Commodity marketing display device for e-commerce

By designing an e-commerce product marketing display device, the automated display of multiple products is realized, which solves the problem of time-consuming replacement of products in existing devices and improves the fluency and efficiency of live broadcasts.

CN223111379UActive Publication Date: 2025-07-18JIANGXI MECHANICAL & ELECTRICAL VOCATIONAL & TECH COLLEGE
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Patent Information

Application Number
CN202422876939.6
Authority / Receiving Office
CN · China
Patent Type
Utility models(China)
Current Assignee / Owner
Filing Date
2024-11-25
Publication Date
2025-07-18
Estimated Expiration
2034-11-25

AI Technical Summary

Technical Problem

The existing product display device takes a long time to replace products, which affects the smoothness and efficiency of live broadcasts and cannot meet the needs of quickly rotating products.

Method used

An e-commerce product marketing display device is designed, which can place multiple products to be displayed at the same time, and display products one by one during the live broadcast through the rotating ring and rotating assembly, reducing the frequency of manual replacement.

Benefits of technology

It significantly improves the fluency and efficiency of live broadcasts, ensuring the consistency of the live broadcast process and the viewing experience of the audience.

✦ Generated by Eureka AI based on patent content.

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Abstract

The utility model discloses an e-commerce commodity marketing display device, and relates to the technical field of marketing display. A commodity marketing display device for e-commerce comprises a supporting table, the top end of the supporting table is fixedly connected with two table plates which are transversely symmetrical, the top end of the supporting table is fixedly connected with a fixed base, the fixed base is connected with a first bolt through threads, and a rotating rod is rotationally connected into the fixed base. An anchor sits in front of the table board on the right side, a mobile phone for live broadcasting is fixed to the clamping frame, an assistant sits in front of the table board on the left side, the assistant places commodities needing to be displayed on the display tray one by one according to needs, the rotating ring rotates to control the display tray to convey the commodities to the anchor one by one, and the anchor can explain the commodities. After one commodity is displayed and explained, the rotating ring continues to rotate so that one commodity can be directly conveyed to an anchor, the commodity does not need to be frequently taken and placed, the next commodity can be directly displayed and explained, and the fluency and efficiency of live broadcast are improved.
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Description

Technical Field

[0001] The utility model relates to the technical field of marketing display, and in particular to a commodity marketing display device for e-commerce. Background Art

[0002] With the rapid development of e-commerce, live streaming has become an important sales model. During the live broadcast, the anchor needs to quickly display a variety of products to attract the audience's attention and promote purchases. However, existing product display devices usually adopt a fixed shelf design. Every time a product is changed, it is necessary to manually remove a product from the shelf and then place the new product on the shelf. This process is not only time-consuming, but also reduces the fluency of the live broadcast. The time consumed during the product replacement process directly affects the continuity of the live broadcast, affects the audience's viewing experience and willingness to buy, and cannot meet the needs of rapid rotation of multiple products during the live broadcast.

[0003] In order to solve the above problems, we proposed a product marketing display device for e-commerce. This product marketing display device can place multiple products to be displayed at the same time, and display the products one by one in front of the camera during the live broadcast, without the need to frequently manually change the products, thereby significantly improving the fluency and efficiency of the live broadcast. Utility Model Content

[0004] In order to overcome the shortcomings of existing fixed-structure display racks that each time a product is replaced, it takes a certain amount of time, reduces the fluency of live broadcast, and cannot meet the needs of efficient live broadcast, the utility model provides a product marketing display device for e-commerce. The product marketing display device can simultaneously place multiple products to be displayed, and display the products one by one in front of the camera during the live broadcast, without the need for frequent manual replacement of products, thereby significantly improving the fluency and efficiency of live broadcast.

