Live broadcast object recommendation processing method and device, electronic equipment and storage medium

Abstract

The invention relates to a live broadcast object recommendation processing method and device, electronic equipment and a storage medium. The method comprises the following steps: displaying live broadcast forecast information corresponding to a to-be-broadcast live broadcast room on a preset page; displaying reservation success indication information and first selection operation information corresponding to at least one target recommendation object of the to-be-started live broadcast room in response to a live broadcast reservation instruction triggered by the target account based on the live broadcast forecast information and aiming at the to-be-started live broadcast room; the first selection operation information is used for collecting an expected acquisition object selected by the target account from at least one target recommendation object, and the at least one target recommendation object is an object which can be selected as the expected acquisition object of the live broadcast reservation account corresponding to the to-be-started live broadcast room from to-be-recommended objects of the to-be-started live broadcast room. According to the embodiment of the invention, the anchor can be helped to accurately know the object acquisition demand of the user in the live broadcast process in advance before the broadcast is started, and the object recommendation effect and the object recommendation efficiency are improved.

Description

Technical Field

[0001] The present disclosure relates to the field of live broadcast technology, and in particular to a live broadcast object recommendation processing method, device, electronic device and storage medium. Background Art

[0002] With the development of live broadcast technology and the change of consumer shopping habits, more and more consumers tend to obtain goods and other objects in the live broadcast room. In the related technology, the anchor can only combine historical data to prepare recommended objects during a live broadcast, but historical data cannot effectively reflect the actual needs of users, resulting in the anchor in the related technology being unable to effectively and accurately understand the user's object acquisition needs during the live broadcast in advance, which can also lead to technical problems such as poor object recommendation effect and low object recommendation efficiency during the live broadcast. Summary of the invention

[0003] The present disclosure provides a live broadcast object recommendation processing method, device, electronic device and storage medium, which at least solves the technical problems in the related art that the anchor cannot effectively and accurately understand the user's object acquisition needs during the live broadcast process in advance, which can also lead to poor object recommendation effect and low object recommendation efficiency during the live broadcast process. The technical solution of the present disclosure is as follows:

[0004] According to a first aspect of an embodiment of the present disclosure, a method for recommending a live broadcast object is provided, comprising:

[0005] Display the live broadcast notice information corresponding to the live broadcast room to be broadcasted on the preset page;

[0006] In response to a live broadcast reservation instruction triggered by the target account based on the live broadcast preview information, for the live broadcast room to be broadcasted, displaying reservation success indication information and first selection operation information corresponding to at least one target recommendation object of the live broadcast room to be broadcasted;

[0007] Among them, the first selection operation information is used to collect the expected acquisition object selected by the target account from the at least one target recommended object, and the at least one target recommended object is an object among the recommended objects of the to-be-launched live broadcast room that can be selected as the expected acquisition object of the live broadcast reservation account corresponding to the to-be-launched live broadcast room.

[0008] In an optional embodiment, the method further includes:

[0009] In response to a selection confirmation instruction triggered by the target account based on the first selection operation information for at least one first selected object, a list of expected acquisition objects corresponding to the live broadcast room to be launched is displayed;

[0010] Among them, the at least one target recommended object includes the at least one first selected object, and the at least one first selected object is the expected acquisition object of the target account; the expected acquisition object list is a list that sorts the at least one second selected object based on the number of selected accounts corresponding to the at least one second selected object, and the at least one second selected object is an object among the at least one target recommended object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and the at least one live broadcast reservation account includes the target account.

[0011] In an optional embodiment, the method further includes:

[0012] In response to a selection confirmation instruction for at least one first selected object triggered by the target account based on the first selection operation information, sending first expected object information corresponding to the target account to the server, so that the server updates the expected object selection information corresponding to the to-be-launched live broadcast room based on the first expected object information;

[0013] Among them, the first expected object information is used to indicate the first expected acquisition object of the target account, and the first expected acquisition object is the at least one first selected object; the expected object selection information is used to indicate at least one second selected object and the number of selected accounts corresponding to the at least one second selected object; the at least one second selected object is an object among the at least one target recommended object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched.

[0014] In an optional embodiment, the display of the expected acquisition object list corresponding to the live broadcast room to be launched includes:

[0015] Display the expected acquisition object list and expected object update entry corresponding to the live broadcast room to be launched;

[0016] The expected object update entry is used to trigger the update of the expected acquisition object of the target account.

[0017] In an optional embodiment, the display reservation success indication information and the first selection operation information corresponding to at least one target recommendation object of the live broadcast room to be broadcasted include:

[0018] Displaying the reservation success indication information, the first selection operation information and the custom selection entrance;

[0019] The method further comprises:

[0020] In response to an instruction triggered based on the custom selection entry, display second selection operation information corresponding to at least one to-be-selected object of the target account;

[0021] The second selection operation information is used to collect the expected acquisition object selected by the target account from the at least one object to be selected.

[0022] In an optional embodiment, the method further includes:

[0023] In response to a selection confirmation instruction for at least one third selected object triggered by the target account based on the second selection operation information, sending the second expected object information corresponding to the target account to the server, so that the server updates the custom object selection information corresponding to the to-be-launched live broadcast room based on the second expected object information;

[0024] The second expected object information is used to indicate the second expected acquisition object of the target account, and the second expected acquisition object is the at least one third selected object; the custom object selection information is used to indicate at least one fourth selected object and the number of selected accounts corresponding to the at least one fourth selected object; the at least one fourth selected object is an object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and does not belong to the at least one target recommended object.

[0025] In an optional embodiment, the method further includes:

[0026] When the live broadcast room to be broadcasted is started and the current explanation object belongs to the expected acquisition object of the target account, receiving explanation prompt information corresponding to the current explanation object;

[0027] Among them, the explanation prompt information is information indicating that the intended acquisition object of the target account is giving a lecture, and the explanation prompt information is used to trigger the display of the live broadcast page after the live broadcast room to be broadcasted starts.

[0028] According to a second aspect of an embodiment of the present disclosure, another live broadcast object recommendation processing method is provided, including:

[0029] In response to the live broadcast preview creation instruction, displaying a live broadcast preview creation interface, wherein the live broadcast preview creation interface includes a preset object selection control;

[0030] In response to an object selection instruction triggered based on the preset object selection control, at least one target recommended object corresponding to the live broadcast room to be launched currently created in the live broadcast preview creation interface is displayed, the at least one target recommended object is at least one selected object corresponding to the object selection instruction, and the at least one target recommended object is an object that can be selected as an expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched among the to-be-recommended objects in the live broadcast room to be launched;

[0031] In response to the live broadcast preview release instruction, the live broadcast preview information corresponding to the live broadcast room to be launched is released, the live broadcast preview information is used to reserve the live broadcast room to be launched, and is used to trigger the display of the first selection operation information corresponding to the at least one target recommended object, the first selection operation information is used to collect the expected acquisition object selected by the target account from the at least one target recommended object, and the target account is any live broadcast reservation account corresponding to the live broadcast room to be launched.

[0032] In an optional embodiment, the method further includes:

[0033] In response to the expected object viewing instruction, displaying an expected object viewing interface, wherein the expected object viewing interface includes expected object selection information corresponding to the live broadcast room to be launched;

[0034] Among them, the expected object selection information is used to indicate at least one second selected object and the number of selected accounts corresponding to the at least one second selected object; the at least one second selected object is an object among the at least one target recommended object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched.

[0035] In an optional embodiment, the expected object selection information is list information for sorting the at least one second selected object based on the number of selected accounts corresponding to the at least one second selected object.

[0036] In an optional embodiment, the expected object selection information further includes a preset number of objects corresponding to each of the at least one second selected objects.

[0037] In an optional embodiment, when the number of preset objects corresponding to any second selected object is greater than the number of selected accounts corresponding to any second selected object, and the difference between the number of preset objects corresponding to any second selected object and the number of selected accounts corresponding to any second selected object is less than a preset threshold; or, when the number of preset objects corresponding to any second selected object is less than or equal to the number of selected accounts corresponding to any second selected object, the expected object selection information also includes emergency quantity indication information corresponding to any second selected object.

[0038] In an optional embodiment, the method further includes:

[0039] In response to the custom object viewing instruction, displaying custom object selection information on the expected object viewing interface;

[0040] The custom object selection information is used to indicate at least one fourth selected object and the number of selected accounts corresponding to the at least one fourth selected object; the at least one fourth selected object is an object selected as an expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and does not belong to the at least one target recommended object.

[0041] In an optional embodiment, the custom object selection information is list information for sorting the at least one fourth selected object based on the number of selected accounts corresponding to the at least one fourth selected object.

[0042] In an optional embodiment, the method further includes:

[0043] In response to the preview creation trigger instruction, at least one preview type information to be selected is displayed, wherein the at least one preview type information includes target preview type information, and the target preview type information is used to indicate the type of live broadcast preview with a target recommendation object set;

[0044] In response to the live broadcast preview creation instruction, displaying the live broadcast preview creation interface includes:

[0045] In response to a preset selection operation triggered based on the target preview type information, the live broadcast preview creation instruction is triggered and the live broadcast preview creation interface is displayed.

