Page display method and device, equipment and storage medium

Abstract

The invention relates to a page display method and device, equipment and a storage medium. The method comprises the following steps: displaying a link identifier of a current playing object and a target dynamic guide map corresponding to the link identifier in a video playing page; the target dynamic guide map is generated based on at least one of image guide information and a resource adjustment text of the current playing object; the target dynamic guide map is used for guiding a current user account to interact with the link identifier, and the current user account is an account browsing the current playing object; and in response to a trigger operation of the current user account on the link identifier, displaying an object detail page of the current playing object. According to the invention, the interaction efficiency between the user and the link identifier is improved.

Description

Technical Field

[0001] The present disclosure relates to the field of computer technology, and in particular, to a page display method, apparatus, device, and storage medium. Background Art

[0002] With the popularization of the mobile Internet and the continuous growth of user needs, more and more people watch short videos through devices such as mobile phones, and consumers are increasingly inclined to understand product features and usage methods through video content.

[0003] In the related art, the production and release of complete videos are carried out through links such as manual product selection, material shooting, content production, and video release. The video production cycle is long, and the content display form in the video page is single. Summary of the Invention

[0004] The present disclosure provides a page display method, apparatus, device, and storage medium to at least solve the problem of single content display in the video page in the related art. The technical solutions of the present disclosure are as follows:

[0005] According to a first aspect of an embodiment of the present disclosure, a page display method is provided, including:

[0006] Displaying a link identifier of a current playing object and a target dynamic guiding sticker corresponding to the link identifier on a video playing page; the target dynamic guiding sticker is generated based on at least one of image guiding information and a resource adjustment text of the current playing object; the target dynamic guiding sticker is used to guide a current user account to interact with the link identifier, and the current user account is an account browsing the current playing object;

[0007] In response to a trigger operation of the current user account on the link identifier, displaying an object details page of the current playing object.

[0008] In an exemplary embodiment, the target dynamic guiding sticker is a sticker that reciprocates between a first position and a second position on the video playing page, or a sticker whose size shrinks and then returns to its original state; the first position and the second position are different positions close to the link identifier.

[0009] In an exemplary embodiment, the target dynamic guiding sticker includes at least one of the following:

[0010] A dynamic gesture diagram pointing to the link identifier;

[0011] A dynamic text diagram generated by processing the resource adjustment text of the current playing object with at least two text styles;

[0012] A dynamic composite image generated by adjusting text and preset prompt images using the resources of the current playback object;

[0013] A dynamic sticker in the style of a prompt message is generated by adjusting text using the resources of the current playback object.

[0014] In an exemplary embodiment, the target dynamic guidance sticker is constructed based on a first sticker style in a first sticker style library, and the first sticker style library is used to store dynamic stickers whose interaction data meets a first screening condition. The method further includes:

[0015] Every first preset time interval, obtain the first current interaction data of each first sticker style in the first sticker style library;

[0016] Delete the first sticker styles whose first current interaction data does not meet the first screening condition from the first sticker style library to obtain an updated first sticker style library; the updated first sticker style library is used to construct an updated video.

[0017] In an exemplary embodiment, a target user-generated content sticker of the current playback object is also displayed on the video playback page. The target user-generated content sticker is constructed based on a second sticker style in a second sticker style library, and the second sticker style library is used to store user-generated content sticker styles whose interaction data meets a second screening condition. The method further includes:

[0018] Every second preset time interval, obtain the second current interaction data of each second sticker style in the second sticker style library;

[0019] Delete the second sticker styles whose second current interaction data does not meet the second screening condition from the second sticker style library to obtain an updated second sticker style library; the updated second sticker style library is used to construct the updated video.

[0020] In an exemplary embodiment, the video playback page is a page in a target video of the current playback object. The construction method of the target video includes:

[0021] From the historical videos corresponding to the current playback object, screen out the videos whose attention degree meets the preset conditions as the screened videos;

[0022] Obtain the materials matching the current playback object in the screened videos from a preset material library to obtain target materials;

[0023] Construct the target video according to the target materials and the detailed information of the current playback object.

[0024] In an exemplary embodiment, constructing the target video according to the target material and the detailed information of the current playing object includes:

[0025] Synthesizing the video background information of the target video according to the target material;

[0026] Analyzing the attribute information of the current playing object in the filtered video and determining the video elements corresponding to the attribute information;

[0027] Performing content filling on the video elements according to the attribute information to generate video filling elements;

[0028] Constructing the target video according to the video background information, the video filling elements, and the detailed information of the current playing object.

[0029] In an exemplary embodiment, constructing the target video according to the video background information, the video filling elements, and the detailed information of the current playing object includes:

[0030] Decomposing the detailed information of the current playing object and generating a target explanation copy;

[0031] Determining the target voice style of the explanation copy according to the geographical location of the current playing object;

[0032] Fusing the target explanation copy and the target voice style to generate a target voice subtitle;

[0033] Constructing the target video according to the video background information, the video filling elements, and the target voice subtitle.

[0034] In an exemplary embodiment, the method for constructing the preset material library includes:

[0035] Obtaining the key object image of the current playing object to obtain the first material;

[0036] Obtaining the object detail image of the current playing object and the associated object image matching the current season to obtain the second material;

[0037] Obtaining the resource adjustment information of the current playing object to obtain the third material;

[0038] Obtaining the comprehensive video of the preset user interacting with the current playing object to obtain the fourth material.

[0039] In an exemplary embodiment, the method further includes:

[0040] Construct a hotspot description text corresponding to the key object image to obtain an explanation text for the first material; the hotspot description text represents a description text with a degree of attention greater than a first threshold.

[0041] Obtain an emotional sound effect that matches the key object image to obtain a first sound effect corresponding to the first material.

[0042] Construct an association relationship among the first material, the explanation text of the first material, and the first sound effect.

[0043] In an exemplary embodiment, the method further includes:

[0044] Construct interaction result information corresponding to the current playing object and the associated object respectively to obtain an explanation text for the second material.

[0045] Obtain a hotspot sound effect in a preset application as a second sound effect corresponding to the second material; the hotspot sound effect is a sound effect with a degree of attention greater than a second threshold.

[0046] Construct an association relationship among the second material, the explanation text of the second material, and the second sound effect.

[0047] In an exemplary embodiment, the method further includes:

[0048] Obtain pre-adjustment resource information and post-adjustment resource information corresponding to the resource adjustment information of the current playing object.

[0049] Generate an explanation text for the third material according to the pre-adjustment resource information and the post-adjustment resource information.

[0050] Obtain a sound effect with a rhythm intensity greater than a preset intensity threshold as a third sound effect corresponding to the third material.

[0051] Construct an association relationship among the third material, the explanation text of the third material, and the third sound effect.

[0052] In an exemplary embodiment, the method further includes:

[0053] Construct an interaction description text for the preset user to interact with the current playing object to obtain an explanation text for the fourth material.

[0054] Obtain the geographical location of the current playing object and generate a voice style that matches the geographical location as a fourth sound effect corresponding to the fourth material.

[0055] Construct an association relationship among the fourth material, the explanation text of the fourth material, and the fourth sound effect.

[0056] In an exemplary embodiment, constructing the target video according to the target material and the detail information of the current playing object includes:

[0057] Obtaining the target material category corresponding to the target material; the target material category is the first material, the second material, the third material, or the fourth material;

[0058] Extracting the target prompt word of the current playing object according to the detail information of the current playing object;

[0059] Determining the target explanation text and target sound effect corresponding to the target material according to the target prompt word and the target association relationship corresponding to the target material category;

[0060] Constructing the target video according to the target material, the target explanation text, and the target sound effect.

[0061] In an exemplary embodiment, the method further includes:

[0062] Constructing a preset corpus according to the association relationships corresponding to the first material, the second material, the third material, and the fourth material respectively;

[0063] Inputting the target prompt word into a text generation model to extract the beginning video element, the middle video element, and the ending video element;

[0064] Searching for the explanation texts corresponding to the beginning video element, the middle video element, and the ending video element respectively in the preset corpus;

[0065] Performing a fusion process on the explanation texts corresponding to the beginning video element, the middle video element, and the ending video element respectively, and outputting the target explanation text.