[0005] The technical implementation scheme of the utility model is: a commodity marketing and display device for e-commerce, including a support table, two transversely symmetrical table boards are fixedly connected to the top of the support table, a fixed base is fixedly connected to the top of the support table, a first bolt is threadedly connected to the fixed base, a rotating rod is rotatably connected in the fixed base, the first bolt contacts the lower part of the rotating rod, a sleeve is slidably connected to the rotating rod, a second bolt is threadedly connected to the sleeve, the second bolt contacts the rotating rod, a clamping frame is rotatably connected to the sleeve, a fill light is fixedly connected to the top of the rotating rod, a placement component for placing multiple commodities to be displayed for display one by one is provided on the support table, and a rotating component for rotating commodities for comprehensive display is provided on the support table.

[0006] In addition, it is particularly preferred that the outer ends of the first bolt and the second bolt are both provided with knob structures to facilitate the control of the rotation of the first bolt and the second bolt.

[0007] In addition, it is particularly preferred that the placement component includes a rotating ring, which is rotatably connected to the support platform. An annular rack is fixedly connected to the rotating ring, and a driving motor is fixedly connected inside the support platform. A first gear is fixedly connected to the output shaft of the driving motor, and the first gear meshes with the annular rack. A plurality of placement plates are fixedly connected to the top of the rotating ring at equal circumferential intervals. The top of the placement plate is rotatably connected to a rotating shaft, and a display tray is fixedly connected to the rotating shaft.

[0008] In addition, it is particularly preferred that the placement plate is a hollow structure for placing items.

[0009] In addition, it is particularly preferred that a rubber layer is provided on the top of the display tray for anti-slip.

[0010] In addition, it is particularly preferred that the rotating component includes a second gear, which is fixedly connected to the rotating shaft. A motor is fixedly connected to the top of the support platform, and a third gear is fixedly connected to the output shaft of the motor. The third gear meshes with the second gear.

[0011] Beneficial effects: 1. The anchor sits in front of the table board on the right, and the mobile phone for live broadcast is fixed on the clamping rack. The assistant sits in front of the table board on the left. The assistant places the products to be displayed on the display tray one by one as needed. The rotating ring rotates to control the display tray to convey the products to the anchor one by one. The anchor can then explain the products. When the explanation of one product is completed, the rotating ring continues to rotate, and a product can be directly conveyed to the anchor's front. There is no need to frequently pick up and place the products, and the display and explanation of the next product can be directly carried out, improving the fluency and efficiency of the live broadcast.

[0012] 2. When the product to be displayed is conveyed in front of the camera, the motor operates to control the cooperation of the third gear and the second gear, so that the display tray rotates to control the product to rotate for a comprehensive display. Description of the Drawings

[0013] Figure 1 It is a three-dimensional structural schematic diagram of the present utility model.

[0014] Figure 2 It is a three-dimensional structural schematic diagram of components such as the support platform, table board and fill light of the present utility model.

[0015] Figure 3 It is a three-dimensional structural schematic diagram of components such as the fixed base, rotating rod and clamping rack of the present utility model.

[0016] Figure 4 It is a three-dimensional structural schematic diagram of components such as the driving motor, first gear and rotating ring of the present utility model.

[0017] Figure 5 It is a three-dimensional structural schematic diagram of components such as the placement plate, display tray and annular rack of the present utility model.

[0018] Figure 6 This is a three-dimensional structural schematic diagram of components such as the support platform, the third gear, and the motor of the present utility model.

[0019] Figure 7 This is a three-dimensional structural schematic diagram of components such as the rotating shaft, the second gear, and the motor of the present utility model.

[0020] Among them, the above-mentioned drawings include the following reference numerals: 1, support platform; 2, table board; 3, fixed base; 31, first bolt; 4, rotating rod; 5, collar; 51, second bolt; 6, clamping bracket; 7, supplementary light; 8, rotating ring; 9, annular rack; 10, drive motor; 101, first gear; 11, placing plate; 12, display tray; 13, rotating shaft; 14, second gear; 15, motor; 151, third gear. Detailed implementation manners

[0021] Next, the technical solutions in the embodiments of the present utility model will be clearly and completely described in conjunction with the drawings in the embodiments of the present utility model. Obviously, the described embodiments are only a part of the embodiments of the present utility model, rather than all the embodiments. Based on the embodiments of the present utility model, all other embodiments obtained by those of ordinary skill in the art without creative efforts shall fall within the protection scope of the present utility model.

