Information processing method

Abstract

This application discloses an information processing method applied to a server, comprising: determining quality indicators for each order review from a target store, wherein the quality indicators characterize the degree of recommendation of the reviewed products by the order reviews; generating a first page of order review display information based on the quality indicators of each order review; adding an entry element for the order review display page to a second page of the target store's store page, wherein the entry element is used to redirect from the store page to the order review display page; and sending the first page information to the client in response to a client's access request to the order review display page triggered by the entry element. This method enables quick viewing of high-quality reviews and facilitates rapid purchase decisions based on these reviews, saving time and effort in purchasing goods.

Description

Technical Field

[0001] This application relates to the field of computer technology, specifically to an information processing method. Background Technology

[0002] Online shopping has become a common way for users to shop. Before placing an order, users usually browse user reviews of stores or products and refer to other users' reviews to help them make a decision.

[0003] In related technologies, a review list is displayed on the store's review page, showcasing multiple user reviews. However, the number of user reviews in the list can sometimes be very large. Images and videos within these reviews are often more valuable for users' purchasing decisions. Compared to text reviews, image and video reviews can better demonstrate details such as product quality and appearance, allowing buyers to understand the product's actual condition more intuitively. Currently, however, user reviews are mostly text-based. Users have to browse through the review list for a long time before finding images or videos that are truly helpful, resulting in poor reference value for the review list and low efficiency in using user reviews. Summary of the Invention

[0004] This application proposes an information processing method to address the shortcomings of the prior art.

[0005] The first aspect of this application proposes an information processing method applied to a server. The method includes: determining quality indicators for each order review based on the order review information of a target store, wherein the quality indicators characterize the degree of recommendation of the reviewed product by the order review information; generating first page information for an order review display page based on the quality indicators of each order review; adding an entry element for the order review display page to a second page of the store page of the target store, wherein the entry element is used to jump from the store page to the order review display page; and sending the first page information to the client in response to an access request for the order review display page triggered by the client through the entry element.

[0006] In some embodiments of this application, the quality indicators of each order review information are determined based on the order review information of the target store, including: obtaining the text and product images included in the first order review information of the target store, wherein the first order review information is any order review information of the target store that contains both text and product images; obtaining the text quality value corresponding to the text using a preset text processing model, wherein the text quality value is used to characterize the degree of recommendation of the text for the product evaluated by the first order review information; obtaining the image quality value corresponding to the product image using a preset image processing model, wherein the image quality value is used to characterize the degree of recommendation of the product image for the product evaluated by the first order review information; and calculating the quality indicators of the first order review information based on the text quality value and the image quality value.

[0007] In some embodiments of this application, calculating the quality index of the first order review information based on the text quality value and the image quality value includes: when the first order review information includes one product image, using the image quality value of the product image as the image quality value of the first order review information; when the first order review information includes multiple product images, using the average of the image quality values ​​of the multiple product images as the image quality value of the first order review information; and using preset text weights and image weights to perform a weighted summation of the text quality value and the image quality value of the first order review information to obtain the quality index of the first order review information.

[0008] In some embodiments of this application, generating the first page information of the order evaluation display page based on the quality indicators of each order evaluation information includes: selecting a first preset number of order evaluation information with the largest quality indicators from each order evaluation information; or, selecting order evaluation information with quality indicators greater than a preset threshold from each order evaluation information; and arranging the selected order evaluation information in descending order of quality indicators to obtain the first page information of the order evaluation display page.

[0009] In some embodiments of this application, the method further includes: for each of the order evaluation information included in the first page information, adding interactive elements corresponding to each product evaluated by the order evaluation information to the first page information, wherein the interactive elements are page interactive elements for users to operate on each product.

[0010] In some embodiments of this application, the interactive elements include a first page interactive element and / or a second page interactive element, wherein the first page interactive element is used to jump to the product details page of each product, and / or the second page interactive element is used to jump to the add-to-cart page of each product.

[0011] In some embodiments of this application, adding interactive elements corresponding to each product evaluated by the order evaluation information to the first page information includes: when the product images included in the order evaluation information in the first page information are marked with product tags, adding interactive elements at the product tags, wherein the interactive elements are used to jump to the product details page of the product indicated by the product tags.

[0012] In some embodiments of this application, the store page includes a store homepage and / or a review page; in the second page information of the target store's store page, an entry element for the order review display page is added, including: obtaining an entry element containing the Uniform Resource Locator URL of the order review display page; and adding the entry element to the second page information of the store homepage and / or the review page.

[0013] In some embodiments of this application, the method further includes: obtaining a second preset number of order evaluation information with the largest quality index from the first page information; obtaining the product image with the largest image quality value included in each order evaluation information from the second preset number of order evaluation information; sorting the product images with the largest image quality value in the second preset number of order evaluation information according to the order of quality index from largest to smallest to obtain an image sequence; and adding the image sequence to the entry element.

[0014] In some embodiments of this application, after adding the image sequence to the entry element, the method further includes: configuring evaluation positioning parameters for each product image in the entry element, wherein the evaluation positioning parameters are used to locate the display position of the order evaluation information to which the product image belongs in the order evaluation display page.

[0015] In some embodiments of this application, before sending the first page information to the client, the method further includes: when the access request carries the evaluation positioning parameters of the target product image, determining the target order evaluation information to which the target product image belongs from the first page information based on the evaluation positioning parameters; setting a first-place display flag for the target order evaluation information in the first page information, the first-place display flag being used to cause the client to display the target order evaluation information on the first screen of the order evaluation display page.

[0016] A second aspect of this application provides an information processing method applied to a client, the method comprising: displaying a store page of a target store, the store page including an entry element for an order review display page, the order review display page being generated by a server based on quality indicators of each order review information of the target store, the quality indicators being used to characterize the degree of recommendation of the reviewed products by the order review information; detecting a trigger event of the entry element and sending an access request for the order review display page to the server; receiving first page information of the order review display page returned by the server, and displaying the order review display page based on the first page information.

[0017] In some embodiments of this application, the entry element includes multiple product images; the step of detecting a trigger event of the entry element and sending an access request for the order review display page to the server includes: detecting the trigger event of the entry element, determining the target product image where the trigger event is located from the multiple product images; obtaining the URL of the order review display page and the review positioning parameters corresponding to the target product image from the element information of the entry element, wherein the review positioning parameters are used to locate the position of the target order review information to which the target product image belongs in the first page information of the order review display page; and sending an access request for the order review display page to the server, wherein the access request carries the URL and the review positioning parameters.

[0018] In some embodiments of this application, displaying the order review display page based on the first page information includes: if there is target order review information with a first-place display flag in the first page information, displaying the target order review information on the first screen of the order review display page; wherein the first-place display flag is set by the server based on the review positioning parameters corresponding to the target product image carried in the access request.

[0019] In some embodiments of this application, the order review display page includes multiple order review information and interactive elements corresponding to each product reviewed by the order review information; after displaying the order review display page, the method further includes: detecting a trigger event of the interactive element, sending an access request for the product page corresponding to the interactive element to the server; receiving the page information of the product page returned by the server, and displaying the product page based on the page information of the product page; wherein, the interactive element includes a first page interactive element corresponding to the product details page of the product, and the product page includes the product details page; or, the interactive element includes a second page interactive element corresponding to the add-to-cart page of the product, and the product page includes the add-to-cart page.

[0020] In some embodiments of this application, the order review information in the order review display page includes product images labeled with product tags, and interactive elements are provided at the product tags. The interactive elements are used to jump to the product details page of the product indicated by the product tags. After displaying the order review display page, the method further includes: detecting the trigger event of the interactive element, sending an access request for the product details page to the server; receiving the page information of the product details page returned by the server, and displaying the product details page.

