Information display method and device, electronic equipment, medium and product

By displaying the data information of the target account, including object recommendation logos, and dynamically enriching the content of the data card based on object feature information of the object collection, the problem that item recommendations in e-commerce live broadcasts do not meet user needs, and the traffic diversion ability of data display is improved.

CN120298064APending Publication Date: 2025-07-11BEIJING YOUZHUJU NETWORK TECH CO LTD
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Patent Information

Application Number
CN202410039659.1
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2024-01-10
Publication Date
2025-07-11

AI Technical Summary

Technical Problem

During the e-commerce live broadcast, the items recommended by the live broadcast cannot meet the needs of the viewers, and the information card content in the store or window is single, so it cannot quickly help the user find the items they need.

Method used

In response to the trigger operation, the data information of the target account, including object recommendation identifiers, dynamically enrich the content of the data card based on the object feature information of the object collection, and display more object recommendation information.

Benefits of technology

It improves the drainage ability of data display and dynamically enriches the information card information, helping users find the items they need more quickly.

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Abstract

The embodiment of the invention discloses an information display method and device, electronic equipment, a storage medium and a product, and the method comprises the steps: responding to a triggering operation of data display, and displaying data information corresponding to a target account; wherein the data information comprises an object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to object feature information of objects in an object set corresponding to the target account; in response to a trigger operation of any object recommendation identifier, displaying a recommended object display page corresponding to the object recommendation identifier; wherein the recommendation object display page comprises object attribute information of the recommendation object corresponding to the object recommendation identifier. According to the technical scheme, the problem that the information display content of the user associated data is single is solved, the data card information can be dynamically enriched based on the object feature information of the object set of the user, more object recommendation information is displayed, and the drainage capacity of the data display content is improved.
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Description

Technical Field

[0001] Embodiments of the present disclosure relate to the field of information processing technologies, and in particular, to an information display method, apparatus, electronic device, medium, and product. Background Art

[0002] During the e-commerce live broadcast process, the items recommended in the live broadcast may not necessarily meet the needs of the viewers. The viewers will enter the store or window of the host's account to further view other item information. Or, during non-live broadcast periods, if a viewer is interested in the items in the store or window of a certain account, they can also enter the corresponding account's store or window to view the item information. In the path where a viewer enters any account's store or window, a profile card of the corresponding store or window will be displayed. However, currently, the content of the profile card of the store or window is relatively single and lacks richness, and it cannot help the viewers quickly find the items they need. Summary of the Invention

[0003] The present disclosure provides an information display method, apparatus, electronic device, medium, and product, which can dynamically enrich the user profile card information based on the object feature information of the object set of the user, display more object recommendation information, and improve the drainage ability of the displayed content of the profile.

[0004] In a first aspect, embodiments of the present disclosure provide an information display method, which includes:

[0005] In response to a trigger operation for profile display, display the profile information corresponding to the target account; wherein, the profile information includes the object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account;

[0006] In response to a trigger operation for any object recommendation identifier, display the recommended object display page corresponding to the object recommendation identifier; wherein, the recommended object display page includes the object attribute information of the recommended object corresponding to the object recommendation identifier.

[0007] In a second aspect, embodiments of the present disclosure further provide an information display apparatus, which includes:

[0008] A profile information display module, configured to display the profile information corresponding to the target account in response to a trigger operation for profile display; wherein, the profile information includes the object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account;

[0009] An object information display module, configured to display a recommended object display page corresponding to the object recommendation identifier in response to a trigger operation of any object recommendation identifier; wherein, the recommended object display page includes object attribute information of the recommended object corresponding to the object recommendation identifier.

[0010] In a third aspect, an embodiment of the present disclosure further provides an electronic device, which includes:

[0011] One or more processors;

[0012] A storage device for storing one or more programs,

[0013] When the one or more programs are executed by the one or more processors, the one or more processors implement the information display method according to any one of the embodiments of the present disclosure.

[0014] In a fourth aspect, an embodiment of the present disclosure further provides a storage medium containing computer-executable instructions, and the computer-executable instructions are used to execute the information display method according to any one of the embodiments of the present disclosure when executed by a computer processor.

[0015] In a fifth aspect, an embodiment of the present disclosure further provides a computer program product, including a computer program, and the computer program implements the information display method according to any one of the embodiments of the present invention when executed by a processor.

[0016] In the embodiments of the present disclosure, by responding to a trigger operation for data display, data information corresponding to a target account is displayed; wherein, the data information includes an object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to object feature information of objects in the object set corresponding to the target account; in response to a trigger operation of any object recommendation identifier, a recommended object display page corresponding to the object recommendation identifier is displayed; wherein, the recommended object display page includes object attribute information of the recommended object corresponding to the object recommendation identifier. The technical solution of the embodiments of the present disclosure solves the problem of single information display content of user-associated data, and can dynamically enrich the data card information based on the object feature information of the user's object set, display more object recommendation information, and improve the drainage ability of the data display content. BRIEF DESCRIPTION OF THE DRAWINGS

[0017] Combined with the drawings and referring to the following specific embodiments, the above and other features, advantages and aspects of the embodiments of the present disclosure will become more obvious. Throughout the drawings, the same or similar reference numerals represent the same or similar elements. It should be understood that the drawings are schematic, and the original and elements are not necessarily drawn to scale.

