Exterior display interaction method, device and system, exterior display product and vehicle

By acquiring interaction trigger signals, determining the target interaction scenario, and controlling the output of image content on the vehicle's external display screen, the problem of monotonous vehicle interaction methods is solved, and information-rich graphical interaction is realized, enhancing the interactive experience between the vehicle and the user.

CN121625949APending Publication Date: 2026-03-10CHINA FAW CO LTD
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Patent Information

Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2025-11-27
Publication Date
2026-03-10

AI Technical Summary

Technical Problem

Existing vehicle interaction methods are monotonous, have limited information delivery capabilities, and are not highly adaptable to different scenarios.

Method used

By acquiring interaction trigger signals, the target interaction scenario is determined, and the output image content of the external display screen is controlled according to the target interaction scenario to enhance interactivity.

Benefits of technology

Enriching information expression through graphical interaction methods improves scene adaptability and enhances the interactive experience between vehicles and users.

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Abstract

The invention discloses an out-of-vehicle display interaction method, device and system, an out-of-vehicle display product and a vehicle. The method comprises the following steps: acquiring an interaction trigger signal; determining a current interaction scene according to the interaction trigger signal, and recording the interaction scene as a target interaction scene; searching a corresponding interaction scheme from a storage unit according to the target interaction scene, and recording the interaction scheme as a target interaction scheme; and controlling a display screen outside the vehicle to output image content according to the target interaction scheme. According to the method, the target interaction scheme is determined by obtaining the interaction trigger signal. And through execution of the target interaction scheme, the display screen of the parking space is controlled. Therefore, the display screen outside the vehicle can output the image content, and the interactivity of the vehicle is enhanced in a mode of outputting the image content. Through a two-dimensional image mode, compared with an optical signal and a sound signal, the expressed connotation is richer. And the method has high scene adaptability. The invention is mainly used in the technical field of vehicles.
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Description

TECHNICAL FIELD

[0001] The present application relates to the technical field of vehicles, in particular to a vehicle exterior display interaction method, device, system, vehicle exterior display product and vehicle. BACKGROUND

[0002] The existing vehicle interaction is generally interactive by light or sound. For example, when a user approaches the vehicle, the vehicle light flashes, and the vehicle speaker beeps to welcome, etc. However, these interaction methods are very monotonous, and the information content conveyed is very limited. For many application scenarios, this interaction method is not highly applicable. Therefore, how to improve the vehicle's external interaction to improve the applicability of the vehicle's interaction scene is an urgent research topic in the industry. SUMMARY

[0003] The present application provides a vehicle exterior display interaction method, device, system, vehicle exterior display product and vehicle to solve the technical problem of monotonous vehicle interaction and limited information content in the prior art, and at least provides a beneficial choice or creates conditions.

[0004] The present application provides a vehicle exterior display interaction method, which comprises: acquiring an interaction trigger signal; determining a current interaction scene according to the interaction trigger signal, and recording the interaction scene as a target interaction scene; querying a corresponding interaction scheme from a storage unit according to the target interaction scene, and recording the interaction scheme as a target interaction scheme; and controlling the display screen outside the vehicle to output image content according to the target interaction scheme.

[0005] Further, the acquisition of the interaction trigger signal specifically comprises: acquiring the interaction trigger signal from the vehicle controller; wherein the vehicle controller acquires an external trigger signal through a vehicle-mounted sensor, judges whether the interaction trigger condition is met according to the trigger signal, and generates the interaction trigger signal when the interaction trigger condition is met.

[0006] Further, the acquisition of the interaction trigger signal specifically comprises: acquiring the interaction trigger signal from the in-vehicle interaction control; wherein the in-vehicle interaction control comprises: a specific button trigger control in the in-vehicle screen, an in-vehicle physical pressing trigger control and a voice recognition trigger control.

[0007] Further, the vehicle exterior display interaction method further comprises: controlling the vehicle-mounted voice assistant to output a corresponding voice signal according to the target interaction scheme.

[0008] On the other hand, a vehicle exterior display interaction device is provided, which comprises: a processor and a memory, the memory being used to store a computer readable program; when the computer readable program is executed by the processor, the processor realizes the vehicle exterior display interaction method according to any one of the above technical solutions.