[0066] According to a second aspect of the embodiments of the present disclosure, there is provided a page display device, including:

[0067] A target sticker display module configured to execute displaying a link identifier of the current playing object and a target dynamic guiding sticker corresponding to the link identifier on a video playing page; the target dynamic guiding sticker is generated based on at least one of image guiding information and the resource adjustment text of the current playing object; the target dynamic guiding sticker is used to guide the current user account to interact with the link identifier, and the current user account is the account browsing the current playing object;

[0068] An object detail page display module configured to execute displaying the object detail page of the current playing object in response to a trigger operation of the current user account on the link identifier.

[0069] In an exemplary embodiment, the target dynamic guiding sticker is a sticker that reciprocates between a first position and a second position on the video playback page, or a sticker whose size continuously shrinks and then returns to its original state; the first position and the second position are different positions close to the link identifier.

[0070] In an exemplary embodiment, the target dynamic guiding sticker includes at least one of the following:

[0071] A dynamic gesture diagram pointing to the link identifier;

[0072] A dynamic text diagram generated by processing the resource adjustment text of the current playback object using at least two text styles;

[0073] A dynamic composite diagram generated by using the resource adjustment text of the current playback object and a preset prompt type image;

[0074] A dynamic sticker in the form of a prompt message generated by using the resource adjustment text of the current playback object.

[0075] In an exemplary embodiment, the target dynamic guiding sticker is constructed based on a first sticker style in a first sticker style library, and the first sticker style library is used to store dynamic stickers whose interaction data meets a first screening condition. The device further includes:

[0076] A first interaction data acquisition module, configured to acquire the first current interaction data of each first sticker style in the first sticker style library every first preset time interval;

[0077] A first update module, configured to delete the first sticker styles whose first current interaction data does not meet the first screening condition from the first sticker style library to obtain an updated first sticker style library; the updated first sticker style library is used to construct an updated video.

[0078] In an exemplary embodiment, a target user-generated content sticker of the current playback object is also displayed on the video playback page. The target user-generated content sticker is constructed based on a second sticker style in a second sticker style library, and the second sticker style library is used to store user-generated content sticker styles whose interaction data meets a second screening condition. The device further includes:

[0079] A second interaction data acquisition module, configured to acquire the second current interaction data of each second sticker style in the second sticker style library every second preset time interval;

[0080] A second update module, configured to execute deleting a second sticker style in which the second current interaction data does not meet the second screening condition from the second sticker style library, to obtain an updated second sticker style library; the updated second sticker style library is used to construct the updated video.

[0081] In an exemplary embodiment, the video playing page is a page in the target video of the current playing object, and the apparatus further includes:

[0082] A video screening module, configured to execute screening out videos whose attention degree meets a preset condition from the historical videos corresponding to the current playing object as screened videos;

[0083] A target material determining module, configured to execute obtaining materials matching the current playing object in the screened videos from a preset material library to obtain target materials;

[0084] A target video constructing module, configured to execute constructing the target video according to the target materials and the detail information of the current playing object.

[0085] In an exemplary embodiment, the target video constructing module includes:

[0086] A background synthesizing unit, configured to execute synthesizing video background information of the target video according to the target materials;

[0087] A video element determining unit, configured to execute parsing the attribute information of the current playing object in the screened videos and determining video elements corresponding to the attribute information;

[0088] A filling unit, configured to execute content filling for the video elements according to the attribute information to generate video filling elements;

[0089] A target video constructing unit, configured to execute constructing the target video according to the video background information, the video filling elements and the detail information of the current playing object.

[0090] In an exemplary embodiment, the target video constructing unit includes:

[0091] A copywriting generating subunit, configured to execute disassembling the detail information of the current playing object and generating target explanation copywriting;

[0092] A target style determining subunit, configured to execute determining the target voice style of the explanation copywriting according to the geographical location of the current playing object;

[0093] A target subtitle generation subunit, configured to perform the fusion of the target explanation text and the target voice style to generate target voice subtitles;

[0094] A target video construction subunit, configured to perform the construction of the target video according to the video background information, the video filling elements, and the target voice subtitles.

[0095] In an exemplary embodiment, the apparatus further includes:

[0096] A first material acquisition module, configured to perform the acquisition of the key object image of the current playing object to obtain the first material;

[0097] A second material acquisition module, configured to perform the acquisition of the object detail image of the current playing object and the associated object image matching the current season to obtain the second material;

[0098] A third material acquisition module, configured to perform the acquisition of the resource adjustment information of the current playing object to obtain the third material;

[0099] A fourth material acquisition module, configured to perform the acquisition of the comprehensive video of the preset user interacting with the current playing object to obtain the fourth material.

[0100] In an exemplary embodiment, the apparatus further includes:

[0101] A first copywriting construction module, configured to perform the construction of the hotspot description text corresponding to the key object image to obtain the explanation text of the first material; the hotspot description text represents the description text with a degree of attention greater than the first threshold;

[0102] A first sound effect acquisition module, configured to perform the acquisition of the emotional sound effect matching the key object image to obtain the first sound effect corresponding to the first material;

[0103] A first relationship construction module, configured to perform the construction of the association relationship among the first material, the explanation text of the first material, and the first sound effect.

[0104] In an exemplary embodiment, the apparatus further includes:

[0105] A second copywriting construction module, configured to perform the construction of the interaction result information corresponding to the current playing object and the associated object respectively to obtain the explanation text of the second material;

[0106] A second sound effect acquisition module, configured to perform the acquisition of the hotspot sound effect in the preset application as the second sound effect corresponding to the second material; the hotspot sound effect is the sound effect with a degree of attention greater than the second threshold;

[0107] A second relationship construction module, configured to construct the association relationship between the second material, the explanatory text of the second material, and the second sound effect.

[0108] In an exemplary embodiment, the apparatus further includes:

[0109] An adjustment information acquisition module, configured to acquire the pre-adjustment resource information and the post-adjustment resource information corresponding to the resource adjustment information of the current playing object;

[0110] A third copywriting construction module, configured to generate the explanatory text of the third material according to the pre-adjustment resource information and the post-adjustment resource information;

[0111] A third sound effect acquisition module, configured to acquire a sound effect whose rhythm intensity is greater than a preset intensity threshold as the third sound effect corresponding to the third material;

[0112] A third relationship construction module, configured to construct the association relationship between the third material, the explanatory text of the third material, and the third sound effect.

[0113] In an exemplary embodiment, the apparatus further includes:

[0114] A fourth copywriting construction module, configured to construct an interaction description text for the interaction between the preset user and the current playing object to obtain the explanatory text of the fourth material;

[0115] A fourth sound effect acquisition module, configured to acquire the geographical location of the current playing object and generate a voice style matching the geographical location as the fourth sound effect corresponding to the fourth material;

[0116] A fourth relationship construction module, configured to construct the association relationship between the fourth material, the explanatory text of the fourth material, and the fourth sound effect.

[0117] In an exemplary embodiment, the target video construction module includes:

[0118] A target material category acquisition unit, configured to acquire the target material category corresponding to the target material; the target material category is the first material, the second material, the third material, or the fourth material;

[0119] A target prompt word extraction unit, configured to extract the target prompt word of the current playing object according to the detailed information of the current playing object;

[0120] A target information determination unit, configured to determine a target explanation text and a target sound effect corresponding to the target material according to the target prompt word and the target association relationship corresponding to the target material category;

[0121] A target video construction unit, configured to construct the target video according to the target material, the target explanation text, and the target sound effect.

[0122] In an exemplary embodiment, the apparatus further includes:

[0123] A preset corpus construction module, configured to construct a preset corpus according to the association relationships corresponding to the first material, the second material, the third material, and the fourth material respectively;

[0124] A video element extraction module, configured to input the target prompt word into a text generation model to extract start video elements, middle video elements, and end video elements;

[0125] An explanation text acquisition module, configured to search for the explanation texts corresponding to the start video elements, the middle video elements, and the end video elements respectively in the preset corpus;

[0126] A target text generation module, configured to perform a fusion process on the explanation texts corresponding to the start video elements, the middle video elements, and the end video elements respectively, and output the target explanation text.

