Information display method, device, equipment, medium and product

Abstract

The present invention discloses an information display method, device, equipment, medium and product. The method comprises: displaying an item details page of a target item; wherein the item details page displays decision prompt information associated with the target item; in response to a triggering operation of the decision prompt information, displaying an information interaction page; wherein the information interaction page displays decision analysis information corresponding to the decision prompt information, solving the problem of high reading cost of item information, providing decision guidance for users, thereby improving the user's decision efficiency and the conversion rate of items.

Description

Technical Field

[0001] Embodiments of the present invention relate to the field of e-commerce technology, and in particular, to an information display method, device, equipment, medium and product. Background Art

[0002] In e-commerce scenarios, users usually learn about item information by browsing item detail pages provided by online shopping platforms. However, the large amount of listed item information makes users' decision-making efficiency low and the conversion rate of items is low. Summary of the invention

[0003] Embodiments of the present invention provide an information display method, device, equipment, medium and product to solve the problem of high reading cost of item information and improve the decision-making efficiency of users and the conversion rate of items.

[0004] In a first aspect, an embodiment of the present invention provides an information display method, the method comprising:

[0005] Displaying an item details page of a target item; wherein the item details page displays decision prompt information associated with the target item;

[0006] In response to the triggering operation of the decision prompt information, displaying an information interaction page;

[0007] Among them, the information interaction page displays decision analysis information corresponding to the decision prompt information.

[0008] In a second aspect, an embodiment of the present invention further provides an information display device, the device comprising:

[0009] An item details page display module, used to display an item details page of a target item; wherein the item details page displays decision prompt information associated with the target item;

[0010] An information interaction page display module, used to display an information interaction page in response to a triggering operation of the decision prompt information;

[0011] Among them, the information interaction page displays decision analysis information corresponding to the decision prompt information.

[0012] In a third aspect, an embodiment of the present invention further provides an electronic device, the electronic device comprising:

[0013] at least one processor; and

[0014] a memory communicatively connected to the at least one processor; wherein,

[0015] The memory stores a computer program executable by the at least one processor, and the computer program is executed by the at least one processor so that the at least one processor can execute the information display method described in any embodiment of the present invention.

[0016] In a fourth aspect, an embodiment of the present invention further provides a computer-readable storage medium, wherein the computer-readable storage medium stores computer instructions, and the computer instructions are used to enable a processor to implement the information display method described in any embodiment of the present invention when executed.

[0017] In a fifth aspect, an embodiment of the present invention further provides a computer program product, including a computer program, which, when executed by a processor, implements the information display method described in any embodiment of the present invention.

[0018] The technical solution of the embodiment of the present invention solves the problem of high information reading cost in the process of users understanding items by displaying an item details page of the target item, wherein the item details page displays decision prompt information associated with the target item, and in response to a triggering operation of the decision prompt information, displays an information interaction page, wherein the information interaction page displays decision analysis information corresponding to the decision prompt information. This provides decision guidance for users, thereby improving users' decision efficiency and item conversion rate. BRIEF DESCRIPTION OF THE DRAWINGS

[0019] The above and other features, advantages and aspects of the embodiments of the present invention will become more apparent with reference to the following detailed description in conjunction with the accompanying drawings. Throughout the accompanying drawings, the same or similar reference numerals represent the same or similar elements. It should be understood that the drawings are schematic and the originals and elements are not necessarily drawn to scale.

[0020] Figure 1 A flowchart of an information display method provided by an embodiment of the present invention;

[0021] Figure 2 A schematic diagram of interaction between an item details page and an information interaction page provided by an embodiment of the present invention;

[0022] Figure 3 A flowchart of another information display method provided by an embodiment of the present invention;

[0023] Figure 4 A schematic diagram of another interaction between an item details page and an information interaction page provided by an embodiment of the present invention;

[0024] Figure 5 A schematic diagram of another interaction between an item details page and an information interaction page provided by an embodiment of the present invention;

[0025] Figure 6 A schematic diagram of another interaction between an item details page and an information interaction page provided by an embodiment of the present invention;

[0026] Figure 7 A schematic diagram of an information interaction page provided by an embodiment of the present invention;

[0027] Figure 8 A schematic diagram of another information interaction page provided by an embodiment of the present invention

[0028] Fig. 9 A schematic diagram of the structure of an information display device provided by an embodiment of the present invention;

[0029] Fig.10 The present invention is a schematic structural diagram of an electronic device provided by an embodiment of the present invention. DETAILED DESCRIPTION

[0030] Embodiments of the present invention will be described in more detail below with reference to the accompanying drawings. Although certain embodiments of the present invention are shown in the accompanying drawings, it should be understood that the present invention can be implemented in various forms and should not be construed as being limited to the embodiments described herein, which are instead provided for a more thorough and complete understanding of the present invention. It should be understood that the drawings and embodiments of the present invention are only for exemplary purposes and are not intended to limit the scope of protection of the present invention.

[0031] It should be understood that the various steps described in the method embodiments of the present invention may be performed in different orders and / or in parallel. In addition, the method embodiments may include additional steps and / or omit the steps shown. The scope of the present invention is not limited in this respect.

[0032] The term "including" and its variations used herein are open inclusions, i.e., "including but not limited to". The term "according to" means "at least in part according to". The term "an alternative embodiment" means "at least one embodiment"; the term "another alternative embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments". The relevant definitions of other terms will be given in the following description.

[0033] It should be noted that the concepts such as "first" and "second" mentioned in the present invention are only used to distinguish different devices, modules or units, and are not used to limit the order or interdependence of the functions performed by these devices, modules or units.

[0034] It should be noted that the modifications of "one" and "plurality" mentioned in the present invention are illustrative rather than restrictive, and those skilled in the art should understand that, unless otherwise clearly indicated in the context, it should be understood as "one or more".

[0035] The names of the messages or information exchanged between multiple devices in the embodiments of the present invention are only used for illustrative purposes, and are not used to limit the scope of these messages or information.

[0036] It is understandable that before using the technical solutions disclosed in the embodiments of the present invention, the type, scope of use, usage scenarios, etc. of the personal information involved in the present invention should be informed to the user and the user's authorization should be obtained in an appropriate manner in accordance with relevant laws and regulations.

[0037] Figure 1 This is a flow chart of an information display method provided by an embodiment of the present invention. This embodiment is applicable to the case where information is displayed when a user is learning about an item. The method can be executed by an information display device, which can be implemented in the form of hardware and / or software. The information display device can be configured in an electronic device, typically a mobile terminal or a tablet computer. Figure 1 As shown, the method includes:

[0038] S110: Display the item details page of the target item.

[0039] In an optional embodiment, the target item is an item whose decision cost is greater than a decision cost threshold. Exemplarily, the decision cost of the target item can be determined based on factors such as the resource attribute value, resource attribute fluctuation value, number of specification parameters, frequency of use, and shelf life of the target item. The specific calculation method of the decision cost is not limited here, and can be customized according to actual needs.

[0040] For example, assuming that the parameter value range of the decision cost is [0 100], the decision cost threshold may be 80 or 85, but is not limited to the example scenario.

