short play as an example, the multiple target multimedia feature dimensions of the short play may include: character dimension, plot dimension, expression dimension, purpose dimension and fan fiction dimension, etc.

[0053] It should be noted that the interactive multimedia information under different target multimedia feature dimensions may correspond to different display forms. Optionally, in the case where the target multimedia feature dimension includes the secondary creation data dimension of the first media resource, the interactive multimedia information under the secondary creation data dimension may be displayed in an information flow display form. In the case where the target multimedia feature dimension includes the application scenario dimension of the interactive multimedia information, the interactive multimedia information under the application scenario dimension may be displayed in a multi-column display form. In the case where the target multimedia feature dimension includes the display object dimension of the first media resource, the interactive multimedia information under the display object dimension may be displayed in a multi-column display form. In the case where the target multimedia feature dimension includes the display form dimension of the display object of the first media resource, the interactive multimedia information under the display form dimension may be displayed in a multi-column display form. In the case where the target multimedia feature dimension includes the content excerpt dimension in the first media resource, the interactive multimedia information under the content excerpt dimension may be displayed in an information flow display form. In the case where the target multimedia feature dimension includes the plot description dimension in the first media resource, the interactive multimedia information under the plot description dimension may be displayed in an information flow display form. The benefits of this arrangement are that interactive multimedia information under different target multimedia feature dimensions can be browsed using different information display forms, and the information complexity of interactive multimedia information under different target multimedia feature dimensions is different. Using corresponding information display forms for display can guide attention through visual hierarchy, reduce information screening time, reduce information processing costs, and adapt to scenario-based interaction needs to improve the content consumption efficiency of interactive multimedia information. In addition, based on data feature matching display forms, information consumption efficiency is improved. Interactive multimedia information under the secondary creation data dimension is displayed based on the information flow display form, allowing immersive browsing of interactive multimedia information under this dimension, and the next interactive multimedia information can be preloaded according to the browsing progress, thereby improving browsing speed, improving the consumption fluency of interactive multimedia information, and guiding in-depth exploration of secondary creation content. Interactive multimedia information under the application scenario dimension is displayed based on a multi-column display form, which can quickly locate the required interactive multimedia information, reduce hierarchical jumps, and improve the operation efficiency of interactive multimedia information.

[0054] Among them, the information flow display form can be a content display form that is arranged in chronological order or logical order (such as content relevance), and the information is continuously presented in the form of a "stream", and the user can browse more content through operations such as scrolling and refreshing. In the embodiment of the present disclosure, the interactive multimedia information under the secondary creation data dimension can be arranged in chronological order or logical order, and continuously presented in the form of an information stream. Furthermore, when a user slides the interactive multimedia information displayed, and the sliding direction of the sliding operation is from the bottom of the interface to the top of the interface, the currently displayed interactive multimedia information can be updated based on the next interactive multimedia information arranged behind the currently displayed interactive multimedia information, so that the first interface displays the next interactive multimedia information. The advantage of this setting is that the information flow uses timeline and relevance as the sorting logic, and the user can continuously obtain content through simple operations such as sliding and refreshing, which meets the user's demand for immersive browsing of interactive multimedia information, conforms to the user's content browsing habits, and can keep the interface content fresh at all times, greatly attracting the user's continued attention. Moreover, the interactive multimedia information is displayed based on the information flow, which improves the matching degree between the interactive multimedia information and the user's interests and reduces the probability of high-quality interactive multimedia information being buried.

[0055] Among them, the multi-column display format can display interactive multimedia information in the form of a horizontal multi-column layout, which is usually used to present more content in a limited interface space, making it easier for users to compare or quickly locate target information. The multi-column display format can be displayed in the form of a horizontal layout of at least two columns. Optionally, the multi-column display format includes a double-column display format and / or a three-column display format. When the interactive multimedia information is displayed in a multi-column layout, the first interface may include multiple information display containers, and the multiple information display containers are used to present the multi-column layout, and the interactive multimedia information is embedded in the information display container in the form of a card component.

[0056] In the embodiments of the present disclosure, interactive multimedia information under different target multimedia feature dimensions may correspond to different genres. Optionally, if the target multimedia feature dimension includes the secondary creation data dimension of the first media resource, the interactive multimedia information under the secondary creation data dimension includes at least one genre among text, static images, dynamic images, and videos; if the target multimedia feature dimension includes the application scenario dimension of the interactive multimedia information, the interactive multimedia information under the application scenario dimension includes at least one genre among text, static images, and dynamic images; if the target multimedia feature dimension includes the application scenario dimension of the interactive multimedia information, the interactive multimedia information under the application scenario dimension includes at least one genre among text, static images, and dynamic images. If the target multimedia feature dimension includes the display object dimension of the first media resource, the interactive multimedia information under the display object dimension includes at least one genre among static images, dynamic images, videos, and text. If the target multimedia feature dimension includes the display state dimension of the display object, the interactive multimedia information under the display state dimension includes at least one genre among static images, dynamic images, and videos. If the target multimedia feature dimension includes the content excerpt dimension of the first media resource, the interactive multimedia information under the content excerpt dimension includes at least one genre among text, images, and the like. In a case where the target multimedia feature dimension includes a plot description dimension in the first media resource, the interactive multimedia information under the plot description dimension includes at least one genre of text, image, video, and the like.

[0057] It should be noted that when displaying interactive multimedia information under at least one target multimedia feature dimension on the first interface, at least three display situations may be included, namely: displaying interactive multimedia information under multiple target multimedia feature dimensions associated with the first media resource on the first interface, that is, clustering the multiple interactive multimedia information associated with the first media resource according to multiple target multimedia feature dimensions, and displaying them all on the first interface; and / or, displaying interactive multimedia information under at least one target multimedia feature dimension associated with the media content currently displayed on the interface of the first media resource on the first interface; and / or, determining the target display form corresponding to the target multimedia feature dimension according to the genre and / or preset information display form of the interactive multimedia information under the target multimedia feature dimension, so as to display the interactive multimedia information under the target multimedia feature dimension based on the target display form.

[0058] As an optional implementation of an embodiment of the present disclosure, when a trigger operation for a first media resource is detected, a first interface associated with the first media resource can be displayed, and information identifiers of multiple target multimedia feature dimensions of the first media resource and interactive multimedia information of the first media resource under each target multimedia feature dimension can be displayed on the first interface.

[0059] As another optional implementation of the embodiment of the present disclosure, when it is detected that the first media resource has been displayed to a preset progress, the display of the first interface is triggered, and information identifiers of multiple target multimedia feature dimensions of the first media resource are displayed in the first interface, and the media content of the first media resource at the preset progress is determined, and based on the displayed media content, it is determined whether there is interactive multimedia information associated with the media content. Furthermore, in the case of interactive multimedia information associated with the media content, interactive multimedia information under at least one target multimedia feature dimension can be displayed in the first interface, and the interactive multimedia information under at least one target multimedia feature dimension displayed is the interactive multimedia information associated with the media content.

[0060] In the disclosed embodiments, target multimedia feature dimensions are determined based on the attribute characteristics of the first media resource; the interactive multimedia information is matched to each target multimedia feature dimension. Attribute characteristics can be understood as characteristic information that characterizes the content and / or data format of the first media resource. Optionally, the attribute characteristics of the first media resource include the genre and / or type of the first media resource.

