Display method and device of virtual live broadcast room, electronic equipment and storage medium

By displaying the target virtual live broadcast room on the information flow interface, providing information to users based on the number of virtual resources required for items, the problem of inefficiency caused by complex discount rules in online shopping is solved, and the efficiency of users to obtain items is improved.

CN119865643AActive Publication Date: 2025-04-22BEIJING DAJIA INTERNET INFORMATION TECH CO LTD

Patent Information

Application Number
CN202411998659.0
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2024-12-31
Publication Date
2025-04-22
Estimated Expiration
2044-12-31

AI Technical Summary

Technical Problem

Due to the complex and frequent changes in discount rules in online shopping, users have low human-computer interaction efficiency and it is difficult to obtain items efficiently.

Method used

By displaying the target virtual live broadcast room on the information flow interface, the corresponding information of the target item is provided to the user based on the number of virtual resources required for the item, and the efficiency of the user in obtaining items is improved.

Benefits of technology

It improves the efficiency of users to acquire items and the efficiency of human-computer interaction, and simplifies the user's selection process in online shopping.

✦ Generated by Eureka AI based on patent content.

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Abstract

The invention provides a display method and device of a virtual live broadcast room, equipment and a storage medium, and belongs to the technical field of computers. The method comprises the steps of displaying an information flow interface; and displaying a target virtual live broadcast room on the information flow interface based on the number of virtual resources required by the various items, the target virtual live broadcast room being used for providing at least one target item, and the number of virtual resources required by the target item in the target virtual live broadcast room being lower than the number of virtual resources required by the reference item. According to the method, the target virtual live broadcast room provided with the target article can be determined by comparing the number of virtual resources required by various articles with the number of virtual resources required by the reference article. By displaying the target virtual live broadcast room on the information flow interface, the corresponding information of the target article can be provided for the user for the user to check and select, the efficiency of obtaining the article by the user is improved, and the man-machine interaction efficiency is relatively high.
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Description

Technical Field

[0001] The present application relates to the field of computer technology, and in particular to a display method, device, electronic device and storage medium for a virtual live broadcast room. Background Art

[0002] With the development of computer technology, online shopping has become a common way for users to obtain items. Merchants on online shopping platforms often provide users with various discounts. However, since the discount rules are usually complicated and change frequently, users often need to spend a lot of time to find the most favorable way to obtain items, resulting in low efficiency of human-computer interaction. Therefore, there is an urgent need for a simple and efficient way to obtain items through a virtual live broadcast room to improve the efficiency of users obtaining items. Summary of the invention

[0003] The present disclosure provides a method, device, electronic device and storage medium for displaying a virtual live broadcast room. The method can provide users with corresponding information of target items by displaying the target virtual live broadcast room on an information flow interface for users to view and select, thereby improving the efficiency of users obtaining items and achieving high human-computer interaction efficiency.

[0004] According to one aspect of an embodiment of the present disclosure, a method for displaying a virtual live broadcast room is provided, the method comprising:

[0005] Display the information flow interface;

[0006] Based on the quantity of virtual resources required for various items, a target virtual live broadcast room is displayed in the information flow interface. The target virtual live broadcast room is used to provide at least one target item. The quantity of virtual resources required for the target item in the target virtual live broadcast room is lower than the quantity of virtual resources required for the reference item.

[0007] According to another aspect of an embodiment of the present disclosure, a display device for a virtual live studio is provided, the device comprising:

[0008] A first display unit is configured to display an information flow interface;

[0009] The second display unit is configured to display a target virtual live broadcast room in the information flow interface based on the amount of virtual resources required for various items. The target virtual live broadcast room is used to provide at least one target item, and the amount of virtual resources required for the target item in the target virtual live broadcast room is lower than the amount of virtual resources required for the reference item.

[0010] In some embodiments, the target virtual live broadcast room provides a variety of target items, and the second display unit is configured to display the live broadcast screen of the target virtual live broadcast room in the information flow interface; and display the item information of any target item on the upper layer of the live broadcast screen.

[0011] In some embodiments, the target virtual live broadcast room provides multiple target items, and the second display unit is configured to display the live broadcast screen of the target virtual live broadcast room in the information flow interface; and display the item information of the first item on the upper layer of the live broadcast screen, and the first item is the target item with the largest difference between the virtual resource quantity and the reference resource quantity among the multiple target items.

[0012] In some embodiments, the second display unit is further configured to cancel display of the item information of the first item and display item information of a second item in response to the display time of the item information of the first item reaching a preset time, where the second item is a target item other than the first item among the multiple target items.

[0013] In some embodiments, the second display unit is further configured to respond to a viewing operation on the item list of the target virtual live broadcast room, and preferentially display at least one target item in the item list, wherein the at least one target item is marked with a preset label, and the preset label is used to indicate the difference between the number of virtual resources required for the target item in the target virtual live broadcast room and the reference resource number.

[0014] In some embodiments, there are multiple types of the at least one target item, and the second display unit is further configured to display a third item among the at least two target items in the item list, and cancel display of other target items among the at least two target items except the third item, when there are at least two target items with consecutive serial numbers among the multiple target items. The third item is the target item with the largest difference between the quantity of virtual resources and the quantity of reference resources among the at least two target items.

[0015] In some embodiments, the second display unit is further configured to, in response to an event in which the number of virtual resources required for any target item decreases, display a first prompt message, the first prompt message being used to prompt the number of virtual resources required for the target item after the decrease; in response to an event in which the number of virtual resources required for any target item increases, if the number of virtual resources required for the target item after the increase is still lower than the number of virtual resources required for the reference item, display a second prompt message, the second prompt message being used to prompt the number of virtual resources required for the target item after the increase; if the number of virtual resources required for the target item after the increase is not lower than the number of virtual resources required for the reference item, display a third prompt message, the third prompt message being used to prompt the user to obtain the reference item.