[0041] In another optional embodiment, the target item is an item whose level is greater than a level threshold, whose resource attribute value is greater than an attribute value threshold, and whose subject qualification of the subject to which the target item belongs meets the qualification condition.

[0042] Specifically, the item level indicates the result of classifying the target item based on a single factor dimension or multiple factor dimensions, wherein the factor dimensions include but are not limited to item quality, performance, and market share. In an optional embodiment, the item level indicates the level of circulation of the target item. Exemplarily, the circulation level can be determined based on the ownership transfer data of the item, the resource attribute value placement data, and the marketing data, but is not limited to the example case.

[0043] Specifically, the item resource attribute value represents the parameter value of the value attribute of the target item. Exemplarily, the attribute value threshold may be 200 or 500, but is not limited to the example scenario.

[0044] Exemplarily, the qualifications of the attributable entity include but are not limited to trademark registration certificate, brand authorization and business license, etc. Correspondingly, the qualification conditions include but are not limited to the trademark registration certificate being valid, the brand authorization being exclusive authorization, and the applicant for the business license being an official e-commerce operating company, etc., but are not limited to the above exemplary situations.

[0045] Providing decision guidance for items with low decision costs may reduce the user's decision efficiency. This embodiment sets the screening conditions for items, which not only improves the decision efficiency of high decision-making cost items, but also does not increase the decision burden of low decision-making cost items, thereby ensuring the conversion rate of the entire online shopping platform.

[0046] Specifically, the item details page refers to a page used to display detailed information of the target item, including but not limited to basic item information, item core functions, item parameter specifications, item instructions, user evaluation content and related recommended content, etc. Exemplarily, the basic item information includes the item name, item physical picture and item resource attribute value, etc.

[0047] In this embodiment, decision prompt information associated with the target item is displayed in the item details page. Specifically, the decision prompt information represents prompt information for guiding the user to make a resource exchange decision.

[0048] In an optional embodiment, the decision prompt information is queried from the item decision list through the target item. The item decision list contains preset prompt information corresponding to at least one item. For example, assuming that the target item is electronic product A, the preset prompt information may be "What is the level of a 50-megapixel main camera"; assuming that the target item is a mattress under brand A, the preset prompt information may be "Brand A's industry status" and so on.

[0049] In another optional embodiment, the method further includes: acquiring item feature data and template prompts of the target item; and determining decision prompt information of the target item based on the item feature data, the template prompts and the general domain language model.

[0050] In this embodiment, the item feature data includes item information data and / or user-generated content. The item information data refers to the data content describing the item information of the target item, and the user-generated content (UGC) refers to the recommended content or evaluation content about the item published on the network platform, and the content form includes but is not limited to text, image, audio or video.

[0051] Specifically, the template prompt represents a text fragment used to guide the general domain language model to generate prompt information related to the decision content of the target item. The general domain language model represents a machine learning model with a large parameter scale and complexity, or a neural network model with millions to billions of parameters. The general domain language model requires a large amount of computing resources and storage space, often using distributed computing and special hardware technology, and has stronger generalization and expression capabilities.

[0052] In an optional embodiment, decision prompt information for a target item is determined based on item feature data, template prompts, and a general domain language model, including: when the item feature data includes user-generated content, and the user-generated content includes content other than text-based content, a multimedia description text is determined based on the user-generated content; the item information data, the multimedia description text, and the template prompts are input into the general domain language model to obtain output decision prompt information for the target item.

[0053] Specifically, the multimedia description text includes image description text, audio text and video description text. Accordingly, the multimedia description text is determined according to the user-generated content, including: when the user-generated content includes image content, image recognition is performed on the image content in the user-generated content to obtain image description text; when the user-generated content includes audio content, the audio content in the user-generated content is converted into audio text; when the user-generated content includes video content, video recognition is performed on the video content in the user-generated content to obtain video description text. Among them, the video description text includes video description text for describing video content and / or sound content text in video content.

[0054] The advantage of such a setting is that it improves the richness and diversity of decision prompt information, enables the information display method to be adapted to a large number of items, and thus improves the versatility and scalability of the information display method.

[0055] S120: In response to the triggering operation of the decision prompt information, an information interaction page is displayed.

[0056] Exemplarily, the trigger operation includes but is not limited to a click operation, a long press operation, a sliding operation or a double-click operation. The trigger operation is not limited here and can be customized according to actual needs.

[0057] Specifically, the information interaction page represents a communication platform for users to obtain information. In this embodiment, the information interaction page displays decision analysis information corresponding to the decision prompt information. The decision analysis information represents detailed information used to explain the decision prompt information. Exemplarily, the decision analysis information may be composed of at least one information content such as text, pictures, videos, and audio.

[0058] In an optional embodiment, the decision analysis information is retrieved from the item decision list through the decision prompt information, wherein the item decision list also includes decision analysis information corresponding to at least one decision prompt information.

[0059] In another optional embodiment, the decision analysis information is obtained by inputting the decision prompt information into the general domain language model for generating the decision prompt information.

[0060] Based on the above embodiment, optionally, the information interaction page also displays derived prompt information associated with the decision prompt information; accordingly, the method also includes: in response to a triggering operation of the derived prompt information, displaying decision analysis information corresponding to the derived prompt information in the information interaction page.

[0061] Specifically, the derived prompt information refers to prompt information defined from an association perspective or a parallel perspective based on the decision prompt information.

[0062] For example, assuming the decision prompt information is "What is the level of a 50-megapixel main camera", from a related perspective, the derived prompt information can be "How does the 50-megapixel main camera perform in the display scene" or "Which photography enthusiasts is the 50-megapixel main camera suitable for", etc. From a parallel perspective, the derived prompt information can be "What is the level of 8G running memory" or "What is the level of a battery of 5000mAh and above", etc.

[0063] In an optional embodiment, the derived prompt information and the decision analysis information of the derived prompt information are queried from the item decision list through the decision prompt information. Specifically, the item decision list also includes the derived prompt information corresponding to each decision prompt information and the decision analysis information corresponding to the derived prompt information.

[0064] In another optional embodiment, the derived prompt information is obtained by inputting the decision prompt information and the derived prompt words into the general domain language model for generating the decision prompt information, and the decision parsing information of the derived prompt information is obtained by inputting the derived prompt information into the general domain language model. The derived prompt words represent text segments used to guide the general domain language model to generate prompt information associated with the decision prompt information.

[0065] The advantage of this setting is that it enriches the decision-making guidance provided to users and strengthens the depth of the decision-making guidance content, thereby further improving users' decision-making efficiency and item conversion rate.

[0066] Based on the above embodiment, optionally, the method further includes: in response to a consultation operation on the information interaction page, obtaining consultation prompt information corresponding to the consultation operation, and displaying consultation resolution information corresponding to the consultation prompt information on the information interaction page.

[0067] Specifically, the consultation operation consists of a text input operation and an interactive confirmation operation. The consultation prompt information represents the user input through the consultation input control provided on the information interaction page. Exemplarily, the consultation input control includes but is not limited to a text input box control, a voice control or a text recognition control, etc.