[0061] In a specific implementation, multiple interactive multimedia information items associated with the first media resource can be classified based on the attribute characteristics of the first media resource, thereby obtaining interactive multimedia information items under multiple target multimedia feature dimensions. Furthermore, when a display opportunity for the first interface is detected, information identifiers for multiple target multimedia feature dimensions of the first media resource, as well as interactive multimedia information under at least one target multimedia feature dimension, can be displayed on the first interface, with the interactive multimedia information matching the target multimedia feature dimension to which it belongs.

[0062] In the disclosed embodiments, to ensure the simplicity of the first interface and facilitate targeted user browsing of interactive multimedia information within a specific target multimedia feature dimension, information identifiers for the target multimedia feature dimension may be displayed within the first interface, allowing access to the interactive multimedia information corresponding to the triggered information identifier by triggering an operation on the information identifier. Optionally, the information identifier may be displayed within the interactive interface in the form of a hyperlink and / or a navigation control within a navigation bar. These two display formats are described below.

[0063] Optionally, displaying information identifiers for multiple target multimedia feature dimensions of the first media resource on the first interface includes: determining information access identifiers for the target multimedia feature dimensions and displaying the information identifiers as hyperlinks on the first interface. This arrangement facilitates quick user access to relevant interactive information, enhancing the interactivity of the interactive interface. Furthermore, displaying the information identifiers as hyperlinks makes the sources and associations of the data more clear, facilitating data integration and associated display.

[0064] A hyperlink is a clickable element in digital content that allows users to jump from the current page or location to another resource by clicking on it. Hyperlinks can include various representations, including text, icons, triggerable controls, and / or images. Information identifiers in the form of hyperlinks can be displayed anywhere in the first interface. Optionally, they can be displayed at the bottom of all interactive multimedia information displayed in the first interface; or, they can be displayed at the top of the first interface; or, they can be displayed in the left or right sidebar of the first interface.

[0065] It should be noted that, when the information identifier is displayed in the first interface in the form of a hyperlink, the display form of displaying interactive multimedia information by triggering the hyperlink may include: jumping from the first interface to the interactive multimedia information display interface, which displays the interactive multimedia information corresponding to the triggered hyperlink; or, in the form of a double-column display, that is, when a trigger operation for the hyperlink is received, the first interface is switched from full-screen display to half-screen display, and the interactive multimedia information corresponding to the triggered hyperlink is displayed in the other half of the display screen.

[0066] For example, Figure 2 A schematic diagram of a display process of interactive multimedia information provided by an embodiment of the present disclosure. Figure 2 The left figure in FIG is a schematic diagram of a display interface 20 including a first media resource and a first interface. Figure 2 As shown in the left figure in , the display interface 20 includes a first interface 201, and while the first interface is being displayed, the first media resource display interface is displayed in a reduced size at the top of the display interface 20. The first interface 201 displays a plurality of interactive multimedia information 2011 of the first media resource and an information identifier 2012 displayed in the form of a hyperlink. The information identifier 2012 is displayed at the end of the plurality of interactive multimedia information 2011 and displays "prompt information of dimension A" for representing the information range identifier corresponding to the target multimedia feature dimension A. Furthermore, when a click operation on the information identifier 2012 is received, the display interface 20 can jump to the information display interface 21 of the interactive multimedia information corresponding to the information identifier 2012, as shown in FIG. Figure 2As shown in the right figure in , the information display interface 21 can display interactive multimedia information corresponding to the information identifier 2012.

[0067] For example, Figure 3 A schematic diagram of another display effect of displaying the information identifier provided in the embodiment of the present disclosure in the form of a hyperlink, such as Figure 3 As shown, the information identifier 3012 displayed in the form of a hyperlink is displayed at the top of the first interface.

[0068] Optionally, displaying information identifiers of multiple target multimedia feature dimensions of the first media resource on the first interface includes: determining information access identifiers of the target multimedia feature dimensions, generating navigation controls based on the information identifiers, and displaying the navigation controls in a navigation bar in the first interface.

[0069] Among them, the navigation bar can be a component that centrally places at least one information identifier, which is used to structure and guide users to explore the content associated with the information access identifier. The information identifier is displayed in the navigation bar in the form of a navigation control. The navigation bar can be displayed at any position in the first interface. Optionally, it can be displayed in the middle position of the first interface; or, it can be displayed as a horizontal navigation bar at the top or bottom of the first interface; or, it can be displayed as a sidebar on the left or right side of the first interface.

[0070] As another optional implementation of the disclosed embodiment, when a navigation bar containing information identifiers displayed in the form of navigation controls is displayed on the first interface, a control trigger operation can be input for the navigation controls displayed in the navigation bar. Furthermore, when a control trigger operation for the navigation controls is received, interactive multimedia information corresponding to the triggered navigation controls can be directly displayed on the first interface.

[0071] For example, Figure 4 A schematic diagram comparing the effects of a first interface display effect obtained by processing the information interaction method of an embodiment of the present disclosure and a first interface display effect obtained by processing using related technologies is provided in the embodiment of the present disclosure. Figure 4 The left picture in FIG is a schematic diagram of the interface effect of the first interface obtained based on the relevant technology. Figure 4 As shown in the left figure in , when a trigger operation for a first media resource is received, a first interface is displayed, and all interactive multimedia information of the first media resource is displayed in the first interface. Figure 4 The right figure in FIG is a schematic diagram of the interface effect of the first interface obtained by processing the information interaction method provided by the embodiment of the present disclosure. Figure 4As shown in the right figure, the display interface includes a first interface 401. The first interface 401 displays a navigation bar 4011, and the navigation bar 4021 contains 4 navigation controls, each of which corresponds to an information identifier, namely default, identifier A, identifier B, and identifier C. The default information identifier can be used to represent all interactive multimedia information; identifier A can be used to represent target multimedia feature dimension A; identifier B is used to represent target multimedia feature dimension B; identifier C can be used to represent target multimedia feature dimension C. Further, when a control trigger operation is received for the navigation control corresponding to identifier C, identifier C can be updated to a selected state (such as Figure 4 ), and displays the interactive multimedia information corresponding to the target multimedia feature dimension C in the lower display area of ​​the navigation bar.

[0072] The technical solution provided by the embodiment of the present disclosure matches the interactive multimedia information with each target multimedia feature dimension by displaying information identifiers of multiple target multimedia feature dimensions of the first media resource and interactive multimedia information under at least one target multimedia feature dimension on the first interface, supports differentiated display of target multimedia feature dimensions of different media resources, and can visually display the information access portal corresponding to the matched interactive multimedia information. Since the display timing of the first interface includes responding to the triggering of the first media resource and the display of the first media resource to a preset progress, flexible triggering of the first interface is achieved. Since the target multimedia feature dimension is determined based on the attribute characteristics of the first media resource, differentiated interactive multimedia information under different target multimedia feature dimensions can be accurately matched from the interactive multimedia information of the first media resource based on the attribute characteristics of the first media resource. This solves the problem in the related art that it is difficult for comment viewers to quickly filter out the comment data they focus on or want to view from a large amount of comment data. This improves the viewing efficiency and interaction efficiency of interactive information while ensuring the simplicity of the first interface, thereby enhancing the viewing and interactive experience of media resources.

