Extension method and device of resource service, electronic equipment and storage medium

Abstract

The invention discloses a resource service extension method and device, electronic equipment and a storage medium, and the method comprises the steps: responding to a triggering operation for a first service area, and determining a plurality of first service objects according to the first service area; according to the plurality of first service objects and service feature information of the first service objects, at least one second service object is determined, and the service feature information of the service objects is used for describing feature tag information related to resource services and possessed by the service objects in the resource service scene; and executing resource service extension operation according to the at least one second service object. According to the scheme, the resource service provider can perform accurate resource service extension operation on the service object, and the success rate of the resource service extension operation is greatly improved.

Description

Technical Field

[0001] The present invention relates to the field of computer technology, and in particular, to a method, device, electronic device, and storage medium for expanding resource services. Background Art

[0002] In the modern service industry, service providers often carry portable terminal devices to specific areas to conduct business through mobile services. The traditional resource service model usually involves establishing contact with area managers in advance, arriving at the scene at the agreed time, waiting for randomly appearing demanders, and providing resource services. However, the above model has significant limitations: on the one hand, in the face of diverse and randomly appearing service demands, on-site service personnel may be unable to meet the demands in a timely manner due to their own qualification limitations or insufficient materials carried, resulting in the loss of service opportunities; on the other hand, due to the randomness of the time preferences of potential demanders within the target area, the service period is prone to mismatch with the expected period of demanders, leading to low service efficiency, which seriously restricts the quality of resource services and the resource utilization efficiency. Summary of the Invention

[0003] The present invention provides a method, device, electronic device, and storage medium for expanding resource services, which can achieve precise resource service expansion operations for service objects by the resource service provider, greatly improving the success rate of resource service expansion operations.

[0004] In a first aspect, the present invention provides a method for expanding resource services, including:

[0005] In response to a trigger operation for a first service area, determining a plurality of first service objects according to the first service area, where the first service area is a location area where resource service expansion operations are planned to be carried out, and the resource service expansion operation is a task operation for the resource service provider to attempt to establish a resource service relationship with the service object through an active expansion method;

[0006] Determining at least one second service object according to the plurality of first service objects and the service characteristic information of the first service object, where the service characteristic information of the service object is used to describe the characteristic tag information related to resource services that the service object has in the resource service scenario;

[0007] Performing resource service expansion operations according to the at least one second service object.

[0008] In a second aspect, the present invention further provides an apparatus for expanding resource services, including:

[0009] The first service object determination module is configured to, in response to a trigger operation on a first service area, determine a plurality of first service objects according to the first service area, where the first service area is a location area where a resource service outreach operation is planned to be carried out, and the resource service outreach operation is a task operation in which a resource service provider attempts to establish a resource service relationship with a service object through an active expansion method;

[0010] The second service object determination module is configured to determine at least one second service object according to the plurality of first service objects and the service feature information of the first service object, where the service feature information of the service object is used to describe the feature tag information related to resource services that the service object has in a resource service scenario;

[0011] The resource service outreach operation execution module is configured to execute a resource service outreach operation according to the at least one second service object.

[0012] Thirdly, an electronic device is further provided in an embodiment of the present invention, including:

[0013] One or more processors;

[0014] A storage device for storing one or more programs,

[0015] When the one or more programs are executed by the one or more processors, the one or more processors implement the resource service outreach method provided in any embodiment of the present invention.

[0016] Fourthly, a storage medium containing computer-executable instructions is further provided in an embodiment of the present invention, and the computer-executable instructions are used to execute the resource service outreach method provided in any embodiment of the present invention when executed by a computer processor.

[0017] The technical solution of the present invention can, by responding to a trigger operation on a first service area and determining a plurality of first service objects according to the first service area, first determine coarse-grained service objects based on the "service area" factor, so that the plurality of first service objects can be aggregated within the same area; then, according to the plurality of first service objects and the service feature information of the first service object, determine at least one second service object, where the service feature information of the service object is used to describe the feature tag information related to resource services that the service object has in a resource service scenario, which can continue to determine finer-grained service objects, so that the at least one second service object determined is not only more aggregated geographically, but also has the same or similar demand preference information; then, execute a resource service outreach operation according to the at least one second service object, which can enable the resource service provider to perform a precise resource service outreach operation on the service object, greatly improving the success rate of the resource service outreach operation.

[0018] The above invention content is only an overview of the technical solution of the present invention. In order to be able to more clearly understand the technical means of the present invention, it can be implemented according to the content of the specification. And in order to make the above and other purposes, features and advantages of the present invention more obvious and understandable, the following specifically illustrates the specific embodiments of the present invention. BRIEF DESCRIPTION OF THE DRAWINGS

[0019] Combined with the drawings and referring to the following specific embodiments, the above and other features, advantages and aspects of the embodiments of the present invention will become more obvious. Throughout the drawings, the same or similar reference numerals represent the same or similar elements. It should be understood that the drawings are schematic, and the original components and elements are not necessarily drawn to scale.

[0020] Figure 1 It is a schematic flowchart of an external expansion method for a resource service provided by an embodiment of the present invention;

[0021] Figure 2 It is a schematic flowchart of another external expansion method for a resource service provided by an embodiment of the present invention;

[0022] Figure 3 It is a schematic structural diagram of an external expansion device for a resource service provided by an embodiment of the present invention;

[0023] Figure 4 It is a schematic structural diagram of an electronic device for implementing an external expansion method for a resource service provided by an embodiment of the present invention. DETAILED DESCRIPTION OF THE EMBODIMENTS

[0024] The embodiments of the present invention will be described in more detail below with reference to the drawings. Although some embodiments of the present invention are shown in the drawings, it should be understood that the present invention can be implemented in various forms and should not be construed as limited to the embodiments set forth herein. On the contrary, these embodiments are provided to more thoroughly and completely understand the present invention. It should be understood that the drawings and embodiments of the present invention are only for exemplary purposes and are not used to limit the protection scope of the present invention.