[0068] In an optional embodiment, the consultation resolution information is preset resolution information corresponding to preset prompt information matching the consultation prompt information in the item decision list. Specifically, the consultation prompt information is matched with at least one preset prompt information corresponding to the target item in the item decision list, and the preset resolution information corresponding to the matched preset prompt information is used as the consultation resolution information.

[0069] In another optional embodiment, the consultation resolution information is obtained by inputting the consultation prompt information into the above-mentioned general domain language model for generating decision prompt information.

[0070] The advantage of this setting is that it increases the flexibility and personalization of decision-making guidance content, thereby further improving users' decision-making efficiency.

[0071] Based on the above embodiment, optionally, a decision conversion control corresponding to the target item is also displayed in the information interaction page. Accordingly, the method also includes: in response to the triggering operation of the decision conversion control, performing a conversion operation corresponding to the decision conversion control on the target item.

[0072] Specifically, the decision conversion control represents an interactive control for implementing operations related to decision conversion. In this embodiment, the decision conversion control includes at least one of an item adding control, an item sharing control, an item marking control, and a resource exchange control. Among them, the item adding control represents an interactive control for implementing the addition of an item link corresponding to the target item to the list to be obtained, the item sharing control represents an interactive control for implementing the sharing of the item link corresponding to the target item to a social application, the item marking control represents an interactive control for implementing the addition of marking content to the item link corresponding to the target item, and the resource exchange control represents an interactive control for implementing the resource exchange operation of the target item.

[0073] The advantage of this setting is that it solves the problem that conversion operations can only be completed on the item details page, avoids the user's operation of returning to the item details page from the information interaction page, simplifies the user's operation steps to achieve decision conversion, and thus further improves the user's decision-making efficiency.

[0074] Figure 2 A schematic diagram of interaction between an item details page and an information interaction page provided by an embodiment of the present invention, specifically, Figure 2 Taking the multi-function oven as an example, the item details page of the multi-function oven displays the decision prompt information "the advantage of controlling the temperature fluctuation within ±5°". In response to the click operation of the decision prompt information, the information interaction page is displayed. The decision prompt information and the decision analysis information corresponding to the decision prompt information are displayed in the information interaction page. "For pastry making: precise temperature control can ensure that the cake expands evenly during baking. For biscuit making: butter cookies need to be baked slowly at a relatively stable temperature. If the temperature fluctuates greatly, the biscuits are prone to irregular shapes, too hard or too soft tastes", Figure 2 The information interaction page also displays two derivative prompt information related to the decision prompt information, namely "What is the service life of the oven" and "How to set the temperature of different ingredients", as well as a text input box control for providing consulting input function. Figure 2 The five-pointed star pattern displayed in the upper right corner represents the item marking control, the arrow pattern represents the item sharing control, the cart pattern displayed in the upper right corner of the text input box control represents the item adding control, and the "order" control represents the resource exchange control. It can be understood that Figure 2 The control style and display position of the decision conversion control are merely illustrative and not limiting.

[0075] The technical solution of this embodiment solves the problem of high information reading cost in the process of users understanding items by displaying an item details page of the target item, wherein the item details page displays decision prompt information associated with the target item, and in response to a triggering operation of the decision prompt information, displays an information interaction page, wherein the information interaction page displays decision analysis information corresponding to the decision prompt information. This provides decision guidance for users, thereby improving users' decision efficiency and item conversion rate.

[0076] Figure 3This is a flow chart of another information display method provided by an embodiment of the present invention. This embodiment further refines the "displaying the item details page of the target item" in the above embodiment. In this embodiment, displaying the item details page of the target item includes: obtaining at least one item attribute corresponding to the target item; for each item attribute, if the item attribute meets the item attribute condition, obtaining reference prompt information corresponding to the target item and the item attribute condition; determining decision prompt information based on at least one reference prompt information, and displaying the item details page of the item based on the decision prompt information. Figure 3 As shown, the method includes:

[0077] S210: Obtain at least one item attribute corresponding to the target item.

[0078] Specifically, item attributes are used to describe and distinguish the characteristic properties of items. Exemplarily, item attributes include but are not limited to at least one of the number of ownership transfers, the frequency of ownership transfers, the quantity of items shipped out, the probability of items shipped out, the value of item resource attributes, the brand qualifications of the brand to which the target item belongs, and the subject qualifications of the subject to which the target item belongs.

[0079] S220: For each item attribute, if the item attribute satisfies the item attribute condition, obtain reference prompt information corresponding to the target item and the item attribute condition.

[0080] In an optional embodiment, the item attribute is the frequency of ownership transfer of the target item, and accordingly, the item attribute condition is that the frequency of ownership transfer of the target item is less than the migration number threshold, and the reference prompt information represents information used to prompt the item information associated with the target item. Among them, the frequency of ownership transfer represents the number of ownership transfers of the target item within a unit time. For example, the unit time can be 1 month or 1 day, and the reference prompt information can be prompt information related to item information such as the core function of the item, item parameter specifications, and item instructions, but is not limited to the above example situations.

[0081] The advantage of this setting is that the high cost of understanding item information is the main factor affecting users' resource exchange decisions. The prompt information associated with the item information of the target item can guide users to quickly understand the item information of the target item, thereby improving users' decision-making efficiency from the dimension of obtaining item information.

[0082] In another optional embodiment, the item attributes include the brand popularity and / or brand duration of the brand to which the target item belongs. Accordingly, the item attribute conditions include that the brand popularity of the brand to which the target item belongs is less than a brand popularity threshold and / or the brand duration of the brand to which the target item belongs is less than a duration threshold, and the reference prompt information represents information used to prompt information associated with the brand information of the brand to which the target item belongs.

[0083] Specifically, brand popularity is used to measure the degree of user attention a brand receives in a certain period of time, and brand duration refers to the time span from the brand's creation to the present time. Exemplarily, brand popularity can be determined based on one or more indicator data such as brand search volume, brand discussion volume, market resource demand, market resource demand attribute value, brand audience group portrait, market share, and advertising data. Brand information can be brand story, brand culture, or brand market, but is not limited to the above example scenarios.

[0084] The advantage of this setting is that insufficient brand recognition is an important factor that affects users' resource exchange decisions. Prompt information associated with brand information can guide users to understand the brand of the target item, thereby improving users' decision-making efficiency from the dimension of brand recognition.

[0085] In another optional embodiment, the item attributes are the market display period of the target item and the item popularity of the target item. Accordingly, the item attribute conditions include that the market display period of the target item is less than a period threshold and the item popularity of the target item is greater than an item popularity threshold, and the reference prompt information represents information used to prompt information associated with the evaluation information of the target item.

[0086] Specifically, the market display period refers to the time span from the listing time of the target item on the online shopping platform to the current time, and the item popularity is used to measure the degree of user attention to the target item in a certain period of time. Exemplarily, the item popularity can be determined based on one or more indicator data such as the item search volume, item discussion volume, market resource demand volume, and item collection volume, but is not limited to the above example scenarios.