[0073] Figure 5 A flowchart of another information interaction method provided by the embodiment of the present disclosure. The technical solution of this embodiment is based on the above embodiment, wherein the attribute characteristics of the first media resource include the genre and / or type of the first media resource, and further, before the information identifiers of the multiple target multimedia feature dimensions of the first media resource are displayed on the first interface, the interactive multimedia information on the multiple target multimedia feature dimensions can be determined according to the genre and / or type of the first media resource. For specific implementation methods, please refer to the description of this embodiment. Among them, the technical features that are the same or similar to those of the above embodiment will not be repeated here. Figure 5 As shown, the method of this embodiment may specifically include:

[0074] S210: Cluster multiple interactive multimedia information of the first media resource according to the genre and / or type of the first media resource to obtain interactive multimedia information under multiple target multimedia feature dimensions.

[0075] The genre can be a category based on the data format, presentation form, or technical carrier of the first media resource. Optionally, the genre of the first media resource includes at least one of video, audio, image, text, graphics, and live stream. Video genres can also include at least one of short video, long video, and animation. Type can be a category based on the specific content theme, subject matter, or emotional attributes of the first media resource. Optionally, the type of the first media resource includes at least one of short drama, drama, documentary, news video, news information, popular science knowledge, or literary works.

[0076] In the embodiment of the present disclosure, determining interactive multimedia information under multiple target multimedia feature dimensions according to the genre and / or type of the first media resource may include at least three methods, which are described below respectively.

[0077] Optionally, multiple interactive multimedia information of the first media resource are clustered according to the resource genre and / or type of the first media resource to obtain interactive multimedia information under multiple target multimedia feature dimensions, including: determining first prompt information according to the genre and / or type of the first media resource and expected clustering requirements, and clustering multiple interactive multimedia information based on the first prompt information and a data classification model to obtain interactive multimedia information under multiple target multimedia feature dimensions.

[0078] The first prompt information can be used to prompt the data classification model with the data to be classified, the classification basis, and / or the expected output classification data. The data classification model can be used to classify interactive multimedia data. The data classification model is obtained by training a machine learning model based at least on the sample prompt information and its corresponding expected output data. The data classification model can also be obtained by training a pre-trained machine learning model based on multiple rounds of conversation data.

[0079] In a specific implementation, the genre and / or type of the first media resource and the expected classification requirements can be processed according to a preset prompt word template to generate the first prompt information. Furthermore, the first prompt information and multiple interactive multimedia messages of the first media resource can be input into a data classification model. The data classification model can then classify the multiple interactive multimedia messages based on the first prompt information and output the interactive multimedia messages based on multiple target multimedia feature dimensions.

[0080] Optionally, clustering the multiple interactive multimedia information of the first media resource according to the resource genre and / or type of the first media resource to obtain interactive multimedia information under multiple target multimedia feature dimensions includes: clustering the multiple interactive multimedia information of the first media resource according to the genre and / or type of the first media resource to obtain interactive multimedia information under multiple first dimensions; and determining, for the multiple first dimensions, target multimedia feature dimensions corresponding to the first dimensions from multiple candidate multimedia feature dimensions based on information attributes of the interactive multimedia information under the first dimensions. The information attributes include genre and / or type.

[0081] In a specific implementation, a clustering algorithm can be used to cluster multiple pieces of interactive information of the first media resource based on the genre and / or type of the first media resource to obtain multiple pieces of interactive multimedia information under the first dimension. Furthermore, for the multiple first dimensions, dimension matching can be performed from multiple candidate multimedia feature dimensions based on the information attributes of the interactive multimedia information under the first dimension to determine a target multimedia feature dimension corresponding to the first dimension. Consequently, interactive multimedia information under the multiple target multimedia feature dimensions can be obtained.

[0082] Optionally, multiple interactive multimedia information of the first media resource are clustered according to the resource genre and / or type of the first media resource to obtain interactive multimedia information under multiple target multimedia feature dimensions, including: determining multiple target multimedia feature dimensions of the first media resource according to the genre and / or type of the first media resource; clustering multiple interactive multimedia information of the first media resource according to the multiple target multimedia feature dimensions to obtain interactive multimedia information under multiple target multimedia feature dimensions. The advantage of such a setting is that it realizes the effect of determining the target multimedia feature dimensions associated with the first media resource according to the genre and / or type of the first media resource, and differentially classifying the interactive multimedia information according to the target multimedia feature dimensions, and further, the effect of classifying the interactive multimedia information of the first media resource according to the multimedia feature dimensions, thereby improving the information integration of the interactive multimedia information and reducing the screening time of the interactive multimedia information.

[0083] In the embodiment of the present disclosure, when determining multiple target multimedia feature dimensions of the first media resource, at least two methods can be used, namely: matching candidate feature dimensions; and / or classification based on a dimension classification model, etc.

[0084] Optionally, determining multiple target multimedia feature dimensions of the first media resource based on the genre and / or type of the first media resource includes: determining multiple target multimedia feature dimensions that match the first media resource from a preset plurality of candidate feature dimensions based on the genre and / or type of the first media resource.

[0085] Optionally, multiple target multimedia feature dimensions of the first media resource are determined based on the genre and / or type of the first media resource, including: inputting the first media resource into a pre-trained dimensional classification model, classifying the multimedia feature dimensions of the first media resource based on the genre and / or type of the first media resource through the dimensional classification model, and outputting multiple target multimedia feature dimensions that match the first media resource.

[0086] As an optional implementation of an embodiment of the present disclosure, multiple target multimedia feature dimensions that match the first media resource can be determined from a plurality of preset candidate feature dimensions based on the genre and / or type of the first media resource. Furthermore, multiple interactive multimedia information pieces of the first media resource can be clustered based on the plurality of target multimedia feature dimensions to obtain interactive multimedia information under the plurality of target multimedia feature dimensions.

[0087] In an embodiment of the present disclosure, clustering multiple interactive multimedia information of a first media resource according to multiple target multimedia feature dimensions to obtain interactive multimedia information under multiple target multimedia feature dimensions can include at least two methods, which are described below respectively.

[0088] Optionally, clustering the multiple interactive multimedia information items of the first media resource based on multiple target multimedia feature dimensions includes: for a single target multimedia feature dimension, determining a genre corresponding to the interactive multimedia information within the target multimedia feature dimension, and clustering the multiple interactive multimedia information items of the first media resource based on the genre corresponding to the interactive multimedia information. This arrangement has the advantage of achieving differentiated classification of the interactive multimedia information based on the genre within the target multimedia feature dimension, improving the matching degree between the interactive multimedia information and the genre within the relevant target multimedia feature dimension, and thereby improving the classification accuracy of the interactive multimedia information.

[0089] The genre corresponding to the interactive multimedia information can be determined according to the data format of the interactive multimedia information. Optionally, the genre can include at least one of video, audio, image, text, and graphic text.

[0090] In a specific implementation, when multiple target multimedia feature dimensions are determined, the information content of the interactive multimedia information within a single target multimedia feature dimension can be analyzed to determine the data format of the interactive multimedia information, and the genre corresponding to the interactive multimedia information can be determined based on the data format. Furthermore, the multiple interactive multimedia information pieces of the first media resource are clustered based on a preset clustering algorithm and the genres corresponding to the interactive multimedia information to obtain interactive multimedia information within the multiple target multimedia feature dimensions.

[0091] Optionally, multiple interactive multimedia information of the first media resource are clustered according to multiple target multimedia feature dimensions, including: determining candidate multimedia information from the multiple interactive multimedia information of the first media resource according to the genre corresponding to the target multimedia feature dimension, and determining the interactive multimedia information under the target multimedia feature dimension from the multiple candidate multimedia information.