[0025] It should be understood that the various steps recorded in the method embodiments of the present invention can be executed in a different order and / or in parallel. In addition, the method embodiments may include additional steps and / or omit the steps shown. The scope of the present invention is not limited in this regard.

[0026] As used herein, the term "including" and its variations are open-ended, i.e., "including but not limited to". The term "based on" means "at least partially based on". The term "one embodiment" means "at least one embodiment"; the term "another embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments". The relevant definitions of other terms will be given in the following description.

[0027] It should be noted that the concepts such as "first", "second", etc. mentioned in the present invention are only used to distinguish different devices, modules or units, and are not used to limit the order or interdependence relationship of the functions performed by these devices, modules or units.

[0028] It should be noted that the modifications of "one" and "a plurality of" mentioned in the present invention are illustrative rather than restrictive. Those skilled in the art should understand that unless otherwise clearly specified in the context, it should be understood as "one or more".

[0029] The names of the messages or information exchanged between multiple devices in the embodiments of the present invention are only for illustrative purposes and are not used to limit the scope of these messages or information.

[0030] Figure 1 The flowchart of an external expansion method for a resource service provided by an embodiment of the present invention is applicable to the situation where a resource service provider expands service opportunities outward. This method can be executed by an external expansion device for resource services. The external expansion device for resource services can be implemented in the form of software and / or hardware and is generally integrated on any electronic device with network communication functions. The electronic device can be a mobile terminal, a PC or a server, etc. As Figure 1 shown, the external expansion method for the resource service in the embodiment of the present invention may include the following processes:

[0031] S110. In response to a trigger operation on a first service area, determine a plurality of first service objects according to the first service area. The first service area is the location area where resource service external expansion operations are planned to be carried out. The resource service external expansion operation is a task operation in which a resource service provider attempts to establish a resource service relationship with a service object through an active expansion method.

[0032] Among them, the resource service provider refers to the party that can provide resource services. The resources herein can be understood as physical resources (such as land, equipment, energy), information resources (such as data, knowledge, technology), financial resources (such as funds, capital), human resources (such as labor, skill services), etc. The services herein can be understood as the supportive activities provided around the development, distribution, operation, maintenance, etc. of resources. Correspondingly, the service object refers to the main object of the party that can use or benefit from the resource services. For example, in the financial service field, the resource service provider can be a bank, or a bank teller, or even the terminal device held by a bank employee; then the service object can be the customers targeted by the banking services. That is to say, there is a resource service relationship between the resource service provider and the service object, where one party actively provides resource services, and the other party benefits from the resource services. The resource service outreach operation refers to the task operation in which the resource service provider attempts to establish a resource service relationship with the service object through an active expansion method.

[0033] Exemplarily, in an actual scenario, in order to facilitate providing on-site services to customers, bank tellers at bank branches will choose to carry portable terminals to directly handle non-cash financial services for customers at the customer site. Then such a task operation can be understood as a resource service outreach operation. Bank tellers at bank branches will attempt to establish a relevant service relationship with customers through an active expansion method and provide relevant financial services.

[0034] The first service area is the location area where the resource service outreach operation is planned to be carried out. For example, the first service area can be a certain community, or an area formed by radiating a fixed distance outward from a certain location, etc.

[0035] The triggering operation for the first service area refers to the operation that can be used to determine the service objects within the first service area. This triggering operation can generally be actively initiated by the resource provider or automatically triggered at fixed time intervals.

[0036] Specifically, in response to the triggering operation for the first service area, multiple first service objects can be determined based on the first service area. The first service object is the service object located within the first service area. For example, multiple first service objects can be determined through the location information of each service object.

[0037] S120. Determine at least one second service object according to the multiple first service objects and the service characteristic information of the first service object. The service characteristic information of the service object is used to describe the characteristic tag information related to resource services that the service object has in the resource service scenario.

[0038] It can be understood that in order to provide better and more suitable resource services for service objects in the resource service scenario, more characteristic information about the service objects needs to be determined. For example, it can be the information such as the needs, preferences, and expectations of the service objects. Such characteristic information can be reflected in the form of characteristic tags.

[0039] In this embodiment, the service characteristic information of the service object is used to describe the characteristic tag information related to the resource service that the service object has in the resource service scenario. The service characteristic information includes: the preference information of the service object, the demand information of the service object, the behavior characteristic information of the service object, the historical service information of the service object, and the external association information of the service object. Based on the service characteristic information, it can be determined what specific resource services should be provided for the service object, which can provide a reference basis for the specific execution process of the resource service. Of course, the service characteristic information of the service object can also be expanded based on actual needs, and will not be specifically limited here. The service characteristic information can generally be determined in advance based on the profile information of the service object. For example, it can be determined through the profile information filled in by the service object in the past, or it can be determined through the evaluation information or summary information of the historical resource providers for the service object, etc. More specific implementation methods will not be specifically limited here.

[0040] Specifically, after determining multiple first service objects, the service characteristic information corresponding to each first service object can be determined, and at least one second service object can be determined from the multiple first service objects and the service characteristic information of the first service objects.

[0041] Optionally, determining at least one second service object according to the multiple first service objects and the service characteristic information of the first service objects includes: determining at least one service object with the same service characteristic information from the multiple first service objects, and using the determined at least one service object as the second service object.