[0087] If an item is popular but has been on the shelf for a short time, the information obtained by the user will be one-sided. For example, for a new popular oven, the user may only understand the temperature control function of the oven, but ignore equally important information such as operation method and daily maintenance. This embodiment can achieve the purpose of guiding users to fully understand the target item by providing prompt information associated with the evaluation information, thereby reducing the user's decision-making cost from the dimensions of expanding and deepening information.

[0088] In another optional embodiment, the item attributes include the number of user evaluations of the target item and the number of user evaluations of the same items in the entity to which the target item belongs. Accordingly, the item attribute condition is that the number of user evaluations of the target item is zero and the number of user evaluations of the same items in the entity to which the target item belongs is less than a quantity threshold. The reference prompt information represents information used to prompt information associated with the evaluation information of the target item. The reference prompt information is generated based on user evaluation content of the same items corresponding to the target item in other entities other than the entity to which the target item belongs.

[0089] Specifically, the same item means an item that is identical or similar to the target item in one or more indicator dimensions. For example, if the target item is a mobile terminal of model A, the same item can be a mobile terminal of model B. If the target item is an oven A with heating, temperature control, timing and fermentation functions, the same item can be an oven B with heating, temperature control and timing functions but without fermentation functions.

[0090] Exemplarily, the quantity threshold may be 10 or 0, which is not limited here and can be customized according to actual needs.

[0091] The advantage of this setting is that user evaluation is a key factor influencing users' resource exchange decisions. The prompt information associated with the evaluation information can guide users to understand the usage experience of the items, increase users' trust in the items, and reduce users' decision-making costs from the dimension of improving product information.

[0092] In an optional embodiment, the reference prompt information can be queried from the item decision list through the target item and the item attribute condition. Specifically, the item decision list includes at least one item attribute condition corresponding to each item and preset prompt information corresponding to each item attribute condition.

[0093] In another optional embodiment, the reference prompt information is determined based on the item feature data of the target item, the template prompt corresponding to the item attribute condition, and the general domain language model.

[0094] S230: Determine decision prompt information according to at least one reference prompt information, and display an item details page of the item according to the decision prompt information.

[0095] In an optional embodiment, determining the decision prompt information according to at least one reference prompt information includes: when the number of the reference prompt information is one, using the reference prompt information as the decision prompt information.

[0096] Figure 4 This is another interactive diagram of an item details page and an information interaction page provided by an embodiment of the present invention. Figure 4The item details page displays decision prompt information associated with the brand information, namely, "the advantages of brand A in market competition". In response to a click on the decision prompt information, an information interaction page containing decision analysis information associated with the decision prompt information is displayed. The decision analysis information is "Brand A adheres to the concept of "integrating culinary art and technology to bring deliciousness and warmth to the family". It has the following advantages in the oven market: Heating technology: Advanced 3D heating technology ensures that heat can evenly cover every corner of the oven through the carefully arranged heating elements and unique heat circulation system inside the oven. Oven design: The design team keeps up with the trend of modern home aesthetics and has launched a variety of oven styles with stylish appearance, from simple and modern style to retro classic style, to meet the aesthetic needs of different users."

[0097] Figure 5 This is another interactive diagram of an item details page and an information interaction page provided by an embodiment of the present invention. Figure 5 The item details page in the video displays decision prompt information associated with the evaluation information, namely, “Oven New Product Release Evaluation”. In response to a click on the decision prompt information, an information interaction page containing decision analysis information associated with the decision prompt information is displayed, and the decision analysis information is “Appearance design: The color selection is classic and versatile, the appearance design is simple and stylish, with smooth lines, and it can be well integrated into the decoration style of modern kitchens. The control panel has a reasonable layout. Internal structure: The liner has good high temperature resistance and is easy to clean. In actual tests, whether the food is placed on the upper, middle or lower layer of the oven, a uniform baking effect can be obtained, without any local overheating or undercooking.”

[0098] In another optional embodiment, determining the decision prompt information according to at least one reference prompt information includes: when the number of the reference prompt information is two, using the reference prompt information with the highest priority among the at least two reference prompt information as the decision prompt information.

[0099] In another optional embodiment, decision prompt information is determined based on at least one reference prompt information, and an item details page of the item is displayed based on the decision prompt information, including: when the number of reference prompt information is at least two, using the reference prompt information with the highest priority among the at least two reference prompt information as target prompt information, and obtaining target resolution information corresponding to the target prompt information; using the reference prompt information with the second highest priority among the at least two reference prompt information as decision prompt information; and displaying the item details page of the item based on the target prompt information, the target resolution information and the decision prompt information.

[0100] Specifically, if the number of reference prompt information corresponding to the target item is at least two, it means that the target item has at least two item attributes that satisfy the corresponding item attribute conditions. For example, the frequency of ownership transfer of the target item is less than the migration frequency threshold, and the brand popularity of the brand to which the target item belongs is less than the brand popularity threshold.

[0101] Specifically, the method for acquiring the target analysis information is the same as or similar to the method for acquiring the decision analysis information or the method for acquiring the decision analysis information in the above-mentioned embodiment, and will not be described in detail in this embodiment.

[0102] In this embodiment, the item details page simultaneously displays target prompt information, target analysis information, and decision prompt information. Figure 6 This is another interactive diagram of an item details page and an information interaction page provided by an embodiment of the present invention. Figure 6 The item details page in the product displays target prompt information associated with the evaluation information, namely, "Summary of Similar Evaluations", target analysis information corresponding to the target prompt information, namely, "This oven has a high overall evaluation, and many users appreciate its excellent performance in key performance. First, the upper and lower heating tubes are combined with the hot air circulation design to ensure uniform heat distribution. Secondly, low-noise bearings and sound insulation materials effectively reduce the noise generated by the oven. Many consumers have reported that this oven has excellent performance in appearance, performance and cost-effectiveness", as well as decision prompt information associated with the product information, namely, "The advantage of temperature control at ±5°". In response to the triggering operation of the decision prompt information, an information interaction page containing decision analysis information associated with the decision prompt information is displayed.

[0103] The advantage of this setting is that it enriches the information dimensions and content of the decision-making guidance provided to users on the product details page, thereby further improving the user's decision-making efficiency and the conversion rate of items.

[0104] S240: In response to the triggering operation of the decision prompt information, an information interaction page is displayed.

[0105] S240 in this embodiment is similar to that in the above embodiment. Figure 1 The S120 shown corresponds to the same or similar steps, and will not be described in detail in this embodiment.

[0106] Based on the above embodiment, optionally, candidate prompt information is also displayed in the information interaction page, and the method further includes: in response to a triggering operation of the candidate prompt information, displaying decision analysis information corresponding to the candidate prompt information in the information interaction page.

[0107] In this embodiment, the decision prompt content of the candidate prompt information is different from the decision prompt content of the decision prompt information. Specifically, the number of candidate prompt information can be one or more. When the number of candidate prompt information is multiple, the decision prompt contents corresponding to different candidate prompt information are different.

[0108] In an optional embodiment, the priority of the decision prompt information is higher than the priority of the candidate prompt information.