[0021] A third aspect of this application proposes an information processing system comprising a server and a client. The server is configured to: determine quality indicators for each order review from a target store, wherein the quality indicators characterize the degree to which the content of the order review recommends the product reviewed by the order review; generate a first page of order review display information based on the quality indicators of each order review; add an entry element for the order review display page to a second page of the target store's store page, wherein the entry element is used to navigate from the store page to the order review display page; and send the first page information to the client in response to an access request to the order review display page triggered by the client through the entry element. The client is configured to: display the target store's store page; detect the triggering event of the entry element in the store page; send the access request to the server; receive the first page information returned by the server; and display the order review display page based on the first page information.

[0022] A fourth aspect of this application discloses an information processing apparatus applied to a server. The apparatus includes: a determining module, configured to determine quality indicators for each order review based on the order review information of a target store, wherein the quality indicators characterize the degree of recommendation of the content of the order review information for the product reviewed by the order review information; a generating module, configured to generate first page information of an order review display page based on the quality indicators of each order review; an adding module, configured to add an entry element of the order review display page to the second page information of the store page of the target store, wherein the entry element is used to jump from the store page to the order review display page; and a sending module, configured to send the first page information to the client in response to an access request to the order review display page triggered by the client through the entry element.

[0023] The fifth aspect of this application discloses an information processing apparatus applied to a client, the apparatus comprising: a display module for displaying a store page of a target store, the store page including an entry element for an order review display page, the order review display page being generated by a server based on quality indicators of each order review information of the target store, the quality indicators being used to characterize the degree of recommendation of the content of the order review information for the product reviewed by the order review information; a sending module for detecting a trigger event of the entry element and sending an access request for the order review display page to the server; a receiving module for receiving first page information of the order review display page returned by the server; and a display module for displaying the order review display page based on the first page information.

[0024] The sixth aspect of this application provides an electronic device including a memory, a processor, and a computer program stored in the memory and executable on the processor, the processor executing the program to implement the method as described in the first or second aspect above.

[0025] The seventh aspect of this application provides a computer-readable storage medium having a computer program stored thereon, the program being executed by a processor to implement the method as described in the first or second aspect above.

[0026] The eighth aspect of this application provides a computer program product comprising a computer program that is executed by a processor to implement the method described in the first or second aspect.

[0027] Based on the information processing methods described in the first and second aspects above, this application has at least the following beneficial effects or advantages:

[0028] In this embodiment, the server determines the quality indicators for each order review from the target store. These quality indicators characterize the degree to which the order reviews recommend the reviewed products. Based on these quality indicators, a first page of order review display information is generated. An entry element for the order review display page is added to the second page of the target store's page, allowing users to navigate from the store page to the order review display page. In response to a client's access request to the order review display page triggered by the entry element, the server sends the first page information to the client. This allows for quick viewing of high-quality reviews for each order in the target store, enabling users to make quick purchase decisions based on these reviews, saving time and effort. Furthermore, the server's information processing method automates the processing of order review information, automatically identifying and displaying high-quality reviews to customers, thus improving the reliability of reviews and increasing the frequency of user reviews.

[0029] The above description is only an overview of the technical solution of this application. In order to better understand the technical means of this application, it can be implemented according to the contents of the specification. In order to make the above and other objects, features and advantages of this application more obvious and understandable, specific embodiments of this application are given below. Attached Figure Description

[0030] The accompanying drawings, which are included to provide a further understanding of this application and form part of this application, illustrate exemplary embodiments and are used to explain this application, but do not constitute an undue limitation of this application. In the drawings:

[0031] Figure 1 This is a schematic diagram illustrating an information processing system according to some exemplary embodiments;

[0032] Figure 2 This is a flowchart illustrating an information processing method applied to a server, according to some exemplary embodiments;

[0033] Figure 3 This is a schematic diagram illustrating a target store page according to some exemplary embodiments;

[0034] Figure 4 This is a schematic diagram illustrating an order review display page according to some exemplary embodiments;

[0035] Figure 5 This is a schematic diagram illustrating a product details page according to some exemplary embodiments;

[0036] Figure 6 This is a flowchart illustrating an information processing method applied to a client, according to some exemplary embodiments;

[0037] Figure 7 This is a schematic diagram illustrating the structure of an information processing apparatus according to some exemplary embodiments;

[0038] Figure 8 This is another structural schematic diagram of an information processing apparatus according to an exemplary embodiment;

[0039] Figure 9 This is a schematic diagram of the hardware structure of an electronic device according to an exemplary embodiment;

[0040] Figure 10 This is a schematic diagram illustrating the structure of a storage medium according to an exemplary embodiment. Detailed Implementation

[0041] Exemplary embodiments will now be described in detail, examples of which are illustrated in the accompanying drawings. When the following description relates to the drawings, unless otherwise indicated, the same numbers in different drawings denote the same or similar elements. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with this application. Rather, they are merely examples of apparatuses and methods consistent with some aspects of this application as detailed in the appended claims.

[0042] The terminology used in this application is for the purpose of describing particular embodiments only and is not intended to be limiting of the application. The singular forms “a,” “the,” and “the” used in this application and the appended claims are also intended to include the plural forms unless the context clearly indicates otherwise. It should also be understood that the term “and / or” as used herein refers to and includes any or all possible combinations of one or more of the associated listed items.

[0043] It should be understood that although the terms first, second, third, etc., may be used in this application to describe various information, such information should not be limited to these terms. These terms are only used to distinguish information of the same type from one another. For example, without departing from the scope of this application, first information may also be referred to as second information, and similarly, second information may also be referred to as first information. Depending on the context, the word "if" as used herein may be interpreted as "when," "when," or "in response to determination," etc.

[0044] It should be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data used for analysis, data stored, data displayed, etc.) involved in this application are all information and data authorized by the user or fully authorized by all parties. Furthermore, the collection, use and processing of the relevant data must comply with the relevant laws, regulations and standards of the relevant countries and regions, and corresponding operation portals are provided for users to choose to authorize or refuse.

[0045] Online shopping or ordering food has become a common way for users to shop. Before placing an order, users usually browse the user reviews of stores or products and refer to the reviews of other users to help them make a decision.

[0046] In related technologies, a review list is displayed on the store's review page, showcasing multiple user reviews. However, the number of user reviews in the review list can sometimes be very large, and it also includes a lot of system-generated default reviews. These default reviews are not very useful to customers, but users still need to browse them. This results in users potentially spending a long time browsing before finding user reviews that are truly helpful to them, leading to poor reference value of the review list and low efficiency in using user reviews.

[0047] However, what users really want to see is genuine reviews from other consumers about the products they purchase, ideally photos or videos taken by actual consumers, as well as their real experiences using and consuming the products.

[0048] Based on this, this application provides an information processing method. On the server side, this method determines a quality index for each order review based on the order review information of a target store. This quality index characterizes the degree to which the content of the order review recommends the product being reviewed. Then, based on the quality index of each order review, a first page of order review display information is generated. Upon receiving an access request for the order review display page triggered by the client, the first page information is sent to the client so that the user can quickly browse high-quality order review information.

[0049] Through the information processing method provided in this application embodiment, the server realizes automatic processing of order evaluation information, automatic identification of high-quality order evaluation information, and then generates an order evaluation display page, enabling users to quickly identify the advantages and disadvantages of products, quickly filter out products that meet their needs based on other users' order evaluation information, reduce consideration of unsuitable options, significantly improve the reference value of order evaluation information, and increase the usage rate of order evaluation information by users.