[0046] According to a third aspect of an embodiment of the present disclosure, a live broadcast object recommendation processing device is provided, including:

[0047] The live broadcast preview information display module is configured to display the live broadcast preview information corresponding to the live broadcast room to be broadcasted on a preset page;

[0048] An information display module is configured to execute a live broadcast reservation instruction for the live broadcast room to be broadcasted in response to the target account being triggered based on the live broadcast notice information, and to display reservation success indication information and first selection operation information corresponding to at least one target recommendation object of the live broadcast room to be broadcasted;

[0049] Among them, the first selection operation information is used to collect the expected acquisition object selected by the target account from the at least one target recommended object, and the at least one target recommended object is an object among the recommended objects of the to-be-launched live broadcast room that can be selected as the expected acquisition object of the live broadcast reservation account corresponding to the to-be-launched live broadcast room.

[0050] In an optional embodiment, the device further comprises:

[0051] The expected acquisition object list display module is configured to execute a selection confirmation instruction for at least one first selected object in response to the target account being triggered based on the first selection operation information, and display the expected acquisition object list corresponding to the to-be-launched live broadcast room;

[0052] Among them, the at least one target recommended object includes the at least one first selected object, and the at least one first selected object is the expected acquisition object of the target account; the expected acquisition object list is a list that sorts the at least one second selected object based on the number of selected accounts corresponding to the at least one second selected object, and the at least one second selected object is an object among the at least one target recommended object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and the at least one live broadcast reservation account includes the target account.

[0053] In an optional embodiment, the device further comprises:

[0054] The first expected object information sending module is configured to execute a selection confirmation instruction for at least one first selected object triggered by the target account based on the first selection operation information, and send the first expected object information corresponding to the target account to the server, so that the server updates the expected object selection information corresponding to the to-be-launched live broadcast room based on the first expected object information;

[0055] Among them, the first expected object information is used to indicate the first expected acquisition object of the target account, and the first expected acquisition object is the at least one first selected object; the expected object selection information is used to indicate at least one second selected object and the number of selected accounts corresponding to the at least one second selected object; the at least one second selected object is an object among the at least one target recommended object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched.

[0056] In an optional embodiment, the expected acquisition object list display module is further configured to display the expected acquisition object list and the expected object update entry corresponding to the live broadcast room to be launched;

[0057] The expected object update entry is used to trigger the update of the expected acquisition object of the target account.

[0058] In an optional embodiment, the information display module is further configured to display the reservation success indication information, the first selection operation information and the custom selection entrance;

[0059] The device also includes:

[0060] a custom object selection interface display module, configured to execute an instruction in response to being triggered based on the custom selection entry, and display second selection operation information corresponding to at least one to-be-selected object of the target account;

[0061] The second selection operation information is used to collect the expected acquisition object selected by the target account from the at least one object to be selected.

[0062] In an optional embodiment, the device further comprises:

[0063] The second expected object information sending module is configured to execute a selection confirmation instruction for at least one third selected object triggered by the target account based on the second selection operation information, and send the second expected object information corresponding to the target account to the server, so that the server updates the custom object selection information corresponding to the to-be-launched live broadcast room based on the second expected object information;

[0064] The second expected object information is used to indicate the second expected acquisition object of the target account, and the second expected acquisition object is the at least one third selected object; the custom object selection information is used to indicate at least one fourth selected object and the number of selected accounts corresponding to the at least one fourth selected object; the at least one fourth selected object is an object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and does not belong to the at least one target recommended object.

[0065] In an optional embodiment, the device further comprises:

[0066] The explanation prompt information receiving module is configured to receive explanation prompt information corresponding to the current explanation object when the live broadcast room to be broadcasted is started and the current explanation object belongs to the expected acquisition object of the target account;

[0067] Among them, the explanation prompt information is information indicating that the intended acquisition object of the target account is giving a lecture, and the explanation prompt information is used to trigger the display of the live broadcast page after the live broadcast room to be broadcasted starts.

[0068] According to a fourth aspect of the embodiments of the present disclosure, a live broadcast object recommendation processing device is also provided, including:

[0069] A first interface display module is configured to execute in response to a live broadcast preview creation instruction and display a live broadcast preview creation interface, wherein the live broadcast preview creation interface includes a preset object selection control;

[0070] The target recommendation object display module is configured to execute in response to the object selection instruction triggered based on the preset object selection control, and display at least one target recommendation object of the live broadcast room to be launched corresponding to the live broadcast preview currently being created on the live broadcast preview creation interface, wherein the at least one target recommendation object is at least one selected object corresponding to the object selection instruction, and the at least one target recommendation object is an object that can be selected as an expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched among the to-be-recommended objects of the live broadcast room to be launched;

[0071] The live broadcast preview information publishing module is configured to execute in response to the live broadcast preview publishing instruction, publish the live broadcast preview information corresponding to the live broadcast room to be launched, the live broadcast preview information is used to reserve the live broadcast room to be launched, and is used to trigger the display of the first selection operation information corresponding to the at least one target recommendation object, the first selection operation information is used to collect the expected acquisition object selected by the target account from the at least one target recommendation object, and the target account is any live broadcast reservation account corresponding to the live broadcast room to be launched.

[0072] In an optional embodiment, the device further comprises:

[0073] A second interface display module is configured to execute in response to the expected object viewing instruction and display an expected object viewing interface, wherein the expected object viewing interface includes the expected object selection information corresponding to the live broadcast room to be broadcasted;

[0074] Among them, the expected object selection information is used to indicate at least one second selected object and the number of selected accounts corresponding to the at least one second selected object; the at least one second selected object is an object among the at least one target recommended object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched.

[0075] In an optional embodiment, the expected object selection information is list information for sorting the at least one second selected object based on the number of selected accounts corresponding to the at least one second selected object.

[0076] In an optional embodiment, the expected object selection information further includes a preset number of objects corresponding to each of the at least one second selected objects.

[0077] In an optional embodiment, when the number of preset objects corresponding to any second selected object is greater than the number of selected accounts corresponding to any second selected object, and the difference between the number of preset objects corresponding to any second selected object and the number of selected accounts corresponding to any second selected object is less than a preset threshold; or, when the number of preset objects corresponding to any second selected object is less than or equal to the number of selected accounts corresponding to any second selected object, the expected object selection information also includes emergency quantity indication information corresponding to any second selected object.

[0078] In an optional embodiment, the device further comprises:

[0079] A custom information display module, configured to display custom object selection information on the expected object viewing interface in response to a custom object viewing instruction;

[0080] The custom object selection information is used to indicate at least one fourth selected object and the number of selected accounts corresponding to the at least one fourth selected object; the at least one fourth selected object is an object selected as an expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and does not belong to the at least one target recommended object.

[0081] In an optional embodiment, the custom object selection information is list information for sorting the at least one fourth selected object based on the number of selected accounts corresponding to the at least one fourth selected object.

[0082] In an optional embodiment, the device further comprises:

[0083] A preview type information display module is configured to execute, in response to a preview creation trigger instruction, display at least one preview type information to be selected, wherein the at least one preview type information includes target preview type information, and the target preview type information is used to indicate a live broadcast preview type with a target recommendation object set;

[0084] The first interface display module is specifically configured to execute a preset selection operation in response to being triggered based on the target preview type information, trigger the live broadcast preview creation instruction, and display the live broadcast preview creation interface.

[0085] According to a fifth aspect of an embodiment of the present disclosure, an electronic device is provided, comprising: a processor; and a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions to implement any one of the methods for recommending live broadcast objects of an embodiment of the present disclosure.

[0086] According to a fourth aspect of an embodiment of the present disclosure, a computer-readable storage medium is provided. When instructions in the storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute any one of the methods for recommending live broadcast objects of the embodiment of the present disclosure.

[0087] According to a fifth aspect of an embodiment of the present disclosure, a computer program product comprising instructions is provided, which, when executed on a computer, enables the computer to execute any one of the methods for recommending live broadcast objects of an embodiment of the present disclosure.

[0088] The technical solution provided by the embodiments of the present disclosure brings at least the following beneficial effects:

[0089] The live broadcast preview information corresponding to the live broadcast room to be launched is displayed on a preset page. In response to the live broadcast reservation instruction for the live broadcast room to be launched triggered by the target account based on the live broadcast preview information, the reservation success indication information and the first selection operation information corresponding to at least one target recommended object of the live broadcast room to be launched are displayed; the first selection operation information can be used to collect the expected acquisition object selected by the target account from the at least one target recommended object, and the at least one target recommended object is an object among the recommended objects of the live broadcast room to be launched that can be selected as the expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched. This can help the anchor to accurately understand the object acquisition needs of users during the live broadcast process in advance during the live broadcast preview stage, so that the anchor can formulate object recommendation strategies and prepare the number of objects based on the collected information on the expected acquisition objects. The collected expected acquisition objects are the expected acquisition objects of the live broadcast reservation account, which can also better ensure the validity of the collected object demand information, ensure the adaptability between the object acquisition needs of the real audience of the subsequent live broadcast room and the recommended objects of the live broadcast room, and thus improve the poor object recommendation effect and object recommendation efficiency during the live broadcast process.

[0090] It is to be understood that the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the present disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0091] The drawings herein are incorporated into and constitute a part of the specification, illustrate embodiments consistent with the present disclosure, and together with the description are used to explain the principles of the present disclosure, and do not constitute improper limitations on the present disclosure.