[0016] In some embodiments, the apparatus further comprises:

[0017] A determination unit is configured to determine, for any item, based on the amount of virtual resources required for the item, at least one candidate virtual live broadcast room, wherein the amount of virtual resources required for the item in the candidate virtual live broadcast room is lower than the amount of virtual resources required for the reference item;

[0018] The determination unit is further configured to determine, for any user, the target virtual live broadcast room from the at least one candidate virtual live broadcast room based on the number of deduction resources owned by the user.

[0019] In some embodiments, the apparatus further comprises:

[0020] A third display unit is configured to display an information reminder interface, wherein the information reminder interface is used to display recommended information;

[0021] The second display unit is configured to jump to the virtual live broadcast room indicated in the recommendation information in response to a triggering operation on the recommendation information in the information reminder interface, and the recommendation information is used to recommend the virtual live broadcast room that provides the target item.

[0022] According to another aspect of an embodiment of the present disclosure, an electronic device is provided, the electronic device comprising:

[0023] one or more processors;

[0024] A memory for storing program codes executable by the processor;

[0025] Among them, the processor is configured to execute the program code to implement the above-mentioned virtual live broadcast room display method.

[0026] According to another aspect of an embodiment of the present disclosure, a computer-readable storage medium is provided. When instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device can execute the above-mentioned method for displaying the virtual live broadcast room.

[0027] According to another aspect of an embodiment of the present disclosure, a computer program product is provided, including a computer program, which implements the above-mentioned display method of the virtual live broadcast room when executed by a processor.

[0028] The disclosed embodiment provides a display scheme for a virtual live room, which can determine a target virtual live room that provides a target item by comparing the number of virtual resources required for various items with the number of virtual resources required for reference items. By displaying the above target virtual live room on the information flow interface, the corresponding information of the target item can be provided to the user for viewing and selection, thereby improving the efficiency of users obtaining items and achieving high human-computer interaction efficiency.

[0029] It is to be understood that the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the present disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0030] The drawings herein are incorporated into and constitute a part of the specification, illustrate embodiments consistent with the present disclosure, and together with the description are used to explain the principles of the present disclosure, and do not constitute improper limitations on the present disclosure.

[0031] Figure 1 It is a schematic diagram of an implementation environment of a display method of a virtual live broadcast room according to an exemplary embodiment.

[0032] Figure 2 It is a flowchart of a method for displaying a virtual live broadcast room according to an exemplary embodiment.

[0033] Figure 3 It is a flowchart of another method for displaying a virtual live broadcast room according to an exemplary embodiment.

[0034] Figure 4 It is a schematic diagram of a target virtual live broadcast room according to an exemplary embodiment.

[0035] Figure 5 It is a block diagram of a display device of a virtual live broadcast room according to an exemplary embodiment.

[0036] Figure 6 It is a block diagram of an electronic device according to an exemplary embodiment. DETAILED DESCRIPTION

[0037] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.

[0038] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and are not necessarily used to describe a specific order or sequence. It should be understood that the data used in this way can be interchanged where appropriate, so that the embodiments of the present disclosure described herein can be implemented in an order other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present disclosure. Instead, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0039] It should be noted that the information (including but not limited to user device information, user personal information, etc.), data (including but not limited to data used for analysis, stored data, displayed data, etc.) and signals involved in this disclosure are all authorized by the user or fully authorized by all parties, and the collection, use and processing of relevant data must comply with relevant laws, regulations and standards of relevant countries and regions. For example, the items and item information involved in this disclosure are all obtained with full authorization.

[0040] Figure 1 FIG. 1 is a schematic diagram of an implementation environment of a display method of a virtual live broadcast room according to an exemplary embodiment. Figure 1 The implementation environment specifically includes: a terminal 101 and a server 102. The terminal 101 can be connected to the server 102 via a wireless network or a wired network.

[0041] The terminal 101 may be at least one of a smart phone, a smart watch, a desktop computer, a laptop computer, an MP3 player (Moving Picture Experts Group Audio Layer III), an MP4 player (Moving Picture Experts Group Audio Layer IV), and a laptop computer. An application may be installed and run on the terminal 101, and the application is used to play information stream data, such as multimedia data or live broadcast data. The application is associated with the server 102, and the server 102 provides background services to the terminal 101.

[0042] The terminal 101 may generally refer to one of a plurality of terminals. This embodiment is described by taking the terminal 101 as an example. Those skilled in the art may know that the number of the above terminals may be more or less. For example, the above terminals may be several, or the above terminals may be dozens or hundreds, or a greater number. The embodiment of the present disclosure does not limit the number and device type of the terminals.

[0043] The server 102 is at least one of a single server, multiple servers, a cloud computing platform, and a virtualization center. Optionally, the number of the above servers may be more or less, which is not limited in the embodiments of the present disclosure. Of course, the server 102 may also include other functional servers to provide more comprehensive and diversified services. In some embodiments, the server 102 undertakes the main computing work, and the terminal 101 undertakes the secondary computing work; or, the server 102 undertakes the secondary computing work, and the terminal 101 undertakes the main computing work; or, the server 102 and the terminal 101 use a distributed computing architecture for collaborative computing. The server 102 can be connected to the terminal 101 and other terminals via a wireless network or a wired network. Optionally, the number of the above servers may be more or less, which is not limited in the embodiments of the present disclosure.

[0044] Figure 2 is a flow chart of a method for displaying a virtual live broadcast room according to an exemplary embodiment. Figure 2 As shown, the method is performed by an electronic device and includes the following steps:

[0045] In step S201, the information flow interface is displayed.

[0046] In an embodiment of the present application, the information flow interface is an interface in a multimedia application. The information flow interface is used to display multimedia data and live broadcast data. Among them, multimedia data includes long videos, short videos, audio, and text. Optionally, the information flow interface usually arranges content items from top to bottom in a list, similar to a flowing river of information, with new content constantly appearing. For example, in social media platforms and news and information applications, users can continuously slide down the screen to browse new information.