[0050] The technical solution of this application and how it solves the aforementioned technical problems are described in detail below with specific embodiments. The listed specific embodiments can be combined with each other, and the same or similar concepts or processes may not be described again in some embodiments. The embodiments of this application will be described in detail below with reference to the accompanying drawings.

[0051] Figure 1 This diagram illustrates the network architecture upon which the information processing method provided in this application is based. The network architecture includes a server and a client. The client communicates with the server via a network. The server can be a single server, a server cluster consisting of multiple servers, or a cloud server, etc. The client can be a user's mobile phone, smartwatch, tablet, laptop, desktop computer, smart TV, wearable device, smart home, etc., or it can be an application installed on these devices for shopping.

[0052] In practical applications, the server can determine the quality indicators for each order review based on the order review information of the target store. The quality indicators are used to characterize the degree to which the content of the order review recommends the product reviewed in the order review. Then, based on the quality indicators of each order review, the server generates the first page information of the order review display page. In the second page information of the target store's store page, an entry element for the order review display page is added. This entry element is used to jump from the store page to the order review display page.

[0053] When a user needs to purchase a product, the target store's page can be displayed on the client side. When the client detects that the user has triggered the entry element's trigger event on the store page, it will generate an access request to access the order review display page and send the access request to the server.

[0054] In response to a client's access request to the order review display page triggered by an entry element, the server sends the first page information of the order review display page to the client.

[0055] After receiving the first page information returned by the server, the client displays the order evaluation display page based on the first page information.

[0056] The information processing method and system provided in this application are applicable not only to the e-commerce field but also to the food delivery ordering field, and to any other application scenario that requires processing order evaluation information for stores. For example, in the food delivery ordering application scenario, the client can be the terminal of the person placing the order. This application embodiment uses the food delivery ordering application scenario as an example to explain the information processing process in detail. The information processing process in other application scenarios is similar to that in the food delivery ordering scenario, so they will not be described one by one.

[0057] Figure 2 This is a flowchart illustrating an information processing method according to some embodiments of this application. The method is applied to the aforementioned client, such as... Figure 2 As shown, the method specifically includes the following steps 101-104.

[0058] Step 101: The server determines the quality index for each order review based on the order review information of the target store. The quality index is used to characterize the degree of recommendation of the reviewed product by the order review information.

[0059] Step 102: The server generates the first page information of the order evaluation display page based on the quality indicators of each order evaluation information.

[0060] Step 103: The server adds an entry element for the order review display page to the second page of the target store's store page. The entry element is used to redirect from the store page to the order review display page.

[0061] Step 104: The server responds to the client's access request to the order evaluation display page triggered by the entry element by sending the first page information to the client.

[0062] In this embodiment, order review information refers to the evaluations and ratings given by users after purchasing goods from a target store, focusing on aspects such as the purchase experience, product quality, and service attitude. Order review information may include user name, avatar, nickname, user tags, order time, satisfaction level with the purchased goods, review content, review images, review videos, and other information.

[0063] Quality metrics refer to the quality of order review information. A higher quality metric indicates higher quality and more reliable information for users; conversely, a lower quality metric indicates lower quality and less reliable information for users.

[0064] The first page of the order review display page can include all order reviews whose quality indicators reach a preset threshold, or it can include a first preset number of order reviews with the highest quality indicators. In other words, the order review display page shows selected reviews with high quality indicators. Based on the quality indicators of the order review information, it automatically filters out order reviews that meet the preset threshold or the first preset number of reviews with the highest quality indicators from a large number of reviews. This achieves automatic filtering of high-quality selected reviews, allowing users to directly see these high-quality reviews on the order review display page, saving significant review browsing time and bandwidth, and improving the reference value of the order review information.

[0065] The first preset number can be set according to actual needs. For example, the first preset number can be any number such as 5, 10, 20, 50, 100, 1000, etc. In one embodiment of step 101 above, the server can obtain the order evaluation information of the target store from the database storing the order evaluation information data of the target store. The first order evaluation information of the target store includes text and product images. The first order evaluation information is any order evaluation information of the target store that contains both text and product images. Then, the server can use a preset text processing model to obtain the text quality value corresponding to the text. The text quality value is used to characterize the degree of recommendation of the text for the product evaluated by the first order evaluation information. The server can use a preset image processing model to obtain the image quality value corresponding to the product image. The image quality value is used to characterize the degree of recommendation of the product image for the product evaluated by the first order evaluation information. Finally, based on the text quality value and the image quality value, the quality index of the first order evaluation information is calculated.

[0066] Furthermore, the text processing model can obtain public information from order review information, such as satisfaction level, number of likes for the order review, risk control of the application platform where the target store is located, appeal information of the target store, total number of order reviews for the target store, rating of reviewing users, total number of high-quality order reviews, exposure of order reviews, and number of replies from merchants of the target store to order reviews. Then, based on the text content in the order review information, it can obtain first specific information such as text word count, number and percentage of repeated words, number and percentage of effective characters, text relevance, dimensionality score, and sentiment recognition. Then, it uses the public information and the first specific information as the first input parameters. The text processing model calculates based on the first input parameters and outputs the text quality value of the text in the order review information.

[0067] It should be noted that the risk control of the application platform hosting the target store refers to a series of risk control measures and methods adopted by the application platform for the target store, aiming to eliminate or reduce the various possibilities of risk events occurring, or to reduce the losses caused by risk events when they occur. For example, the risk control of the application platform hosting the target store may include the target store's credit risk, operational risk, duration risk, compliance risk, and technical risk on the application platform.

[0068] Textual relevance refers to the degree of correlation between the text content of order reviews and the products within the order to which the reviews belong. For example, suppose the product in the target order is "Coconut Latte," and the text content is "#". Coconut Latte "I've ordered this many times, and it's always been pretty good. The owner is also very nice; they'll fulfill any requests that aren't unreasonable." This suggests that the text content is highly relevant to the products in the order.

[0069] Dimensional scoring refers to classifying and scoring order review content from multiple dimensions when analyzing and processing order review information. For example, dimensions may include: sentiment dimension (whether the text content is positive, negative, or neutral); content dimension (whether the content includes descriptions of the quality and value of each item in the order); validity dimension (considering the effectiveness of the order review); frequency dimension (the frequency of order reviews); impact dimension (assessing the degree of impact of the text content on other customers); and value dimension (analyzing the actual guiding value of the text content for merchants to improve product and service quality).

[0070] Emotion recognition refers to the emotional orientation of text content. For example, whether the text content tends towards positive, negative, or neutral emotions.

[0071] Furthermore, the image processing model can obtain second specific information based on each product image in the order review information, such as the number of images, the correlation between the product images and the ordered product images in the corresponding order, and the image clarity, brightness, completeness, and aesthetics. This information, along with the aforementioned common information, is used as a second input parameter. The image processing model then calculates and outputs the image quality value corresponding to the product images in the order review information based on this second input parameter.

[0072] It should be noted that both the text processing model and the image processing model can utilize artificial intelligence techniques. The text processing model can obtain the text quality value corresponding to the input text data, while the image processing model can obtain the image quality value of the input product image. Both the text processing model and the image processing model can be multimodal models, capable of processing both text data and image data, or processing both simultaneously. This application does not limit the types of data processed by the text processing model and the image processing model.

[0073] By utilizing a text processing model to obtain text quality values ​​and an image processing model to obtain product image quality values, the quality of text and product images in order review information is quantified, providing data support for the subsequent generation of order review display pages. Furthermore, it effectively identifies and filters out noise information in text and product image data, such as incorrect annotations and irrelevant content, improving data quality and reliability. This allows the server to avoid wasting computing resources on invalid data, thus enabling more efficient use of computing resources.