[0127] According to a third aspect of the embodiments of the present disclosure, there is provided an electronic device, including:

[0128] A processor;

[0129] A memory for storing instructions executable by the processor;

[0130] Wherein, the processor is configured to execute the instructions to implement the page display method as described above.

[0131] According to a fourth aspect of the embodiments of the present disclosure, there is provided a computer-readable storage medium, which when the instructions in the computer-readable storage medium are executed by an electronic device processor, enables the electronic device to execute the page display method as described above.

[0132] According to a fifth aspect of the embodiments of the present disclosure, there is provided a computer program product, including a computer program, where the computer program implements the page display method as described above when executed by a processor.

[0133] The technical solutions provided by the embodiments of the present disclosure at least bring the following beneficial effects:

[0134] The present disclosure displays the link identifier of the current playback object and the target dynamic guidance map corresponding to the link identifier in the video playback page; the target dynamic guidance map is generated based on at least one of the image guidance information and the resource adjustment text of the current playback object; the target dynamic guidance map is used to guide the current user account to interact with the link identifier, and the current user account is the account that browses the current playback object; the present disclosure displays the prompt dynamic guidance map corresponding to the link identifier in the page, which improves the diversity of the content displayed on the page and makes the link identifier more eye-catching; in response to the triggering operation of the current user account on the link identifier, the object details page of the current playback object is displayed. The present disclosure displays the target dynamic guidance map corresponding to the link identifier in the page, so as to facilitate prompting the user to operate the link identifier and enter the object details page; and improves the interaction efficiency between the user and the link identifier.

[0135] It is to be understood that the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the present disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0136] The drawings herein are incorporated into and constitute a part of the specification, illustrate embodiments consistent with the present disclosure, and together with the description are used to explain the principles of the present disclosure, and do not constitute improper limitations on the present disclosure.

[0137] Figure 1 The present invention is an application environment diagram of a page display method according to an exemplary embodiment.

[0138] Figure 2 The figure is a flow chart of a page display method according to an exemplary embodiment.

[0139] Figure 3 A schematic diagram of a video playback page according to an exemplary embodiment Figure 1 .

[0140] Figure 4 A schematic diagram of a video playback page according to an exemplary embodiment Figure 2 .

[0141] Figure 5 A schematic diagram of a video playback page according to an exemplary embodiment Figure 3 .

[0142] Figure 6 A schematic diagram of a video playback page according to an exemplary embodiment Figure 4 .

[0143] Figure 7 The figure is a schematic diagram of a page of a user-generated content map according to an exemplary embodiment.

[0144] Figure 8 It is a flowchart of a method for generating a target explanation text shown according to an exemplary embodiment.

[0145] Figure 9 It is a block diagram of a page display device shown according to an exemplary embodiment.

[0146] Figure 10 It is a block diagram of a server shown according to an exemplary embodiment.

[0147] Figure 11 It is a block diagram of an electronic device for page display shown according to an exemplary embodiment;

[0148] Among them, the reference numerals in the figure are as follows:

[0149] Link identifier 11, target dynamic guidance sticker 12, target user-generated content sticker 13. Detailed implementation manners

[0150] In order to enable those of ordinary skill in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

[0151] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and do not necessarily have to be used to describe a specific order or sequence. It should be understood that such used data can be interchanged under appropriate circumstances so that the embodiments of the present disclosure described herein can be implemented in an order different from those illustrated or described herein. The implementation manners described in the following exemplary embodiments do not represent all implementation manners consistent with the present disclosure. On the contrary, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0152] It should be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data for display, data for analysis, etc.) involved in the present disclosure are all information and data that have been authorized by the user or fully authorized by all parties.

[0153] In order to improve the diversity of the content displayed on the video page, the present disclosure provides a page display method, device, equipment and storage medium.

[0154] Please refer to Figure 1 , which shows an application environment diagram of a page display method shown according to an exemplary embodiment. The application environment may include a server 01 and a client 02.

[0155] Specifically, in the embodiments of this specification, the server 01 may include an independently operating server, a distributed server, or a server cluster composed of multiple servers. It may also be a cloud server that provides basic cloud computing services such as cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communications, middleware services, domain name services, security services, CDN (Content Delivery Network), and big data and artificial intelligence platforms. The server 01 may include a network communication unit, a processor, a memory, and so on. Specifically, the server 01 may be used to generate a target video of the current playback object and send the target video to the client 02.

[0156] Specifically, in the embodiments of this specification, the client 02 may include physical devices such as smart phones, desktop computers, tablet computers, laptop computers, digital assistants, smart wearable devices, in-vehicle terminals, etc. It may also include software running on the physical devices, such as web pages provided to users by some service providers, or applications provided to users by these service providers. Specifically, the client 02 may be used to display the playback page of the target video.

[0157] Figure 2 It is a flowchart of a page display method shown according to an exemplary embodiment. As Figure 2 shown, this method may be applied to Figure 1 the client 02 shown below and includes the following steps.

[0158] In step S201, display a link identifier of the current playback object and a target dynamic guidance sticker corresponding to the link identifier on the video playback page; the target dynamic guidance sticker is generated based on at least one of image guidance information and the resource adjustment text of the current playback object; the target dynamic guidance sticker is used to guide the current user account to interact with the link identifier, and the current user account is the account browsing the current playback object.

[0159] In an embodiment of the present disclosure, the video playback page may be a page in applications such as videos, shopping, and entertainment. The current playback object may include, but is not limited to, objects such as food and beverage, clothing, and scenic spots. The link identifier of the current playback object may be a text or picture identifier, which may include the store name and location information of the store where the object is located. The link identifier may be used to jump to the object details page; the target dynamic guiding sticker is set close to the link identifier of the current playback object and can be used to point to the link identifier; Exemplarily, the target dynamic guiding sticker may be set at the upper position of the link identifier. The target dynamic guiding sticker may include at least one of a target picture and a target text; among them, the image guiding information may include, but is not limited to, gesture guiding information, direction identifier guiding information (such as an arrow), etc. The target picture may be a picture corresponding to the image guiding information, such as a gesture guiding picture or an arrow guiding picture; the target text may include, but is not limited to, the resource adjustment text of the current playback object. The target dynamic guiding sticker in this embodiment is a sticker that moves regularly along a preset frequency within a preset range on the page; the target dynamic guiding sticker does not cover the link identifier during the dynamic movement process.

[0160] In step S203, in response to the triggering operation of the current user account on the link identifier, the object details page of the current playback object is displayed.

[0161] In an embodiment of the present disclosure, the current user account may perform triggering operations such as clicking, swiping, and dragging on the link identifier to jump to the object details page of the current playback object. The object details page may be the e-commerce store page of the current playback object or the page showing the order placement entry of the current playback object. The object attribute information, price, etc. of the current playback object are displayed on the object details page; the current user account may place an order to purchase the current playback object through the object details page. For example, the current playback object may be added to the virtual resource list of the current user account on the object details page.

[0162] The present disclosure displays the link identifier of the current playback object and the target dynamic guiding sticker corresponding to the link identifier on the video playback page; the target dynamic guiding sticker is generated based on at least one of the image guiding information and the resource adjustment text of the current playback object; the target dynamic guiding sticker is used to guide the current user account to interact with the link identifier, and the current user account is the account browsing the current playback object; the present disclosure displays the prompt dynamic guiding sticker corresponding to the link identifier on the page, improving the diversity of the page display content and making the link identifier more prominent; in response to the triggering operation of the current user account on the link identifier, the object details page of the current playback object is displayed. The present disclosure displays the target dynamic guiding sticker corresponding to the link identifier on the page, thereby facilitating prompting the user to operate on the link identifier and enter the object details page; improving the interaction efficiency between the user and the link identifier.

[0163] In the embodiments of the present disclosure, the target dynamic guiding sticker is a sticker that reciprocates between a first position and a second position on the video playback page, or a sticker whose size continuously shrinks and then returns to its original state; the first position and the second position are different positions close to the link identifier.