[0009] In another aspect, an out-of-vehicle display interaction system is provided, comprising: an acquisition module, a determination module, a query module, and a control module; the acquisition module is configured to acquire an interaction trigger signal; the determination module is configured to determine a current interaction scenario according to the interaction trigger signal, and record the interaction scenario as a target interaction scenario; the query module is configured to query a corresponding interaction scheme from a storage unit according to the target interaction scenario, and record the interaction scheme as a target interaction scheme; and the control module is configured to control an out-of-vehicle display screen to output image content according to the target interaction scheme.

[0010] Further, in the acquisition module, the interaction trigger signal is specifically acquired from a vehicle controller; the vehicle controller acquires an external trigger signal through a vehicle-mounted sensor, judges whether an interaction trigger condition is met according to the trigger signal, and generates an interaction trigger signal when the interaction trigger condition is met.

[0011] Further, in the acquisition module, the interaction trigger signal is specifically acquired from an in-vehicle interaction control; the in-vehicle interaction control includes a specific button trigger control in an in-vehicle screen, an in-vehicle physical pressing trigger control, and a voice recognition trigger control.

[0012] In another aspect, an out-of-vehicle display product is provided, comprising: an outer lampshade, an inner lampshade, an LED display screen, a support, a control board, and a shell; The shell has an installation space in the interior, the inner lampshade, the LED display screen, the support, and the control board are all installed in the installation space, the shell has a connecting structure on the exterior, the connecting structure is connected with an outer vehicle body of a vehicle, the control board and the LED display screen are both installed on the support, the inner lampshade covers the LED display screen, and the outer lampshade covers the interior space of the shell; the control board is configured to acquire a control signal and control the LED display screen to output image content according to the control signal.

[0013] In another aspect, a vehicle is provided, which is integrated with the out-of-vehicle display interaction system according to any one of the above technical solutions.

[0014] The method of the present application has at least the following beneficial effects: the method of the present application determines the target interaction scheme by obtaining the interaction trigger signal. The display screen of the parking space is controlled through the execution of the target interaction scheme. The display screen outside the vehicle can output image content, which enhances the interactivity of the vehicle through the output of image content. The two-dimensional image mode is more expressive than light signals and sound signals. It has high scene adaptability. Meanwhile, the present application also provides corresponding devices, systems, outdoor display products and vehicles, which have similar beneficial effects as the method, and will not be described here. The present application is mainly used in the field of vehicle technology. BRIEF DESCRIPTION OF DRAWINGS

[0015] The accompanying drawings are included to provide a further understanding of the technical scheme of the present application, and constitute a part of the specification, and are used together with embodiments of the present application to explain the technical scheme of the present application, and do not constitute a limitation on the technical scheme of the present application.

[0016] Figure 1 is a step flow chart of the outdoor display interaction method; Figure 2 is a structural schematic diagram of the outdoor display interaction device; Figure 3 is a hardware structure of the outdoor display interaction device of another embodiment; Figure 4 is a system connection structure schematic diagram of the outdoor display interaction system; Figure 5 is a structural schematic diagram of the outdoor display product. DETAILED DESCRIPTION

[0017] In order to make the purpose, technical scheme and advantages of the present application more clear, the present application will be further described in detail below in combination with the drawings and embodiments. It should be understood that the specific embodiments described herein are only used to explain the present application, and do not limit the present application.

[0018] It should be noted that although the functional modules are divided in the system schematic diagram, and the logical order is shown in the flow chart, in some cases, the steps shown or described can be executed in a different order than the module division in the system or the order in the flow chart. The terms "first", "second", etc. in the specification, claims and the above drawings are used to distinguish similar objects, and do not necessarily describe a specific order or sequence.

[0019] Before the embodiments of the present application are described in detail, first, some nouns and terms involved in the embodiments of the present application will be explained, and the nouns and terms involved in the embodiments of the present application are applicable to the following explanations.

[0020] Vehicle-mounted sensors, vehicle-mounted sensors are the "sensory system" of modern cars, and are the basis for vehicle perception, decision-making and control. Vehicle-mounted sensors can be divided into three categories according to their functions: environmental perception sensors, vehicle state sensors and driver state monitoring sensors.