[0018] Figure 1 is a schematic flowchart of an information display method provided by an embodiment of the present disclosure;

[0019] Figure 2 is a schematic flowchart of an information display method provided by an embodiment of the present disclosure;

[0020] Figure 3 is a schematic flowchart of an information display method provided by an embodiment of the present disclosure;

[0021] Figure 4 is a schematic diagram of an information display effect provided by an embodiment of the present disclosure;

[0022] Figure 5 is a schematic diagram of an information display effect provided by an embodiment of the present disclosure;

[0023] Figure 6 is a schematic structural diagram of an information display device provided by an embodiment of the present disclosure;

[0024] Figure 7 is a schematic structural diagram of an electronic device provided by an embodiment of the present disclosure. Detailed implementation manners

[0025] Hereinafter, embodiments of the present disclosure will be described in more detail with reference to the accompanying drawings. Although some embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure can be implemented in various forms and should not be construed as limited to the embodiments set forth herein. On the contrary, these embodiments are provided to more thoroughly and completely understand the present disclosure. It should be understood that the drawings and embodiments of the present disclosure are only for exemplary purposes and are not used to limit the protection scope of the present disclosure.

[0026] It should be understood that the various steps recited in the method embodiments of the present disclosure can be executed in a different order and / or in parallel. In addition, the method embodiments may include additional steps and / or omit the steps shown. The scope of the present disclosure is not limited in this regard.

[0027] As used herein, the term "including" and its variations are open-ended, that is, "including but not limited to". The term "based on" is "at least partially based on". The term "one embodiment" means "at least one embodiment"; the term "another embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments". The relevant definitions of other terms will be given in the following description.

[0028] It should be noted that the concepts such as "first" and "second" mentioned in the present disclosure are only used to distinguish different devices, modules or units, and are not used to limit the order of functions performed by these devices, modules or units or their interdependent relationships.

[0029] It should be noted that the modifiers "a" and "multiple" mentioned in this disclosure are illustrative rather than restrictive. Those skilled in the art should understand that, unless otherwise clearly specified in the context, it should be understood as "one or more".

[0030] It can be understood that before using the technical solutions disclosed in the embodiments of this disclosure, the types, scope of use, usage scenarios, etc. of the personal information involved in this disclosure should be informed to users and the authorization of users should be obtained through appropriate means in accordance with relevant laws and regulations.

[0031] For example, when responding to receiving an active request from a user, a prompt message is sent to the user to clearly prompt the user that the operation requested by the user will require obtaining and using the user's personal information. Thus, the user can autonomously choose whether to provide personal information to software or hardware such as an electronic device, application program, server, or storage medium that executes the operations of the technical solutions of this disclosure according to the prompt message.

[0032] As an optional but non-limiting implementation manner, the manner of sending a prompt message to the user in response to receiving an active request from the user can be, for example, in the form of a pop-up window, and the prompt message can be presented in text in the pop-up window. In addition, the pop-up window can also carry a selection control for the user to choose "agree" or "disagree" to provide personal information to the electronic device.

[0033] It can be understood that the above process of notifying and obtaining user authorization is only illustrative and does not limit the implementation manner of this disclosure. Other ways that meet relevant laws and regulations can also be applied to the implementation manner of this disclosure.

[0034] It can be understood that the data involved in this technical solution (including but not limited to the data itself, the acquisition or use of the data) should comply with the requirements of corresponding laws, regulations and related regulations.

[0035] Figure 1 It is a schematic flowchart of an information display method provided by an embodiment of this disclosure. The embodiments of this disclosure are applicable to scenarios of displaying user profile information, especially in the case where a user is associated with an object set such as a store or a window. This method can be executed by an information display device, and this device can be implemented in the form of software and / or hardware. Optionally, the information display device can be implemented by an electronic device, and this electronic device can be a mobile terminal, a PC terminal, a server, etc.

[0036] As Figure 1 shown, the information display method includes:

[0037] S110. In response to a trigger operation for profile display, display the profile information corresponding to the target account.

[0038] In a social application platform, when a user is interested in another user, the user can view the profile information of the user they are interested in by clicking on the avatar, username, or other function controls that can display the profile information of the user they are interested in after being triggered. The content that a user is interested in another user can be any information content associated with the user they are interested in, such as the name, avatar, shared content on the application platform, live content data, or associated object set information of any interested user.

[0039] Generally, a user's profile information can include the user name, user avatar or identifier, or may also include content such as user profile information. When a social application platform has commercial business functions, each user can set an object set associated with the account to display the item objects that can conduct business interactions with them. For example, each user can start their own store or window in a social application platform with commercial business functions, and the goods contained in the store or window are an object set associated with the user account. Accordingly, the profile information of the user can also set the entry link information of the object set. When the user triggers this entry link information, the objects in the object set can be displayed.

[0040] In this embodiment, when the user triggers the profile display, the information display device can respond to the trigger operation of the profile display and display the profile information corresponding to the target account. Among them, the target account is the account corresponding to another user that the user is interested in and needs to view their profile information, and is the account associated with the trigger operation of the profile display.

[0041] Specifically, the profile information corresponding to the target account displayed in this embodiment includes the object recommendation identifier corresponding to the target account. The object recommendation identifier corresponding to the target account is determined according to the object characteristic information of the objects in the object set corresponding to the target account. Among them, the object characteristic information can include the object attribute information of the object itself, such as the classification of the object, which can be the classification results in different dimensions such as function, style, and adapted object; the object characteristic information can also include the object interaction information of conducting business interactions with the object, such as the collection data, sales data, or inventory data of the object.

[0042] In an optional implementation manner, one or more object characteristic information itself can be used as the object recommendation identifier, or the object information summarized from the object characteristic information can be used as the object recommendation identifier.

[0043] S120. In response to the trigger operation of any object recommendation identifier, display the recommended object display page corresponding to the object recommendation identifier.

[0044] Under normal circumstances, entry link information for an object set can be set in the profile information of a target account, and users can reach the object set display page corresponding to the target user based on this entry link information. This corresponds to the arrival entry for a store or window display.

[0045] In this embodiment, an object recommendation identifier is also displayed in the profile information of the target account, and users can also connect to the corresponding recommended object display page through the object recommendation identifier. Specifically, when a user triggers any one of the object recommendation identifiers in the profile information, the information display device can display the recommended object display page corresponding to the triggered object recommendation identifier. Among them, the recommended object display page includes the object attribute information of the recommended object corresponding to the object recommendation identifier.

