Network marketing reward calculating system

Abstract

To provide a network marketing reward calculating system for calculating a reward for a member with a clear standard in order that the member can easily invite a new member so as to register a high-quality member.SOLUTION: The present invention is directed to a network marketing system for providing an article and service to a member registered in a member site 1 through the member site. A reward calculating system has: member registration means 11 for allowing registration applicants desiring registration in the member site 1 to be registered in the member site 1 up to a predetermined number of persons per one introducer as first layer members starting from a member as the introducer of the registration applicants; and reward calculating means 12 for, based on a purchase amount in the member site 1 of the member as an introducer, calculating a reward paid to the first layer member introduced by the member.SELECTED DRAWING: Figure 1

Description

[Technical Field]

[0001] The present invention relates to a network marketing reward calculation system that calculates rewards to be paid to members in a network marketing system that provides products and services to members via a member site. [Background technology]

[0002] Multi-level marketing (MLM) is a well-known example of network marketing, where members receive rewards for purchasing products and acquiring new members through membership sites. Multi-level marketing is a sales model that creates and expands a hierarchical organization through a chain reaction in which members invite new members, who then invite other members, and distributes rewards to members in exchange for advertising costs.

[0003] Conventionally, various forms of multi-level marketing have been known, but the hierarchical structure has been fixed.

[0004] Furthermore, as a method of reflecting member achievements in rewards, Patent Document 1 discloses a multi-level marketing reward method in which, in addition to general rewards given based on a finite-level membership chain constructed in the order of membership, rewards are given to each member according to the hierarchical level of a membership chain that is periodically reconstructed for all members different from the membership chain. [Prior art documents] [Patent documents]

[0005] [Patent Document 1] Japanese Patent Application Laid-Open No. 2009-151590 Summary of the Invention [Problem to be solved by the invention]

[0006] Traditional multi-level marketing has a problem in that it is difficult to attract new members because of its fixed hierarchical structure. Also, members try to recruit many new members in order to receive large rewards, which leads to the problem of low quality registered members.

[0007] Furthermore, the system described in Patent Document 1 calculates rewards based on a hierarchical organization that is periodically updated and constructed in order of points earned, in addition to rewards based on a hierarchical organization constructed in order of membership, which makes the reward calculation mechanism complicated and still leaves the problem of it being difficult to attract new members.

[0008] Therefore, the present invention provides a network marketing remuneration calculation system that calculates remuneration to be paid to members based on clear standards so that members can easily invite new members and register high-quality members. [Means for solving the problem]

[0009] In order to solve the above-mentioned problems, the present invention provides a network marketing reward calculation system that provides products and services to members who have registered on a member site via the member site, the system comprising: a member registration means that registers a person who wishes to register on the member site as a first-level member starting from the member who introduced the person who wishes to register, up to a predetermined number per introducer; and a reward calculation means that calculates a reward to be paid to first-level members introduced by the member who introduced the person, based on the purchase amount on the member site by the member who introduced the person.

[0010] In addition, the network marketing reward calculation system of the present invention is equipped with a reward calculation means that calculates the reward to be paid to the member based on the purchase amounts on the member site of second-level and lower members who have been introduced directly or indirectly by a first-level member starting from the member in question and registered on the member site.

[0011] In addition, the network marketing reward calculation system of the present invention is equipped with a reward calculation means that calculates the reward to be paid to the member based on the purchase amounts made at the member site by members from the second tier starting from the member to a specified tier.

[0012] In addition, the network marketing reward calculation system of the present invention is such that the reward calculation means is equipped with a means for determining the upper limit of the reward to be paid to the member based on the number of members in the first tier starting from that member.

[0013] In addition, in the network marketing reward calculation system of the present invention, the reward calculation means is equipped with a means for distributing the reward exceeding the upper limit to members of the first tier starting from the member when the calculated reward for the member exceeds the determined upper limit.