[0092] Figure 1 is a schematic diagram of an application environment according to an exemplary embodiment;

[0093] Figure 2 is a flowchart of a live broadcast object recommendation processing method according to an exemplary embodiment;

[0094] Figure 3is a schematic diagram of an interface of a live broadcast preview management interface according to an exemplary embodiment;

[0095] Figure 4 is a schematic diagram showing two types of preview information to be selected according to an exemplary embodiment;

[0096] Figure 5 is a schematic diagram of an interface for creating a live broadcast preview according to an exemplary embodiment;

[0097] Figure 6 is a schematic diagram of an interface for viewing an expected object according to an exemplary embodiment;

[0098] Figure 7 is an interface schematic diagram of another expected object viewing interface according to an exemplary embodiment;

[0099] Figure 8 is a flowchart of another live broadcast object recommendation processing method according to an exemplary embodiment;

[0100] Fig. 9 is a schematic diagram showing a page displaying reservation success indication information and first selection operation information according to an exemplary embodiment;

[0101] Fig.10 is a schematic diagram showing a page showing a list of expected acquisition objects according to an exemplary embodiment;

[0102] Fig.11 is a schematic diagram showing a page showing an expected object update entry according to an exemplary embodiment;

[0103] Fig.12 is a schematic diagram showing a page displaying second selection operation information according to an exemplary embodiment;

[0104] Fig.13 is a block diagram of a live broadcast object recommendation processing device according to an exemplary embodiment;

[0105] Fig.14 is a block diagram of another live broadcast object recommendation processing device according to an exemplary embodiment;

[0106] Fig.15 It is a block diagram of an electronic device for live broadcast object recommendation processing according to an exemplary embodiment. DETAILED DESCRIPTION

[0107] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.

[0108] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and are not necessarily used to describe a specific order or sequence. It should be understood that the data used in this way can be interchanged where appropriate, so that the embodiments of the present disclosure described herein can be implemented in an order other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present disclosure. Instead, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0109] It should be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data for display, data for analysis, etc.) involved in this disclosure are all information and data authorized by the user or fully authorized by all parties.

[0110] See also Figure 1 , Figure 1 is a schematic diagram showing an application environment according to an exemplary embodiment, where the application environment may include a first terminal 100 , a second terminal 200 , and a server 300 .

[0111] In a specific embodiment, the first terminal 100 may be a terminal corresponding to the anchor, the second terminal 200 may be a terminal corresponding to the audience, and the server 300 may be a background server of the live broadcast platform. Specifically, the first terminal 100 may provide a pre-created live broadcast notice, and the server 300 may push the corresponding live broadcast notice information to the audience terminal. Furthermore, after the first terminal 100 starts broadcasting, it may provide a live broadcast information stream and send it to the server 300. Accordingly, the server 300 may push the live broadcast information stream to the second terminal 200.

[0112] In an optional embodiment, the first terminal 100 and the second terminal 200 may include but are not limited to electronic devices such as smart phones, desktop computers, tablet computers, laptop computers, smart speakers, digital assistants, augmented reality (AR) / virtual reality (VR) devices, smart wearable devices, etc., and may also be software running on the above electronic devices, such as applications, etc. Optionally, the operating system running on the electronic device may include but is not limited to Android system, IOS system, Linux, Windows, etc.

[0113] In an optional embodiment, the server 300 may be an independent physical server, or a server cluster or a distributed system composed of multiple physical servers.

[0114] In addition, it should be noted that Figure 1 What is shown is only one application environment provided by the present disclosure. In actual applications, other application environments may also be included. For example, the servers for pushing and pulling streams may be different servers.

[0115] In the embodiments of the present specification, the first terminal 100, the second terminal 200 and the server 300 may be directly or indirectly connected via wired or wireless communication, which is not limited in the present disclosure.

[0116] Figure 2 is a flowchart of a live broadcast object recommendation processing method according to an exemplary embodiment. The method can be applied to a first terminal, such as Figure 2 As shown, the method may include the following steps:

[0117] In step S201, in response to a live broadcast preview creation instruction, a live broadcast preview creation interface is displayed, and the live broadcast preview creation interface includes a preset object selection control.

[0118] In a specific embodiment, the preset object selection control can be used to set a target recommendation object, which is an object that can be selected from the recommended objects corresponding to the live broadcast room to be launched in the current creation of the live broadcast preview as the expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched. Specifically, the expected acquisition object can be an object that the live broadcast reservation account is expected to acquire. Specifically, the expected acquisition object selected from the recommended objects in the live broadcast room to be launched is an object that the corresponding live broadcast reservation account is expected to acquire during the launch of the live broadcast room to be launched; the recommended objects in the live broadcast room to be launched can be preset objects that will be recommended after the live broadcast room to be launched is launched; specifically, the object can be a physical product or a virtual product (such as an e-book, etc.).

[0119] In a specific embodiment, the live broadcast preview creation instruction may be a display instruction of a live broadcast preview creation interface; specifically, the live broadcast preview creation interface may be used to create live broadcast preview content corresponding to the live broadcast room to be broadcasted.

[0120] In an optional embodiment, the above method further includes:

[0121] In response to the preview creation trigger instruction, display at least one preview type information to be selected, the at least one preview type information including target preview type information;

[0122] Accordingly, in response to the live broadcast preview creation instruction, displaying the live broadcast preview creation interface may include:

[0123] In response to a preset selection operation triggered based on the target preview type information, a live broadcast preview creation instruction is triggered and a live broadcast preview creation interface is displayed.

[0124] In a specific embodiment, the preview creation trigger instruction can be triggered by a touch operation such as clicking a preset creation control. For example, a preset creation control for triggering the creation of a live broadcast preview can be set in the live broadcast preview management interface. The live broadcast preview management interface can be an interface for managing live broadcast previews under a certain account.

[0125] In a specific embodiment, Figure 3 As shown, Figure 3 It is an interface schematic diagram of a live broadcast preview management interface according to an exemplary embodiment; wherein the control corresponding to 301 can be a preset creation control.

[0126] In a specific embodiment, any one type of preview type information can be used to indicate a live broadcast preview type. Optionally, the live broadcast preview type can be set in combination with actual applications, such as a target preview type. The target preview type can be a live broadcast preview type with a target recommendation object set; accordingly, the above-mentioned target preview type information is used to indicate the live broadcast preview type with a target recommendation object set. Specifically, the preview type information corresponding to any live broadcast preview type can include the live broadcast preview interface corresponding to the live broadcast preview type, and corresponding scene description information, etc.; accordingly, the target preview type information can include the live broadcast preview interface corresponding to the target preview type, and corresponding scene description information, etc.

[0127] In a specific embodiment, at least one type of preview information includes a common preview type (common preview, a live broadcast preview type without a target recommendation object) and a target preview type (ranking preview), such as Figure 4 As shown, Figure 4 It is a schematic diagram of two types of preview information to be selected according to an exemplary embodiment; optionally, the corresponding preset selection operation can be triggered by selecting any one type of preview information and clicking the "Confirm" control.

[0128] In the above embodiment, in response to a preview creation trigger instruction, at least one preview type information to be selected is displayed, which can facilitate users to create different types of live broadcast previews based on actual needs, effectively enrich the types of live broadcast previews, and greatly improve the diversity and flexibility of users in creating live broadcast previews. At least one preview type information includes target preview type information for indicating the live broadcast preview type with a target recommendation object, which can facilitate users to set the target recommendation object (which can be an object of the expected acquisition object corresponding to the live broadcast reservation account of the live broadcast room to be launched), and then facilitate the collection of users' object acquisition needs in the live broadcast preview stage, greatly improving the adaptability between the recommended objects and user needs in the subsequent object recommendation process, and improving the user's experience in acquiring objects during the live broadcast process on the basis of improving the object recommendation effect and object recommendation efficiency.

[0129] In another optional embodiment, after triggering the preview creation trigger instruction, it is also possible to directly enter the live broadcast preview creation interface. Accordingly, if the user sets the target recommendation object in combination with the above-mentioned preset object selection control, a live broadcast preview of the target preview type can be created; if the user does not set the target recommendation object in combination with the above-mentioned preset object selection control, a live broadcast preview of the ordinary preview type can be created.

[0130] In an optional embodiment, the live broadcast preview creation interface may further include setting operation information of basic information and setting operation information of preview-related carriers, wherein the basic information may include the preview name, the preview start time and the preview cover, and the preview-related carrier may be a carrier for promoting the live broadcast preview information, such as a short video, a live broadcast room that was broadcast before the live broadcast room to be broadcast corresponding to the currently created live broadcast preview, etc.; the setting operation information of the preview-related carrier may be a control for setting the preview-related carrier; in an optional embodiment, the live broadcast preview creation interface may further include setting operation information of welfare information; specifically, the welfare information may include welfare information for booking live broadcasts and welfare information for participating in the selection of expected acquisition objects, at least one of which is welfare information, specifically, the welfare information may be coupons, reward products, etc.; the setting operation information of any information may include a control for setting the corresponding information, and optionally, may also include setting specification information of the corresponding information, example viewing controls, etc.; optionally, the live broadcast preview creation interface may further include a page effect preview corresponding to the consumer side of the currently created live broadcast preview;

[0131] In a specific embodiment, Figure 5 As shown, Figure 5 It is an interface diagram of a live broadcast preview creation interface shown according to an exemplary embodiment; wherein, the control corresponding to 501 can be a preset object selection control; the live broadcast preview creation interface can also include setting operation information of basic information, setting operation information of preview-related carriers, setting operation information of welfare information and a page effect preview corresponding to the consumer side of the current live broadcast preview creation.

[0132] In step S203, in response to an object selection instruction triggered based on a preset object selection control, at least one target recommended object for the live broadcast room to be broadcasted corresponding to the live broadcast preview currently being created is displayed on the live broadcast preview creation interface.