[0021] In the related art of vehicles, how to solve the problems of monotonous interaction, limited information content and low scene adaptability in the prior art is a technical problem that needs to be urgently researched in the industry.

[0022] Please refer to Figure 1 , Figure 1 is a step flow chart of the vehicle exterior display interaction method.

[0023] The application discloses a vehicle exterior display interaction method, which can be executed by a software program. When the software program is executed, the steps implemented by the software program include: step 1, obtaining an interaction trigger signal.

[0024] The software program obtains the interaction trigger signal through the communication bus of the vehicle. The interaction trigger signal refers to a signal reflecting the need for interaction triggering, which contains information reflecting what. Therefore, the software program can determine the current interaction scene by analyzing the interaction trigger signal.

[0025] Among them, there are two ways to generate trigger signals. One is to automatically trigger through the vehicle in response to a specific scene, and the other is to actively trigger by the user.

[0026] In some further embodiments, the interaction trigger signal is obtained from the vehicle controller, wherein the vehicle controller obtains the external trigger signal through the vehicle-mounted sensor, judges whether the interaction trigger condition is met according to the trigger signal, and generates the interaction trigger signal when the interaction trigger condition is met. In these embodiments, the vehicle-mounted sensor monitors the signals inside and outside the vehicle and responds according to these signals. Of course, the types of vehicle-mounted sensors here are various, which can be optical sensors such as cameras and light sensors. It can also be an electromagnetic wave signal sensor, such as a Bluetooth signal sensor. It can also be a sound signal sensor, such as a microphone. The vehicle-mounted sensors work together to obtain the signals inside and outside the vehicle. The vehicle-mounted sensors will judge the signals, and when the signals meet the trigger condition, the trigger signal will be generated and transmitted to the vehicle controller.

[0027] In some further embodiments, the obtaining the interaction trigger signal specifically comprises: obtaining the interaction trigger signal from an in-vehicle interaction control; wherein the in-vehicle interaction control comprises: a specific button trigger control in an in-vehicle screen, an in-vehicle physical pressing trigger control, and a voice recognition trigger control. In order to enable the user to quickly trigger the interaction, a button directly generating the interaction trigger signal is installed in the vehicle. The user can generate the interaction trigger signal by pressing or touching the button directly. The software program is directly informed that the interaction is required.

[0028] Step 2, determining the current interaction scene according to the interaction trigger signal, and recording the interaction scene as a target interaction scene.

[0029] When the software program determines that the interaction trigger signal is obtained, the target interaction scene is determined through the analysis of the interaction trigger signal. In some embodiments, the target interaction scene comprises: an active welcome interaction scene, an intelligent send-off interaction scene, an out-of-vehicle interaction scene, a changeable grille interaction scene, and a courtesy pedestrian interaction scene.

[0030] For the active welcome interaction scene, the situation that the user approaches the vehicle and the user wants to enter the vehicle needs to be identified from the interaction trigger signal.

[0031] For the intelligent send-off interaction scene, the situation that the user leaves the vehicle needs to be identified from the interaction trigger signal.

[0032] For the out-of-vehicle interaction scene, the situation that the user with heavy objects approaches the vehicle and wants to enter the vehicle needs to be identified from the interaction trigger signal.

[0033] For the changeable grille interaction scene, the personalized demand of the user for the image displayed by the grille needs to be identified from the interaction trigger signal.

[0034] For the courtesy pedestrian interaction scene, the situation that the pedestrian passes in front of the vehicle needs to be identified from the interaction trigger signal.

[0035] Step 3, querying the corresponding interaction scheme from the storage unit according to the target interaction scene, and recording the interaction scheme as a target interaction scheme.

[0036] After the software program determines the target interaction scene, the corresponding interaction scheme is found from the storage unit of the vehicle. The interaction scene-interaction scheme correspondence table is pre-stored in the storage unit of the vehicle. The target interaction scheme corresponding to the target interaction scene is found by querying the interaction scene-interaction scheme correspondence table. The target interaction scheme at least records information on how to control the output image content of the display screen outside the vehicle.

[0037] Step 4: controlling the display screen outside the vehicle to output image content according to the target interaction scheme.