[0014] Furthermore, the network marketing reward calculation system of the present invention is a network marketing system that provides products and services to members registered on a member site via the member site, and includes a member registration means that registers those who wish to register on the member site, branching off into left and right lines starting from the member, and a reward calculation means that calculates the reward to be paid to the member based on the purchase amounts on the member site of members belonging to each of the left and right groups starting from the member, and the reward calculation means includes a means for determining an upper limit of the reward to be paid to the member, and a means for distributing the reward exceeding the upper limit to members introduced by the member if the calculated reward for the member exceeds the determined upper limit.

[0015] Furthermore, in the network marketing reward calculation system of the present invention, the reward calculation means comprises means for determining an upper limit of the reward to be paid to the member in accordance with the number of members introduced by the member.

[0016] In addition, the network marketing reward calculation system of the present invention is equipped with the reward calculation means, which includes means for calculating a reward to be paid to an introduced member introduced by the introducing member based on the purchase amount at the member site of the member who introduced the introducing member, and means for calculating the reward to be paid to the member based on the purchase amount at the member site of members belonging to each group to the left and right of the introducing member, excluding the introduced member. [Effects of the Invention]

[0017] The network marketing reward calculation system of the present invention is a network marketing system that provides products and services to members registered on a membership site via the membership site, and comprises: a member registration means that registers applicants who wish to register on the membership site as first-level members starting from the member who introduced the applicant, up to a specified number per introducer; and a reward calculation means that calculates a reward to be paid to first-level members introduced by the introducer based on the amount of purchases made by the introducer on the membership site.Since the introducer distributes a reward based on the introducer's own purchase amount to the introduced, it is easier to encourage registration on the membership site, and since the number of people who can be introduced is limited to a specified number, the quality of the people invited is also high, which has the effect of improving the quality of the members.

[0018] Furthermore, the network marketing reward calculation system of the present invention has a reward calculation means that calculates the reward to be paid to the member based on the purchase amounts on the member site of second-level or lower members who have been introduced directly or indirectly by a first-level member starting from the member, thereby enabling the member to receive rewards according to the purchase amounts of the second-level or lower members who have been indirectly introduced to the member site.

[0019] Furthermore, the network marketing reward calculation system of the present invention is equipped with a reward calculation means that calculates the reward to be paid to the member based on the purchase amounts made at the member site by members from the second tier starting from the member to a specified tier, thereby limiting the range of members that are the subject of the reward calculation criteria, thereby preventing disadvantages due to the timing of joining.

[0020] Furthermore, the network marketing reward calculation system of the present invention has the effect that the reward calculation means is equipped with a means for determining the upper limit of reward to be paid to the member depending on the number of first-level members starting from the member, thereby making it possible to increase the upper limit of reward depending on the number of first-level members that the member directly introduces.

[0021] Furthermore, the network marketing reward calculation system of the present invention is equipped with a reward calculation means that, when the calculated reward for a member exceeds a determined upper limit, distributes the reward that exceeds the upper limit to the first-level members starting from that member, thereby increasing the reward for the introduced person, which has the effect of making it even easier to encourage registration on the member site.

[0022] Furthermore, the network marketing reward calculation system of the present invention is a network marketing system that provides products and services to members who have registered on a member site via the member site, and comprises: a member registration means that registers those who wish to register on the member site, branching off into left and right lines starting from the member, and a reward calculation means that calculates the reward to be paid to the member based on the purchase amounts on the member site of members belonging to each group on the left and right of the member; and the reward calculation means comprises a means for determining an upper limit of the reward to be paid to the member, and a means for distributing the reward in excess of the upper limit to members introduced by the member if the calculated reward for the member exceeds the determined upper limit, so that even in a binary system organization, rewards in excess of the upper limit are distributed to the introduced person, making it easier to encourage registration on the member site and having the effect of improving the quality of the members.

[0023] Furthermore, the network marketing reward calculation system of the present invention has the effect that the reward calculation means is equipped with a means for determining the upper limit of reward to be paid to the member depending on the number of members introduced by the member, thereby making it possible to increase the upper limit of reward depending on the number of introduced persons introduced by the member.