[0046] It can be understood that the object recommendation identifier is determined based on object feature information, and the recommended object corresponding to the object recommendation identifier can be an object in the object set of the target account that is associated with the object feature information associated with the triggered object recommendation identifier.

[0047] Among them, the object attribute information included in the recommended object display page can be the object attribute information of each recommended object itself. For example, the classification of the object can be the classification results in different dimensions such as function, style, and adaptation scenario; it can also be the object interaction information of the object that has a business interaction with the object, such as the collection data, sales data, or inventory data of the object. The object attribute information of each recommended object in the recommended object display page can be the same object attribute information or different object attribute information.

[0048] The technical solution of the embodiments of the present disclosure displays the profile information corresponding to the target account by responding to the trigger operation of the profile display; wherein, the profile information includes the object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account; in response to the trigger operation of any object recommendation identifier, display the recommended object display page corresponding to the object recommendation identifier; wherein, the recommended object display page includes the object attribute information of the recommended object corresponding to the object recommendation identifier. The technical solution of the embodiments of the present disclosure solves the problem of the single content display of the information associated with the user's profile, can dynamically enrich the profile card information based on the object feature information of the user's object set, display more object recommendation information, and improve the drainage ability of the profile display content.

[0049] Figure 2The flowchart shows another information display method provided by the embodiments of the present disclosure. On the basis of the above embodiments, the process of determining the object recommendation identifier corresponding to the target account is further explained. This method can be executed by an information display device, which can be implemented in the form of software and / or hardware. Optionally, it can be implemented by an electronic device, which can be a mobile terminal, a PC, or a server, etc.

[0050] As Figure 2 shown, the information display method includes:

[0051] S210. In response to a trigger operation for data display, determine the object recommendation identifier corresponding to the target account, and display the data information corresponding to the target account, where the data information includes the object recommendation identifier.

[0052] Among them, the object recommendation identifier corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account. Among them, the object feature information may include the object attribute information of the object itself, and may also include the object interaction information of the object that generates a business interaction with the object.

[0053] When the object information obtained by summarizing the object feature information is used as the object recommendation identifier, the determination method of the object recommendation identifier corresponding to the target account includes the following steps:

[0054] Step 1. Perform a clustering analysis on the object feature information of the objects in the object set to obtain a plurality of object query terms.

[0055] Performing a clustering analysis on the object feature information may be to summarize the object feature information of multiple objects in the object set from the dimension of text semantic analysis to obtain the corresponding object feature information analysis result as the object query term.

[0056] During the clustering analysis process, data preprocessing can be performed on the text data corresponding to the object feature information, and then any available clustering algorithm (such as K-Means, hierarchical clustering) can be used to calculate the text feature similarity and then perform clustering to obtain the clustering result.

[0057] Step 2. Select a plurality of target object query terms with the same number of identifier display positions corresponding to the object recommendation identifier from the plurality of object query terms, and determine the target object query terms or the target object query terms and the corresponding object images as the object recommendation identifier.

[0058] When displaying the object recommendation identifier in the data card for displaying the data information, corresponding identifier display positions can be set. The number of identifier display positions can be one or more. Considering the size of the data card, usually 3-4 identifier display positions can be set.

[0059] Correspondingly, the number of identification display positions determines the number of object recommendation identifications to be determined. When the number of multiple object query terms obtained by clustering object feature information is greater than the number of identification display positions, multiple target object query terms with the same number as the number of identification display positions corresponding to the object recommendation identification can be selected from the multiple object query terms.

[0060] Specifically, in the process of selecting multiple target object query terms with the same number as the number of identification display positions corresponding to the object recommendation identification from multiple object query terms, the search heat information of each object query term can be determined according to the historical object search information corresponding to the object set; furthermore, multiple target object query terms with the same number as the number of identification display positions corresponding to the object recommendation identification are selected from all the object query terms according to the search heat information.

[0061] Among them, the historical object search information can be the search text content input when searching for objects in the object set corresponding to the target account within a preset historical time period. Among them, the search text content can be the object query term itself or content semantically associated with the object query term. Thus, the search heat information of each object query term can be counted. The search heat information can be the number of times the object query term or the text content semantically associated with the object query term appears during the interaction between the user and the object set during object query within a preset historical time period. Furthermore, multiple corresponding target object query terms can be selected according to the numerical values of the heat evaluation data representing the search heat information corresponding to each object query term.

[0062] After determining the target object query terms, the target object query terms or the target object query terms and the corresponding object images can be determined as the object recommendation identifications and displayed in the profile information.

[0063] In an optional manner, when using the object feature information itself as the object recommendation identification, multiple recommended objects corresponding to the same number as the number of identification display positions corresponding to the object recommendation identification can be determined according to the preset partial object feature information of the objects in the object set; furthermore, the partial object feature information of the multiple recommended objects or the partial object feature information and the corresponding object images are used as the object recommendation identifications and displayed in the profile information.

[0064] S220. Determine the triggered target object recommendation identification in response to the triggering operation of any object recommendation identification.

[0065] When the user triggers any one of the object recommendation identifications in the profile information, the information display device can display the recommended object display page corresponding to the triggered object recommendation identification. Different object recommendation identifications correspond to different object attribute information. Thus, when the user triggers different object recommendation identifications, different recommended object display pages can be correspondingly displayed.

[0066] Based on the determination process of the object recommendation identifier described above, the triggered target object recommendation identifier can be an object query term or a recommended object.

[0067] It can be understood that when an object image that is used as an object recommendation identifier together with an object query term or a recommended object is triggered, the corresponding target object recommendation identifier can also be determined as the corresponding object query term or recommended object.

[0068] S230. When the object recommendation identifier is an object query term, according to the target object query term corresponding to the target object recommendation identifier, determine a subset of recommended objects in the object set.