[0133] In a specific embodiment, the at least one target recommended object may be at least one selected object corresponding to the object selection instruction. Optionally, the display of the object to be recommended in the live broadcast room to be launched may be triggered by a preset object selection control. Accordingly, the user may select at least one object based on actual needs, trigger the object selection instruction, and display at least one target recommended object in the live broadcast room to be launched in the live broadcast preview creation interface, so as to use the selected at least one object (at least one selected object) as the at least one target recommended object. Specifically, the at least one target recommended object is an object among the objects to be recommended in the live broadcast room to be launched that can be selected as the expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched.

[0134] In a specific embodiment, displaying at least one target recommended object corresponding to the live broadcast room to be broadcasted in the live broadcast preview creation interface may include: displaying object description information corresponding to at least one target recommended object in the live broadcast preview creation interface. Specifically, the object description information may include object image, object profile information, object identification information, object price information, etc.

[0135] In step S205, in response to the live broadcast notice publishing instruction, the live broadcast notice information corresponding to the live broadcast room to be broadcasted is published.

[0136] In a specific embodiment, the live broadcast preview release instruction can be triggered by a touch operation such as clicking a preset release control in the live broadcast preview creation interface. For example, Figure 5 The "Publish Preview" control in the above example can be a preset publishing control. In a specific embodiment, when the live broadcast preview publishing instruction is triggered, the live broadcast preview content edited on the live broadcast creation page can be sent to the server, so that the server generates corresponding live broadcast preview information based on the live broadcast preview content, and pushes the live broadcast preview information and corresponding short videos and other preview-related carriers to user accounts in the platform.

[0137] In a specific embodiment, the live broadcast preview information can be used to reserve a live broadcast room to be broadcasted, and to trigger the display of the first selection operation information corresponding to at least one target recommendation object. The first selection operation information is used to collect (for the host) the expected acquisition object selected by the target account from at least one target recommendation object. The target account is any live broadcast reservation account corresponding to the live broadcast room to be broadcasted. Exemplarily, the live broadcast preview information may include the broadcast time, the preview name, and the reservation control, etc. Optionally, the live broadcast preview information may also include at least one of the following information: ranking prompt information, welfare information for reserving live broadcasts, and welfare information for participating in the selection of the expected acquisition object. The ranking prompt information may be introductory information for submitting the expected acquisition object to be ranked for the expected acquisition object.

[0138] In an optional embodiment, the above method may further include:

[0139] In response to the expected object viewing instruction, displaying an expected object viewing interface, the expected object viewing interface including expected object selection information corresponding to the live broadcast room to be launched;

[0140] In a specific embodiment, the expected object viewing instruction may be an instruction for viewing an expected object viewing interface. Specifically, the expected object viewing instruction may be triggered by a touch operation such as clicking a preset viewing control. Figure 3 The control corresponding to 302 may be a preset viewing control.

[0141] In a specific embodiment, the expected object selection information can be used to indicate at least one second selected object and the number of selected accounts corresponding to at least one second selected object; specifically, the expected object selection information can include object description information of at least one second selected object and the number of selected accounts corresponding to at least one second selected object; the number of selected accounts corresponding to any first selected object can be the number of live broadcast reservation accounts selected as the expected acquisition object. Specifically, at least one second selected object can be an object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be broadcasted in at least one target recommended object.

[0142] In an optional embodiment, the expected object selection information may be list information for sorting at least one second selected object based on the number of selected accounts corresponding to at least one second selected object. Correspondingly, the expected object selection information may also include ranking information corresponding to at least one second selected object.

[0143] In the above embodiment, the expected object selection information for indicating at least one second selected object and the number of selection accounts corresponding to at least one second selected object is presented with list information for sorting at least one second selected object based on the number of selection accounts corresponding to the at least one second selected object. This can help the host to more intuitively and clearly understand the user's demand for the target recommended objects for the live broadcast room, and thus can more conveniently adjust the object recommendation strategy and prepare the number of objects.

[0144] In an optional embodiment, the expected object selection information further includes a preset object quantity corresponding to each of the at least one second selected objects.

[0145] In a specific embodiment, the preset number of objects corresponding to any second selected object may be the number of objects prepared in advance for the broadcasting process of the live broadcast room to be launched.

[0146] In the above embodiment, setting a preset number of objects corresponding to at least one second selected object in the expected object selection information can facilitate the host to intuitively understand whether the prepared objects are reasonable, and further facilitate the host to adjust the number of objects in time based on the number of selected accounts corresponding to the second selected objects and the number of preset objects, so as to better improve the adaptability between the objects prepared during the live broadcast and the objects actually required by the user.

[0147] In an optional embodiment, when the number of preset objects corresponding to any second selected object is greater than the number of selected accounts corresponding to any second selected object, and the difference between the number of preset objects corresponding to any second selected object and the number of selected accounts corresponding to any second selected object is less than a preset threshold; or, when the number of preset objects corresponding to any second selected object is less than or equal to the number of selected accounts corresponding to any second selected object, the expected object selection information may also include emergency quantity indication information corresponding to any second selected object.

[0148] In a specific embodiment, the preset threshold can be set in combination with actual applications.

[0149] In the above embodiment, when the number of preset objects corresponding to any second selected object is greater than the number of selected accounts corresponding to the second selected object, and the difference between the number of preset objects corresponding to the second selected object and the number of selected accounts corresponding to the second selected object is less than a preset threshold; or, when the number of preset objects corresponding to the second selected object is less than or equal to the number of selected accounts corresponding to the second selected object, setting the number emergency indication information corresponding to the second selected object in the expected object selection information can facilitate the anchor to more clearly and intuitively understand the objects that are prepared in insufficient quantity, and then adjust the number of prepared objects in a timely manner to better meet the user's object acquisition needs during the live broadcast.

[0150] In a specific embodiment, Figure 6 As shown, Figure 6 is a schematic diagram of an interface for viewing an expected object according to an exemplary embodiment. Specifically, Figure 6 The list information corresponding to the preset object list of the anchor can be the expected object selection information corresponding to the live broadcast room to be launched.

[0151] In the above embodiment, after publishing the live broadcast preview information corresponding to the target preview type, the anchor party can trigger the display of the expected object viewing interface to view the expected object selection information corresponding to the live broadcast room to be broadcast in the expected object viewing interface, which can facilitate the anchor party to timely understand the demand situation corresponding to the pre-set target recommendation object (the object that can be selected as the expected acquisition object by the live broadcast reservation account), and then timely adjust the object recommendation strategy and prepare the number of objects, so as to improve the object recommendation effect and object recommendation efficiency during the object recommendation live broadcast process.

[0152] In an optional embodiment, the above method may further include:

[0153] In response to the custom object viewing instruction, displaying the custom object selection information on the expected object viewing interface;

[0154] In an optional embodiment, the expected object viewing interface can be provided with selection controls corresponding to the custom object selection information and the expected object selection information; the selection controls can be used to trigger the display of the corresponding object selection information; accordingly, the custom object selection information and the expected object selection information can be switched and displayed by triggering the corresponding selection controls; illustratively, Figure 6 The control corresponding to 601 may be a selection control corresponding to the expected object selection information; Figure 6 The control corresponding to 602 may be a selection control corresponding to the custom object selection information. Optionally, the custom object viewing instruction may be triggered by a touch operation such as clicking a selection control corresponding to the custom object selection information.

[0155] In a specific embodiment, the above-mentioned custom object selection information can be used to indicate at least one fourth selected object and the number of selected accounts corresponding to at least one fourth selected object; specifically, the custom object selection information can include object description information of at least one fourth selected object and the number of selected accounts corresponding to at least one fourth selected object; specifically, at least one fourth selected object can be an object selected as an expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and is not an object belonging to at least one target recommended object (customized expected acquisition object). Specifically, at least one live broadcast reservation account corresponding to the live broadcast room to be launched can select a customized expected acquisition object from a shopping cart, favorites, or search, etc.

[0156] In an optional embodiment, the above-mentioned custom object selection information can be list information for sorting at least one fourth selected object based on the number of selected accounts corresponding to at least one fourth selected object. Correspondingly, the custom object selection information can also include ranking information corresponding to at least one fourth selected object.

[0157] In the above embodiment, the custom object selection information for indicating at least one fourth selected object and the number of selected accounts corresponding to at least one fourth selected object is presented, and the list information for sorting at least one fourth selected object based on the number of selected accounts corresponding to the at least one fourth selected object is presented. This can help the anchor to more intuitively and clearly understand the user's demand for the target recommended objects that do not belong to the live broadcast room to be launched, and thus can more conveniently perform subsequent object recommendation strategy adjustments and preparation of object quantity and other processing.

[0158] In a specific embodiment, Figure 7 As shown, Figure 7 It is an interface schematic diagram of another expected object viewing interface according to an exemplary embodiment, wherein the list information corresponding to the autonomous feedback object list may be custom object selection information.

[0159] In the above embodiment, by setting a customized collection mechanism for expected acquisition objects, the host can have a more comprehensive understanding of the object acquisition needs of users who are interested in the live broadcast (users corresponding to the live broadcast reservation account), which is convenient for the host to adjust the object recommendation strategy and prepare the number of objects in a timely manner, and thus better maintain the relationship between the host and users who are interested in the host.

[0160] In addition, it should be noted that the anchor party in the embodiment of the present application may include the object recommender during the live broadcast, and optionally, may also include the object provider; optionally, the object provider and the object recommender during the live broadcast may be the same party or different parties.