[0109] Exemplarily, the decision prompt information represents information used to prompt association with item information of the target item, the candidate prompt information represents information used to prompt association with brand information of the brand to which the target item belongs, or the candidate prompt information represents information used to prompt association with evaluation information of the target item.

[0110] Figure 7 The following is a schematic diagram of an information interaction page provided by an embodiment of the present invention. Specifically, Figure 7 The left picture in the figure represents an information interaction page displayed in response to the triggering operation of the decision prompt information. The "Advantages of Temperature Control at ±5°" displayed in the information interaction page represents the decision prompt information associated with the item information, and the "New Product Release Evaluation of Oven" represents the candidate prompt information associated with the evaluation information. Figure 7 The right picture in the figure shows an information interaction page displayed in response to a click operation on the candidate prompt information, which displays decision analysis information corresponding to the “new product release evaluation of the oven”, namely, “Appearance design: the color selection is classic and versatile, the appearance design is simple and fashionable, the lines are smooth, and it can be well integrated into the decoration style of modern kitchens. The control panel has a reasonable layout. Internal structure: the liner has good high temperature resistance and is easy to clean. In actual tests, whether the food is placed on the upper, middle or lower layer of the oven, a uniform baking effect can be obtained, and there is no local overheating or undercooking. "

[0111] The benefit of setting candidate prompt information is that it enriches the decision-making guidance content provided to users and broadens the breadth of the decision-making guidance content, thereby further improving the user's decision-making efficiency and the conversion rate of items.

[0112] Based on the above embodiment, optionally, the method also includes: at least two types of decision feedback information corresponding to the decision analysis information are also displayed in the information interaction page. Accordingly, the method also includes: in response to the triggering operation of the decision feedback information, when the decision feedback information is information used to feedback dissatisfied decision analysis information, the decision analysis information corresponding to the update prompt information is displayed in the information interaction page.

[0113] Specifically, the decision feedback information refers to information used to feedback the user's satisfaction with the decision prompt information or the decision analysis information. Exemplarily, the at least two types of decision feedback information include information used to feedback unsatisfactory decision analysis information or information used to feedback satisfactory decision analysis information, or the at least two types of decision feedback information include information used to feedback unsatisfactory decision analysis information, information used to feedback generally satisfactory decision analysis information, and information used to feedback satisfactory decision analysis information, but is not limited to the example scenario.

[0114] In this embodiment, the decision prompt content of the update prompt information is different from the decision prompt content of the decision prompt information. In an optional embodiment, the priority of the update prompt information is equal to or lower than the priority of the decision prompt information.

[0115] Figure 8 This is a schematic diagram of another information interaction page provided by an embodiment of the present invention. Specifically, Figure 8 The left picture in the figure represents an information interaction page displayed in response to the triggering operation of the decision prompt information. The information interaction page displays the decision prompt information associated with the item information and the decision analysis information corresponding to the decision prompt information. The "satisfied" and "unsatisfied" displayed below the decision analysis information represent decision feedback information. Figure 8 The right figure in shows an information interaction page displayed in response to a trigger operation of "unsatisfied" decision feedback information, wherein the information interaction page displays update prompt information associated with the evaluation information and decision analysis information corresponding to the update prompt information.

[0116] The benefit of setting decision feedback information is that it reduces the possibility of users leaving the information interaction page due to dissatisfaction with the decision analysis information, and improves the flexibility and adjustability of the prompt information and analysis information in the information interaction page, thereby increasing the user's favorability and trust in the information interaction page, which helps to further improve the user's decision-making efficiency and item conversion rate.

[0117] The technical solution of this embodiment obtains at least one item attribute corresponding to the target item. For each item attribute, if the item attribute meets the item attribute condition, the reference prompt information corresponding to the target item and the item attribute condition is obtained, and the decision prompt information is determined based on the at least one reference prompt information. The item details page of the item is displayed based on the decision prompt information, which solves the problem that the information content of the decision prompt information is single and fixed, improves the flexibility and diversity of the decision guidance content, and further improves the user's decision-making efficiency and the conversion rate of items.

[0118] The following is an embodiment of an information display device provided by an embodiment of the present invention. The device and the information display method of the above embodiment belong to the same inventive concept. For details not described in detail in the embodiment of the information display device, reference can be made to the contents of the information display method in the above embodiment.

[0119] Fig. 9 FIG. 1 is a schematic diagram of the structure of an information display device provided by an embodiment of the present invention. Fig. 9 As shown, the device includes: an item details page display module 310 and an information interaction page display module 320.

[0120] The item details page display module 310 is used to display the item details page of the target item; wherein the item details page displays decision prompt information associated with the target item;

[0121] An information interaction page display module 320, for displaying an information interaction page in response to a triggering operation of the decision prompt information;

[0122] Among them, the information interaction page displays decision analysis information corresponding to the decision prompt information.

[0123] The technical solution of this embodiment solves the problem of high information reading cost in the process of users understanding items by displaying an item details page of the target item, wherein the item details page displays decision prompt information associated with the target item, and in response to a triggering operation of the decision prompt information, displays an information interaction page, wherein the information interaction page displays decision analysis information corresponding to the decision prompt information. This provides decision guidance for users, thereby improving users' decision efficiency and item conversion rate.

[0124] In an optional embodiment, the item details page display module 310 includes:

[0125] An item attribute acquisition unit, used to acquire at least one item attribute corresponding to the target item;

[0126] A reference prompt information acquisition unit, for each item attribute, if the item attribute satisfies the item attribute condition, then acquires the reference prompt information corresponding to the target item and the item attribute condition;

[0127] The item details page display unit is used to determine decision prompt information according to at least one reference prompt information, and display the item details page of the item according to the decision prompt information.

[0128] In an optional embodiment, when the item attribute condition is that the frequency of ownership transfer of the target item is less than the migration number threshold, the reference prompt information indicates information used to prompt the association with the item information of the target item;

[0129] When the item attribute condition includes that the brand popularity of the brand to which the target item belongs is less than the brand popularity threshold and / or the brand duration of the brand to which the target item belongs is less than the duration threshold, the reference prompt information indicates information used to prompt the brand information associated with the brand to which the target item belongs;

[0130] When the item attribute condition includes that the market display period of the target item is less than the period threshold and the item popularity of the target item is greater than the item popularity threshold, the reference prompt information indicates information used to prompt the association with the evaluation information of the target item;

[0131] When the item attribute condition is that the number of user evaluations of the target item is zero and the number of user evaluations of the same item in the target item's belonging subject is less than the quantity threshold, the reference prompt information represents information used to prompt the evaluation information associated with the target item, and the reference prompt information is generated based on the user evaluation content of the same item corresponding to the target item in other belonging subjects other than the belonging subject.

[0132] In an optional embodiment, the item details page display unit is specifically used to:

[0133] When the number of reference prompt information is at least two, taking the reference prompt information with the highest priority among the at least two reference prompt information as the target prompt information, and acquiring the target resolution information corresponding to the target prompt information;

[0134] Using the reference prompt information with the second highest priority among the at least two reference prompt information as the decision prompt information;

[0135] The item details page of the item is displayed according to the target prompt information, the target resolution information and the decision prompt information.