[0069] Among them, the recommended objects in the subset of recommended objects are associated with the target object query term. Specifically, in the object set, search with the target object query term as the search term, find the objects associated with the target object query term, and determine them as recommended objects, thereby obtaining a subset of recommended objects accordingly.

[0070] S240. Display the recommended object display page corresponding to the object recommendation identifier.

[0071] Among them, in this step, the recommended object display page corresponding to the object recommendation identifier includes the object attribute information of the recommended objects in the above-mentioned subset of recommended objects.

[0072] Furthermore, the user can also perform further interaction operations on the recommended object display page corresponding to the object recommendation identifier of the target account. For example, switch to different display pages, enter the detail display page of any recommended object, and generate business interactions with any recommended object. When the user finishes browsing the recommended object display page, the following steps can also be executed:

[0073] S250. In response to a page return instruction on the recommended object display page, display the object set display page.

[0074] Among them, the object set display page includes the object attribute information of all objects in the object set corresponding to the target account.

[0075] For example, in an interaction page of a store or a window, there will be set different page jump labels (tabs), and the object set display page including the object attribute information of all objects in the object set corresponding to the target account can correspond to the object display page corresponding to the label of "All".

[0076] S260. In response to a page return instruction on the object set display page, display the live broadcast page.

[0077] Among them, the live broadcast page includes live video stream data associated with the target account.

[0078] That is, when the user triggers the operation of displaying the profile in the live broadcast page of the target account, the user can return from the object set display page to the live broadcast page of the target account.

[0079] In addition, when the user triggers the operation of displaying the profile in the non-live state of the target account, when ending the browsing of the object set display page corresponding to the object set, the user can also return to the page corresponding to when the profile display is triggered.

[0080] It should be further supplemented and explained that in S210, after performing clustering analysis on the object feature information of the objects in the object set to obtain multiple object query terms, if the number of all the object query terms obtained by clustering is less than the preset number of identification display positions, multiple recommended objects with the same number of identification display positions corresponding to the object recommendation identifier can be determined according to the preset partial object feature information of the objects in the object set; the partial object feature information of the multiple recommended objects or the partial object feature information and the corresponding object images are used as the object recommendation identifier.

[0081] Correspondingly, when the object recommendation identifier is a recommended object, in response to the triggering operation of any object recommendation identifier, the recommended object display page corresponding to the object recommendation identifier is displayed, and the display position of the recommended object corresponding to the object recommendation identifier is set as the first position of the recommended object display page; among them, the recommended object display page corresponding to the object recommendation identifier includes the object attribute information of all the objects in the object set, and the recommended object corresponding to the object recommendation identifier is the object in the object set. That is, when the object recommendation identifier is a recommended object, in response to the triggering operation of any object recommendation identifier, the page corresponding to the label "All" is displayed, and the recommended object corresponding to the triggered target object recommendation identifier is preferentially displayed on the page corresponding to the label "All".

[0082] The technical solution of the embodiment of the present disclosure determines an object recommendation identifier corresponding to a target account by responding to a trigger operation for data display, and displays data information of the target account including the object recommendation identifier; responds to a trigger operation of any object recommendation identifier, and determines a triggered target object recommendation identifier in response to a trigger operation of any object recommendation identifier; when the object recommendation identifier is an object query term, a recommended object subset is determined in the object set according to the target object query term corresponding to the target object recommendation identifier; displays a recommended object display page corresponding to the object recommendation identifier, and displays an object set display page in response to a page return instruction on the recommended object display page; and displays a live broadcast page in response to a page return instruction on the object set display page. In addition, when the object recommendation identifier is a recommended object, in response to a trigger operation of any object recommendation identifier, a recommended object display page corresponding to the object recommendation identifier is displayed, and the display position of the recommended object corresponding to the object recommendation identifier is set to the first position of the recommended object display page; wherein, the recommended object display page corresponding to the object recommendation identifier includes object attribute information of all objects in the object set, and the recommended object corresponding to the object recommendation identifier is an object in the object set. The technical solution of the embodiment of the present disclosure solves the problem of single information display content of user-related data, and can determine a recommended object identifier based on the object feature information of the objects in the user's object set itself or the object query terms obtained after clustering the object feature information, so as to dynamically enrich the data card information, display more object recommendation information, and can further display the corresponding recommended object page through the recommended object identifier, improving the drainage ability of the data display content.

[0083] Figure 3 FIG. is a schematic flowchart of an information display method provided by an embodiment of the present disclosure. On the basis of the above embodiment, it further explains the data information display content and the information interaction process. This method can be executed by an information display device, and the device can be implemented in the form of software and / or hardware. Optionally, it is implemented by an electronic device, and the electronic device can be a mobile terminal, a PC terminal or a server, etc.

[0084] As Figure 3 shown, the information display method includes:

[0085] S310. Respond to a trigger operation for data display, and display data information corresponding to the target account.

[0086] Among them, the data information includes an object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account.

[0087] In addition, the data information further includes the identity information, rating information, and / or recommended feature information of the target account, and / or the object update information and / or object interaction business promotion information in the object set.

[0088] Among them, the identity information may include the target account name information, and may also include label information indicating whether the target account is the original merchant account of the object in the object set or the goods-carrying talent account of the object in the object set. When the number of characters of the identity information exceeds the corresponding information display range on the page, information truncation processing can be performed, and the exceeded part is not displayed temporarily.

[0089] The rating information may represent the evaluation information of the target account in its corresponding interaction business, such as the user evaluation level or evaluation score. The recommended feature information may be the information content showing the advantages of the target account, and may also show the total object sales quantity information.

[0090] The object update information and / or object interaction business promotion information in the object set is information related to the business of the target account. The object update information may represent the object feature information of the newly added object in the object set, or may also be the prompt information of the object addition situation. For example, "N new products to be unlocked", "New arrivals".