[0024] Furthermore, the network marketing reward calculation system of the present invention is equipped with a reward calculation means that calculates a reward to be paid to an introduced member introduced by the introducing member based on the purchase amount of the introducing member on the member site, and a means that calculates the reward to be paid to the member based on the purchase amount of members belonging to the left and right groups starting from the introducing member, excluding the introduced member, on the member site.As a result, the introducer distributes a reward based on the introducer's own purchase amount to the introduced member, which has the effect of making it easier to encourage registration to the member site. [Brief explanation of the drawings]

[0025] [Figure 1] FIG. 1 is a diagram showing an example of reward distribution in the reward calculation system of the present invention. [Figure 2] FIG. 1 is a configuration diagram showing an embodiment of a remuneration calculation system of the present invention. [Figure 3] FIG. 10 is a diagram showing another embodiment of reward distribution in the reward calculation system of the present invention. DETAILED DESCRIPTION OF THE INVENTION

[0026] The network marketing reward calculation system 10 of the present invention is a network marketing system that provides products and services to members registered on member site 1 via the member site, and includes: member registration means 11 that registers applicants who wish to register on member site 1 as first-level members starting from the member who introduced the applicant, up to a predetermined number per introducer; and reward calculation means 12 that calculates rewards to be paid to first-level members introduced by the introducer member based on the purchase amount at member site 1 by the introducer member. [Example]

[0027] Fig. 1 is a diagram showing an example of reward distribution in the reward calculation system of the present invention. Fig. 2 is a configuration diagram showing an example of the reward calculation system of the present invention. An embodiment of the present invention will be described based on the illustrated examples.

[0028] The member site 1 is composed of a computer connected to a network 4 such as the Internet, and lists information on products to be sold to members and services to be provided to members, and is equipped with payment methods for members to purchase products and use services.

[0029] The member site 1 comprises a reward calculation system 10 equipped with a member registration means 11 for registering members on the site and a reward calculation means 12 for calculating rewards to be paid to members, a product provision means 13 for providing products and services to members, and a storage means 14 for storing member information such as introducer and payment method for each member, as well as the purchase amount of products, etc. The member's purchase amount includes the purchase price paid by the member when purchasing products on the member site 1, as well as the usage fee paid by the member when using services on the member site 1.

[0030] In the embodiment shown in Figure 1, the registration means 11 registers applicants who wish to register with the member site 1 as first-level members, starting from the member who introduced the applicant, up to a predetermined number per introducer. In the embodiment, the registration means 11 limits the number of people that each member can introduce to three. The more people a member can introduce, the lower the quality of the introduced people becomes, so it is preferable that the number of people that a member can introduce is between two and five.

[0031] The member registration means 11 includes an introduction code issuing means 11a that issues an introduction code with information about the member for each member registered on the member site 1. The member registration means 11 requests the registration applicant who wishes to register on the member site 1 to input the introduction code, and as shown in Figure 1, registers the applicant as member B in the first hierarchical level, starting from the introduced member A.

[0032] The referral code issuing means 11a issues a referral code to registered member B, which includes information about that member. In this embodiment, the referral code issuing means 11a issues one referral code for each member, and the member registration means 11 registers up to three people based on one referral code. Note that the referral code issuing means 11a may be configured to issue up to a predetermined number of referral codes to each member, each of which allows only one person to register as a member.

[0033] The member registration means 11 registers a member who has received an introduction code from member B and joined as member C in the first hierarchical layer starting from member B. Member C will be registered in the second hierarchical layer starting from member A. By registering members in order, the member registration means 11 forms a pyramidal hierarchical organization.

[0034] The reward calculation means 12 calculates the reward to be paid to first-tier members B1, B2, and B3 introduced by member A, based on the amount of purchases made by the introducer member A on the member site 1. The reward calculation system 10 of the present invention pays rewards based on the amount of purchases made by member A to members B1, B2, and B3 introduced by member A, making it easier for existing members to invite new members. Furthermore, because members tend to introduce trustworthy people, the quality of members registered on the member site 1 can be improved.