[0092] The genre corresponding to the target multimedia feature dimension may be determined according to a data format corresponding to the target multimedia feature dimension. The candidate multimedia information may be interactive multimedia information that matches the genre corresponding to the target multimedia dimension.

[0093] In a specific implementation, when multiple target multimedia feature dimensions are determined, for a single target multimedia feature dimension, the genre corresponding to the target multimedia feature dimension can be determined based on the data format corresponding to the target multimedia feature dimension. Furthermore, based on the genre corresponding to the target multimedia feature dimension, information matching can be performed on multiple interactive multimedia messages of the first media resource to determine multiple candidate multimedia messages corresponding to the genre. Furthermore, the interactive multimedia message corresponding to the target multimedia feature dimension can be determined from the multiple candidate multimedia messages.

[0094] S220. Displaying information identifiers of multiple target multimedia feature dimensions of the first media resource and interactive multimedia information under at least one target multimedia feature dimension on the first interface; the display timing of the first interface includes responding to the triggering of the first media resource and the first media resource has been displayed to a preset progress.

[0095] The technical solution provided by the embodiments of the present disclosure clusters multiple interactive multimedia information of the first media resource according to the genre and / or type of the first media resource to obtain interactive multimedia information under multiple target multimedia feature dimensions, thereby achieving the effect of accurately matching differentiated interactive multimedia information under different target multimedia feature dimensions from the interactive multimedia information of the first media resource according to the genre and / or type of the first media resource, achieving the effect of classifying the interactive multimedia information of the first media resource according to the multimedia feature dimensions, improving the information integration of the interactive multimedia information, reducing the screening time of the interactive multimedia information, helping to quickly locate the required interactive multimedia information, and improving the browsing experience and interactive experience.

[0096] Figure 6This is a flow chart of another information interaction method provided by the embodiment of the present disclosure. The technical solution of this embodiment is based on the above embodiment, and displays the interactive multimedia information under the target multimedia feature dimension in the first interface according to the display form corresponding to the target multimedia feature dimension. For specific implementation methods, please refer to the description of this embodiment. Among them, the technical features that are the same or similar to the above embodiments are not repeated here. Figure 6 As shown, the method of this embodiment may specifically include:

[0097] S310: Display information identifiers of multiple target multimedia feature dimensions of the first media resource on the first interface, and display interactive multimedia information under the target multimedia feature dimensions on the first interface according to the information display format corresponding to the target multimedia feature dimensions.

[0098] In an embodiment of the present disclosure, when the display timing of the first interface is triggered, information identifiers of multiple target multimedia feature dimensions of the first media resource and interactive multimedia information under at least one target multimedia feature dimension can be displayed on the first interface. The interactive multimedia information can be displayed according to the information display form corresponding to the target multimedia feature dimension.

[0099] The information display format can be understood as the visual presentation format of the interactive multimedia information on the first interface. The information display format can include multiple display formats for displaying the interactive multimedia information on the first interface, optionally including a multi-column display format and / or an information stream display format. It should be noted that different target multimedia feature dimensions can correspond to different information display formats. Optionally, if the target multimedia feature dimension includes the secondary creation data dimension of the first media resource, the information display format corresponding to the secondary creation data dimension can be an information stream display format. If the target multimedia feature dimension includes the application scenario dimension of the interactive multimedia information, the information display format corresponding to the application scenario dimension can be a multi-column display format. If the target multimedia feature dimension includes the display object dimension of the first media resource, the display format corresponding to the display object dimension can be a multi-column display format. If the target multimedia feature dimension includes the display form dimension of the display object of the first media resource, the display format corresponding to the display form dimension can be a multi-column display format. If the target multimedia feature dimension includes the content excerpt dimension of the first media resource, the display format corresponding to the content excerpt dimension can be an information stream display format. If the target multimedia feature dimension includes the plot description dimension of the first media resource, the display format corresponding to the plot description dimension can be an information stream display format.

[0100] As an optional implementation of an embodiment of the present disclosure, information identifiers of multiple target multimedia feature dimensions of the first media resource are displayed on the first interface. Furthermore, when the target multimedia feature dimension includes a secondary creation data dimension of the first media resource, interactive multimedia information under the secondary creation data dimension can be displayed on the first interface according to the information flow display format.

[0101] It should be noted that when displaying interactive multimedia information in an information flow display format, the displayed interactive multimedia information can be switched by inputting an information switching operation for the displayed interactive multimedia information. When switching the interactive multimedia information, the interactive multimedia information after switching may correspond to different target multimedia feature dimensions than the interactive multimedia information before switching. In this case, in order to facilitate the user to clearly and intuitively see the target multimedia feature dimension corresponding to the interactive multimedia information after switching, the information identifier of the target multimedia dimension can be switched.

[0102] Optionally, the interactive multimedia information is displayed in the form of an information flow; information identifiers of multiple target multimedia feature dimensions of the first media resource are displayed on the first interface, including: responding to an information switching operation for the interactive multimedia information displayed in the first interface, switching the information identifier according to the switched interactive multimedia information.

[0103] The information switching operation can be understood as an interactive operation of switching the displayed interactive multimedia information to other interactive multimedia information. Optionally, the information switching operation includes at least one of a click operation, a slide operation, a long press operation, triggering a preset information switching control, receiving an audio trigger word associated with information switching, and detecting a preset gesture action corresponding to the information switching operation.

[0104] In a specific implementation, when displaying interactive multimedia information under a target multimedia feature dimension according to an information flow display format, an information switching operation can be input for the displayed interactive multimedia information to switch the displayed interactive multimedia information. Further, when receiving an information switching operation for the interactive multimedia information displayed in the first interface, the interactive multimedia information displayed in the first interface is switched in response to the information switching operation. Further, when displaying the switched interactive multimedia information in the first interface, the target multimedia feature dimension corresponding to the switched interactive multimedia information can be determined, and the information identifier of the target multimedia feature dimension displayed in the first interface can be switched to the information identifier corresponding to the target multimedia feature dimension.

[0105] The technical solution provided by the embodiments of the present disclosure achieves the effect of differentiated presentation of interactive multimedia information by adapting content features by displaying interactive multimedia information under the target multimedia feature dimension on the first interface according to the information display form corresponding to the target multimedia feature dimension, enriches the information display form of the interactive multimedia information, and facilitates more intuitive browsing of the interactive multimedia information. Moreover, different information display forms can guide different interactive operations, support differentiated interactive operation guidance, and optimize the browsing experience and operation efficiency of the interactive multimedia information.

[0106] Figure 7 A flow chart of another information interaction method provided by the embodiment of the present disclosure. The technical solution of this embodiment is based on the above embodiment, which obtains the target interaction information between the display end of the first interface and the second media resource, and displays the information identifiers of multiple target multimedia feature dimensions of the first media resource on the first interface according to the target interaction information. For specific implementation methods, please refer to the description of this embodiment. Among them, the technical features that are the same or similar to the above embodiments are not repeated here. Figure 7 As shown, the method of this embodiment may specifically include:

[0107] S410: Obtain target interaction information between a display terminal of a first interface and a second media resource, and display information identifiers of multiple target multimedia feature dimensions of the first media resource and interactive multimedia information under at least one target multimedia feature dimension on the first interface according to the target interaction information.