[0164] In the embodiments of the present disclosure, the first position and the second position may be positions on the same side of the link identifier to prevent the target dynamic guiding sticker from obscuring the link identifier during movement; exemplarily, the first position and the second position may be positions above the link identifier; and the first position may be above the second position. The size of the target dynamic guiding sticker can be set according to the actual situation. During the movement process, the size of the target dynamic guiding sticker can remain unchanged, or continuously shrink and then return to its original state, and continuously change periodically; in this embodiment, a dynamic guiding sticker is set on the page, which is used as a prompt message for the link identifier, not only improving the diversity of the content displayed on the page, but also facilitating the reminder of the position where the link identifier is located, and improving the interaction efficiency between the user and the link identifier.

[0165] In the embodiments of the present disclosure, the target dynamic guiding sticker includes at least one of the following:

[0166] A dynamic gesture diagram pointing to the link identifier;

[0167] A dynamic text diagram generated by processing the resource adjustment text of the current playback object using at least two text styles;

[0168] A dynamic composite diagram generated by using the resource adjustment text of the current playback object and a preset prompt image;

[0169] A dynamic sticker in the form of a prompt message generated by using the resource adjustment text of the current playback object.

[0170] In the embodiments of the present disclosure, the target dynamic guiding sticker can be generated based on at least one of text and images; exemplarily, the target dynamic guiding sticker can include at least one of a dynamic gesture diagram, a dynamic text diagram, a dynamic composite diagram, and a dynamic sticker. This embodiment provides various styles of target dynamic guiding stickers, improving the diversity of the sticker display styles.

[0171] In the embodiments of the present disclosure, as Figure 3 shown, Figure 3 is a schematic diagram of a video playback page Figure 1, the video image of the current playing object is displayed on the playing page, and the follow control, like control, comment control, favorite control, and share control are also displayed. The link identifier 11 and the target dynamic guidance sticker 12 are also shown. Among them, the target dynamic guidance sticker 12 is a dynamic gesture diagram pointing to the link identifier, and it continuously reciprocates along the direction indicated by the double arrow in the page, for prompting the user to trigger a click on the link identifier 11.

[0172] In the embodiments of the present disclosure, as Figure 4 shown, Figure 4 is a schematic diagram of a video playing page Figure 2 , in which the link identifier 11 and the target dynamic guidance sticker 12 are shown. Among them, the target dynamic guidance sticker 12 is a dynamic text diagram, and this dynamic text diagram is generated by adjusting the text based on the resources of the current playing object. The resource-adjusted text can be discounts, and the two texts can be displayed in different text styles; the target dynamic guidance sticker 12 corresponding to the adjusted text continuously reciprocates along the direction indicated by the double arrow in the page, for prompting the user to trigger a click on the link identifier 11.

[0173] As Figure 5 shown, Figure 5 is a schematic diagram of a video playing page Figure 3 , in which the link identifier 11 and the target dynamic guidance sticker 12 are shown. Among them, the target dynamic guidance sticker 12 is a dynamic composite diagram, and this dynamic composite diagram is a sticker generated based on the resource-adjusted text of the current playing object and a preset prompt type image. The resource-adjusted text can be "grab benefits", and the target dynamic guidance sticker 12 continuously reciprocates along the direction indicated by the double arrow in the page, for prompting the user to trigger a click on the link identifier 11.

[0174] As Figure 6 shown, Figure 6 is a schematic diagram of a video playing page Figure 4 , in which the link identifier 11 and the target dynamic guidance sticker 12 are shown. Among them, the target dynamic guidance sticker 12 is a prompt message type dynamic sticker, and this dynamic sticker is a prompt message style sticker generated based on the resource-adjusted text of the current playing object. The resource-adjusted text can be "preferential treatment to be claimed", Figure 6 shows the change process in which the size of the target dynamic guidance sticker 12 continuously shrinks and then returns to its original state, and it changes periodically. Among them, the size can continuously shrink until it disappears and then return to its original state again, for prompting the user to trigger a click on the link identifier 11.

[0175] In the embodiments of the present disclosure, the target dynamic guidance sticker is constructed based on the first sticker style in the first sticker style library. The first sticker style library is used to store dynamic stickers whose interaction data meets the first screening conditions. The method further includes:

[0176] Every first preset duration, obtain the first current interaction data of each first sticker style in the first sticker style library;

[0177] Delete the first sticker styles whose first current interaction data does not meet the first screening condition from the first sticker style library to obtain an updated first sticker style library; the updated first sticker style library is used to construct an updated video.

[0178] In the embodiments of the present disclosure, the first preset duration can be set according to the actual situation and will not be specifically limited here; a first fitting style library can be pre-constructed, and multiple first sticker styles are stored in the first fitting style library; during the application process, dynamic guiding stickers corresponding to each first sticker style can be generated, and then the interaction data corresponding to each dynamic guiding sticker is obtained as the first current interaction data of each first sticker style; among them, the first current interaction data can include, but is not limited to, the interaction data of the link identifier indicated by the dynamic guiding sticker of the first sticker style.

[0179] A first data threshold corresponding to the first current interaction data can be set, and then a first screening condition is constructed according to the first data threshold. The first sticker styles that do not reach the first data threshold can be determined as the sticker styles that do not meet the first screening condition and deleted from the first sticker style library to update the first sticker style library, so as to ensure the business index requirements of the first fitting styles in the first sticker style library.

[0180] In the embodiments of the present disclosure, a target user-generated content sticker of the current playing object is also displayed on the video playing page. The target user-generated content sticker is constructed based on a second sticker style in a second sticker style library. The second sticker style library is used to store user-generated content sticker styles whose interaction data meets a second screening condition. The method further includes:

[0181] Every second preset duration, obtain the second current interaction data of each second sticker style in the second sticker style library;

[0182] Delete the second sticker styles whose second current interaction data does not meet the second screening condition from the second sticker style library to obtain an updated second sticker style library; the updated second sticker style library is used to construct the updated video.

[0183] In the embodiments of the present disclosure, the second preset duration may be the same as or different from the first preset duration. A second fitting style library may be pre-constructed, and a plurality of second sticker styles may be stored in the second fitting style library. During the application process, user-generated content stickers corresponding to each second sticker style may be generated, and then the interaction data corresponding to the link identifier in the page where each user-generated content sticker is located may be obtained as the second current interaction data of each second sticker style. The second current interaction data may include, but is not limited to, the interaction data of the link identifier of the second sticker style. A second data threshold corresponding to the second current interaction data may be set, and then a second screening condition may be constructed according to the second data threshold. The second sticker styles that do not reach the second data threshold may be determined as sticker styles that do not meet the second screening condition and deleted from the second sticker style library to update the second sticker style library, thereby ensuring the business indicator requirements of the second fitting styles in the second sticker style library.

[0184] In some embodiments, the second screening condition may be further adjusted according to the second current interaction data. Exemplarily, the second screening condition may be set to have high text readability and the contrast between the background color and the stroke higher than a preset contrast, and the second sticker styles corresponding to skewed fonts and special fonts may be determined as sticker styles that do not meet the second screening condition. In some embodiments, second sticker styles matching specific types of objects may also be set. For example, for travel-related objects, second sticker styles formed by texts such as price discounts and scenic spot keywords may be set.

[0185] As Figure 7 shown, Figure 7 FIG. shows a schematic diagram of a page of user-generated content stickers, which shows a link identifier 11, a target dynamic guidance sticker 12, and a target user-generated content sticker 13 that meets the second screening condition. The target dynamic guidance sticker 12 is a dynamic gesture diagram pointing to the link identifier, and it continuously moves back and forth along the direction indicated by the double arrow in the page to prompt the user to trigger a click on the link identifier 11. The text in the target user-generated content sticker 13 is easy to read, not skewed, and has a high contrast with the background.

[0186] In the embodiments of the present disclosure, the video playback page is a page in the target video of the current playback object, and the construction method of the target video includes:

[0187] From the historical videos corresponding to the current playback object, videos whose attention degree meets the preset conditions are screened out as screened videos;

[0188] In a preset material library, materials matching the current playback object in the screened videos are obtained to obtain target materials;

[0189] Construct the target video according to the target material and the detailed information of the current playing object.