[0161] In an optional embodiment, for the publisher of the live broadcast preview information corresponding to the target preview type, the platform can pre-agree that the corresponding target recommendation object must be recommended after the broadcast starts. Furthermore, the platform can also pre-give suggestions such as object price and preset object quantity, so as to better ensure the object recommendation effect and user experience in the subsequent live broadcast process.

[0162] It can be seen from the technical solutions provided by the embodiments of the present specification that, in response to a live broadcast preview creation instruction, the present specification displays a live broadcast preview creation interface including a preset object selection control; in response to an object selection instruction triggered based on the preset object selection control, at least one target recommended object corresponding to the live broadcast room to be launched currently created in the live broadcast preview creation interface is displayed, the at least one target recommended object is at least one selected object corresponding to the object selection instruction, and the at least one target recommended object is an object among the to-be-recommended objects in the live broadcast room to be launched that can be selected as an expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched; in response to a live broadcast preview publishing instruction, live broadcast preview information corresponding to the live broadcast room to be launched is published, the live broadcast preview information is used to reserve the live broadcast room to be launched, and is used to trigger at least one target recommended object. The first selection operation information corresponding to the recommended object is displayed. The first selection operation information is used to collect the expected acquisition object selected by the target account from at least one target recommended object. The target account is any live broadcast reservation account corresponding to the live broadcast room to be launched. This can help the anchor to accurately understand the user's object acquisition needs during the live broadcast process in advance during the live broadcast preview stage, so that the anchor can formulate object recommendation strategies and prepare the number of objects based on the collected information on the expected acquisition objects. The collected expected acquisition objects are the expected acquisition objects of the live broadcast reservation account, which can also better ensure the validity of the collected object demand information and ensure the adaptability between the object acquisition needs of the real audience of the subsequent live broadcast room and the recommended objects of the live broadcast room, thereby improving the poor object recommendation effect and object recommendation efficiency during the live broadcast process.

[0163] Figure 8 is a flowchart of another live broadcast object recommendation processing method according to an exemplary embodiment, which can be applied to a second terminal, such as Figure 8 As shown, the method may include the following steps:

[0164] In step S801, the live broadcast notice information corresponding to the live broadcast room to be broadcasted is displayed on a preset page.

[0165] In a specific embodiment, the preset page may be a page displaying live broadcast preview information, such as a video display page, a live broadcast page, a personal homepage, etc. In a specific embodiment, the above live broadcast preview information is used to reserve a live broadcast room to be broadcasted, and to trigger the display of the first selection operation information corresponding to at least one target recommendation object. Exemplarily, the live broadcast preview information may include the broadcast start time, the preview name, and the reservation control, etc. Optionally, the live broadcast preview information may also include at least one of ranking prompt information, welfare information for reserving live broadcasts, and welfare information for participating in the selection of expected acquisition objects. The ranking prompt information may be introductory information for submitting the expected acquisition object for ranking the expected acquisition object.

[0166] In step S803, in response to the live broadcast reservation instruction of the live broadcast room to be launched triggered by the target account based on the live broadcast preview information, the reservation success indication information and the first selection operation information corresponding to at least one target recommendation object of the live broadcast room to be launched are displayed.

[0167] In a specific embodiment, the live broadcast reservation instruction can be triggered by clicking on the reservation control in the live broadcast preview information; specifically, the reservation success indication information can be used to indicate the successful reservation of the live broadcast room to be broadcasted; accordingly, the target account can be any live broadcast reservation account corresponding to the live broadcast room to be broadcasted, and the live broadcast reservation account is the user account that has successfully reserved the live broadcast room to be broadcasted.

[0168] In a specific embodiment, the above-mentioned first selection operation information can be used to collect the expected acquisition object selected by the target account from at least one target recommendation object, and the at least one target recommendation object is an object among the to-be-recommended objects of the to-be-launched live broadcast room that can be selected as the expected acquisition object of the live broadcast reservation account corresponding to the to-be-launched live broadcast room. Specifically, the first selection operation information corresponding to at least one target recommendation object may include object description information corresponding to at least one target recommendation object, a selection control corresponding to each target recommendation object, and a first expected confirmation control; optionally, the selection control corresponding to each target recommendation object can be used to select the corresponding target recommendation object, and optionally, the corresponding target recommendation object can also be selected through a selection operation on the object description information corresponding to each target recommendation object; accordingly, the selection control corresponding to each target recommendation object may also be not set; the first expected confirmation control can be used to trigger the selection of the selected target recommendation object as the expected acquisition object.

[0169] In a specific embodiment, the reservation success indication information and the first selection operation information corresponding to at least one target recommendation object of the live broadcast room to be broadcasted can be displayed on a preset page through a pop-up interface or the like.

[0170] In a specific embodiment, Fig. 9 As shown, Fig. 9 is a schematic diagram of a page showing successful appointment indication information and first selection operation information according to an exemplary embodiment; wherein the information corresponding to 901 may be successful appointment indication information; the control corresponding to 902 may be a selection control corresponding to a target recommended object in the first selection operation information; the control corresponding to 903 may be the first expected confirmation control in the first selection operation information; and the selection control corresponding to any target recommended object is displayed in the area where the object description information corresponding to the target recommended object is located, for example Fig. 9 In the example, the selection control corresponding to any target recommended object is displayed in the area where the object image in the object description information corresponding to the target recommended object is located.

[0171] In an optional embodiment, the above method may further include:

[0172] In response to a selection confirmation instruction for at least one first selected object triggered by the target account based on the first selection operation information, sending first expected object information corresponding to the target account to the server, so that the server updates the expected object selection information corresponding to the to-be-launched live broadcast room based on the first expected object information;

[0173] In a specific embodiment, the selection confirmation instruction may be triggered by selecting at least one first selected object and performing touch operations such as clicking a first expected confirmation control.

[0174] In a specific embodiment, the first expected object information can be used to indicate the first expected acquisition object of the target account, and the first expected acquisition object can be at least one first selected object; specifically, the first expected object information can include object identification information of the first expected acquisition object (information used to uniquely identify the corresponding object). The expected object selection information can be used to indicate at least one second selected object and the number of selected accounts corresponding to at least one second selected object; at least one second selected object can be an object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched in at least one target recommended object, and at least one second selected object includes at least one first selected object. Specifically, the relevant details of the expected object selection information can be found in the above-mentioned relevant description, which will not be repeated here.

[0175] In a specific embodiment, the server can send the expected object selection information to the anchor corresponding to the live broadcast room to be broadcasted when the anchor requests to view the expected object selection information. It can also send a reminder message of the preset object selection information to the anchor regularly according to a preset frequency before the broadcast starts.

[0176] In the above embodiment, in response to the target account triggering a selection confirmation instruction for at least one first selected object based on the first selection operation information, the first expected object information corresponding to the target account is sent to the server, so that the server updates the expected object selection information corresponding to the live broadcast room to be launched based on the first expected object information. This can facilitate the host corresponding to the live broadcast room to be launched to promptly understand the needs and preferences of the live broadcast reservation account for the recommended objects during the live broadcast process, and then facilitate timely adjustments to the object recommendation strategy and preparation of the number of objects, thereby improving the object recommendation effect and efficiency during the object recommendation live broadcast process.

[0177] In an optional embodiment, the above method may further include:

[0178] In response to a selection confirmation instruction triggered by the target account based on the first selection operation information for at least one first selected object, a list of expected acquisition objects corresponding to the live broadcast room to be launched is displayed;

[0179] In a specific embodiment, at least one target recommendation object includes at least one first selected object, and at least one first selected object is an expected acquisition object of the target account; the expected acquisition object list is a list that sorts at least one second selected object based on the number of selected accounts corresponding to at least one second selected object; specifically, the expected acquisition object list may include object description information corresponding to at least one second selected object, the number of selected accounts corresponding to at least one second selected object, and sorting information corresponding to at least one second selected object. The at least one second selected object is an object selected as an expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched in at least one target recommendation object, and at least one live broadcast reservation account includes the target account. Accordingly, at least one second selected object includes at least one first selected object.

[0180] In a specific embodiment, the above-mentioned display of the expected acquisition object list corresponding to the live broadcast room to be launched may include: updating the displayed first selection operation information to the expected acquisition object list.

[0181] In a specific embodiment, Fig.10 As shown, Fig.10 It is a schematic diagram of a page showing a list of expected acquisition objects according to an exemplary embodiment; wherein the list corresponding to 1001 may be a list of expected acquisition objects; in actual applications, more list contents may be viewed by swiping up or the like.

[0182] In the above embodiment, in response to the selection confirmation instruction of at least one first selected object triggered by the target account based on the first selection operation information, a list of expected acquisition objects corresponding to the live broadcast room to be launched is displayed. When the target account submits the expected acquisition object, a list of expected acquisition objects sorted by the number of selected accounts corresponding to at least one second selected object can be displayed, thereby making users feel more involved and having a better understanding of the scheduled live broadcast room.

[0183] In an optional embodiment, the above-mentioned list of expected acquisition objects corresponding to the live broadcast room to be launched includes:

[0184] Display the expected acquisition object list and expected object update entry corresponding to the live broadcast room to be launched;

[0185] In a specific embodiment, the expected object update entry can be used to trigger the update of the expected acquisition object of the target account. Specifically, the expected object update entry can be used to re-trigger the display of the first selection operation information, and then the expected acquisition object can be updated in combination with actual needs. Correspondingly, the expected object selection information and the expected acquisition object list corresponding to the live broadcast room to be launched can also be updated in combination with the expected acquisition object after the target object is updated.