[0047] In step S202, based on the amount of virtual resources required for various items, the target virtual live broadcast room is displayed in the information flow interface.

[0048] In an embodiment of the present application, the number of virtual resources required for an item refers to the number of virtual resources required to obtain the item. The target virtual live broadcast room is used to provide at least one target item. Among them, the number of virtual resources required for the target item in the target virtual live broadcast room is lower than the number of virtual resources required for the reference item. Among them, the reference item and the target item can be the same item, and the reference item is an item provided by other virtual live broadcast rooms or other item providers. Optionally, other item providers can be channels in non-virtual live broadcast scenarios, such as short videos, video collections, and e-commerce homepages.

[0049] The disclosed embodiment provides a display scheme for a virtual live room, which can determine a target virtual live room that provides a target item by comparing the number of virtual resources required for various items with the number of virtual resources required for reference items. By displaying the above target virtual live room on the information flow interface, the corresponding information of the target item can be provided to the user for viewing and selection, thereby improving the efficiency of users obtaining items and achieving high human-computer interaction efficiency.

[0050] In some embodiments, the target virtual live broadcast room provides a variety of target items, and the target virtual live broadcast room is displayed in the information flow interface, including:

[0051] Display the live broadcast screen of the target virtual live broadcast room in the information flow interface;

[0052] The item information of any target item is displayed on the upper layer of the live screen.

[0053] By displaying the live broadcast screen of the target virtual live broadcast room on the information flow interface and displaying the item information of the target object on the upper layer, it is convenient for users to quickly find the live broadcast content of interest when browsing the information flow, and can intuitively understand the detailed information of the target object, thereby improving the efficiency of users in obtaining information and the accuracy of obtaining target objects.

[0054] In some embodiments, it is characterized in that the target virtual live broadcast room provides a variety of target items, and the target virtual live broadcast room is displayed in the information flow interface, including:

[0055] Display the live broadcast screen of the target virtual live broadcast room in the information flow interface;

[0056] The item information of the first item is displayed on the upper layer of the live broadcast screen. The first item is the target item with the largest difference between the virtual resource quantity and the reference resource quantity among the multiple target items.

[0057] By displaying the live broadcast screen of the target virtual live broadcast room on the information flow interface and showing the target item with the largest difference between the number of virtual resources and the number of reference resources among multiple target items, users can clearly identify the target items provided by the target virtual live broadcast room without having to search for them themselves, and can then obtain the target items according to their needs, thereby improving the efficiency of users in obtaining items.

[0058] In some embodiments, the method further comprises:

[0059] In response to the display time of the item information of the first item reaching a preset time, the item information of the first item is canceled and the item information of the second item is displayed, where the second item is a target item other than the first item among the multiple target items.

[0060] By displaying the live broadcast screen of the target virtual live broadcast room on the information flow interface and displaying the item information of different target items in turn, and switching the item information after reaching the preset time, the virtual live broadcast room can be fully utilized to display a variety of target items, thereby improving the efficiency of information display, allowing users to continuously receive information about target items, enhancing users' understanding of different target items, and improving users' efficiency in obtaining information.

[0061] In some embodiments, the method further comprises:

[0062] In response to a viewing operation on an item list of a target virtual live broadcast room, at least one target item is preferentially displayed in the item list, and at least one target item is marked with a preset label, which is used to indicate the difference between the number of virtual resources required for the target item in the target virtual live broadcast room and the reference resource number.

[0063] By displaying target items marked with preset tags in the item list, users can quickly and intuitively determine which are the target items and the reduction in the number of virtual resources of each target item through the preset tags, thereby improving the efficiency of users in obtaining information.

[0064] In some embodiments, the at least one target item has multiple types, and the at least one target item is preferentially displayed in the item list, including:

[0065] When there are at least two target items with consecutive serial numbers among multiple target items, the third item among the at least two target items is displayed in the item list, and the other target items except the third item among the at least two target items are not displayed. The third item is the target item with the largest difference between the virtual resource quantity and the reference resource quantity among the at least two target items.

[0066] Through the above method, the user can quickly select an ideal target item from a variety of target items, thereby improving the efficiency of the user in obtaining items.

[0067] In some embodiments, the method further comprises:

[0068] In response to a reduction event of the amount of virtual resources required for any target item, displaying first prompt information, the first prompt information being used to prompt the amount of virtual resources required for the target item after the reduction;

[0069] In response to an event that the amount of virtual resources required for any target item increases, if the amount of virtual resources required for the target item after the increase is still lower than the amount of virtual resources required for the reference item, display a second prompt message, the second prompt message being used to prompt the amount of virtual resources required for the target item after the increase;

[0070] If the amount of virtual resources required after the target item is elevated is not less than the amount of virtual resources required for the reference item, a third prompt message is displayed, and the third prompt message is used to prompt the user to obtain the reference item.

[0071] By displaying the first prompt information, the user can be promptly reminded that the number of virtual resources required for the target item is further reduced, and the real-time number of virtual resources after the reduction is displayed, so that the user can intuitively obtain the latest information of the target item, thereby improving the user's efficiency in obtaining item information, and further improving the user's efficiency in obtaining items.

[0072] In some embodiments, the method further comprises:

[0073] For any item, based on the amount of virtual resources required for the item, determine at least one candidate virtual live broadcast room, where the amount of virtual resources required for the item is lower than the amount of virtual resources required for the reference item;

[0074] For any user, based on the amount of deduction resources owned by the user, a target virtual live broadcast room is determined from at least one candidate virtual live broadcast room.

[0075] The above method compares the prices of items to determine at least one candidate virtual live broadcast room, and then determines the target virtual live broadcast room from the user dimension, so that the user can obtain the target item through the target virtual live broadcast room with the lowest number of virtual resources, thereby improving the efficiency of users in screening item information and thus improving the efficiency of users in obtaining items.