[0190] In the embodiments of the present disclosure, the target video may include seven elements: cover stickers, user-generated content stickers, voice synthesized based on voice synthesis technology, explanatory text subtitles, background music, picture filters, and link identification stickers; the target video may be generated based on these elements. The link identification sticker in this embodiment is a target dynamic guidance sticker. When making the target video of the current playing object, videos with attention levels meeting preset conditions can be screened out from its historical videos as high-quality screened videos; videos with business indicator data higher than the preset indicator threshold can also be directly screened out from the preset application as screened videos, and the object in the screened video is used as the current playing object; where the screened videos can be one or more. By analyzing these videos, a general object explanatory text structure is abstracted, for example, which elements should be included in the beginning, middle, and end parts of the video. And materials matching the current playing object in the screened videos can be obtained from the preset material library, that is, materials matching the video elements are determined to obtain the target material; then the target material and the detailed information of the current playing object are fused to construct the target video. In this embodiment, by fusing the screened videos with the preset material library, remaking the target video and making recommendations, the content quality and diversity of the target video are further improved.

[0191] In the embodiments of the present disclosure, the constructing the target video according to the target material and the detailed information of the current playing object includes:

[0192] Synthesize the video background information of the target video according to the target material;

[0193] Analyze the attribute information of the current playing object in the screened video and determine the video elements corresponding to the attribute information;

[0194] Fill the content of the video elements according to the attribute information to generate video filling elements;

[0195] Construct the target video according to the video background information, the video filling elements, and the detailed information of the current playing object.

[0196] In the embodiments of the present disclosure, there can be multiple target materials. The video background information of the target video can be synthesized based on the multiple target materials, and then the attribute information of the current playing object in the video is screened. The attribute information can include, but is not limited to, information such as the description text and keywords of the object, and the video elements corresponding to the attribute information are determined. The video elements can include cover stickers, user-generated content stickers, synthesized voices, explanatory copy subtitles, background music, picture filters, link identification stickers, etc.; and the video elements are filled with content according to the attribute information to generate complete video filling elements; the detailed information of the current playing object can include information such as object images and text descriptions; finally, the video background information, the video filling elements, and the detailed information of the current playing object are fused to generate the target video; in this embodiment, the video elements can be filled according to the attribute information, so as to quickly generate video filling elements, and the target video is generated according to the video filling elements, improving the generation efficiency and quality of the target video.

[0197] In the embodiments of the present disclosure, constructing the target video according to the video background information, the video filling elements, and the detailed information of the current playing object includes:

[0198] Decompose the detailed information of the current playing object and generate a target explanatory copy.

[0199] Determine the target voice style of the explanatory copy according to the geographical location of the current playing object.

[0200] Fuse the target explanatory copy and the target voice style to generate target voice subtitles.

[0201] Construct the target video according to the video background information, the video filling elements, and the target voice subtitles.

[0202] In the embodiments of the present disclosure, the detailed information of the current playing object can be parsed to generate a corresponding target explanatory copy, and then the target voice style of the explanatory copy is determined according to the geographical location of the current playing object; finally, the target video with geographical location characteristics is generated according to the video background information, the video filling elements, and the target voice subtitles.

[0203] In the embodiments of the present disclosure, the construction method of the preset material library includes:

[0204] Obtain the key object image of the current playing object to get the first material.

[0205] Obtain the object detail image of the current playing object and the associated object image matching the current season to get the second material.

[0206] Obtain the resource adjustment information of the current playing object to obtain a third material;

[0207] Obtain a comprehensive video of a preset user interacting with the current playing object to obtain a fourth material.

[0208] In the embodiments of the present disclosure, in order to improve the interest of the video, the key object image can be a representative image selected from multiple images of the current playing object. The key object image represents the key features of the current playing object, and these features can arouse the interest of users; Exemplarily, the key object image can be an image with high quality, high contrast or highlight shot, and it can be used as the first material; For example, the key object image can be a close-up of the merchant's special food or project.

[0209] In order to improve the atmosphere of the video, the second material can be the object detail image of the current playing object and the associated object image matching the current season. The object detail image can be the promoted object or the popular object, and the associated object image matching the current season can also be determined according to the season corresponding to the current time; For example, in summer, the restaurant can set the associated object image as summer desserts; Filters adapted to the season can also be set for the images to form the second material.

[0210] In order to improve the sense of discount of the object in the video, the third material can be determined based on the resource adjustment information of the current playing object. The resource adjustment information can include but is not limited to the discounts, promotions, etc. of a single object or package; Highlight special effects or subtitles can also be set, such as "Wow, the price has dropped". The fourth material can be a comprehensive video of a preset user interacting with the current playing object.

[0211] In the embodiments of the present disclosure, the method further includes:

[0212] Construct a hotspot description text corresponding to the key object image to obtain an explanation copywriting of the first material; The hotspot description text represents a description text with a degree of attention greater than the first threshold;

[0213] Obtain an emotional sound effect matching the key object image to obtain a first sound effect corresponding to the first material;

[0214] Construct an association relationship among the first material, the explanation copywriting of the first material, and the first sound effect.

[0215] In the embodiments of the present disclosure, hot description texts with a degree of attention greater than a first threshold can be obtained from a preset application, and the hot description texts corresponding to the key object images can be screened out therefrom to obtain the first explanation text corresponding to the first material; text highlighting the novelty of the group-buying items can also be set as the first explanation text, such as scenario description texts for newly opened stores, new product launches, new eating methods, hidden gameplay, festival activities, etc. Then, an emotional sound effect matching the key object image is obtained to get the first sound effect corresponding to the first material; for example, the first sound effect can be a sound effect for mobilizing the user's emotions, and the explanation text of the first material is the first explanation text; thus, a first association relationship among the first material, the first explanation text, and the first sound effect is constructed to form interesting comprehensive information.

[0216] In the embodiments of the present disclosure, the method further includes:

[0217] Construct the interaction result information corresponding to the current playing object and the associated object respectively to obtain the explanation text of the second material;

[0218] Obtain the hot sound effect in the preset application as the second sound effect corresponding to the second material; the hot sound effect is a sound effect with a degree of attention greater than a second threshold;

[0219] Construct the association relationship among the second material, the explanation text of the second material, and the second sound effect.

[0220] In the embodiments of the present disclosure, positive feedback interaction result information corresponding to the current playing object and the associated object respectively can be constructed to obtain the explanation text of the second material; for example, the taste of the food: "The meat is crispy and tender, spicy and fragrant", the project experience: "Feeling that all the fatigue of the body has been dispelled", to achieve immersive explanatory narration; then, the hot sound effect in the preset application is obtained as the second sound effect corresponding to the second material; for example, the second sound effect can be a popular music with a sense of rhythm or a strong rhythm; the explanation text of the second material is the second explanation text; thus, a second association relationship among the second material, the second explanation text, and the second sound effect is constructed to form comprehensive information with a sense of atmosphere.

[0221] In the embodiments of the present disclosure, the method further includes:

[0222] Obtain the resource information before adjustment and the resource information after adjustment corresponding to the resource adjustment information of the current playing object;

[0223] Generate the explanation text of the third material according to the resource information before adjustment and the resource information after adjustment;

[0224] Obtain a sound effect with a rhythm intensity greater than a preset intensity threshold as the third sound effect corresponding to the third material;

[0225] Build the association relationship among the third material, the explanatory text of the third material, and the third sound effect.

[0226] In the embodiments of the present disclosure, the adjusted resource information and the post-adjustment resource information corresponding to the resource adjustment information of the current playback object can be obtained, and the comparison information of the two types of information can be formed; the resource adjustment information may include, but is not limited to, information such as price and portion; for example, the current price and the previous daily price can be obtained, and the comparison information can be formed to generate the third explanatory text corresponding to the third material; information such as the preferential validity period can also be added to the third explanatory text; then, the sound effect with a rhythm intensity greater than the preset intensity threshold is obtained as the third sound effect corresponding to the third material, which is used to create a sense of urgency and emphasize the tone at the preferential information; the explanatory text of the third material is the third explanatory text; thus, the third association relationship among the third material, the third explanatory text, and the third sound effect is constructed to form a comprehensive information with a sense of preference.