[0091] The object interaction business promotion information may correspond to the rule information in the business activity, such as the preferential rule information, group purchase rule information, and limited-time activity rule information, etc. Exemplarily, it may be "There are N low-price goods to be unlocked", "Reduce y yuan when the total amount reaches x yuan".

[0092] S320. In response to the trigger operation of the object update information or the object interaction business promotion information, determine a recommended object subset in the object set that contains the object attribute information corresponding to the object update information or the object interaction business promotion information.

[0093] In this embodiment, the information display device can not only respond to the trigger operation of the user's object recommendation identifier to display the recommended object display page corresponding to the triggered object recommendation identifier, but also respond to the trigger operation of the user on the object update information or the object interaction business promotion information.

[0094] When the user triggers the object update information or the object interaction business promotion information, the information display device responds to the trigger operation of the object update information or the object interaction business promotion information, and determines, among all the objects in the object set corresponding to the target account, the recommended objects associated with the triggered object update information or the object interaction business promotion information, and determines the corresponding recommended object subset.

[0095] For example, when the triggered information is an object update information, an object with the object attribute information of "new product" can be determined as a recommended object, and a corresponding subset of recommended objects can be obtained. If there is a "new product" label in the object set, the objects in the subset of objects corresponding to the "new product" label can be directly used as the recommended objects, and the subset of objects corresponding to the "new product" label is the subset of recommended objects. When the triggered information is an object interaction business promotion information, similarly, the objects participating in the business interaction promotion activity, that is, the objects with the object attribute information of "activity product" can be determined as the recommended objects, and a corresponding subset of recommended objects can be obtained. If there is an "activity" label in the object set, the objects in the subset of objects corresponding to the "activity" label can be directly used as the recommended objects, and the subset of objects corresponding to the "activity" label is the subset of recommended objects.

[0096] S330. Display a display page of the subset of recommended objects.

[0097] Among them, the display page of the subset of recommended objects includes the object attribute information of the recommended objects in the above subset of recommended objects.

[0098] The technical solution of the embodiment of the present disclosure shows the profile information corresponding to the target account by responding to the trigger operation of the profile display; wherein, the profile information includes the object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account, and the profile information further includes the identity information, score information and / or recommendation feature information of the target account, and / or, the object update information and / or object interaction business promotion information in the object set; in response to the trigger operation of the object update information or the object interaction business promotion information, determine a subset of recommended objects in the object set that includes the object attribute information corresponding to the object update information or the object interaction business promotion information, and display a display page of the subset of recommended objects. The technical solution of the embodiment of the present disclosure solves the problem of single information display content of the user-related profile. It can determine the recommendation object identifier based on the object feature information itself of the user's object set or the object query words obtained after clustering the object feature information to dynamically enrich the profile card information. Moreover, in addition to the recommendation object identifier, more feature information of the target account and the corresponding object set is displayed, further enriching the content of the profile display. It can also further display the corresponding recommended object page by responding to the trigger operation on the object set feature information, improving the drainage ability of the profile display content.

[0099] In an alternative embodiment, the display effect of the profile information can refer to Figure 4 and Figure 5 the schematic diagram of the information display effect shown.

[0100] In the interaction page of the application, when the user triggers the profile display operation for a target account, the profile card of the target user can be displayed. All the information presented on the profile card can be regarded as profile information. The profile information may include the object set name (i.e., the target account name), identity information, rating information, recommended feature information, and object recommendation identification information. Among them, the interaction page of the application can be the live page of the target account or a non-live page.

[0101] In Figure 4 and Figure 5 , the difference lies in the display form of the object recommendation identification. In Figure 4 , the large solid rectangle can be the object image, and the position of the dashed box below the large solid rectangle can be the object query term, and the object image is associated with the object query term. The object query term can be displayed separately. In Figure 5 , the large solid rectangle can be the object image of the recommended object, and the position of the small dashed box inside the large solid rectangle can be the object feature information used to determine the recommended object. The object feature information can also be displayed separately.

[0102] Among them, one large solid rectangle can correspond to an identification display position of an object recommendation identification. Figure 4 The Figure 5 The number of solid rectangles is only for illustrative purposes, and the number of identification display positions can be set accordingly in any instance.

[0103] Figure 6 An information display device provided by an embodiment of the present disclosure is applicable to the scenario of displaying user profile information, especially in the case where the user is associated with an object set such as a store or a window. The information display device can be implemented in the form of software and / or hardware and can be configured in an electronic device, which can be a mobile terminal, a PC, or a server, etc.

[0104] As Figure 6 shown, the information display device includes: a profile information display module 410 and an object information display module 420.

[0105] Among them, the profile information display module 410 is used to display the profile information corresponding to the target account in response to the trigger operation of profile display; wherein, the profile information includes the object recommendation identification corresponding to the target account, and the object recommendation identification corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account; the object information display module 420 is used to display the recommended object display page corresponding to the object recommendation identification in response to the trigger operation of any object recommendation identification; wherein, the recommended object display page includes the object attribute information of the recommended object corresponding to the object recommendation identification.

[0106] In the technical solution of the embodiment of the present disclosure, in response to a trigger operation for data display, data information corresponding to a target account is displayed; wherein, the data information includes an object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account; in response to a trigger operation for any object recommendation identifier, a recommended object display page corresponding to the object recommendation identifier is displayed; wherein, the recommended object display page includes object attribute information of the recommended object corresponding to the object recommendation identifier. The technical solution of the embodiment of the present disclosure solves the problem of single information display content of user-associated data, can dynamically enrich the data card information based on the object feature information of the user's object set, display more object recommendation information, and improve the drainage ability of the data display content.

