Information push method, device and system

Abstract

The present disclosure proposes an information push method, device and system, which relates to the field of data processing. The information push solution of the present disclosure enables the information push device to directly access the business platform and send the access link information of the object to be pushed on the business platform to the user. The user directly accesses the object to be pushed through the access link information and obtains the information of the object, thereby improving the efficiency of the user in obtaining information.

Description

Technical Field

[0001] The present disclosure relates to the field of data processing, and in particular to an information push method, device and system. Background Art

[0002] With the development of information technology, there is a huge amount of various information on the Internet. How users can efficiently obtain valuable information from the Internet is a difficult problem.

[0003] In some related technologies, a user may ask a question on the Internet, such as, "Which communication books are better?", and other users may answer on the Internet, such as, "Books by such-and-such author are better." Summary of the invention

[0004] The inventors have found that the efficiency of obtaining information in the related technology is relatively low. For example, when there are duplicate authors or the author has many books, the user asking the question still does not know which book is better, nor does he know how to obtain the book.

[0005] In view of this, the information push scheme disclosed in the present invention enables the information push device to directly access the business platform and send the access link information of the object to be pushed on the business platform to the user. The user directly accesses the object to be pushed and obtains the information of the object through the access link information, thereby improving the efficiency of the user in obtaining information.

[0006] According to one aspect of the present disclosure, a method for pushing information is provided, comprising:

[0007] Accessing the service platform through a first communication interface provided by the information push application server;

[0008] Select an object to be pushed from the business platform;

[0009] Obtaining access link information of the object to be pushed on the service platform;

[0010] The push information is sent to the user to be pushed, wherein the push information includes the access link information of the object to be pushed on the service platform.

[0011] In some embodiments, it also includes:

[0012] Receiving service trigger information sent by the user to be pushed, the service trigger information including description information for selecting the push information of the object to be pushed and access link information of the information push application server;

[0013] The information push application server is accessed according to the access link information of the information push application server.

[0014] In some embodiments, it also includes:

[0015] Accessing the social platform through a second communication interface provided by the information push application server;

[0016] Determine a user to be pushed from the social platform, the user to be pushed being a user who has a preset relationship with the user sending the push information on the social platform;

[0017] The push information is sent to the pushed user through the social platform.

[0018] In some embodiments, selecting an object to be pushed from the service platform includes:

[0019] Select an object to be pushed from all objects of the business platform;

[0020] Alternatively, the user accessing the service platform selects the object to be pushed from the objects related to the user account of the service platform.

[0021] In some embodiments, the push information further includes additional information related to the object to be pushed, and the additional information includes at least one of text information and picture information.

[0022] In some embodiments, the access link information of the object to be pushed on the service platform is added to the push information through a link area, and the additional information is added to the push information through at least one of a text area and a picture area.

[0023] In some embodiments, it also includes: an information push application server accesses the business platform through the first communication interface, and pulls corresponding content from a preset content module of the business platform.

[0024] Some embodiments of the present disclosure provide an information push device, including:

[0025] Memory; and

[0026] A processor coupled to the memory, wherein the processor is configured to execute the information push method of any one of the embodiments based on instructions stored in the memory.

[0027] Some embodiments of the present disclosure provide an information push system, including:

[0028] The information push device of any embodiment, and

[0029] The information push application server provides a first communication interface for accessing the business platform and a second communication interface for accessing the social platform.

[0030] In some embodiments, the information push application server also accesses the service platform through the first communication interface, pulls corresponding content from a preset content module of the service platform, and displays it.

[0031] Some embodiments of the present disclosure provide a computer-readable storage medium having a computer program stored thereon, which, when executed by a processor, implements the information push method of any one of the embodiments. BRIEF DESCRIPTION OF THE DRAWINGS

[0032] The following is a brief introduction to the drawings required for use in the embodiments or related technical descriptions. The present disclosure can be more clearly understood according to the following detailed description with reference to the drawings.

[0033] Obviously, the drawings described below are only some embodiments of the present disclosure, and a person skilled in the art can obtain other drawings based on these drawings without creative work.

[0034] Figure 1 The following is a flowchart of some embodiments of the information push method disclosed in the present invention.

[0035] Figure 2 The present invention is a flowchart of some embodiments of the information push method initiated by triggering.