[0186] In a specific embodiment, Fig.11 As shown, Fig.11 It is a schematic diagram of a page showing an expected object update entry according to an exemplary embodiment; wherein the information corresponding to 1101 may be the expected object update entry.

[0187] In the above embodiment, after selecting the expected return object from at least one target recommended object corresponding to the live broadcast room to be launched, the expected object update entrance is displayed while displaying the list, which can facilitate the user to change the expected acquisition object in time according to needs, greatly improving the flexibility and convenience of the expected acquisition object selection.

[0188] In an optional embodiment, the first selection operation information corresponding to the display reservation success indication information and at least one target recommendation object of the live broadcast room to be broadcasted may include:

[0189] Display the reservation success indication information, the first selection operation information and the custom selection entrance;

[0190] Accordingly, the above method may further include:

[0191] In response to an instruction triggered based on the custom selection entry, display second selection operation information corresponding to at least one to-be-selected object of the target account;

[0192] In a specific embodiment, the custom selection entry can be used to trigger the second selection operation information corresponding to at least one to-be-selected object of the target account, and then the custom selection of the expected acquisition object can be performed. Fig. 9 The information corresponding to 901 can be a custom selection entrance.

[0193] In a specific embodiment, the second selection operation information may be used to collect the desired acquisition object selected by the target account from at least one to-be-selected object. The at least one to-be-selected object is different from the at least one target recommended object. Specifically, the at least one to-be-selected object may include at least one of an object in the shopping cart corresponding to the target account, a favorite object of the target account, or a searchable object.

[0194] In a specific embodiment, the second selection operation information corresponding to at least one object to be selected may include: object description information corresponding to at least one object to be selected, a selection control corresponding to each object to be selected, and a second expected confirmation control; optionally, the selection control corresponding to each object to be selected may be used to select the corresponding object to be selected, and optionally, the corresponding object to be selected may also be selected through a selection operation on the object description information corresponding to each object to be selected; accordingly, the selection control corresponding to each object to be selected may also not be set; the second expected confirmation control may be used to trigger the selected object to be selected to be selected as the expected acquisition object.

[0195] In a specific embodiment, Fig.12 As shown, Fig.12 is a schematic diagram of a page showing second selection operation information according to an exemplary embodiment; wherein the control corresponding to 1201 may be a selection control corresponding to a certain object to be selected in the second selection operation information; the control corresponding to 1202 may be a second expected confirmation control in the second selection operation information; and the selection control corresponding to any object to be selected is displayed in the area where the object description information corresponding to the object to be selected is located, for example Fig.12 In the example, a selection control corresponding to any object to be selected is displayed in the area where the object image in the object description information corresponding to the object to be selected is located.

[0196] In the above embodiment, while displaying the reservation success indication information and the first selection operation information, a custom selection entrance is displayed, so that when the user is not interested in the objects that are pre-set by the anchor as the expected acquisition objects, the user can independently select the expected acquisition objects, which greatly improves the flexibility and diversity of the selection of the expected acquisition objects, and can facilitate the anchor to have a more comprehensive understanding of the object acquisition needs of users who are interested in the live broadcast (users corresponding to the live broadcast reservation account), and facilitate the anchor to timely adjust the object recommendation strategy and prepare the number of objects, etc., and thus can better maintain the relationship between the anchor and users who are interested in the live broadcast while better meeting the needs of consumer users.

[0197] In an optional embodiment, the above method may further include:

[0198] In response to a selection confirmation instruction for at least one third selected object triggered by the target account based on the second selection operation information, sending the second expected object information corresponding to the target account to the server, so that the server updates the custom object selection information corresponding to the to-be-launched live broadcast room based on the second expected object information;

[0199] In a specific embodiment, the above-mentioned second expected object information can be used to indicate the second expected acquisition object of the target account, and the second expected acquisition object is at least one third selected object; specifically, the second expected object information may include object identification information of the second expected acquisition object (information used to uniquely identify the corresponding object), and the custom object selection information is used to indicate at least one fourth selected object and the number of selected accounts corresponding to at least one fourth selected object; at least one fourth selected object is an object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and does not belong to at least one target recommended object.

[0200] In a specific embodiment, the server can send the expected object selection information to the anchor corresponding to the live broadcast room to be broadcasted when the anchor requests to view the expected object selection information. It can also send a reminder message of the preset object selection information to the anchor regularly according to a preset frequency before the broadcast starts.

[0201] In a specific embodiment, when the target account triggers a selection confirmation instruction for at least one third selected object based on the second selection operation information, a list of expected objects to be obtained can be displayed.

[0202] In the above embodiment, in response to the selection confirmation instruction for at least one third selected object triggered by the target account based on the second selection operation information, the second expected object information corresponding to the target account is sent to the server, so that the server updates the custom object selection information corresponding to the live broadcast room to be launched based on the second expected object information. This can facilitate the host corresponding to the live broadcast room to be launched to promptly understand the needs and preferences of the live broadcast reservation account for non-pre-set recommended objects, and then promptly adjust the object recommendation strategy and prepare the number of objects, thereby improving the object recommendation effect and efficiency during the object recommendation live broadcast process.

[0203] In an optional embodiment, the above method may further include:

[0204] When the live broadcast room to be started is started and the current explanation object belongs to the expected acquisition object of the target account, the explanation prompt information corresponding to the current explanation object is received.

[0205] In a specific embodiment, when the live broadcast room to be broadcasted is broadcasted, and the current explanation object is the expected acquisition object of the target account, the explanation prompt information corresponding to the current explanation object can be sent to the second terminal through the server. Specifically, the explanation prompt information can be information indicating that the expected acquisition object of the target account is explaining. And the explanation prompt information is used to trigger the display of the live broadcast page after the live broadcast room to be broadcasted is broadcasted; specifically, the display of the live broadcast page can be triggered by touch operations such as clicking on the current explanation prompt information.

[0206] In the above embodiment, when the live broadcast room to be started is started and the current explanation object belongs to the expected acquisition object of the target account, explanation prompt information corresponding to the current explanation object is received. The explanation prompt information is information indicating that the expected acquisition object of the target account is being explained, and the explanation prompt information is used to trigger the display of the live broadcast page after the live broadcast room to be started is started. It can promptly notify the user that the expected acquisition object is being explained live, and then it can also facilitate the user to obtain the favorite object in time, while improving the object recommendation effect, and improving the convenience and efficiency of users in obtaining their favorite objects.

[0207] In addition, it should be noted that the instructions triggered by touch operations in the embodiments of this specification may also be triggered by voice control operations or device movement control operations in actual applications.

[0208] It can be seen from the technical solutions provided by the above embodiments of this specification that in this specification, the live broadcast preview information corresponding to the live broadcast room to be launched is displayed on a preset page, and in response to the live broadcast reservation instruction for the live broadcast room to be launched triggered by the target account based on the live broadcast preview information, the reservation success indication information and the first selection operation information corresponding to at least one target recommended object of the live broadcast room to be launched are displayed; the first selection operation information can be used to collect the expected acquisition object selected by the target account from at least one target recommended object, and the at least one target recommended object is an object that can be selected as the expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched from the to-be-recommended objects of the live broadcast room to be launched. This can help the anchor to accurately understand the object acquisition needs of users during the live broadcast process in advance during the live broadcast preview stage, so that the anchor can formulate object recommendation strategies and prepare the number of objects based on the collected information on the expected acquisition objects. The collected expected acquisition objects are the expected acquisition objects of the live broadcast reservation account, which can also better ensure the validity of the collected object demand information, ensure the adaptability between the object acquisition needs of the real audience of the subsequent live broadcast room and the recommended objects of the live broadcast room, and thus improve the poor object recommendation effect and object recommendation efficiency during the live broadcast process.

[0209] Fig.13 FIG. 1 is a block diagram of a live broadcast object recommendation processing device according to an exemplary embodiment. Fig.13 , the device comprises:

[0210] The live broadcast notice information display module 1301 is configured to display the live broadcast notice information corresponding to the live broadcast room to be broadcasted on a preset page;

[0211] The information display module 1302 is configured to execute, in response to a live broadcast reservation instruction triggered by a target account based on live broadcast notice information, for a live broadcast room to be broadcasted, and display reservation success indication information and first selection operation information corresponding to at least one target recommendation object of the live broadcast room to be broadcasted;

[0212] Among them, the first selection operation information is used to collect the expected acquisition object selected by the target account from at least one target recommended object, and the at least one target recommended object is an object from the recommended objects of the live broadcast room to be launched that can be selected as the expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched.

[0213] In an optional embodiment, the above device further includes:

[0214] The expected acquisition object list display module is configured to execute a selection confirmation instruction for at least one first selected object in response to the target account being triggered based on the first selection operation information, and display the expected acquisition object list corresponding to the live broadcast room to be launched;

[0215] Among them, at least one target recommended object includes at least one first selected object, and at least one first selected object is the expected acquisition object of the target account; the expected acquisition object list is a list that sorts at least one second selected object based on the number of selected accounts corresponding to at least one second selected object, and at least one second selected object is an object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched in at least one target recommended object, and at least one live broadcast reservation account includes the target account.

[0216] In an optional embodiment, the above device further includes:

[0217] The first expected object information sending module is configured to execute a selection confirmation instruction for at least one first selected object triggered by the target account based on the first selection operation information, and send the first expected object information corresponding to the target account to the server, so that the server updates the expected object selection information corresponding to the to-be-launched live broadcast room based on the first expected object information;

[0218] Among them, the first expected object information is used to indicate the first expected acquisition object of the target account, and the first expected acquisition object is at least one first selected object; the expected object selection information is used to indicate at least one second selected object and the number of selected accounts corresponding to at least one second selected object; at least one second selected object is an object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched in at least one target recommended object.