[0035] The reward calculation means 12 includes a means for calculating the reward to be paid to member A based on the purchase amounts at the member site 1 of the second-level or lower members (members C, D, ...) who are registered at the member site 1 after being directly or indirectly introduced by members B1, B2, and B3 at the first level starting from member A. Member A can receive rewards based on the purchase amounts of the second-level or lower members (members C, D, ...) who are indirectly introduced to him, rather than the members B1, B2, and B3 whom he directly introduced. In an embodiment, the reward calculation means 12 calculates the reward to be paid to member A based on the purchase amounts at the member site 1 of members up to a predetermined level among the second-level or lower members starting from member A. The reward calculation means 12 can calculate rewards by limiting the rewards to members from the third to tenth levels, for example. In this case, the reward calculation means 12 may decrease the proportion of rewards to purchase amounts as the level decreases.

[0036] Similarly, rewards based on the purchase amount of member B1 are paid to members C11, C12, and C13 introduced by member B1. Member B1 can also receive rewards based on the purchase amounts of third-tier and lower members (members D, E, etc., second-tier and lower, starting from member B1) who are indirectly introduced to him.

[0037] The reward calculation means 12 may include a means for setting an upper limit on rewards to be paid to members. In this case, if the calculated reward for member A exceeds the determined upper limit, the reward calculation means 12 distributes the reward exceeding the upper limit to members B1, B2, and B3 in the first hierarchical level starting from member A. Members B1, B2, and B3 who were introduced and registered by member A will receive a reward based on member A's purchase amount as well as a share of member A's reward that exceeds the upper limit. The reward calculation means 12 may determine the upper limit of rewards based on the number of members in the first hierarchical level starting from the member for whom the upper limit is set. Alternatively, the reward calculation means 12 may determine the upper limit of rewards based on the total purchase amount of the hierarchical level to which the member for whom the upper limit is set belongs.

[0038] If the upper limit for member A is set at 300,000 yen and the calculated remuneration for member A is 330,000 yen, the 30,000 yen exceeding the upper limit will be distributed to members B1, B2, and B3 in the first tier starting from member A in the amount of 10,000 yen each.

[0039] The user terminal 2 is a terminal that can be connected to a network 4 such as the Internet, and is used by members who have registered with the member site 1 to purchase products and use services on the member site 1. The user terminal 2 may be, for example, a personal computer, a smartphone, or a tablet terminal. Members can access the member site 1 from the user terminal 2 to purchase products and use services. In addition, the user terminal 2 may have installed thereon a dedicated application for purchasing products and using services.

[0040] When a member wishes to introduce a person who wishes to register, the member can access the referral code issuing means 11a of the member site 1 from the user terminal 2, issue a referral code, and send it to the introduced person terminal 3. The referral code issuing means 11a may also issue and send a referral code to the user terminal 2 when the member registers as a member.

[0041] The introduced party terminal 3 is a terminal connectable to a network 4 such as the Internet, and is used by a person wishing to register who has been introduced by a member. The introduced party terminal 3 may be, for example, a personal computer, smartphone, or tablet terminal. The person wishing to register accesses the member registration means 11 of the member site 1 from the introduced party terminal 3, enters a referral code, and completes the member registration procedure. The member registration means 11 prompts the person wishing to register to enter information such as a username, password, and name from the introduced party terminal 3, and completes the member registration. [Example]

[0042] 3 is a diagram showing another embodiment of reward distribution in the reward calculation system of the present invention. A second embodiment will be described with reference to FIG.

[0043] A network marketing reward calculation system 10 is a network marketing system that provides products and services to members registered on a member site 1 via the member site, and includes a member registration means 11 that registers applicants who wish to register on the member site 1, branching off into left and right lines starting from the member, and a reward calculation means 12 that calculates rewards to be paid to members based on the purchase amounts on the member site of members belonging to each of the left and right groups starting from the member, and the reward calculation means 12 includes a means for determining an upper limit of rewards to be paid to a member, and a means for distributing the reward exceeding the upper limit to members introduced by the member when the calculated reward for the member exceeds the determined upper limit.