[0107] In an optional implementation manner, the data information display module 410 is further configured to determine the object recommendation identifier corresponding to the target account. Specifically, the determination method of the object recommendation identifier corresponding to the target account includes the following steps:

[0108] Perform clustering analysis on the object feature information of the objects in the object set to obtain a plurality of object query terms; select a plurality of target object query terms with the same number of identifier display positions corresponding to the object recommendation identifier from the plurality of object query terms, and determine the target object query terms or the target object query terms and the corresponding object images as the object recommendation identifier; or,

[0109] Determine a plurality of recommended objects with the same number of identifier display positions corresponding to the object recommendation identifier according to the preset partial object feature information of the objects in the object set; use the partial object feature information of the plurality of recommended objects or the partial object feature information and the corresponding object images as the object recommendation identifier.

[0110] In an optional implementation manner, the data information display module 410 is further configured to:

[0111] Determine the search popularity information of the object query terms according to the historical object search information corresponding to the object set;

[0112] Select a plurality of target object query terms with the same number of identifier display positions corresponding to the object recommendation identifier from all the object query terms according to the search popularity information.

[0113] In an optional implementation manner, the data information display module 410 is further configured to: after performing clustering analysis on the object feature information of the objects in the object set to obtain a plurality of object query terms,

[0114] When the number of all the object query words is less than the number of the identification display positions, determine a plurality of recommended objects with the same number as the identification display positions corresponding to the object recommendation identification according to the preset partial object feature information of the objects in the object set;

[0115] Use the partial object feature information of the plurality of recommended objects or the partial object feature information and the corresponding object images as the object recommendation identification.

[0116] In an optional implementation manner, the object information display module 420 may be used for:

[0117] When the object recommendation identification is an object query word, determine a triggered target object recommendation identification in response to a triggering operation of any object recommendation identification;

[0118] Determine a recommended object subset in the object set according to the target object query word corresponding to the target object recommendation identification, where the recommended objects in the recommended object subset are associated with the target object query word;

[0119] Display a recommended object display page corresponding to the object recommendation identification, where the recommended object display page corresponding to the object recommendation identification includes object attribute information of the recommended objects in the recommended object subset.

[0120] In an optional implementation manner, the object information display module 420 may also be used for:

[0121] In response to a page return instruction on the recommended object display page, display an object set display page, where the object set display page includes object attribute information of all objects in the object set corresponding to the target account;

[0122] In response to a page return instruction on the object set display page, display a live page, where the live page includes live video stream data associated with the target account.

[0123] In an optional implementation manner, the object information display module 420 may also be used for:

[0124] In response to a triggering operation of any object recommendation identification, display a recommended object display page corresponding to the object recommendation identification, and set the display position of the recommended object corresponding to the object recommendation identification to the first position of the recommended object display page;

[0125] Wherein, the recommended object display page corresponding to the object recommendation identification includes object attribute information of all objects in the object set, and the recommended object corresponding to the object recommendation identification is an object in the object set.

[0126] In an alternative embodiment, the data information further includes identity information, scoring information, and / or recommended feature information of the target account, and / or update information of objects and / or object interaction business promotion information in the object set.

[0127] In an alternative embodiment, the object information display module 420 can also be used for:

[0128] In response to a trigger operation of the object update information or the object interaction business promotion information, determining a recommended object subset in the object set that contains object attribute information corresponding to the object update information or the object interaction business promotion information;

[0129] Displaying a display page of the recommended object subset.

[0130] The information display device provided by the embodiments of the present disclosure can execute the information display method provided by any embodiment of the present disclosure, and has function modules and beneficial effects corresponding to the execution of the method.

[0131] It should be noted that the various units and modules included in the above device are only divided according to functional logic, but are not limited to the above division, as long as the corresponding functions can be achieved; in addition, the specific names of the functional units are only for the convenience of mutual distinction and do not limit the protection scope of the embodiments of the present disclosure.

[0132] Figure 7 It is a schematic structural diagram of an electronic device provided by the embodiments of the present disclosure. The following refers to Figure 7 , which shows a schematic structural diagram of an electronic device (such as Figure 7 the terminal device or server in) 500 suitable for implementing the embodiments of the present disclosure. The terminal device in the embodiments of the present disclosure may include, but is not limited to, mobile terminals such as mobile phones, laptop computers, digital broadcast receivers, PDAs (Personal Digital Assistants), PADs (Tablet Computers), PMPs (Portable Multimedia Players), in-vehicle terminals (such as in-vehicle navigation terminals), etc., and fixed terminals such as digital TVs, desktop computers, etc. Figure 7 The electronic device shown is only an example and should not bring any limitation to the functions and usage scopes of the embodiments of the present disclosure.

[0133] Such as Figure 7As shown, the electronic device 500 may include a processing device (such as a central processing unit, a graphics processing unit, etc.) 501, which may perform various appropriate actions and processes according to the program stored in the read-only memory (ROM) 502 or the program loaded from the storage device 508 into the random access memory (RAM) 503. In the RAM 503, various programs and data required for the operation of the electronic device 500 are also stored. The processing device 501, the ROM 502, and the RAM 503 are connected to each other through a bus 504. The editing / output (I / O) interface 505 is also connected to the bus 504.

[0134] Generally, the following devices may be connected to the I / O interface 505: an input device 506 including, for example, a touch screen, a touchpad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 507 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 508 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 509. The communication device 509 may allow the electronic device 500 to communicate with other devices wirelessly or wiredly to exchange data. Although Figure 7 an electronic device 500 with various devices is shown, it should be understood that it is not required to implement or have all the shown devices. Instead, more or fewer devices may be implemented or had.

[0135] In particular, according to an embodiment of the present disclosure, the process described above with reference to the flowchart may be implemented as a computer software program. For example, an embodiment of the present disclosure includes a computer program product, which includes a computer program carried on a non-transitory computer-readable medium, and the computer program contains program codes for executing the method shown in the flowchart. In such an embodiment, the computer program may be downloaded and installed from the network through the communication device 509, or installed from the storage device 508, or installed from the ROM 502. When the computer program is executed by the processing device 501, the above functions defined in the method of the embodiment of the present disclosure are executed.