[0219] In an optional embodiment, the expected acquisition object list display module is further configured to display the expected acquisition object list and the expected object update entry corresponding to the live broadcast room to be broadcasted;

[0220] Among them, the expected object update entry is used to trigger the update of the expected acquisition object of the target account.

[0221] In an optional embodiment, the information display module 1302 is further configured to display the reservation success indication information, the first selection operation information and the custom selection entry;

[0222] The above device also includes:

[0223] A custom object selection interface display module, configured to execute an instruction in response to being triggered based on the custom selection entry, and display second selection operation information corresponding to at least one to-be-selected object of the target account;

[0224] The second selection operation information is used to collect the expected acquisition object selected by the target account from at least one object to be selected.

[0225] In an optional embodiment, the above device further includes:

[0226] The second expected object information sending module is configured to execute a selection confirmation instruction for at least one third selected object triggered by the target account based on the second selection operation information, and send the second expected object information corresponding to the target account to the server, so that the server updates the custom object selection information corresponding to the to-be-launched live broadcast room based on the second expected object information;

[0227] The second expected object information is used to indicate the second expected acquisition object of the target account, and the second expected acquisition object is at least one third selected object; the custom object selection information is used to indicate at least one fourth selected object and the number of selected accounts corresponding to at least one fourth selected object; at least one fourth selected object is selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and is an object that does not belong to at least one target recommended object.

[0228] In an optional embodiment, the above device further includes:

[0229] The explanation prompt information receiving module is configured to receive explanation prompt information corresponding to the current explanation object when the live broadcast room to be broadcasted is started and the current explanation object belongs to the expected acquisition object of the target account;

[0230] Among them, the explanation prompt information is information that indicates what the intended acquisition object of the target account is explaining, and the explanation prompt information is used to trigger the display of the live broadcast page after the live broadcast room to be broadcast starts.

[0231] Regarding the device in the above embodiment, the specific manner in which each module performs operations has been described in detail in the embodiment of the method, and will not be elaborated here.

[0232] Fig.14 FIG. 1 is a block diagram of another apparatus for recommending live broadcast objects according to an exemplary embodiment. Fig.14 , the device comprises:

[0233] The first interface display module 1401 is configured to execute and display a live broadcast preview creation interface in response to a live broadcast preview creation instruction, wherein the live broadcast preview creation interface includes a preset object selection control;

[0234] The target recommendation object display module 1402 is configured to execute an object selection instruction triggered based on a preset object selection control, and display at least one target recommendation object of the live broadcast room to be launched corresponding to the live broadcast preview currently being created on the live broadcast preview creation interface, wherein the at least one target recommendation object is at least one selected object corresponding to the object selection instruction, and the at least one target recommendation object is an object that can be selected as an expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched among the objects to be recommended in the live broadcast room to be launched;

[0235] The live broadcast preview information publishing module 1403 is configured to execute in response to the live broadcast preview publishing instruction, publish the live broadcast preview information corresponding to the live broadcast room to be launched, the live broadcast preview information is used to reserve the live broadcast room to be launched, and is used to trigger the display of the first selection operation information corresponding to at least one target recommended object, the first selection operation information is used to collect the expected acquisition object selected by the target account from at least one target recommended object, and the target account is any live broadcast reservation account corresponding to the live broadcast room to be launched.

[0236] In an optional embodiment, the above device further includes:

[0237] The second interface display module is configured to execute in response to the expected object viewing instruction and display the expected object viewing interface, wherein the expected object viewing interface includes the expected object selection information corresponding to the live broadcast room to be broadcasted;

[0238] Among them, the expected object selection information is used to indicate at least one second selected object and the number of selected accounts corresponding to at least one second selected object; at least one second selected object is an object among at least one target recommended object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched.

[0239] In an optional embodiment, the expected object selection information is list information for sorting at least one second selected object based on the number of selected accounts corresponding to the at least one second selected object.

[0240] In an optional embodiment, the expected object selection information further includes a preset object quantity corresponding to each of the at least one second selected objects.

[0241] In an optional embodiment, when the number of preset objects corresponding to any second selected object is greater than the number of selected accounts corresponding to any second selected object, and the difference between the number of preset objects corresponding to any second selected object and the number of selected accounts corresponding to any second selected object is less than a preset threshold; or, when the number of preset objects corresponding to any second selected object is less than or equal to the number of selected accounts corresponding to any second selected object, the expected object selection information also includes emergency quantity indication information corresponding to any second selected object.

[0242] In an optional embodiment, the above device further includes:

[0243] A custom information display module, configured to execute in response to a custom object viewing instruction, and display custom object selection information on an expected object viewing interface;

[0244] The custom object selection information is used to indicate at least one fourth selected object and the number of selected accounts corresponding to at least one fourth selected object; at least one fourth selected object is selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and is an object that does not belong to at least one target recommended object.

[0245] In an optional embodiment, the custom object selection information is list information for sorting at least one fourth selected object based on the number of selected accounts corresponding to the at least one fourth selected object.

[0246] In an optional embodiment, the above device further includes:

[0247] A preview type information display module is configured to execute in response to a preview creation trigger instruction, display at least one preview type information to be selected, the at least one preview type information includes target preview type information, and the target preview type information is used to indicate the type of live broadcast preview with a target recommendation object set;

[0248] The first interface display module 1401 is specifically configured to execute a preset selection operation in response to being triggered based on the target preview type information, trigger a live broadcast preview creation instruction, and display a live broadcast preview creation interface.

[0249] Regarding the device in the above embodiment, the specific manner in which each module performs operations has been described in detail in the embodiment of the method, and will not be elaborated here.

[0250] Fig.15 is a block diagram of an electronic device for live broadcast object recommendation processing according to an exemplary embodiment. The electronic device may be a terminal, and its internal structure diagram may be as shown in FIG. Fig.15As shown. The electronic device includes a processor, a memory, a network interface, a display screen and an input device connected via a system bus. Among them, the processor of the electronic device is used to provide computing and control capabilities. The memory of the electronic device includes a non-volatile storage medium and an internal memory. The non-volatile storage medium stores an operating system and a computer program. The internal memory provides an environment for the operation of the operating system and the computer program in the non-volatile storage medium. The network interface of the electronic device is used to communicate with an external terminal through a network connection. When the computer program is executed by the processor, a method for recommending a live broadcast object is implemented. The display screen of the electronic device can be a liquid crystal display screen or an electronic ink display screen, and the input device of the electronic device can be a touch layer covering the display screen, or a button, trackball or touchpad set on the housing of the electronic device, or an external keyboard, touchpad or mouse, etc.

[0251] Those skilled in the art will understand that Fig.15 The structure shown in the figure is merely a block diagram of a partial structure related to the scheme of the present disclosure, and does not constitute a limitation on the electronic device to which the scheme of the present disclosure is applied. The specific electronic device may include more or fewer components than those shown in the figure, or combine certain components, or have a different arrangement of components.

[0252] In an exemplary embodiment, an electronic device is also provided, including: a processor; a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions to implement the live broadcast object recommendation processing method as in the embodiment of the present disclosure.

[0253] In an exemplary embodiment, a computer-readable storage medium is also provided. When the instructions in the storage medium are executed by a processor of an electronic device, the electronic device can execute the live broadcast object recommendation processing method in the embodiment of the present disclosure.

[0254] In an exemplary embodiment, a computer program product including instructions is also provided, which, when executed on a computer, enables the computer to execute the live broadcast object recommendation processing method in the embodiment of the present disclosure.

[0255] Those skilled in the art can understand that all or part of the processes in the above-mentioned embodiment methods can be completed by instructing the relevant hardware through a computer program, and the computer program can be stored in a non-volatile computer-readable storage medium. When the computer program is executed, it can include the processes of the embodiments of the above-mentioned methods. Among them, any reference to memory, storage, database or other media used in the embodiments provided in this application can include non-volatile and / or volatile memory. Non-volatile memory may include read-only memory (ROM), programmable ROM (PROM), electrically programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM) or flash memory. Volatile memory may include random access memory (RAM) or external cache memory. As an illustration and not limitation, RAM is available in many forms, such as static RAM (SRAM), dynamic RAM (DRAM), synchronous DRAM (SDRAM), double data rate SDRAM (DDRSDRAM), enhanced SDRAM (ESDRAM), synchronous link (Synchlink) DRAM (SLDRAM), memory bus (Rambus) direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM).

[0256] Those skilled in the art will readily appreciate other embodiments of the present disclosure after considering the specification and practicing the invention disclosed herein. This application is intended to cover any variations, uses, or adaptations of the present disclosure that follow the general principles of the present disclosure and include common knowledge or customary techniques in the art that are not disclosed in the present disclosure. The specification and examples are intended to be exemplary only, and the true scope and spirit of the present disclosure are indicated by the following claims.

[0257] It should be understood that the present disclosure is not limited to the exact structures that have been described above and shown in the drawings, and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. A method for recommending live broadcast objects, characterized in that: include: Display the live broadcast notice information corresponding to the live broadcast room to be broadcasted on the preset page; In response to a live broadcast reservation instruction triggered by the target account based on the live broadcast preview information, for the live broadcast room to be broadcasted, displaying reservation success indication information and first selection operation information corresponding to at least one target recommendation object of the live broadcast room to be broadcasted; Among them, the first selection operation information is used to collect the expected acquisition object selected by the target account from the at least one target recommended object, and the at least one target recommended object is an object among the recommended objects of the to-be-launched live broadcast room that can be selected as the expected acquisition object of the live broadcast reservation account corresponding to the to-be-launched live broadcast room.