[0042] Specifically, the service characteristic information of the multiple first service objects can be grouped and classified, and multiple groups can be determined. Each group can contain at least one service object. When certain specific groups are selected, each service object under the group can be used as the second service object. And such at least one second service object is equivalent to forming a specific group of service objects. For example, these second service objects may all be interested in fund-based wealth management products, or they may all be high-risk preference investors, etc.

[0043] It should be noted that, compared with the first service object and the second service object determined, the first service object is a coarsely grained service object determined only based on the "service area" factor, while the second service object is a finer-grained service object determined further based on the "service characteristic information of the service object" factor. At least one second service object determined in this way has clearer geographical information and demand preference information, so that the resource service provider can perform more accurate resource service outreach operations.

[0044] As an optional but non-limiting implementation manner, the service characteristic information of the service object is generated in the following way: the first data obtained from the database associated with the resource service is encrypted or desensitized to obtain the second data, where the first data is the attribute data of the service object related to the resource service included in the database associated with the resource service; the second data is subjected to data cleaning and feature extraction, and the service characteristic information of the service object to which the processed second data belongs is determined according to the processed second data. By adopting this optional solution, more accurate and compliant service characteristic information of the service object can be determined with the help of the database associated with the resource service.

[0045] Among them, the attribute data of the service object can be used to reflect various specific details related to the service object. The attribute information may include: the geographical location information of the service object, the contact information of the service object, the preference analysis information of the service object, etc. Correspondingly, the first data is the attribute data of the service object related to the resource service included in the database associated with the resource service.

[0046] Exemplarily, taking the resource service as financial service for example, the database associated with the resource service can be the customer information database of a bank. Various specific details related to each customer are stored in this customer information database.

[0047] Specifically, the attribute data of the service object related to the resource service can be obtained from the database associated with the resource service, and the obtained attribute data is used as the first data. For example, through MPP (Massively Parallel Processing) processing operators and SAS (Statistical Analysis System) big data processing, various attribute information of customers can be obtained from the customer information database of the bank. Then the first data is encrypted or desensitized to protect the security and privacy of the data and prevent sensitive information from being leaked to unauthorized individuals or entities, thereby obtaining the second data. Next, the second data is subjected to data cleaning and feature extraction. For example, the second data can be subjected to feature extraction through methods such as classification, regression, and clustering to preprocess the second data, and the service characteristic information of the service object to which the processed second data belongs is determined according to the processed second data.

[0048] S130. Perform resource service outreach operations according to at least one second service object.

[0049] Specifically, at this time, the at least one second service object determined is already equivalent to a relatively precise service object group. This group has clearer and more concentrated geographical information and demand preference information. Then, resource service outreach operations can be performed according to the at least one second service object to achieve precise resource service outreach operations with higher efficiency.

[0050] As an optional but non-limiting implementation manner, before determining multiple first service objects according to the first service area, it further includes: grouping each service object according to the service feature information associated with each service object to obtain multiple sets of service object collections. Each set of service object collections is correspondingly associated with a service area. The service area associated with each set of service object collections is delimited according to the geographical locations associated with each service object in each set of service object collections. The geographical locations associated with the service objects included in the same set of service object collections are the same and / or the position distances between the geographical locations associated with the service objects are less than a preset distance. The position distances between the geographical locations associated with the service objects included in different sets of service object collections are greater than the preset distance. The geographical locations associated with the service objects are pre-authorized by the service objects for use; determining multiple first service objects according to the first service area includes: determining the service object collection matching the first service area from each set of service object collections according to the first service area and the service areas correspondingly associated with each set of service object collections to obtain multiple first service objects. By adopting this optional solution, each service object can be divided and integrated based on the service feature information associated with the service object first, which is convenient for the subsequent solution to quickly and precisely match multiple first service objects based on the first service area.

[0051] Specifically, in this embodiment, each service object can also be grouped according to the service feature information associated with each service object to obtain multiple sets of service object collections. Each set of service object collections is correspondingly associated with a service area, and the associated service area is delimited according to the geographical locations associated with each service object in each set of service object collections, aiming to enable the service area to include the geographical locations of each service object in the service object collection. That is to say, the geographical locations associated with the service objects included in the same set of service object collections are the same and / or the position distances between the geographical locations associated with the service objects are less than a preset distance. The position distances between the geographical locations associated with the service objects included in different sets of service object collections are greater than the preset distance, and the preset distance can be set differently based on actual requirements. It should be noted that the geographical locations associated with the service objects are pre-authorized by the service objects for use.

[0052] Further, multiple first service objects are determined according to the first service area. Specifically, according to the first service area and the service areas corresponding to each group of service object sets, the service object set matching the first service area is determined from each group of service object sets, and each service object in the matched service object set is used as the first service object.

[0053] The technical solution of the present invention can determine multiple first service objects according to the first service area in response to the triggering operation on the first service area. It can first determine the coarse-grained service objects based on the "service area" factor, so that multiple first service objects can gather in the same area. Then, according to the service characteristic information of the multiple first service objects and the first service objects, at least one second service object is determined. The service characteristic information of the service object is used to describe the characteristic label information related to resource services that the service object has in the resource service scenario. This can continue to determine the finer-grained service objects, so that the at least one second service object determined not only gathers more in terms of geographical location, but also has the same or similar demand preference information. Then, performing the resource service outreach operation according to at least one second service object can enable the resource service provider to perform accurate resource service outreach operations on the service objects, greatly improving the success rate of the resource service outreach operation.