[0022] Embodiment 1: A commodity marketing display device for e-commerce, as Figures 1 - 7 shown, includes a support platform 1, a table board 2, a fixed base 3, a first bolt 31, a rotating rod 4, a collar 5, a second bolt 51, a clamping bracket 6, a supplementary light 7, a placing assembly, and a rotating assembly. On the left and right sides of the upper part of the support platform 1, table boards 2 are fixedly connected. On the right part of the upper side of the support platform 1, a fixed base 3 is fixedly connected. A first bolt 31 is connected to the fixed base 3 by threading. A rotating rod 4 is rotatably connected inside the fixed base 3. The first bolt 31 contacts the lower part of the rotating rod 4. A collar 5 is slidably connected to the upper part of the rotating rod 4. A second bolt 51 is connected to the collar 5 by threading. The second bolt 51 contacts the rotating rod 4. Knob structures are provided at the outer ends of the first bolt 31 and the second bolt 51 to facilitate controlling the rotation of the first bolt 31 and the second bolt 51. A clamping bracket 6 is rotatably connected to the collar 5. A supplementary light 7 is fixedly connected to the top end of the rotating rod 4. A placing assembly for placing a plurality of commodities to be displayed for individual display is provided on the support platform 1. A rotating assembly for rotating the commodities for comprehensive display is provided on the support platform 1.

[0023] When using this device, the live streamer sits in front of the table board 2 on the right side, and the mobile phone for live streaming is fixed by the clamping bracket 6. Under the adjustment of the tightness of the first bolt 31 and the second bolt 51, the staff can control the rotation of the rotating rod 4 or control the up and down sliding of the collar 5, thereby adjusting the height and angle of the mobile phone to ensure the shooting effect. The assistant sits in front of the table board 2 on the left side. The assistant places the goods to be displayed one by one on the placing component as needed, and the placing component conveys the goods to the front of the live streamer one by one. The live streamer can then explain the goods. During the explanation, the rotating component can also control the rotation of the goods for a comprehensive display, and the fill light 7 can fill light for the live streamer and the goods to improve the live streaming effect. When the explanation of one good is completed, the placing component can directly convey one good to the front of the live streamer. Without taking and placing the goods, the live streamer can directly start the explanation of the next good, improving the smoothness and efficiency of the live stream.

[0024] Embodiment 2: On the basis of Embodiment 1, as Figure 1 , Figure 4 and Figure 5 shown, the placing component includes a rotating ring 8, a ring gear 9, a driving motor 10, a first gear 101, a placing plate 11, a display tray 12 and a rotating shaft 13. The upper part of the support platform 1 is rotatably connected with a rotating ring 8. The lower part of the rotating ring 8 is fixedly connected with a ring gear 9. The upper part inside the support platform 1 is fixedly connected with a driving motor 10. A first gear 101 is fixedly connected to the output shaft of the driving motor 10. The first gear 101 meshes with the ring gear 9. The upper side of the rotating ring 8 is fixedly connected with placing plates 11 distributed equidistantly in a circumferential manner. The placing plates 11 are hollow structures for placing articles. The upper side of the placing plates 11 is rotatably connected with a rotating shaft 13. A display tray 12 is fixedly connected to the rotating shaft 13. A rubber layer is provided on the upper side of the display tray 12 for anti-slip.