[0036] Figure 3 The present invention is a flowchart of some embodiments of the method for actively initiating information push disclosed herein.

[0037] Figure 4 Schematic diagram of the flow of other embodiments of the information push method disclosed in the present invention.

[0038] Figure 5 Schematic diagram of some embodiments of the information push system disclosed in the present invention.

[0039] Figure 6 Schematic diagram of some embodiments of the information push device disclosed in the present invention. DETAILED DESCRIPTION

[0040] The technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the drawings in the embodiments of the present disclosure.

[0041] The present invention recommends information through information push, so that the information push device can directly access the business platform and send the access link information of the object to be pushed on the business platform to the user. The user directly accesses the object to be pushed through the access link information and obtains the information of the object, thereby improving the efficiency of the user in obtaining information.

[0042] The information push device may be, for example, a client or other device having an information push application, which can execute the information push method in the embodiment of the present disclosure.

[0043] Figure 1 Schematic diagram of some embodiments of the information push method disclosed in the present invention. Figure 1 As shown, the method of this embodiment includes:

[0044] In step 11, the information push device accesses the service platform through the first communication interface provided by the information push application server.

[0045] Thus, through the first communication interface, the user can directly access the service platform in the information push application through his information push device.

[0046] Among them, the business platform is a platform that carries relevant information of the object to be pushed, for example, an information platform that carries detailed information of the object to be pushed, or a transaction platform that carries description information and acquisition channel information of the object to be pushed, but is not limited to the examples given.

[0047] In step 12, the information push device selects an object to be pushed from the service platform.

[0048] In some embodiments, objects to be pushed are selected from all objects of the business platform. For example, some objects are preliminarily screened out from all objects on the homepage of the business platform by searching, and one or more objects are selected from these objects as objects to be pushed.

[0049] In some embodiments, the object to be pushed is selected from the objects related to the user account of the user accessing the service platform. For example, if user B accesses the service platform through his information push device, the object to be pushed is selected from the concerned objects or transaction objects related to the account of user B on the service platform.

[0050] In step 13, the information pushing device obtains the access link information of the object to be pushed on the service platform.

[0051] In step 14, the information push device sends the push information to the user to be pushed. The push information includes the access link information of the object to be pushed on the service platform. The user directly accesses the object to be pushed and obtains the information of the object through the access link information.

[0052] The information push device may directly send the push information to the user being pushed, or may send the push information to an information push application server, which then sends the push information to the user being pushed.

[0053] In some embodiments, the push information also includes additional information related to the object to be pushed, and the additional information includes at least one of text information and picture information. The additional information may be, for example, a reason for recommending the object.

[0054] In some embodiments, the recommendation area of ​​the information push application is divided into a link area, a text area, and a picture area, for example. Users can add link information, text information, and picture information respectively through the link area, the text area, and the picture area. For example, the access link information of the object to be pushed on the business platform is added to the push information through the link area, additional information in text form is added to the push information through the text area, and additional information in picture form is added to the push information through the picture area.

[0055] In the above-mentioned embodiment, information is recommended by information push, so that the information push device can directly access the business platform and send the access link information of the object to be pushed on the business platform to the user. The user directly accesses the object to be pushed through the access link information and obtains the information of the object, thereby improving the efficiency of the user in obtaining information.

[0056] The above-mentioned information push method can be an information push process initiated by a trigger, or an information push process initiated actively. Figure 2 and Figure 3 Describe these two business scenarios respectively.

[0057] Figure 2 1 is a flow chart of some embodiments of the information push method initiated by triggering disclosed in the present invention. Figure 2 As shown, the method of this embodiment includes:

[0058] In step 21, user A sends service trigger information, which includes description information for selecting push information of an object to be pushed and access link information of an application server for pushing the information.

[0059] For example, user A can access the social platform through the second communication interface provided by the information push application server, and user A can use its information push device A to send service trigger information through the social platform. The social platform is a platform where different users can exchange information.

[0060] The description information of the push information may be in the form of a question or a recommendation, for example, "Are there any good cameras?", "Please recommend a good camera", etc.

[0061] In step 22, user B who has received the service triggering information can directly access the information push application server according to the access link information of the information push application server, that is, use the information push application.