[0227] In the embodiments of the present disclosure, the method further includes:

[0228] Build the interactive description text for the interaction between the preset user and the current playback object to obtain the explanatory text of the fourth material;

[0229] Obtain the geographical location of the current playback object and generate a voice style matching the geographical location as the fourth sound effect corresponding to the fourth material;

[0230] Build the fourth association relationship among the fourth material, the explanatory text of the fourth material, and the fourth sound effect.

[0231] In the embodiments of the present disclosure, the interactive description text for the interaction between the preset user and the current playback object can be built to obtain the explanatory text of the fourth material; then, the geographical location of the current playback object is obtained, and a voice style matching the geographical location is generated as the fourth sound effect corresponding to the fourth material; the fourth sound effect matches the region corresponding to the geographical location; the explanatory text of the fourth material is the fourth explanatory text; thus, the fourth association relationship among the fourth material, the fourth explanatory text, and the fourth sound effect can be built.

[0232] In the embodiments of the present disclosure, constructing the target video according to the target material and the details information of the current playback object includes:

[0233] Obtain the target material category corresponding to the target material; the target material category is the first material, the second material, the third material, or the fourth material;

[0234] Extract the target prompt words of the current playback object according to the detailed information of the current playback object;

[0235] Determine the target explanation text and target sound effect corresponding to the target material according to the target prompt words and the target association relationship corresponding to the target material category;

[0236] Construct the target video according to the target material, the target explanation text, and the target sound effect.

[0237] In the embodiments of the present disclosure, the target material category corresponding to the target material may be the first material, the second material, the third material, or the fourth material; the target prompt words of the current playback object may be extracted according to the detailed information of the current playback object; then, according to the target prompt words and the target association relationship corresponding to the target material category, the target explanation text and target sound effect corresponding to the target material are determined; among them, the target association relationship may include a first association relationship, a second association relationship, a third association relationship, and a fourth association relationship; for example, when the target material category is the first material, the target association relationship is the first association relationship; when the target material category is the second material, the target association relationship is the second association relationship; when the target material category is the third material, the target association relationship is the third association relationship; when the target material category is the fourth material, the target association relationship is the fourth association relationship. The subtitles of the target explanation text may adopt various subtitle styles with periodic changes; different subtitle styles may correspond to different fonts, colors, font sizes, etc.; finally, the target video is constructed according to the determined target material, the target explanation text, and the target sound effect. During the video construction process, key information may also be set on the cover to enhance the attractiveness of the video cover.

[0238] In the embodiments of the present disclosure, as Figure 8 shown, the method further includes:

[0239] S801: Construct a preset corpus according to the association relationships corresponding to the first material, the second material, the third material, and the fourth material respectively;

[0240] S803: Input the target prompt words into the copywriting generation model to extract the beginning video elements, the middle video elements, and the ending video elements;

[0241] S805: Search for the explanation texts corresponding to the beginning video elements, the middle video elements, and the ending video elements respectively in the preset corpus;

[0242] S807: Perform a fusion process on the explanation texts corresponding to the beginning video elements, the middle video elements, and the ending video elements respectively, and output the target explanation text.

[0243] In the embodiments of the present disclosure, a preset corpus can be constructed according to the first association relationship corresponding to the first material, the second association relationship corresponding to the second material, the third association relationship corresponding to the third material, and the fourth association relationship corresponding to the fourth material. A sample prompt word of a sample object is obtained in advance, and the sample object is labeled with a sample explanation copy tag; the sample prompt word is input into a large model to extract a sample start video element, a sample middle video element, and a sample end video element; a sample explanation copy result is generated according to the sample start video element, the sample middle video element, and the sample end video element; the preset model is trained according to the difference between the sample explanation copy result and the sample explanation copy tag to obtain a copy generation model; specifically, the target loss data can be determined according to the difference between the sample explanation copy result and the sample explanation copy tag, and then the model parameters of the preset model are adjusted according to the target loss data until the training end condition is met, and the preset model at the end of the training is determined as the copy generation model. Among them, the training end condition can be determined according to the target loss data and / or the number of training iterations. Then, the target prompt word is input into the copy generation model to extract a start video element, a middle video element, and an end video element; the explanation copy corresponding to each of the start video element, the middle video element, and the end video element is searched for in the preset corpus; the explanation copy corresponding to each of the start video element, the middle video element, and the end video element is fused to quickly and accurately output the target explanation copy, thereby improving the generation efficiency of the target video.

[0244] Figure 9 is a block diagram of a page display device shown according to an exemplary embodiment. Refer to Figure 9 , the device includes:

[0245] A target sticker display module 910, configured to execute displaying a link identifier of a currently played object and a target dynamic guiding sticker corresponding to the link identifier on a video playing page; the target dynamic guiding sticker is generated based on at least one of image guiding information and a resource adjustment text of the currently played object; the target dynamic guiding sticker is used to guide the current user account to interact with the link identifier, and the current user account is an account browsing the currently played object;

[0246] An object detail page display module 920, configured to execute displaying an object detail page of the currently played object in response to a trigger operation of the current user account on the link identifier.

[0247] In an exemplary embodiment, the target dynamic guiding sticker is a sticker that reciprocates between a first position and a second position on the video playback page, or a sticker whose size continuously shrinks and then returns to its original state; the first position and the second position are different positions close to the link identifier.

[0248] In an exemplary embodiment, the target dynamic guiding sticker includes at least one of the following:

[0249] A dynamic gesture diagram pointing to the link identifier;

[0250] A dynamic text diagram generated by processing the resource adjustment text of the current playback object using at least two text styles;

[0251] A dynamic composite diagram generated by using the resource adjustment text of the current playback object and a preset prompt image;

[0252] A dynamic sticker in the form of a prompt message generated by using the resource adjustment text of the current playback object.

[0253] In an exemplary embodiment, the target dynamic guiding sticker is constructed based on a first sticker style in a first sticker style library, and the first sticker style library is used to store dynamic stickers whose interaction data meet a first screening condition. The device further includes:

[0254] A first interaction data acquisition module configured to acquire first current interaction data of each first sticker style in the first sticker style library every first preset time interval;

[0255] A first update module configured to delete the first sticker styles whose first current interaction data do not meet the first screening condition from the first sticker style library to obtain an updated first sticker style library; the updated first sticker style library is used to construct an updated video.

[0256] In an exemplary embodiment, a target user-generated content sticker of the current playback object is also displayed on the video playback page. The target user-generated content sticker is constructed based on a second sticker style in a second sticker style library, and the second sticker style library is used to store user-generated content sticker styles whose interaction data meet a second screening condition. The device further includes:

[0257] A second interaction data acquisition module configured to acquire second current interaction data of each second sticker style in the second sticker style library every second preset time interval;

[0258] A second update module, configured to execute deleting a second sticker style in which the second current interaction data does not meet the second screening condition from the second sticker style library, to obtain an updated second sticker style library; the updated second sticker style library is used to construct the updated video.

[0259] In an exemplary embodiment, the video playing page is a page in the target video of the current playing object, and the apparatus further includes:

[0260] A video screening module, configured to execute screening, from the historical videos corresponding to the current playing object, videos whose attention degree meets a preset condition as screened videos;

[0261] A target material determining module, configured to execute obtaining, in a preset material library, materials matching the current playing object in the screened videos, to obtain target materials;

[0262] A target video constructing module, configured to execute constructing the target video according to the target materials and the detail information of the current playing object.

[0263] In an exemplary embodiment, the target video constructing module includes:

[0264] A background synthesizing unit, configured to execute synthesizing the video background information of the target video according to the target materials;

[0265] A video element determining unit, configured to execute parsing the attribute information of the current playing object in the screened videos, and determining video elements corresponding to the attribute information;

[0266] A filling unit, configured to execute content filling for the video elements according to the attribute information, to generate video filling elements;

[0267] A target video constructing unit, configured to execute constructing the target video according to the video background information, the video filling elements, and the detail information of the current playing object.