[0076] In some embodiments, the method further comprises:

[0077] Display the information reminder interface, which is used to display recommended information;

[0078] In response to a triggering operation on the recommended information in the information reminder interface, jump to the virtual live broadcast room indicated in the recommended information, where the recommended information is used to recommend the virtual live broadcast room that provides the target item.

[0079] The information communication function is realized by displaying an information reminder interface. At the same time, the recommended information is used to prompt users to quickly jump to the recommended virtual live broadcast room, so that users can obtain the required target items through the virtual live broadcast room, thereby improving the efficiency of users in obtaining items.

[0080] Above Figure 2 Shown is a flow chart of a display method for a virtual live broadcast room of the present disclosure. The display solution for the virtual live broadcast room provided by the present disclosure is further elaborated below. Figure 3 is a flowchart of another method for displaying a virtual live broadcast room according to an exemplary embodiment. Figure 3 The method is performed by an electronic device and comprises the following steps:

[0081] In step S301, for any item, at least one candidate virtual live broadcast room is determined based on the number of virtual resources required for the item.

[0082] In an embodiment of the present application, for the same item, at the same time, the number of virtual resources required for the item in different scenarios may be different due to different preferential rules. Optionally, different scenarios may refer to different virtual live broadcast rooms or different item providers. Optionally, the electronic device determines the number of virtual resources required to obtain the item by obtaining the number of virtual resources required for the item in different scenarios, such as: combining the basic number of the item, preferential rules in different scenarios, such as promotional activities and preferential information, etc.

[0083] The embodiment of the present application is described by taking the recommendation of a virtual live broadcast room to a user as an example. Accordingly, for any item, the number of virtual resources required for the item in each scenario is determined. If there is a virtual live broadcast room in which the number of virtual resources required for the item is lower than the number of virtual resources required for the reference item, the virtual live broadcast room is used as a candidate virtual live broadcast room. Among them, the reference item belongs to the same item as the item, and the reference item is an item provided by other virtual live broadcast rooms and other item providers. That is, the number of virtual resources required for the item in the candidate virtual live broadcast room is lower than that of other virtual live broadcast rooms and other item providers. Among them, the number of candidate virtual live broadcast rooms can be one or more, and the embodiment of the present application does not limit this. When the number of candidate virtual live broadcast rooms is one, the number of virtual resources required for the item in the candidate virtual live broadcast room is the lowest compared to other channels. When the number of candidate virtual live broadcast rooms can be multiple, the number of virtual resources required for the item in multiple candidate virtual live broadcast rooms is lower than that of other channels.

[0084] In step S302, for any user, based on the amount of deduction resources owned by the user, a target virtual live broadcast room is determined from at least one candidate virtual live broadcast room.

[0085] In the embodiment of the present application, the preferential rules in the above step S301 are often general rules, that is, universal rules that can be used by all users. Based on the preferential rules, different users often have different deduction resources, such as points exchangeable for virtual resources, etc. The deduction resources are used to reduce the number of virtual resources required for items of the same amount.

[0086] Optionally, for any user, at least one of the candidate virtual live broadcast rooms can be screened according to the user's actual situation to select a target virtual live broadcast room, which is used to provide at least one target item. The number of virtual resources required for the target item in the target virtual live broadcast room is lower than that of other virtual live broadcast rooms and other item providers.

[0087] It should be noted that the embodiment of the present application is described by first comparing prices of items from the item dimension and then considering the actual situation of the user from the user dimension. Optionally, the electronic device can also directly determine at least one item that meets the user's needs and requires the lowest number of virtual resources in the virtual live studio from the user dimension, and then recommend at least one virtual live studio that provides the item to the user, so that the user can obtain the above at least one item in a way that pays the least virtual resources.

[0088] In step S303, the information flow interface is displayed.

[0089] In the embodiment of the present application, the information flow interface is an interface in a multimedia application. This step refers to the above step S201 and will not be described in detail here. The user can enter the target virtual live broadcast room determined in the above step through the information flow interface.

[0090] In some embodiments, in addition to entering the target virtual live broadcast room through the information flow interface, the user can also jump to the target virtual live broadcast room through the information reminder interface. Accordingly, an information reminder interface is displayed, and the information reminder interface is used to display recommended information. In response to the triggering operation of the recommended information in the information reminder interface, jump to the virtual live broadcast room indicated in the recommended information, and the recommended information is used to recommend the virtual live broadcast room that provides the target item. Among them, the information reminder interface can be a text message interface, or it can be a private message interface in the above-mentioned multimedia application. The embodiment of the present application does not limit this. The information reminder function is realized by displaying the information reminder interface, and the recommended information is used to prompt the user to quickly jump to the recommended virtual live broadcast room, so that the user can obtain the required target item through the virtual live broadcast room, which improves the efficiency of the user in obtaining items.

[0091] In step S304, the target virtual live broadcast room is displayed on the information flow interface.

[0092] In an embodiment of the present application, when a user watches multimedia resources in the information flow interface, he can see the target virtual live broadcast room in the first state, and the user can enter the target virtual live broadcast room by triggering the target virtual live broadcast room in the first state. At this time, the information flow interface will display the target virtual live broadcast room in the second state. Among them, the target virtual live broadcast room in the second state displays more live broadcast information than the first state, and the live broadcast information includes the live broadcast screen and the functions associated with the virtual live broadcast room, such as comments, likes, and attention.

[0093] In some embodiments, the target virtual live broadcast room provides a variety of target items, and the target virtual live broadcast room can display the item information of a certain target item. Correspondingly, the live broadcast screen of the target virtual live broadcast room is displayed in the information flow interface, and the item information of any target item is displayed in the upper layer of the live broadcast screen. Among them, the item information can be displayed in the upper layer of the live broadcast screen in the form of barrage, floating window, and picture-in-picture, etc., and the embodiments of the present application are not limited to this. By displaying the live broadcast screen of the target virtual live broadcast room in the information flow interface and displaying the item information of the target item in the upper layer, it is convenient for users to quickly find the live broadcast content of interest when browsing the information flow, and can intuitively understand the detailed information of the target item, thereby improving the efficiency of users in obtaining information and the accuracy of obtaining target items.