[0038] The software program controls the display screen outside the vehicle to output image content (video content) by executing the target interaction scheme, so as to realize the image interaction form.

[0039] The application determines the target interaction scheme by acquiring the interaction trigger signal, and controls the display screen of the parking space by executing the target interaction scheme. The display screen outside the vehicle can output image content, which enhances the interaction of the vehicle by outputting image content. The two-dimensional image form has richer connotation than light signals and sound signals, and has high scene adaptability.

[0040] In order to further enrich the interaction, in some further specific embodiments, the application further comprises: controlling the vehicle-mounted voice assistant to output corresponding voice signals according to the target interaction scheme.

[0041] In some embodiments, for the active welcome interaction scene, the target interaction scheme execution comprises: the vehicle is woken up, the front screen of the vehicle is played with the boot animation, the flag lamp and the car lamp are lit, the pet / voice assistant image is displayed, the vehicle voice kindly broadcasts the weather and the vehicle condition of the day, actively inquires “Welcome to ride, the door is opened for you!”, and the user can directly get on the vehicle without manual operation.

[0042] For the intelligent send-benefactor interaction scene, the target interaction scheme execution comprises: the vehicle voice and the screen instantaneously feedback the lock state of the vehicle, and informs the user that the window of the vehicle has been closed.

[0043] For the vehicle interaction scene, the target interaction scheme execution comprises: the vehicle voice actively inquires “It seems that you have a lot of things, I will help you open the trunk!”, and the front and rear screens of the vehicle synchronously feedback the instruction receiving and function opening state.

[0044] For the changeable grid interaction scene, the target interaction scheme execution comprises: providing a plurality of front grid display effects to meet the personalized needs of users, such as digital grid, brand gene, text effect, pet interaction, and the like, and simultaneously displaying vehicle information, prompt information, charging state, function state and the like.

[0045] For the courtesy pedestrian interaction scene, the target interaction scheme execution comprises: breaking through the “driver-vehicle-vehicle person / vehicle” interaction barrier by the vehicle screen display, vehicle loudspeaker and microphone, so as to solve the problems of insufficient information transmission accuracy and timeliness, such as: when a child crosses the road, the front screen of the vehicle displays “Let the child go first”, and the voice friendly reminder is “Let the child go first!”.

[0046] Reference Figure 2, Figure 2 is a structural schematic diagram of the vehicle exterior display interaction device.

[0047] In another aspect, a vehicle exterior display interaction device is provided, comprising: a processor and a memory, the memory being configured to store a computer readable program. When the computer readable program is executed by the processor, the processor implements the vehicle exterior display interaction method according to any one of the above embodiments.

[0048] Those of ordinary skill in the art can understand that all or some of the steps in the above disclosed method can be implemented as software, firmware, hardware, and appropriate combinations thereof. Some or all of the physical components can be implemented as software executed by a processor, such as a central processing unit, a digital signal processor, or a microprocessor, or as hardware, or as an integrated circuit, such as an application specific integrated circuit. Such software can be distributed on a computer readable medium, which can include computer storage media (or non-transitory media) and communication media (or transitory media). As known to those of ordinary skill in the art, the term computer storage media includes volatile and non-volatile, removable and non-removable media implemented in any method or technology for storage of information such as computer readable instructions, data structures, program modules or other data. Computer storage media includes, but is not limited to, RAM, ROM, EEPROM, flash memory or other memory technology, CD-ROM, digital versatile disks (DVD) or other optical disk storage, magnetic cassettes, magnetic tapes, magnetic disk storage or other magnetic storage devices, or any other medium that can be used to store the desired information and can be accessed by a computer. As known to those of ordinary skill in the art, communication media typically includes computer readable instructions, data structures, program modules or other data in modulated data signals such as carrier waves or other transport mechanisms, and can include any information delivery medium.

[0049] Please refer to Figure 3 , Figure 3 is a hardware structure of the vehicle exterior display interaction device of another embodiment. The vehicle exterior display interaction device comprises: a processor 901, a memory 902, an input / output interface 903, a communication interface 904, and a bus 905.