[0074] Furthermore, by using text processing models to automatically calculate text quality scores and image processing models to automatically calculate product image quality scores, the efficiency of processing large amounts of data can be significantly improved, the process of filtering order review information can be accelerated, and more accurate quality assessments can be provided. This reduces the subjectivity and error of human judgment, is not affected by cultural background or external factors, maintains a high degree of objectivity and independence, and provides target users with more meaningful order review information, enabling them to see more authentic order review information and make shopping decisions quickly.

[0075] Based on the above embodiments, in some modified implementations, the server calculates the quality index of the first order evaluation information based on the text quality value and the image quality value. Specifically, if the first order evaluation information includes one product image, the server uses the image quality value of the product image as the image quality value of the first order evaluation information; if the first order evaluation information includes multiple product images, the server uses the average of the image quality values ​​of the multiple product images as the image quality value of the first order evaluation information. Using preset text weights and image weights, the server performs a weighted sum of the text quality value and the image quality value of the first order evaluation information to obtain the quality index of the first order evaluation information.

[0076] For example, if there are three product images in the order information, the image processing model calculates the image quality value 1 for product image 1, the image quality value 2 for product image 2, and the image quality value 3 for product image 3. Then, the average image quality value 2 of the image quality values ​​1, 2, and 3 is taken as the image quality value of the order information.

[0077] By taking the average image quality value of multiple product images as the image quality value of the first order review information, the average value can comprehensively consider the situation of all product images in the first order review information, avoiding the one-sided results caused by relying on a single image. This makes the quality index of the first order review information more accurate, thereby improving the reference value of the order review display page generated based on the quality index of the order review information.

[0078] Based on the above embodiments, in some modified implementations, step 102 may specifically include: the server selecting a first preset number of order evaluation information with the largest quality index from each order evaluation information, or selecting order evaluation information with a quality index greater than a preset threshold from each order evaluation information. Then, the selected order evaluation information is arranged in descending order of quality index to obtain the first page information of the order evaluation display page. The first preset number can be a number pre-set according to actual needs, or a number obtained by adjusting a pre-set number according to actual needs; this application embodiment does not specifically limit this. For example, the first preset number can include any number such as 5, 10, 100, or 1000. The preset threshold can also be a value pre-set according to actual needs, or a value obtained by adjusting a pre-set value according to actual needs; this application embodiment does not specifically limit this.

[0079] The server selects a pre-defined number of order reviews with the highest quality indicators from all order reviews, or selects those with quality indicators greater than a pre-defined threshold. Then, it arranges these selected reviews in descending order of quality indicators to create the first page of the order review display. This allows users to quickly access valuable order reviews, filtering out the most helpful ones from a large pool of reviews from the target store. Users can browse these helpful reviews in less time, saving time and effort, improving the reliability of the target store's order reviews, and ultimately enhancing the efficiency of user access to order review information.

[0080] Based on the above embodiments, in some modified implementations, the server adds interactive elements corresponding to each product rated by the order evaluation information included in the first page information. These interactive elements are page interactive elements that allow users to operate on each product.

[0081] It should be noted that interactive elements may include tags for each product, product name links for each product, and product name buttons for each product. This application embodiment can be flexibly configured according to actual needs, and no specific limitations are imposed. For example, such as... Figure 4 As shown in (A), the product tag "Milk Green Tea Set Meal" in the product image can be an interactive element. Users can click on this product tag link to trigger a redirect event and jump to the product details page for the "Milk Green Tea Set Meal". For example, as... Figure 4As shown in (C), the button "Coconut Latte, Iced Americano, Milk Tea" can be an interactive element on the page. Users can click the button to trigger a jump event and jump to the product selection page for "Coconut Latte", "Iced Americano", and "Milk Tea".

[0082] By adding various interactive elements corresponding to each product on the first page, users can easily jump to the page they need while browsing order reviews, without having to exit the current browsing page and re-enter the page they need, or have to perform additional searches to reach the page they need. This operation process saves the user's terminal data and improves the convenience of user operation.

[0083] Based on the above embodiments, in some modified implementations, the interactive elements may include a first page interactive element and / or a second page interactive element, wherein the first page interactive element is used to jump to the product details page of each product, and / or the second page interactive element is used to jump to the add-to-cart page of each product.

[0084] It should be noted that the interactive elements on the first page and / or the second page may include tags for each product, product name links for each product, product name buttons for each product, etc. This application embodiment can be flexibly configured according to actual needs, and no specific limitations are imposed. For example, such as... Figure 4 As shown in (A), the product tag "Milk Green Tea Set Meal" in the product image can be used as an interactive element on the first page. Users can click on the product tag link to trigger a jump event and jump to the product details page of the "Milk Green Tea Set Meal".

[0085] If the order review information includes multiple products, a combination of product names can be used to create a name, and a button or link with that name can be generated. This button or link can then be used as an interactive element on either the first or second page. For example, ... Figure 4 As shown in (C), the buttons "Coconut Latte, Iced Americano, Milk Tea" can be used as interactive elements on the second page. Users can click on the button to trigger a jump event and jump to the product add-to-cart page for "Coconut Latte", "Iced Americano", and "Milk Tea".

[0086] By setting up interactive elements on the first page and / or the second page, richer functionality can be implemented within the order review display page. Users can directly jump from the order review display page to the product details page or the add-to-cart page of the product reviewed in the order review information, shortening the page jump path during the user's shopping process, saving data, and simplifying user operations. Users can quickly jump to the product details page and / or add-to-cart page of each product through the first page interactive elements and / or the second page interactive elements, significantly improving the convenience of user operations.

[0087] Based on the above embodiments, in some modified implementations, the server may add an interactive element to the product tag in the product image included in the order evaluation information on the first page. This interactive element is used to jump to the product details page of the product indicated by the product tag.

[0088] Specifically, if the server detects that the product images included in the order review information contain product tags, it can set that product tag as an interactive element. The text displayed on this interactive element can be the text of the product tag, and the page address associated with this interactive element can be the address of the product details page of the product indicated by the product tag. When the user clicks on the product tag, a redirect event is triggered, redirecting the user to the product details page of the product indicated by the product tag.

[0089] By adding interactive elements to product tags, users no longer need to manually search or browse multiple pages to find product details. When browsing product images in the order review information on the order review display page, if users want to know more information about the product shown in the image, they can click on the product tag in the image to jump to the product details page. Compared to returning to the search page to search for product lists based on product keywords and then jumping from the product list page to the product details page, the page jump path of this embodiment from the order review display page to the product details page is much shorter than the page jump path in the prior art, which can save a lot of data, reduce the processing pressure on the server, simplify user operations, and greatly improve user efficiency. The combined use of product tags and interactive elements helps to optimize the hierarchical structure and logical relationship of page information, making the page content clearer and more orderly; furthermore, the server directly provides complete order review information and product tag interaction in the first page information, reducing the need for the client to make repeated requests and improving the page response speed.

[0090] After receiving the first page information of the order review display page, the server will send this first page information to the client based on the received access request. The client will then render the page based on this first page information to obtain the order review display page. See also Figure 4 The order review display page shown here arranges order reviews in descending order of quality indicators, displaying only one review at a time on the current user's screen. Users can then swipe up or down to view the next review. Each review may include a first-page interactive element and / or a second-page interactive element. When a user clicks on the "Coconut Latte" element (first-page interactive element) on the order review display page, they are directly redirected to the product details page for that coconut latte. See [link to product details page]. Figure 5 (A); When a user clicks on the interactive element "Coconut Latte, Iced Americano, Milk Tea" on the second page of the order review display page, they can be directly redirected to the purchase page for that coconut latte, iced Americano, or milk tea product to add it to their cart. See [link / reference]. Figure 5 (B); Of course, if the product corresponding to the interactive element on the first or second page is not available, the user can be directly redirected to a page indicating that the product is out of stock, and provided with a list of products from the target store for selection. See [link to relevant documentation]. Figure 5 (C).