[0054] Figure 2 It is a schematic flowchart of another resource service outreach method provided by an embodiment of the present invention. The technical solution of this embodiment further optimizes the process of performing the resource service outreach operation according to at least one second service object in the foregoing embodiment on the basis of the technical solution of the foregoing embodiment. This embodiment can be combined with each optional solution in the above one or more embodiments. As Figure 2 shown, the resource service outreach method of the embodiment of the present invention may include the following processes:

[0055] S210. In response to the triggering operation on the first service area, determine multiple first service objects according to the first service area. The first service area is the location area where the resource service outreach operation is planned to be carried out. The resource service outreach operation is a task operation in which the resource service provider attempts to establish a resource service relationship with the service object through an active expansion method.

[0056] S220. Determine at least one second service object according to the service characteristic information of the multiple first service objects and the first service objects. The service characteristic information of the service object is used to describe the characteristic label information related to resource services that the service object has in the resource service scenario.

[0057] As an optional but non-limiting implementation, after determining at least one second service object, the method for expanding the resource service in this embodiment further includes: in response to the operation of obtaining the service characteristic information of the second service object, displaying the service characteristic information of the second service object on the terminal device of the resource service provider. By adopting this optional solution, the resource service provider can more quickly and conveniently view the service characteristic information of the object to be served, so that the resource service provider can fully understand it in advance, facilitating better subsequent resource service expansion operations.

[0058] Specifically, the operation of obtaining the service characteristic information of the second service object can be initiated by the resource service provider or automatically triggered after determining at least one second service object. When responding to the operation of obtaining the service characteristic information of the second service object, the service characteristic information of each second service object will be displayed on the terminal device of the resource service provider.

[0059] Exemplarily, taking the staff of a bank as the resource service provider as an example, the staff of the bank can click on the corresponding control on the relevant interface of the terminal device (such as a mobile phone or a personal computer) to trigger a request to obtain the service characteristic information of the second service object. When responding to this obtaining operation, the service characteristic information of each second service object will be displayed on the terminal device of the bank staff. In addition, it can also be that after determining at least one second service object, the corresponding obtaining operation is automatically triggered, and when responding to this obtaining operation, the service characteristic information of each second service object will be automatically displayed on the terminal device of the bank staff.

[0060] S230. Send a first message to at least one second service object. The first message is used to indicate the planned resource service expansion operation to be performed on the second service object and the operation attribute information associated with the resource service expansion operation. The operation attribute information is used to indicate the execution time, execution location, and the type of resource service provided for the resource service expansion operation.

[0061] Specifically, after determining at least one second service object, a first message can be sent to at least one second service object. For example, the first message can be sent to the second service object in the form of a text message, or through a relevant client application, or through information pushed by a relevant official account, etc.

[0062] The first message can be used to indicate that the resource service provider plans to perform a resource service outreach operation for a second service object and the operation attribute information associated with the resource service outreach operation. The operation attribute information can be used to indicate the execution time, execution location, and the type of resource service provided for the resource service outreach operation. The type of resource service can be set differently based on the specific services that the resource service provider can actually provide. That is to say, through this first message, the second service object can be made aware of when, where, and what specific resource services the resource service provider will offer. In this way, not only can the second service object clearly understand the specific content of the resource service outreach operation, but also sufficient time can be left for the second service object to determine whether to accept or use the relevant resource service outreach operation this time.

[0063] S240. After receiving the second message in response to the first message, determine whether to generate a to-be-executed task item for the resource service outreach operation for the second service object according to the second message; the second message is used to indicate whether the second service object confirms to participate in the execution of the resource service outreach operation.

[0064] Among them, the to-be-executed task item can be used to indicate to the resource service provider that it is necessary to perform the corresponding resource service outreach operation for the second service object. The to-be-executed task item can be displayed on the terminal device of the resource service provider. There can be at least one to-be-executed task item.

[0065] Specifically, after the second service object receives and reads the first message, it can independently judge whether it needs to use the resource service outreach operation and give feedback on the second message based on the result of the independent judgment. The second message can be used to indicate whether the second service object confirms to participate in the execution of the resource service outreach operation. Correspondingly, after the resource service provider receives the second message in response to the first message, it can determine whether to generate a to-be-executed task item for the resource service outreach operation for the second service object according to the specific content of the second message. For example, after a bank staff member receives the second message feedback from a customer, if the second message can indicate that the customer is willing to accept the resource service outreach operation, then the bank staff member will save the second message and form items such as the task for the customer manager to meet the customer face to face.

[0066] As an optional but non-limiting implementation, after performing the resource service outreach operation according to at least one second service object, the resource service outreach method of this embodiment further includes: sending the details of the resource task operation to be performed by the resource service provider to the terminal device authorized by the second service object for display. The details include: the operation attribute information associated with the resource service outreach operation and the execution status of the resource service outreach operation, such as time, location, resource service type, completion status, completion result, etc. For example, the details of the current face-to-face customer completion can be displayed on the customer's terminal device. By adopting this optional solution, the second service object can fully understand and record the details of the resource task operation.

[0067] As an optional but non-limiting implementation, the resource service outreach method of this embodiment may further include the following steps A1 - A3:

[0068] Step A1: In response to the location acquisition request of the resource provider, detect the location of the resource provider's terminal device.

[0069] In an actual scenario, in addition to performing targeted and directional resource service outreach operations based on at least one second service object determined in advance, the resource provider (such as a bank staff member) may also discover new service objects with resource service needs during the actual execution of the resource service outreach operation. For example, when a bank staff member reaches a certain location, other service objects within a certain range centered on the current location can be re-determined, and then the resource service outreach operation can continue. In the face of such a situation, the solution of this embodiment provides a solution that can dynamically determine the matching service object based on the location of the resource provider.

