Information processing device, information processing method, and program
The information processing device addresses the lack of persona generation in electronic payment systems by using user history to provide personalized content, enhancing recommendation accuracy.
JP2026109107AActive Publication Date: 2026-07-01PAYPAY CO LTD
Patent Information
- Authority / Receiving Office
- JP · JP
- Patent Type
- Applications
- Current Assignee / Owner
- PAYPAY CO LTD
- Filing Date
- 2024-12-19
- Publication Date
- 2026-07-01
AI Technical Summary
Technical Problem
Existing systems fail to utilize electronic payment information for persona generation, leading to inadequate personalized recommendations in electronic payment services.
Method used
An information processing device that acquires user's usage history and payment history to identify personas, providing tailored content based on these insights.
Benefits of technology
Enables suitable recommendations related to electronic payments by leveraging user profiles for personalized content delivery.
✦ Generated by Eureka AI based on patent content.
Smart Images
Figure 2026109107000001_ABST
Abstract
To provide an information processing device, an information processing method, and a program capable of making suitable recommendations related to electronic payments. [Solution] An information processing device comprising: an information acquisition unit that acquires the user's usage history of the application program and the user's payment history in an electronic payment service provided in cooperation with an application program operating on a user terminal device and a payment server that communicates with the application program; an identification unit that identifies one or more personas representing the user's profile based on at least the usage history and the payment history; and a content provision unit that provides content corresponding to the identified personas to the user terminal device.
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