[0062] For example, user B receives service trigger information sent by user A through a social platform.

[0063] In step 23, user B uses his information push device B to access the service platform through the first communication interface provided by the information push application server.

[0064] In step 24, user B uses his information pushing device B to select a corresponding object to be pushed from the service platform according to the description information of the push information.

[0065] In step 25, information push device B (ie user B and information push application) obtains the access link information of the object to be pushed on the service platform. In addition, user B can also use information push device B to add additional information related to the object to be pushed, such as recommendation reasons.

[0066] In step 26, the information push device B synchronizes the push information such as the access link information of the object to be pushed on the service platform and its related additional information to the information push application server.

[0067] In step 27, the information push application server synchronizes the push information to the information push device A of user A, so that user A obtains the push information of user B.

[0068] In step 28, user A can directly access the object to be pushed and obtain detailed information of the object through the access link information in the push information, and can also obtain additional information of the object through additional information such as the recommendation reason in the push information.

[0069] For example, user A uses information push device A to generate a question "Please recommend a good camera" and sends the question to his friends through the social platform, and also attaches an access link to the information push application server. User B, as a friend, sees the question of user A and is ready to answer the question of user A. User B clicks the access link of the information push application server and uses the function of his information push device (i.e., uses the information push application). User B uses his information push device B to access a certain transaction service platform through the first communication interface provided by the information push application server. User B searches for the camera to be recommended from the transaction service platform, or determines the camera to be recommended from his own order or shopping cart in the transaction service platform. User B's information push device B synchronizes the link of the camera on the transaction service platform and the reason for recommendation filled in by user B to user A's information push device A through the information push application server. User A can not only see the camera recommended by his friends and the reason for recommendation, but also directly enter the transaction page of the camera on the transaction service platform by clicking the link of the camera, conduct transactions and obtain the camera. It can be seen that user A can obtain information clearly and efficiently, and because the pushed information comes from friends, user A can trust the pushed information more.

[0070] Figure 3 Schematic diagram of some embodiments of the method for actively initiating information push disclosed in the present invention. Figure 3 As shown, the method of this embodiment includes:

[0071] In step 31, user C uses his information push device C (ie, uses the information push application) to access the service platform through the first communication interface provided by the information push application server.

[0072] In step 32, user C uses his information push device C to select an object to be pushed from the service platform.

[0073] In step 33, the information push device C (i.e., user C and the information push application) obtains the access link information of the object to be pushed on the service platform. In addition, user C can also use the information push device C to add additional information related to the object to be pushed, such as the reason for recommendation.

[0074] In step 34, user C uses his information push device C to access the social platform through the second communication interface provided by the information push application server.

[0075] In step 35, user C determines the pushed users from the social platform. The pushed users are, for example, one or more users who have a preset relationship (such as a friend relationship) with the user who sends the push information on the social platform.

[0076] In step 36, user C sends the push information such as the access link information of the object to be pushed on the business platform, additional information (optional), and the link of the information push application server (optional) to the pushed users (such as user D, user E, user F, etc.) through the social platform.

[0077] In step 37, the pushed user (such as user D, user E, user F, etc.) can directly access the object to be pushed on the service platform through the access link information in the push information and obtain detailed information of the object, and can also obtain additional information of the object through additional information such as the recommendation reason in the push information. In addition, the pushed user uses the information push application by clicking the link of the information push application server, and clicks the link of the object from the information push application to access the object to be pushed on the service platform. It can be seen that the pushed user can obtain information clearly and efficiently, and because the pushed information comes from friends, user A can trust the pushed information more.

[0078] Figure 4 Schematic diagram of the flow of other embodiments of the information push method disclosed in the present invention. Figure 4 As shown, the method of this embodiment includes:

[0079] In step 41, the information push application server accesses the service platform through the first communication interface, and pulls corresponding content from the preset content module of the service platform.

[0080] The content in the preset content module of the business platform may be, for example, content written by professional users, or content automatically generated by an automatic copywriting system, but is not limited to the examples given.

[0081] In step 42, the information push application server presents these contents on the homepage of the information push application, that is, pushes them to the homepage.

[0082] In step 43, the user who logs in to the information push application can see these contents on the homepage, that is, the user can see these contents on his information push device.

[0083] Thus, users can obtain rich push information.