[0268] In an exemplary embodiment, the target video constructing unit includes:

[0269] A copywriting generating subunit, configured to execute disassembling the detail information of the current playing object, and generating target explanation copywriting;

[0270] A target style determining subunit, configured to execute determining the target voice style of the explanation copywriting according to the geographical location of the current playing object;

[0271] A target subtitle generation subunit, configured to perform the fusion of the target explanation text and the target voice style to generate target voice subtitles;

[0272] A target video construction subunit, configured to perform the construction of the target video according to the video background information, the video filling elements, and the target voice subtitles.

[0273] In an exemplary embodiment, the device further includes:

[0274] A first material acquisition module, configured to perform the acquisition of the key object image of the current playback object to obtain the first material;

[0275] A second material acquisition module, configured to perform the acquisition of the object detail image of the current playback object and the associated object image matching the current season to obtain the second material;

[0276] A third material acquisition module, configured to perform the acquisition of the resource adjustment information of the current playback object to obtain the third material;

[0277] A fourth material acquisition module, configured to perform the acquisition of the comprehensive video of the preset user interacting with the current playback object to obtain the fourth material.

[0278] In an exemplary embodiment, the device further includes:

[0279] A first copywriting construction module, configured to perform the construction of the hot description text corresponding to the key object image to obtain the explanation text of the first material; the hot description text represents the description text with a degree of attention greater than the first threshold;

[0280] A first sound effect acquisition module, configured to perform the acquisition of the emotional sound effect matching the key object image to obtain the first sound effect corresponding to the first material;

[0281] A first relationship construction module, configured to perform the construction of the association relationship among the first material, the explanation text of the first material, and the first sound effect.

[0282] In an exemplary embodiment, the device further includes:

[0283] A second copywriting construction module, configured to perform the construction of the interaction result information corresponding to the current playback object and the associated object respectively to obtain the explanation text of the second material;

[0284] A second sound effect acquisition module, configured to perform the acquisition of the hot sound effect in the preset application as the second sound effect corresponding to the second material; the hot sound effect is the sound effect with a degree of attention greater than the second threshold;

[0285] The second relationship construction module is configured to construct the association relationship among the second material, the explanatory text of the second material, and the second sound effect.

[0286] In an exemplary embodiment, the apparatus further includes:

[0287] The adjustment information acquisition module is configured to acquire the pre-adjustment resource information and the post-adjustment resource information corresponding to the resource adjustment information of the current playback object;

[0288] The third copywriting construction module is configured to generate the explanatory text of the third material according to the pre-adjustment resource information and the post-adjustment resource information;

[0289] The third sound effect acquisition module is configured to acquire a sound effect whose rhythm intensity is greater than a preset intensity threshold as the third sound effect corresponding to the third material;

[0290] The third relationship construction module is configured to construct the association relationship among the third material, the explanatory text of the third material, and the third sound effect.

[0291] In an exemplary embodiment, the apparatus further includes:

[0292] The fourth copywriting construction module is configured to construct an interaction description text for the interaction between the preset user and the current playback object to obtain the explanatory text of the fourth material;

[0293] The fourth sound effect acquisition module is configured to acquire the geographical location of the current playback object and generate a voice style matching the geographical location as the fourth sound effect corresponding to the fourth material;

[0294] The fourth relationship construction module is configured to construct the association relationship among the fourth material, the explanatory text of the fourth material, and the fourth sound effect.

[0295] In an exemplary embodiment, the target video construction module includes:

[0296] The target material category acquisition unit is configured to acquire the target material category corresponding to the target material; the target material category is the first material, the second material, the third material, or the fourth material;

[0297] The target prompt word extraction unit is configured to extract the target prompt word of the current playback object according to the detail information of the current playback object;

[0298] A target information determination unit, configured to determine a target explanation text and a target sound effect corresponding to the target material according to the target prompt word and the target association relationship corresponding to the target material category;

[0299] A target video construction unit, configured to construct the target video according to the target material, the target explanation text, and the target sound effect.

[0300] In an exemplary embodiment, the device further includes:

[0301] A preset corpus construction module, configured to construct a preset corpus according to the association relationships corresponding to the first material, the second material, the third material, and the fourth material respectively;

[0302] A video element extraction module, configured to input the target prompt word into a text generation model to extract start video elements, middle video elements, and end video elements;

[0303] An explanation text acquisition module, configured to search for the explanation texts corresponding to the start video elements, the middle video elements, and the end video elements respectively in the preset corpus;

[0304] A target text generation module, configured to perform a fusion process on the explanation texts corresponding to the start video elements, the middle video elements, and the end video elements respectively, and output the target explanation text.

[0305] Regarding the device in the above embodiments, the specific manners in which each module performs operations have been described in detail in the embodiments related to the method, and will not be elaborated here.

[0306] In an exemplary embodiment, an electronic device is further provided, including a processor; a memory for storing processor-executable instructions; wherein, when the processor is configured to execute the instructions stored on the memory, the page display method provided in any of the above embodiments is implemented.

[0307] The electronic device may be a terminal, a server, or a similar computing device. Taking the electronic device as a server as an example, Figure 10 is a block diagram of an electronic device shown according to an exemplary embodiment, as Figure 10As shown, the server 1000 can vary significantly depending on configuration or performance, and may include one or more central processing units (CPUs) 1010 (the processor 1010 may include, but is not limited to, processing devices such as a microprocessor MCU or a field-programmable gate array FPGA), a memory 1030 for storing data, and one or more storage media 1020 for storing application programs 1023 or data 1022 (such as one or more mass storage devices). Among them, the memory 1030 and the storage medium 1020 can be transient storage or persistent storage. The program stored in the storage medium 1020 may include one or more modules, and each module may include a series of instruction operations on the server. Further, the central processing unit 1010 can be set to communicate with the storage medium 1020 and execute a series of instruction operations in the storage medium 1020 on the server 1000. The server 1000 may also include one or more power supplies 1060, one or more wired or wireless network interfaces 1050, one or more input / output interfaces 1040, and / or one or more operating systems 1021, such as Windows ServerTM, Mac OS XTM, UnixTM, LinuxTM, FreeBSDTM, and so on.

[0308] The input / output interface 1040 can be used to receive or send data via a network. Specific examples of the above network may include a wireless network provided by the communication provider of the server 1000. In one instance, the input / output interface 1040 includes a network interface controller (NIC), which can be connected to other network devices through a base station and thus communicate with the Internet. In one instance, the input / output interface 1040 can be a radio frequency (RF) module, which is used to communicate with the Internet wirelessly.

[0309] Those of ordinary skill in the art can understand that Figure 10 the structure shown is only illustrative and does not limit the structure of the above electronic device. For example, the server 1000 may also include more or fewer components than Figure 10 shown therein, or have a different configuration from Figure 10 that shown.

[0310] In an exemplary embodiment, a computer-readable storage medium including instructions is further provided, such as a memory 1030 including instructions. The above instructions can be executed by a processor 1010 of a device 1000 to complete the above method. Optionally, the computer-readable storage medium may be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, etc.

[0311] Figure 11 is a block diagram of an electronic device for page display shown according to an exemplary embodiment. The electronic device may be a terminal, and its internal structure diagram may be as Figure 11 shown. The electronic device includes a processor, a memory, a network interface, a display screen, and an input device connected through a system bus. Among them, the processor of the electronic device is used to provide computing and control capabilities. The memory of the electronic device includes a non-volatile storage medium and an internal memory. The non-volatile storage medium stores an operating system and a computer program. The internal memory provides an environment for the operation of the operating system and the computer program in the non-volatile storage medium. The network interface of the electronic device is used to communicate with an external terminal through a network connection. When the computer program is executed by the processor, a page display method is implemented. The display screen of the electronic device may be a liquid crystal display screen or an electronic ink display screen. The input device of the electronic device may be a touch layer covered on the display screen, or a button, a trackball, or a touchpad provided on the housing of the electronic device, or an external keyboard, a touchpad, or a mouse, etc.

[0312] Those skilled in the art can understand that Figure 11 the structure shown in

[0313] is only a block diagram of some structures related to the solution of the present disclosure, and does not constitute a limitation on the electronic device to which the solution of the present disclosure is applied. The specific electronic device may include more or fewer components than those shown in the figure, or combine some components, or have a different component layout.

