A system / method that identifies products within audiovisual content and enables viewers / users of the audiovisual content to seamlessly purchase those identified products.

The automated system in digital content analysis and purchase facilitates seamless product identification and purchase, addressing complexities in representation and user interaction, and offering preference-based and location-aware solutions.

JP2026086517APending Publication Date: 2026-05-26HOUSE OF SKYE LTD

Patent Information

Authority / Receiving Office
JP · JP
Patent Type
Applications
Current Assignee / Owner
HOUSE OF SKYE LTD
Filing Date
2026-01-30
Publication Date
2026-05-26

AI Technical Summary

Technical Problem

Existing systems fail to seamlessly identify and facilitate the purchase of products or services presented in digital content, such as video or audio content, due to complexities in product representation and lack of user-specific interaction methods.

Method used

An automated system and method that analyzes digital content to identify products or services, utilizing viewer preferences and triggers, and enables purchase through various devices and platforms, including QR codes, voice commands, and AI-driven product recognition.

Benefits of technology

Enables viewers to quickly and seamlessly select and purchase identified products or services, adapting to user preferences and location, and providing alternatives for unavailable items, enhancing the user experience.

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Abstract

The present invention provides a method and automated system for identifying products or services related to digital content presented on a display device, enabling viewers to select and purchase them. [Solution] The method identifies products within digital content and checks existing product placement data. For products that do not contain such data, it employs other methodologies with the assistance of a third-party server to evaluate their identification and purchase feasibility. Viewers can specify which products to evaluate or the evaluation can be automated. Viewers initiate the purchase of the identified products via electronic devices such as display devices. The digital representation of the selected product (i.e., the real-world product) may be purchased or licensed for use within the digital realm.
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