[0108] The display terminal of the first interface is the terminal that displays the first interface. The second media resource can be a media resource that the display terminal of the first interface has interacted with, or can be a media resource that has interacted with the display terminal of the first interface. The second media resource can include media content in any media format, optionally including at least one of video, audio, images, and text. For example, the second media resource can be a short play, a full-length drama, news, a documentary, or a novel, wherein the play duration of a short play is shorter than that of a full-length drama. Target interaction information can be used to represent interactive operations performed by the display terminal of the first interface and / or interactive operations input on the second media resource. Optionally, the target interaction information includes published interactive multimedia information and / or interactive operations with the second media resource. Interactive operations can include at least one of commenting, rating, display status adjustment, sharing, and playing. Commenting operations can include commenting on the second media resource and / or replying to interactive multimedia information on the second media resource. Rating operations can include rating the second media resource and rating interactive multimedia information on the second media resource. The sharing operation includes the sharing operation of the second media resource and / or the interactive multimedia information of the second media resource. The playback operation includes the distribution of the stay time, number of views and viewing duration of the display terminal of the first interface on the second media resource.

[0109] It should be noted that the information identifiers of the multiple target multimedia feature dimensions displayed in the first interface may be target multimedia feature dimensions that match the target interactive information.

[0110] It should also be noted that the target interactive information may be authorized for use by the display terminal of the first interface to ensure legal access to and use of the target interactive information and protect the security and privacy of the target interactive information.

[0111] In an embodiment of the present disclosure, there may be multiple ways to determine multiple target multimedia feature dimensions of a first media resource based on target interaction information, optionally including: matching the target interaction information with preset candidate multimedia feature dimensions; or classifying the target interaction information through a pre-trained classification model, etc.

[0112] Optionally, determining multiple target multimedia feature dimensions for the first media resource based on the target interactive information includes: determining content description data corresponding to the target interactive information, and determining the multiple target multimedia feature dimensions for the first media resource based on the content description data. This arrangement has the advantage of enabling classification based on content description data to facilitate a deeper understanding of the underlying meaning of the interactive multimedia information and to uncover potential information contained therein, thereby providing a data basis for subsequently accurately determining interactive multimedia information that matches the user.

[0113] The content description data can be standardized features or semantic tags extracted from the target interaction information, used to characterize the interactive content of the target interaction information. For example, assume the target interaction information is "This look!!!" and an accompanying image related to this sentence. Furthermore, the content description data corresponding to the target interaction information can include "eye expression" and / or "facial state," etc.

[0114] In the embodiment of the present disclosure, there are multiple ways to determine the content description data. Optionally, a content extraction model is used to extract the content of the target interactive information; or feature extraction is performed on the target interactive information based on rules and keyword extraction, etc.

[0115] In an embodiment of the present disclosure, there are at least two methods for determining multiple target multimedia feature dimensions of a first media resource based on content description data: performing similarity matching between the content description data and preset candidate classification dimensions; or processing the content description data based on a pre-trained classification model to output multiple target multimedia feature dimensions.

[0116] In a specific implementation, the target interaction information can be input into a pre-trained content extraction model, which then performs content analysis and content feature extraction on the target interaction information and outputs content description data corresponding to the target interaction information. Furthermore, the content description data can be matched against preset candidate classification dimensions for similarity, and the candidate classification dimensions whose similarity reaches a preset similarity threshold are used as the target multimedia feature dimensions for the first media resource. The content extraction model can extract content description data from images and / or text.

[0117] Optionally, multiple target multimedia feature dimensions of the first media resource are determined based on the target interaction information, including: inputting the target interaction information into a pre-trained classification model, and using the output classification label as the target multimedia feature dimension of the first media resource.

[0118] It should be noted that the multiple target multimedia feature dimensions of the first media resource may include shared classification dimensions and / or private classification dimensions. In the case where the target multimedia feature dimensions include shared classification dimensions and private classification dimensions, when the target multimedia feature dimensions are determined by the above two methods, it can be determined whether the determined target multimedia feature dimensions include the shared classification dimensions corresponding to the display end of the first interface. Furthermore, in the case where the determined target multimedia feature dimensions do not include the corresponding shared classification dimensions, the shared classification dimensions can be updated to the target multimedia feature dimensions, and the updated target multimedia feature dimensions can be used as the target multimedia feature dimensions of the first media resource.

[0119] In an embodiment of the present disclosure, when multiple target multimedia feature dimensions of a first media resource are determined, information identifiers of the multiple target multimedia feature dimensions can be displayed in a first interface, as well as interactive multimedia information under at least one target multimedia feature dimension.

[0120] For example, assuming that the first media resource is a short play, the interactive multimedia information is comment data, and the target interactive information includes the interactive multimedia information published by the display terminal of the first interface. Next, the implementation process of the information interaction method provided by the embodiment of the present disclosure can be described:

[0121] During the process of playing the short play in the display interface of the application software logged in by object A, a control trigger operation can be input for the comment control displayed in the display interface to access the comment data of the short play. Further, in the case of receiving an access request for the comment data of the short play, it can be determined that the display end of the first interface is the terminal to which object A belongs, and the target interactive information authorized for use by object A is obtained. Further, data analysis can be performed on the target interactive information, and multiple target multimedia feature dimensions that match the target interactive information can be determined from the comment data of the short play. Further, the information identifier corresponding to the target multimedia feature dimension is determined, and the information identifier is displayed in the form of a hyperlink at the top and / or bottom of the interface in the first interface. Further, in the case of receiving a trigger operation for a hyperlink, it is possible to jump from the first interface to other display interfaces, and display the comment data corresponding to the triggered hyperlink based on the other display interfaces.

[0122] The technical solution provided by the embodiment of the present disclosure obtains target interaction information between the display end of the first interface and the second media resource, and displays information identifiers of multiple target multimedia feature dimensions of the first media resource and interactive multimedia information under at least one target multimedia feature dimension on the first interface according to the target interaction information. This achieves the effect of accurately matching the interactive multimedia information corresponding to the display end of the first interface from the interactive multimedia information of the first media resource based on the target interaction information of the display end of the first interface, and visually displaying the information access entrance corresponding to the matched interactive multimedia information. This achieves the effect of improving the viewing efficiency and interaction efficiency of the interactive multimedia information while ensuring the simplicity of the first interface, thereby improving the viewing and interaction experience of the media resources.

[0123] Figure 8 This is a structural diagram of an information interaction device provided by an embodiment of the present disclosure, such as Figure 8As shown, the information interaction device includes an information display module 510. The information display module 510 is configured to display, on a first interface, information identifiers of multiple target multimedia feature dimensions of a first media resource, and interactive multimedia information under at least one of the target multimedia feature dimensions. The first interface is displayed in response to a triggering of the first media resource or when the first media resource has been displayed to a preset progress. The target multimedia feature dimensions are determined based on attribute characteristics of the first media resource, and the interactive multimedia information matches each of the target multimedia feature dimensions.

[0124] The technical solution provided by the embodiment of the present disclosure uses the information display module 510 to display information identifiers of multiple target multimedia feature dimensions of the first media resource and interactive multimedia information under at least one target multimedia feature dimension on the first interface, so that the interactive multimedia information matches the target multimedia feature dimensions, supports differentiated display of the target multimedia feature dimensions of different media resources, and can visually display the information access portal corresponding to the matched interactive multimedia information; because the display timing of the first interface includes responding to the triggering of the first media resource and the first media resource has been displayed to a preset progress, flexible triggering of the first interface is achieved; because the target multimedia feature dimension is determined based on the attribute characteristics of the first media resource, it is achieved that differentiated interactive multimedia information under different target multimedia feature dimensions is accurately matched from the interactive multimedia information of the first media resource based on the attribute characteristics of the first media resource, solving the problem in the related art that it is difficult for comment viewers to quickly filter out the comment data they focus on or want to view from a large amount of comment data, and improving the viewing efficiency and interaction efficiency of interactive information while ensuring the simplicity of the first interface, thereby improving the viewing and interactive experience of media resources.