[0094] In some embodiments, the target virtual live broadcast room provides a variety of target items, and the target virtual live broadcast room can rotate to display the item information of multiple target items. Correspondingly, the live broadcast screen of the target virtual live broadcast room is displayed in the information flow interface, and the item information of the first item is displayed on the upper layer of the live broadcast screen. In response to the display time of the item information of the first item reaching the preset time, the item information of the first item is canceled and the item information of the second item is displayed. Among them, the first item is the target item with the largest difference between the number of virtual resources and the number of reference resources among the multiple target items, and the second item is the target item other than the first item among the multiple target items. Optionally, a carousel component may be displayed on the upper layer of the live broadcast screen, and the item information of the first item is displayed in the carousel component. After the preset time, the item information of the first item is switched to the item information of the second item. Optionally, the item information of different items is displayed in different components, and the switching display of the item information of different items is realized by switching components. The embodiment of the present application does not limit the display method of item information. By displaying the live broadcast screen of the target virtual live broadcast room on the information flow interface and displaying the item information of different target items in sequence, and switching the item information after reaching the preset time, the virtual live broadcast room can be fully utilized to display multiple target items, which improves the efficiency of information display, allows users to continuously receive information about target items, enhances users' understanding of different target items, and improves the efficiency of users in obtaining information. Moreover, users do not need to search for them themselves, and can clearly know which target items are provided by the target virtual live broadcast room, and then can obtain target items according to user needs, which improves the efficiency of users in obtaining items.

[0095] In some embodiments, the number of virtual resources required for an item and the preferential information in different scenarios may change, and a reminder can be provided through a prompt message. Accordingly, in response to a reduction event in the number of virtual resources required for any target item, a first prompt message is displayed, and the first prompt message is used to prompt the number of virtual resources required for the target item after the reduction. By displaying the first prompt message, the user can be promptly prompted that the number of virtual resources required for the target item is further reduced, and the real-time number of virtual resources after the reduction is displayed, so that the user can intuitively obtain the latest information of the target item, thereby improving the efficiency of the user in obtaining item information, and thereby improving the efficiency of the user in obtaining items.

[0096] In response to an event that the number of virtual resources required for any target item increases, if the number of virtual resources required for the target item after the increase is still lower than the number of virtual resources required for the reference item, a second prompt message is displayed, and the second prompt message is used to prompt the number of virtual resources required for the target item after the increase; if the number of virtual resources required for the target item after the increase is not lower than the number of virtual resources required for the reference item, a third prompt message is displayed, and the third prompt message is used to prompt the user to obtain the reference item. By displaying the second prompt message, the user can be promptly prompted that although the number of virtual resources required for the target item has increased, the number of virtual resources required for the target item after the increase is still lower than the reference item. By displaying the second prompt message, the user can be promptly prompted to obtain the reference item, thereby improving the efficiency of the user in obtaining item information, thereby improving the efficiency of the user in obtaining items.

[0097] In step S305, in response to a viewing operation on the item list of the target virtual live broadcast room, at least one target item is preferentially displayed in the item list, and at least one target item is marked with a preset label, which is used to indicate the difference between the number of virtual resources required for the target item in the target virtual live broadcast room and the reference resource number.

[0098] In an embodiment of the present application, a user can view a list of items in a target virtual live broadcast room, which displays items provided by the target virtual live broadcast room. Among them, the target items can be displayed preferentially in the list of items, such as the first 3, first 5 or first page, etc. In addition, in order to distinguish between target items and non-target items, the target items are marked with preset labels, which can indicate the reduction in the number of virtual resources required for the target items. Among them, the reduction is relative to the reference resource quantity. The reference resource quantity refers to the basic quantity of virtual resources required for an item, such as the pricing and original price of a product.

[0099] In some embodiments, there are multiple types of at least one target item, and there are at least two target items with consecutive serial numbers among the multiple target items. The serial number is used to indicate the default order of the item in the item list. This may lead to information redundancy, and multiple consecutive target items marked with preset labels are presented to the user, resulting in the user being unable to intuitively determine the most favorable item through the preset label. Accordingly, in the case where there are at least two target items with consecutive serial numbers among the multiple target items, the third item among the at least two target items is displayed in the item list, and the other target items except the third item among the at least two target items are not displayed. The third item is the target item with the largest difference between the number of virtual resources and the number of reference resources among the at least two target items. That is, the third item is the most favorable target item among the target items with consecutive serial numbers. In the above manner, the user can quickly select the ideal target item from the multiple target items, thereby improving the efficiency of the user in obtaining items.

[0100] Optionally, if the number of target items displayed exceeds a preset number, such as 3, 4, etc., only 1 or 2 target items may be displayed, while other target items may be hidden, so that the user only needs to focus on the most favorable and attractive target items, thereby saving the user's time in screening target items and improving the user's efficiency in acquiring items.

[0101] It should be noted that in order to make the process of users obtaining target items through the target virtual live room clearer, see Figure 4 As shown, Figure 4 FIG. 1 is a schematic diagram of a target virtual live broadcast room according to an exemplary embodiment. Figure 4 As shown in (a) of FIG. 1 , when a user browses the information flow interface, a virtual live broadcast room in the first state, also called a simple live broadcast room, may be displayed in the information flow interface. The user may enter the virtual live broadcast room by triggering the simple live broadcast room. Figure 4 As shown in (b) of FIG. 1 , a floating window is displayed in the virtual live broadcast room, and the floating window displays the item information of a target item. The user can view the item list of the virtual live broadcast room by clicking on the floating window, or by other means. The item list is shown in FIG. Figure 4 As shown in (c) in the item list, the items marked with preset labels are the target items. The preset labels are "Live Broadcast Discount xx", "Live Broadcast Direct Discount xx", etc. The user can view the details page of the item by clicking on any item. Figure 4 As shown in (d) in .