[0050] The processor 901 can be implemented in the form of a general-purpose CPU (Central Processing Unit), a microprocessor, an ASIC (Application Specific Integrated Circuit), or one or more integrated circuits, and is configured to execute related programs to implement the vehicle exterior display interaction method provided by the embodiments of the present application.

[0051] The memory 902 can be implemented in the form of Read Only Memory (ROM), static storage device, dynamic storage device or Random Access Memory (RAM), etc. The memory 902 can store an operating system and other application programs, and when the technical solutions provided by the embodiments of the present specification are implemented by software or firmware, the related program codes are stored in the memory 902 and are called and executed by the processor 901 to perform the above-mentioned method of the embodiments of the present application.

[0052] The input / output interface 903 is used to realize information input and output.

[0053] The communication interface 904 is used to realize the communication interaction between the device and other devices, which can realize communication through wired mode (such as USB, network cable, etc.) or wireless mode (such as mobile network, WIFI, Bluetooth, etc.).

[0054] The bus 905 transmits information between various components (such as the processor 901, the memory 902, the input / output interface 903 and the communication interface 904) of the device.

[0055] The processor 901, the memory 902, the input / output interface 903 and the communication interface 904 are connected to each other through the bus 905 for internal communication connection in the device.

[0056] On the other hand, referring to Figure 4 , Figure 4 is a schematic diagram of the system connection structure of the out-of-vehicle display interaction system.

[0057] An out-of-vehicle display interaction system is provided, which comprises an acquisition module, a determination module, a query module and a control module.

[0058] The acquisition module is used to acquire an interaction trigger signal.

[0059] The acquisition module acquires the interaction trigger signal through the communication bus of the vehicle, and the interaction trigger signal refers to a signal reflecting the need for interaction triggering, which contains information reflecting what. Therefore, by analyzing the interaction trigger signal, the current interaction scene that should be in can be determined.

[0060] Among them, the generation of the trigger signal has two ways, one is to automatically trigger the generation through the vehicle in response to a specific scene, and the other is to actively trigger the generation by the user.

[0061] In some further embodiments, the obtaining the interaction trigger signal specifically comprises: obtaining the interaction trigger signal from a vehicle controller; wherein the vehicle controller obtains an external trigger signal through a vehicle-mounted sensor, judges whether the interaction trigger condition is met according to the trigger signal, and generates the interaction trigger signal when the interaction trigger condition is met. In these embodiments, the vehicle-mounted sensor monitors the signals inside and outside the vehicle and responds according to these signals. Of course, the types of vehicle-mounted sensors here are various, which can be optical sensors such as cameras and light sensors. It can also be an electromagnetic wave signal sensor such as a Bluetooth signal sensor. It can also be a sound signal sensor such as a microphone. The vehicle-mounted sensors jointly obtain the signals inside and outside the vehicle. The vehicle-mounted sensors judge the signals, and when the signals meet the trigger condition, the trigger signal is generated and transmitted to the vehicle controller.

[0062] In some further embodiments, the obtaining the interaction trigger signal specifically comprises: obtaining the interaction trigger signal from an in-vehicle interaction control; wherein the in-vehicle interaction control comprises: a specific button trigger control in the in-vehicle screen, an in-vehicle physical pressing trigger control, and a voice recognition trigger control. In order for the user to quickly trigger interaction, a button that directly generates an interaction trigger signal is also installed in the vehicle. The user can generate an interaction trigger signal by pressing or touching these buttons directly. Directly tell the acquisition module that interaction is needed.

[0063] The determination module is configured to determine the current interaction scene according to the interaction trigger signal, and record the interaction scene as a target interaction scene.

[0064] When the determination module determines that the interaction trigger signal is obtained, the target interaction scene is determined by analyzing the interaction trigger signal. In some embodiments, the target interaction scene includes: an active welcome interaction scene, an intelligent send interaction scene, an outdoor interaction scene, a changeable grid interaction scene, and a courtesy pedestrian interaction scene.

[0065] For the active welcome interaction scene, the situation that the user approaches the vehicle and wants to enter the vehicle needs to be identified from the interaction trigger signal.

[0066] For the intelligent send interaction scene, the situation that the user leaves the vehicle needs to be identified from the interaction trigger signal.