[0136] The names of the messages or information exchanged between multiple devices in the embodiments of the present disclosure are only for illustrative purposes and are not used to limit the scope of these messages or information.

[0137] The electronic device provided by the embodiment of the present disclosure and the information display method provided by the above embodiment belong to the same inventive concept. The technical details not described in detail in this embodiment may be referred to in the above embodiment, and this embodiment has the same beneficial effects as the above embodiment.

[0138] The embodiment of the present disclosure also provides a computer storage medium, on which a computer program is stored, and when the program is executed by a processor, the information display method provided by the above embodiment is implemented.

[0139] It should be noted that the above-mentioned computer-readable medium in the present disclosure may be a computer-readable signal medium, a computer-readable storage medium, or any combination of the two. The computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the above. More specific examples of the computer-readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present disclosure, the computer-readable storage medium may be any tangible medium that contains or stores a program, and this program can be used by or in combination with an instruction execution system, apparatus, or device. In the present disclosure, the computer-readable signal medium may include a data signal propagated in a baseband or as part of a carrier wave, which carries computer-readable program code. Such a propagated data signal may take various forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the above. The computer-readable signal medium may also be any computer-readable medium other than the computer-readable storage medium, and this computer-readable signal medium can send, propagate, or transmit a program for use by or in combination with an instruction execution system, apparatus, or device. The program code contained on the computer-readable medium can be transmitted by any appropriate medium, including but not limited to: wires, optical cables, RF (radio frequency), etc., or any suitable combination of the above.

[0140] In some embodiments, the client and the server can communicate using any currently known or future-developed network protocol such as HTTP (HyperText Transfer Protocol), and can be interconnected with digital data communication in any form or medium (e.g., a communication network). Examples of the communication network include a local area network (“LAN”), a wide area network (“WAN”), the Internet (e.g., the Internet), and a peer-to-peer network (e.g., an ad hoc peer-to-peer network), as well as any currently known or future-developed network.

[0141] The above-mentioned computer-readable medium may be included in the above-mentioned electronic device; or it may exist separately without being assembled into the electronic device.

[0142] The above-mentioned computer-readable medium carries one or more programs, and when the above-mentioned one or more programs are executed by the electronic device, the electronic device is caused to:

[0143] In response to a triggering operation for data display, display the profile information corresponding to the target account; wherein, the profile information includes the object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account;

[0144] In response to a triggering operation for any object recommendation identifier, display the recommended object display page corresponding to the object recommendation identifier; wherein, the recommended object display page includes the object attribute information of the recommended object corresponding to the object recommendation identifier.

[0145] Computer program code for performing the operations of the present disclosure may be written in one or more programming languages or combinations thereof. The foregoing programming languages include, but are not limited to, object-oriented programming languages such as Java, Smalltalk, C++, and also include conventional procedural programming languages such as the "C" language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer, or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (for example, through the Internet using an Internet service provider).

[0146] The flowcharts and block diagrams in the accompanying drawings illustrate the possible architectures, functions, and operations of systems, methods, and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowchart or block diagram may represent a module, a program segment, or a part of code that contains one or more executable instructions for implementing a specified logical function. It should also be noted that, in some alternative implementations, the functions denoted by the blocks may occur in a different order than that denoted in the accompanying drawings. For example, two consecutive blocks shown may actually be executed substantially in parallel, or they may sometimes be executed in the reverse order, depending on the functions involved. It should also be noted that each block in the block diagram and / or flowchart, and combinations of blocks in the block diagram and / or flowchart, may be implemented by a dedicated hardware-based system for performing the specified functions or operations, or may be implemented by a combination of dedicated hardware and computer instructions.

[0147] The units involved in the embodiments of the present disclosure can be implemented in software or in hardware. Among them, the name of the unit does not constitute a limitation on the unit itself in some cases. For example, the first acquisition unit can also be described as "the unit for acquiring at least two Internet protocol addresses".

[0148] The functions described above in this article can be performed at least in part by one or more hardware logic components. For example, without limitation, the exemplary types of hardware logic components that can be used include: field programmable gate arrays (FPGA), application specific integrated circuits (ASIC), application specific standard products (ASSP), system on a chip (SOC), complex programmable logic devices (CPLD), and so on.

[0149] In the context of the present disclosure, a machine-readable medium can be a tangible medium that can contain or store a program for use by or in connection with an instruction execution system, apparatus, or device. A machine-readable medium can be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium can include, but is not limited to, electronic, magnetic, optical, electromagnetic, infrared, or semiconductor systems, apparatus, or devices, or any suitable combination of the foregoing. More specific examples of machine-readable storage media would include electrical connections based on one or more wires, portable computer disks, hard disks, random access memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or flash memory), optical fibers, portable compact disc read-only memory (CD-ROM), optical storage devices, magnetic storage devices, or any suitable combination of the foregoing.

[0150] The embodiments of the present disclosure also provide a computer program product, including a computer program, which when executed by a processor, implements the information display method provided in any embodiment of the present disclosure.

[0151] In the process of implementing the computer program product, computer program code for performing the operations of the present disclosure can be written in one or more programming languages or combinations thereof. The programming languages include object-oriented programming languages such as Java, Smalltalk, C++, and also include conventional procedural programming languages such as the "C" language or similar programming languages. The program code can be executed entirely on the user's computer, partially on the user's computer, executed as an independent software package, partially on the user's computer and partially on a remote computer, or entirely on a remote computer or server. In the case of a remote computer, the remote computer can be connected to the user's computer through any type of network - including a local area network (LAN) or a wide area network (WAN) - or, alternatively, can be connected to an external computer (e.g., by connecting through the Internet using an Internet service provider).