[0025] When using this device, the assistant places the goods to be displayed one by one on the display tray 12 as needed, and the document materials of the goods can be placed inside the placing plate 11. By controlling the output shaft of the driving motor 10 to rotate a certain number of turns, the first gear 101 can be driven to rotate. The rotation of the first gear 101 drives the rotation of the ring gear 9. The rotation of the ring gear 9 drives the rotation of the rotating ring 8. The rotation of the rotating ring 8 drives the placing plates 11, the rotating shaft 13 and the display tray 12 to rotate together. The goods are conveyed to the front of the live streamer one by one through the display tray 12 for explanation and display. In this way, multiple goods to be displayed can be placed at the same time, and the goods can be displayed in front of the camera one by one during the live stream without frequently manually replacing the goods, thus significantly improving the smoothness and efficiency of the live stream.

[0026] As Figure 6 and Figure 7As shown, the rotating assembly includes a second gear 14, a motor 15, and a third gear 151. The second gear 14 is fixedly connected to the rotating shaft 13. The right part of the upper side of the support table 1 is fixedly connected to the motor 15. The output shaft of the motor 15 is fixedly connected to the third gear 151, and the third gear 151 meshes with the second gear 14.

[0027] When using this device, when the product to be displayed is conveyed in front of the lens, the second gear 14 below the product will mesh with the third gear 151. Driving the third gear 151 to rotate by the motor 15 can control the rotation of the second gear 14. The rotation of the second gear 14 drives the rotation of the rotating shaft 13, and the rotation of the rotating shaft 13 drives the rotation of the display tray 12. The rotation of the display tray 12 can control the rotation of the product for a comprehensive display.

[0028] Although the embodiments of the present invention have been shown and described, it will be understood by those of ordinary skill in the art that various changes may be made therein without departing from the principles and spirit of the present invention. The scope of the present invention is defined by the appended claims and their equivalents.

Claims

1. A commodity marketing display device for e-commerce, characterized in that: It includes a support platform (1). At the top of the support platform (1), two horizontally symmetric table boards (2) are fixedly connected. At the top of the support platform (1), a fixed base (3) is fixedly connected. A first bolt (31) is threadedly connected to the fixed base (3). A rotating rod (4) is rotatably connected inside the fixed base (3). The first bolt (31) contacts the lower part of the rotating rod (4). A collar (5) is slidably connected to the rotating rod (4). A second bolt (51) is threadedly connected to the collar (5). The second bolt (51) contacts the rotating rod (4). A clamping bracket (6) is rotatably connected to the collar (5). A supplementary light (7) is fixedly connected to the top of the rotating rod (4). On the support platform (1), a placement component is provided for placing a plurality of commodities to be displayed for individual display. On the support platform (1), a rotating component is provided for rotating the commodities for comprehensive display.

2. The e-commerce commodity marketing display device according to claim 1, characterized in that: Knob structures are provided at the outer ends of the first bolt (31) and the second bolt (51) to facilitate controlling the rotation of the first bolt (31) and the second bolt (51).

3. An e-commerce product marketing display device according to claim 2, characterized in that: The placement component includes a rotating ring (8). The rotating ring (8) is rotatably connected to the support platform (1). An annular rack (9) is fixedly connected to the rotating ring (8). A driving motor (10) is fixedly connected inside the support platform (1). A first gear (101) is fixedly connected to the output shaft of the driving motor (10). The first gear (101) meshes with the annular rack (9). Placement plates (11) evenly distributed at equal circumferences are fixedly connected to the top of the rotating ring (8). A rotating shaft (13) is rotatably connected to the top of the placement plate (11). A display tray (12) is fixedly connected to the rotating shaft (13).

4. A commodity marketing display device for e-commerce according to claim 3, characterized in that: The placement plate (11) is a hollow structure for placing items.

5. The commodity marketing display device for e-commerce according to claim 4, characterized in that: A rubber layer is provided at the top of the display tray (12) for anti-slip.

6. The commodity marketing display device for e-commerce according to claim 5, wherein: The rotating component includes a second gear (14). The second gear (14) is fixedly connected to the rotating shaft (13). A motor (15) is fixedly connected to the top of the support platform (1). A third gear (151) is fixedly connected to the output shaft of the motor (15). The third gear (151) meshes with the second gear (14).