[0067] For the outdoor interaction scene, the situation that the user approaches the vehicle with heavy objects and wants to enter the vehicle needs to be identified from the interaction trigger signal.

[0068] For the changeable grid interaction scene, the personalized demand of the user for the image displayed by the grid needs to be identified from the interaction trigger signal.

[0069] For the pedestrian courtesy interaction scenario, it is necessary to identify from the interaction trigger signal that there is a pedestrian passing in front of the vehicle.

[0070] The query module is configured to query the corresponding interaction scheme from the storage unit according to the target interaction scenario, and record the interaction scheme as a target interaction scheme.

[0071] After the target interaction scenario is determined, the query module finds the corresponding interaction scheme from the storage unit of the vehicle. The interaction scenario-interaction scheme correspondence table is pre-stored in the storage unit of the vehicle, and the target interaction scheme corresponding to the target interaction scenario is found by querying the interaction scenario-interaction scheme correspondence table. The target interaction scheme at least records information on how to control the display screen outside the vehicle to output image content.

[0072] The control module is configured to control the display screen outside the vehicle to output image content according to the target interaction scheme.

[0073] The control module controls the display screen outside the vehicle to output image content (video content) by executing the target interaction scheme, thereby realizing the image-based interaction form.

[0074] In order to further enrich the interaction, in some further specific embodiments, a voice module is further included, and the voice module is configured to control the vehicle-mounted voice assistant to output a corresponding voice signal according to the target interaction scheme.

[0075] In some embodiments, for the active welcome interaction scenario, the execution of the target interaction scheme includes: the vehicle is woken up, the front screen of the vehicle is lit to play a boot animation, the flag lamp and the vehicle lamp are lit, the image of a cute pet / voice assistant is displayed, the vehicle voice kindly broadcasts the weather and the vehicle condition of the day, actively inquires “Welcome to take the car! I have opened the door for you!”, and the user can directly get on the car without manual operation.

[0076] For the intelligent guest sending interaction scenario, the execution of the target interaction scheme includes: the vehicle voice and the screen instantaneously feedback the lock state of the vehicle, and inform the user that the vehicle window has been closed.

[0077] For the vehicle exterior interaction scenario, the execution of the target interaction scheme includes: the vehicle voice actively inquires “It looks like you have a lot of things, I will help you open the trunk!” The front and rear screens outside the vehicle synchronously feedback the instruction receiving and function opening state.

[0078] For the changeable grid interaction scenario, the execution of the target interaction scheme includes: providing a variety of front grid display effects to meet the personalized needs of users, such as digital grid, brand gene, text effect, cute pet interaction, and the like. At the same time, vehicle information, prompt information, charging state, function state and other information can be displayed.

[0079] For the pedestrian courtesy interaction scene, the target interaction scheme execution includes: through the vehicle exterior screen display, the vehicle exterior loudspeaker, the microphone, the "driver-vehicle-vehicle exterior person / vehicle" interaction barrier is jointly opened, and the problems of insufficient information transmission accuracy and timeliness are solved, such as: encountering a child crossing the road, the front screen of the vehicle displays "let the child go first", and simultaneously the voice friendly reminder "let the child go first!".

[0080] Reference Figure 5 , Figure 5 is a structural schematic diagram of a vehicle exterior display product.

[0081] On the other hand, a vehicle exterior display product is provided, which includes: an outer lampshade 106, an inner lampshade 105, an LED display screen 104, a support 103, a control board 102 and a shell 101. The inside of the shell 101 is provided with a mounting space, the inner lampshade 105, the LED display screen 104, the support 103 and the control board 102 are all mounted in the mounting space, the outside of the shell 101 is provided with a connecting structure, the connecting structure is connected with the outer body of the vehicle, the control board 102 and the LED display screen 104 are both mounted on the support 103, the inner lampshade 105 covers the LED display screen 104, and the outer lampshade 106 covers the internal space of the shell 101. The control board 102 is used for acquiring a control signal, and controls the LED display screen 104 to output image content according to the control signal. The vehicle exterior display product can be installed at the grid position of the vehicle, or can be installed at the tail position of the vehicle. For the LED display screen 104, in some further specific embodiments, the parameter requirement is: full color, and the peak brightness is 2000 nit. For the entire display product, it can guarantee the display brightness in the daytime, prevent glare at night, and avoid affecting other vehicles and pedestrians. For the response time, the delay is required to be within 50 ms.