[0070] Specifically, the resource provider can initiate a location acquisition request. When responding to the location acquisition request of the resource provider, the location of the resource provider's terminal device can be detected. For example, the location of the terminal device can be detected by methods such as GPS positioning or IP address positioning.

[0071] Step A2: According to the location of the resource provider's terminal device, search for the service objects matching the resource provider from the service areas corresponding to each group of service object sets. The service objects matching the resource provider are located within a preset location range centered on the location of the resource provider's terminal device.

[0072] Specifically, after determining the location of the terminal device of the resource provider, it is possible to search and match from the service areas associated with each pre-determined set of service object sets based on the device location information, so as to find service objects that can match the resource provider in terms of location. The determined service objects are located within a preset location range centered on the location of the terminal device of the resource provider.

[0073] Step A3: Display the service objects matched with the resource provider on the terminal device of the resource service provider.

[0074] Specifically, after determining the service objects that can match the current location of the resource service provider, these service objects can be displayed on the terminal device of the resource service provider, so that the resource service provider can perform subsequent resource service outreach operations.

[0075] By adopting this optional solution, it is possible to dynamically determine the matched service objects based on the location of the terminal device of the resource provider. The determination method is more flexible and convenient, and can greatly increase the resource service outreach operations.

[0076] As an optional but non-limiting implementation manner, after displaying the service objects matched with the resource provider on the terminal device of the resource service provider, it further includes: in response to a trigger operation on the service objects matched with the resource provider, display the service feature information of the service objects matched with the resource provider on the terminal device of the resource service provider. For example, after a bank staff member has viewed the matched potential customers, a trigger operation such as clicking on a certain customer can be performed on the interface of the terminal device, and then the specific service feature information related to the customer can be displayed.

[0077] As an optional but non-limiting implementation manner, after performing the resource service outreach operation according to at least one second service object, the resource service outreach method of this embodiment further includes: in response to a third message of the second service object regarding the resource service outreach operation, store the service relationship between the second service object, the resource provider, and the resource service operation. The third message is the registration information for the second service object to authorize the resource service provider to provide resource services to the second service object. By adopting this optional solution, it is convenient to track the service history and continuous service in the future, and it is also possible to analyze based on the stored relevant information and generate relevant statistical reports, etc.

[0078] Among them, the registration information may include the relevant details of the second service object and the execution situation of the current resource service outreach operation. For example, a customer can authorize a bank staff member to obtain the registration information of the resource service. The registration information may include information such as the associated bank staff member, customer, customer affiliated company, community information, business type, service time, etc.

[0079] Specifically, after the resource service outreach operation is performed on the second service object, the service relationship among the second service object, the resource provider, and the resource service operation can be stored in response to the third message of the second service object regarding the resource service outreach operation, so that relevant statistical reports can be analyzed and generated based on this information later.

[0080] The technical solution of the present invention can, by responding to the triggering operation on the first service area and determining multiple first service objects according to the first service area, first determine coarse-grained service objects based on the "service area" factor, so that multiple first service objects can be aggregated within the same area; then, according to the service characteristic information of the multiple first service objects and the first service object, at least one second service object is determined, where the service characteristic information of the service object is used to describe the characteristic tag information related to resource services that the service object has in the resource service scenario. This can continue to determine finer-grained service objects, so that the at least one second service object determined is not only more aggregated geographically, but also has the same or similar demand preference information; then, a first message is sent to at least one second service object, and after receiving the second message in response to the first message, it is determined whether to generate a task item to be executed for the resource service outreach operation for the second service object according to the second message. This solution enables the resource service provider to perform accurate resource service outreach operations on service objects, greatly improving the success rate of resource service outreach operations.

[0081] Figure 3 The following is a schematic structural diagram of an outreach device for resource services provided by an embodiment of the present invention. The embodiment of the present invention is applicable to the situation where a service provider expands service opportunities outward. The outreach device for resource services can be implemented in the form of software and / or hardware and is generally integrated on any electronic device with network communication functions. The electronic device can be a mobile terminal, a PC, or a server, etc. As Figure 3 shown, the outreach device for resource services in the embodiment of the present invention may include a first service object determination module 310, a second service object determination module 320, and a resource service outreach operation execution module 330. Among them:

[0082] The first service object determination module 310 is configured to respond to the triggering operation on the first service area and determine multiple first service objects according to the first service area. The first service area is the location area where the resource service outreach operation is planned to be performed. The resource service outreach operation is a task operation for the resource service provider to attempt to establish a resource service relationship with the service object through an active expansion method.

[0083] The second service object determination module 320 is configured to determine at least one second service object according to the multiple first service objects and the service characteristic information of the first service object, where the service characteristic information of the service object is used to describe the characteristic tag information related to resource services that the service object has in the resource service scenario;

[0084] The resource service outreach operation execution module 330 is configured to perform a resource service outreach operation according to the at least one second service object.

[0085] The technical solution of the present invention can, through the first service object determination module responding to the triggering operation of the first service area, and through the second service object determination module determining multiple first service objects according to the first service area, first determine coarse-grained service objects based on the "service area" factor, so that the multiple first service objects can be aggregated within the same area; then, according to the multiple first service objects and the service characteristic information of the first service object, at least one second service object is determined, where the service characteristic information of the service object is used to describe the characteristic tag information related to resource services that the service object has in the resource service scenario, which can continue to determine finer-grained service objects, so that the at least one second service object determined is not only more aggregated geographically, but also has the same or similar demand preference information; then, through the resource service outreach operation execution module performing a resource service outreach operation according to the at least one second service object, the resource service provider can perform a precise resource service outreach operation on the service object, greatly improving the success rate of the resource service outreach operation.