[0091] If the current order review contains multiple product images, users can swipe left and right to view each product image. If the current order review also contains a review video, users can click the play button on the video page to play the review video. The review video can be played mute by default, or users can click the sound icon on the page to play it with sound.

[0092] By adding interactive elements corresponding to each product reviewed in the order review information on the first page, users can easily jump to the purchase page immediately after reading the reviews without having to search, saving user data, simplifying user operations, and improving shopping efficiency and shopping experience.

[0093] Based on the above embodiments, in some modified implementations, the target store page may include a store homepage and / or a review page. The server adds an entry element for the order review display page to the second page information of the target store's store page. This may include: obtaining an entry element containing the Uniform Resource Locator URL of the order review display page, and then adding the entry element to the second page information of the store homepage and / or review page.

[0094] The server can add an entry element to the order review display page on the second page of the target store's page. The text displayed on this entry element can be "Featured Reviews," and the page address associated with it can be the address of the order review display page. When a user clicks the "Featured Reviews" entry element on the target store's page, they will be redirected to the order review display page.

[0095] The aforementioned entry element can also display product images, which can be product images included in the order review information on the order review display page. When a user clicks on a product image in the entry element on the target store page, they will be redirected to the order review display page.

[0096] By adding an entry element to the order review display page on the store's homepage and / or review page, users can quickly access the order review display page, view higher-quality order review information, simplify user operations, increase the frequency of users referring to order review information, and enhance the usage frequency of order review information.

[0097] Based on the above embodiments, in some modified implementations, the server obtains a second preset number of order evaluation information with the highest quality index from the first page information. Then, it obtains the product image with the highest image quality value in each order evaluation information from the second preset number of order evaluation information. The product images with the highest image quality value in the second preset number of order evaluation information are sorted in descending order of quality index to obtain an image sequence. Finally, the image sequence is added to the entry element.

[0098] The second preset number can be set according to actual needs. For example, the second preset number can be any number such as 2, 3, or 4.

[0099] By adding image sequences to the entry elements, the target store's homepage and / or review page can be made more visually appealing and attractive to users, increasing the frequency with which users use order review information.

[0100] Based on the above embodiments, in some modified implementations, the server configures evaluation positioning parameters for each product image in the entry element. These evaluation positioning parameters are used to locate the display position of the order evaluation information to which the product image belongs in the order evaluation display page.

[0101] It should be noted that the aforementioned evaluation positioning parameters can refer to the display order of the order evaluation information to which the product image belongs, or the display height of the order evaluation information to which the product image belongs from the beginning position of the order evaluation display page. This application embodiment does not impose specific limitations. For example, if the evaluation positioning parameters of each product image in the entry element are configured according to the display order, then see... Figure 3 The product image 1 is displayed in the order of 1, product image 2 in the order of 2, product image 3 in the order of 3, and product image 4 in the order of 4 on the page shown. When the user clicks on product image 3, the page jumps to the order review display page, and displays the order review information of product image 3 on the first screen. Swiping up displays the order review information of product image 2, and swiping down displays the order review information of product image 4.

[0102] If the rating positioning parameters for each product image in the entry element are configured according to the display height from the start position of the order rating display page, then see... Figure 3 On the page shown, the order review information for product image 1 is displayed at a height of 100 from the start of the page, the order review information for product image 2 is displayed at a height of 200, the order review information for product image 3 is displayed at a height of 300, and the order review information for product image 4 is displayed at a height of 400. When a user clicks on product image 3, the page redirects to the order review display page and retrieves the order review information at a height of 300 from the start of the page. This order review information is then displayed on the first screen. Swiping up displays the order review information for product image 2 at a height of 200 from the start of the page, and swiping down displays the order review information for product image 4 at a height of 400 from the start of the page.

[0103] By configuring evaluation positioning parameters for each product image in the entry element, the readability and usability of the order evaluation display page can be improved. This allows users to quickly locate the order evaluation information they want to view, achieving high-precision display, and also maintaining user attention and interest, thereby enhancing the reference value of the order evaluation information.

[0104] Based on the above embodiments, in some modified implementations, before sending the first page information to the client, if the access request carries the evaluation positioning parameters of the target product image, the server can determine the target order evaluation information to which the target product image belongs from the first page information based on the evaluation positioning parameters, and set a first-place display flag for the target order evaluation information in the first page information. This first-place display flag is used to enable the client to display the target order evaluation information on the first screen of the order evaluation display page.

[0105] The first-signature flag may include preset string information, numbers, letters, etc., for initially displaying the target order's evaluation information. For example, the first-signature flag may be "yes", "1", or "first-signature display", etc. This application's embodiments do not impose specific limitations.

[0106] By setting a prominent display for the target order's review information, users can quickly find the review information without scrolling or searching the entire page, simplifying the process and improving page response speed.

[0107] The server in this embodiment determines the quality indicators of each order review based on the order review information of the target store. These quality indicators characterize the degree to which the order review information recommends the reviewed product. Based on these quality indicators, the server generates the first page of the order review display page, effectively improving the accuracy and usability of the overall data. By analyzing each order review, the server ensures the authenticity, accuracy, and completeness of each review, thereby improving the quality and reliability of data analysis. Furthermore, users can quickly browse high-quality order reviews through the server-generated order review display page, enabling them to quickly identify the advantages and disadvantages of products and quickly filter products that meet their needs based on other users' order reviews. This reduces the consideration of unsuitable options, saves data traffic, simplifies user operations, and improves shopping efficiency and experience.

[0108] Figure 6 This is a flowchart illustrating an information processing method in some embodiments of this application, which is applied to a client. The related operations on the server side in the embodiments of this application can be referred to the server side operations in the above embodiments, and will not be repeated in the embodiments of this application.

[0109] like Figure 6 As shown, the method specifically includes the following steps 201-203.

[0110] Step 201: The client displays the target store's store page, which includes an entry element for the order review display page. The order review display page is generated by the server based on the quality indicators of each order review information of the target store. The quality indicators are used to characterize the degree of recommendation of the reviewed products by the order review information.

[0111] Step 202: The client detects the trigger event of the entry element and sends an access request to the server for the order evaluation display page.

[0112] Step 203: The client receives the first page information of the order evaluation display page returned by the server, and displays the order evaluation display page based on the first page information.

[0113] In this embodiment, when a user enters the store page of a target store through the client, they can see the entry element for the order review display page displayed on the store page. When the user clicks on the entry element, the client will detect the trigger event of the entry element, and then the client will obtain the URL of the order review display page from the element information of the entry element, and send an access request for the order review display page to the server. The access request carries the URL, and then the server returns the first page information of the order review display page to the client according to the access request. The client displays the order review display page based on the first page information.

[0114] For example, such as Figure 3 As shown, the entry element can include an icon ">" to access the order review display page. When a user clicks the icon ">", the client can be redirected to the order review display page. The entry element can also include product images. When a user clicks "Product Image 1" / "Product Image 2" / "Product Image 3" / "Product Image 4", the client can be redirected to the order review display page.

[0115] Furthermore, the information on the first page may include order reviews sorted in descending order of quality indicators. When displaying the order review page, the order review information ranked first can be displayed on the first screen of the order review page.