[0082] On the other hand, a vehicle is provided, which is integrated with the vehicle exterior display interaction system described in the above specific embodiments.

[0083] On the other hand, a computer readable storage medium is provided, wherein a processor executable program is stored, and the processor executable program is used for implementing the vehicle exterior display interaction method described in any one of the above specific embodiments when executed by a processor.

[0084] The embodiments of the present application also disclose a computer program product, which includes a computer program or computer instructions, the computer program or computer instructions are stored in a computer readable storage medium, a processor of a computer device reads the computer program or computer instructions from the computer readable storage medium, and the processor executes the computer program or computer instructions, so that the computer device executes the vehicle exterior display interaction method described in any one of the above embodiments.

[0085] The terms "first", "second", "third", "fourth" and the like in the description of this application and in the claims, if any, are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the use of the terms so termed is interchangeable under appropriate circumstances such that the embodiments of the application described herein are, for example, capable of accomplishing functionalities that are either the same or similar to that of other embodiments of the application. Moreover, the terms "include", "have", and the like, as well as any variations thereof, are intended to cover a non-exclusive inclusion such that a process, method, system, product, or apparatus that comprises a list of elements is not necessarily limited to those elements but can include other elements not expressly listed or inherent to such process, method, system, product, or apparatus.

[0086] It should be understood that, in the application, "at least one" means one or more, and "multiple" means two or more. "And / or" is used to describe the relationship between the associated objects, which means that there can be three relationships, for example, "A and / or B" can represent three cases: only A exists, only B exists, and A and B exist at the same time, where A and B can be singular or plural. The character " / " generally represents an "or" relationship between the associated objects. "At least one of the following" or similar expressions means any combination of these items, including any combination of single or multiple items. For example, at least one of a, b or c can mean a, b, c, "a and b", "a and c", "b and c", or "a and b and c", where a, b, and c can be single or multiple.

[0087] In several embodiments provided in the application, it should be understood that the disclosed system, device and method can be implemented in other ways. For example, the above-described device embodiments are only illustrative, for example, the division of the units is only a logical function division, and actual implementation can have another division manner, for example, multiple units or components can be combined or integrated into another system, or some features can be ignored or not executed. In addition, the coupling or direct coupling or communication connection between the displayed or discussed each other can be indirect coupling or communication connection through some interfaces, devices or units, which can be electrical, mechanical or other forms.

[0088] The units described as separate components can or can not be physically separated, and the components shown as units can or can not be physical units, that is, they can be located in one place, or they can be distributed on multiple network units. According to actual needs, part or all of the units can be selected to achieve the purpose of the embodiment scheme.

[0089] In addition, each of the functional units in each of the embodiments of the present application can be integrated in one processing unit, or each unit can be physically present separately, or two or more units can be integrated in one unit. The integrated unit can be realized in the form of hardware or in the form of a software functional unit.

[0090] When the integrated unit is realized in the form of a software functional unit and sold or used as an independent product, it can be stored in a computer readable storage medium. Based on such understanding, the technical solutions of the present application essentially or the part that contributes to the prior art or the whole or part of the technical solutions can be embodied in the form of a software product. The computer software product is stored in a storage medium and includes a number of instructions for causing a computer device (which can be a personal computer, a server, or a network device, etc.) to execute all or part of the steps of the methods described in the embodiments of the present application. The aforementioned storage medium includes: a U disk, a mobile hard disk, a read-only memory (ROM), a random access memory (RAM), a magnetic disk or an optical disk, and various media that can store program codes.

[0091] Although the description of the present application has been quite detailed and particularly described with respect to several described embodiments, it is not intended to be limited to any of these details or embodiments or any special embodiment, but should be considered to effectively cover the intended scope of the present application by referring to the appended claims, taking into account the broadest possible interpretation of these claims in view of the prior art. In addition, the present application is described above in embodiments that the inventors can foresee, and the purpose is to provide a useful description, and non-essential modifications to the present application that have not yet been foreseen can still represent equivalent modifications to the present application.