[0086] As an optional but non-limiting implementation manner, the service characteristic information of the service object is generated in the following manner: the first data obtained from the database associated with the resource service is encrypted or desensitized to obtain the second data, where the first data is the attribute data of the service object related to the resource service included in the database associated with the resource service; the second data is subjected to data cleaning and feature extraction, and the service characteristic information of the service object to which the processed second data belongs is determined according to the processed second data.

[0087] As an optional but non-limiting implementation manner, the outreach device for the resource service further includes:

[0088] The service object set determination module is used to group each service object according to the service characteristic information associated with each service object to obtain multiple groups of service object sets. Each group of service object sets is correspondingly associated with a service area. The service area associated with each group of service object sets is delimited according to the geographical locations associated with each service object in each group of service object sets. The geographical locations associated with the service objects in the same group of service object sets are the same and / or the positional distance between the geographical locations associated with the service objects is less than a preset distance, and the positional distance between the geographical locations associated with the service objects in different groups of service object sets is greater than the preset distance. The geographical locations associated with the service objects are pre-authorized for use by the service objects;

[0089] Correspondingly, the first service object determination module 310 is specifically configured to: determine, from each group of service object sets, the service object set that matches the first service area according to the first service area and the service areas correspondingly associated with each group of service object sets, so as to obtain multiple first service objects.

[0090] As an optional but non-limiting implementation manner, the resource service outreach operation execution module 330 includes a first message sending unit and a to-be-executed task item determination unit. Among them:

[0091] The first message sending unit is used to send a first message to the at least one second service object. The first message is used to indicate a planned resource service outreach operation to be performed on the second service object and the operation attribute information associated with the resource service outreach operation. The operation attribute information is used to indicate the execution time, execution location, and resource service type provided for the resource service outreach operation;

[0092] The to-be-executed task item determination unit is used to, after receiving a second message in response to the first message, determine whether to generate a to-be-executed task item for the resource service outreach operation on the second service object according to the second message; the second message is used to indicate whether the second service object confirms to participate in the execution of the resource service outreach operation.

[0093] As an optional but non-limiting implementation manner, the resource service outreach device further includes:

[0094] The information sending module is used to send the detailed information of the resource service provider and the resource task operation to be performed by the resource service provider to the terminal device authorized by the second service object for display.

[0095] As an optional but non-limiting implementation manner, the resource service outreach device further includes:

[0096] A service feature information display module, configured to, in response to an operation of obtaining the service feature information of the second service object, display the service feature information of the second service object on the terminal device of the resource service provider.

[0097] As an optional but non-limiting implementation manner, the outreach device of the resource service further includes: a location determination module, a matching module, and a service object display module. Among them:

[0098] The location determination module is configured to, in response to a location acquisition request of the resource provider, detect the location of the terminal device of the resource provider;

[0099] The matching module is configured to, according to the location of the terminal device of the resource provider, search for the service object matching the resource provider from the service areas corresponding to each group of service object sets, and the service object matching the resource provider is located within a preset location range centered on the location of the terminal device of the resource provider;

[0100] The service object display module is configured to display the service object matching the resource provider on the terminal device of the resource service provider.

[0101] As an optional but non-limiting implementation manner, the outreach device of the resource service further includes:

[0102] The first display module is configured to, in response to a trigger operation on the service object matching the resource provider, display the service feature information of the service object matching the resource provider on the terminal device of the resource service provider.

[0103] As an optional but non-limiting implementation manner, the outreach device of the resource service further includes:

[0104] The storage module is configured to, in response to a third message of the second service object for the outreach operation of the resource service, store the service relationship between the second service object, the resource provider, and the resource service operation, and the third message is the registration information in which the second service object authorizes the resource service provider to provide resource services to the second service object.

[0105] The outreach device of the resource service provided by the embodiments of the present invention can be used to execute the outreach method of the resource service, and has the corresponding function modules and beneficial effects for executing the outreach method of the resource service.

[0106] It should be noted that the various units and modules included in the above device are only divided according to functional logic, but are not limited to the above division, as long as the corresponding functions can be realized; in addition, the specific names of the functional units are only for the convenience of mutual distinction and do not limit the protection scope of the embodiments of the present invention.

[0107] Figure 4 This is a schematic structural diagram of an electronic device for an external expansion method of implementing resource services provided by an embodiment of the present invention. The following refers to Figure 4 which shows a schematic structural diagram of an electronic device 410 suitable for implementing an embodiment of the present invention. The terminal device in the embodiment of the present invention may include, but is not limited to, mobile terminals such as mobile phones, laptop computers, digital broadcast receivers, PDAs (Personal Digital Assistants), PADs (Tablet Computers), PMPs (Portable Multimedia Players), in-vehicle terminals (such as in-vehicle navigation terminals), etc., and fixed terminals such as digital TVs, desktop computers, etc. Figure 4 The electronic device shown is only an example and should not impose any limitations on the functions and usage scope of the embodiments of the present invention.

[0108] As Figure 4 shown, the electronic device 410 includes at least one processor 411, and a memory communicatively connected to the at least one processor 411, such as a read-only memory (ROM) 412, a random access memory (RAM) 413, etc. Among them, the memory stores a computer program executable by the at least one processor. The processor 411 can execute various appropriate actions and processes according to the computer program stored in the read-only memory (ROM) 412 or the computer program loaded from the storage unit 418 into the random access memory (RAM) 413. In the (RAM) 413, various programs and data required for the operation of the electronic device 410 can also be stored. The processor 411, (ROM) 412, and (RAM) 413 are connected to each other through a bus 414. The input / output (I / O) interface 415 is also connected to the bus 414.