[0125] Based on any optional technical solution in the embodiments of the present disclosure, the attribute characteristics of the first media resource include the genre and / or type of the first media resource; the type is determined based on the content of the first media resource; and the genre is determined based on the data format of the first media resource; the apparatus further comprises: an interactive multimedia information determination module. The interactive multimedia information determination module is configured to cluster multiple pieces of interactive multimedia information of the first media resource based on the genre and / or type of the first media resource to obtain interactive multimedia information under multiple target multimedia feature dimensions.

[0126] Based on any optional technical solution in the embodiments of the present disclosure, the interactive multimedia information determination module includes: a feature dimension determination unit and an interactive multimedia information determination unit. The feature dimension determination unit is configured to determine multiple target multimedia feature dimensions of a first media resource based on the resource genre and / or type of the first media resource; and the interactive multimedia information determination unit is configured to cluster multiple pieces of interactive multimedia information of the first media resource based on the multiple target multimedia feature dimensions to obtain interactive multimedia information under the multiple target multimedia feature dimensions.

[0127] On the basis of any optional technical solution in the embodiments of the present disclosure, the interactive multimedia information determination unit is specifically used to determine, for a single target multimedia feature dimension, a genre corresponding to the interactive multimedia information under the target multimedia feature dimension, and cluster multiple interactive multimedia information of the first media resource according to the genre corresponding to the interactive multimedia information.

[0128] Based on any optional technical solution in the embodiments of the present disclosure, the information display module 510 includes an interactive multimedia information display unit. The interactive multimedia information display unit is configured to display the interactive multimedia information under the target multimedia feature dimension on the first interface according to the information display format corresponding to the target multimedia feature dimension; the information display format is determined by the genre of the interactive multimedia information under the target multimedia feature dimension.

[0129] Based on any optional technical solution in the embodiments of the present disclosure, the information display form of the interactive multimedia information includes a multi-column display form and / or an information flow display form.

[0130] Based on any optional technical solution in the embodiments of the present disclosure, the interactive multimedia information is displayed in the form of an information stream; the information display module 510 includes an information identification display unit. The information identification display unit is configured to, in response to an information switching operation on the interactive multimedia information displayed on the first interface, switch the information identification according to the switched interactive multimedia information.

[0131] Based on any optional technical solution in the embodiments of the present disclosure, the information display module 510 includes an information identification display unit. The information identification display unit is configured to obtain target interaction operations between the display terminal of the first interface and the second media resource, and display information identifications of multiple target multimedia feature dimensions of the first media resource on the first interface based on the target interaction information; the target interaction information includes published interactive multimedia information and / or interaction operations with the second media resource.

[0132] Based on any optional technical solution in the embodiments of the present disclosure, the target multimedia feature dimension includes at least one of the display object dimension in the first media resource, the display status dimension of the display object, the content excerpt dimension in the first media resource, the plot description dimension in the first media resource, the application scenario dimension of the interactive multimedia information, and the secondary creation data dimension of the first media resource.

[0133] On the basis of any optional technical solution in the embodiments of the present disclosure, the target multimedia feature dimension includes the secondary creation data dimension of the first media resource, and the interactive multimedia information under the secondary creation data dimension is displayed in the form of information flow display; and / or, the target multimedia feature dimension includes the application scenario dimension of the interactive multimedia information, and the interactive multimedia information under the application scenario dimension is displayed in a multi-column display form.

[0134] Based on any optional technical solution in the embodiments of the present disclosure, the information identifier is displayed in the form of a hyperlink and / or in the form of a navigation control in a navigation bar.

[0135] Based on any optional technical solution in the embodiments of the present disclosure, the interactive multimedia information includes comment information on the first media resource.

[0136] The information interaction device provided in the embodiments of the present disclosure can execute the information interaction method provided in any embodiment of the present disclosure, and has the corresponding functional modules and beneficial effects for executing the information interaction method.

[0137] It is worth noting that the various units and modules included in the above-mentioned device are only divided according to functional logic, but are not limited to the above-mentioned division, as long as the corresponding functions can be achieved; in addition, the specific names of the functional units are only for the convenience of distinguishing each other, and are not used to limit the protection scope of the embodiments of the present disclosure.

[0138] Reference below Figure 9 , which shows a schematic structural diagram of an electronic device (e.g., a terminal device or a server) 600 suitable for implementing the embodiments of the present disclosure. The terminal device in the embodiments of the present disclosure may include, but is not limited to, mobile terminals such as mobile phones, laptop computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), in-vehicle terminals (e.g., in-vehicle navigation terminals), and fixed terminals such as digital TVs and desktop computers. Figure 9 The electronic device shown is only an example and should not limit the functions and scope of use of the embodiments of the present disclosure.

[0139] like Figure 9As shown, the electronic device 600 may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 601, which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) 602 or a program loaded from a storage device 608 into a random access memory (RAM) 603. Various programs and data required for the operation of the electronic device 600 are also stored in the RAM 603. The processing device 601, the ROM 602, and the RAM 603 are connected to each other via a bus 604. An input / output (I / O) interface 605 is also connected to the bus 604.

[0140] Typically, the following devices may be connected to the I / O interface 605: an input device 606 including, for example, a touch screen, a touchpad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 607 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 608 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 609. The communication device 609 may allow the electronic device 600 to communicate with other devices wirelessly or by wire to exchange data. Although Figure 9 The electronic device 600 is shown with various devices, but it should be understood that it is not required to implement or possess all of the devices shown. More or fewer devices may be implemented or possessed instead.

[0141] In particular, according to an embodiment of the present disclosure, the process described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present disclosure includes a computer program product, which includes a computer program carried on a non-transitory computer-readable medium, and the computer program includes a program code for executing the method shown in the flowchart. In such an embodiment, the computer program can be downloaded and installed from the network through the communication device 609, or installed from the storage device 608, or installed from the ROM 602. When the computer program is executed by the processing device 601, the above-mentioned functions defined in the method of the embodiment of the present disclosure are performed.

[0142] The names of the messages or information exchanged between multiple devices in the embodiments of the present disclosure are only used for illustrative purposes and are not used to limit the scope of these messages or information.

[0143] The electronic device provided by the embodiment of the present disclosure and the information interaction method provided by the above embodiment belong to the same inventive concept. For technical details not fully described in the embodiment of the present disclosure, please refer to the above embodiment, and this embodiment has the same beneficial effects as the above embodiment.

[0144] An embodiment of the present disclosure provides a computer storage medium on which a computer program is stored. When the program is executed by a processor, the information interaction method provided by the above embodiment is implemented.

[0145] It should be noted that the computer-readable medium mentioned above in the present disclosure may be a computer-readable signal medium or a computer-readable storage medium, or any combination of the two. A computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, device, or component, or any combination of the above. More specific examples of computer-readable storage media may include, but are not limited to: an electrical connection with one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present disclosure, a computer-readable storage medium may be any tangible medium that contains or stores a program that can be used by or in conjunction with an instruction execution system, device, or component. In the present disclosure, a computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave, which carries computer-readable program code. Such a propagated data signal may take a variety of forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the above. A computer-readable signal medium may also be any computer-readable medium other than a computer-readable storage medium that can transmit, propagate, or transport a program for use by or in conjunction with an instruction execution system, apparatus, or device. The program code contained on the computer-readable medium may be transmitted using any suitable medium, including but not limited to wires, optical cables, RF (radio frequency), etc., or any suitable combination thereof.