[0044] The member registration means 11 employs a binary system in which new members B1 and B2 are registered on the member site by branching off into left and right lines starting from member A. The reward calculation means 12 may also calculate the reward to be paid to a member based on the purchase amounts at the member site 1 of members up to a predetermined level, starting from that member.

[0045] In the embodiment shown in Figure 3, the reward calculation means 12 calculates the reward to be paid to introduced members B1, B2, and B3 introduced by member A based on the purchase amount of the introducing member A at member site 1. In addition, the reward calculation means 12 calculates the reward to be paid to member A based on the purchase amount at member site 1 of members C11, C12, C21, C22, D111, and D112, who belong to the groups on the left and right of member A, excluding introduced members B1, B2, and B3. In this embodiment, the member registration means 11 does not set a limit on the number of members that member A can introduce.

[0046] The reward calculation means 12 preferably determines the upper limit of rewards to be paid to a member based on the number of members introduced by that member. In this embodiment, even in a binary system organization, the reward calculation system 10 distributes rewards to the introduced party that exceed the upper limit of rewards that Member A can receive, in addition to rewards based on Member A's purchase amount, making it easier to encourage new members to register with the member site and improving the quality of members. In this embodiment, the other configurations of the member site 1 are the same as those of the above-mentioned embodiment 1. [Explanation of symbols]

[0047] 1. Membership site 2. User terminal 3. Referred party device 4 Network 10 Reward Calculation System 11 Membership registration method 11a Referral code issuing method 12 Reward calculation method 13 Means of providing products, etc. 14 Memory means

Claims

1. In a network marketing system that provides products and services to members who have registered on a membership site via the membership site, a member registration means for registering a person who wishes to register on the member site as a first-level member starting from the member who introduced the person who wishes to register on the member site, up to a predetermined number of people per introducer; a reward calculation means for calculating a reward to be paid to a first-tier member introduced by the member who introduced the member based on the purchase amount of the member on the member site; A network marketing reward calculation system with

2. 2. The network marketing reward calculation system according to claim 1, wherein the reward calculation means is provided with means for calculating the reward to be paid to the member based on the purchase amounts on the member site of second-level and lower members who have been introduced directly or indirectly by a first-level member starting from the member and registered on the member site.

3. 3. A network marketing reward calculation system as described in claim 2, wherein the reward calculation means includes means for calculating the reward to be paid to the member based on the purchase amounts made at the member site by members from the second level starting from the member to a specified level.

4. 4. A network marketing remuneration calculation system according to claim 2 or 3, wherein said remuneration calculation means includes means for determining an upper limit of the remuneration to be paid to said member in accordance with the number of members in the first tier starting from said member.

5. 5. A network marketing reward calculation system as described in claim 4, wherein the reward calculation means includes means for distributing the reward exceeding the upper limit to members in the first tier starting from the member when the calculated reward for the member exceeds the determined upper limit.

6. In a network marketing system that provides products and services to members who have registered on a membership site via the membership site, a member registration means for registering a person who wishes to register with the member site on the member site while branching off into left and right lines starting from the member; and a reward calculation means for calculating a reward to be paid to the member based on the purchase amounts at the member site of members belonging to each of the groups to the left and right of the member, The reward calculation means is a network marketing reward calculation system that includes a means for determining an upper limit of reward to be paid to the member, and a means for distributing the reward exceeding the upper limit to members introduced by the member when the calculated reward for the member exceeds the determined upper limit.

7. 7. A network marketing remuneration calculation system according to claim 6, wherein said remuneration calculation means comprises means for determining an upper limit of remuneration to be paid to said member in accordance with the number of members introduced by said member.

8. The reward calculation means is a means for calculating a reward to be paid to an introduced member who has been introduced by the member who is the introducer, based on the purchase amount of the member on the member site; 8. A network marketing reward calculation system as described in claim 6 or 7, further comprising a means for calculating the reward to be paid to said member based on the purchase amounts at said member site of members belonging to the groups to the left and right of said member, excluding said introduced member.

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