2. The method for recommending live broadcast objects according to claim 1, characterized in that: The method further comprises: In response to a selection confirmation instruction triggered by the target account based on the first selection operation information for at least one first selected object, a list of expected acquisition objects corresponding to the live broadcast room to be launched is displayed; Among them, the at least one target recommended object includes the at least one first selected object, and the at least one first selected object is the expected acquisition object of the target account; the expected acquisition object list is a list that sorts the at least one second selected object based on the number of selected accounts corresponding to the at least one second selected object, and the at least one second selected object is an object among the at least one target recommended object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and the at least one live broadcast reservation account includes the target account.

3. The method for recommending live broadcast objects according to any one of claims 1 or 2, characterized in that: The method further comprises: In response to a selection confirmation instruction for at least one first selected object triggered by the target account based on the first selection operation information, sending first expected object information corresponding to the target account to the server, so that the server updates the expected object selection information corresponding to the to-be-launched live broadcast room based on the first expected object information; Among them, the first expected object information is used to indicate the first expected acquisition object of the target account, and the first expected acquisition object is the at least one first selected object; the expected object selection information is used to indicate at least one second selected object and the number of selected accounts corresponding to the at least one second selected object; the at least one second selected object is an object among the at least one target recommended object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched.

4. The method for recommending live broadcast objects according to claim 2, characterized in that: The list of expected acquisition objects corresponding to the live broadcast room to be launched includes: Display the expected acquisition object list and expected object update entry corresponding to the live broadcast room to be launched; The expected object update entry is used to trigger the update of the expected acquisition object of the target account.

5. The method for recommending live broadcast objects according to any one of claims 1 or 2, characterized in that: The display reservation success indication information and the first selection operation information corresponding to at least one target recommendation object of the live broadcast room to be broadcasted include: Displaying the reservation success indication information, the first selection operation information and the custom selection entrance; The method further comprises: In response to an instruction triggered based on the custom selection entry, display second selection operation information corresponding to at least one to-be-selected object of the target account; The second selection operation information is used to collect the expected acquisition object selected by the target account from the at least one object to be selected.

6. The method for recommending live broadcast objects according to claim 5, characterized in that: The method further comprises: In response to a selection confirmation instruction for at least one third selected object triggered by the target account based on the second selection operation information, sending the second expected object information corresponding to the target account to the server, so that the server updates the custom object selection information corresponding to the to-be-launched live broadcast room based on the second expected object information; The second expected object information is used to indicate the second expected acquisition object of the target account, and the second expected acquisition object is the at least one third selected object; the custom object selection information is used to indicate at least one fourth selected object and the number of selected accounts corresponding to the at least one fourth selected object; the at least one fourth selected object is an object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and does not belong to the at least one target recommended object.

7. The method for recommending live broadcast objects according to any one of claims 1 or 2, characterized in that: The method further comprises: When the live broadcast room to be broadcasted is started and the current explanation object belongs to the expected acquisition object of the target account, receiving explanation prompt information corresponding to the current explanation object; Among them, the explanation prompt information is information indicating that the intended acquisition object of the target account is giving a lecture, and the explanation prompt information is used to trigger the display of the live broadcast page after the live broadcast room to be broadcasted starts.

8. A method for recommending live broadcast objects, characterized in that: include: In response to the live broadcast preview creation instruction, displaying a live broadcast preview creation interface, wherein the live broadcast preview creation interface includes a preset object selection control; In response to an object selection instruction triggered based on the preset object selection control, at least one target recommended object corresponding to the live broadcast room to be launched currently created in the live broadcast preview creation interface is displayed, the at least one target recommended object is at least one selected object corresponding to the object selection instruction, and the at least one target recommended object is an object that can be selected as an expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched among the to-be-recommended objects in the live broadcast room to be launched; In response to the live broadcast preview release instruction, the live broadcast preview information corresponding to the live broadcast room to be launched is released, the live broadcast preview information is used to reserve the live broadcast room to be launched, and is used to trigger the display of the first selection operation information corresponding to the at least one target recommended object, the first selection operation information is used to collect the expected acquisition object selected by the target account from the at least one target recommended object, and the target account is any live broadcast reservation account corresponding to the live broadcast room to be launched.

9. The method for recommending live broadcast objects according to claim 8, characterized in that: The method further comprises: In response to the expected object viewing instruction, displaying an expected object viewing interface, wherein the expected object viewing interface includes expected object selection information corresponding to the live broadcast room to be launched; Among them, the expected object selection information is used to indicate at least one second selected object and the number of selected accounts corresponding to the at least one second selected object; the at least one second selected object is an object among the at least one target recommended object selected as the expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched.

10. The method for recommending live broadcast objects according to claim 9, characterized in that: The expected object selection information is list information for sorting the at least one second selected object based on the number of selected accounts corresponding to the at least one second selected object.

11. The live broadcast object recommendation processing method according to claim 9 or 10, characterized in that: The expected object selection information also includes a preset number of objects corresponding to each of the at least one second selected objects.

12. The live broadcast object recommendation processing method according to claim 11, characterized in that: When the number of preset objects corresponding to any second selected object is greater than the number of selected accounts corresponding to any second selected object, and the difference between the number of preset objects corresponding to any second selected object and the number of selected accounts corresponding to any second selected object is less than a preset threshold; or when the number of preset objects corresponding to any second selected object is less than or equal to the number of selected accounts corresponding to any second selected object, the expected object selection information also includes emergency indication information of the number corresponding to any second selected object.

13. The live broadcast object recommendation processing method according to claim 9 or 10, characterized in that: The method further comprises: In response to the custom object viewing instruction, displaying custom object selection information on the expected object viewing interface; The custom object selection information is used to indicate at least one fourth selected object and the number of selected accounts corresponding to the at least one fourth selected object; the at least one fourth selected object is an object selected as an expected acquisition object by at least one live broadcast reservation account corresponding to the live broadcast room to be launched, and does not belong to the at least one target recommended object.

14. The method for recommending live broadcast objects according to claim 13, characterized in that: The custom object selection information is list information for sorting the at least one fourth selected object based on the number of selected accounts corresponding to the at least one fourth selected object.

15. The method for recommending live broadcast objects according to any one of claims 8 to 10, characterized in that: The method further comprises: In response to the preview creation trigger instruction, at least one preview type information to be selected is displayed, wherein the at least one preview type information includes target preview type information, and the target preview type information is used to indicate the type of live broadcast preview with a target recommendation object set; In response to the live broadcast preview creation instruction, displaying the live broadcast preview creation interface includes: In response to a preset selection operation triggered based on the target preview type information, the live broadcast preview creation instruction is triggered and the live broadcast preview creation interface is displayed.

16. A live broadcast object recommendation processing device, characterized in that: include: The live broadcast preview information display module is configured to display the live broadcast preview information corresponding to the live broadcast room to be broadcasted on a preset page; An information display module is configured to execute a live broadcast reservation instruction for the live broadcast room to be broadcasted in response to the target account being triggered based on the live broadcast notice information, and to display reservation success indication information and first selection operation information corresponding to at least one target recommendation object of the live broadcast room to be broadcasted; Among them, the first selection operation information is used to collect the expected acquisition object selected by the target account from the at least one target recommended object, and the at least one target recommended object is an object among the recommended objects of the to-be-launched live broadcast room that can be selected as the expected acquisition object of the live broadcast reservation account corresponding to the to-be-launched live broadcast room.

17. A live broadcast object recommendation processing device, characterized in that: include: A first interface display module is configured to execute in response to a live broadcast preview creation instruction and display a live broadcast preview creation interface, wherein the live broadcast preview creation interface includes a preset object selection control; The target recommendation object display module is configured to execute in response to the object selection instruction triggered based on the preset object selection control, and display at least one target recommendation object of the live broadcast room to be launched corresponding to the live broadcast preview currently being created on the live broadcast preview creation interface, wherein the at least one target recommendation object is at least one selected object corresponding to the object selection instruction, and the at least one target recommendation object is an object that can be selected as an expected acquisition object of the live broadcast reservation account corresponding to the live broadcast room to be launched among the to-be-recommended objects of the live broadcast room to be launched; The live broadcast preview information publishing module is configured to execute in response to the live broadcast preview publishing instruction, publish the live broadcast preview information corresponding to the live broadcast room to be launched, the live broadcast preview information is used to reserve the live broadcast room to be launched, and is used to trigger the display of the first selection operation information corresponding to the at least one target recommendation object, the first selection operation information is used to collect the expected acquisition object selected by the target account from the at least one target recommendation object, and the target account is any live broadcast reservation account corresponding to the live broadcast room to be launched.

18. An electronic device, characterized in that: include: processor; a memory for storing instructions executable by the processor; Wherein, the processor is configured to execute the instructions to implement the live broadcast object recommendation processing method as described in any one of claims 1 to 15.

19. A computer-readable storage medium, characterized in that: When the instructions in the storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute the live broadcast object recommendation processing method as described in any one of claims 1 to 15.

20. A computer program product, characterized in that When the computer program product runs on a computer, the computer is enabled to execute the live broadcast object recommendation processing method according to any one of claims 1 to 15.

Images