[0084] Figure 5 Schematic diagram of some embodiments of the information push system disclosed in the present invention.

[0085] like Figure 5As shown, the system of this embodiment includes: an information push device 51 for use by an information push user or a pushed user, and an information push application server 52. Among them, the information push application server 52 provides a first communication interface for accessing the business platform and a second communication interface for accessing the social platform. The information push user or the pushed user can access the business platform through the first communication interface and access the social platform through the second communication interface. In addition, the information push application server 52 accesses the business platform through the first communication interface, pulls the corresponding content from the preset content module of the business platform, and displays it.

[0086] Figure 6 Schematic diagram of some embodiments of the information push device disclosed in the present invention.

[0087] like Figure 6 As shown, the information push device 51 of this embodiment includes:

[0088] Memory 511; and

[0089] A processor 512 coupled to the memory is configured to execute the information push method of any embodiment based on instructions stored in the memory.

[0090] The memory 511 may include, for example, a system memory, a fixed non-volatile storage medium, etc. The system memory may store, for example, an operating system, an application program, a boot loader, and other programs.

[0091] Those skilled in the art will appreciate that the embodiments of the present disclosure may be provided as methods, systems, or computer program products. Therefore, the present disclosure may take the form of a complete hardware embodiment, a complete software embodiment, or an embodiment combining software and hardware. Moreover, the present disclosure may take the form of a computer program product implemented on one or more computer-usable non-transient storage media (including but not limited to disk storage, CD-ROM, optical storage, etc.) containing computer-usable program code.

[0092] The above description is only a preferred embodiment of the present disclosure and is not intended to limit the present disclosure. Any modifications, equivalent substitutions, improvements, etc. made within the spirit and principles of the present disclosure should be included in the protection scope of the present disclosure.

Claims

1. An information push method, characterized in that: include: The information push device receives service trigger information sent by the user to be pushed, wherein the service trigger information includes description information for selecting the push information of the object to be pushed and access link information of the information push application server; The user who receives the service trigger information uses the information push device to access the information push application server according to the access link information of the information push application server; The user who receives the service trigger information uses the information push device to access the service platform through the first communication interface provided by the information push application server; The user who receives the service trigger information uses the information push device to select an object to be pushed from objects related to the user account of the user accessing the service platform on the service platform according to the description information provided by the user to be pushed; The user who receives the service trigger information uses the information push device to obtain the access link information of the object to be pushed on the service platform; The user who receives the service trigger information uses the information push device to send the push information to the user to whom the information is pushed. The push information includes the access link information of the object to be pushed on the service platform, so that the user to whom the information is pushed can directly access the object to be pushed through the access link information and obtain the information of the object to be pushed.

2. The method according to claim 1, characterized in that Also includes: The information push device accesses the social platform through the second communication interface provided by the information push application server; The information pushing device determines a user to be pushed from the social platform, and the user to be pushed is a user who has a preset relationship with the user who sends the push information on the social platform; The information push device sends the pushed information to the pushed user through the social platform.

3. The method according to claim 1, characterized in that The objects to be pushed include: An object to be pushed is selected from all objects of the business platform.

4. The method according to claim 1, characterized in that: The push information also includes additional information related to the object to be pushed. The additional information includes at least one of text information and picture information.

5. The method according to claim 4, characterized in that The access link information of the object to be pushed on the service platform is added to the push information through the link area. The additional information is added to the push information through at least one of a text area and a picture area.

6. The method according to claim 1, characterized in that Also includes: The information push application server accesses the service platform through the first communication interface, and pulls corresponding content from the preset content module of the service platform.

7. An information push device, characterized in that: include: Memory; as well as A processor coupled to the memory, the processor being configured to execute the information push method according to any one of claims 1 to 5 based on instructions stored in the memory.

8. An information push system, characterized in that: include: The information push device according to claim 7, and The information push application server provides a first communication interface for accessing the business platform and a second communication interface for accessing the social platform.

9. The system according to claim 8, characterized in that The information push application server also accesses the service platform through the first communication interface, pulls corresponding content from the preset content module of the service platform, and displays it.

10. A computer-readable storage medium having a computer program stored thereon, wherein when the program is executed by a processor, the information push method according to any one of claims 1 to 6 is implemented.

Images