[0116] By redirecting users to the order review display page through entry elements on the target store page, the visual interest and appeal of the page are increased, and the ease of operation and frequency of user interaction with order review information are improved.

[0117] Based on the above implementation, in some modified implementations, the entry element may also include multiple product images. When a user clicks on a target product image, the client will detect the trigger event of the entry element. Then, the client will obtain the URL of the order review display page and the review positioning parameters corresponding to the target product image from the element information of the entry element. The review positioning parameters are used to locate the position of the target order review information to which the target product image belongs in the first page information of the order review display page. Then, the client will send an access request for the order review display page to the server. The access request carries the URL and the review positioning parameters.

[0118] By configuring evaluation positioning parameters for each product image in the entry element, the readability and usability of the order evaluation display page can be improved. This allows users to quickly locate the order evaluation information they want to view, achieving high-precision display, and also maintaining user attention and interest, thereby enhancing the reference value of the order evaluation information.

[0119] Based on the evaluation positioning parameters, the server determines the target order evaluation information to which the target product image belongs from the information on the first page, and then sets the first display flag for the target order evaluation information on the first page.

[0120] When the client displays the order review display page based on the information on the first page, if there is target order review information with a first-place display flag in the information on the first page, the target order review information can be displayed on the first screen of the order review display page.

[0121] By displaying target order reviews with a prominent display flag on the first page of the order review display page, the readability and usability of the order review information can be improved. This allows users to quickly locate the order review information they want to view, achieving high-precision display, and also maintaining user attention and interest, thereby enhancing the reference value of the order review information.

[0122] Based on the above implementation, in some modified implementations, the order review display page includes multiple order review information and interactive elements corresponding to each product reviewed by the order review information. After displaying the order review display page, the client can also send an access request to the product page corresponding to the interactive element to the server when a trigger event of the interactive element is detected. The interactive element includes the first page interactive element corresponding to the product details page, and the product page includes the product details page; or, the interactive element includes the second page interactive element corresponding to the product add-to-cart page, and the product page includes the add-to-cart page.

[0123] The order review display page includes multiple order review information and interactive elements corresponding to each product reviewed in the order review information. This allows users to jump directly to the purchase page immediately after reading the reviews without having to search for anything else. This saves user data, simplifies user operations, and improves shopping efficiency and shopping experience.

[0124] Furthermore, if the client detects a trigger event of an interactive element on the first page, it will send an access request to the product details page to the server. Based on the access request, the server will return the page information of the product details page to the client. The client will receive the page information of the product details page and display the product page based on the page information.

[0125] The client triggers an access request to the product details page by detecting the triggering event of the interactive element on the first page, and displays the product page based on the page information returned by the server. This simplifies user operations, makes it easier for users to view product details, and improves the user experience.

[0126] See Figure 4 As shown in (A), if a user clicks the interactive element "Coconut Latte" on the first page, the client sends an access request to the "Coconut Latte" product details page to the server. The server returns the page information of the "Coconut Latte" product details page to the client, which then displays it. See [link to relevant documentation]. Figure 5 As shown in (A), users can then continue selecting product attributes on the product details page, place an order, and complete the order process; see also Figure 4 As shown in (C), if a user clicks on the interactive elements "Coconut Latte, Iced Americano, Milk Tea" on the second page, the client will send an access request to the "Coconut Latte, Iced Americano, Milk Tea" product add-to-cart page to the server. The server will return the page information for the "Coconut Latte," "Iced Americano," and "Milk Tea" product add-to-cart pages to the client, which will then display them. See [link to relevant documentation]. Figure 5As shown in (B), the user can then continue adding items to their cart on the product add-to-cart page. If the user clicks the "Select Specification" button for "Coconut Latte" to add the item to their cart, the client can send an access request to the "Coconut Latte" specification selection page to the server. The server returns the page information of the "Coconut Latte" specification selection page to the client, which displays it until the user has finished adding items to their cart. Then, the user clicks the "Proceed to Checkout" button on the page to place the order and complete the order operation. When the user enters the specification selection page through the product add-to-cart page, it can be displayed similarly to the product details page. However, the "Checkout Now" button on the product details page can be modified to have a "Confirm Add to Cart" button. This allows the user to add the items to their cart after clicking the "Confirm Add to Cart" button and return to the respective product add-to-cart pages for "Coconut Latte," "Iced Americano," and "Milk Tea" to continue their selection.

[0127] Based on the above implementation method, in some modified implementation methods, the order review information on the order review display page also includes product images labeled with product tags. Interactive elements are set at the product tags. After the client displays the order review display page, if it detects a trigger event of the interactive element, it sends an access request for the product details page to the server. Based on the access request, the server returns the product details page information to the client. The client receives the product details page information and displays the product page based on it. See also Figure 4 As shown in (A), assuming that the current order review information contains a product image with the product tag "Milk Green Tea Set Meal", the user can click on the product tag "Milk Green Tea Set Meal" on the client and receive the product details page information of "Milk Green Tea Set Meal" returned by the server. Based on the product details page information of "Milk Green Tea Set Meal", the product page of "Milk Green Tea Set Meal" is displayed.

[0128] By adding interactive elements to order review information, users can easily jump to the purchase page immediately after reading the reviews without having to search for anything else. This seamless workflow simplifies user operations and improves the user's shopping experience and efficiency.

[0129] The client in this embodiment displays the target store's store page. Upon detecting a trigger event of the entry element for the order review display page included in the store page, it sends an access request for the order review display page to the server and receives the first page information of the order review display page returned by the server. Based on the first page information, the client displays the order review display page, which improves the readability and usability of the order review display page, allowing users to quickly locate the order review information they want to view. This achieves high-precision display, maintains the user's attention and interest, and enhances the reference value and usage frequency of the order review information.

[0130] Corresponding to the embodiments of the aforementioned information processing methods, other embodiments of this application also provide an information processing system, such as... Figure 1 The system shown includes a server and a client.

[0131] The server-side component determines the quality indicators for each order review based on the order review information of the target store. The quality indicators represent the degree to which the content of the order review recommends the product being reviewed. Based on the quality indicators of each order review, the server generates the first page information for the order review display page. The server then adds an entry element for the order review display page to the second page information of the target store's store page. This entry element is used to redirect users from the store page to the order review display page.

[0132] The client is used to display the target store's store page, detect the triggered events of the entry elements in the store page, and send access requests to the server.

[0133] The server-side component is used to respond to client requests to access the order review display page triggered by entry elements, and to send the first page information to the client.

[0134] The client is used to receive the first page information returned by the server and display the order evaluation page based on the first page information.

[0135] The implementation process of the functions and roles of the server and client in the above system is detailed in the implementation process of the corresponding steps in the above method, and will not be repeated here.

[0136] The information processing system and the information processing method provided in the embodiments of this application are based on the same inventive concept and have the same beneficial effects as the methods they adopt, operate or implement.

[0137] Corresponding to the embodiments of the aforementioned information processing method, this application also provides embodiments of an information processing apparatus.

[0138] Figure 7 This is a schematic diagram illustrating the structure of an information processing apparatus according to an exemplary embodiment. The apparatus is used to execute the information processing method applied to a server provided in any of the above embodiments, such as... Figure 7 As shown, the information processing device includes:

[0139] The determination module 301 is used to determine the quality indicators of each order review information based on the order review information of the target store. The quality indicators are used to characterize the degree of recommendation of the content of the order review information to the product evaluated by the order review information.

[0140] The generation module 302 is used to generate the first page information of the order evaluation display page based on the quality indicators of each order evaluation information.

[0141] Add module 303 to add an entry element for the order review display page to the second page information of the target store's store page. The entry element is used to jump from the store page to the order review display page.