[0146] According to one or more embodiments of the present disclosure, [Example 1] provides an information interaction method, including: displaying information identifiers of multiple target multimedia feature dimensions of a first media resource on a first interface, and interactive multimedia information under at least one of the target multimedia feature dimensions; the display timing of the first interface includes responding to the triggering of the first media resource and the first media resource has been displayed to a preset progress; wherein, the target multimedia feature dimension is determined based on the attribute characteristics of the first media resource, and the interactive multimedia information matches each of the target multimedia feature dimensions.

[0147] According to one or more embodiments of the present disclosure, [Example 2] provides the method of Example 1, further including: optionally, the attribute characteristics of the first media resource include the genre and / or type of the first media resource; the type is determined according to the content of the first media resource; the genre is determined according to the data format of the first media resource; before the information identification of multiple target multimedia feature dimensions of the first media resource is displayed on the first interface, it also includes: clustering the multiple interactive multimedia information of the first media resource according to the genre and / or type of the first media resource to obtain interactive multimedia information under the multiple target multimedia feature dimensions.

[0148] According to one or more embodiments of the present disclosure, [Example Three] provides the method of Example Two, further including: optionally, clustering the multiple interactive multimedia information of the first media resource according to the resource genre and / or type of the first media resource to obtain interactive multimedia information under multiple target multimedia feature dimensions, including: determining the multiple target multimedia feature dimensions of the first media resource according to the resource genre and / or type of the first media resource; clustering the multiple interactive multimedia information of the first media resource according to the multiple target multimedia feature dimensions to obtain interactive multimedia information under the multiple target multimedia feature dimensions.

[0149] According to one or more embodiments of the present disclosure, [Example 4] provides the method of Example 3, further including: optionally, clustering the multiple interactive multimedia information of the first media resource according to the multiple target multimedia feature dimensions, including: for a single target multimedia feature dimension, determining the genre corresponding to the interactive multimedia information under the target multimedia feature dimension, and clustering the multiple interactive multimedia information of the first media resource according to the genre corresponding to the interactive multimedia information.

[0150] According to one or more embodiments of the present disclosure, [Example Five] provides the method of Example One, further including: optionally, displaying interactive multimedia information under at least one of the target multimedia feature dimensions on the first interface includes: displaying the interactive multimedia information under the target multimedia feature dimension on the first interface according to the information display form corresponding to the target multimedia feature dimension; wherein the information display form is determined by the genre of the interactive multimedia information under the target multimedia feature dimension.

[0151] According to one or more embodiments of the present disclosure, [Example 6] provides the method of Example 1 or Example 5, further including: optionally, the information display form of the interactive multimedia information includes a multi-column display form and / or an information flow display form.

[0152] According to one or more embodiments of the present disclosure, [Example 7] provides the method of Example 6, further including: optionally, the interactive multimedia information is displayed in the form of an information flow; the information identifiers of multiple target multimedia feature dimensions of the first media resource displayed on the first interface include: in response to an information switching operation for the interactive multimedia information displayed in the first interface, switching the information identifier according to the interactive multimedia information after switching.

[0153] According to one or more embodiments of the present disclosure, [Example 8] provides the method of Example 1, further including: optionally, the information identification of multiple target multimedia feature dimensions of the first media resource displayed on the first interface includes: obtaining target interaction information between the display end of the first interface and the second media resource, and displaying the information identification of multiple target multimedia feature dimensions of the first media resource on the first interface according to the target interaction information; wherein, the target interaction information includes published interactive multimedia information and / or interactive operations with the second media resource.

[0154] According to one or more embodiments of the present disclosure, [Example 9] provides the method of Example 1, further including: optionally, the target multimedia feature dimension includes a display object dimension in the first media resource, a display status dimension of the display object, a content excerpt dimension in the first media resource, a plot description dimension in the first media resource, an application scenario dimension of the interactive multimedia information, and at least one of a secondary creation data dimension of the first media resource.

[0155] According to one or more embodiments of the present disclosure, [Example 10] provides the method of Example 9, further including: optionally, the target multimedia feature dimension includes the secondary creation data dimension of the first media resource, and the interactive multimedia information under the secondary creation data dimension is displayed in the form of an information flow display; and / or, the target multimedia feature dimension includes the application scenario dimension of the interactive multimedia information, and the interactive multimedia information under the application scenario dimension is displayed in a multi-column display form.

[0156] According to one or more embodiments of the present disclosure, [Example 11] provides the method of Example 1, further including: optionally, the information identifier is displayed in the form of a hyperlink and / or in the form of a navigation control in a navigation bar.

[0157] According to one or more embodiments of the present disclosure, [Example 12] provides the method of Example 1, further including: optionally, the interactive multimedia information includes comment information on the first media resource.

[0158] According to one or more embodiments of the present disclosure, [Example 13] provides an information interaction device, including: an information display module, used to display information identifiers of multiple target multimedia feature dimensions of a first media resource on a first interface, and interactive multimedia information under at least one of the target multimedia feature dimensions; the display timing of the first interface includes responding to the triggering of the first media resource and the first media resource has been displayed to a preset progress; wherein, the target multimedia feature dimension is determined based on the attribute characteristics of the first media resource, and the interactive multimedia information matches each of the target multimedia feature dimensions.

[0159] In some embodiments, the client and server can communicate using any currently known or future developed network protocol, such as HTTP (Hypertext Transfer Protocol), and can be interconnected with any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), an internet (e.g., the Internet), and a peer-to-peer network (e.g., an ad hoc peer-to-peer network), as well as any currently known or future developed network.

[0160] The computer-readable medium may be included in the electronic device, or may exist independently without being incorporated into the electronic device.

[0161] The above-mentioned computer-readable medium carries one or more programs. When the above-mentioned one or more programs are executed by the electronic device, the electronic device: displays information identifiers of multiple target multimedia feature dimensions of the first media resource and interactive multimedia information under at least one of the target multimedia feature dimensions on the first interface; the display timing of the first interface includes responding to the triggering of the first media resource and the first media resource has been displayed to a preset progress; wherein, the target multimedia feature dimension is determined based on the attribute characteristics of the first media resource, and the interactive multimedia information matches each of the target multimedia feature dimensions.

[0162] Computer program code for performing the operations of the present disclosure may be written in one or more programming languages, or a combination thereof, including, but not limited to, object-oriented programming languages ​​such as Java, Smalltalk, C++, and conventional procedural programming languages ​​such as "C" or similar programming languages. The program code may be executed entirely on the user's computer, partially on the user's computer, as a stand-alone software package, partially on the user's computer and partially on a remote computer, or entirely on the remote computer or server. In cases involving a remote computer, the remote computer may be connected to the user's computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., through the Internet using an Internet service provider).