[0109] A plurality of components in the electronic device 410 are connected to the I / O interface 415, including: an input unit 416, such as a keyboard, a mouse, etc.; an output unit 417, such as various types of displays, speakers, etc.; a storage unit 418, such as a magnetic disk, an optical disc, etc.; and a communication unit 419, such as a network card, a modem, a wireless communication transceiver, etc. The communication unit 419 allows the electronic device 410 to exchange information / data with other devices through a computer network such as the Internet and / or various telecommunication networks.

[0110] The processor 411 can be various general-purpose and / or special-purpose processing components with processing and computing capabilities. Some examples of the processor 411 include, but are not limited to, a central processing unit (CPU), a graphics processing unit (GPU), various dedicated artificial intelligence (AI) computing chips, various processors running machine learning model algorithms, a digital signal processor (DSP), and any suitable processor, controller, microcontroller, etc. The processor 411 executes the resource service extension method provided in any embodiment of the present invention.

[0111] In particular, according to an embodiment of the present invention, the processes described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present invention includes a computer program product, which includes a computer program carried on a non-transitory computer-readable medium, and the computer program contains program code for executing the resource service extension method shown in the flowchart. In such an embodiment, the computer program can be downloaded and installed from the network through the communication unit 419, or installed from the storage unit 418, or installed from the ROM 412. When the computer program is executed by the processor 411, the above-mentioned functions defined in the resource service extension method of the embodiment of the present invention are executed.

[0112] The names of the messages or information exchanged between multiple devices in the embodiments of the present invention are only for illustrative purposes and are not used to limit the scope of these messages or information.

[0113] The electronic device provided in the embodiment of the present invention and the resource service extension method provided in the above embodiment belong to the same inventive concept. Technical details not described in detail in this embodiment can be referred to in the above embodiment, and this embodiment has the same beneficial effects as the above embodiment.

[0114] The embodiment of the present invention provides a computer storage medium, on which a computer program is stored, and when the program is executed by a processor, it implements the resource service extension method provided in the above embodiment.

[0115] It should be noted that the above-mentioned computer-readable medium of the present invention can be a computer-readable signal medium, a computer-readable storage medium, or any combination of the two. The computer-readable storage medium can be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the above. More specific examples of the computer-readable storage medium can include, but are not limited to: an electrical connection having one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present invention, the computer-readable storage medium can be any tangible medium that contains or stores a program, and this program can be used by or in combination with an instruction execution system, apparatus, or device. And in the present invention, the computer-readable signal medium can include a data signal propagated in a baseband or as part of a carrier wave, which carries computer-readable program code. Such a propagated data signal can take various forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the above. The computer-readable signal medium can also be any computer-readable medium other than the computer-readable storage medium, and this computer-readable signal medium can send, propagate, or transmit a program for use by or in combination with an instruction execution system, apparatus, or device. The program code contained on the computer-readable medium can be transmitted by any appropriate medium, including but not limited to: wires, optical cables, RF (radio frequency), etc., or any suitable combination of the above.

[0116] In some embodiments, the client and the server can communicate using any currently known or future-developed network protocol such as HTTP (HyperText Transfer Protocol), and can be interconnected with digital data communication in any form or medium (e.g., a communication network). Examples of the communication network include a local area network (“LAN”), a wide area network (“WAN”), the Internet (e.g., the Internet), and a peer-to-peer network (e.g., an ad hoc peer-to-peer network), as well as any currently known or future-developed network.

[0117] Computer program code for performing the operations of the present invention may be written in one or more programming languages or combinations thereof. The programming languages include, but are not limited to, object-oriented programming languages such as Java, Smalltalk, C++, and also include conventional procedural programming languages such as the "C" language or similar programming languages. The program code may be executed entirely on the client computer, partially on the client computer, executed as a stand-alone software package, partially on the client computer and partially on a remote computer, or entirely on a remote computer or server. In the case of a remote computer, the remote computer may be connected to the client computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., through the Internet using an Internet service provider).

[0118] The flowcharts and block diagrams in the accompanying drawings illustrate the possible architectures, functions, and operations of systems, methods, and computer program products according to various embodiments of the present invention. In this regard, each block in the flowchart or block diagram may represent a module, a segment of a program, or a part of code that contains one or more executable instructions for implementing a specified logical function. It should also be noted that in some alternative implementations, the functions noted in the blocks may occur in a different order than noted in the accompanying drawings. For example, two consecutive blocks shown may actually be executed substantially in parallel, and they may sometimes be executed in the reverse order, depending on the functions involved. It should also be noted that each block in the block diagram and / or flowchart, and combinations of blocks in the block diagram and / or flowchart, may be implemented by a dedicated hardware-based system for performing the specified functions or operations, or may be implemented by a combination of dedicated hardware and computer instructions.

[0119] The units involved in the embodiments of the present invention may be implemented in software or in hardware. Among them, the name of the unit does not constitute a limitation on the unit itself in some cases.

[0120] The functions described above herein may be performed, at least in part, by one or more hardware logic components. For example, by way of non-limitation, exemplary types of hardware logic components that may be used include: field programmable gate arrays (FPGA), application specific integrated circuits (ASIC), application specific standard products (ASSP), system on a chip (SOC), complex programmable logic devices (CPLD), and so on.