[0142] The sending module 304 is used to respond to the client's access request to the order evaluation display page triggered by the entry element and send the first page information to the client.

[0143] In some embodiments, the determining module 301 is configured to obtain the text and product images included in the first order review information of the target store, wherein the first order review information is any order review information of the target store that contains both text and product images; obtain the text quality value corresponding to the text using a preset text processing model, wherein the text quality value is used to characterize the degree of recommendation of the text for the product evaluated in the first order review information; obtain the image quality value corresponding to the product image using a preset image processing model, wherein the image quality value is used to characterize the degree of recommendation of the product image for the product evaluated in the first order review information; and calculate the quality index of the first order review information based on the text quality value and the image quality value.

[0144] The determining module 301 is further configured to, when the first order evaluation information includes a single product image, use the image quality value of the product image as the image quality value of the first order evaluation information; when the first order evaluation information includes multiple product images, use the average of the image quality values ​​of the multiple product images as the image quality value of the first order evaluation information; and use preset text weights and image weights to perform a weighted summation of the text quality value and the image quality value of the first order evaluation information to obtain the quality index of the first order evaluation information.

[0145] In some embodiments, the generation module 302 is used to select a first preset number of order evaluation information with the largest quality index from each order evaluation information; or, select order evaluation information with a quality index greater than a preset threshold from each order evaluation information; and arrange the selected order evaluation information in descending order of quality index to obtain the first page information of the order evaluation display page.

[0146] The generation module 302 is also used to add interactive elements corresponding to each product rated by the order evaluation information included in the first page information. The interactive elements are page interactive elements that allow users to operate on each product.

[0147] The aforementioned interactive elements include first-page interactive elements and / or second-page interactive elements. The first-page interactive elements are used to jump to the product details page of each product, and / or the second-page interactive elements are used to jump to the add-to-cart page of each product.

[0148] The generation module 302 is used to add interactive elements to the product tags when the product images in the order evaluation information included in the first page information contain product tags. The interactive elements are used to jump to the product details page of the product indicated by the product tag.

[0149] In some embodiments, the above-mentioned store page includes a store homepage and / or a review page; add module 303 to obtain an entry element containing the URL of the Uniform Resource Locator (URL) of the order review display page; add an entry element to the second page information of the store homepage and / or review page.

[0150] Add module 303 to retrieve the second preset number of order review information with the highest quality index from the information on the first page; retrieve the product image with the highest image quality value in each order review information from the second preset number of order review information; sort the product images with the highest image quality value in the second preset number of order review information according to the order of quality index from largest to smallest to obtain an image sequence; add the image sequence to the entry element.

[0151] Add module 303 to configure evaluation positioning parameters for each product image in the entry element. The evaluation positioning parameters are used to locate the display position of the order evaluation information to which the product image belongs in the order evaluation display page.

[0152] An additional module 303 is added before the sending module 304 sends the first page information to the client. This module is used to determine the target order review information to which the target product image belongs from the first page information based on the review location parameters when the access request carries the review location parameters of the target product image. In the first page information, a first-place display flag is set for the target order review information. The first-place display flag is used to make the client display the target order review information on the first screen of the order review display page.

[0153] The information processing apparatus and the information processing method provided in the embodiments of this application are based on the same inventive concept and have the same beneficial effects as the methods they adopt, operate or implement.

[0154] The specific implementation process of the functions and roles of each module in the above device can be found in the implementation process of the corresponding steps in the above method, and will not be repeated here.

[0155] Figure 8This is a schematic diagram illustrating the structure of an information processing apparatus according to an exemplary embodiment. The apparatus is used to execute the information processing method applied to a client provided in any of the above embodiments, such as... Figure 8 As shown, the information processing device includes:

[0156] Display module 401 is used to display the store page of the target store. The store page includes an entry element for the order review display page. The order review display page is generated by the server based on the quality indicators of each order review information of the target store. The quality indicators are used to characterize the degree of recommendation of the order review information content for the products reviewed in the order review information.

[0157] The sending module 402 is used to detect the triggering event of the entry element and send an access request for the order evaluation display page to the server.

[0158] The receiving module 403 is used to receive the first page information of the order evaluation display page returned by the server;

[0159] The display module 401 is used to display an order evaluation display page based on the information on the first page.

[0160] The aforementioned entry element includes multiple product images; the sending module 402 is used to detect the triggering event of the entry element, determine the target product image where the triggering event is located from among the multiple product images; obtain the URL of the order review display page and the review positioning parameters corresponding to the target product image from the element information of the entry element, the review positioning parameters are used to locate the position of the target order review information to which the target product image belongs in the first page information of the order review display page; and send an access request for the order review display page to the server, the access request carrying the URL and the review positioning parameters.

[0161] The sending module 402 is used to display the target order review information on the first screen of the order review display page when the target order review information with a first-place display flag exists in the first page information; wherein, the first-place display flag is set by the server based on the review positioning parameters corresponding to the target product image carried in the access request.

[0162] In some embodiments, the device further includes an adding module 404 (not shown in the figure). The order evaluation display page includes multiple order evaluation information and interactive elements corresponding to each product evaluated by the order evaluation information. After the display module 401 displays the order evaluation display page, the adding module 404 is used to detect the triggering event of the interactive element, send an access request for the product page corresponding to the interactive element to the server; receive the page information of the product page returned by the server, and display the product page based on the page information of the product page; wherein, the interactive element includes the first page interactive element corresponding to the product details page of the product, and the product page includes the product details page; or, the interactive element includes the second page interactive element corresponding to the product add-to-cart page, and the product page includes the add-to-cart page.

[0163] In some embodiments, the order review information in the order review display page includes product images labeled with product tags, and interactive elements are provided at the product tags for jumping to the product details page of the product indicated by the product tags; after the display module 401 displays the order review display page, the display module 401 is used to detect the triggering event of the interactive elements, send an access request for the product details page to the server; receive the page information of the product details page returned by the server, and display the product details page.

[0164] The information processing apparatus and the information processing method provided in the embodiments of this application are based on the same inventive concept and have the same beneficial effects as the methods they adopt, operate or implement.

[0165] The specific implementation process of the functions and roles of each module in the above device can be found in the implementation process of the corresponding steps in the above method, and will not be repeated here.

[0166] For the device embodiments, since they basically correspond to the method embodiments, the relevant parts can be referred to in the description of the method embodiments. The device embodiments described above are merely illustrative. The modules described as separate components may or may not be physically separate. The components illustrated as modules may or may not be physical modules, that is, they may be located in one place or distributed across multiple network units. Some or all of the modules can be selected to achieve the purpose of this application according to actual needs. Those skilled in the art can understand and implement this without creative effort.

[0167] This application also provides an electronic device corresponding to the information processing method provided in the foregoing embodiments, for executing the aforementioned information processing method.

[0168] Figure 9The present invention illustrates a hardware structure diagram of an electronic device according to an exemplary embodiment. The electronic device includes a communication interface 501, a processor 502, a memory 503, and a bus 504. The communication interface 501, processor 502, and memory 503 communicate with each other via the bus 504. The processor 502 can execute the information processing method described above by reading and executing machine-executable instructions corresponding to the control logic of the information processing method in the memory 503. The specific content of this method is described in the above embodiment and will not be repeated here.

[0169] The memory 503 mentioned in this embodiment can be any electronic, magnetic, optical, or other physical storage device, and can contain stored information such as executable instructions, data, etc. Specifically, the memory 503 can be RAM (Random Access Memory), flash memory, storage drive (such as hard disk drive), any type of storage disk (such as optical disc, DVD, etc.), or similar storage media, or combinations thereof. Communication between this system network element and at least one other network element is achieved through at least one communication interface 501 (which can be wired or wireless), which can use the Internet, wide area network, local area network, metropolitan area network, etc.