[0163] The flowcharts and block diagrams in the accompanying drawings illustrate the possible implementation architecture, functions and operations of the systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each box in the flowchart or block diagram can represent a module, program segment, or a part of code, and the module, program segment, or a part of code contains one or more executable instructions for realizing the specified logical function. It should also be noted that in some alternative implementations, the functions marked in the box can also occur in a different order than that marked in the accompanying drawings. For example, two boxes represented in succession can actually be executed substantially in parallel, and they can sometimes be executed in the opposite order, depending on the functions involved. It should also be noted that each box in the block diagram and / or flowchart, and the combination of the boxes in the block diagram and / or flowchart, can be implemented with a dedicated hardware-based system that performs the specified function or operation, or can be implemented with a combination of dedicated hardware and computer instructions.

[0164] The units described in the embodiments of the present disclosure may be implemented in software or hardware. In some cases, the name of a unit does not limit the unit itself. For example, an access request module may also be described as a "module for receiving an access request for first interactive data of media data."

[0165] The functions described above herein may be performed, at least in part, by one or more hardware logic components. For example, and without limitation, exemplary types of hardware logic components that may be used include: field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chip (SOCs), complex programmable logic devices (CPLDs), and the like.

[0166] In the context of the present disclosure, a machine-readable medium can be a tangible medium that can contain or store a program for use by or in conjunction with an instruction execution system, device or equipment. A machine-readable medium can be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium can include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, device or equipment, or any suitable combination of the foregoing. A more specific example of a machine-readable storage medium can include an electrical connection based on one or more lines, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

[0167] The above description is merely a preferred embodiment of the present disclosure and an illustration of the technical principles employed. Those skilled in the art should understand that the scope of disclosure involved in the present disclosure is not limited to the technical solutions formed by the specific combination of the above-mentioned technical features, but also includes other technical solutions formed by any combination of the above-mentioned technical features or their equivalents without departing from the above-mentioned disclosed concepts. For example, a technical solution formed by replacing the above-mentioned features with (but not limited to) technical features with similar functions disclosed in this disclosure.

[0168] In addition, although each operation is described in a specific order, this should not be understood as requiring these operations to be performed in the specific order shown or in a sequential order. Under certain circumstances, multitasking and parallel processing may be advantageous. Similarly, although some specific implementation details have been included in the above discussion, these should not be interpreted as limiting the scope of the present disclosure. Some features described in the context of a separate embodiment can also be implemented in a single embodiment in combination. On the contrary, the various features described in the context of a single embodiment can also be implemented in multiple embodiments individually or in any suitable sub-combination mode.

[0169] Although the subject matter has been described in language specific to structural features and / or methodological logical acts, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are merely example forms of implementing the claims.

Claims

1. An information interaction method, characterized in that: include: Displaying, on a first interface, information identifiers of multiple target multimedia feature dimensions of a first media resource and interactive multimedia information under at least one of the target multimedia feature dimensions; the first interface is displayed in response to a triggering of the first media resource and when the first media resource has been displayed to a preset progress; The target multimedia feature dimensions are determined based on the attribute characteristics of the first media resource, and the interactive multimedia information matches each of the target multimedia feature dimensions.

2. The information interaction method according to claim 1, characterized in that: The attribute characteristics of the first media resource include the genre and / or type of the first media resource; the type is determined according to the content of the first media resource; the genre is determined according to the data format of the first media resource; Before displaying the information identifiers of the multiple target multimedia feature dimensions of the first media resource on the first interface, the method further includes: The plurality of interactive multimedia information of the first media resource is clustered according to the resource genre and / or type of the first media resource to obtain the interactive multimedia information under the plurality of target multimedia feature dimensions.

3. The information interaction method according to claim 2, characterized in that: The clustering of the plurality of interactive multimedia information of the first media resource according to the resource genre and / or type of the first media resource to obtain the interactive multimedia information under the plurality of target multimedia feature dimensions includes: Determining a plurality of target multimedia feature dimensions of the first media resource according to the resource genre and / or type of the first media resource; The multiple interactive multimedia information of the first media resource are clustered according to the multiple target multimedia feature dimensions to obtain the interactive multimedia information under the multiple target multimedia feature dimensions.

4. The information interaction method according to claim 3, characterized in that: The clustering of the plurality of interactive multimedia information of the first media resource according to the plurality of target multimedia feature dimensions includes: For a single target multimedia feature dimension, a genre corresponding to the interactive multimedia information under the target multimedia feature dimension is determined, and multiple pieces of interactive multimedia information of the first media resource are clustered according to the genre corresponding to the interactive multimedia information.

5. The information interaction method according to claim 1, characterized in that: The displaying of interactive multimedia information in at least one target multimedia feature dimension on the first interface includes: The interactive multimedia information under the target multimedia feature dimension is displayed on the first interface according to the information display form corresponding to the target multimedia feature dimension; wherein the information display form is determined by the genre of the interactive multimedia information under the target multimedia feature dimension.

6. The information interaction method according to claim 1 or 5, characterized in that: The information display form of the interactive multimedia information includes a multi-column display form and / or an information flow display form.

7. The information interaction method according to claim 6, characterized in that: The interactive multimedia information is displayed in the form of information flow; The information identifiers of multiple target multimedia feature dimensions of the first media resource displayed on the first interface include: In response to an information switching operation on the interactive multimedia information displayed in the first interface, the information identifier is switched according to the switched interactive multimedia information.

8. The information interaction method according to claim 1, characterized in that: The information identifiers of multiple target multimedia feature dimensions of the first media resource displayed on the first interface include: Obtain target interaction information between the display end of the first interface and the second media resource, and display information identifiers of multiple target multimedia feature dimensions of the first media resource on the first interface based on the target interaction information; wherein the target interaction information includes published interactive multimedia information and / or interactive operations with the second media resource.

9. The information interaction method according to claim 1, characterized in that: The target multimedia feature dimension includes at least one of the display object dimension in the first media resource, the display status dimension of the display object, the content excerpt dimension in the first media resource, the plot description dimension in the first media resource, the application scenario dimension of the interactive multimedia information, and the secondary creation data dimension of the first media resource.

10. The information interaction method according to claim 9, characterized in that: The target multimedia feature dimension includes the secondary creation data dimension of the first media resource, and the interactive multimedia information under the secondary creation data dimension is displayed in the form of information flow display; and / or, the target multimedia feature dimension includes the application scenario dimension of the interactive multimedia information, and the interactive multimedia information under the application scenario dimension is displayed in a multi-column display form.

11. The information interaction method according to claim 1, characterized in that: The information identifier is displayed in the form of a hyperlink and / or in the form of a navigation control in a navigation bar.

12. The information interaction method according to claim 1, characterized in that: The interactive multimedia information includes comment information on the first media resource.

13. An information interaction device, characterized in that: include: An information display module is used to display information identifiers of multiple target multimedia feature dimensions of a first media resource and interactive multimedia information under at least one of the target multimedia feature dimensions on a first interface; the display timing of the first interface includes responding to the triggering of the first media resource and the first media resource has been displayed to a preset progress; wherein, the target multimedia feature dimension is determined based on the attribute characteristics of the first media resource, and the interactive multimedia information matches each of the target multimedia feature dimensions.

14. An electronic device, characterized in that: The electronic device comprises: one or more processors; a storage device for storing one or more programs, When the one or more programs are executed by the one or more processors, the one or more processors implement the information interaction method according to any one of claims 1 to 12.

15. A storage medium containing computer-executable instructions, characterized in that: When the computer executable instructions are executed by a computer processor, they are used to execute the information interaction method according to any one of claims 1 to 12.

16. A computer program product comprising a computer program, characterized in that When the computer program is executed by a processor, the computer program implements the information interaction method according to any one of claims 1 to 12.

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