[0136] In an optional embodiment, the device further comprises:

[0137] A decision prompt information determination module is used to obtain item feature data and template prompts of the target item;

[0138] Determine the decision prompt information of the target item based on the item feature data, template prompts and general domain language model;

[0139] Among them, the item feature data includes item information data and / or user-generated content.

[0140] In an optional embodiment, the information interaction page also displays derivative prompt information associated with the decision prompt information. Accordingly, the device further includes:

[0141] The first decision analysis information display module is used to display the decision analysis information corresponding to the derived prompt information in the information interaction page in response to the triggering operation of the derived prompt information.

[0142] In an optional embodiment, the device further comprises:

[0143] The consultation resolution information display module is used to respond to the consultation operation on the information interaction page, obtain the consultation prompt information corresponding to the consultation operation, and display the consultation resolution information corresponding to the consultation prompt information on the information interaction page.

[0144] In an optional embodiment, the information interaction page also displays candidate prompt information, and accordingly, the device further includes:

[0145] The second decision analysis information display module is used to respond to the triggering operation of the candidate prompt information and display the decision analysis information corresponding to the candidate prompt information in the information interaction page; wherein the decision prompt content of the candidate prompt information is different from the decision prompt content of the decision prompt information.

[0146] In an optional embodiment, the information interaction page further displays at least two types of decision feedback information corresponding to the decision analysis information. Accordingly, the device further includes:

[0147] The third decision analysis information display module is used to respond to the triggering operation of the decision feedback information. When the decision feedback information is information used to feedback dissatisfied decision analysis information, the decision analysis information corresponding to the update prompt information is displayed in the information interaction page; wherein the decision prompt content of the update prompt information is different from the decision prompt content of the decision prompt information.

[0148] In an optional embodiment, a decision conversion control corresponding to the target item is also displayed in the information interaction page, and accordingly, the device further includes:

[0149] A conversion operation execution module is used to respond to the triggering operation of the decision conversion control and execute the conversion operation corresponding to the decision conversion control on the target item; wherein the decision conversion control includes at least one of an item adding control, an item sharing control, an item marking control and a resource exchange control.

[0150] In an optional embodiment, the target item is an item whose level is greater than a level threshold, whose resource attribute value is greater than an attribute value threshold, and whose subject qualification of the subject to which the target item belongs meets the qualification condition.

[0151] The information display device provided by the embodiment of the present invention can execute the information display method provided by any embodiment of the present invention, and has the corresponding functional modules and beneficial effects of the execution method.

[0152] Reference below Fig.10, which shows a schematic diagram of the structure of an electronic device (such as a terminal device or a server) 400 suitable for implementing an embodiment of the present invention. The terminal device in the embodiment of the present invention may include but is not limited to mobile terminals such as mobile phones, notebook computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), vehicle-mounted terminals (such as vehicle-mounted navigation terminals), etc., and fixed terminals such as digital TVs, desktop computers, etc. Fig.10 The electronic device shown is only an example and should not bring any limitation to the functions and scope of use of the embodiments of the present invention.

[0153] like Fig.10 As shown, the electronic device 400 may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 401, which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) 402 or a program loaded from a storage device 406 into a random access memory (RAM) 403. In the RAM 403, various programs and data required for the operation of the electronic device 400 are also stored. The processing device 401, the ROM 402, and the RAM 403 are connected to each other via a bus 404. An input / output (I / O) interface 405 is also connected to the bus 404.

[0154] Typically, the following devices may be connected to the I / O interface 405: an input device 406 including, for example, a touch screen, a touch pad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 407 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 406 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 409. The communication device 409 may allow the electronic device 400 to communicate with other devices wirelessly or by wire to exchange data. Although Fig.10 The electronic device 400 is shown with various devices, but it should be understood that it is not required to implement or possess all the devices shown. More or fewer devices may be implemented or possessed instead.

[0155] In particular, according to an embodiment of the present invention, the process described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present invention includes a computer program product, which includes a computer program carried on a non-transitory computer-readable medium, and the computer program includes a program code for executing the method shown in the flowchart. In such an embodiment, the computer program can be downloaded and installed from the network through the communication device 409, or installed from the storage device 406, or installed from the ROM 402. When the computer program is executed by the processing device 401, the above-mentioned functions defined in the method of the embodiment of the present invention are executed.

[0156] It should be noted that the computer-readable medium of the present invention can be a computer-readable signal medium or a computer-readable storage medium or any combination of the above two. The computer-readable storage medium can be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, device or device, or any combination of the above. More specific examples of computer-readable storage media can include, but are not limited to: an electrical connection with one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present invention, a computer-readable storage medium can be any tangible medium containing or storing a program that can be used by or in combination with an instruction execution system, device or device. In the present invention, a computer-readable signal medium can include a data signal propagated in a baseband or as part of a carrier wave, which carries a computer-readable program code. This propagated data signal can take a variety of forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the above. The computer readable signal medium may also be any computer readable medium other than a computer readable storage medium, which may send, propagate or transmit a program for use by or in conjunction with an instruction execution system, apparatus or device. The program code contained on the computer readable medium may be transmitted using any suitable medium, including but not limited to: wires, optical cables, RF (radio frequency), etc., or any suitable combination of the above.

[0157] In some embodiments, the client and the server may communicate using any currently known or future developed network protocol such as HTTP (HyperText Transfer Protocol), and may be interconnected with any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), an internet (e.g., the Internet), and a peer-to-peer network (e.g., an ad hoc peer-to-peer network), as well as any currently known or future developed network.

[0158] The computer-readable medium may be included in the electronic device, or may exist independently without being incorporated into the electronic device.

[0159] The computer-readable medium carries one or more programs. When the one or more programs are executed by the electronic device, the electronic device: obtains at least two Internet Protocol addresses; sends a node evaluation request including at least two Internet Protocol addresses to a node evaluation device, wherein the node evaluation device selects an Internet Protocol address from the at least two Internet Protocol addresses and returns it; receives the Internet Protocol address returned by the node evaluation device; wherein the obtained Internet Protocol address indicates an edge node in a content distribution network.

[0160] Alternatively, the computer-readable medium carries one or more programs, and when the one or more programs are executed by the electronic device, the electronic device: receives a node evaluation request including at least two Internet Protocol addresses; selects an Internet Protocol address from the at least two Internet Protocol addresses; and returns the selected Internet Protocol address; wherein the received Internet Protocol address indicates an edge node in a content distribution network.

[0161] Computer program code for performing the operations of the present invention may be written in one or more programming languages ​​or a combination thereof, including, but not limited to, object-oriented programming languages, such as Java, Smalltalk, C++, and conventional procedural programming languages, such as "C" or similar programming languages. The program code may be executed entirely on the user's computer, partially on the user's computer, as a separate software package, partially on the user's computer and partially on a remote computer, or entirely on a remote computer or server. In cases involving a remote computer, the remote computer may be connected to the user's computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., via the Internet using an Internet service provider).