[0152] The above description is only a preferred embodiment of the present disclosure and an explanation of the applied technical principles. Those skilled in the art should understand that the scope of disclosure involved in the present disclosure is not limited to the technical solutions formed by the specific combination of the above technical features, and should also cover other technical solutions formed by any combination of the above technical features or their equivalent features without departing from the above disclosure concept. For example, the technical solutions formed by mutually replacing the above features with the (but not limited to) technical features with similar functions disclosed in the present disclosure.

[0153] In addition, although the operations are depicted in a particular order, this should not be construed as requiring that the operations be performed in the particular order shown or in sequential order. In certain environments, multitasking and parallel processing may be advantageous. Similarly, although several specific implementation details are included in the above discussion, these should not be construed as limiting the scope of the present disclosure. Certain features described in the context of separate embodiments can also be implemented combinatorially in a single embodiment. Conversely, the various features described in the context of a single embodiment can also be implemented separately or in any suitable sub-combination in multiple embodiments.

[0154] Although the subject matter has been described in language specific to structural features and / or method logical acts, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are merely example forms for implementing the claims.

Claims

1. An information display method, characterized in that Including: In response to a trigger operation for data display, display the data information corresponding to the target account; wherein, the data information includes the object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account; In response to a trigger operation for any object recommendation identifier, display the recommended object display page corresponding to the object recommendation identifier; wherein, the recommended object display page includes the object attribute information of the recommended object corresponding to the object recommendation identifier.

2. The method according to claim 1, wherein The determination method of the object recommendation identifier corresponding to the target account includes the following steps: Perform clustering analysis on the object feature information of the objects in the object set to obtain a plurality of object query terms; select a plurality of target object query terms with the same number of identifier display positions corresponding to the object recommendation identifier from the plurality of object query terms, and determine the target object query terms or the target object query terms and the corresponding object images as the object recommendation identifier; or, Determine a plurality of recommended objects with the same number of identifier display positions corresponding to the object recommendation identifier according to the preset partial object feature information of the objects in the object set; use the partial object feature information of the plurality of recommended objects or the partial object feature information and the corresponding object images as the object recommendation identifier.

3. The method according to claim 2, wherein The step of selecting a plurality of target object query terms with the same number of identifier display positions corresponding to the object recommendation identifier from the plurality of object query terms includes: Determine the search popularity information of the object query terms according to the historical object search information corresponding to the object set; Select a plurality of target object query terms with the same number of identifier display positions corresponding to the object recommendation identifier from all the object query terms according to the search popularity information.

4. The method according to claim 2, wherein After performing clustering analysis on the object feature information of the objects in the object set to obtain a plurality of object query terms, the method further includes: When the number of all the object query terms is less than the number of identifier display positions, determine a plurality of recommended objects with the same number of identifier display positions corresponding to the object recommendation identifier according to the preset partial object feature information of the objects in the object set; Use the partial object feature information of the plurality of recommended objects or the partial object feature information and the corresponding object images as the object recommendation identifier.

5. The method according to any one of claims 1-3, characterized in that When the object recommendation identifier is an object query term, the step of, in response to a trigger operation for any object recommendation identifier, displaying the recommended object display page corresponding to the object recommendation identifier includes: Determine the triggered target object recommendation identifier in response to a trigger operation for any object recommendation identifier; Determine a recommended object subset in the object set according to the target object query term corresponding to the target object recommendation identifier, wherein the recommended objects in the recommended object subset are associated with the target object query term; Display the recommended object display page corresponding to the object recommendation identifier, wherein the recommended object display page corresponding to the object recommendation identifier includes the object attribute information of the recommended objects in the recommended object subset.

6. The method according to claim 5, wherein The method further includes: On the recommended object display page, in response to a page return instruction, an object set display page is displayed, where the object set display page includes the object attribute information of all objects in the object set corresponding to the target account; On the object set display page, in response to a page return instruction, a live broadcast page is displayed, where the live broadcast page includes the live video stream data associated with the target account.

7. The method according to claim 4, wherein When the object recommendation identifier is a recommended object, the triggering operation in response to any object recommendation identifier to display the recommended object display page corresponding to the object recommendation identifier includes: In response to the triggering operation of any object recommendation identifier, the recommended object display page corresponding to the object recommendation identifier is displayed, and the display position of the recommended object corresponding to the object recommendation identifier is set to the first position of the recommended object display page; Among them, the recommended object display page corresponding to the object recommendation identifier includes the object attribute information of all objects in the object set, and the recommended object corresponding to the object recommendation identifier is an object in the object set.

8. The method according to claim 1, wherein The profile information further includes the identity information, rating information, and / or recommended feature information of the target account, and / or, the object update information and / or object interaction business promotion information in the object set.

9. The method according to claim 8, characterized in that The method further includes: In response to the triggering operation of the object update information or the object interaction business promotion information, determining a recommended object subset in the object set that includes the object attribute information corresponding to the object update information or the object interaction business promotion information; Displaying the display page of the recommended object subset.

10. An information display device, characterized in that, Including: A profile information display module, configured to display the profile information corresponding to the target account in response to a triggering operation for profile display; where the profile information includes the object recommendation identifier corresponding to the target account, and the object recommendation identifier corresponding to the target account is determined according to the object feature information of the objects in the object set corresponding to the target account; An object information display module, configured to display the recommended object display page corresponding to the object recommendation identifier in response to the triggering operation of any object recommendation identifier; where the recommended object display page includes the object attribute information of the recommended object corresponding to the object recommendation identifier.

11. An electronic device, characterized in that, The electronic device includes: One or more processors; A storage device for storing one or more programs, When the one or more programs are executed by the one or more processors, the one or more processors implement the information display method according to any one of claims 1-9.

12. A computer-readable storage medium, on which a computer program is stored, characterized in that, When the program is executed by the processor, it implements the information display method according to any one of claims 1-9.

13. A computer program product, comprising a computer program, characterized in that, When the computer program is executed by the processor, it implements the information display method according to any one of claims 1-9.