[0121] In the context of the present invention, a machine-readable medium can be a tangible medium that can contain or store a program for use by or in connection with an instruction execution system, apparatus, or device. A machine-readable medium can be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium can include, but is not limited to, electronic, magnetic, optical, electromagnetic, infrared, or semiconductor systems, apparatus, or devices, or any suitable combination of the foregoing. More specific examples of a machine-readable storage medium would include an electrical connection based on one or more wires, a portable computer diskette, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or Flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

[0122] The above description is only a preferred embodiment of the present invention and an explanation of the applied technical principles. Those skilled in the art should understand that the scope of disclosure involved in the present invention is not limited to the technical solution formed by the specific combination of the above technical features, and should also cover other technical solutions formed by any combination of the above technical features or their equivalent features without departing from the above disclosed concept. For example, the technical solutions formed by mutually replacing the above features with the (but not limited to) technical features having similar functions disclosed in the present invention.

[0123] In addition, although the operations are depicted in a particular order, this should not be construed as requiring that the operations be performed in the particular order shown or in sequential order. In certain circumstances, multitasking and parallel processing may be advantageous. Similarly, although a number of specific implementation details are included in the above discussion, these should not be construed as limiting the scope of the present invention. Certain features described in the context of separate embodiments can also be implemented in combination in a single embodiment. Conversely, the various features described in the context of a single embodiment can also be implemented separately or in any suitable sub-combination in multiple embodiments.

[0124] Although the subject matter has been described in language specific to structural features and / or methodological acts, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are merely example forms of implementing the claims.

Claims

1. An external expansion method for resource services, characterized in that, The method includes: In response to a trigger operation on a first service area, determining a plurality of first service objects according to the first service area, where the first service area is a location area where a resource service outreach operation is planned to be carried out, and the resource service outreach operation is a task operation in which a resource service provider attempts to establish a resource service relationship with a service object through an active expansion method; Determining at least one second service object according to the plurality of first service objects and the service feature information of the first service objects, where the service feature information of the service object is used to describe the feature tag information related to the resource service that the service object has in the resource service scenario; Performing a resource service outreach operation according to the at least one second service object.

2. The method according to claim 1, wherein The service feature information of the service object is generated in the following manner: Performing encryption or desensitization processing on the first data obtained from the database associated with the resource service to obtain second data, where the first data is the attribute data of the service object related to the resource service included in the database associated with the resource service; Performing data cleaning and feature extraction on the second data, and determining the service feature information of the service object to which the processed second data belongs according to the processed second data.

3. The method according to claim 1, characterized in that Before determining a plurality of first service objects according to the first service area, it further includes: Grouping each service object according to the service feature information associated with each service object to obtain multiple groups of service object sets, each group of service object sets is associated with a service area, and the service area associated with each group of service object sets is delimited according to the geographical locations associated with each service object in each group of service object sets. The geographical locations associated with the service objects in the same group of service object sets are the same and / or the position distances between the geographical locations associated with the service objects are less than a preset distance, and the position distances between the geographical locations associated with the service objects in different groups of service object sets are greater than the preset distance. The geographical locations associated with the service objects are pre-authorized for use by the service objects; Determining a plurality of first service objects according to the first service area includes: Determining the service object set matching the first service area from each group of service object sets according to the first service area and the service areas respectively associated with each group of service object sets, so as to obtain a plurality of first service objects.

4. The method according to claim 1, wherein Performing a resource service outreach operation according to the at least one second service object includes: Sending a first message to the at least one second service object, where the first message is used to indicate a planned resource service outreach operation for the second service object and the operation attribute information associated with the resource service outreach operation, and the operation attribute information is used to indicate the execution time, execution location, and resource service type provided for the resource service outreach operation; After receiving a second message in response to the first message, determining whether to generate a to-be-executed task item for the resource service outreach operation for the second service object according to the second message; the second message is used to indicate whether the second service object confirms to participate in the execution of the resource service outreach operation.

5. The method according to claim 1 or 4, characterized in that, After determining at least one second service object, it further includes: In response to an operation of obtaining the service characteristic information of the second service object, the service characteristic information of the second service object is displayed on the terminal device of the resource service provider.

6. The method according to claim 1 or 4, characterized in that, The method further includes: In response to a location acquisition request of the resource provider, detecting the location of the terminal device of the resource provider; According to the location of the terminal device of the resource provider, searching for the service object matching the resource provider from the service areas corresponding to each group of service object sets, and the service object matching the resource provider is located within a preset location range centered on the location of the terminal device of the resource provider; Displaying the service object matching the resource provider on the terminal device of the resource service provider.

7. The method according to claim 1 or 4, characterized in that, After performing the resource service outreach operation according to the at least one second service object, it further includes: In response to a third message of the second service object regarding the resource service outreach operation, storing the service relationship among the second service object, the resource provider, and the resource service operation, and the third message is the registration information in which the second service object authorizes the resource service provider to provide resource services to the second service object.

8. An external expansion device for resource services, characterized in that, The device includes: A first service object determination module, configured to, in response to a trigger operation on a first service area, determine a plurality of first service objects according to the first service area, where the first service area is a location area where a resource service outreach operation is planned to be performed, and the resource service outreach operation is a task operation in which a resource service provider attempts to establish a resource service relationship with a service object through an active expansion method; A second service object determination module, configured to determine at least one second service object according to the plurality of first service objects and the service characteristic information of the first service object, where the service characteristic information of the service object is used to describe the characteristic tag information related to resource services that the service object has in a resource service scenario; A resource service outreach operation execution module, configured to perform a resource service outreach operation according to the at least one second service object.

9. An electronic device, characterized in that, The electronic device includes: One or more processors; A storage device, configured to store one or more programs, When the one or more programs are executed by the one or more processors, the one or more processors implement the resource service outreach method as described in any one of claims 1-7.

10. A storage medium containing computer-executable instructions, characterized in that, The computer-executable instructions, when executed by a computer processor, are used to execute the resource service outreach method as described in any one of claims 1-7.

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