[0102] The disclosed embodiment provides a display scheme for a virtual live room, which can determine a target virtual live room that provides a target item by comparing the number of virtual resources required for various items with the number of virtual resources required for reference items. By displaying the above target virtual live room on the information flow interface, the corresponding information of the target item can be provided to the user for viewing and selection, thereby improving the efficiency of users obtaining items and achieving high human-computer interaction efficiency.

[0103] All the above optional technical solutions can be arbitrarily combined to form optional embodiments of the present disclosure, and will not be described in detail here.

[0104] Figure 5 FIG. 1 is a block diagram of a display device for a virtual live studio according to an exemplary embodiment. Figure 5 As shown, the device includes: a first display unit 501 and a second display unit 502.

[0105] A first display unit 501 is configured to display an information flow interface;

[0106] The second display unit 502 is configured to display a target virtual live broadcast room in the information flow interface based on the quantity of virtual resources required for various items. The target virtual live broadcast room is used to provide at least one target item. The quantity of virtual resources required for the target item in the target virtual live broadcast room is lower than the quantity of virtual resources required for the reference item.

[0107] In some embodiments, the target virtual live broadcast room provides a variety of target items, and the second display unit 502 is configured to display the live broadcast screen of the target virtual live broadcast room in the information flow interface; and display the item information of any target item on the upper layer of the live broadcast screen.

[0108] In some embodiments, the target virtual live broadcast room provides multiple target items, and the second display unit 502 is configured to display the live broadcast screen of the target virtual live broadcast room in the information flow interface; display the item information of the first item on the upper layer of the live broadcast screen, and the first item is the target item with the largest difference between the virtual resource quantity and the reference resource quantity among the multiple target items.

[0109] In some embodiments, the second display unit 502 is further configured to cancel display of the item information of the first item and display the item information of the second item in response to the display time of the item information of the first item reaching a preset time, where the second item is a target item other than the first item among multiple target items.

[0110] In some embodiments, the second display unit 502 is further configured to respond to a viewing operation on the item list of the target virtual live broadcast room, and preferentially display at least one target item in the item list, and at least one target item is marked with a preset label, and the preset label is used to indicate the difference between the number of virtual resources required for the target item in the target virtual live broadcast room and the reference resource number.

[0111] In some embodiments, there are multiple types of at least one target item, and the second display unit 502 is further configured to display a third item among the at least two target items in the item list, and cancel display of other target items except the third item among the at least two target items, when the serial numbers of at least two target items among the multiple target items are consecutive. The third item is the target item with the largest difference between the quantity of virtual resources and the quantity of reference resources among the at least two target items.

[0112] In some embodiments, the second display unit 502 is further configured to display a first prompt message in response to a decrease event in the number of virtual resources required for any target item, the first prompt message being used to prompt the number of virtual resources required for the target item after the decrease; to display a second prompt message in response to an increase event in the number of virtual resources required for any target item, if the number of virtual resources required for the target item after the increase is still lower than the number of virtual resources required for the reference item, the second prompt message being used to prompt the number of virtual resources required for the target item after the increase; and to display a third prompt message if the number of virtual resources required for the target item after the increase is not lower than the number of virtual resources required for the reference item, the third prompt message being used to prompt the user to obtain the reference item.

[0113] In some embodiments, the apparatus further comprises:

[0114] A determination unit is configured to determine, for any item, based on the amount of virtual resources required by the item, at least one candidate virtual live broadcast room, where the amount of virtual resources required by the item is lower than the amount of virtual resources required by the reference item;

[0115] The determination unit is also configured to determine, for any user, a target virtual live broadcast room from at least one candidate virtual live broadcast room based on the number of deduction resources owned by the user.

[0116] In some embodiments, the apparatus further comprises:

[0117] A third display unit is configured to display an information reminder interface, where the information reminder interface is used to display recommended information;

[0118] The second display unit 502 is configured to jump to the virtual live broadcast room indicated in the recommended information in response to a trigger operation on the recommended information in the information reminder interface, and the recommended information is used to recommend the virtual live broadcast room that provides the target item.

[0119] The disclosed embodiment provides a display device for a virtual live room, which can determine a target virtual live room that provides a target item by comparing the number of virtual resources required for various items with the number of virtual resources required for reference items. By displaying the target virtual live room on an information flow interface, the corresponding information of the target item can be provided to the user for viewing and selection, thereby improving the efficiency of the user in obtaining items and achieving high human-computer interaction efficiency.

[0120] It should be noted that the display device of the virtual live studio provided in the above embodiment is only illustrated by the division of the above functional units. In actual applications, the above functions can be assigned to different functional units as needed, that is, the internal structure of the electronic device is divided into different functional units to complete all or part of the functions described above. In addition, the information display device and the information display method embodiment provided in the above embodiment belong to the same concept. The specific implementation process is detailed in the method embodiment and will not be repeated here.

[0121] Regarding the display device of the virtual live broadcast room in the above embodiment, the specific manner in which each module performs operations has been described in detail in the embodiment of the method, and will not be elaborated here.

[0122] In the embodiment of the present application, the electronic device may be a terminal or a server. When the electronic device is a terminal, the terminal is used as the execution subject to implement the technical solution provided in the embodiment of the present application; when the electronic device is a server, the server is used as the execution subject to implement the technical solution provided in the embodiment of the present application; or, the technical solution provided in the present application is implemented through the interaction between the terminal and the server, such as the server obtains the number of virtual resources required for items in various channels, and pushes the target virtual live broadcast room to the terminal, and the terminal displays the target virtual live broadcast room in the information flow interface. The embodiment of the present application does not limit this.

[0123] Figure 6 6 is a block diagram of an electronic device according to an exemplary embodiment. Generally, the electronic device 600 includes: a processor 601 and a memory 602 .