[0162] The flow chart and block diagram in the accompanying drawings illustrate the possible architecture, function and operation of the system, method and computer program product according to various embodiments of the present invention. In this regard, each square box in the flow chart or block diagram can represent a module, a program segment or a part of a code, and the module, the program segment or a part of the code contains one or more executable instructions for realizing the specified logical function. It should also be noted that in some alternative implementations, the functions marked in the square box can also occur in a sequence different from that marked in the accompanying drawings. For example, two square boxes represented in succession can actually be executed substantially in parallel, and they can sometimes be executed in the opposite order, depending on the functions involved. It should also be noted that each square box in the block diagram and / or flow chart, and the combination of the square boxes in the block diagram and / or flow chart can be implemented with a dedicated hardware-based system that performs the specified function or operation, or can be implemented with a combination of dedicated hardware and computer instructions.

[0163] The units involved in the embodiments of the present invention may be implemented by software or hardware. The name of a unit does not limit the unit itself in some cases. For example, the first acquisition unit may also be described as a "unit for acquiring at least two Internet Protocol addresses".

[0164] The functions described above herein may be performed at least in part by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include: field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chips (SOCs), complex programmable logic devices (CPLDs), and the like.

[0165] In the context of the present invention, a machine-readable medium may be a tangible medium that may contain or store a program for use by or in conjunction with an instruction execution system, device, or equipment. A machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium may include, but is not limited to, electronic, magnetic, optical, electromagnetic, infrared, or semiconductor systems, devices, or equipment, or any suitable combination of the foregoing. A more specific example of a machine-readable storage medium may include an electrical connection based on one or more lines, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

[0166] According to one or more embodiments of the present invention, Example 1 provides an information display method, including:

[0167] Displaying an item details page of a target item; wherein the item details page displays decision prompt information associated with the target item;

[0168] In response to the triggering operation of the decision prompt information, displaying an information interaction page;

[0169] Among them, the information interaction page displays decision analysis information corresponding to the decision prompt information.

[0170] According to one or more embodiments of the present invention, Example 2 is a method according to Example 1, wherein displaying an item details page of a target item includes:

[0171] Obtaining at least one item attribute corresponding to the target item;

[0172] For each item attribute, if the item attribute satisfies the item attribute condition, obtaining reference prompt information corresponding to the target item and the item attribute condition;

[0173] Decision prompt information is determined according to at least one reference prompt information, and an item details page of the item is displayed according to the decision prompt information.

[0174] According to one or more embodiments of the present invention, Example 3 is a method according to Example 2, wherein when the item attribute condition is that the frequency of ownership transfer of the target item is less than a migration number threshold, the reference prompt information indicates information used to prompt association with item information of the target item;

[0175] When the item attribute condition includes that the brand popularity of the brand to which the target item belongs is less than a brand popularity threshold and / or the brand duration of the brand to which the target item belongs is less than a duration threshold, the reference prompt information indicates information used to prompt association with brand information of the brand to which the target item belongs;

[0176] When the item attribute condition includes that the market display period of the target item is less than a period threshold and the item popularity of the target item is greater than an item popularity threshold, the reference prompt information indicates information used to prompt association with the evaluation information of the target item;

[0177] When the item attribute condition is that the number of user evaluations of the target item is zero and the number of user evaluations of the same item in the entity to which the target item belongs is less than a quantity threshold, the reference prompt information represents information used to prompt information associated with the evaluation information of the target item, and the reference prompt information is generated based on user evaluation content of the same item corresponding to the target item in other entities other than the entity.

[0178] According to one or more embodiments of the present invention, Example 4 is the method according to Example 2, wherein determining decision prompt information according to at least one reference prompt information, and displaying an item details page of the item according to the decision prompt information includes:

[0179] When the number of the reference prompt information is at least two, using the reference prompt information with the highest priority among the at least two reference prompt information as the target prompt information, and acquiring the target resolution information corresponding to the target prompt information;

[0180] Using the reference prompt information with the second highest priority among the at least two reference prompt information as the decision prompt information;

[0181] The item details page of the item is displayed according to the target prompt information, the target analysis information and the decision prompt information.

[0182] According to one or more embodiments of the present invention, Example 5 is the method according to Example 1, wherein the method further includes:

[0183] Acquiring item feature data and template prompts of the target item;

[0184] Determining decision prompt information of the target item according to the item feature data, the template prompt and the general domain language model;

[0185] The item feature data includes item information data and / or user-generated content.

[0186] According to one or more embodiments of the present invention, Example 6 is based on the method of Example 1, wherein the information interaction page further displays derivative prompt information associated with the decision prompt information, and accordingly, the method further includes:

[0187] In response to a triggering operation of the derived prompt information, decision analysis information corresponding to the derived prompt information is displayed in the information interaction page.

[0188] According to one or more embodiments of the present invention, Example 7 is the method according to Example 1, wherein the method further includes:

[0189] In response to a consultation operation on the information interaction page, consultation prompt information corresponding to the consultation operation is acquired, and consultation resolution information corresponding to the consultation prompt information is displayed on the information interaction page.

[0190] According to one or more embodiments of the present invention, Example 8 is based on the method of Example 1, wherein candidate prompt information is also displayed in the information interaction page, and accordingly, the method further includes:

[0191] In response to a triggering operation of the candidate prompt information, decision analysis information corresponding to the candidate prompt information is displayed in the information interaction page; wherein the decision prompt content of the candidate prompt information is different from the decision prompt content of the decision prompt information.

[0192] According to one or more embodiments of the present invention, Example 9 is based on the method described in Example 1, wherein the information interaction page further displays at least two types of decision feedback information corresponding to the decision analysis information, and accordingly, the method further includes:

[0193] In response to the triggering operation of the decision feedback information, when the decision feedback information is information used to feedback dissatisfaction with the decision analysis information, the decision analysis information corresponding to the update prompt information is displayed in the information interaction page; wherein the decision prompt content of the update prompt information is different from the decision prompt content of the decision prompt information.

[0194] According to one or more embodiments of the present invention, Example 10 is based on the method of Example 1, wherein a decision conversion control corresponding to the target item is further displayed in the information interaction page, and accordingly, the method further includes:

[0195] In response to the triggering operation of the decision conversion control, a conversion operation corresponding to the decision conversion control is performed on the target item; wherein the decision conversion control includes at least one of an item adding control, an item sharing control, an item marking control and a resource exchange control.

[0196] According to one or more embodiments of the present invention, Example 11 is a method according to any one of Examples 1-10, characterized in that the target item is an item whose level is greater than a level threshold, whose resource attribute value is greater than an attribute value threshold, and whose subject qualification of the subject to which the target item belongs meets the qualification conditions.

[0197] According to one or more embodiments of the present invention, Example 12 provides an information display device, including:

[0198] An item details page display module, used to display an item details page of a target item; wherein the item details page displays decision prompt information associated with the target item;

[0199] An information interaction page display module, used to display an information interaction page in response to a triggering operation of the decision prompt information;

[0200] Among them, the information interaction page displays decision analysis information corresponding to the decision prompt information.