[0314] a processor; a memory for storing instructions executable by the processor; wherein, the processor is configured to execute the instructions to implement the above page display method.

[0315] In an exemplary embodiment, a computer-readable storage medium including instructions is further provided, such as a memory including instructions. The above instructions can be executed by a processor of an electronic device to complete the above page display method. Optionally, the computer-readable storage medium may be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, etc.

[0316] In an exemplary embodiment, a computer program product is further provided, including a computer program, which when executed by a processor, implements the above-mentioned page display method.

[0317] The present disclosure displays a link identifier of a currently played object and a target dynamic guiding sticker corresponding to the link identifier on a video playback page; the target dynamic guiding sticker is generated based on at least one of image guiding information and resource adjustment text of the currently played object; the target dynamic guiding sticker is used to guide a current user account to interact with the link identifier, and the current user account is an account browsing the currently played object; the present disclosure displays a prompt dynamic guiding sticker corresponding to the link identifier on the page, which improves the diversity of the page display content and makes the link identifier more prominent; in response to a triggering operation of the current user account on the link identifier, an object details page of the currently played object is displayed. The present disclosure displays a target dynamic guiding sticker corresponding to the link identifier on the page, thereby facilitating prompting the user to operate on the link identifier and enter the object details page; improving the interaction efficiency between the user and the link identifier.

[0318] Those of ordinary skill in the art can understand that all or part of the processes of implementing the methods in the above embodiments can be completed by instructing relevant hardware through a computer program, and the computer program can be stored in a non-volatile computer-readable storage medium. When the computer program is executed, it can include the processes of the embodiments of the above methods. Among them, any reference to a memory, storage, database, or other medium used in the various embodiments provided in the present application can include non-volatile and / or volatile memories. Non-volatile memories can include read-only memory (ROM), programmable ROM (PROM), electrically programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM), or flash memory. Volatile memories can include random access memory (RAM) or external cache memory. By way of illustration and not limitation, RAM is available in various forms, such as static RAM (SRAM), dynamic RAM (DRAM), synchronous DRAM (SDRAM), double data rate SDRAM (DDR SDRAM), enhanced SDRAM (ESDRAM), synchronous link (Synchlink) DRAM (SLDRAM), memory bus (Rambus) direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM), etc.

[0319] Other embodiments of the present disclosure will be readily apparent to those skilled in the art upon consideration of the specification and practice of the invention disclosed herein. This application is intended to cover any variations, uses, or adaptations of the present disclosure that follow the general principles of the present disclosure and include known common general knowledge or conventional technical means in the technical field not disclosed herein. The specification and examples are only illustrative, and the true scope and spirit of the present disclosure are pointed out by the following claims.

[0320] It should be understood that the present disclosure is not limited to the exact structures described above and shown in the drawings, and various modifications and changes can be made without departing from its scope. The scope of the present disclosure is only limited by the appended claims.

Claims

1. A page display method, characterized in that, Including: Displaying a link identifier of the current playing object and a target dynamic guiding sticker corresponding to the link identifier on the video playing page; The target dynamic guiding sticker is generated based on at least one of image guiding information and resource adjustment text of the current playing object; the target dynamic guiding sticker is used to guide the current user account to interact with the link identifier, and the current user account is the account browsing the current playing object; In response to a trigger operation of the current user account on the link identifier, displaying an object details page of the current playing object.

2. The method according to claim 1, characterized in that, The target dynamic guiding sticker is a sticker that reciprocates between a first position and a second position on the video playing page, or a sticker whose size continuously shrinks and then returns to its original state; the first position and the second position are different positions close to the link identifier.

3. The method according to claim 2, wherein The target dynamic guiding sticker includes at least one of the following: A dynamic gesture diagram pointing to the link identifier; A dynamic text diagram generated by processing the resource adjustment text of the current playing object with at least two text styles; A dynamic composite diagram generated by using the resource adjustment text of the current playing object and a preset prompt image; Generating a dynamic sticker in the style of a prompt message by using the resource adjustment text of the current playing object.

4. The method according to claim 1, characterized in that The target dynamic guiding sticker is constructed based on a first sticker style in a first sticker style library, and the first sticker style library is used to store dynamic stickers whose interaction data meets a first screening condition. The method further includes: Every first preset time interval, obtaining first current interaction data of each first sticker style in the first sticker style library; Deleting the first sticker styles whose first current interaction data does not meet the first screening condition from the first sticker style library to obtain an updated first sticker style library; the updated first sticker style library is used to construct an updated video.

5. The method according to claim 4, characterized in that, A target user-generated content sticker of the current playing object is also displayed on the video playing page. The target user-generated content sticker is constructed based on a second sticker style in a second sticker style library, and the second sticker style library is used to store user-generated content sticker styles whose interaction data meets a second screening condition. The method further includes: Every second preset time interval, obtaining second current interaction data of each second sticker style in the second sticker style library; Deleting the second sticker styles whose second current interaction data does not meet the second screening condition from the second sticker style library to obtain an updated second sticker style library; the updated second sticker style library is used to construct the updated video.

6. The method according to claim 1, characterized in that The video playing page is a page in the target video of the current playing object. The construction method of the target video includes: Screening out videos whose attention degree meets a preset condition from the historical videos corresponding to the current playing object as screening videos; Obtaining materials matching the current playing object in the screening videos from a preset material library to obtain target materials; Constructing the target video according to the target materials and the details information of the current playing object.

7. The method according to claim 6, characterized in that, Constructing the target video according to the target material and the detailed information of the current playback object includes: Synthesizing the video background information of the target video according to the target material; Parsing the attribute information of the current playback object in the filtered video and determining the video elements corresponding to the attribute information; Filling the content of the video elements according to the attribute information to generate video filling elements; Constructing the target video according to the video background information, the video filling elements, and the detailed information of the current playback object.

8. The method according to claim 6, characterized in that, The method for constructing the preset material library includes: Obtaining the key object image of the current playback object to obtain the first material; Obtaining the object detail image of the current playback object and the associated object image matching the current season to obtain the second material; Obtaining the resource adjustment information of the current playback object to obtain the third material; Obtaining the comprehensive video of the preset user interacting with the current playback object to obtain the fourth material.

9. The method according to claim 8, wherein The method further includes: Obtaining the pre-adjustment resource information and the post-adjustment resource information corresponding to the resource adjustment information of the current playback object; Generating the explanatory text of the third material according to the pre-adjustment resource information and the post-adjustment resource information; Obtaining the sound effect with a rhythm intensity greater than the preset intensity threshold as the third sound effect corresponding to the third material; Constructing the association relationship between the third material, the explanatory text of the third material, and the third sound effect.

10. The method according to claim 8, wherein Constructing the target video according to the target material and the detailed information of the current playback object includes: Obtaining the target material category corresponding to the target material; the target material category is the first material, the second material, the third material, or the fourth material; Extracting the target prompt words of the current playback object according to the detailed information of the current playback object; Determining the target explanatory text and the target sound effect corresponding to the target material according to the target prompt words and the target association relationship corresponding to the target material category; Constructing the target video according to the target material, the target explanatory text, and the target sound effect.

11. A page display device, characterized in that, Including: A target sticker display module configured to execute displaying a link identifier of the current playback object and a target dynamic guiding sticker corresponding to the link identifier on the video playback page; The target dynamic guiding sticker is generated based on at least one of image guiding information and the resource adjustment text of the current playback object; the target dynamic guiding sticker is used to guide the current user account to interact with the link identifier, and the current user account is the account browsing the current playback object; An object details page display module configured to execute displaying the object details page of the current playback object in response to a trigger operation of the current user account on the link identifier.

12. An electronic device, characterized in that, Including: A processor; A memory for storing the executable instructions of the processor; Wherein, the processor is configured to execute the instructions to implement the page display method according to any one of claims 1-10.

13. A computer-readable storage medium, characterized in that, When the instructions in the computer-readable storage medium are executed by the processor of the electronic device, the electronic device is enabled to execute the page display method according to any one of claims 1-10.

14. A computer program product comprising computer instructions, characterized in that, When the computer instructions are executed by the processor, the page display method according to any one of claims 1-10 is implemented.

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