[0092] It should be noted that in each of the specific embodiments of the present application, when it is necessary to perform relevant processing according to user information, user behavior data, user history data, and user location information, and other data related to the identity or characteristics of the user, the user's permission or consent will be obtained first, and the collection, use and processing of these data will comply with relevant laws, regulations and standards. In addition, when the embodiments of the present application need to obtain sensitive personal information of the user, the separate permission or separate consent of the user will be obtained through a pop-up window or by jumping to a confirmation page, and after obtaining the separate permission or separate consent of the user, the necessary user-related data for enabling the embodiments of the present application to operate normally will be obtained.

Claims

1. A method of out-of-vehicle display interaction, the method comprising: The method comprises the following steps: acquiring an interaction trigger signal; determining a current interaction scene according to the interaction trigger signal, and recording the interaction scene as a target interaction scene; querying a corresponding interaction scheme from a storage unit according to the target interaction scene, and recording the interaction scheme as a target interaction scheme; controlling an image content output of a display screen outside the vehicle according to the target interaction scheme.

2. The method of claim 1, wherein, The acquiring of the interaction trigger signal specifically comprises: acquiring the interaction trigger signal from a vehicle controller; wherein the vehicle controller acquires an external trigger signal through a vehicle-mounted sensor, judges whether an interaction trigger condition is met according to the trigger signal, and generates the interaction trigger signal when the interaction trigger condition is met.

3. The method of claim 1, wherein, The acquiring of the interaction trigger signal specifically comprises: acquiring the interaction trigger signal from an in-vehicle interaction control; wherein the in-vehicle interaction control comprises: a specific button trigger control in an in-vehicle screen, an in-vehicle physical pressing trigger control, and a voice recognition trigger control.

4. The method of claim 1, wherein, The method further comprises the following steps: controlling a vehicle-mounted voice assistant to output a corresponding voice signal according to the target interaction scheme.

5. An off-board display interaction device, comprising: The method comprises the following steps: a processor; a memory for storing a computer readable program; when the computer readable program is executed by the processor, the processor implements the vehicle exterior display interaction method according to any one of claims 1-4.

6. An off-board display interaction system, characterized by, The method comprises the following steps: an acquiring module, a determining module, a querying module, and a controlling module; the acquiring module is used for acquiring an interaction trigger signal; the determining module is used for determining a current interaction scene according to the interaction trigger signal, and recording the interaction scene as a target interaction scene; the querying module is used for querying a corresponding interaction scheme from a storage unit according to the target interaction scene, and recording the interaction scheme as a target interaction scheme; the controlling module is used for controlling an image content output of a display screen outside the vehicle according to the target interaction scheme.

7. The off-board display interaction system of claim 6, wherein, In the acquiring module, the acquiring of the interaction trigger signal specifically comprises: acquiring the interaction trigger signal from a vehicle controller; wherein the vehicle controller acquires an external trigger signal through a vehicle-mounted sensor, judges whether an interaction trigger condition is met according to the trigger signal, and generates the interaction trigger signal when the interaction trigger condition is met.

8. The off-board display interaction system of claim 6, wherein, In the acquiring module, the acquiring of the interaction trigger signal specifically comprises: acquiring the interaction trigger signal from an in-vehicle interaction control; wherein the in-vehicle interaction control comprises: a specific button trigger control in an in-vehicle screen, an in-vehicle physical pressing trigger control, and a voice recognition trigger control.

9. An out-of-car display product, characterized by The system comprises the following steps: an outer lampshade, an inner lampshade, an LED display screen, a support, a control board, and a shell; an installation space is arranged in the interior of the shell, the inner lampshade, the LED display screen, the support, and the control board are all installed in the installation space, a connecting structure is arranged on the exterior of the shell, the connecting structure is connected with an outer body of a vehicle, the control board and the LED display screen are both installed on the support, the inner lampshade covers the LED display screen, and the outer lampshade covers the interior space of the shell; the control board is used for acquiring a control signal, and controlling an image content output of the LED display screen according to the control signal.

10. A vehicle characterized by comprising: The system is integrated with the vehicle exterior display interaction system according to any one of claims 6-8.