[0124] The processor 601 may include one or more processing cores, such as a 4-core processor, an 8-core processor, etc. The processor 601 may be implemented in at least one hardware form of DSP (Digital Signal Processing), FPGA (Field-Programmable Gate Array), and PLA (Programmable Logic Array). The processor 601 may also include a main processor and a coprocessor. The main processor is a processor for processing data in the awake state, also known as a CPU (Central Processing Unit); the coprocessor is a low-power processor for processing data in the standby state. In some embodiments, the processor 601 may be integrated with a GPU (Graphics Processing Unit), which is responsible for rendering and drawing the content to be displayed on the display screen. In some embodiments, the processor 601 may also include an AI (Artificial Intelligence) processor, which is used to process computing operations related to machine learning.

[0125] The memory 602 may include one or more computer-readable storage media, which may be non-transitory. The memory 602 may also include a high-speed random access memory, and a non-volatile memory, such as one or more disk storage devices, flash memory storage devices. In some embodiments, the non-transitory computer-readable storage medium in the memory 602 is used to store at least one program code, which is used to be executed by the processor 601 to implement the display method of the virtual live studio provided in the method embodiment of the present disclosure.

[0126] In some embodiments, the electronic device 600 may further optionally include: a peripheral device interface 603 and at least one peripheral device. The processor 601, the memory 602 and the peripheral device interface 603 may be connected via a bus or a signal line. Each peripheral device may be connected to the peripheral device interface 603 via a bus, a signal line or a circuit board. Specifically, the peripheral device includes: at least one of a radio frequency circuit 604, a display screen 605, a camera assembly 606, an audio circuit 607 and a power supply 608.

[0127] The peripheral device interface 603 may be used to connect at least one peripheral device related to I / O (Input / Output) to the processor 601 and the memory 602. In some embodiments, the processor 601, the memory 602, and the peripheral device interface 603 are integrated on the same chip or circuit board; in some other embodiments, any one or two of the processor 601, the memory 602, and the peripheral device interface 603 may be implemented on a separate chip or circuit board, which is not limited in this embodiment.

[0128] The radio frequency circuit 604 is used to receive and transmit RF (Radio Frequency) signals, also known as electromagnetic signals. The radio frequency circuit 604 communicates with communication networks and other communication devices through electromagnetic signals. The radio frequency circuit 604 converts electrical signals into electromagnetic signals for transmission, or converts received electromagnetic signals into electrical signals. Optionally, the radio frequency circuit 604 includes: an antenna system, an RF transceiver, one or more amplifiers, a tuner, an oscillator, a digital signal processor, a codec chipset, a user identity module card, and the like. The radio frequency circuit 604 can communicate with other electronic devices through at least one wireless communication protocol. The wireless communication protocol includes, but is not limited to: a metropolitan area network, various generations of mobile communication networks (2G, 3G, 4G and 5G), a wireless local area network and / or a WiFi (Wireless Fidelity) network. In some embodiments, the radio frequency circuit 604 may also include circuits related to NFC (Near Field Communication), which is not limited in the present disclosure.

[0129] The display screen 605 is used to display the UI (User Interface). The UI may include graphics, text, icons, videos, and any combination thereof. When the display screen 605 is a touch display screen, the display screen 605 also has the ability to collect touch signals on the surface or above the surface of the display screen 605. The touch signal can be input to the processor 601 as a control signal for processing. At this time, the display screen 605 can also be used to provide virtual buttons and / or virtual keyboards, also known as soft buttons and / or soft keyboards. In some embodiments, the display screen 605 can be one, and the front panel of the electronic device 600 is set; in other embodiments, the display screen 605 can be at least two, which are respectively set on different surfaces of the electronic device 600 or are folded; in some other embodiments, the display screen 605 can be a flexible display screen, which is set on the curved surface or folded surface of the electronic device 600. Even, the display screen 605 can also be set to a non-rectangular irregular shape, that is, a special-shaped screen. The display screen 605 can be made of materials such as LCD (Liquid Crystal Display), OLED (Organic Light-Emitting Diode, organic light-emitting diode).

[0130] The camera assembly 606 is used to capture images or videos. Optionally, the camera assembly 606 includes a front camera and a rear camera. Typically, the front camera is arranged on the front panel of the electronic device, and the rear camera is arranged on the back of the electronic device. In some embodiments, there are at least two rear cameras, which are any one of a main camera, a depth of field camera, a wide-angle camera, and a telephoto camera, so as to realize the fusion of the main camera and the depth of field camera to realize the background blur function, the fusion of the main camera and the wide-angle camera to realize the panoramic shooting and VR (Virtual Reality) shooting function or other fusion shooting functions. In some embodiments, the camera assembly 606 may also include a flash. The flash can be a monochrome temperature flash or a dual-color temperature flash. A dual-color temperature flash refers to a combination of a warm light flash and a cold light flash, which can be used for light compensation at different color temperatures.

[0131] The audio circuit 607 may include a microphone and a speaker. The microphone is used to collect sound waves from the user and the environment, and convert the sound waves into electrical signals and input them into the processor 601 for processing, or input them into the radio frequency circuit 604 to achieve voice communication. For the purpose of stereo acquisition or noise reduction, there may be multiple microphones, which are respectively arranged at different parts of the electronic device 600. The microphone may also be an array microphone or an omnidirectional acquisition microphone. The speaker is used to convert the electrical signal from the processor 601 or the radio frequency circuit 604 into sound waves. The speaker may be a traditional film speaker or a piezoelectric ceramic speaker. When the speaker is a piezoelectric ceramic speaker, it can not only convert the electrical signal into sound waves audible to humans, but also convert the electrical signal into sound waves inaudible to humans for purposes such as ranging. In some embodiments, the audio circuit 607 may also include a headphone jack.

[0132] The power supply 608 is used to power various components in the electronic device 600. The power supply 608 can be an alternating current, a direct current, a disposable battery, or a rechargeable battery. When the power supply 608 includes a rechargeable battery, the rechargeable battery can support wired charging or wireless charging. The rechargeable battery can also be used to support fast charging technology.