[0201] According to one or more embodiments of the present invention, Example 13 provides an electronic device, including:

[0202] at least one processor; and

[0203] a memory communicatively connected to the at least one processor; wherein,

[0204] The memory stores a computer program that can be executed by the at least one processor, and the computer program is executed by the at least one processor to enable the at least one processor to perform the information display method described in any one of Examples 1-11.

[0205] According to one or more embodiments of the present invention, Example 14 provides a computer-readable storage medium, wherein the computer-readable storage medium stores computer instructions, and the computer instructions are used to enable a processor to implement the information display method described in any one of Examples 1-11 when executed.

[0206] According to one or more embodiments of the present invention, Example 15 provides a computer program product, including a computer program, which, when executed by a processor, implements the information display method according to any one of Examples 1-11.

[0207] The above description is only a preferred embodiment of the present invention and an explanation of the technical principles used. Those skilled in the art should understand that the disclosure scope involved in the present invention is not limited to the technical solution formed by a specific combination of the above technical features, but should also cover other technical solutions formed by any combination of the above technical features or their equivalent features without departing from the above disclosed concept. For example, the above features are replaced with the technical features with similar functions disclosed in the present invention (but not limited to) by each other.

[0208] In addition, although each operation is described in a specific order, this should not be construed as requiring these operations to be performed in the specific order shown or in a sequential order. Under certain circumstances, multitasking and parallel processing may be advantageous. Similarly, although some specific implementation details are included in the above discussion, these should not be construed as limiting the scope of the present invention. Some features described in the context of a separate embodiment can also be implemented in a single embodiment in combination. On the contrary, the various features described in the context of a single embodiment can also be implemented in multiple embodiments individually or in any suitable sub-combination mode.

[0209] Although the subject matter has been described in language specific to structural features and / or methodological logical actions, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or actions described above. On the contrary, the specific features and actions described above are merely example forms of implementing the claims.

Claims

1. An information display method, characterized in that: include: Displaying an item details page of a target item; wherein the item details page displays decision prompt information associated with the target item; In response to the triggering operation of the decision prompt information, displaying an information interaction page; Among them, the information interaction page displays decision analysis information corresponding to the decision prompt information.

2. The method according to claim 1, characterized in that The object details page showing the target object includes: Obtaining at least one item attribute corresponding to the target item; For each item attribute, if the item attribute satisfies the item attribute condition, obtaining reference prompt information corresponding to the target item and the item attribute condition; Decision prompt information is determined according to at least one reference prompt information, and an item details page of the item is displayed according to the decision prompt information.

3. The method according to claim 2, characterized in that When the item attribute condition is that the frequency of ownership transfer of the target item is less than a threshold of the number of transfers, the reference prompt information indicates information used to prompt association with item information of the target item; When the item attribute condition includes that the brand popularity of the brand to which the target item belongs is less than a brand popularity threshold and / or the brand duration of the brand to which the target item belongs is less than a duration threshold, the reference prompt information indicates information used to prompt association with brand information of the brand to which the target item belongs; When the item attribute condition includes that the market display period of the target item is less than a period threshold and the item popularity of the target item is greater than an item popularity threshold, the reference prompt information indicates information used to prompt association with the evaluation information of the target item; When the item attribute condition is that the number of user evaluations of the target item is zero and the number of user evaluations of the same item in the entity to which the target item belongs is less than a quantity threshold, the reference prompt information represents information used to prompt information associated with the evaluation information of the target item, and the reference prompt information is generated based on user evaluation content of the same item corresponding to the target item in other entities other than the entity.

4. The method according to claim 2, characterized in that: The determining decision prompt information according to at least one reference prompt information, and displaying the item details page of the item according to the decision prompt information, includes: When the number of the reference prompt information is at least two, taking the reference prompt information with the highest priority among the at least two reference prompt information as the target prompt information, and acquiring the target resolution information corresponding to the target prompt information; Using the reference prompt information with the second highest priority among the at least two reference prompt information as the decision prompt information; The item details page of the item is displayed according to the target prompt information, the target analysis information and the decision prompt information.

5. The method according to claim 1, characterized in that The method further comprises: Acquiring item feature data and template prompts of the target item; Determining decision prompt information of the target item according to the item feature data, the template prompt and the general domain language model; The item feature data includes item information data and / or user-generated content.

6. The method according to claim 1, characterized in that The information interaction page also displays derivative prompt information associated with the decision prompt information. Accordingly, the method further includes: In response to a triggering operation of the derived prompt information, decision analysis information corresponding to the derived prompt information is displayed in the information interaction page.

7. The method according to claim 1, characterized in that The method further comprises: In response to a consultation operation on the information interaction page, consultation prompt information corresponding to the consultation operation is acquired, and consultation resolution information corresponding to the consultation prompt information is displayed on the information interaction page.

8. The method according to claim 1, characterized in that The information interaction page also displays candidate prompt information. Accordingly, the method further includes: In response to a triggering operation of the candidate prompt information, decision analysis information corresponding to the candidate prompt information is displayed in the information interaction page; wherein the decision prompt content of the candidate prompt information is different from the decision prompt content of the decision prompt information.

9. The method according to claim 1, characterized in that: The information interaction page also displays at least two types of decision feedback information corresponding to the decision analysis information. Accordingly, the method further includes: In response to the triggering operation of the decision feedback information, when the decision feedback information is information used to feedback dissatisfaction with the decision analysis information, the decision analysis information corresponding to the update prompt information is displayed in the information interaction page; wherein the decision prompt content of the update prompt information is different from the decision prompt content of the decision prompt information.

10. The method according to claim 1, characterized in that The information interaction page also displays a decision conversion control corresponding to the target item. Accordingly, the method further includes: In response to the triggering operation of the decision conversion control, a conversion operation corresponding to the decision conversion control is performed on the target item; wherein the decision conversion control includes at least one of an item adding control, an item sharing control, an item marking control and a resource exchange control.

11. The method according to any one of claims 1 to 10, characterized in that: The target item is an item whose item level is greater than a level threshold, whose item resource attribute value is greater than an attribute value threshold, and whose subject qualification of the subject to which the target item belongs meets the qualification condition.

12. An information display device, characterized in that: include: An item details page display module, used to display an item details page of a target item; wherein the item details page displays decision prompt information associated with the target item; An information interaction page display module, used to display an information interaction page in response to a triggering operation of the decision prompt information; Among them, the information interaction page displays decision analysis information corresponding to the decision prompt information.

13. An electronic device, characterized in that: The electronic device comprises: at least one processor; and a memory communicatively connected to the at least one processor; wherein, The memory stores a computer program executable by the at least one processor, and the computer program is executed by the at least one processor so that the at least one processor can execute the information display method according to any one of claims 1 to 11.

14. A computer-readable storage medium, characterized in that: The computer-readable storage medium stores computer instructions, and the computer instructions are used to enable a processor to implement the information display method according to any one of claims 1 to 11 when executed.

15. A computer program product, comprising a computer program, wherein when the computer program is executed by a processor, the computer program implements the information display method according to any one of claims 1 to 11.

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