[0170] Bus 504 can be an ISA bus, PCI bus, or EISA bus, etc. The bus can be divided into an address bus, a data bus, a control bus, etc. Memory 503 is used to store programs, and processor 502 executes these programs after receiving execution instructions.

[0171] Processor 502 may be an integrated circuit chip with signal processing capabilities. In implementation, each step of the above method can be completed by the integrated logic circuitry in the hardware of processor 502 or by instructions in software form. The processor 502 can be a general-purpose processor, including a network processor (NP), digital signal processor (DSP), application-specific integrated circuit (ASIC), field-programmable gate array (FPGA), or other programmable logic devices, discrete gate or transistor logic devices, discrete hardware controls, etc. It can implement or execute the methods, steps, and logic block diagrams disclosed in the embodiments of this application. The general-purpose processor can be a microprocessor or any conventional processor. The steps of the methods disclosed in the embodiments of this application can be directly manifested as execution by a hardware decoding processor, or execution by a combination of hardware and software modules in the decoding processor.

[0172] The electronic devices and information processing methods provided in the embodiments of this application are based on the same inventive concept and have the same beneficial effects as the methods they employ, operate, or implement.

[0173] This application also provides a computer-readable storage medium corresponding to the information processing method provided in the foregoing embodiments, such as... Figure 10 As shown, the computer-readable storage medium is an optical disc 60, on which a computer program (i.e., a program product) is stored. When the computer program is run by a processor, it executes the information processing method provided in any of the foregoing embodiments.

[0174] It should be noted that examples of the computer-readable storage medium may also include, but are not limited to, phase-change memory (PRAM), static random access memory (SRAM), dynamic random access memory (DRAM), other types of random access memory (RAM), read-only memory (ROM), electrically erasable programmable read-only memory (EEPROM), flash memory or other optical and magnetic storage media, which will not be elaborated here.

[0175] The computer-readable storage medium provided in the above embodiments of this application and the information processing method provided in the embodiments of this application are based on the same inventive concept and have the same beneficial effects as the methods adopted, run or implemented by the applications stored therein.

[0176] This application also provides a computer program product corresponding to the information processing method provided in the foregoing embodiments. The computer program product includes a computer program that is executed by a processor to implement the information processing method provided in the foregoing embodiments.

[0177] The computer program products provided in the above embodiments of this application and the information processing methods provided in the embodiments of this application are based on the same inventive concept and have the same beneficial effects as the methods adopted, run or implemented by the applications stored therein.

[0178] Other embodiments of this application will readily occur to those skilled in the art upon consideration of the specification and practice of the invention disclosed herein. This application is intended to cover any variations, uses, or adaptations of this application that follow the general principles of this application and include common knowledge or customary techniques in the art not disclosed herein. The specification and examples are to be considered exemplary only, and the true scope and spirit of this application are indicated by the claims.

[0179] It should also be noted that the terms "comprising," "including," or any other variations thereof are intended to cover non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements includes not only those elements but also other elements not expressly listed, or elements inherent to such a process, method, article, or apparatus. Without further limitation, an element defined by the phrase "comprising one..." does not exclude the presence of other identical elements in the process, method, article, or apparatus that includes said element.

[0180] The above description is merely a preferred embodiment of this application and is not intended to limit this application. Any modifications, equivalent substitutions, improvements, etc., made within the spirit and principles of this application should be included within the scope of protection of this application.

Claims

1. An information processing method, characterized in that, Applied to the server side, the method includes: Based on the order review information of the target store, a quality index is determined for each order review information. The quality index is used to characterize the degree of recommendation of the reviewed product by the order review information. Based on the quality indicators of each order evaluation information, the first page information of the order evaluation display page is generated. In the second page information of the target store's store page, add an entry element for the order review display page. The entry element is used to jump from the store page to the order review display page. In response to a client's access request to the order evaluation display page triggered by the entry element, the first page information is sent to the client.

2. The method according to claim 1, characterized in that, Based on the order review information from the target store, determine the quality indicators for each order review, including: Obtain the text and product images included in the first order review information of the target store, wherein the first order review information is any order review information of the target store that contains both text and product images; A preset text processing model is used to obtain the text quality value corresponding to the text, and the text quality value is used to characterize the degree of recommendation of the text for the product evaluated by the first order evaluation information; The image quality value corresponding to the product image is obtained using a preset image processing model. The image quality value is used to characterize the degree of recommendation of the product image to the product evaluated by the first order evaluation information. Based on the text quality value and the image quality value, calculate the quality index of the first order evaluation information.

3. The method according to claim 2, characterized in that, The step of calculating the quality index of the first order evaluation information based on the text quality value and the image quality value includes: If the first order review information includes one product image, the image quality value of the product image shall be used as the image quality value of the first order review information; if the first order review information includes multiple product images, the average of the image quality values ​​of the multiple product images shall be used as the image quality value of the first order review information. By using preset text weights and image weights, the text quality value and the image quality value of the first order evaluation information are weighted and summed to obtain the quality index of the first order evaluation information.

4. The method according to claim 1, characterized in that, The process of generating the first page information of the order evaluation display page based on the quality indicators of each order evaluation information includes: Select a first preset number of order evaluation information with the highest quality index from the order evaluation information; or, select order evaluation information with a quality index greater than a preset threshold from the order evaluation information. The selected order evaluation information is arranged in descending order of quality indicators to obtain the first page of the order evaluation display page.

5. The method according to claim 4, characterized in that, The method further includes: For each of the order review information included in the first page information, add interactive elements corresponding to each product reviewed by the order review information to the first page information. The interactive elements are page interactive elements for users to operate on each product.

6. The method according to claim 5, characterized in that, The interactive elements include first page interactive elements and / or second page interactive elements, wherein the first page interactive elements are used to jump to the product details page of each product, and / or the second page interactive elements are used to jump to the add-to-cart page of each product.

7. The method according to claim 5 or 6, characterized in that, The step of adding interactive elements corresponding to each product rated by the order review information to the first page information includes: If the product images in the order review information on the first page contain product tags, an interactive element is added to the product tag. The interactive element is used to jump to the product details page of the product indicated by the product tag.

8. The method according to any one of claims 1-6, characterized in that, The store page includes the store homepage and / or review page; In the second page information of the target store's store page, add an entry element for the order review display page, including: Obtain the entry element containing the Uniform Resource Locator URL of the order review display page; Add the entry element to the second page information of the store homepage and / or the review page.

9. An information processing method, characterized in that, Applied to a client, the method includes: The store page of the target store is displayed. The store page includes an entry element for the order review display page. The order review display page is generated by the server based on the quality indicators of each order review information of the target store. The quality indicators are used to characterize the degree of recommendation of the reviewed products by the order review information. Upon detecting the trigger event of the entry element, an access request for the order review display page is sent to the server. Receive the first page information of the order evaluation display page returned by the server, and display the order evaluation display page based on the first page information.

10. The method according to claim 9, characterized in that, The entry element includes multiple product images; the process of detecting the trigger event of the entry element and sending an access request to the order review display page to the server includes: Upon detecting the triggering event of the entry element, the target product image where the triggering position of the triggering event is located is determined from the plurality of product images; The URL of the order review display page and the review positioning parameters corresponding to the target product image are obtained from the element information of the entry element. The review positioning parameters are used to locate the position of the target order review information to which the target product image belongs in the first page information of the order review display page. Send an access request to the order review display page to the server, the access request carrying the URL and the review location parameters.

Images