[0133] Those skilled in the art will understand that Figure 6 The structure shown in the figure does not constitute a limitation on the electronic device 600, and may include more or less components than those shown in the figure, or combine some components, or adopt a different component arrangement.

[0134] In an exemplary embodiment, a computer-readable storage medium including instructions is also provided, such as a memory 602 including instructions, and the instructions can be executed by a processor 601 of an electronic device 600 to complete the display method of the virtual live studio. Optionally, the computer-readable storage medium can be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, etc.

[0135] A computer program product includes a computer program, which implements the above-mentioned virtual live broadcast room display method when executed by a processor.

[0136] Those skilled in the art will readily appreciate other embodiments of the present disclosure after considering the specification and practicing the invention disclosed herein. The present disclosure is intended to cover any variations, uses or adaptations of the present disclosure that follow the general principles of the present disclosure and include common knowledge or customary techniques in the art that are not disclosed in the present disclosure. The description and examples are to be considered exemplary only, and the true scope and spirit of the present disclosure are indicated by the following claims.

[0137] It should be understood that the present disclosure is not limited to the exact structures that have been described above and shown in the drawings, and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. A method for displaying a virtual live broadcast room, characterized in that: The method comprises: Display the information flow interface; Based on the quantity of virtual resources required for various items, a target virtual live broadcast room is displayed in the information flow interface. The target virtual live broadcast room is used to provide at least one target item. The quantity of virtual resources required for the target item in the target virtual live broadcast room is lower than the quantity of virtual resources required for the reference item.

2. The display method of the virtual live broadcast room according to claim 1, characterized in that: The target virtual live broadcast room provides a variety of target items, and the target virtual live broadcast room is displayed on the information flow interface, including: Displaying the live broadcast screen of the target virtual live broadcast room in the information flow interface; The item information of any target item is displayed on the upper layer of the live broadcast screen.

3. The display method of the virtual live broadcast room according to claim 1, characterized in that: The target virtual live broadcast room provides a variety of target items, and the target virtual live broadcast room is displayed on the information flow interface, including: Displaying the live broadcast screen of the target virtual live broadcast room in the information flow interface; The item information of the first item is displayed on the upper layer of the live broadcast screen, and the first item is the target item with the largest difference between the virtual resource quantity and the reference resource quantity among the multiple target items.

4. The display method of the virtual live broadcast room according to claim 3, characterized in that: The method further comprises: In response to the display time of the item information of the first item reaching a preset time, the item information of the first item is canceled and the item information of a second item is displayed, where the second item is a target item other than the first item among the multiple target items.

5. The display method of the virtual live broadcast room according to any one of claims 1 to 4, characterized in that: The method further comprises: In response to a viewing operation on the item list of the target virtual live broadcast room, at least one target item is preferentially displayed in the item list, and the at least one target item is marked with a preset label, and the preset label is used to indicate the difference between the number of virtual resources required for the target item in the target virtual live broadcast room and the reference resource number.

6. The method for displaying a virtual live broadcast room according to claim 5, characterized in that: The at least one target item may be of multiple types, and the at least one target item may be preferentially displayed in the item list, including: In the case that there are at least two target items among the multiple target items whose serial numbers are consecutive, a third item among the at least two target items is displayed in the item list, and other target items among the at least two target items except the third item are not displayed, and the third item is the target item among the at least two target items with the largest difference between the quantity of virtual resources and the quantity of reference resources.

7. The display method of the virtual live broadcast room according to any one of claims 1 to 4, characterized in that: The method further comprises: In response to a reduction event of the amount of virtual resources required for any target item, displaying first prompt information, wherein the first prompt information is used to prompt the amount of virtual resources required for the target item after the reduction; In response to an event that the amount of virtual resources required for any target item increases, if the amount of virtual resources required for the target item after the increase is still lower than the amount of virtual resources required for the reference item, display a second prompt message, wherein the second prompt message is used to prompt the amount of virtual resources required for the target item after the increase; If the amount of virtual resources required after the target item is elevated is not less than the amount of virtual resources required for the reference item, a third prompt message is displayed, and the third prompt message is used to prompt the user to obtain the reference item.

8. The method for displaying a virtual live broadcast room according to any one of claims 1 to 4, characterized in that: The method further comprises: For any item, based on the amount of virtual resources required for the item, determine at least one candidate virtual live broadcast room, in which the amount of virtual resources required for the item is lower than the amount of virtual resources required for the reference item; For any user, the target virtual live broadcast room is determined from at least one candidate virtual live broadcast room based on the amount of deduction resources owned by the user.

9. The method for displaying a virtual live broadcast room according to any one of claims 1 to 4, characterized in that: The method further comprises: Displaying an information reminder interface, wherein the information reminder interface is used to display recommended information; In response to a triggering operation on the recommended information in the information reminder interface, jump to the virtual live broadcast room indicated in the recommended information, where the recommended information is used to recommend the virtual live broadcast room that provides the target item.

10. An information display device, characterized in that: The device comprises: A first display unit is configured to display an information flow interface; The second display unit is configured to display a target virtual live broadcast room in the information flow interface based on the amount of virtual resources required for various items. The target virtual live broadcast room is used to provide at least one target item, and the amount of virtual resources required for the target item in the target virtual live broadcast room is lower than the amount of virtual resources required for the reference item.

11. An electronic device, characterized in that: The electronic device comprises: one or more processors; a memory for storing program code executable by the processor; Wherein, the processor is configured to execute the program code to implement the display method of the virtual live room as described in any one of claims 1 to 11.

12. A computer-readable storage medium, characterized in that: When the instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute the method for displaying a virtual live broadcast room as described in any one of claims 1 to 7.

13. A computer program product, comprising a computer program, which, when executed by a processor, implements the display method of the virtual live broadcast room as described in any one of claims 1 to 7.

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